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Donnie Keller
The average kid under 18 is fatter than the average American pig.
Host
Oh, my God.
Donnie Keller
That's scary. When I was in PE in eighth grade, we had to run under an eight. You made a mile? Yeah. Or you didn't pass?
Host
Yeah.
Donnie Keller
You got an F. It was either pass or fail. That was it.
Host
PE's a joke now you're helping children, right?
Donnie Keller
It's called Wilson's Fit Futures. We helped over 60 kids and the goal is to be over 100 by the end of this year. Why? I called it Wilson's Fit Futures. Probably two years ago, a client walked in. His name was Doug Wilson. He said something to me that stuck with me and still with me today. He's like, I traded my health for wealth. I worked every day so I could make money. And look at me now. I'm 65 years old. I'm £350. I have this, this, this, this and this wrong with me. Now I'm hiring a personal trainer and a nutrition guy to help me. And that was me. About a year goes by, he's down £50, he's under 300. We're working out twice a week, we're golfing once a week. He dies in his sleep.
Host
Oh, my God. Dude. What's up, guys? Welcome back. I have an amazing guest today. A man here, local in southwest Florida, is doing amazing things for kids through his gym. Getting them nutrition advice and training sessions donated by small to mid sized businesses here locally in southwest Florida. This man is doing amazing things and that's why he's here today, because of the amount of value he's given to the community. I have Donnie Keller with me, owner of Ionic CrossFit box here in Bonita Springs. And dude, you just are doing so many amazing things for the, for the youth. I mean, mental health is so important and I don't think people realize that fitness can bring such an amazing mental peace to you and a tranquility to you that you wouldn't even expect. But man, without further ado, welcome to the show, buddy.
Donnie Keller
Oh, man, thanks for having me.
Host
I'm jacked to have you here, man.
Donnie Keller
I'm excited.
Host
Yeah, dude. So you're local here, right? And you grew up here. Walk me through your journey. As you know, you went to FGCU and now you're doing amazing things in the community, man. So fill in the blanks for us.
Donnie Keller
Started off, you know, born in Bonita. My family owns Farmer Mike's. So it's a local produce.
Host
Farmer Mike, get the hell out of here.
Donnie Keller
We're there all the day. We've been here since like my family's been here since the 60s. Okay, the farm Bonita. Now there's one in for Myers. When I turned 18, they were like, hey, you can come work on the farm or you can go to college and pay for it yourself. I said, later, I'm not working on this thing. No, sir. I mean, I, I picked strawberries and stuff as a kid, but ran from it as soon as I could. Yeah. But I knew I was always going to be an entrepreneur because I started a lawn mowing business when I was a kid.
Host
Yeah.
Donnie Keller
Called it Cuts R Us. Toys R Us. Hell yeah. That backwards are walked around, hand out flyers. Started that way. Fast forward, go to college, take exercise science, take marketing. Knew that one day I wanted to own a gym. I didn't know how I was going to get there. I just knew that I Want to do this because this is where my passion is and I'll eventually learn to make money doing it. Found CrossFit. You can train 50 people at once. Everyone pays a cheaper amount than one on one. One on ones. I call it 100 bucks an hour. This is 200 bucks a month, right? So a gym opened, Ionic Fitness and our Ionic crossfit in Bonita. About three months later, I walked in and was like, hey, I'll coach for free if I can train here. At the time I wanted to go to the CrossFit Games. I want to be a games athlete. Not realizing how hard you have to train. It's a full time sport.
Host
Oh yeah.
Donnie Keller
I have no desire to train that hard. No, not anymore anyway.
Host
No.
Donnie Keller
So like, yeah, cool. Started coaching the noon class. There was nobody in classes. It was very, very beginning stages of the gym. One of the late afternoon coaches didn't show up. I was there. So I coached a class and then one of the owners showed up and was like, hey, where's so and so? I don't want to give his name. Where's so and so? I was like, I didn't show up. So I just started coaching. Class happened again like a week later and they're like, hey man, you want to coach full time? I was like, yes, I do.
Host
Oh yeah.
Donnie Keller
Yes, I do. So I started coaching full time. I had 21 on one clients that I trained out of my garage in San Carlos park that I rented from somebody, which is super illegal. You cannot, you cannot run a business out of somebody else's house. Especially without insurance. Of course I didn't have insurance, didn't have anything. I just had equipment. And you're making it happen, dude. It's like the beginning. It's like everything starts in a garage, right? Y, Amazon, started in a garage. Apple, all those, right?
Host
All those.
Donnie Keller
I'm not saying I'm anywhere near their size, but yeah, yeah. Hey, there you go. Love that mindset. So I was there for from June, June to October. And in October, one of the owners, there was three owners, came to me and was like, hey, do you want to be part owner? And without hesitation I was like, yes. I don't know how much it is. I don't know how much you're making. I didn't even look at the numbers. I was like, yes, I do. So I ended up dropping all money out of my Roth ira, pulled it all out eventually paid fees for it and bought in. Didn't have enough to pay for it, so I paid all my salary that I took for the first year, went to paying off the guy I bartended at the pub in Mercado. I was there for five or six years, worked Friday, Saturday, Sunday just to make money and eat and pay my bills, and then worked at the gym Monday through Friday and didn't take a paycheck. So I was paying off the other guy.
Host
So this is what I love about the story, right? Like, and the listeners love this type of stuff. And I do too, because I think when you're building something, you have to do things that you don't want to do until you can do what you want to do full time, 100%. So many people are looking around and we go like, I want to do this, but I'm not going to go work another job at night because then I'm going to be too tired and I can't do that. It's the wrong mindset, man. You know, And I think that, you know, given your family background, right, you look at, you know, Farmer Mike's and everything that they built here since the 60s, it's like you didn't want to be a part of it as you grew up. But like, bro, that type of work ethic, you know, that you can't overlook that. And I want to commend you for doing what you had to do at night because that's probably an environment you didn't want to be in all the time, but you did it.
Donnie Keller
I'm bartending till 2. We cleaned until 4.
Host
Wow.
Donnie Keller
Go home. This is Friday night. Have to coach at 9am Saturday morning. So you what, three or four hours maybe of sleep because you can't fall asleep right away. No, coach class and then go back home, sleep the rest of the day, go back to the pub at 8pm at night. Train. Train. So you said now, bar 10 until 2am, clean until 4. Open up Sunday. Because you made no money Sunday mornings. Because it was always dead. Yeah, but because I got Friday, Saturday night shift, I had to work the, the shitty shifts on Sunday, of course. So I was like, cool. Did it, did it for like five years eventually, until I got to the point to where me and another, the one of the business partners bought out another guy. So now we're 50, 50. And then in 2018, I bought out the last guy. And then as soon as I bought him out and I had enough money to. Because again, I didn't have all the money I needed to. To pay it, I gave him a big chunk of the money that I had and then paid him monthly So I didn't take a salary. So again, so I from. We're talking 2014 to 2019. I didn't take a salary because all the money was going to paying off the other owners. Either the first one I bought or the second one or the third one I bought out.
Host
Do you know how many people wouldn't have taken those deals because they would have said, I need money up front.
Donnie Keller
Yeah. And I'll figure it out.
Host
But see, that's a. That's a gift though, right? That is the ultimate determination and discipline, dude, because you can sit there and want everything in one hand, but if you're not willing to sacrifice a little bit up front, like, I did my show for free for I don't know how long. I didn't start making money until 2024.
Donnie Keller
Yeah.
Host
I mean, dude, and I started it in 2021. We are five years in.
Donnie Keller
Yeah.
Host
And I was still in corporate America doing my corporate sales and like, you know, in medical and everything like that. And, dude, I was miserable. You know, Like, I. I loved corporate America because it gave me the ability to talk to different people and. And relate to so many different people and walks of life. So I owe everything to corporate America. But it got to a point where I was like, dude, I'm fucking miserable. I cannot do this anymore. And then I took a gamble. And every time I took a gamble, you go backwards, man. And, you know, I have three kids and a wife. And at one point at the end of 2024, my wife was looking at me and she goes, dude, what are we doing? I'm like, gonna figure it out.
Donnie Keller
You gotta pull an arrow back before you can shoot it.
Host
Yeah, exactly. And then so, you know, when you live in this, I don't want to say. I mean, you know, you gotta have faith in what you're doing, and you gotta understand that. And to your point, when you said you didn't know how much it cost, you didn't know how much money they were making, it was a yes for you. It didn't matter because you were going to do whatever you needed to do to make it.
Donnie Keller
Yeah, 100.
Host
You know, and I think that's what's. I think that's the important part of the story so far.
Donnie Keller
Yeah. Yeah. So eventually paid off. All the guys started making money in 2020. January of 2020. We all know what happened in March of 2020. That one dude so made it. So made money. January, February, march closed down. March 16th. The day before. Which is coming up. Yeah, the day before St Patrick's Day and then didn't take another paycheck the rest of the year. So it's like, and now I don't have another job.
Host
Yeah. I was like, two steps forward. Right. And then you're taking a large step back. I mean, there's. There's so many points in this story where most people would have said, I'm done. I quit. And it's okay to think like, hey, this probably isn't going to happen. I should probably look elsewhere and do X, Y, Z. Yeah. But it's funny. When those moments happen, it's almost instantaneously something else pops, and you're like, hold on, I got this.
Donnie Keller
I almost quit 17 times. And that's probably an understatement in 2020. And every time started with my dad. The first conversation I had with him, he's like, all right, I understand things are bad. He's like, you know, no matter what happens, at this point, you put your whole heart and soul on this. I know that you love this. This is what you want to do the rest of your life. If I need to. We'll take loans. We'll do whatever we need to. But you can't quit today. We'll quit tomorrow.
Host
I like that. Okay. Because that right there, like, it was a godsend, dude.
Donnie Keller
It was a godsend.
Host
I want the audience to really pick up on this because, you know, Ed, my lot has something, too. It's called, you know, the. The power of one more.
Donnie Keller
Yep. Just one more day.
Host
One more day.
Donnie Keller
One more decision.
Host
Yep. I'll quit tomorrow.
Donnie Keller
Yeah.
Host
And then tomorrow comes. You ain't quitting.
Donnie Keller
Yeah. You know, and.
Host
And a lot of people, you know, puff their chest upset. I've never wanted to quit. I've had faith in myself. I'm like, you're a liar.
Donnie Keller
And you ain't never built anything.
Host
You've never built anything of any significance because, like, dude, this show is thriving. And there's still days where I'm like, what am I doing sometimes? You know? And I think that's natural to have those feelings in those moments of weaknesses. But what are you doing in those moments? Right. Think of how many kids would not be impacted if you did quit the next day. Yeah.
Donnie Keller
As of right now, we've already. We've already helped over 60 kids. We're fast forwarding a little bit, but, yeah, we helped over 60 kids, and the goal is to be over 100 by the end of this year.
Host
That's amazing. So for the audience, you know, he has a foundation to where you're helping children. Right.
Donnie Keller
It's called Wilson's Fit Features.
Host
Wilson's Fit Features. Now it's up to 16 or 17 years old.
Donnie Keller
Yeah, it's 11 to 17.
Host
11 to 17. And these kids are coming to you for what? Tell the audience exactly what they're coming to you for. Break that down. But also how it's funded by the community.
Donnie Keller
Yeah. So let me start with how, why I called it Wilson's Features because. Just because it, it matters probably. Two years ago, a client walked in. He's £350. I remember we were talking and he liked golf. I like golf. So we kind of hit it off and then he went, he went down a rabbit hole of what he did for work. He was a public. He was the public defender of Denver. And he said something to me that stuck with me and still with me today. He's like, I traded my health for wealth. I worked every day so I can make money. And look at me now. I'm 65 years old. I'm £350. I have this, this, this, this and this wrong with me. Now I'm hiring, hiring a personal trainer and a nutrition guy to help me. And that was me. So we golfed together, we hung out. His name was Doug Wilson. About a year goes by. He's down £50, he's under 300. I have him tracking his food. I have him getting on the inbody every month. We're working out twice a week. We're golfing once a week. He dies in his sleep. He was supposed to be there at 9am his wife calls me literally at 9am crying. She works out of the gym as well. She's in our classes though. She called me crying. She's like, hey, Doug passed last night.
Host
Oh, dude.
Donnie Keller
So I rushed over there, hung out with her for a while till the ambulance got there. Because I was there before the ambulance.
Host
That's heavy.
Donnie Keller
Yeah. So there's a couple of things that he's left with me and that was the trading his health for wealth and all these things. And he worked as a public defender because he wanted to give back to people who needed help but didn't have the funding when he died. Him and his, his wife, Doyle. So she's the co founder of the foundation with me. She was telling me, she's like, hey, he has a few friends and colleagues out in Denver that want to donate to a nonprofit in the area in his name. Do you know of any? And I was like, I don't know of any per se. And the ones that I do know of take the Admins, take a $100,000 a year salary. Don't get me wrong, I know it's hard to run a business and a nonprofit is a business in a sense. Right. So it's difficult. I get that. But I told her, I was like, I've always wanted to do something for the community that raised me. Bonita Springs, Naples, Stero. I grew up in these towns before 90% of the people that are here.
Host
Yeah. I wasn't here. Yeah, exactly.
Donnie Keller
When the streets were real small and there was cow fields everywhere, I was like, I want to give back to the community that raised me and created who I am, who created Ionic. So I've always wanted to do this. And the goal is to take as little admin expenses as we can. And to this day we. I built the website so I had to pay for the domain name and I host a server to host it and QuickBooks, that's the only money that's gone towards admin. Everything else has gone towards the kids. Every penny has gone towards kids memberships so they can work out for free. Right now it's at my gym. Eventually. The goal this year is to bring one down in Naples. I have already talked to a gym in Naples that wants to do the program as well because they've seen it and they like, dude, I want this. The goal is to raise enough money to fill the program at my gym and then go to Naples and then Estero, Fort Myers, so on and so forth. What I found was in 2020 at all I could hear about was schools were taking PE out of classes or PE out of schools or diminishing it, making it to where you didn't have to take it. There's no test in pe. I remember when I went, when I was in PE in eighth grade, you had to run under an eight minute mile.
Host
Yeah.
Donnie Keller
Or you didn't pass.
Host
Yeah.
Donnie Keller
You got an F. It was either pass or fail. That was it.
Host
We had super laps.
Donnie Keller
Okay.
Host
We had mild days.
Donnie Keller
You had to do push ups, push
Host
ups, pull ups, sit ups.
Donnie Keller
Like the.
Host
Sit and reach. Like the, all the tests, man.
Donnie Keller
Sit and reach. Yeah, Yeah, I forgot about that. Yeah, man. Yeah. Yeah. Now they don't have any of that. None. I. No, I don't go to school very much anymore.
Host
No, they, they don't have. But yeah, PE is a joke now.
Donnie Keller
I read a stat the other day. I don't know if it's true. So you can fact check it or not. The average kid under 18 has is fatter than the average American pig.
Host
Oh, my God.
Donnie Keller
The fat. The average American pig is 20% body fat. The ones that we slaughter and use for meat and whatever, pork chops and whatnot. The average American kid under 18 is like 24 body fat.
Host
Hey guys, we're take a quick break and we're going to slide into our recovery segment brought to you by therabody. What an amazing technology that therabody has and it was founded on a really cool story by Dr. Jason Worsland. It was founded on pain. He got into an accident and had this extreme pain in his arm and found that percussive therapy really helped. So he created the very first version of the theragun with a makita drill just to pilot and test to see if his pain could be relieved by percussive therapy overall. And surely it was. So now birth to the theragun and now therabody who has a multitude of products to help you recover emotionally and physically. And some of the products even help with stress, meditation and better sleep and just overall better wellness. And when I had Dr. J on the show earlier in 2025, it really spoke to me because his platform was founded out of out of physical pain and the determined society was founded out of emotional pain. And so it felt natural for us to partner up. So here we are, an official partnership with therabody and I want to talk to you about some of their products today that I've been enjoying that I think you need to understand and know more about so you could potentially implement them into your life. And I'm not going to get into a big deep dive of the actual science and everything like that. I'm just going to give you some anecdotal information based on the products that I'm using and that my wife is actually using too. That is helping us out a great deal at home. Because the great thing about these products, guys, is you can use them anywhere. You can use them in the gym, you can use them at home, in your bed, in your living room. Hell, you can even drive with a the theragun pro plus in your car and use it on your quads, use it on your arms, whatever that is. The first thing I want to talk about is the theragun pro plus. I bring that in my gym bag every day to the gym. And when I'm warming up, I use it to warm up, I put it on my arms. Whatever body part I'm using that day, I activate those muscles. And what I find is I'm able To move my body a lot quicker and I'm a lot stronger on those days that I do actually bring it and utilize it. I just think it's a great way to understand your body and the connection between your strength and your muscles and being warm and being able to perform. Because it's one thing to go work out, but it's another thing to perform while you're doing it. And the Theragun Pro plus helps me do that. Another thing that I really truly enjoy is the jet Boots Pro plus. These things are wire free. There's no hassle, there's no cords, there's infrared LED light, there's that compression therapy. And I've been having bad pains in my ankles, both of them actually, for about a year. And I don't understand where it's coming from. But when I started using the boots religiously after a leg day or after a cardio session, I throw those boots on and I find myself a lot looser. Afterwards, I find myself lighter, and then the next day there's no pain in my lower extremity like my feet. The other thing that I really enjoy is that product really helps me recover a lot quicker. And let's face it, that's the most important thing when we're trying to move our bodies or we're trying to succeed in life is we want quick recovery emotionally and physically. And these products help me do that, and they can help you do that as well. One of the other things that I really want to go into because it's helping my wife out a ton with headaches and being able to distract from the noise in her mind, and honestly, it helps me with that too, is the Smart Goggles. Whenever we feel a slight headache coming on or, or things are getting really heavy just in our minds, just thinking about all the stressors, all the things out there that we can't control, we throw the goggles on, get in a quiet place, and there's different cycles on there and different intensities of vibrations and massaging that you can either turn it up or turn it down. And what I really enjoy is it allows me to focus on what's going on with just me. And I think about things. And the massaging with the Smart goggles relieves either headaches and it relaxes me and relaxes my wife to a point where we can fall asleep better. We are preparing to kind of downshift and shut down and slow down for the evening. So I heavily recommend them. The other thing it's really good for is just creating A peaceful time in your day. And what I found since using the smart goggles and then the other products is it works for me, it works for my family, and I know it can work for you, too. So I want you guys to think about things that you are struggling with. If it's lower back pain or you wake up in the morning, your neck is tight, I'm going to tell you, the Theragun Pro plus will help that out. They have cold therapy on it, hot therapy. I mean, think about that when I open that box and realize that I could have heat therapy and cold therapy and a theragun changed everything for me and also really made the thing that I hate doing the most is warmup. Made that very easy for me just by applying it to the muscle group that I'm going to use before I do it and in between sets, which promotes quicker recovery between sets. So if you're looking to go high volume or to lift heavy weights, I strongly consider that all these products are there to help you move along in your day with less pain and recover quicker. So go check it out. Because now, like I said, the official partnership has begun. And from now until the end of March, in your first order, you get 15% off your first order. Not every order. So if you're going to buy some stuff, load up there in that cart for that first time and you get 15% off, go to therabody.com and at checkout, the code is determined. So let me know how you guys like it. Until then, stay determined. So.
Donnie Keller
So that's scary.
Host
It is scary, but it's not.
Donnie Keller
That's our future.
Host
Yeah.
Donnie Keller
It's when we're old, they're going to be running that world.
Host
I know.
Donnie Keller
And.
Host
And it's not surprising, though, when you look at how our food. This is a tough one, man. You know, because, like, you look at how people eat so much out of convenience. And as a parent, that is so hard because, for instance, get done here. I'm gonna get stuck for an hour in traffic to get back to Estero. Right. It's just the way it is. Man down. Pine Ridge and non 75. I have time for three or four phone calls.
Donnie Keller
Yeah.
Host
You know what I mean?
Donnie Keller
30 minute phone calls.
Host
30 minutes.
Donnie Keller
Yeah.
Host
No shit, right? And so you look at that, and it's like, well, do I stop at the store and get meat and do all the things that I'm absolutely exhausted right now and I don't want to do, or do I just order something at a convenience? And I think a Lot of people here in America are so busy, they're ordering out of convenience. The problem is we don't know what's in the food. And the other problem is, is everything that we fill the cabinets with are in a box and we try very hard. I'll buy some little things for the kids in the pantry, but most of it, like, you're hungry. Hey, there's protein yogurt, protein yogurt. There's watermelon, there's, there's, I love that. You know, there's those little frickin halos and then there's apples.
Donnie Keller
Yep.
Host
You can eat that.
Donnie Keller
Yeah, please. That's human food.
Host
That's real food, man. But, but it's not surprising, the statistic, because of what we're feeding our youth. I mean, we are filling them up with sugar, sugar, filling them up with fake food.
Donnie Keller
Wondering why a kid, why most boys are being diagnosed with ADHD is because they start their morning with Frosted Flakes and, and skim milk or fair Life milk that has dextrose in it, which is a different sugar that isn't a sugar. And they're loaded with, you know, 30 grams of sugar before 8am and then go sit them, bring them inside, put them under these lights and then sit them at a table for four hours and be like, hey, sit still.
Host
Yeah.
Donnie Keller
He's like, what?
Host
Yeah, how am I gonna sit still?
Donnie Keller
Yeah.
Host
What do you mean yeah?
Donnie Keller
I'm about to run a mile and be fine.
Host
It's so funny because like every time like my little one, she sat down 7. I have a 7, 9 and a 12. So my 7 and 9 are girls and my boys 12. Every time my little one goes to the store with me. Daddy, can we get cereal? Nope. Good for dad. But, but just once, like, no, good for you. No, because like the bottom line is if I give that to you first thing in the morning. My kids eat the same thing every morning. You know, it's, it's eggs. Love it. And you know, sometimes I'll give them like a half a bagel, some cream cheese. Just depends. Yeah, but we, I do my best to give them a nutritious breakfast before they leave. And my son's starting to watch me and goes, hey dad, can you cut up some steak in my eggs? Yeah, like so, I mean, like, dude, that's what I do every single morning. I have steak and eggs.
Donnie Keller
Yeah.
Host
You know, protein shake at 4:30 in the morning. Steak and eggs. Right. And then another protein shake after my, you know, after my workout and by time no, by the time I hit noon, I'm usually like 130 to 140 grams of protein in.
Donnie Keller
Love it. Love it.
Host
You know, so I know, I like, dude, I'm gonna get to 200 easily.
Donnie Keller
I'm 200 every day.
Host
Every single day. Like without fail. Like without fail. But that statistic is alarming and what it's causing is like you said the ADHD kids get depressed and what do they, what's the first thing they're gonna freaking do? They're gonna go to that damn phone or that iPad and numb out and
Donnie Keller
get dopamine responses from likes and how many reposts they get and how many likes they get and they're sit this all day with 40 grams of sugar in them and then wondering why they're all jittery and like, oh, I can't concentrate. Well, you can't concentrate because you have so much sugar in your body.
Host
And dude, it's hard because I understand the, the social media game. Like, like, like I'm, I'm in it. Like that's how I make my money. Right? Well, the show is, but you know, we get paid on content and things like that and you want your content to go to do well and to, to grow some legs and run a little bit. But I know what it does to me when something doesn't go off right? Or I'm searching for, man, like, why isn't this hitting?
Donnie Keller
Like, this is a good post. Yeah, Think about this.
Host
Think about what that 12 year old's doing, comparing themselves to somebody else. Because we have a horrible, horrible ideology on social media of what healthy really is or what the right way to be or how to make money. Like, and some of these kids don't have father figures, don't have parental guidance at all, and they're letting the Internet raise them.
Donnie Keller
Yeah, yeah.
Host
You know, scary. It's very scary, dude.
Donnie Keller
To touch on something you were saying earlier about mental health and working out. It's like I've seen more, I've heard more conversations from parents about the kids doing better in school, their grades are getting better and they're more, they're so excited to wake up on Mondays and Wednesdays because that's when we do the program right now. Because they know they get to come and go work out at Mondays and Wednesdays with me and the other coaches.
Host
Why do you think the grades are getting better?
Donnie Keller
Confidence. They're, they're becoming like, I don't remember what it's like to be 11. I'm sure you don't either. But at 11, like now that I'm watching them, it's like they're clumsy, they're learning how to walk and they've never done a lunge before. They don't know what a push up is, barely. But to see him go from not knowing what a push up is to doing one three weeks later, because their kids are gonna get strong super quick.
Host
Oh, yeah.
Donnie Keller
All of a sudden, like, wow, I can do this. When you walk in my gym, it's 5,000 square feet. We have two floors upstairs, downstairs, the ceilings are like 35, 40ft in the air. So when 11 year old walks in, they're like, this is massive. Oh my God. So they're super quiet at first. Yeah, every single one of them. But man, to watch them go from quiet to, hey man, will you just give me a second? I gotta explain this to the whole class because like, Donnie, Donnie, did I tell you that I caught four games y crochet pitching?
Host
And, and yeah, this is amazing, dude.
Donnie Keller
Yeah, they just want to tell me things and I just, I love it. You know, but when you have 16 kids in a class and you got to keep them all in track and keep moving, sometimes it just, you know, it's a little much.
Host
But you know, I think working out and it's so funny. So you, you say confidence, right? And this is something that, that C word is a fickle one, man. Because, you know, people think confidence comes from what you tell yourself or gas yourself up as confidence comes from doing the hard consistently. And one of the hardest things to do is be in really good shape. Another really harder thing to do is to be a parent and have a job and, you know, a marriage and be in really good shape. And when you can do that, especially for these young kids that have so much being thrown at them at a young age that we didn't have social
Donnie Keller
media wise, we, we do, we, we
Host
don't know what it's like to grow up in this era. Like, I, I, I don't, I don't envy my children at all. Yeah. But the one thing I'll say is the moment you start doing hard things every day in the gym, it's all connected. Because the moment you want to take the easy road and not do your homework or not study for your test, you remember what coach Donnie said about these hard movements and that life is not going to be easy, it's going to be freaking hard. But if you dive into it and you seek the hard thing, then you're going to Be successful in so many different areas. So I think, in my opinion, when a child or an adult is working hard on themselves, whether it's spiritually, physically,
Donnie Keller
emotionally, mentally, emotionally, all the above, dude.
Host
Fitness is such a massive component of that because that is the ultimate act of discipline. You can't fake it.
Donnie Keller
And of self respect. Yeah.
Host
And you can't fake it.
Donnie Keller
Yeah, you. You can't fake buy it.
Host
You can't. No, you. You can sit there and say, I'm eating right, I'm not cheating, but your body's going to tell me.
Donnie Keller
What blood work's going to tell you different.
Host
Everything.
Donnie Keller
DECA scan or in body scan is going to tell you different. Your body fat is going to tell you different. Your doctor is going to tell you different. Yeah, man. I think fitness is a staple for. It should be a staple for everybody.
Host
Yeah, dude. And, and I love, like, what you're doing with the kids because there's a lot of really good athletes in the area that can't afford training or nutrition advice, and the service that you're bringing them helps them get better at their sport. But I can't, I don't want to underlook and undervalue that Non athlete. Yeah, that's coming in.
Donnie Keller
We have more non athletes in.
Host
I can imagine, dude. That's coming in there. Anxious, withdrawn, depressed, scared, slightly overweight or
Donnie Keller
overweight, socially awkward, very little confidence, Quiet as can be. But watching them flourish, man, has been. It's exacerbated my want to have kids, I bet. Dude, I didn't want them three years ago. I was like, no, I'm good. I don't. I don't need kids. I was like, you know, if I don't have them, great. If I do, whatever.
Host
Yeah.
Donnie Keller
But man, watching these kids go from day one to, you know, four weeks in to eight weeks in, you know, we're at almost a year and a half right now, and some of the kids are still with us. That started with us. One of them's a swimmer at Canterbury out in Naples. And then she started track. She started volleyball. She didn't even want to swim, but her mom made her do something. So you have to choose a sport she chose that she went to. Her mom was like, hey, I want to try track now. She's. I think she was going to regionals for high jump.
Host
That's badass, dude.
Donnie Keller
She shows me her video, she comes in, she's like, look, look, look, look, look. One dad the other day came in and was damn near in tears.
Host
This is a good Story tell. Yeah, tell us this story here.
Donnie Keller
So his daughter came in. She was, you know, slightly overweight, never worked out ever in life, never played any sports, was getting picked on at school, didn't really have very many friends from what I was told. Confidence level, super low. Started with us. She's been with us now probably five or six months. Her grades were kind of lacking. He's like. He was like, season bees. I had to like, struggle to get her to focus to get a B. She started with us. She met a couple of the older kids. They go to different schools, but they exchanged numbers. They exchanged Instagrams and tick tocks and everything else that they exchange. So it became friends. And then they would meet everybody Monday, Wednesday at 6:30 at Ionic, and they would talk about whatever they would. It helped her. He was. He was in tears telling me. He's like, this program has done more than just change her body. It's changed her mentally, changed her physically. He's like, on Mondays and Wednesdays, she wakes up excited because she gets to go to the Ionic and go work out. He's like, her grades are A's and B's now. He's like, a C doesn't even come across. And then this. Is this about January to now? So it's a new semester, I guess, for her. And he's like, this is the best semester she's had since she was a kid. Like a younger kid. And he's like, her confidence level is crazy. She's excited. She wants to eat better because. So we do a nutrition talk. It's about five minutes every day. I have 30 different points. So it's every 30 classes, they start to repeat. And it's basic stuff like what's protein, what's. You know, we're striving for. Like what we talked about last night is like, we're striving for progress, not perfection. You don't want to eat to perfection because then eventually, like, if your friends are going out and they're having Chick Fil A. Have chick Fil A. Yeah. You know, it's not the best choice. But don't limit yourself because then you're going to resent it and you're going to hate the process. But then, you know, the next day, make sure you eat all plants and animals. And we, you know, focus on if it has a table of contents on it, it's not human food. If it grows, if it swims, if it flies, if it walks, it's human food.
Host
You know, it's so funny, dude, because that's biblical.
Donnie Keller
Yeah.
Host
Literally, you know, Christ said, I'm putting the plants and the animals here for you to eat. And if you. My buddy Matthew Hedden, he, he has an online coaching business and it exploded when he changed his handle to the God food guy. That's all he talks about is eating God food. Yeah, that's, I mean, I mean that's really it.
Donnie Keller
Yeah.
Host
And when you look at that and look, and I look at every single time that I've done really well in my fitness, I'm not eating a lot of the garbage. Garbage. I'm only eating, you know, if it's, if it's carbs, it's fruit, you know, if it's protein.
Donnie Keller
I ate a lot of fruit in the morning, dude.
Host
I don't eat it towards the back half the day. But you know, it's so funny because I really focus on like a modified carnivore diet. Like I'll have fruit in the morning, sometimes I'll have more.
Donnie Keller
Based is what I call it?
Host
Yes, yes. Just based. Like, yeah, if it's meat, I'm eating it. I don't get it.
Donnie Keller
200 grams of protein. I mean, you're not going to want to eat much else anyway.
Host
No, you're not.
Donnie Keller
That's right.
Host
I mean that's the, that's the really thing if you really think about it, right? I mean, I'll have my, you know, I'll have my intact grass fed protein because that's a way I can get two shakes a day and that's 120 grams of protein. I can get another 100 and 120 grams through me.
Donnie Keller
Beef and steak and chicken and fish.
Host
Not a big chicken guy.
Donnie Keller
Man, I love I so much of it when I was like in college because it was cheap that I'm with you. I don't, I, I buy chicken, cook it. But if you, if you open up my freezer, it's venison, it's bison, it's steaks and fish.
Host
So good, dude. But it's, it's super important, right? Like every time I've been on a roll, it's because I'm eating what is grown here or what's walking here or flying.
Donnie Keller
80% of how you look is what you put in your mouth.
Host
It's not rocket science. It's not easy though. Like, I mean, I'll give people that it's not easy.
Donnie Keller
Like you said, if you stop anywhere, where are you going to go? That's going to give you plants and animals only. That's not going to be 50ameal, the dude.
Host
Good luck.
Donnie Keller
You got to pay extra for real food.
Host
It's crazy, isn't it? Crazy?
Donnie Keller
It's mind blowing.
Host
No, other countries like that.
Donnie Keller
Something. So I don't remember what I was listening to or what I heard, but it's like it went. It went to the. It went down the rabbit hole of. If you look at gazelles, all gazelles run the same speed because the slow ones die because they get eaten. So they all run about the same speed. And they're all very fit or whatever a gazelle is. All lions are very stealthy. The ones that aren't, don't eat, so they die off. Or they're strong so they can fight or whatever. Right. But if you look at the human race, we have people that can run a mile with that guy ran it in, what, 358, like a month ago? I don't know. A month ago.
Host
Oh, a month. Really?
Donnie Keller
Three minutes, 58 seconds.
Host
That's all it has.
Donnie Keller
There's another guy who did two miles in the same pace. Now, I'm not saying everybody should be able to run that fast. That is a. God, that is a gift.
Host
Yeah, for sure.
Donnie Keller
But you should be able to run a full mile without stopping.
Host
Oh, 100%.
Donnie Keller
I mean, you could see a man at 45 years old, that's 350 pounds. You can see a man at 45, that's 180 pounds. They're the same height. One's got 10% body fat. One has 45% body fat. You'll never. You won't see that in any other species.
Host
It's interesting, isn't it?
Donnie Keller
Because of what we eat.
Host
Yeah.
Donnie Keller
Lions eat meat, hipposy plants. Did you know that?
Host
Yeah.
Donnie Keller
Wait, did you know that? I did know that, but it's different, right?
Host
You know, you forget you know it. I'm like, yeah, you're right.
Donnie Keller
But they don't eat Froot Loops.
Host
No. No. Well, I mean, look at, you know, the gladiators.
Donnie Keller
Yeah.
Host
Look at the cavemen. What do they eat?
Donnie Keller
Yeah. Plants and animals.
Host
Plants and animals, dude. That's it.
Donnie Keller
Yeah.
Host
You know, nuts. You know, But, I mean, the majority of it is like this baseline theory of this is what we're going to eat because this is what we have, and what we have now is genetically engineered food. We have all these different things that are just poisoning us. And let's not mention. I mean. I mean, I am going to mention it, but, like, cancer.
Donnie Keller
Yeah. Well, it's based off sugar. Guess what? Everything. Everything has dextrose, fructose, sucralose. All the losses that aren't sugars but are treated like sugars in our body. They say Alzheimer's, too, is like, they call. They're calling it type 3 diabetes.
Host
Really?
Donnie Keller
It's sugar in the brain.
Host
Interesting.
Donnie Keller
Yeah.
Host
As they always say. I've been seeing it. Like, there's this clip that keeps going around Instagram right now. If I had cancer, what would I do? And you eat Carnivore. Yeah. He said, the first thing I do is I'd starve myself of sugar because
Donnie Keller
the cancer cell feeds off sugar. If it doesn't have sugar, it can't.
Host
It can't grow.
Donnie Keller
It can't grow.
Host
I mean. I mean, it's interesting to me, right? And I think there's also a lot of people that are super healthy that have taken care of themselves and still get that shitty diagnosis, man. It's just so the. The bad luck of the draw, man.
Donnie Keller
And I'm not saying that if you go Carnivore, you're gonna get cancer.
Host
No, totally.
Donnie Keller
I'm gonna put a disclaimer out there.
Host
Yeah.
Donnie Keller
I don't want anyone to think that you could just kick cancer just because you ate Carnivore. That's not what I'm saying. But you can limit your ability because they say everybody has cancerous cells. There's just a mutated cell in your body that feeds off sugar. When it feeds off sugar long enough, it can turn cancerous, and then scary, dude. Can become what it is.
Host
It's scary because there's times where I'll go on a sugar bench. I'm not going to lie. I still do it.
Donnie Keller
I eat ice cream all the time.
Host
Oh, dude. I think the other night. The other night, this wife. I'm so mad at you for this. She's like, I want Krispy Kreme donuts. And I'm like, well, I'm not going to pay for delivery for three or six donuts.
Donnie Keller
You could pay $45 for six donuts. Yeah, let's get the deliveries in.
Host
You know, we'll. We'll spoil the kids, you know, one morning with a treat, you know, after dinner. I think I had five donuts at night.
Donnie Keller
Yeah.
Host
I mean, maybe six.
Donnie Keller
I'm a glutton, so I might have one. And it's delicious. I'm gonna go for that response again.
Host
I'm gonna keep going. And I'm not even hungry until they're gone. Like, it's a mouth pleasure. It's like, okay, I'M eating this. This is so disgusting. But, like, literally, I woke up the next day and I was just so upset.
Donnie Keller
And you're probably lethargic.
Host
Oh, dude, my body hurt. Tired, inflamed, everything. My workout sucked yesterday. It was just not the best workout. Right. But, you know, I think it's important to talk about these things because a lot of people think that you can never touch these things again. You can never. You know, I might not have another suite for three months. I. I don't know. I mean, you know, it's not something that really controls my life anymore, but
Donnie Keller
when I have it, it's nice.
Host
Oh, I'm like an addict, dude. Yeah, Binge, dude. It's disgusting.
Donnie Keller
I gotta buy. If I buy ice cream and I bring it home, lately I've only been buying it out, eating it and done. Yeah, but I buy a pint only now because I used to buy the half gallon.
Host
Yeah, of course.
Donnie Keller
That half gallon lasts me three days because I am just in there. I don't even use a bowl. I'm just eating out of it. I mean, dude, you know, I'm human just like everybody else. Just like you are, man. You get that dopamine response of that good sugar in your mouth, man.
Host
You're like, oh, especially fresh donuts, dude.
Donnie Keller
It's like, fresh, fresh, hot donuts.
Host
Like, I'm just. I'm destroying these sons of.
Donnie Keller
Have you tried Checkside and Bonita?
Host
I've heard of it. Is that the one, like, right off the exit?
Donnie Keller
Yeah, it's right off Benid beach road. It's at 041 and 41. It's called Trackside Donuts because the race, the dog track used to be behind it. Oh, my God. Oh, my God. I've heard about them. Don't do it.
Host
Don't do it.
Donnie Keller
Don't do it.
Host
There's another one called Airport Donuts in Naples.
Donnie Keller
Okay. They.
Host
They brought them here, brought them to the studio one day, and apparently it's tallow and it's healthier ingredients. Yeah, but I had one, and, dude, I had the maple bacon. I was like, I ate. I just scarfed it down. They're like, how was that? I'm like, it was really good. Like, oh, it's a day old. I'm like, oh, well, whatever donut, like,
Donnie Keller
I'm eating, it's not gonna go bad.
Host
Yeah, it's not gonna go bad.
Donnie Keller
I mean, sit here for a month and still be fine.
Host
Seriously, it's fine. It's enough preservatives in that day. Yeah, but, dude, like, I just think that, you know, and you know, back in the day, though, when I'd have something like that, you know, I would shame myself and then the next meal would be off plan again. What I really learned in this journey is to if I have something like I did that night, you just have to hop back on the next day.
Donnie Keller
That's what we talked about last night with the kids.
Host
It's not over.
Donnie Keller
Strive for progress, not perfection, because perfection is going to get you to that battle of, oh, well, I did it yesterday, so maybe I'll just start Monday or I'll get back into the gym Monday, or I'll start eating again healthy Monday. Well, it's. It's Thursday. You have Friday, Saturday, Sunday.
Host
That's half a week. You know what I mean?
Donnie Keller
You're gonna waste a whole week because yesterday you had donuts. Like, come on, man, get back on today. Let's. Let's make the change today.
Host
And you'd be surprised, like, and people would be so surprised that even on a night where you have six donuts, if you're moving your body five, six days a week and the bulk of your diet comes from real food, you're not going to gain an ounce. No. You're gonna feel like the next day.
Donnie Keller
Yeah.
Host
And you're gonna sleep.
Donnie Keller
Cheeks are gonna be out to here. Your eyes are gonna be heavy, bro.
Host
I woke up in the middle of the night sweating. I was just full on, drenched in my bed. I'm like, what?
Donnie Keller
I'm laughing at you. I'm laughing with you because I've been in the same.
Host
Dude, you can laugh at me all you want, man. I had to get up in the middle of the night and go to the couch.
Donnie Keller
Yeah.
Host
Because I was drenched, bro. But like, you know those moments you just kind of got to look at it and just kind of laugh like, hey, I'm not shooting for perfection. I'm still human. But I think too many kids and too many adults, just people in general right now think that they have to be perfect. And that causes a ton of issues, man.
Donnie Keller
One thing I've. I have helped with the kids as well is sending an email to the parents. Because now I have the parents on my app to where they can reserve the kids spot in the class. We started tracking their attendance and we started tracking their weights next week and the following week we're going to test bench press and all these things. But so I have the parents emails now. So now I can send them emails and say, hey, today we talked about this, you can expand on it if you want with them. Here's some things you could talk to them about or here's some things that you could do to help. Don't buy the zebra cakes for them when they. Cakes.
Host
Yeah.
Donnie Keller
Get a thing, get a thing of cuties. I mean those are wonderful substitute because sure it's going to give you, it's going to give the kid the sugar that they're looking for or want and it's a God given plant. Yeah.
Host
It's a natural sugar.
Donnie Keller
Yeah.
Host
You're fine.
Donnie Keller
Yeah.
Host
I don't know how many people that have gained a ton of weight and are fat because they eat fruit.
Donnie Keller
I don't think anybody ever, ever. I, I'm so this morning I had an apple, I had a handful of raspberries, a handful of blueberries, two cuties, a banana and a mango.
Host
That's probably your whole carbs for the whole day though, right?
Donnie Keller
Yeah, yeah, yeah. I'll have a little rice in my, my second meal I create like these little lunch bowls, I call them. Yeah. With venison, ground beef, rice, green peas, red yellow, green pepper, garlic, shaved carrots.
Host
Oh, nice.
Donnie Keller
Mix it all together and it makes like seven meals.
Host
Oh wow.
Donnie Keller
I use two pounds of beef, a cup of rice, whatever. So I get a little bit of rice there too. But the rest of the like the rest of the day, like tonight I'm having steak for dinner and that's is I have steak and that's. It won't have any carbs with it. No potatoes, no nothing. Because at the end of the day you don't need any carbs anyway. Carbs are like your energy. Right. So everything we eat is turned to glucose. Everything. Protein, carbs, fat, everything. That's how your body uses it. It's how we create ATP which is our energy. All that stuff. If you putting sugar, AKA carbs into your body that's already, that's going to be created into more sugar for it to be processed through the body. You're giving yourself a load of energy right before bed. So now while you're sleeping your cortisol is going up. So now you're, you're. If you wear whoop or what's the, the ring that people wear, the aura ring that people wear. Your sleep is now Instead of an 88, it's going to be like a 78 which is still good. But it's because all the carbs you had right before bed, carbs are your energy source. You're going to use them throughout the day. That's why I eat all the fruit in the morning and then a little bit of rice in my lunch bowl that I eat at 11. And then for the rest of the day it's all protein. L see.
Host
I, I love that approach because for me, I think everybody's body is different.
Donnie Keller
Of course.
Host
You know, and, and I operate really well on a carnivore based diet. I have more energy. I don't wake up inflamed, I don't wake up in pain. But the moment, like if I have like a, an off plan meal. Right. Because I'll still do it.
Donnie Keller
Yeah. Like, I had buffalo chips, chicken wings last night. I don't know if you know what buffalo chips is, but it's the best chicken wings. Yeah. Okay. Best chicken wings in all of the land.
Host
Yeah. I had, I had a club sandwich. I don't ever eat bread.
Donnie Keller
Yeah.
Host
Anymore. But I, but the bread I had was sourdough, which is probably that and rye is probably the two best chicken.
Donnie Keller
Yeah.
Host
But I feel it. Like I can feel my body really hot right now. And because it's sitting there saying, wait a second, what did you just do? Like, and I just feel it working overtime.
Donnie Keller
Yeah.
Host
To, to burn that off or to kind of figure out what the hell's going on. But when you say you don't need carbs, there's a lot of people that say, you know, well, you definitely have to have carbs, especially if you're lifting. I don't know if I agree with them, dude. I think a little bit, you know, so you can, you know, so your muscles can be full and shuttle some glycogen if you're in a build. But if you're trying to lose weight, you're trying to cut fat and just be lean. Spoiler alert. You don't need them.
Donnie Keller
You don't need a lot of them.
Host
You don't need a lot of them. If you have fruit in the morning, dude, you're gonna be just fine.
Donnie Keller
There's four essential proteins, meaning you'll die if you go long enough without eating them. I forget them. I'm not gonna try and name them. There's two essential fats. There are zero essential carbohydrates. There's three macros, carbs, fats and protein. There's zero essential carbohydrates. You can go the rest of your life without eating them.
Host
There's some people that say you need 150 grams of carbohydrates just so your brain can function every day.
Donnie Keller
So your brain is made up of cholesterol. Okay, cholesterol. When you, when people, when doctors tell you you have high cholesterol, what do they normally say? It's from eating a lot of meat, eating a lot of red meat. Your brain is made of cholesterol. Your myelin sheath, which is around your spinal cord, your spinal cord, all of your synapses are all made of cholesterol. Another thing, sunlight. They say sunlight is bad for you. There's only one vitamin, vitamin your body can make. You know what it is, right? Vitamin D. It's the only one, obviously very important. It's the only one that your body makes you do it with cholesterol and sunlight. If you don't have those, you can't make it. So low vitamin D is. You're probably either a lot of people are on statins because they're at 206, they're just above average or where they want you to be. So, okay, we're going to put you on a statin to get you below it. Not most people don't know that the liver makes 70% of your cholesterol. So really there can Only lower the 30 that you're eating by the statin. So, yes, it does help. And some people are way above that and because they eat a bunch of fried food or a bunch of seed oils or whatever else. But the statin game is what makes me nervous for adults because it's lowering your cholesterol. We're not outside in the sun because of skin cancer. So now we have low vitamin D, we have low cholesterol, Our brains are fogged because we're. We're not taking enough salt. Salt holds on to water, gets it into your cells, keeps you hydrated. People think drinking a gallon of water is wonderful for you, but if you're peeing clear, you're peeing out all your, all your calcium, phosphorus, sodium, all that stuff, which is all essential stuff that you need. I just think so many people are just listening to the wrong people that are given books that are like, hey, this is what you should do.
Host
I mean, look, I probably drink over a gallon of water a day, but I also have electrolytes mixed in there and a lot of Coke Zero.
Donnie Keller
Yeah, I'm just good for you.
Host
I love Coke Zero. I'm on the game, man.
Donnie Keller
Okay.
Host
I'm on the train.
Donnie Keller
I used to be on energy drinks.
Host
Oh, me too. I don't touch them.
Donnie Keller
Probably two years ago in July, I remember I went out to Washington and I was like, you know, this is going to be My last one, it wasn't. I've had a couple since then, but I used to drink one a day. I used to drink energy drink or energy drink and then a pre workout before the workout. So both of those. I mean, they're both loaded with sucralose
Host
and fruit, and you're just destroying your adrenal glands. You, like, now.
Donnie Keller
I don't have really any of them. I don't have pre workout ever. I don't even drink protein powder anymore.
Host
No. Really?
Donnie Keller
Yeah, I don't drink any.
Host
Damn.
Donnie Keller
I get. I eat 200 grams of protein every day.
Host
Yeah, dude.
Donnie Keller
So I've been 160, 570 pounds for the last eight to 10 years. I just competed at the world championships for Olympic weightlifting.
Host
That's badass.
Donnie Keller
I got fifth.
Host
I like, boy, congrats, dude.
Donnie Keller
One of my clients got first shout out to Marcella.
Host
Congratulations, Marcella.
Donnie Keller
And it's all based off of spending time in the sun, working out on a regular basis. I don't work out every day. People are like, oh, you own a gym. You must work out every day. When I was broke and making no money at the gym, I went two years without working out, and I own the gym.
Host
Wow.
Donnie Keller
So I tell people all the times, like. Like, strive for progress, not perfection. Just show up today.
Host
Yep.
Donnie Keller
You don't have to do five days this week. If it's Wednesday, you don't have to wait till Monday to start. Go hit a workout today. Hit another one on Friday. At least you got two this week. It's better than zero.
Host
Like, I mean, how many people in America are. I can honestly say they work out consistently two days a week. Probably very little. People do.
Donnie Keller
Yeah, I would.
Host
I don't know the number.
Donnie Keller
I would hate to see that.
Host
I don't want to know the number.
Donnie Keller
Right. I bet it's scary.
Host
But, I mean, there's still weeks where, like, you know, I'm in the gym pretty consistently, but if I only get three or four days in that week, I go, damn, that was a down week. But then I think, like, wait a second, man. Look at my down weeks. Used to be zero. And if I'm moving my body three to four days a week on an off week where I'm just buried in my business and I can't really function. Yeah, dude.
Donnie Keller
Things happen, man.
Host
Yeah, dude. And here's the other thing, too, man. You got to listen to your body. I recently. I've never done a deload week.
Donnie Keller
Never.
Host
I know what it was. And I was starting to get really sick. I did get flu. A.
Donnie Keller
Okay.
Host
But. But that was in, I don't know, like, end of January. But what I noticed is, like, I wasn't getting any stronger anymore, and, like, my shoulders were burning.
Donnie Keller
I'm old now.
Host
I'm old. I'm old, right?
Donnie Keller
Well, no, I'm old. But you could. You can still gain muscle and still get stronger, even in their 80s. Yeah, I trained my grandmother, dude. She's 83 years old.
Host
I don't. I don't. Let me finish this thought. I'm gonna go back to that because I have ADHD and I'll forget. I think I've already forgotten, but no. So I did a deload week, right, where I just took 60 of my normal weight. I just did three sets of 10, and it was the most boring week I've ever had in the gym. I'm like, dude, I feel like such a loser. I'm not doing anything.
Donnie Keller
Everyone's looking at me like, what am I doing with this 135 pounds?
Host
Why is Sean, like, you know, doing dumbbell bench with 45s today? Like, what the. And I'm gonna tell you, though, last week was my first week back on, like, the Hulk.
Donnie Keller
Felt wonderful.
Host
I don't have any more joint pain. My shoulders don't hurt anymore. I'm getting stronger again. So I think it's important to sometimes take a step backwards, you know, just for progress, not perfection. You know, where did you go when you said the.
Donnie Keller
You can get. You can build muscle at 80?
Host
You know what? You know what drives me crazy is when people say, well, you know, I'm 40 now. I can't build muscle. Or, you know, I. I'm in your prime at 40. I'm. I'm literally gonna get so much hate for this. And, ladies, I'm sorry, but when they hit pre menopause and they hit menopause, they're like, that's their. That's their pass. Like, this is just the way my body is right now. And what they have to understand is they're getting stuck in this ideology where they have to do all this cardio. I have to do all this cardio. And that's not going to build them. That's not going to get them lean. And what women and older men need to realize is you have to lift heavy shit. Yeah, you have to.
Donnie Keller
Your bones for your joints.
Host
It's the fountain of youth, bro. You can still get strong. You can look better when you're 50 than you did when you're. When you were 25 30.
Donnie Keller
Yep.
Host
I mean, you just gotta work. You just gotta work.
Donnie Keller
Like, dude, like you said, you got to do things hard.
Host
Dude, I'm 47.
Donnie Keller
People don't want to do hard things.
Host
I'm 47. I look better than I did when I'm 30.
Donnie Keller
Oh, man, love that.
Host
And I'm just getting started. I'm like a year in.
Donnie Keller
Yeah.
Host
Like, I'm, I'm focused on this. I, I love going to the gym now because I know what it did for my mentality, I know what it did for my show and my business. So for me, like, that is enough. The aesthetic thing. Cool.
Donnie Keller
Yeah, that's great.
Host
But you know what else is really cool? Because when you have kids and they're old enough and they see you go through a transformation, the amount of respect that they have for you is wild. It is the craziest ever. Like, there's times now if I decide, like last night we did burgers and I had a bun, but I had like a keto bun. Yeah. It wasn't even like a full on, like normal bun. But, but my kids go, you're having carbs, you're going to have bread, dad.
Donnie Keller
Yeah. I'm like, dude, I love that, man. But I mean, I love that.
Host
And I don't want them to have any programs thinking they can't eat that stuff. Of course, what I want them to understand is balance. But when your kids see you go through something and completely turn your life around, that is the most empowering way to lead your family than anything.
Donnie Keller
The kids that do best in my Wilson's Fit Futures program, their parents work out the hour right after them. So the kids go from 3:30 to 4:30.
Host
Wow.
Donnie Keller
And the parents do 4:30 to 5:30. And then I have another adult 5:30 to 6:30. And then I have Another Wilson. 6:30 to 7:30. So you can do either 3:30 or you can do 6:30. That's badass. So either the parents work out right before them and then they work out, or they work out and then the parents work out and they hang out in the lounge and in the lounge, like, like it's 5,000 square feet. It's not that big. Yeah, you can see them. And then they're like, dad, I beat you. I was counting your reps. I beat you today.
Host
That's a healthy competition, man.
Donnie Keller
Dude, it's, it's. And it's even daughters to dads. It's not just boys to dads or, or, or to moms. Like we have both moms. And dads that work out at the gym with their kids, that do it, that are in the program as well. Which is another plus of having the program is that I got a couple parents to sign up as well.
Host
Yeah.
Donnie Keller
I'm like, you're gonna be here, you might as well just hit a class.
Host
Yeah.
Donnie Keller
Just try a couple and if you like it, great. If not, they don't. That's an example. Come on.
Host
Yeah, you do it too.
Donnie Keller
Yeah. If you do it, you're going to have something to bond with, with, with Jason or your kid or Ava or whoever it may be. It's like you have now a different bond with them that they'll never forget. They'll remember doing workouts with you for the rest of their lives.
Host
And those, those lessons are caught, Right? And you know, there's a lot of things, people talking about how you truly lead your children, you lead your children by doing and showing them the right ways, not preaching it to him. Just like, this is how I live my life. Yeah. And what's crazy to me is my, my middle, my middle child, you know, It's. I have two daughters. I have a 7 and 9 and a 12 year old son. And my 9 year old, she does gymnastics. And I asked her one day, I'm like, hey, what, what do you need to do to level up your class? Like, oh, I gotta do like a pullover on the bar. I'm like, okay, like, what, what, how do you, how do you get better at that? Like, what did your teacher say? She goes, I'm not sure. Let me ask. I'm like, okay, cool. So she asks, right? And she goes, she told me to start doing push ups. I'm like, okay, get stronger, right? And last night, I'm sitting there and this has happened a couple different times. She'll come up to me and go, daddy, can you, can you watch me do my push ups? And she'll, she's, she's nice down everything.
Donnie Keller
Yeah, of course.
Host
Let's go, let's watch them go. Like, she'll get on her knees, right? Because she doesn't, she can't do the full form yet.
Donnie Keller
So she's nine.
Host
She's nine.
Donnie Keller
Yeah.
Host
And then it's perfect, you know, I have her do sets of five. And I was like, hey, hold on. Then she'll get back. I'm like, give it another minute. Yeah, talk to me. Like, just talk. Yeah. And, and, and, but you set the example to where the kids are starting to find ways to get better when they're not in the environment.
Donnie Keller
I can't wait for that.
Host
It's the best.
Donnie Keller
Yeah, it's the best.
Host
You got to get through the sleepless nights.
Donnie Keller
Of course, there's a lot of things that you don't just wake up with a nine year old that wants to do push ups.
Host
No, I mean, you can, I mean, you know, fair. You just got to adopt. You know, you got to adopt. But no, you know, being a parent is one of the most rewarding but stressful things that I think I've ever.
Donnie Keller
Yeah.
Host
I've ever had the pleasure of. Of doing, to be honest. Because something's always happening.
Donnie Keller
Y.
Host
You know, Something's always happening. School, sports, school friends, drama. Especially with girls, dude. Yeah, there's always something. My 7 year old comes up, listen to this. I'm like, oh boy, here we go. Like, I can't. I was like, I can't. But, but no, dude, I think when, when the children start to follow in footsteps and, and understand that we do this because we get to. And we do this because it, it's a privilege.
Donnie Keller
Yeah.
Host
I think a lot of people, including myself and, and, and you know, Doug Wilson, you know, back in the year talking about him, I think that's such a powerful story because he traded his health for his wealth.
Donnie Keller
Yep.
Host
And it ended up long term. You know, I mean, maybe that's the reason why he. And that I started to see that in myself. That I was so focused on building the show. I wasn't taking care of me. I was like, damn. I don't, I don't really want to die young. You know, I want to be able to walk my daughters down the aisle. I really, truly want to be functional until I'm 9,500 years old.
Donnie Keller
Yeah.
Host
And the only way to do that is to build your body.
Donnie Keller
Got it. Got to have muscle. You have to lift things. You have to push your. Push what you can and cannot do.
Host
Yeah.
Donnie Keller
Meaning bench press or squatting or leg press. It doesn't matter what it is.
Host
Squatting. I hate it.
Donnie Keller
Muscle is the, like you said earlier, the organ of longevity, man. If you want to live to be a hundred or ninety five and be able to do everything, you have to have muscle, dude.
Host
It's like how, if I look back, right. And on the times where I was just primarily fat, you know, like, it's hard to function on the weekends. It's hard to function when you're doing things with your kids.
Donnie Keller
I assume you're tired all the time, dude.
Host
You know. You know what's really hard is Being at Farmer's mic and it's 100 degrees out and you're picking strawberries when you're fat, that's not fun. That's not fun, dude.
Donnie Keller
But, you know, I never know what that feeling is.
Host
Yeah, dude, it's crazy. But it's like once you come out on the other side, you have some progress, Right? All of a sudden, it's not so hot outside. You're not so tired. You just need some water. You're not really hungry. You're just bored. You start to understand certain things that can trigger you, but also be like, okay, no, I can work through this mentally. And that's why I love what you're doing so much with these kids, man. I just. I know we're having an amazing conversation and the audience goes, man, there's. We're talking about a lot of different things. But, you know, the. The main thing is. The main thing. The. The education you're providing these children. And also because of that, their parents are also working out and getting fit, and they're doing things together when.
Donnie Keller
Increasing bonds that they wouldn't have had a year ago.
Host
What's the trade off? Yeah, you're at home talking to your wife, and your kids are on an iPad around like, that's not. That's not good. Yeah. So we've. We've talked about the program. We've talked about what it is, but, you know, walk the audience through how it's funded, because I think that's an important topic to cover because there's a lot of local businesses that do listen to the show. And of course, you know, the Determined Society would want information on how to potentially donate to the cause. Because I want. If we're going to donate to something, I want to know it's going somewhere.
Donnie Keller
Yeah.
Host
And I want it to be towards progress and everything like that. So how are the local businesses getting involved right now?
Donnie Keller
So if you go to wilsonsfitfutures.org I have information on there about how to donate. There's a donate button. You can go donate monthly, yearly, one time, it doesn't matter. 1200 bucks is one kid for an entire year. So awesome. At the bottom of the page, you'll see Flow grown. Nicoletta and company be your gift. Top hat roofing. There's probably 10 of them on there. And to get on the page, you have to donate at least 1200 bucks. That's one kid for an entire year.
Host
So cool.
Donnie Keller
And at that, it's only 100 bucks a kid per month, which the gym's not making a lot of money off that. Like it. Again the pro. The purpose of this is to teach the kids to work out, to get them moving, to teach them nutrition. And then eventually the third step is I want to actually rent out a kitchen and start teaching them how to cook.
Host
Oh man.
Donnie Keller
That's third step. But that's again there's. I need funding for these steps but right now so it's. You go to the page, you can donate there. If you donate $1200 or more, you'll get on the website your logo up on the website, you'll get the a letter that you can write off for your taxes. We are a IRS accredited 501c3 real deal. Holy field. No nothing fake about it.
Host
I love it.
Donnie Keller
Like we talked about earlier, I've literally only taken money out of the account to build the website and to pay for QuickBooks. I do the bookkeeping, I built the website, I update the website on WordPress. I learned that in 2020 when we were all sitting at home. I was like well what am I going to do? I'm going to. I went to codeacademy.com and learned how to code. Now I'm no coder, I'm no programmer, by no means necessary. Now they make it basically. I mean even with wix you can go on and basically it's just Dragon. Yeah, yeah. If you can figure things out, you can figure it out. My website is not the best CEO driven website that you can have, but it works. Yeah, it's doing what it needs to. I also run a golf tournament in October. That's where I got most of the funding for last year and that's pushing through this year. We had 72 people sign up and play. We had 18 different sponsors that were local businesses. And then at the end of the year we did a, a end of year campaign and that's where we got a couple different businesses to donate $1200, get their name up on the website. We posted on social media. I shared it with the gym account, my personal account and the Wilson's account just to get more reach for them because I'm, I'm. If you're doing, if you're willing to help the kids, which I want to do most, I want to be able to give back to you as well. I want you to get some benefit from it.
Host
You know, it's, it's crazy because I look at all these different ways that these local businesses are choosing to spend their money. You know, a lot of them, you know, donate to the little league field and they get the sponsorship and it's on the jersey.
Donnie Keller
Yep.
Host
That's cool.
Donnie Keller
Yeah.
Host
But like, you know, it's so important to put it towards something bigger, you know, And I think the mo. I think you'd be surprised most companies when you say, okay, well I'm going to share it on these different pages so you get more reach. They're like, cool, but they're doing it
Donnie Keller
because they're out of their heart.
Host
Not because of that. They don't care about that. I wouldn't care about that. I would want to know that there's a child or children getting the help that I didn't have when I was a kid.
Donnie Keller
Yep. I created a email blast that I sent out to everybody who donated at the end of the year, last year of our impact of what we did. And there's stories of that I. That I gave you about the girl earlier that didn't want to play sports but swam because her mom made her do a sport. And now she's in three different sports that's in there. The amount of money we raised, how many kids are paid for this entire year and then a goal in there is like what we want to do for next year. I'll show anybody the QuickBooks. I'll show you every line item everywhere, every dollar that went everywhere. And then all the money that hasn't gone is still sitting in the bank account for the nonprofit that will go to paying for the kids memberships for the remainder of the year.
Host
So bad.
Donnie Keller
Because I didn't just a lump sum and just be like, hey, yeah, they're good for the year. No, I want them. Cuz I also make it to where they have to come twice a week to get for the nonprofit to pay for them. They only come once a week. So I have like probably 10 kids that I can only come right now because it's only two days. They can only come on Wednesdays. They can't do Mondays because of sports or whatever else. The nonprofit doesn't pay for them.
Host
See, that's accountability. Right. Like these are the parameters because I'm
Donnie Keller
setting it up to not just be at my gym. I don't want it to be at my gym, or I do, but I want it to be at my gym. I want it to be in North Naples. I want it to be in South Naples, Estero, Fort Myers, South Fort Myers, North Fort Myers, Cape Coral. And I mean, I mean, the sky's the limit.
Host
Oh, absolutely.
Donnie Keller
If the funding is there, I know it's super Easy to find kids that will come twice a week at minimum if there's four days a week. Because eventually that's what the goal is, to have four days a week at each gym. And if they come at least twice a week, the non profit will pay the gym for the kid. And to find parents that will, that want their kids to work out. Because even parents who don't work out realize the benefit of working out. And especially if they bring their kids to work out.
Host
Yeah.
Donnie Keller
I mean, Sky's limited. If the funding is there. Again, I don't want to take a hundred thousand dollar salary from the non profit. I want that money to go to the kids.
Host
Yeah.
Donnie Keller
I make my money through the gym. I, I make my own money doing that. That's not being held back because of the nonprofit, the non profit is. I, like what I said in the beginning is I don't want to take money from the non profit for me to run it.
Host
Yeah.
Donnie Keller
I want the nonprofit to pay for kids to go.
Host
So impactful, dude.
Donnie Keller
Like more kids we can help the better is what is my intent.
Host
You know, and there's so many different life skills that you're teaching. You know, they're learning how to study better because they're focused. Right. They're eating better because they understand the macros. They, they are lifting, they're understanding movement and how it's medicine for their body. But now if you mix in, you know, cooking classes.
Donnie Keller
Yeah.
Host
You know, because some of these kids that you get, you know, maybe 16 years old. Right. They're getting towards that, that adolescent age
Donnie Keller
where go to college.
Host
Two years they're gone.
Donnie Keller
Yeah.
Host
Like, do you know how to cook? Yeah.
Donnie Keller
Rice?
Host
Yeah.
Donnie Keller
Do you?
Host
I mean, like, I didn't, you know, I mean, we had the Foreman grill back then.
Donnie Keller
I have 40 year olds that don't know how to cook.
Host
I mean, it's just crazy.
Donnie Keller
You go to their house and their boxes everywhere because they order in every night for dinner, they eat out at lunch because they're at work. I'm like, oh man, no Wonder why you're 40. Body fat.
Host
It's hard, man. Like on days like this where I have multiple shows, like I'll just go to Naples brunch.
Donnie Keller
Yeah.
Host
A lot of times I have this like chicken platter and I'll just eat the chicken, you know what I mean?
Donnie Keller
And then go about your day.
Host
And go about my day, you know. But like, if, if you're gonna go to places and I think this is important for the audience because I don't want Them to feel like you said, like, if the family's eating Chick Fil A, you know, you can eat Chick Fil A too, you know, and. And sometimes I'll have what I want there. I'll have the chicken sandwich, but most of the time, I'll get the kids and the family what they want, and then I'll go get the. I'll go get the salad with the. With the grilled chicken on it and remove things that I don't want on there. And I'll get the fat free honey mustard and I'll get extra chicken. So I know. At least I got.
Donnie Keller
So you got your 40. Thank you.
Host
My 40 grams of protein right there. I eat a little bit of the roughage. I'm not a big lettuce guy.
Donnie Keller
Yeah.
Host
But, you know, if it's filler, I'll eat it.
Donnie Keller
Yeah.
Host
Because I know it's very low calorie and I'll be full.
Donnie Keller
Yeah.
Host
And I won't want to eat anything the rest of the night. You know, I just think that we have to understand that there are options everywhere you go, and you just have to be disciplined enough to execute them.
Donnie Keller
People tell me they don't have discipline. I'm like, well, do you show up to your kid's baseball game every week or. Or practice every week? They're like, yeah, of course it's for my kids. I'm like, that's discipline. So you have it. It's there. You just have to direct it in a way that you want to direct it. You want your kids to go to baseball, you are going to make sure that they're there every day or every two days, whatever the practices and games are. You don't miss those. That's discipline as well.
Host
Yeah.
Donnie Keller
Showing up to the gym is discipline. It's the same thing. You have it.
Host
It's funny because, like, I think a lot of parents, and you're going to learn this. You will do whatever you need to do for your kids. But sometimes you fall by the wayside, you know, like. Like, moms are notorious for this. My wife is a godsend. Like, women sacrifice more of themselves to make sure that the family's okay, you know? But when I look at this whole thing of, you know, like, you're talking about redirecting the discipline. What if you tied it to your kids?
Donnie Keller
Yeah.
Host
You know, what if you looked at it as, I'm gonna go work out because I want more energy for my children. I want to be a better father, I want to be a better mother. I Want more peace in my life, but I also want to live longer and be healthier longer so I can watch them grow up, grow up and
Donnie Keller
then have kids and then be able to play with my grandkids.
Host
Yeah. Like, I want to be a grandparent dude.
Donnie Keller
Yeah.
Host
Nothing scares me more because I look at. I'm 47. My youngest is 7. I'm, like, doing the math here. I'm like, hey, I'm on the back half here. I better. I better. I better dial in, you know? And so for me, like, my biggest fear is not me dying. My biggest fear is me not being here when my kids need me the most.
Donnie Keller
That's deep.
Host
And. And I think that if more parents looked at it like that, then there would be a lot more healthy households. Just do it for your kids, man.
Donnie Keller
Yeah.
Host
I mean, what's more powerful than that?
Donnie Keller
I think there's a quote that says, like, you'll do anything for your kids, but will you eat healthy and work out for them?
Host
I see. I do that. That's a trend going on on Instagram right now, dude. I'd say that's where I've seen it like, crazy. It's like. Like, you said, you'll do anything for your kids, but will you work out for them?
Donnie Keller
Yeah, it's one hour. That's all it is.
Host
I mean, dude, there's days, like, if it's an ancillary day and it's just a shoulder day for me, I'm in all it for 30 minutes. I'll get four shoulder exercises in three sets of 10. Then I'm in the sauna for 20, 30 minutes. Like, I'm good.
Donnie Keller
Like, wonderful. For you, especially.
Host
So good, man.
Donnie Keller
Especially males and testosterone, dude.
Host
It's. My testosterone level's way too high. It's just way high right now.
Donnie Keller
Good thing or bad?
Host
That's a good thing. You know, I'm doing it the right way, but, you know, a lot of times I have to keep decreasing my dose.
Donnie Keller
How's your blood? You're not clotting or anything. Are you getting blood checked?
Host
Obviously, yeah, like, every. Whatever they. You know, whatever they tell you, three, four months or whatever it is, maybe five months now. I don't. I don't know. But yeah, my last levels came back at, like, over 1700. And they're like. They're like, this is a problem. I'm like, yeah, not for me.
Donnie Keller
Like, no, that's great.
Host
But they say, okay, what do you. What are you pulling? I go, 0.5. That's my prescription. So they they. They knock me down to 0.25. No, 0.4. But, like, you know, here's the thing, though. Like, you know, of course, my testosterone level is really high. I am leaner. I'm absorbing it better. I'm not filling my body with toxins with 90 to 95 of the time on one plan. Did. Yeah, but that 5 to 10 is way off.
Donnie Keller
Enjoy that. Enjoy. I'm going. Enjoy that 10.
Host
I'm going hard.
Donnie Keller
You have to enjoy it. You have to enjoy that 10. It makes the other 90 worth it.
Host
You know, it's funny because, like, it used to be if we had pizza, it would be like, four or five pieces, you know? Now me going off the rails is two pieces, and I'm just like, I can't eat anymore. Like, I'm done.
Donnie Keller
I literally can't eat more than two.
Host
But. But. But I enjoy it, right? And I don't feel like later on that day. And I just. You know, I just think it's super important to. Now we got off in the weeds about testosterone because we're talking about saunas, but, like. Like, dude, I'm doing everything right, you know? Oh, look at you.
Donnie Keller
Of course you are.
Host
I mean, everything.
Donnie Keller
Look at those veins.
Host
Yeah, they're getting there. They're getting there, right?
Donnie Keller
Christian life. But it's like, she had 1700. Dude, my doctor thought I was high. I'm in the seven hundreds.
Host
Oh, really?
Donnie Keller
My doctor was like, how old are you? And I told him, you know, I'm 38. And they're like, what. What are you doing?
Host
That's not even like, what are you doing? Dude, they get scared about that, man.
Donnie Keller
Yeah. Because they know that I don't have to come back.
Host
Yeah. Yeah.
Donnie Keller
I get. I go to waste the well to get my blood work done and have it done online and go to LabCorp, and, yeah, have them check in. They send me the results, and there's 78 biomarkers, and all of them are either optimal or barely sub optimal. The only thing that I. What I check Most is my PSA, because it runs in my family, but I'm 0.2. Yeah, it's super low.
Host
My PSA levels are always good. My levels that have always been high. This is what. This is what's wacky. And if there's a holistic doctor listening, please, please reach out. My liver enzymes are way high all the time, and it started probably around 2015, and doesn't matter if I'm overweight, doesn't matter if I'm lean. They're High. And I mean to a point where I went through the whole thing, dude. I went through ultrasounds, CAT scans.
Donnie Keller
So you don't have a fatty liver then, right? Or do you?
Host
They said you went to college. That's the only thing that we can tell.
Donnie Keller
Yeah.
Host
So. So, like, I did. I did it with contrast, without contrast. I did a trans jugular liver biopsy. Nothing like, nothing like. So when my blood work comes back, it's. My liver enzymes are always way up here. But what I found out is my biological father, I don't really know him, but he is pre diabetic, so I think that kind of runs in the family. So I'm on this mission to figure out how I decrease that.
Donnie Keller
Right.
Host
So I'll do the Himalayan liver care. I do all that stuff. But for some reason, just my liver is just always like, just. Hey, no, we're.
Donnie Keller
I wish I could give you an answer.
Host
I wish somebody would.
Donnie Keller
Yeah.
Host
I wish somebody would. I mean, there's got to be something there, right? But that's the only marker. Yeah, that's the only marker that comes back. We're like, what the hell? Like, why is this like that?
Donnie Keller
Especially when everything else is great.
Host
Yeah.
Donnie Keller
Or optimal. Yeah, whatever.
Host
Tests too high.
Donnie Keller
But. Yeah, I mean, I don't, I don't.
Host
I don't find that a problem. You know, my wife.
Donnie Keller
Your wife does. It's probably like, get off of me, dude.
Host
You're like, you're not 18 anymore. I'm like, I feel like it.
Donnie Keller
Yeah. You know, you have more than an 18 year old, dude.
Host
Seriously, man. It. You know, waking up in the morning and you're like, hey, like, I'm. I'm here. Yeah. You know, that's also a fear. You know, like when you, when you get older, you know, everybody tells you that, you know, you're not as viral, you're not as, you know, ready to go. And, you know, you start having issues with, you know, erectile dysfunction and everything like that, and that scares men.
Donnie Keller
Yeah.
Host
You know, that's not.
Donnie Keller
Because who wants that?
Host
No, I don't want that. I want it to work, man. I want it to work and I want it to work.
Donnie Keller
Well, I wonder. I. So I don't have never looked at the studies, but I wonder if there's a direct correlation to body fat percent and erectile dysfunction. There has to be, right?
Host
I mean, there has to be something. Yeah.
Donnie Keller
I've never. I have yet to meet. Now, the men don't go around talking about it because we're men and we don't talk about our feelings really ever.
Host
Yeah, I mean, that's a problem too.
Donnie Keller
I go to therapy. I'm going tonight. I go every two weeks.
Host
Good. I think that's great.
Donnie Keller
Yeah. So shout out to men if you need therapy. Go do it, man.
Host
Or talk to one of your boys too, man.
Donnie Keller
Yeah, that's too. Yeah. Have a couple beers and talk and hang out. Hang out and you know, but. But then you're airing your dirty laundry to a man who could possibly use it against you later. That's why I go to therapy, because I never see this guy outside of the. Every two weeks when I see him, but I can talk about everything that's bothering me. He gives me things to think about. He doesn't tell me how to think. He just asks questions, which makes me think about why I think about this way.
Host
That's good.
Donnie Keller
Which is wonderful. It does. In owning a business and now running the nonprofit, the foundation and whatnot. And I'm busy.
Host
Oh yeah.
Donnie Keller
I don't get time to think about me and what I'm doing. You know, I. I'm moving all the time. So to go spend this hour every two weeks with him is. Been wonderful. And I've been doing this since 2020.
Host
It's smart, dude. I mean, therapy is, I mean, you need that unbiased.
Donnie Keller
Yeah.
Host
Someone you can talk to, you know. But I, I do think though, you know, dudes need to open up to each other more. Like if you had a really good friend and you're struggling with something and they ask you how you're doing, you're like, I'm good, man.
Donnie Keller
Yeah.
Host
Nah.
Donnie Keller
Yeah, like, nah, tell me, man.
Host
I can tell you're struggling, man. Like, what's going on? And you know, I recently had a conversation with a good buddy of mine that I met through the show. Right. He was on a reality show. Yeah, exactly. It's like, we're already here. You're sitting here, you know, so it's like what you call it? Like he, he was on a reality show. Really good looking dude, Division one athlete, you know, won a, won a gold medal in the Pan Am games. Stud. And I remember calling him last year at one point and it, the conversation was very short. It wasn't normal. I'm like, I wonder what's up? And then I went on a little bit of a road trip. I went to Atlanta and he was coincidentally also in Atlanta. And we were supposed to link up at one point, but I never heard from him. And so I just kind of, I'm like, I wonder what's going on. I ended up talking to him last week, and he finally opened up and said, hey, I was really struggling last year, and, you know, I felt like I had lost everything. I was like, is that why you were kind of, like, in these conversations? And I was like, I'm like, bro, you can always talk to me, dude. Like, you can all. You just know it's a safe space, man. Because, you know, a lot of times if we don't tell people what's going on, we leave their imagination to run wild and make up stories, you know? And. And I thought, like, hey, maybe just maybe he doesn't want to talk to me.
Donnie Keller
Yeah, maybe he's upset with me. Maybe I did something.
Host
Or maybe we're not as tight as I thought we were. Or, you know, like, hey, we were. We were tight for this period of time, and then, you know, he's decided not to, you know, be tight, and that's fine. But, like, we. We have to be able to talk more. And I think it comes from confidence, you know, and doing the hard thing every day and having these conversations that you can completely open up and. And be okay. Yeah. Because I. I tell you, the pressures
Donnie Keller
in this world to be a man is not easy.
Host
To be a man, a husband, a father, an entrepreneur, a man of God, that's the hardest. Especially in this world.
Donnie Keller
Especially now. In this world.
Host
Especially now in this world, man. And. And I think it's equally as hard, obviously, to be a woman and to be a mom and to be a wife and have to worry about all these different things to. To make the household run. And. And. And I think what's important is the. The two people in the house, they pull together, and they. And they pull the weight together. But, you know, if we're not talking about things that are bothering us, man, I just think that it's just. It's a recipe for disaster, dude. And. But through your work, you're giving these kids and these families the opportunity to grow strength and to have these conversations. The other thing that I think is really interesting about what you do is, you know, when you look at the parent and child dynamic, you're talking about this bond that they build, but you're also helping them build this vacuum where they can be completely honest with each other. Like, hey, I don't like when you're doing this, or, this doesn't feel good when you do this, or, I'm struggling with this. My friends are out drinking. What do I do? You have to have these moments as A parent, when you're putting kids in the situation to where they can be honest with you and you not judge them. And there's no better avenue to do that when you're sitting there watching your kids sweat and your kids watching you sweat. It's. Dude, that's congruence, dude. Yeah. You know, and a lot of people listening may think this doesn't make sense. Just go try it.
Donnie Keller
Yeah.
Host
Because to me, it makes all the sense.
Donnie Keller
Yeah. It makes everything. Yeah. It makes complete sense.
Host
Yeah, man.
Donnie Keller
I think what kids watching, even if the kids are too young. So we have some kids that come to the gym with their parents every day at 4:30. They sit in the lounge, but they're there every day. They see their parents sweating every day. They see their mom and dad fall in love with each other every day, working out together. They see them high five each other at the end of it. They see that this is part of life. I guarantee you they're going to grow up and work out the rest of their life.
Host
Yes.
Donnie Keller
Guarantee you.
Host
They realize it's not a punishment. They realize this is just a lifestyle.
Donnie Keller
Yeah.
Host
And I think that a lot of two people, a lot of people look at it as a chore. Like, no, this is a blessing. You get to move your body. How many people out there can't move their bodies right now? They wish that they could.
Donnie Keller
Yeah.
Host
And we're sitting here pissing it away.
Donnie Keller
Yeah.
Host
You think about that? Yeah, dude.
Donnie Keller
I did an event at the Red Sox stadium last Saturday. We did a health and wellness event. And I ran the workout. And when I was up on stage, because I coached it, AKA talked them through it because I was up on stage with the mic, I said, when we're in one of our breaks, don't forget that your workout is not a punishment of what you ate last night or what you drank last night. It's a celebration of what your body can do. I had three different people come up to me after and was like, oh, my God, I've never heard that. I will never forget it. And every time that I eat bad on Friday night, I will make sure that I still go to the gym on Saturday morning or whatever. And these are adults. And they're like, I've never heard that. A celebration as opposed to a punishment.
Host
Dude. It took me till I was 46 to realize that it's.
Donnie Keller
One of these guys was 50, dude. It was the first time he ever heard it.
Host
No shame in that.
Donnie Keller
Yeah. So. But. But now he's got the rest of his life to realize that movement or exercise is a celebration, not a punishment.
Host
It's very good, man. Very good. Well, thanks for coming, dude. Been a freaking awesome.
Donnie Keller
This is almost even the fact that I was even thought or one brought up to you to be on this podcast, then considered to be on the podcast, and now sitting here is. I mean, all of it's a dream come true, man. I never thought.
Host
Thank you. I appreciate that. But I mean, when I look at things, you know, sharing things with my audience, it has to be something that I feel is impactful, something that is alignment with the brand, but also, more importantly, it can give an insurmountable amount of value to the listener. Right? And it was a no brainer for me, dude. Like, there's thank you. I mean, dude, straight up, bro. I mean, I'm equally as grateful and as excited that you are sitting here with me today because, you know, a lot of people, you know, walk through life in this world and they only do things for personal gain. Your life would be so much easier. You would have way more money if you were not doing this. But what I do. Yeah, but you know what, in more time, right, to do whatever, to, you know, go through the half gallons of ice cream.
Donnie Keller
God gave me a calling, man.
Host
He did. And you can't. You can't. You can't disrespect it. You can't disrespect it and walk away from it because, like, that's why I wanted you on, because of the fact that you're still choosing. It's a. It's a conscious decision every day to do this for the community. And when you talk about a calling. For me, I looked at this whole thing as something I wanted to do until I realized this, what he wanted me to do. And then there was no turning back. I heard a clip and after that, we'll roll. Is cj. He's in Eric Thomas's camp. You know, he's a preacher. Yeah. Yeah. Eric Thomas is an amazing human being. I love that guy. I love when I get to hang out with him. He's just. He is who he advertises.
Donnie Keller
That's awesome.
Host
And same with everybody in his. In his group. Jeremy Anderson, Brandon Burns, C.J. quinny Inky John, Inky Johnson. I mean, you want to talk about an amazing human being, like, but, you know, where was I going with. Oh, cj?
Donnie Keller
Cj.
Host
Yeah, I saw a clip. It was literally two days before I met him at an event of one of Eric's events. And he was talking about this virtual Reality headset that he bought his kids. That's all they wanted was this VR set. So he buys it for him. A couple weeks goes by, he hasn't seen him playing with it, and he goes, hey, you guys still, you know, playing with the VR headset? What's going on? They're like, oh, well, about that, you know, we. We lost it. Right? It's a gift. As a parent, you want your child to use the gift that you gave
Donnie Keller
them and value it.
Host
And value it because you spent money on it. You spent thought. What about when God gives you a gift and you don't use it? Like when he said that. And I didn't even know this man at that time, it hit me right in the chest. It's like, I can't piss this away because it was. This is a gift given to me from a higher power. And. And again, like, call it what you want, but this is what I'm really good at. It's because I was given this ability. Now I've refined it, I've worked on it. And some days I'm better than others, right? Because I'm. But I'm human, right? I'm not always going to operate at a 100 capacity. Yeah, it's impossible. But to turn your back on your gift, I think is the ultimate act of disrespect. And I think more people need to identify what their gifts are and find a way to use them for the good of other people. And then you will be blessed. Right. It'll all come back to you. But I think the main part of that is not to worry about how if you get stuck in the. How you'll never move. Yeah, it just will never happen, man. You just gotta blindly go and figure it out and, like, fall and fail. Be laughed at, be scoffed at. Like, dude, we've gone through some crap in this show, man, like, big time.
Donnie Keller
But look at you now.
Host
It's a gift. And we're still moving, right? We're still. We're not anywhere close to where I want to be until I make that impact on a larger level. And I can see it every day. I'm not done. And that's the same path you're on with what you're doing. You know, it's like you're being very successful at how you're doing it now, but you have bigger goals, but you're not focused on, you know, down the road.
Donnie Keller
Yeah, I'm focused on having 100 gyms with the program.
Host
No, you have to execute what you have now. Yeah. And then it grows. Yep, it's soon. Because here's what you're going to find, man. You're going to run into somebody, they can come into your gym. You're not going to know who or she is, but they're going to have a kid and they're like, don't worry about it. We just heard about you. We're going to pay. But don't we just want them here? But what they're really doing is vetting you out because they have a ton of money and that's how it's going to happen, bro. That's how it's going to happen. Someone's going to walk in there and they're going to end up funding everything that you need.
Donnie Keller
I hope, man, it will, because the funding again, like I've told you a hundred times, and I, I will kind of beat that. Dead horses. The money's not for me. The money's for the kids and their memberships.
Host
Yeah.
Donnie Keller
So they never have to pay for a gym membership or a trainer to teach them how to eat or to teach them how to work out ever. They can go through 11 to 17 and then be fine.
Host
The rest, because now they have the baseline.
Donnie Keller
Yeah.
Host
They understand the habits, they understand what it's going to take. It ain't hope, it's just when it'll happen, the right person will walk in and you're going to be able to give to this community at a scale that you've wanted to, man. So I hope and pray it'll happen, man. I appreciate you, brother. Thank you so much. Yeah, dude, it's been great, man. For, for the audience. Go check out Donnie Keller on Instagram. All his links will be in the show notes. If you're local, go check out the gym. If you're a local business, and you are, you have a budget to donate to non profit, check them out. Wilson's fit future. 1200 bucks a year is going to pay for one kid throughout the whole year for the membership. I can think of so many things that I blow $1200 on that doesn't benefit the children of the community. Baseball bat. Yeah, those are like 500 bucks now. That's freaking insane, right? So check them out. If it's something that you are interested in and, and sponsoring again, go to check it out. And you know, even if you want
Donnie Keller
more information, just go to Wilson's. Fitfutures.org fill out the form. I'm gonna be the one. I get the form directly sent to my phone. I'm gonna be the one that's gonna message you back. I'll call you. I'll talk to you. I'll do what I. I'll. I want this program to grow.
Host
Yeah.
Donnie Keller
I need to meet the right people to help me get to that level.
Host
I love it. I love it. All right, guys, share the show with someone you know, love and trust, and until next time, stay determined.
Guest: Donnie Keller, Owner of Ionic CrossFit Box, Founder of Wilson’s Fit Futures
Air Date: March 16, 2026
In this high-energy, deeply personal episode, Shawn sits down with local fitness entrepreneur Donnie Keller, whose “Wilson’s Fit Futures” program is changing the lives of kids in Southwest Florida. The conversation is both humorous and heartfelt, exploring Donnie’s journey from small-town roots through perseverance, obstacles, and ultimate mission to give youth an education in fitness, nutrition, and mental resilience—without profit as the motive. Together, they discuss generational shifts in health, the intersection of discipline and self-worth, the societal crisis in youth fitness, and how true change often starts at home.
"I picked strawberries and stuff as a kid, but ran from it as soon as I could... I was always going to be an entrepreneur." — Donnie Keller [04:04]
"Everything starts in a garage, right? Amazon, Apple... I'm not saying I'm anywhere near their size. But, hey, there you go." — Donnie Keller [06:24]
“From 2014 to 2019, I didn’t take a salary because all the money was going to paying off the other owners.” — Donnie Keller [09:07]
“January of 2020...made money. January, February, March, closed down. March 16th.” — Donnie Keller [10:00]
“You gotta pull an arrow back before you can shoot it." — Donnie Keller [10:23]
"Just one more day, one more decision." — Keller [12:22] / Host [12:24]
Origin Story:
“He said something to me that stuck with me and still with me today: ‘I traded my health for wealth.’” — Donnie Keller [02:08] / [13:33]
Program Details:
“The goal is to take as little admin expenses as we can. Everything else has gone towards the kids.” — Donnie Keller [16:01]
Measuring Impact:
“I’ve seen more...parents about the kids doing better in school; grades are getting better, and they’re so excited to wake up Mondays and Wednesdays because that’s when we do the program.” — Donnie Keller [29:00]
“PE’s a joke now...the average kid under 18 is fatter than the average American pig.” — Donnie Keller [01:51], [17:33]
“Wondering why most boys are being diagnosed with ADHD? Because they start their morning with Frosted Flakes and skim milk...30 grams of sugar before 8am.” — Donnie Keller [25:57]
“Think about what that 12-year-old’s doing, comparing themselves to somebody else...Letting the Internet raise them.” — Host [28:30]
Building Real Confidence:
“People think confidence comes from what you tell yourself...Confidence comes from doing the hard consistently.” — Host [30:26]
Stories of Transformation:
“Watching them flourish has exacerbated my want to have kids, I bet. Three years ago I was like, no, I’m good.” — Donnie Keller [32:58]
Community and Family Involvement:
“Kids that do best in my Wilson’s Fit Futures program, their parents work out the hour right after them.” — Donnie Keller [57:08]
Life Skills Beyond the Weights:
“I want to actually rent out a kitchen and start teaching them how to cook.” — Donnie Keller [64:24]
Philosophy:
“If your friends are going out and they’re having Chick Fil A, have Chick Fil A. The next day, make sure you eat plants and animals.” — Donnie Keller [35:00]
Humanizing Nutrition:
“We have to understand that there are options everywhere you go, and you just have to be disciplined enough to execute them.” — Host [70:47]
Reframing Exercise:
“I want the nonprofit to pay for kids to go; the more kids we can help, the better." — Donnie Keller [69:03]
On Perseverance:
“Just one more day, one more decision. I'll quit tomorrow.” — Donnie Keller [12:22]
“If you’re not willing to sacrifice a little bit up front, you’ll never build something great.” — Host [09:22]
On Generational Change:
"When we're old, they're going to be running that world." — Donnie Keller [24:25]
On Societal Pressure:
"We have a horrible, horrible ideology on social media of what healthy really is." — Host [28:30]
On Family Example:
“The kids that do best in my Wilson’s Fit Futures program, their parents work out the hour right after them.” — Donnie Keller [57:08]
“I want to be able to walk my daughters down the aisle, be functional until I’m 95 or 100.” — Host [61:10]
On Discipline and Self-Worth:
“People tell me they don’t have discipline...That’s discipline. You have it. You just have to direct it.” — Donnie Keller [70:59]
On The Gift of Service:
"God gave me a calling, man...You can't disrespect it and walk away, because that's why I wanted you on—because you're still choosing every day to do this for the community." — Host [85:59]
“To turn your back on your gift, I think, is the ultimate act of disrespect.” — Host [87:49]
“To turn your back on your gift, I think, is the ultimate act of disrespect.”
— Shawn French [87:49]