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Ben
Welcome to Corzant Technologies, home of the Digital Executive podcast. Do you work in emerging tech? Working on something innovative? Maybe an entrepreneur? Apply to be a guest at www.corazant.com brand welcome to the Digital Executive. Today's guest is Alexander Farr. Alexander Farr is the co founder and COO of Clara, where he built and leads a system that transforms passive professionals into active candidates at scale. Under his leadership, Clara has grown to represent more than 100,000 tech professionals. Alex designed the company's sourcing engine, outreach infrastructure and engagement model from the ground up, centered on a key insight. Instead of requiring talent to join yet another platform, Clara meets candidates where they already are. Today he oversees qualification flows, candidate lifecycle management, and the ongoing career relationships that make Clara's matching improve over time. Well, good afternoon Alex. Welcome to the show.
Alexander Farr
Thanks Ben, Good to good to chat.
Ben
Absolutely my friend. Been looking forward to this. Honestly, you're doing some great stuff and want to jump right into that. But again, just highlight your hailing out of the great state of California there in San Francisco. I'm in Kansas City so I appreciate you making the time and traversing the globe and calendars. So Alex, let's jump into your first question. Let's start with your journey. You grew up watching Berlin's startup scene produce unicorns, studied at TM, Cambridge and Berkeley, and have traveled to more than 70 countries, which is awesome. How did that path lead you to co found Clara?
Alexander Farr
I've been lucky to be in a couple of entrepreneurial environments and always saw how startups are such a fast paced environment and also you can have such a big impact in a small team so that was one of my favorite degree options from the very early age when I started my university degree. So I studied business and computer science, went to like different universities abroad also. And I had the clear goal of starting my own path into entrepreneurship at some point. But I started my career on the venture capital side, early stage investing with Flash Ventures because I was thinking to be able to understand different business models from a high level perspective and really being able to also talk to many other amazing founders. It was a really good education. And moved on to become then chief of staff at a startup called Super Chat. We did basically building in WhatsApp messaging platform and as a chief of staff I had a lot of different responsibilities, one of them also being recruiting. So I did over 800 interviews that he hires for the team and that was a big, big challenge because as anyone would tell you, recruiting so far has been a manual. Sort of tried every tool out there, also using some of the early versions of AI recruiting tools and basically saw that they don't solve the fundamental core issue in terms of connecting the right people with the right opportunity without a lot of manual work. So this was kind of the pain point. Top of mind. Then Sebastian, Daniel and I started exploring what we wanted to do next and looked into that early 2025 in Berlin, like launched like a very early, very scrappy version of that and saw a lot of demand. So this is when we quit our existing jobs and we're like working full time on making this happen. From the beginning it was clear to us that the US market would be way more attractive than the German or European market we were from originally. And this is why we were thinking, okay, how can we best work on the market? After doing a lot of late night shifts, we decided, okay, let's actually try to get to the time zone. We didn't have the visa at the point, we didn't have the, the funding and we're still like in the, I guess idea garbling phase. So this is when we decided to move to Latin America to be on like the same time zone as the US it was also cheaper, which was good for 108 pre fund race. So eventually we actually worked out of six countries like Peru, Colombia, Brazil, like seven, seven days a week. Very intense times, but also very, a lot of adventures we had during that time as you were starting out.
Ben
Thank you. Really appreciate that. There's a lot that goes into that and I just love the fact that that exposure in that startup community in Berlin was really influential in what you did and what you said. Earlier is you saw this potential for a big impact with a small business or team, and it truly is. I think entrepreneurship can make a huge change on the world. But you did get into study, you study business, computer science, but with all this startup experience, leadership responsibilities, various vertical responsibilities, you were able to help successfully start this startup, Clara, and recognize that US is a good market to start in and a large market, it would probably make the most sense. So again, I appreciate your insights and backstory. Alex. A core insight behind Clara is meeting candidates where they already are through email iMessage and WhatsApp instead of asking them to join yet another platform without being intrusive. Why was that decision so central and how does it change the candidate experience?
Alexander Farr
Yeah, you fundamentally notice that there's like two main use cases or platforms used by jobseekers, but both are fundamentally failing, providing a stellar experience. So on the one hand there's existing yakutas and headhunters who provide an okay experience, but only accessible to the top talents and can only provide access to so many candidates at the time to the company side. And also there's existing job platforms, but especially with more and more applications being auto generated, there's more and more competition and many of the good candidates are not even applying anymore because they're not seeing results. So we noticed there's a way for good candidates to actually get interviews with the right hiring managers without applying to thousands of jobs. And thus we thought, okay, there needs to be like a way how we can democratize access to what we call the talent agent or to kind of experience that the best headhunters would provide, but to kind of everyone who's actively looking for a job. And then you notice that with like form factors like email iMessage and WhatsApp, those are like the channels already used by candidates. And it's where candidates would often already build a relationship with existing human recruiters. There's the form factor commonplace for job boards, but often be just their own landing page where jobs are posted. Which means that many of the good candidates might not come back to the platform. And thus for many of existing job platforms, it's actually hard to be able to keep getting good candidates coming back to the site. So we built our talent agent in Those media, email iMessage and WhatsApp, where on the one hand we can proactively ping the candidate and also the candidate can at any time easily find our agent again and be able to continue the conversation there. And it basically comes down to for good talents, you want to provide the best Experience people are busy, they might not have time to think about the name of your website and come back to a job board, but they will always have time to answer to a high quality email or message which pitches them a job that they're interested in. And that's the experience that we're building. By understanding talent in detail, understanding a company in detail, we can make sure that we are providing high quality matches and then ultimately pinging in the wild moment through these channels.
Ben
Thank you, that's awesome. And the gap you saw on the market and we've all been there, right? There's great sites, top recruiters, top jobs, but they can't manage all the candidates. And that's where a lot of candidates get frustrated, they kind of get ghosted by the recruiter, they never get responses. And of course every platform they've got the proprietary platform and it has their own set of requirements. Very much different, very cumbersome. But I liked again part of this gap is meeting the candidates where they are and using their favorite platforms as you mentioned, which provides a much better customer experience but also starting to match really the best jobs to the best candidates, whatever that experience is. So that's awesome. Thank you. Alex. Clara frames itself as an AI talent agent that represents the candidate's interest, not the companies. How do you earn trust on both sides of that marketplace at once and avoid the perception problems that have dodged recruiting tools?
Alexander Farr
I guess our two biggest advantages and also ways how we've been building trust is actually providing the right fit in terms of providing high fitting job opportunities to candidates and then being able to make intros and also on the other way around for the company side, showing them people that are relevant to the jobs we're hiring for and then being able to get them interviewing. So this is I guess fundamentally just delivering on the promise that most of the players are doing is what answers trust and also has been getting us a lot of referrals and why we can actually deliver on this is that we are not like a human recruiter working with quite a limited network of companies and candidates, but rather have marketplace liquidity. We just hit 100,000 candidates that have been using us last week and also on the company side have a few thousand jobs with direct relationships where we can. Our agent is making introductions to and this is just helping us facilitate more and more of the matches on both sides. And I think this like very much at the high level. Obviously there's tons of problems in the recruiting industry and looking into the details, for example in terms of ghosting in terms of buyers and rejections. And those are all things we're very actively working on. For example, we have a policy that companies are required to give candidates feedback within two weeks and otherwise they will get an automated decline so that at least candidates are kept in the loop. Also in terms of buyers, this is something where we are really reviewing the outputs of our system and also adjusting it so that whenever we see biases or anything that should not have happened in that way, we at least have this feedback loop going and also then can jump in and help in the individual cases. Ultimately, I think from a mindset perspective, we are working very hard to actually think of this as a long term game. Because obviously first from a mindset perspective, I think it helps to prioritize the candidate company experience. But even with a business mindset, the placement fees or the success of actually introducing a company candidate is such a lucrative transaction. And so we are earning more than $20,000 for successful hire. That does make sense to also prioritize how often can we help the candidate find a new job in the longer term? Because if you over the career you might run up to like $100,000 per candidate, which, which means that it does make sense to prioritize the experience of someone sticking to our platform versus making like a one off hire or like trying to push something too hard, which in the end limits Canada or company experience.
Ben
Thank you. That's interesting. What I really like and I took away from your response there was that trust, right? You're first of all, you're creating interest for the candidates, but you're providing relevant candidates to employers, delivering on your promise again, building trust. And then from there the best type of complement to your business is all these referrals and that shows up. Now you talked about having just last week over a hundred thousand candidates already using your platform. That is amazing. Really do appreciate what you guys are doing there. Thanks.
Alexander Farr
Alex.
Ben
The last question that I have for you today as we look ahead to the future, you described a future where AI knows people well enough to make introductions that used to take years of relationship building. How do you see AI reshaping careers and hiring over the next few years? And what role do you want Clara to play in that role?
Alexander Farr
Yeah. So I think AI will fundamentally change most of the careers and industries. We're already seeing the impact in tech right now with a lot of layoffs happening. And I think unfortunately that will only continue and speed up. And we have the hard belief that in many color industries this might mean that work might become more optional than mandatory, given that AI and robots will be better able to work on many things that we are doing, which fundamentally also puts our business at risk to some extent. At the same time, I think it also provides the biggest opportunity for us given that this is a longer transition period where people will need to find new things they work on, they need to continue developing themselves. And also companies are actually very actively hiring for the right fit. That is like having the right skill set to be super effective with AI in the job openings they have. So we are actually seeing more demand than ever for engineers and then specifically obviously for AI native talent. And this is providing like an opportunity that we are stepping in to help candidates share what they're looking for, the skill set and provide the high quality match in terms of jobs that the companies are hiring for. So I think it's shaping a lot. Still like, bit unclear how it will unfold exactly. But what we do know is that there is more change, more uncertainty here. People needing more this kind of talent agent on their side that is helping them connect to do our jobs.
Ben
Thank you. Appreciate that. Yeah, AI is totally changing the employment and career landscape as we know it. And you mentioned some of the news we're seeing out there. Some, some jobs are being replaced with AI. But on the positive side, we, as you mentioned, more human jobs with those AI skills we know that is expanding and growing. So there's, there's potential there. But again, we need to leverage AI to be more efficient in finding right matches. And I know we have. You're absolutely leveraging that technology to fit the perfect candidate with the perfect job. And to do that at scale, you definitely need to leverage ISO. Appreciate the insights. And Alex, it was such a pleasure having you on today and I look forward to speaking with you real soon.
Alexander Farr
Likewise. Thanks so much fun.
Ben
Bye for now.
Podcast: The Digital Executive
Host: Ben, Coruzant Technologies
Episode: #1267
Guest: Alexander Farr, Co-Founder & COO of Clara
Date: June 17, 2026
Length: ~15 minutes (excluding ads and intro/outro)
This episode features Alexander (“Alex”) Farr, co-founder and COO of Clara, discussing how his company is reinventing hiring by deploying AI-powered “talent agents” that revolutionize the recruiting experience for both candidates and employers. The conversation centers on Alex’s entrepreneurial journey, the shortcomings of traditional recruiting, the philosophy behind Clara’s unique candidate-centric approach, and the broader future of AI in hiring.
Timestamps: 02:07–05:22
Timestamps: 06:27–09:01
Timestamps: 10:00–12:48
Timestamps: 13:23–15:18
On the founding pain point:
“Saw that [AI recruiting tools] don't solve the fundamental core issue in terms of connecting the right people with the right opportunity without a lot of manual work.”
(Alexander Farr, 04:11)
On candidate experience:
“They will always have time to answer to a high quality email or message which pitches them a job that they're interested in. That's the experience we're building.”
(Alexander Farr, 08:17)
On building trust:
“Delivering on the promise...is what answers trust and also has been getting us a lot of referrals.”
(Alexander Farr, 10:24)
On candidate value:
“Over the career you might run up to like $100,000 per candidate, which...means that it does make sense to prioritize the experience...”
(Alexander Farr, 11:48)
On AI reshaping work:
“Work might become more optional than mandatory, given that AI and robots will be better able to work on many things that we are doing...”
(Alexander Farr, 13:50)
The conversation is candid and forward-looking, with Ben voicing enthusiasm for innovation and Alex speaking analytically but optimistically about startup life, AI, and the future of recruiting.
In this compact, insight-rich episode, Alexander Farr offers a window into the next generation of recruiting: one where AI-driven agents act on behalf of the candidate, leveraging familiar communication channels to create genuine matches and lasting relationships. Clara aims not just to fill jobs but to reshape the very dynamics of career-building in the age of AI.