Transcript
A (0:00)
Foreign. Welcome to Coruscant Technologies, home of the Digital Executive podcast. Do you work in emerging tech? Working on something innovative? Maybe an entrepreneur? Apply to be a guest at www.corazon.com brand welcome to the Digital Executive. Today's guest is Sheldon Arora. Sheldon Arora is the CEO of Staff DNA and Liquid Agents Healthcare. For over two decades, he has established and grown companies as a visionary leader in the healthcare staffing and technology sectors. StaffDNA is the first industry marketplace for healthcare hiring and holds 20 patents on its technology and more. Coming with the United States Patent and trademark office, over 2 million healthcare professionals have downloaded the Staff DNA app to help them find a job they love. Well, good afternoon Sheldon. Welcome to the show.
B (0:56)
Well, thank you so much, Brian.
A (0:58)
I really appreciate you making the time, my friend. I know you're in Dallas or in the same time zone. I just know that sometimes calendars are challenging. So thank you. And Sheldon, if we could. I'm going to jump right into your first question. You've spent more than two decades building companies at the intersection of healthcare staffing and technology. What fundamental problems in healthcare hiring originally motivated you to create platforms like Staff DNA and Liquid Agents?
B (1:26)
Brian, anybody who goes into healthcare discovers that healthcare is very complicated. There's so many different professions. So like on the clinical side it would be the physicians, nursing. And if you're not on the physician side or nursing side, you go into a third category called ally, which elect over 200 specialties. So you're talking about professions, specialties, job types, job types that you and I would know would be simple as a staff position or temporary position. They'll have local contract per diem contracts as well. On top of that then you're talking about. You see in the healthcare industry there's a lot of demand, a very small amount of supply of candidates that exist out there. The only industry that's like that. So if a healthcare institution posts a job, really no one will apply. I'm exaggerating to make the point, but like if you're in a financial industry, IT industry, you post a job, hundreds of people will apply. So it's really very different than all the other industries in terms of staffing. The staffing model that started about 80 years ago has not really changed. So we still do the business the same kind of way. So we were looking for ways to create something that was very different, that was very fast and a very fluid, self service based marketplace that would actually take the friction out of what employers feel and what employees feel when they're looking for a new job or when they're looking for a new candidate.
