
Loading summary
A
So good, so good so good.
B
Everything you want for summer is at Nordstrom Rack stores now and up to 60% off. Stock up and save on the brands you love like Vince Sam, edelman frame and free people. Join the NordicLub to unlock exclusive discounts. Shop new arrivals first and more. Plus buy online and pick up at your favorite Rack store for free. Great brands, great prices. That's why you Rack,
A
Study and play come together on a Windows 11 PC and for a limited time, college students get the best of both worlds. Get the Unreal college deal everything you need to study and play with select Windows 11 PCs. Eligible students get a year of Microsoft 365 Premium and a year of Xbox Game. Pass ultimate with a custom color Xbox wireless controller. Learn more@windows.com studentoffer while supplies last ends June 30th terms at aka mscollegepc.
C
Welcome to Coruscant Technologies, home of the Digital Executive Podcast. Do you work in emerging tech? Working on something innovative? Maybe an entrepreneur? Apply to be a guest at www.corazant.com brand welcome to the Digital Executive. Today's guest is Vladi Leppi. Vladi Lepi is the founder of SIR AI, an art and technology project operating at the intersection of artificial intelligence, mathematics and blockchain secured systems. His work focuses on authorship, structure and the role of time in defining creative output in the age of AI. Through SIR AI, Lepi positions AI not as an autonomous crater, but as a tool within a human directed system, introducing a framework where digital art is treated as a structured, verifiable protocol rather than a standalone image. Le's latest project, SIR the System of Temporal Law, explores how blockchain timestamping can be used to define authorship and AI generated content. By minting a 62 second audio visual sequence on Ethereum, the work creates a permanent, verifiable point of origin, applying principles of irreversible timestamp systems to the question of ownership in digital media. Well, good afternoon Vladi. Welcome to the show.
D
Hello. Thank you so much. Thank you for inviting.
C
Absolutely, my friend. I appreciate it. You're hailing in out of New York City. I'm in Kansas City, so we're just an hour apart, so I appreciate you jumping on the podcast today. Let's just jump right into your question here, Vladi. You've spent decades working across cultural production and institutional leadership and technology driven systems. What experiences shaped your journey to founding SIR AI and exploring the intersection of AI, mathematics and blockchain?
D
Yes, it's probably a good question about the background I Was born in former Soviet Union in the city Kharkiv, Ukraine. And my education started with, you know, regular school plus ballet education. I went to ballet school in Kharkiv and then I moved to the Kiev capital of Ukraine where I I was a student of the only one ballet academy in Ukraine. At that time, Ukraine was about 50 million people. And the school was only one school to get education as a ballet dancer. So when I started education there had subject like history of ballet, history of theater, history of art, musical literature. So it was not only ballet education, it was overall art education. And this background, like together with later my performance career, gave me some kind of unconscious background which led me to found Surro AI. It's kind of activated the background information that I received during the education and led me to perform via visual arts. And lately it's not only visual arts, it's also sound. So the latest work that I do, it's audio visual works. But the main idea why I decided to do digital art, it was concept of nft. I understood at some point, I understood what it is and now it was a trigger, you know, nft. Availability of this technology let me start producing first still images, then videos, and now it's audio visual presentations. Sometimes it's a SOL presentation, sometimes it's like the artwork that we are talking about.62 seconds. So it's probably one of the longest presentations that produced so far.
C
That's amazing. Thank you. And I appreciate the backstory, especially where you came from and what you did. Obviously coming from Ukraine in the arts area and of course the ballet school, very competitive and I think that's really cool that you were able to do that work. And as you stated, this background provided an unconscious direction to what you're doing today. Now in AI and digital art, you got into NFTs and you're doing some really interesting things. Of course, we love talking about the blockchain AI and NFTs here as well on the show. So thank you. And Vladi, there's a growing debate around whether AI can truly be considered a creator. How do you define the relationship between human intent and machine generated output?
D
I do not view AI as a creator. I view it as a high speed performer that lacks lacks a script. The relationship is identical to the relationship between choreographer and a dancer. For example, a dancer possesses physical capability, but without scripted dance choreography, there is only motion, no production. AI can generate endless motion, but it cannot generate intent. At Surr AI, we treat medium as a generative substrate, while the human artist acts as a Conscious knowledge center by imposing a rigid mathematical structure, like in my 62 second protocol video that we are talking about, I provide the score the machine must follow. We aren't competing with the machine, we are governing it to ensure the final output is a harmonious blend of human ingenuity and technological innovation. So it means like I consider AI art is a human made art. And this is like a main point of the conversation and main point of the presentation of this art piece because I conceived it as a digital art for the ABS competition. But it's grounded in the physical world and the concept of digital when physical and digital lives together. It's also one of the main ideas that I'm trying to deliver to the audiences.
C
Thank you, that's awesome. I appreciate you unpacking some of that. And I just highlight a couple things. Vladi, you do not use AI as a creator, as you said, but more of a high performance assistant. And the analogy use is the dancer. Right Is physical, but without the choreography, it's really not a true performance. I like how you laid that out for our audience. And what you're doing really is a. It's a harmonious blend of human and machine art. And I really love that. So, so thank you for keeping the creators in mind out there. And Vladi, by minting a 62 second audio visual sequence on Ethereum, you created a permanent point of origin for digital media. How do blockchain secured systems fundamentally change how we think about provenance and intellectual property?
D
Yes, as I told you, the main point why I decided to start a digital art, it was concept of nft. And I see NFT technology as a safety tool, as like a lock or like a safe. So in my opinion it's important what is inside of the lock or safe. Not it's important to have this technology available. But the main idea what you what kind of file you have inside and the value is in a file. So blockchain solves the crisis of what I call the digital slope, where media is poured into an anonymous reservoir and loses its connection to the creator. By minting on Ethereum, we move from owning a file to securing the intent. In my ballet background, provenance was a lineage passed from master to students. It's like a peer to peer education. You cannot learn ballet by watching videos or reading a book on the blockchain Provenance is a mathematical and absolute. It creates a permanent libretta that proves at a specific temporal moment, human directed the machine. This transform transforms the world from disposable pieces of data into individualized entity. It secures the human signal against the noise of infinite generation, ensuring that artists digital fingerprint remains unchangeable and authenticated.
C
Thank you. I really appreciate that. We've probably had a hundred folks here on the podcast that are in the Web3 blockchain space, and it's great to hear that we're leveraging the technology not just for crypto, but as you know, blockchain brings a lot of really security and originality to it. Obviously you talked about that, you know, getting to this work, the genesis of your work was getting into this NFT space and using blockchain, it solves that problem of providence. It proves the originality of the artist's work. And I think that's amazing. And we need more of that so we can continue to promote the creators out there and the unique work that they provide. So thank you. And Lottie, the last question I have for you today as we look ahead. How do you see AI, blockchain and authorship evolving over the next decade and what role will verifiable systems play in shaping the future of creative ownership?
D
I think the next decade will see a great partition. On one side will be the AI slab, a flood of anonymous, low value, automated content content. On the other will be verifiable authorship. The artist will evolve into author governor. Value it not for what they make, but for how they direct and audit the machine. A verifiable system like blockchain will become the digital DNA of creative work. In a world of infinite copies of provenance will be the only true currency. At Surr AI. We are already building this future, treating every creative act as a smart contract. Verifiable systems will ensure that the total art lineage from ancient Greek theater to digital authorship remains a clear unbroken line of human culture of memory rather than a pile of machine generated data.
C
Thank you. And I love your insights. Obviously you talked about the next decade and you kind of broke it into two. You said there would be a partition of AI, which obviously is going to do mass production of output of, you name it, all this art. But the other side of the partition, as you said, was this verifiable authorship. And at the end of the day, providence, right, will be the true currency. And. And that's going to hold the value. And I think that was very interesting. So I appreciate your insights.
D
Absolutely.
C
Vladi, it was such a pleasure having you on today and I look forward to speaking with you real soon.
D
Thank you so much.
C
Bye for now.
Episode 1253: Vladi Lepi – AI Art, Blockchain, and Digital Authorship
Host: Coruzant Technologies
Guest: Vladi Lepi, Founder of SIR AI
Date: May 21, 2026
Duration: ~11 minutes (main content)
In this episode, host from Coruzant Technologies interviews Vladi Lepi, founder of SIR AI, about his journey from ballet in Ukraine to pioneering digital authorship at the intersection of AI, mathematics, and blockchain. Lepi shares his perspective on the future of creative ownership, the human-machine relationship in digital art, and why blockchain is central to securing artistic provenance in a world increasingly flooded with AI-generated content.