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What happens when marketers lead with helping instead of selling? In this episode of The Field Guide Podcast, Peter talks with Rachel Smith and Dalton Joyner of Big Sky Automation about a practical, results-driven approach to local marketing.

They break down how their Community Card: a shared direct-mail postcard that helps service-based businesses stay top of mind through repetition, trust, and affordable shared advertising.

If you’re a business owner or marketer looking for real-world strategies that actually work, this episode delivers actionable insights you can use right away.

Claim your Free Community Card Mini-Course:

https://communitycardplaybook.com/communitycardhome?am_id=peter6658

Website: BigSkyAutomation.com

Youtube Channel: https://www.youtube.com/@BigSkyAutomation