The Fitness Sales Playbook

The Fitness Sales Podcast with Diarmuid O'Dowd Hill

If you sell high-ticket health or fitness offers — this podcast will help you close more deals, run shorter calls, and face zero objections.

Each week, Diarmuid breaks down real strategies from the CPCE Sales System™ — the same process trusted by 200+ coaches, closers, and fitness brands to hit the 50/30/0 Standard (50%+ close rate, 30-minute calls, 0 objections).

You’ll learn how to:

Close 50–80% of your calls
Run clean 30-minute calls that convert
Handle “I need to think about it” objections before they happen
Collect more cash without chasing more leads
Build a predictable, high-performing sales system that actually scales

No fluff. No outdated scripts. Just proven, tactical sales training for fitness coaches and closers who want to master the art and science of high-ticket sales.

New episodes every week — short, actionable, and built to make you better at sales.

#FitnessSales #HighTicketCoaching #FitnessBusiness #SalesTraining #FitnessCoaches #Closers #HighTicketSales #CPCE

Our podcasts are originally recorded as a youtube videos - check us out on youtube here.

Join the challenge: https://www.cpcesalessystem.com/12-week-sales-challenge

All episodes

Sales Skills That Make Fitness Coaches Millions

I Closed 4000 Health & Fitness Clients And Learned This

Sales was hard until I understood these 9 concepts

Give me 18 minutes and I'll improve your objection handling by 73%

This Script Closed $20.4M in Health & Fitness Sales (Free Download)

4 Questions That Make People Buy (Health & Fitness Programs)

When to Push, When to Back Off, and How to Handle “Think About It” — Health & Fitness Sales Q&A

Your Emotional Questions are Causing Objections (you're doing it WRONG)

70%+ CR Q&A: Facts = Sales, Prevent Objections, Emotional Phase.

How to Actually Prevent Partner Objections