In this podcast, Finn Thormeier, Founder of Project 33, shares the best Founder-Led Marketing strategies & playbooks from CEOs & Founders. Prior guests include Jason Fried, Henry Schuck, Megan Bowen, Guillaume Moubeche, Josh Braun, Todd Busler, Peter Caputa, Chris Walker, Greg Head, Adam Robinson, Gal Aga, Alina Vandenbergh, Alec Paul, Melissa Kwan and many more.
Key Topics: Demand Gen, SaaS Growth, B2B Marketing, B2B Content, Linkedin, Personal Branding, Founder Branding.
116 episodes
Jacco van der Kooij: 3 Ways SaaS Founders Need to Implement AI in Their GTM in 2025
00:00:001/30/2025
The HockeyStack Playbook Generating $150K+ ARR and 3M LinkedIn Impressions Every Month
00:49:0112/4/2024
Why This Early-Stage SaaS Founder Is So Bullish on Founder-Led Marketing
00:47:0311/29/2024
Godard Abel: Lessons from Scaling to $100M+ ARR (CEO of G2)
00:50:3911/20/2024
This SaaS CEO’s GTM Insights After Analyzing $57B of Sales Pipeline
00:48:4511/13/2024
How this B2B Founder Got 26M Impressions with 1 LinkedIn Post —and Keeps Going Viral
00:53:4510/31/2024
Gaetano DiNardi: Top SaaS Growth Advisor Shares His LinkedIn Playbook
00:51:4110/24/2024
How ZoomInfo CEO Henry Schuck ($1B+ ARR) Would Scale a New SaaS Startup in 2025
00:52:1810/8/2024
How this SaaS CEO is growing by 3,750+ LinkedIn followers EVERY MONTH
00:51:5810/4/2024
Bootstrapped to $26M ARR: Guillaume Moubeche's FLM Secrets
