![340. The Risk That Nearly Broke His Firm — Jay Kelley’s $100M Branding Playbook [Encore Edition] - The Game Changing Attorney Podcast with Michael Mogill cover](/_next/image?url=https%3A%2F%2Fmegaphone.imgix.net%2Fpodcasts%2Fba8319aa-f2c9-11ef-812e-0f6a30721af8%2Fimage%2Fa33c774dea80586f63fe4c1701189702.png%3Fixlib%3Drails-4.3.1%26max-w%3D3000%26max-h%3D3000%26fit%3Dcrop%26auto%3Dformat%2Ccompress&w=1200&q=75)
How can attorneys integrate leadership, strategy, and branding to build a thriving firm? In this episode of The Game Changing Attorney Podcast, Michael Mogill sits down with Jay Kelley, managing partner of Elk + Elk, to explore how one of Ohio's largest personal injury firms has evolved and flourished. Jay shares his unconventional journey into law, drawing from an early love of persuasive speaking he discovered through acting, and how this unique background has shaped his approach to becoming a trial attorney.
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