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- [00:00]
A
New York is a. Is a Knicks town, and everyone's about to figure that out. This is the GaryVee audio experience.
- [00:09]
B
My guest is maybe the most jacked up and amped up Knicks fan that is in my world. I see him at all the games, but I also see him online and he is someone special. We're gonna bring in Gary V. Mr. Gary Vaynerchuk after this. All right. With no further ado, the man that I mentioned in the monologue, who I live in New York City and see at these Knicks games for nearly a decade, always representing in January, in December, in November, when they're playing the Phoenix Suns or the Orlando Magic that I see around New York City, always dab them up and then online, has one of the greatest Nick fan Personas and lives it so vulnerably and so real. No further ado. Mr. Gary Vaynerchuk, Gary V. Welcome to the show.
- [00:58]
A
Humbled to be on, man, and what a, what a great day to be on. Thanks for having me.
- [01:02]
B
The whole monologue, I said my Tuesday morning walk from where we live in Dumbo, Brooklyn, to where my son's school is was just the guy at the bodega dapping you up. The. The cop wearing a hat, the crossing guard, go, Nick Nixon. Did you have a morning walk yet? It is unbelievable here right now.
- [01:22]
A
You know, I can't believe where this took me. Let me give the hat tip right away to the legend that is Mike Francesa on Sports Radio 660 in 1991. I remember the year Mike Fr. Mike and the Mad Dog Francesa said something. I was only, you know, 15, 16 at the time. And Francesa said they were talking about the Giants and the Yankees. And then the point he made, he goes, look, let there be no confusion, New York is a Knicks town. Yes. When the Knicks are going, there's nothing like it. And I mean, here I am 35 years later bringing this up to you. New York is a Knicks town. That's because it's a shared team. I mean, on the record, I think the Brooklyn Nets should move, should actually move.
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B
They could win seven championships. I don't think it would ever move
- [02:11]
A
the way when, when we made the playoffs, when they had a super team and the city went crazy about Randle and the Knicks and we could care less about Durant and Kyrie and the Nets Was the first time I remembered the Francesa thing. I was like, oh, New York's a Knicks town. Because obviously, you know, Giants and Yankee, Giants and Jets and Yankees and Mets, you Know even though. Yeah they're split. Even though it's 70 30, they're split. And you know us Jet fans, we hate the Giant fans, you know and
- [02:40]
B
Met fans hate Giants fans will just dismiss Jet fans.
- [02:43]
A
So it's like when you're the old. I grew up a Jets Yankee so the Mets never bothered me because when you're big brother, why are you worried about it? But as a Jets fan I worry about everything the Giants do. New York's a Nick's town. Yeah, I feel it. I was out for two seconds. Same thing like, like the doorman and I like have gone through it like every day for a decade, all that stuff so. And then you know, having a 13 year old son who's a die hard
- [03:08]
B
who dude like bigger than me.
- [03:10]
A
Oh my. My guy has watched every single. This is real. Has watched every game or has followed on phone when his mom took him out to dinner and forced him to miss something for eight years. Like can rattle off, you know like
- [03:27]
B
we spoke Evan Fournier stats.
- [03:28]
A
Yeah we talked about Bobby Portis at length the other night. You know so for him to be that per. I mean your guy's a little younger. I would argue for 13, 14. I mean he, I mean and he. And he's Knicks, Jets. I'm Jets Knicks. Yeah. And so yeah it's. It's crazy because my brother's 11 years younger than me. The Yankees and Rangers won a championship before my brother got going. So my brother is only in the. Never said it. So 99 was him. We had that together. It was a quick series, that spurs series.
- [04:03]
B
You know I said in the monologue it was a strike shortened season. We were to eight seed. It was a weird run.
- [04:08]
A
Like that was amazing. That Hawk series was something I held on to forever. And we just had it with the Sixers and the Cavs blowing like blowing someone out.
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B
Smith and Mookie Blaylock we took care
- [04:19]
A
that Hawk series like Camby like it was just like I we never trounced anyone like that in a seven game series. The old three games, five game series with the early Knicks were a lot of three O's. But I yeah man, New York is a, is a Knicks town and everyone's about to figure that out.
- [04:38]
B
And I said, I tweeted it last night and I also said it in the model. Like to me I'm not a gatekeeper. Like if you want to just jump on right now to this team like come on aboard.
- [04:47]
A
Honestly, I'm not even about the outside noise in general that's my life. Like, I don't get mad that everyone's a bandwagon fan. Like it doesn't even run through my mind. You don't need to show your Louis
- [04:57]
B
Almondson bonafides like you're good.
- [05:00]
A
Yeah, I mean, I'm focused on me and my crew that have been texting about you. You know, like our hopes and dreams for Kevin Knox and my OG friends reminiscing about Strickland and Johnny Newman and Kenny Skywalker and Gerald Wilkins. Like I'm not in it to debate who's allowed on or not. I'm in it to enjoy with my homies that have been bleeding for 25 plus years waiting for anything that looks anything like this. And it's incredibly special. And look, the two teams on the west are incredibly good. They're definitely beating each other up. You know that it's definitely, you know, it's obviously now in the time of this recording, it's definitely going to six. It surely smells like a seven gamer. And you know, when the playoffs started, the Oklahoma City seemed like an unbeatable. Like there was like, I was like if we can just get to the finals.
- [05:56]
B
I think we all said that. And my son, I ended my monologue with the same point that like to start this, it was just to get to the finals. Now it's house money. Wait a second.
- [06:04]
A
We could win this whole thing. We can. I like the way we match up with the Spurs. Like I think there's a little bit of like the pedal coming off the rose with the OKC. I mean, I mean SGA's brand is in a very weird spot right now
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B
as a brand guy. I was going to ask you that. It's, I mean I'm on first take and get up and all it is is just piling on the guy, he's two time MVP and yet no one respects the weight.
- [06:25]
A
There's multiple things. He's the most lovely, he's super talented, he's worked super hard. I think sometimes and I think you'll appreciate this, Peter. Like this was something when I was first starting to get notoriety, I thought about a lot which is not talked about a lot, which is you have to be careful to not become a caricature of yourself. I think in your line of business it's a very, very thin line. Right. We fall in love with so many of you that, that are personalities that do what we all wish we could be doing for a living. And then you get a tagline, you know, Ari Gold, the Fonz Urkel, you get something that works a shtick, a style, and then you become a. It's not authentic anymore. And I think sga as a basketball nerd, I think he's so similar to jb. The footwork this, that the angles, the angles, the speed. And so I think he did have a higher propensity to get fouled more often. But there is no confusion left for anyone.
- [07:26]
B
He.
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A
And I don't even think he wants to do this. I think this is a subconscious human behavior. I think he's become a caricature of himself and he has to break out of that rhythm. The problem is breaking out of that rhythm kind of hurts what you're trying to accomplish.
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B
Because he's so good playing that way. It's just not an aesthetically pleasing or respectable way to play.
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A
And now, like, as if it wasn't building enough, now if he's lucky enough to get through San Antonio, which is definitely not a given, he's got the biggest media market in the world. Not in the industry.
- [07:59]
B
Prides itself on grit and toughness and Oakley and Mason, like, and what he does with the flopping and all the falling down, that is.
- [08:06]
A
He's actually in a. In a direct no win situation, which is going to be fascinating. And the question becomes, how much is he aware of that? How much does that bleed into his head? How much does that affect things? It's fascinating to think about, but that's them. I can't worry about that right now. Right now, what I need to worry about is. I cannot believe this happened.
- [08:27]
B
You mentioned. I mean, you mentioned my first memory as a Knick fan was Kenny Walker winning the dunk contest and staying up late to watch it. And of course, Johnny Newman. And you mentioned Gerald Wilkins and all the guys. And then it was the 91, 92, 93 teams, 94. And we've been on it throughout. Oh, X Men. LJ X Man.
- [08:45]
A
I love to come up with something else because we had X. I know.
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B
And there's so much memories. I mentioned a couple things in the monologue. I'd love to run these words by Jerry Cosby.
- [08:57]
A
Oh, my God. I mean, when I think about that,
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B
how many days did we meet, like our friends in front of Jerry Cosby and our dads, and we just, like, this is where we're going to meet. And then the game, you know, like,
- [09:06]
A
that was something that was super cool for me. You know, I grew up uncomfortably humble. And so, like, I didn't even get to go to games until well into high school. But that was like, just. And I was a Jersey boy. So, like, it compounded even more. When you're part of the city fabric, it's Maybe you take it for granted. When you come from the burbs, you take it. It's just like, yeah, I think about models and nobody beats the Wiz and Frasiers and the steakhouse. It's just crazy.
- [09:34]
B
Crazy Eddie. And then, you know, I said, like, you know, we all love Mike Breen and we love what we have, but, like, I grew up on Al Trotwig, you know, and John Andreas. Like, those.
- [09:47]
A
For me, it's really Marv, you know, like, you know, I'm a little older and, like, Marv is like. I've been thinking a lot about Marv still with us. No, I know, I know, I know. I know he's not got. But, you know, like, I've just been thinking about, like, that was the. He's the voice to my soundtrack in the way that bream is for a lot of these kids. And. Yeah, and Walt, you know, Clyde was just.
- [10:11]
B
You see, he. I mean, it got me emotional. You see, he had tears in his eyes last night.
- [10:14]
A
And Pat's my number one dude.
- [10:16]
B
How cool does he look in that? I mean, how cool does he look at these games?
- [10:19]
A
So Pat's number one for me personally. And so, you know. You know, it's super weird, like, watching Brunson ascend up the Knicks lore. It's crazy how the generational thing, like, the OG's ahead of me. It's always like, Clyde and Reed, and for me, it's Ewing and, God, how can't you love jb? I mean, all of these guys are etched in for the fact that, you know, the way I think about, you know, Diedrich Ward down the sideline for the jets or like, against Buffalo, like. Like, to me, those nerdy players that you have to be a psycho. Die hard. The fact that I know it. 89 years old. I'll be explaining to somebody at the retirement pool what Landry Shamit did last night. Yeah, I will. Literally, like, that's insanity.
- [11:06]
B
I still talk about Anthony Bonner. Like, yes.
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A
Like, that's.
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B
And like, yeah, Shamit's threes or Alvarado and. And, and, like, all that stuff, that's gonna be forever.
- [11:15]
A
Those guys are forever for all the kids that are watching. Just so you know how many times the two of us and a million other Nick fans talked about why Rolando Blackman should have been put in the game for Starks? These things last forever. And like, like, like cats like that dunk on the follow, like little plays that I'll never forget. Sham it. I'm so happy for Landry because I'm a huge fan him and I like DM'd for years when he came into the league. So Nick, I went to the preseason game where he hurt himself year one. And so like, he's always had a very soft spot in my heart. My brother has one of the best Landry Shammit rookie card collections. Is that right? So last night was like anytime.
- [12:01]
B
Last night I went online and I go to just NBA shop and on an impulse, I'm buying myself a Shamet jersey. And you can customize it. It's 149 bucks. I'm like, I don't wear basketball jerseys, but I feel like it's the right thing to do. And then it said it arrives June 15th. I'm like, Ah, that's too bad. I didn't cancel the order. If it comes at June 15, I'll wear it all summer.
- [12:21]
A
I'm in. You know, like, the fact that he gets completely cemented in Nick's lore because of that game really is very, very, very exciting. And this team is so uncomfortably lovable. And it goes so deep. And we're deep, man, we're deep. Like, even like last night, I was like talking to my son. Like, Jordan Clarkson has been such a great player, you know, like, it just like it goes so deep. Hey, everybody. Hope you're enjoying the podcast right now. Make sure you follow the podcast. That's why I'm inter thing. Let's keep going on this show, but follow the podcast. They'll make my mom super happy.
- [12:55]
B
And they're the lovable, like, everything about them. And you've got the Villanova guys. But then everyone's story, like, here's Kat, who has just been beat up his entire career for not fulfilling expectations. And he has been the ultimate knickerbocker. He's been everything you can want and
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A
so good, so good.
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B
And Bridges, who everyone says five first round picks, it's been worth all of it.
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A
Like, they erase it already.
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B
I don't care what happens in the finals. They both are, are cemented right now.
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A
And you can feel like the fact that they got us to a place which is gonna mean the tears are gonna come out if it doesn't happen. Like, it was house money. It was all finals or bust. It was all like, you're not beating okc. And now the fact that we're, you know, you just can't watch these last 11 games and not. You just know you can win. You know you can win, which just feels like impo. I don't. I, I. It's crazy to say those words.
- [13:46]
B
You had the best reaction on Instagram last night. Like, I don't know what I don't to do with my hands. I don't know what to do with my face. I don't know who to call.
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A
Like, I don't.
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B
Because the way they're doing it, these 30 point blowout victories against hall of Famers James Harden and Donovan Mitchell, like, it doesn't even make sense.
- [14:01]
A
Do you know what's funny? I just realized the last time I cried in life, not in life because I care about real things, but last time I cried in sports were.
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B
Can I guess?
- [14:16]
A
Yeah.
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B
Doug Bryan misses the field goal in Pittsburgh.
- [14:18]
A
I didn't cry, but I was bad. I mean, the jets have given me a lot of death. Yeah, I, I cried very heavily when the Knicks lost in 94. I was a C. I was 18 years old. And when they lost that game seven, I cried very heavily. I cried, I cried for like hours, hours. And, and then, and then, weirdly, I cried. Week one when Garrison Hurst ran a 98 yard touchdown against the jets in overnight Niners.
- [14:48]
B
I remember.
- [14:50]
A
And then that was it. That was it. The Lions. Jets playoff game. Yeah. Well, not playoff game. Well, it was a play.
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B
It was no, I think winning in Barry Sanders.
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A
And I just cried out, but 98,
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B
I want to say.
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A
Yeah, I'm curious. Yeah, 97.
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B
97.
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A
Because 98. They went to the AFC championship. They lost in Denver. I went to that 10 nothing. Did not cry. Cried house money that game. House money. Thought we could win that game.
- [15:15]
B
Up 10 nothing at the half. Keith Myers.
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A
Yeah. Blake Spence with the block. The block Spence. That's what I mean about Landry Shammon. Right now many Jet fans are like, oh, Gary's real. Because if you're pulling out. Blake Spence. Yeah.
- [15:28]
B
You know that play, you remember it?
- [15:30]
A
Well, no. And, and I'm just so happy. Yeah. I'm just so. I mean, I'm definitely going to game one. I just blew out my entire, like, business, you know, I'm very busy. I got a lot going on the schedule. Blew it out for game.
- [15:45]
B
I went. I see. I don't think game one or game two is gonna happen unless someone invites me. That's just what the truth of it is for me. And then game three is a weeknight. I don't know, whatever. Game five, I looked at flights you can fly to Tulsa and It's like an 80 minute ride. And there's direct flights on American and then there's also a direct flight to San Antonio. I might just bite the bullet. It's a Saturday game.
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A
Game five. That's right. Game five. Right.
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B
Do you hear that? Sounds like breakfast is ready.
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A
Because Quakers coming in hot with morning
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B
nutrition, 100% whole grain oats and a
- [16:20]
A
good source of fiber to fuel the
- [16:23]
B
rhythm of your morning and kickstart your day.
- [16:26]
A
And that sounds absolutely delicious. Fuel to start. Whatever's next. Quaker. Official sponsor of FIFA World Cup 26. I'm gonna be there for game one. Game two. I have to be in Poland for a wedding of a very close friend. So me and my brother luckily are going. And that's 2:30.
- [16:49]
B
I love that it's Poland, but like I know there's a party that's like
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A
how like half the half every. He's a New Yorker. Like the groom is going to be watching with us. 2:30am Game three, believe it or not, which is wild. For the first time in my life, I'm going to San Antonio to give a speech. I would. I never, I never cancel things that I'm obligated to. So even though the Knicks will be home for games in New York, in their city, potentially San Antonio, which is bizarre. Game four, I'll be in the Garden. Game five, six and seven, I'll be there.
- [17:23]
B
Game one, you'll go. You said or no, It's a road.
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A
Game one, I'm going.
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B
You'll find a way.
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A
Tulsa, I'm like, I've got. My whole machine is working right now. My son's gonna be there, my brother, Wednesday night.
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B
I love it. There's a good chance I'll be there too.
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A
I'll find a way.
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B
I want to play two clips for you and I want your reactions. Tucker, our producer is going to roll the first one or I'm not going to give you any intro and you're just going to respond and make whatever reaction you have. Tucker CL.
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C
And now please welcome the 1994 Eastern Conference champion, your New York Knicks. That guard at six five from Oklahoma State, number three. That guard at 64 from Illinois, number 11, Derek Harper, F4 and 6. Then from Pittsburgh, number 54, Charles Smith. And forward at 65 from Virginia Union, number 34, co captain Charles Dle. And a center of seven feet from Georgia. Touchdown. Number 33. Go captain Patrick. The head trainer is Mike Saunders. The assistant trainer, Tim Walsh. Assistant coaches Dick Harder and Chan Gundy. And the head coach of the Knicks, Pat Riley.
- [19:07]
B
I mean, come on.
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A
That's game three, right? Yes. I was in the building for that game. I was in the building for that game. Way up top. And it was one of the greatest days of my life. We lost that game.
- [19:26]
B
Yeah, we lost game three one. Game four.
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A
That's right. Sam Cassell, O.J.
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B
chase. Yeah, Sam Cassell does the. Whatever. Yeah.
- [19:34]
A
The funniest part about that is me and my friends Playa and Alex, we have this joke that we would drag out the Patrick Ewings part so much. Our inside joke is that we would be at like tip off, like, jump ball. He'd be down like 11, three, and they'd be like, at seven foot from Georgetown. We always love that they dragged the shit out of that announcement. Yeah, I mean, those are incredible days. Like, I'm just so grateful that we get to taste it again. It feels. Honestly, I'm. I'm still not fully in tune with my feelings, you know. 12 hours, 13, 14 hours later, it just still feels surreal.
- [20:13]
B
I'm going to play Clip 2 because it's a different slice of the same thing. It's from 99, but you're going to appreciate all the faces and all of it.
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C
As usual, plenty of familiar faces at
- [20:26]
A
the Garden for a big playoff game.
- [20:28]
C
Evander Holyfield, who must not be in training. Earlier, I saw him wolf down two hot dogs. Ben Stiller, James Caan, JFK Jr. And upstairs, Tiger woods. Two Saturday Night Live alums who've gone on to movie stardom. Adam Sandler and Billy Crystal and Woody Allen. Spike says fourth quarter, we're coming back.
- [20:56]
A
Come on, this is it, man. No, you got to be happy for Ben and Spike. Like, you know. You know, it's crazy. Yeah, man. Like, you know, it's just, it's. No, like, very few fan bases deserve it more. I'm incredibly proud, you know, my brother and my son more than me. My, my professional career, really the meat of it, the prime of it happened really, from 2000 on. So unlike the Jets, a lot of Knick games are during the weeknights. And I, I worked so feverishly through my 20s and 30s, many times ending my workday at 10 or 11pm so I've missed a lot of Nick games in a way like that. My brother didn't. I mean, I called my brother's school the day the Knicks traded for Stephon Marbury and told him I had a family emergency to pull him out of class. Pre cell phones to tell him that Marbury got traded And I was hyped. And he was disappointed because he was a huge Marbury guy, but he felt like Marbury wasn't the. He nailed it. And then my son is literally, like I said, watched every single game for the last eight years. It's crazy.
- [22:14]
B
I see you. You're at the games. Is it surreal that you're in that mix now? Like that? Not. Not necessarily JFK Jr. But, like, you're in the mix, dude.
- [22:22]
A
JFK Jr. Yeah, it is. Yes. It's not lost on me that I'm sitting like, at. At the ceiling, looking at those people. And now there's kids that think my content or what I do is cool. So it's. But honestly, what's cool about being a Die Hard is. Yes, I'm aware of that. But I'm. It's. I'm. So first of all, and you know me a little bit, I'm pretty detached from my notoriety to begin with as a Jets or Knicks fan. I could care. To me, I'm like. I'm really just like you, for real. I'm kind of like that in life. I'm glad that my mom passed on and taught humility. In jets and Nick's world, I'm just there to nerd out and talk about the stuff we all want to talk about in the game and everything. I'm not even thinking about that, but I am aware of it. And it is. It is special in some ways.
- [23:11]
B
Yeah. All right. That's Nick's. I've got a few more minutes with you. I want to ask a couple things and just get your thoughts because we've got a great fan base who watches this show, listens to this show and sees it on espn. I'm going to start with this because yesterday before the Nick game, I texted you. I'm flipping around on FS1. I'm watching in Dallas, New Jersey versus St. Louis in the major pickleball league. And the Fives are in this match with St. Louis. And my son and I are. And I'm like, this is the first time I've actually paid attention. We have a mutual friend, Jason Stein, who's also very pro on pickleball. And he's telling me, you gotta watch this.
- [23:49]
A
You've got to see this.
- [23:51]
B
You are bullish on pickleball. Make the case for pickleball in America as a sport moving forward.
- [23:57]
A
I like a couple things. I'm very big on distribution. I don't think people understand there's a reason a lot of alternate sports are happening. Not only Am I very deep and own the New Jersey Fives and very deep on pickleball. But I also have an investment in slam ball. I'm also an owner of the A team, the New York Green Apples. In the new wiffle ball league. I I involved in the sailing league. I wrote I own a. I own a team in big three. Through a little bit of a structure. I wrote Me and AJ Wrote the first checks into unrivaled the three on three basketball league. I'm incredibly bullish alternative sports because I think people can watch them the way that screaming and the Internet works now. The NFL needed television to be invented to take the next step. People don't understand how nascent professional football was.
- [24:56]
B
It was baseball on the radio. That's what it was.
- [24:58]
A
That's right. And boxing and horse racing, things that did well on radio. You need exposure. You need TV time. The NHL exploded when ESPN picked it up in the 90s. I believe in marketing, I believe in storytelling, and I believe in awareness and distribution. Pickleball's clips on social are consumed much more than people realize. A lot of people are participating in it. It's an unusual sport where athleticism gets a little bit subsidized by the nature. Your grandma can beat you in pickleball. And I think what you saw on FS1 is like, it's a much better TV product than people realize. Sponsorship is really interested in it because the demos range and I'm not interested in convincing. I mean, the amount of people that are watching right now be like, shut up, Gary. Pickleball's stupid. I get it. I think many things are stupid in sports that I don't like that others do like. I think the bigger thing that I'm hoping brings value to people in this interview is that there's an opportunity. Most of us are not going to buy the Knicks or the jets like I hope to or the Yankees, but some of the people with some means here and some savings that are looking to take a risk, you know, whether it's esports or other things, hacky sack, volleyball, some of these things are running around. Tgl, the golf league. I almost did. I. I didn't at the end. But there, there was some opportunity in creating or investing or supporting emerging sports leagues. And I think there'll be more stories like UFC over the next 30 years that will surprise people. And I think pickleball's got a chance.
- [26:36]
B
Next one. Collectibles. You're super bullish on collectibles, my son. Like I said, 9 years old. Yours is 13. He lives at Bleecker Street Trading and lives at the Tom Brady Card Vault.
- [26:47]
A
Is obsessed.
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B
What's the future of collectibles and where do you really lean in on that?
- [26:51]
A
There's nobody that's watching this that is confused that collectibles is on the verge of joining sports and music and travel and food as a lifestyle genre. Everyone's collecting something. Whether it's watches or handbags. Contemporary art, trading cards, coins, comic books. It's all happening. Nerd culture's exploding Pokemon One Piece. I couldn't be more bullish. Collectibles. And I think it's nice. I think the world is getting very digital and I think collectibles have an incredible analog thing. It's tangible a lot of times and it brings community. One of the best things about collectibles is you meet your friends through it. Community. That's why so many people go to San Diego and meet their fellow nerds. That's why so many people will be in Chicago to meet their fellow trading cards. Why so many people will be at Fanatics Fest at Javits center in mid July to find their fellow sports fans. I think. I think it's a beautiful thing when it gets into gambling. When it gets into some of that stuff, it's not as beautiful. But in its purity. Collectibles have always been here. Stamp. Your great grandpappy collected stamps. You know. So I'm very bullish. And I think the world is starting to realize it as a mechanism for marketing and. And for community.
- [28:01]
B
I think Gen Z and I actually spoke on a panel about this last week with some folks in the advertising world. I think Gen Z really craves those experiences and media.
- [28:11]
A
So it's why there was this whole
- [28:13]
B
theory about like going to a mall.
- [28:15]
A
Yeah. And how. By the way, I'll give you one of my best business ideas that I'm working on right now.
- [28:19]
B
Let me hear.
- [28:20]
A
I'm thinking about starting some drive in movie theaters.
- [28:22]
B
Dude.
- [28:23]
A
Like, you can see it. The world's about to go barbell as we go. More AI, More digital. We're craving analog. That's why sporting events, music, concerts, running clubs, hiking, restaurants. Like there's so much obviousness to this. I'm incredibly bullish. Analog.
- [28:39]
B
I do fear and tell me if I'm wrong. This. That there will be. Just as there has been in every other industry in the last five, 10 years. We're going to price out people from these experiences. Like I can't. I can't in good faith get to a nick game right now. Unless Someone's going to invite me if that's me. So I don't. I want. I want people to be able to do these things.
- [28:57]
A
Yeah. And listen, again, this is why things emerge. You know, when you can't afford to go to a basketball game, you might go to Central park this August and watch like the championship round of pickleball for 15 bucks. This is how people discover new things. There's always pendulum swings. There's always, like, adjustments to the reality. You never want things to be priced out at the same token. You know, merit and capitalism and free market are principles a lot of people believe in. And, you know, what's amazing is, you know, I'll be honest with you, there was a part of me that desperately wanted to go to game four. We thought about it, but, like, just sitting in your living room and watching it with your loved ones is also, like, remarkable.
- [29:38]
B
It is. All right, I'm gonna wrap with this because you gotta run. My last thing. Give me one thing. You're hot on right now. We're in May 2026. Summer is gonna be defined by what,
- [29:49]
A
hopefully a mixed parade. You know, we just touched on it. I think people are gonna realize they want to be outside more and doing things. I think it's, you know, from a business lens, it's live shopping, TikTok shop, whatnot. I could not recommend people here more. Just like social media was obvious to me in 2005, 6 and 7, it was going to change a lot of people's lives. There's a lot of people here who want to become influencers and creators and never will be, but they would be remarkable live shopping hosts. So the QVC ification of social media is very much on my radar. And nostalgia, I think nostalgia is incredibly underpriced. And you got the he man movie coming out in nature and like. And like young creators, right? The biggest horror movie right now was made by a 26 year old kid for like five bucks. They can do $100 million in a box office. I'm actually incredibly optimistic in general and I know the world right now isn't in that mindset, but I'm seeing the cracks to a little bit more joy and happiness. And hopefully that starts with the ring in New York.
- [30:50]
B
Let's go. Gary Vee, thank you for your time. Awesome guest. Appreciate you.
- [30:54]
A
Take care, everybody. If you enjoyed this podcast, please go back and look at the prior episodes. They're loaded. I appreciate your attention and thanks for being part of this journey. See you later.