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A
I fire every single person that is not a good human being regardless of how much money she or he makes for me. There is no quicker way to fuck everything up than to look the other way at someone who's talented and contributing but is a piece of shit human, period. And so my success rate is not based on how I hire. My success rate is based on how I promote and how I fire. Hiring my friends is guessing. Let there be no. Boy oh boy was I gifted with intuition and people skills. It's a real blessing all give all the credit to my parents having sex at the perfect nanosecond. And I have hired atrociously in my 30 year career because I'm too optimistic. There's a little bit of too much charity in the way that I hire. It's just who I am. Hiring is guessing, promoting and firing is knowing hire faster because you're not going to figure it out anyway. Fire faster and promote fastest. One of the big mistakes a lot of us make is when we know we have something great on our hands. We wait a year, we wait two years. When I smell or sniff out somebody great, I'm letting them know fast. Often with action on title and or dollars. If nothing else by human interaction of like having a dinner and saying, you fucking got it. I want you here. Let's get to know each other. The lack of time that people spend with their people. How could you have a relationship if you don't spend time together? The amount of time that bosses don't spend with people is staggering to me. I spend a shocking amount of time on 15 minute check ins, 30 minute drinks, human interaction. The level again. This industry knows this. I have an agency that's 14 years old. We have almost 100 people that have been at the company for 10 plus years. You know how fucking insane that is in our industry? That is earned, that is by giving a shit. That is by actually caring and knowing that continuity and culture and family business vibes build an unstoppable force. And so effort is the answer, my friend.
B
So I want to actually dig into that a little bit more. You are independent. You've built an incredibly successful enterprise that allows you to make a phone call and say Saturn go. And the team goes ish.
A
This is gonna really make the owners laugh. I basically think that a lot of people now listen to my content and advice. Competitors even. I get emails all the time like thanks Gary, we beat you on this pitch by listening to this video. I'm like motherfucker, you know, I would argue as I sit here today with all the lovely things that have happened to me. The crew that's least listening to me is my own fucking company. Mike. It's just like, you know, it's like parents, right? Like, you just know, like, the answer's ish. My company's very good. It's like anything else you take for granted. All of you right now are taking for granted your best relationship. When I think about my parents, my mom is such a fucking angel and the greatest woman on earth. And my dad is not as much, but he's fucking epic. I love my pops, but lately I'm like, fuck, I'm playing this wrong. I'm giving so much energy to my dad's emotional needs, and I'm taking my mom for granted. I'm on the receiving end of getting taken for granted because of how I roll. And I think we take a lot of things for granted. And I promise you, my company does that right to my fucking face. And it makes me laugh. But anyway, go ahead.
B
I do think there are probably a lot of moms in this audience that feel taken for granted 100%. So the question I was going to ask is, if you're sitting in a role in an organization where you can't dictate transformation, or you're sitting in a senior role, but it's a larger organization where it's harder to dictate transformation, what advice would you give for how to really drive that innovation, drive that point of view towards taking chances that you might not be able to otherwise by.
A
Respectfully communicating your actual point of view instead of conforming to what you think everyone wants to hear. And I'm saying that for a very specific reason. I'm doing that for you personally in the seats right now, because your career will advance based on your historical correctness or incorrectness. There are many people right now saying things or agreeing to things in boardrooms that they know are not right. And unfortunately, they're doing it because they think that's what will work currently in the business. And meanwhile, as the business gets challenged by doing the wrong things, you're gonna be the fall guy and fall gal for it. Let me tell you something very real. Cause I've lived this life a lot. It is much more fun to die on your own sword than to die on someone else's. My friends, there's a lot of marketing transformation going on. You know, it's. You may know that your company can't change it. You may know your CEO's best friends with the agency, holding company Guy or gal and they're gonna run TV anyway. Or programmatic digital, whatever it is, but mentioning it in the room. What about like, how about this brand that only lives on TikTok that's taken up a ton of our market share? How about that? Like talking truth. People are listening and it will set you up. Please don't keep your mouth shut when you have a true brand. Believe. Don't speak out of your ass. Don't talk about things you don't know. But if you know, the answer is to respectfully communicate it. And then if nothing happens and you want to be part of transformation, I have tremendous news. If you don't like how the company's rolling, quit. Be accountable. You're unhappy that nobody listens to you. Go find someplace that will. Or know that you're being there for another three years because you're paying off something or something's important. And shut your fucking mouth. Complaining is for losers. Complaining is for losers. Complaining is for losers. If you're a complainer, that's okay. DNA parenting, luck of the draw. If you're a complainer, I just have a fun game for you to play. The next couple weeks. Pay very close attention to who listens to your complaining. It's only going to be two groups of people. The people that love you so much, they're like, fuck it, I'll listen. Or other fucking losing complaining humans. Audit your fucking circles, friends. Audit your circle. Hey everybody. Actually, if you're a really hardcore listener, you know I never do this. I'm sorry to be jumping in the middle of the podcast, but the truth is I'm like shitting the bed on this. Everybody else is getting people to review on Spotify and Apple and like the Vaynernation does none of that. Cause I've never asked. So if this podcast has ever meant anything to you, please go to Spotify or Apple right now and leave a review. By the way, even if you give me a one star review because you think it's shit, I respect it. But just leave a review, an actual review, four or five stars and the actual details of why. Yeah, that would mean something for me. So thanks. Now back to the podcast.
Summary of "The #1 Reason to FIRE Your #1 Employee" – The GaryVee Audio Experience
Release Date: January 8, 2025
Host: Gary Vaynerchuk
In this compelling episode of The GaryVee Audio Experience, Gary Vaynerchuk delves into the critical yet often overlooked aspect of employee management: knowing when to let go of top performers who may not align with the company's core values. Through candid discussions and practical insights, Gary underscores the importance of prioritizing human integrity over mere talent or financial contribution.
Gary begins the conversation by emphasizing that no amount of talent or financial contribution justifies retaining an employee who lacks fundamental human decency. He states:
"I fire every single person that is not a good human being regardless of how much money she or he makes for me. There is no quicker way to fuck everything up than to look the other way at someone who's talented and contributing but is a piece of shit human, period."
[00:00]
Gary highlights that the true measure of his company's success lies not just in the hiring process but more significantly in how he promotes and, when necessary, terminates employees. He candidly admits to past hiring mistakes driven by optimism and charity, reinforcing the lesson that promoting and firing are deliberate, knowledge-based actions rather than mere guesswork.
Gary reflects on his intuitive approach to people management, crediting his parents for his innate people skills:
"Hire faster because you're not going to figure it out anyway. Fire faster and promote fastest."
[00:00]
He advocates for swift decision-making in both hiring and firing to maintain a dynamic and healthy organizational culture. By acting quickly, leaders can ensure that only those who truly fit the company's ethos remain, fostering a strong, cohesive team.
A significant portion of the discussion centers on the value of human interaction in building lasting employee relationships. Gary criticizes the prevalent lack of meaningful engagement between bosses and their teams:
"The lack of time that people spend with their people. How could you have a relationship if you don't spend time together?"
[00:00]
He shares that his agency, boasting nearly a decade of existence, maintains a loyal team with many members serving over ten years. This longevity, according to Gary, is a testament to the company's culture of care, continuous interaction, and fostering a family-like environment. He asserts:
"Continuity and culture and family business vibes build an unstoppable force."
[00:00]
When questioned about driving innovation within larger, more rigid organizations, Gary provides strategic advice:
"Respectfully communicating your actual point of view instead of conforming to what you think everyone wants to hear."
[04:26]
He stresses the importance of honest and respectful communication, encouraging individuals to voice their genuine insights rather than succumbing to the pressures of conformity. Gary warns against the pitfalls of agreeing to ineffective ideas for the sake of harmony, which can ultimately lead to professional downfall.
Gary passionately discusses the significance of personal accountability in the workplace. He advises those feeling unheard or stagnant in their roles to take decisive action:
"If you don't like how the company's rolling, quit. Be accountable. You're unhappy that nobody listens to you. Go find someplace that will."
[04:26]
He dismisses habitual complaining as a counterproductive trait, urging listeners to evaluate their support circles and seek environments that value their contributions and perspectives.
On Firing for Integrity:
"There is no quicker way to fuck everything up than to look the other way at someone who's talented and contributing but is a piece of shit human, period."
– Gary Vaynerchuk [00:00]
On Hiring and Firing Philosophy:
"Hire faster because you're not going to figure it out anyway. Fire faster and promote fastest."
– Gary Vaynerchuk [00:00]
On Company Culture:
"Continuity and culture and family business vibes build an unstoppable force."
– Gary Vaynerchuk [00:00]
On Communicating Truthfully:
"Respectfully communicating your actual point of view instead of conforming to what you think everyone wants to hear."
– Gary Vaynerchuk [04:26]
On Personal Accountability:
"If you don't like how the company's rolling, quit. Be accountable."
– Gary Vaynerchuk [04:26]
Gary Vaynerchuk powerfully conveys that the backbone of any successful organization is its people, not just their skills or financial input. By prioritizing human integrity and fostering a culture of open communication and continuous engagement, leaders can build resilient and loyal teams. Furthermore, Gary's emphasis on personal accountability serves as a guiding principle for professionals navigating their careers within complex organizational structures.
His no-nonsense approach to employee management—where being a good human outweighs all else—challenges conventional business practices and encourages leaders to make tough but necessary decisions for the greater good of their organizations.
For entrepreneurs, business leaders, and professionals alike, this episode serves as a crucial reminder of the importance of aligning talent with character. Gary Vaynerchuk's unapologetic stance on firing for integrity over performance metrics offers a refreshing perspective in today's results-driven corporate landscape. Embracing his insights can lead to more authentic, productive, and enduring workplace environments.
If you found this summary insightful, consider tuning into The GaryVee Audio Experience for more actionable business and marketing wisdom from Gary Vaynerchuk.