Podcast
The GreenUp Academy Podcast
Hosted by Pure Marketing Agency · EN
The Green Up Academy Podcast is to help you grow as a Green Industry business owner in the areas of business, finance, marketing, employee relationships, and everything in between. Our host, Alex Kirby, founded his own lawn care business in 2017, and grew it to 2 million dollars in revenue over 7 years. Our guests are Green Industry business owners, large and small, who are in the process of growing their own businesses.
10episodes
Episodes
Newest firstAll episodes
Key Takeaways from EQUIP 2024
Oct 28, 202400:17:46Tap to summarizeIn this episode, I break down the many things that I learned from attending the 2024 Equip EXPO, including industry trends, what we’ll see moving forward, and the important things that YOU should know moving forward for your green industry business. Tune in, and let’s level up together! Thanks, guys! Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out Ballard Inc and Use Code GREENUP10 for 10% every purchase for unlimited uses! https://www.ballard-inc.com/ Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →RECAP of Equip 2024
Oct 24, 202400:16:41Tap to summarizeToday I’m breaking down my favorite moments, events, and booths from our trip to Equip EXPO! Tune in to see what you missed or revisit the memories you lived in this fun-filled episode! Thanks guys! Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out Ballard Inc and Use Code GREENUP10 for 10% every purchase for unlimited uses! https://www.ballard-inc.com/ Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →How Business Coaching Saved His Business - A Conversation with Jacob Rasmussen
Oct 17, 202400:24:08Tap to summarizeFinally, the second half of this conversation with Jacob Rasmussen of Cornerstone Landscaping is here for you to listen to! Today, our discussion is about the ins and outs of Jacob’s landscape business, how he sought help when he needed it most, what he learned, and how it saved his business! Tune in, learn something new, and let’s level up together! Thanks guys! Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out Ballard Inc and Use Code GREENUP10 for 10% every purchase for unlimited uses! https://www.ballard-inc.com/ Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →He Invented WHAT!? - A Conversation with Jacob Rasmussen
Oct 10, 202400:27:16Tap to summarizeToday we had an awesome conversation with Jacob Rasmussen, the inventor of MagTarp an awesome tool that landscape businesses around the country are using and LOVING. Tune in and hear the interesting story of how this product got its start and get inspired! Let’s level up together! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out Ballard Inc and use code GREENUP10 for 10% off every purchase for unlimited uses! https://www.ballard-inc.com/ Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →Global Talent; What is it Exactly?
Oct 7, 202400:13:06Tap to summarizeDid you know you can hit people to help your business grow that don’t even love in the country? Today we talk all things global talent and how I think it’s relevant and beneficial for green industry businesses to take advantage of! Tune in and see if this is something you can use in your business! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →The Road to $5 Million - A Conversation with Greyson Sawyer
Oct 3, 202400:30:25Tap to summarizeToday we had a great guest out of North Carolina and I LOVED this conversation. I talked with Greyson about everything from growth pains to managing commercial accounts and hiring admin positions. Tune in and get inspired by Greyson’s journey, what he’s going through, and his aspirations for the future of his family and business. Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →How to Plan for 2025
Sep 30, 202400:18:14Tap to summarizeToday, we look into the future to see what are the most important factors in your business when you’re creating a business plan for this upcoming year! Tune in, and let’s go over what you need to look at for next year’s strategic plan! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →UPDATE on the Political Climate - A Conversation with Producer Mac
Sep 26, 202400:29:32Tap to summarizeAnother EMERGENCY update episode for you guys on what’s been going on with our political climate. We have some new things that have come, and it’s very important to you as a business owner! So tune in and let’s learn AND level up together! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →Why Marketing Matters - A Case Study of Mr. Beast
Sep 23, 202400:27:25Tap to summarizeThis episode is all things marketing and how we can look at the big leagues to learn what works and what doesn’t. This case study is a look at a recent marketing attempt and how it worked and how it flopped. Tune in and let’s level up our marketing together! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
Transcribe →Where Christ and Business Collide
Sep 19, 202400:16:56Tap to summarizeToday, I want to dive into the nitty-gritty of how we can be good people, not just good business owners. I want to help you guys understand that it is important that we become Ambassadors, not just Owners. Especially if you are a follower of Jesus, we mustn’t just build our business the way we prefer but do it the way God calls us to. If you have faith or don’t I ask that you would tune in and give me your time to help you understand how this is important to your business! Let’s level up together! Thanks guys! GREEN-UP GATHERING Registration: https://forms.fillout.com/t/xeCACMBzMtus Become a part of our CREW: https://thegreenupacademy.com/thecrew Get SIX FREE Courses to Level Up Your Lawn Care Business Sign Up: https://www.thegreenupacademy.com Check out our sponsor, Jobber for 20% off! https://go.getjobber.com/TheGreenUpAcademy Reach out to Backbone Creative Co with code: GREENUP10 https://backbonecreativeco.com SOCIAL CHANNELS: https://www.facebook.com/thegreenupacademy/ https://www.instagram.com/thegreenupacademy/ https://www.tiktok.com/@thegreenupacademy https://www.facebook.com/thegreenupacademypodcast/ https://www.instagram.com/thegreenupacademypodcast/ E Q U I P M E N T U S E D: Camera: Canon EOS-90D Lens: Tamron 24-70 2.8 Mic-arm: Rode PSA1+ Recording device: RodeCaster Pro
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