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2 Chainz
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2 Chainz
Something told me. Something told me to come to the Joe and say when I come to New York, I got to figure out a way to come rock with Joe and Jada Cadiz. My guys.
Joe Crack the Dawn
Yo, what up, y'? All? This is Joe Crack the Dawn.
Jada Cadiz
This is your boy Jada. You know what it is? The Joe and Jada show. Every show legendary. Every show iconic power. And you see my man got the links on. We crush.
Joe Crack the Dawn
Yeah, yeah, yeah, yeah. Daniel, lover. I got my brother Nadine in the. I'm gonna bring Nadine in. Like two today's roll out.
Jada Cadiz
Today's guest. When you think of today's guest, you gotta think of the south, you know what I mean? You gotta think of Atlanta. You gotta think of bars, you gotta think of swag, you gotta think of basketball. You gotta think of very family oriented, Even got Mama Love in the building. You gotta think of great businessman. Gotta think of somebody that does stuff for the community. Annually, yearly, daily. You gotta think of someone who's able to overcome adversity. He came in as a member of group, bought himself out of his contract, came back solo, duct taped himself to a rocket ship and took over the world. Ladies and gentlemen, make some noise for my brother.
Joe Crack the Dawn
Two chance, two chains.
2 Chainz
What's up, player?
Jada Cadiz
What's up, my brother?
2 Chainz
How y', all, man? What's good? I'm happy to be on here.
Joe Crack the Dawn
Atlanta, the A.
2 Chainz
That's right, man.
Joe Crack the Dawn
Man, that is so prestigious to me. I tell him every time. Every time I go to Atlanta, I feel like home. You know, restaurants. And. You a legend, huh?
Jada Cadiz
I thought you was gonna say the restaurants.
Joe Crack the Dawn
I love everything about the A. I love everything about the A.
Jada Cadiz
And the fact that you didn't buy a house there back in the day,
Joe Crack the Dawn
when I was supposed to. I was supposed to buy a house. Like, I. I was like, miami, Atlanta. I'm saying I was in Miami 23 for. I ain't have it. Like, maybe I did. I wasn't. Listen, I'm a ghetto dude with some money, you know what I'm saying? I take baby steps, you know what I'm saying? Sometimes I was pulling the trigger, sometimes I wasn't. But I love Atlanta. You're a major fixture in Atlanta. What's it like coming from Atlanta from day one? How many years you been rapping now and in your career you've seen so many people blow up from Atlanta or before you. What's that like being from there?
2 Chainz
Just being from the city, I was able to see it evolve, go through many eras, go through heavy bass driven, heavy, maybe dance driven to the trap to, you know, all the different eras, but they all still very much remain in today's music. Parts of it, like DNA from it. And just having Atlanta as your landscape coming up, I think builds resilience and also gives you discipline and you gotta be able to adapt, you know what I'm saying? Coming from Atlanta, like it's just any given day these situations have changed. So I think adapt building. What am I trying to say? Being able to adapt is like an advantage coming from Atlanta. You know, once you leave the city, you're able to take those, the skill sets that you learned in the city and just apply to every room I know I have. So every room I'm in is still like Atlantis there with me. That's the energy that I'm always holding on to.
Joe Crack the Dawn
We not from there. So we always. I've always seen unity in Atlanta. That's how I've always felt. I always felt like these guys stick together, they push each other, they work with each other, they support each other. Tell me about the unity coming up in Atlanta. You know, what's that about?
2 Chainz
Collaborating is, is always like a good idea in the city. Not just in music, but in business too. I think we're all open to working together in some sort of way. And that removes a lot of the pocket watching and the jealousy that you would see in other areas because of the fact that we are Open to share LLCs or share a mic boo. So, you know, music is just an extension of the energy that the city has as far as working together and being, you know, being collaborative.
Jada Cadiz
How do you feel after Duffel Bag Boys? For those that don't know how long you've been on the grizzly doing your 1, 2. It seemed like right after that the elevator was stuck on the up.
2 Chainz
Yeah, man, just man, my commitment and my resilience, man, I'm self motivated, you know, like you can't buy the motivation, you can't buy ambition, you know what I'm saying? So through my self evaluation, man, I get up and I just got that energy like I'm him and I can just reach heights. And early on I was one of those that was arrogant before I got in the game. I used to look at everybody in the game, look at all my peers, and be like, I can get with this person. I can get with this person. As soon as I got in the game, I started to. I became more humble because I saw, like, the arrogant people, how their energy, how it kind of played out over time. Like, the arrogant, on the way up, they rub people the wrong way. And then on the way down, people don't care much about them because they remember how you made them feel. And so I kind of dim my arrogance once I got in the game, but it's still very much internal, you know what I mean? And when I got in, I just had so much to prove to not just everybody else, but to myself, you know what I mean? I just. I ask people all the time, like, you knew you was gonna be this, like, people. That's an issue. Like, when did you know you was gonna be a rapper? Cause I felt like I was gonna be something. I always knew I was gonna be something, you know what I mean? And I always knew I was gonna be successful. And that's kind of like what some of my book is indicating. Like, I got this inner monologue. I got this divine guidance that navigate. It's like my navigation. It just leads me to success. Man.
Jada Cadiz
Speaking on the book, the voice in my head is God.
Joe Crack the Dawn
Yeah, what a title.
Jada Cadiz
Title was amazing. I think that voice is captivating.
Joe Crack the Dawn
Could you hear God?
2 Chainz
Well, that's what I'm trying to tell you. If you ever said something told me, you know, something told me to call. My man's a pill to get this. Whatever. Something told me to.
Joe Crack the Dawn
This guy wasn't good.
2 Chainz
Something told me or something.
Joe Crack the Dawn
Something told me a million times.
2 Chainz
That's it.
Joe Crack the Dawn
He's dumb.
2 Chainz
That something is it. I did it. I'm the guinea pig for this. I done listen to this. But when I ain't listening, I done had different outcomes. When I listened, I just been. You know what I'm saying? It's just been like. And it's. The thing is, it's not like a loud voice, but it's clear. It's telling you, man, Joe, stay your ass in the house. It's saying, hey, kids, man, don't even answer the phone or make sure you answer the phone. You know what I'm saying? You miss that call, your homie text you from prison, man, this such and such, man. Something told me I don't answer calls. I don't, man. Something told me I should have answered the call, you know, I done missed my whatever that is. So I'm in the book, just using examples of how that is God, the title, the Voice is my conscience. Intuition, Think, intuition, gut feeling. You know what I'm saying? Gut feeling. Something told me to get out of here. Something. It's time to go. I'm one of those people that just lead places. I'm really one of those people. I'm rolling. It's time to go. Just something just tell me it's time to go. Like, it don't mean somebody finna shoot up the place. It just be like. But it just mean, like, give a fuck.
Joe Crack the Dawn
Yeah, shoot up the play.
2 Chainz
So when I'm putting something out to the world, this is like, something for my community to try to tell a player. Like, it's okay to, like, hush down the noise and listen to that voice and actually believe it. Like, the voice is like, it warns you before it. I mean, it comes before trauma, ego, fear, any of that stuff, right? But you can't see what it's trying to. So you gotta kind of have faith on, like, whatever it's trying to tell you, right? Cause it's like, hey, I'm telling you, keep straight, but you don't know why it's telling you to keep straight instead of turning left. You know what I mean? And I'm really. I tell you, I have this voice and this. I almost feel like, man, people ask me, bro, you always coming up with something. How you come up with this stuff? Like, nah, I'm just gonna tell people in the book, this is really how I've been operating so long. It's almost like a secret. It's not a secret, but this, how I've been moving, whether you believe it operating those terms or not, but I have this compass, this internal compass that helps me make decisions daily. From business decisions to what I'm aware. Everything, bro.
Joe Crack the Dawn
You know when. When it happens to me? Well, for years, I didn't know God was sending me messages and stuff like that. And then once I noticed that whenever I can't sleep, because I can sleep anywhere, shit will be, I'm sleeping when I can't sleep. Now I know I've been through it enough that now I be like, all right, God, what you trying to tell me?
2 Chainz
Yeah, so.
Joe Crack the Dawn
So I start thinking of everything. And then that's how I come up with, like, a plan. Whether it's business, life, family, whatever. When I can't sleep now, I be like, all right, what you trying to say? Cause you know I know I can't sleep. Cause you trying to Let me know something.
2 Chainz
And then you going over with yourself internally, you know what I'm saying? And I think that's just the message I'm trying to. I'm trying to put out. Like, you have to have experience. You have to go through life to know, like, this means something. You have to not sleep for so many nights before you realize, like, this is God trying to speak to me. So that's what this book. You have to. I couldn't have wrote this book when I was 20, 30. You have to live long enough. You know what I'm saying?
Joe Crack the Dawn
Yeah, yeah. Let me ask one more question. People so selfish, right? What made you share this in your book with the world and let people know what you know? What's your secret to success, your drive to success? What made you share it with the world? Because a lot of people. I'll tell you my story about it. KISS heard it a hundred times. But I'll tell you my flip side of the story. But what made you say, yo, I'm going to share this with the world?
2 Chainz
I think legacy, leaving something behind, some type of literature that's not just an autobiography or anything like that. Like something real that has substance, something that shows growth and evolution, something that speaks to an audience outside of hip hop as well. When you speak about intuition, this ain't just about no bars or about what after party to show up to. This is bigger than that. So when I talk about intuition, I talk about it like it's like a sixth sense. It's a real superpower for me. Like, you know what I'm saying? I'm not going back and forth with something that's inside of me. They telling you this whole time, boy, God is in you. God is the blessing is coming from within. You done got all these hints and you're here.
2 Chainz's Mother
That's what I'm hearing here.
Joe Crack the Dawn
What I'm hearing is it's the God in me that I practice. It's the God, it's the God in me. That's what I keep hearing. Mary, Mary.
2 Chainz
Yeah, it's crazy.
Jada Cadiz
I was reading some excerpts from the book and I seen you saying, 2012 all star. You already felt like him before you got in the gym, but once you got in there, you got the love was in abundance. And you went to your seat, which was a little couple 20 rolls up. Like, screw that, man. I'm gonna work my way down courtside and just got more love for Mary and people like that. So I understand that intuition, that confidence.
Joe Crack the Dawn
So you said one day I'mma get there or you just went down there?
Jada Cadiz
No, he had tickets.
2 Chainz
He was up.
Joe Crack the Dawn
I sat next to you. You know, like before three or four.
2 Chainz
Me and you, I done squeezed between. I done done all type of stuff before. This is really what happened.
Joe Crack the Dawn
Dude, you're your son.
2 Chainz's Mother
Mama.
2 Chainz
Listen, bro, I went to All Star.
Joe Crack the Dawn
He's a funny dude.
2 Chainz
I did something.
Joe Crack the Dawn
I hung out with him at All Star. Listen, things he be saying in there.
2 Chainz
Listen, I went to the All Star one year and one of my homies disrespected a young lady that worked for the.
Joe Crack the Dawn
I saw you need.
2 Chainz
Yes. You know what I mean? So, you know, that trickled down to me. So what connection I used to have was almost like I had to start figuring things out on my own. But I really loved the game. I really love basketball so much that I go and just figure it out. So this is one time I went, I'm up. And you know, you just know. You don't even supposed to be up here. Like, I know, like, it ain't like I'm being ambitious. I either done sold some weed to some of these rappers. I actually done verses and songs with them. Boy, I done just got up, you know, security be. Let me get you. Let me get you. I tell everybody if you act like you supposed to be there, them folks, hey, man, you get to looking at them folk like they trying you. They disrespecting you. Asking for some, you know, credential or lament. Boy, I get to walking and do what you do. You don't be looking them all in the eyes and face. You just. You know what I'm saying. Cause see, this is my other take. Anytime you rhyme and you see twill, you look twill right in the eyes. You finished, you bout to get whipped over, man.
Joe Crack the Dawn
Well, if you don't look at them, they'll pull you over too.
2 Chainz
No, no, no, no. If you don't this. When you're not a criminal. You don't care about the police, bro.
Joe Crack the Dawn
You don't care.
2 Chainz
Only people that's criminal. We the only one do all kind of old little shit that they trying. I'm telling you right up on.
Joe Crack the Dawn
I'm telling you, man, look in the mirror and all that.
2 Chainz
Hey, that's why you don't post to listen, man. You supposed to not even stun them, man. So that's how I am with. With knowing I'm supposed to be somewhere I ain't. I'm just so. I'm just ton of business.
Joe Crack the Dawn
But yeah, those got Nadine in the building at Daniel's level. Come here, Nadine, man. The man, the man up here with the store. No, no, no, we got it. But I mean, you know, go to that store.
2 Chainz
He got a plug. He got. He got to plug his plug.
Joe Crack the Dawn
This is the infamous Daniel for your
2 Chainz
ass coming out here on my set. I'm gonna need something over there. Oh, that's for a long time from the ring, y'. All.
Joe Crack the Dawn
N crossing.
2 Chainz
All crossing. All cross crossing. All my. I'mma need that in a Tony size. You dig what I'm saying?
Joe Crack the Dawn
Get him a life long. I already worked with him before, but I'm coming on.
2 Chainz
And you keep talking about before past 10. This ain't about EB we talking about. Hey, listen, with his height, gonna be player. She gonna be flair. You know, I don't have to do much, but with that height.
Joe Crack the Dawn
He over here. Yeah, I'm sitting with him, all star. And he talking shit about the basketball players he had. You asked some Versace shit. Only Kanye wore some shit. You was like, you see this Versace, Joe the seven foot, they wish they had this Versace.
2 Chainz
No, no, no, no, no. I'm telling you, no, no. Let them become clean. I feel like I'm the reason why brands start making shit for Hoopers Hoop niggas used to see me and be like, hey, shawty, what size shoe you wear? Cause I'm having on something just. You know what I'm saying? I'm having on. And they see me, I'm a real true 6, 5. I'm an NBA point guard size. You get what I'm saying? So when they see me having it on, I believe it is my belief that early on, when they started caring about dressing, they didn't used to care about dressing, bro. Basketball player didn't used to care about dressing. But, like, you see somebody tall, like, can put it on. You know what I mean? Then I think it, no, you super
Joe Crack the Dawn
tall guys, you all talk the same shit, right?
2 Chainz's Mother
Like.
Joe Crack the Dawn
Cause Dre from Cool and Dre, he be like, you know, six, seven, I jump out the Rolls Royce, they think, you know, they automatically know I'm the ball player. I'm like, yo, J, they always got that same monologue, man. Let me tell you something, yo, two J's, you bugged out. But I thought I was the only one that thought shit like that in my head. Like, when I wear that shit, I be like, yo, I got him. But you was speaking it out loud. The voice in you was out loud.
2 Chainz
Well, sometimes that's when they get to say, man, you got imaginary friends. You talking to yourself. So that's when they get like that. But for the most part. Most part, Joe, you care too much not to talk to yourself and your. You really give a fuck about your appearance. So I know in your head you like, oh, yeah, I'm gonna go pink on him.
Joe Crack the Dawn
Yeah. I'm the witness on that.
Jada Cadiz
Yeah.
2 Chainz
I'm coming to kill him. I'm going. I'm still
Joe Crack the Dawn
absolutely right for him. Every little detail. Even the coat that he's wearing. He chose the zipper. We had to find this zipper and this slider. He was so specific about how it should time out.
2 Chainz
What's the first thing I say when I seen the coat? What's the first thing I said about the coat Zipper?
Joe Crack the Dawn
I know you talked about the zipper.
Jada Cadiz
Yeah, I said, yes, he's sending the zippers.
Joe Crack the Dawn
Can't buy super expensive coat and have a cheap zipper on your got to be quality.
2 Chainz
No, no, no, no.
Joe Crack the Dawn
I mean, that's the. That's why you can't wear links in this whole team running, trying to find. I ain't got to be like this and all that. You know, people try to cut corners, man, and, and. And do like cheap. I'm not. Listen, I ain't into the cheap, man.
2 Chainz
You ain't in the current corners, you
Joe Crack the Dawn
know, I ain't have. You know what I'm saying? I don't want to curse too much in front of your moms is off the camera. But I didn't have nothing. So I tell these guys all the time, I had nothing. I was a bum. I had nothing.
2 Chainz
What's wrong, kids? You tired of here?
Joe Crack the Dawn
When I was a little kid running around in elementary, the teachers was looking at me like, yo, this going to jail. He dying.
2 Chainz
You heard this one before? No.
Joe Crack the Dawn
You heard this one?
2 Chainz
It's a rerun. Every show, it's a rerun. This the biggest.
Joe Crack the Dawn
So that's why that you never forget when you came.
2 Chainz
You never forget.
Joe Crack the Dawn
I don't, I don't. I don't.
Jada Cadiz
I wake up, you could buy your projects now.
Joe Crack the Dawn
I walk around my house and I look at the light bulb.
2 Chainz
Mom.
Joe Crack the Dawn
I look at the light bulb and like, yo, we got these light bulbs. This shit crazy. You believe we got this light bulb? Like, yo, we ain't had nothing. You know, he trying to guess he didn't have the light bulb. No. I think I'm gonna do ancestry.com just to really, really bring out the proof of how we ain't have for like three, 400 years. I'm gonna bust out the whole generation.
2 Chainz
By the way.
Joe Crack the Dawn
By the way, yo, cousin Tito wasn't. Cousin Pablo wasn't.
2 Chainz
Yo, listen, listen, listen, Auntie Miriam, listen, listen, listen. This why I ain't do no books.
Joe Crack the Dawn
Cousin Miriam, I love you.
2 Chainz
This is why my book not an autobiography. Because rappers gonna go 300 years to let you know how bad it was for him. I ain't want to compete with the struggle. Like, how bad it was. I ain't want to compete with another. You read another man, you had a bad. You read bruh. Bruh said he slept in a. Yeah, he didn't even have light bulbs. Like, who gonna beat that? Like I tell you my struggle. And then Joe say, we got the light switch, we got the crib.
Jada Cadiz
We don't light.
2 Chainz
But we ain't got no light bulb. But if we had the light bulbs, we have light, we'd be good.
Joe Crack the Dawn
You know, I went to my apartment in the projects, and I'm gonna be honest with you. Rest in peace. My dad, I cannot believe that he stood for that shit. I just. And my father's always been a hard worker. He probably was just too scared to buy a house or some shit like that when he died. Left me a couple of dollars. My father's not no bum. But I just couldn't believe when I went there, yo, how he went for this shit, how he had his kids in here, how he had his fucking wife in here. This was some bullshit. Even if I was fucked up and I was a baker, mechanic, I'd have got my ass out of that shit.
2 Chainz
If you don't know nothing, like, as
Joe Crack the Dawn
a grown man, as a kid, I ain't know no better. I'm looking at this shit, you don't know. You only hear what you're saying when I got grown. And so that I said, no, man,
Jada Cadiz
you don't want your pops to have
Joe Crack the Dawn
your frame of mind.
Jada Cadiz
Now, back then with the money that
2 Chainz
was, you got to think about it. Yeah, it's like that, bro. Do what he can do.
Joe Crack the Dawn
Yeah, that crazy, though. I can't do it.
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Jacob Goldstein
This is Jacob Goldstein from what's yous Problem? Business software is expensive and when you buy software from lots of different companies, it's not only expensive, it gets confusing. Slow to use, hard to integrate. Odoo solves that because all Odoo software is connected on a single affordable platform. Save money without missing out on the features you need. Odoo has no hidden costs and no limit on features or data. Odoo has over 60 apps available for any needs your business might have, all at no additional charge. Everything from websites to sales to inventory to accounting. All linked and talking to each other. Check out Odoo at o d o o.com that's o d o o.com support
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for the show comes from Public, the investing platform for those who take it seriously. On Public you can build a multi asset portfolio of stocks, bonds, options, crypto and now generated assets which allow you to turn any idea into an investable index. With AI it all starts with your prompt. From renewable energy companies with high free cash flow to semiconductor suppliers growing revenue over 20% year over year, you can literally type any prompt and put the AI to work. It's screens thousands of stocks, builds a one of a kind index and lets you back test it against the S P500. Then you can invest in a few clicks. Generated assets are like ETFs with infinite possibilities, completely customizable and based on your thesis, not someone else's. Go to public.com podcast and earn an uncapped 1% bonus when you transfer your portfolio. That's public.com podcast paid for by Public Investing Brokerage Services by Open to the Public Investing Inc. Member FINRA and SIPC Advisory Services by Public Advisors llc. SEC Registered Advisor Generated Assets is an interactive analysis tool. Output is for informational purposes only and is not an investment recommendation or advice. Complete Disclosures available at public.comdisclosures Pro drivers live for race day, but for small business owners every day is race day. That's why going pro with Lenovo Pro matters one on one advice it solutions and customized hardware powered by Intel Core Ultra processors. Keep your business on the right track. Business goes pro with Lenovo Pro. Sign up for free@lenovo.com Pro.
2 Chainz
My mama told me all the time like like like she don't know where I got this thinking from like like why I want a big house she said like when she was like people around her like having wanting a trailer was like a thing. Your own trailer was a big thing. So for some mama I'm not Gonna lie.
Joe Crack the Dawn
I need you here. Mama, come here for a sec, please. She gotta or sit right there. Give her the mama, they want you out here closer to me. She'll be better right? Here's the only second mother we got. Allen Iverson's mother was the first one to change marks. The second one.
2 Chainz
Baby, come on here, baby.
Joe Crack the Dawn
Mama got that shit on too. Let me tell you something. Let me tell you.
2 Chainz
Mama got the full length. Hey, hey, hey, hey. My dog Nad, you say her come in with the full length mink motherfucker. Now we gonna need a different color, the same length for her.
Joe Crack the Dawn
Yes, yes, sir.
2 Chainz
No problem.
Jada Cadiz
You heard him.
2 Chainz
Now you don't lie to women.
Joe Crack the Dawn
Now you like good.
2 Chainz
Stand up.
Joe Crack the Dawn
No, he don't. He's an honorable man.
2 Chainz
Mama, Mama say he got a police
Joe Crack the Dawn
slather, the biggest in the game. Mama, Mama, you go back, how many years do you. How many years can you go back in your family? Like could you think as far as your grandfather, can you go to your great grandfather?
2 Chainz's Mother
I can go to my grandmother and grandfather.
Joe Crack the Dawn
So you go back to your grandfather?
2 Chainz's Mother
Yeah, my grandfather.
Joe Crack the Dawn
Anybody thought like your son?
2 Chainz's Mother
No, no, he was different then. He's smart, he's caring, he's compassionate. And he being the only child and I really didn't want any children, to be honest. And then I thought, well, I want to see what my offspring would be like. So I did conceive and had him, didn't want anymore. And he's kind of been self sufficient, even at birth, you know, he was no problems. He was the first kid to go to the all white private school in lagrange at the age of four. On account of his birthday came in September and back then we went to school in August. But your birthday, your birthday came after registration. So it wasn't trying to leave you behind if we had left you there. So we had to move you to the private school so you could stay ahead. And he's been like as long as he had the good old boy guitar and the games, Pac man games that he had and his tricycle that he didn't want to give up or a bicycle, he didn't want that. And he had a father. His father was very nurturing and trainable. He, you know, taught him a lot at an early age, like trying to have him drive at.
Joe Crack the Dawn
How old are you?
2 Chainz's Mother
Driving over the projects, driving a car. And he's just been, he's smart. I love him.
2 Chainz
Okay, mama, we did. You did good.
Podcast Host
You did a lot.
Joe Crack the Dawn
Because I like, you know, when I look at guys like 2 Chainz and Kiss and me and stuff like that. Yeah, we might have had great families, great upbringings or whatever the case, but there's something in the mentality of entrepreneurs, you know, Go getters won't stop at nothing, you know? And we talking about this family lineage, and you was right there. So I said, yo, let me ask if. Because, you know, they think I'm bugging out. When I be like, yo, I could think back into my family as far as I could go, wasn't nobody really thinking like me, you know? So it was like, I'm trying to figure this out, like the DNA of an artist or something, right?
2 Chainz
Or it's evolution, man. It's evolution, and it's inevitable for hopefully your bloodline to grow into something. You know what I mean? And it takes your ancestors to build you up to that. But I think eventually you give birth to something that breaks whatever curse that came before that, you know what I'm saying? That becomes the first entrepreneur. Well, I'm not the first entrepreneur, but the first millionaire or whatever that is, you know, I think that's in everybody's family, man. Everybody. It was only a small amount of people that never struggled. Like, I just know we all were a part of the struggle. Like, I just know we all were. You know what I mean? And. But we are doing a great job of not letting. Not letting it happen again, like, moving forward. I know we all have kids that we just pour so much into, you know what I mean? Like, for a fact. Everybody on here, you know what I'm saying? We just. Everybody know we care about our kids, brother. It's just like.
Joe Crack the Dawn
So, Mama, what are you most proud of your son?
2 Chainz's Mother
The family man that he is.
Joe Crack the Dawn
He's a good father.
Jada Cadiz
Congratulations to your daughter, too. She just got accepted, right, too.
2 Chainz
Yeah, my daughter's headed to college. Yep. She on a senior trip right now, man, and I just need you to come home because she went. They went to Mexico, and I did not want her to go to Mexico. I did not want her to go to Mexico. But, you know, sometime the media be. Cause she having fun. She ain't thinking a bit about what's going on over.
2 Chainz's Mother
You know what I mean?
2 Chainz
But I'm just like. I'm just being that parent that's like, man, all right, you straight? Everything cool, but they having a good time. And then I got. I have a middle. I have three kids. My middle child is 13. She about to be in high school. And then, like, a lot of people know my son Halo. Cause we have a podcast together, and he's 10 years old, and that's who I'm. That's it, man. This is like my little Brady Bunch for real.
Joe Crack the Dawn
The little Tribe. I'm the same way with my daughter, you know what I'm saying? Product I ain't plugging in. She got a podcast called as if y' all want to check her out on YouTube. But I'm the same way. And I've been, like, looking at the house, I've been thinking, like, ahead. I've been like, yo, one day, this girl gonna get married. Like, she not gonna be here forever. You know what I'm saying? That's crazy when you think about that. You know what I'm saying? Cause you like, yo, she gonna leave one day. Like, that shit crazy. Like, House won't be the same without House.
2 Chainz
Won't be the same without the kids. But, you know, I think we all. You know, you've heard that there's no manual to teach you how to be a parent, but I think we all did the best we could with what we had. And, you know, I know my mom did an amazing job with me being a single mother, coming from that household, you know what I'm saying? Being jointed by the hip, you know what I mean? You know what I'm saying? Just staying down. If she just knows that I'm an ambitious person and I got that hustle, I got that grit, and it's just really unexplainable. It's like, for real, like, being, like. It's like being raised by wolves. Just know how to. I keep saying, I just gotta know how to adapt, man. And I think that's one of my superpowers.
Jada Cadiz
You doing a book tour for the book?
2 Chainz
Yeah, I'm doing a book tour. I've been in New York a couple of days, running around, dropping some gems about why now. You know what I'm saying? And what's the book about? You know what I mean? And even this right here, it's just, like. It's just another way for me to be creative, man. It almost feels like I'm dropping a project, right? But, like, even this cover, it's pastel art done by an artist I found. His name is Derrice Walker. He's an artist. He's like an independent artist. Not a part of gallery. But I'm gonna plug him. Cause he a brother, and he got. So this a drawing of me. This is not a real picture. This a drawing.
Jada Cadiz
That's fire.
2 Chainz
Yeah. I'm just Everything I do, fire, Joe. Let me tell you what else. Fire. About this book. Let me tell you what else. But let me tell you what else. Let me tell you what else is fire. If you're not a reader, I understand there's a lot going on.
Jada Cadiz
A lot of rappers can't read.
2 Chainz
Listen, listen, listen, listen, listen, listen, listen, listen. No, I was on this one. I'm getting into. I did my audiobook in my words. It's fire. Let me tell you why it's fire. I'm finna kill you. The audiobook, I got production. It's scored. So when I'm reading certain parts of the book, you get to hear the scene in the background of the audio. I'm just over at the other station. I had to do. Miss. I had to do Gayle King this morning. I'm on platform. I'm Tony, right? I had to do stuff like that. Look, look, look, look, look. Old white lady say, I just listened to the audio. She said it's amazing.
Joe Crack the Dawn
She said it's amazing, Joe. She said it had, like.
2 Chainz
She said it had noise and stuff going on in it. And that's just the mind. I have layers, I think, in layers. And so this book, the voice in my head is God, is just me. My interpretation of you, of someone saying, something told me. It's right here. Something told me. Something told me to come to the Joe and say, when I come to New York, I got to figure out a way to come rock with Joe and Jada. Cause these my guys, to be honest
Joe Crack the Dawn
with you, none of them other Gayle Kings and all them don't matter. It's once you come on this couch that matter. These other guys playing yourself. Why would you waste some lifer like these People ain't got shit movement like us. We got the motion. Sorry.
2 Chainz
You act like I didn't come here. You're like.
Joe Crack the Dawn
You act like I didn't tell you.
2 Chainz
You like you said, and I ain't there. I told you I was at.
Joe Crack the Dawn
You know, that's. I'm here to talk, irritate the competition.
2 Chainz
Oh, you doing that? Y' all New York, man.
Joe Crack the Dawn
Yeah, we on that, man. We. I mean, like, let me tell you something. We gotta do it. I do it all the time to you guys.
Jada Cadiz
Joe and jadashow.com.
Podcast Announcer
we got new merch, fresh off the presses. Go get it.
Jada Cadiz
Bam.
Podcast Announcer
Out of big bomb, going jadishow.com. you can get these. Little cold for a T shirt with
Joe Crack the Dawn
a hoodie right there. I need an extra large show at Jadishow. Dot com. Go there, get it.
Jada Cadiz
I was young.
Joe Crack the Dawn
How about that number one Gas. What?
Jada Cadiz
From the book? Eat.
2 Chainz
Either.
Podcast Announcer
Eat.
Jada Cadiz
He turned down Hov. He wouldn't get his man, his dj an extra flight. He turned the whole meeting down.
2 Chainz
That's not. That's not. That's not.
Joe Crack the Dawn
That might have not been the right thing, man, turning down Hove.
2 Chainz
That's not true, man. That's not true.
Jada Cadiz
Everything happens for a reason.
2 Chainz
No, this is. I hate to quit bringing the man name up because I have other contexts and other things to talk about, but it is. But let me just talk about. Let me just tell you about this. It's a chapter in here called JD and Jay Z on three Way. So I got a call one day.
Joe Crack the Dawn
Saw that. I read that.
2 Chainz
Yeah. So I got a call one day with JD on the phone, and I guess him and ho were about to do a partnership, right? All right. My man that I'm with right now in the corner right now, his name is Tech. His name used to be DJ Techniques, right? So when I first started piping up in the streets, Tech came to me and said, hey, man, I think you're a star. I said, nigga, me too. You know what I'm saying? And he said, I feel like I can do whoopty whoopty woo with my resources and blah, blah, blah. And I said, man, if you can run that, if you can help me get that right there, then I'm locked in with you. And we shook hands. Fast forward like eight, nine months later. I'm piped up, I'm moving around. Okay? He's really not a DJ anymore because he's taking more of a management role, right? He's not a dj. And so when I get this call during the phone conversation, I'm just trying to. And I don't know why I can't even articulate this, that I wanted to bring him with me. They thinking it's a dj because I'm trying to say his name. But JD really don't even know who this is because it wasn't like he just tapped into Atlanta like that at the particular time. You know what I'm saying? This is like an Atlanta dj. You know what I mean? And so they like, bro, what do you probably never. In retrospect, I probably sound crazy. I probably sound stupid saying, but I'm bringing my DJ to a meeting. Like, bro, you don't have no show. But I wasn't trying to do that. I was trying to bring my mans who had said, man, I see something in you. I had already seen some in me, but I just told you how arrogant I was. I used to be frustrated. Cause I'm like, why this ain't happening for me? You know what I mean? And it's really about you getting your internal team. Once you get a team together, things can flourish. So once I got my team, I started getting on everybody's radar. So when that call happened and whatever happened throughout the call and I didn't go, I talk about it in the book. Because people ask me, like, what the hell was the voice telling you to do? Then when big homie called? You know what I'm saying? When big homie called. And the thing I tell somebody, like, at that particular time, my moral compass just saying, I ain't want to lead dawg and say, I'm going to tell you about the meeting. I can't sit here and tell you I ain't want to fuck with Dawg or don't want to do business with dawg. I seen the track record. I'm not ignorant. I'm highly intellectual, actually. But during that particular time, my compass is saying. And so that's another reason why I tell DJs like Khaled or Drama or him, you need to take the DJ shit off your name. Niggas think that's your first name. So take that off your name.
Joe Crack the Dawn
No, I got a boy named Rich the Barber. Used to be a barber. He's rich as fuck right now, and we still call him Rich the Barber. But he be like, yo, I'm not the barber no more.
2 Chainz
Yeah, yeah, yeah, yeah, yeah. But anyway, so that's the story. It was. No, it was not.
Jada Cadiz
Like, it's a miscommunication. A mis. They received it.
2 Chainz
Yeah, because I was excited. I was definitely excited about the call. And I was excited too, you know, but this is before, you know, the album. This is before all this stuff came. You know, I can't say everything that I done is right or wrong. This is just like, part of. This is just a part of my life. You know what I'm saying? And so. Yeah, yeah, yeah. But so I'm, you know, Different. Yeah.
Joe Crack the Dawn
Obstacles to go through. And to me, even when you fall, it's just a lesson. You gotta look at the lesson. Everything don't go your way. You gotta look at the lesson. These lawyers right now, they killing me, Pete. These prices is all the way up yesterday price. And I'm just like, yo, Joe, it's temporary. Temporary. Keep. Keep your head up and keep it moving. Because certain things happen to you. Where you be like, at that moment, you could be frustrated, but then you just gotta look at it and be like, yo, this is a lesson. Everything's a lesson. So it's like. It is what it is. I wish you would have went to see, but, you know, you never know, dog. How did the Kanye. The Kanye. Because to me, that was some of your worst. Not worst. Your best work with that whole good family that what have you.
2 Chainz
It be unking sometimes.
Joe Crack the Dawn
No, no, I'm bugged out. I'm not. I'm not.
2 Chainz
I'm fried.
Joe Crack the Dawn
But what I mean is, I love how you was going crazy on that Kanye work. When y' all put that album out together, you know, you was going nuts on that joint right there. How did that whole thing come about with you? Like, y' all had like a superpower team push y'.
2 Chainz's Mother
All.
Joe Crack the Dawn
All of y' all with me. Sean.
2 Chainz
Well, no, yeah, he called me. I'm telling you, I'm so piped up. These folks calling me. You know what I'm saying? And they.
Joe Crack the Dawn
You call. You said, y', all, I want you to be a member.
2 Chainz
I'm calling you. I want you. You know what I mean? I went through like a little. I wouldn't even call it a boot camp, like, you know what I'm saying? Homicide want somebody to record something now, and I'm fire like that. I call it Benihanas. I call it like cooking in front of the little choo choo choo choo, throwing shrimp in niggas mouths and shit. I do all that. You know what I'm saying? Yeah, I do the whole heartbeat shit. I do. I cook, I love. You know what I mean? So you want to tell me. You want to tell me, like, let's do a song in front of these people. Like, that's. Yeah, that's one of my. That's one of my things. I'm prepared. I'm bootstrapped and ready. So after I did that a few times and the stuff I'm doing high level, it's not like, you know what I'm saying? No, Boof I lay. It's real high level, you know what I mean? No cut on it. So after you do that a few times, man, you might get. You might get a few phone calls, Joe. That's all I can tell you. Joe. Hey, I mean, your phone might start biting. Joe.
Joe Crack the Dawn
Sit here with this guy all the time. He top five, dead or alive.
2 Chainz
What you mean? Nasty, man.
Joe Crack the Dawn
These guys, they be like, yo, can I get your number?
2 Chainz's Mother
Kiss.
Joe Crack the Dawn
I need you on a song? Don't nobody ask me to be on a song. I'mma just say it. Be rich as. Excuse my language. That's all I ever do. Every time they come to him. Yo, Kiss. I want to do a song with you. I'll be like, yo, did you see the links?
2 Chainz
Joe, you get down. Joe, Joe, let me tell you something, man. I'm going tell you this right here, man. Let me tell you something, man. You make wonderful songs, man. You're a great song maker, bro. I'm gonna come when it comes to my top to bottom, like a song, full song. You do that shit. That's like. That's what you like. You fire at bro Chase.
Joe Crack the Dawn
Nobody gives me your music.
2 Chainz
Yeah, yeah. No, you're a good song, man.
Joe Crack the Dawn
You ain't gonna play some props every show, man. You don't get. I at the Nick game with him. Every rapping. Yo, son, I need you on.
2 Chainz
No, but he like that, though.
Joe Crack the Dawn
Me like I'm chopped liver.
2 Chainz
No, no, no.
Joe Crack the Dawn
Rags his spouse, his hits out the park.
2 Chainz
The bougie. That's a bougie uncle. No, no, no, no, no. You don't got bougie. You the bougie uncle.
Joe Crack the Dawn
Bring one more surprise guest. Got nothing to do with you. But I was coming up and I seen him and I said, your brother come through. My brother? G Depp. Come. Come here for a second. G dap the deputy. Harlem Zone. G Duck.
2 Chainz
Let's get mom. All right. Thank you.
Joe Crack the Dawn
Thank you, Mama.
Podcast Announcer
Thank you, mama.
Joe Crack the Dawn
Thank you, mama. Thank you, Mom.
2 Chainz
You look beautiful, baby. Thank you, baby.
Joe Crack the Dawn
My mama.
2 Chainz
My momma be 76 this year. Might not be 76.
Joe Crack the Dawn
76.
2 Chainz
She'll be 76 this year.
Joe Crack the Dawn
Let me give you another surprise. You go to Daniel, Lever that fur on me. You pick out whatever you want. There's some shit. Make it touch the ground, mama. Make sure the fur drag on the floor. It's on me.
2 Chainz
Oh, man, they cap in New York.
Joe Crack the Dawn
That's no cap. Right after this, Mama, I don't play those games.
2 Chainz
I don't play that.
Joe Crack the Dawn
Hold on.
Jada Cadiz
I made it. I introduced them. When he came in, I entered.
Joe Crack the Dawn
Yeah.
Jada Cadiz
Changed the death.
2 Chainz
Hey, I'm telling you, man, it's real
Jada Cadiz
hip hop shit right there,
Joe Crack the Dawn
bro. I told them a little while ago, there's no lean back if it's no G death.
2 Chainz
Okay?
Joe Crack the Dawn
When I was writing that verse, I was thinking G Depp the whole time, he had to take that from his flow keep going like. I don't know how to explain it to you, but it kept Coming like,
2 Chainz
which flow home got.
Joe Crack the Dawn
Yeah, he got range. Which flow got different. He had at the time was so on fire that he was just. He had like a continued.
2 Chainz's Mother
Like.
Joe Crack the Dawn
I don't give a fuck about fortune Misappers. We from the Bronx, New York. Yeah. Kiss. Clapping Sparkly. See, that was that G Depth.
2 Chainz
Chop Liver.
Joe Crack the Dawn
No, no, no. I'm just saying, that was that G Depp.
2 Chainz
That was that G Depp, man.
Joe Crack the Dawn
Yeah, okay. Yeah, yeah, yeah, yeah. Well, at least in my mind, I thought I was rapping like G Depp.
Jada Cadiz
We was off Bad Boy already. And I was on the Cease album. And he got a song with him, Season Buster.
2 Chainz
He was.
Jada Cadiz
I'm like, who the hell they like. That's G Depp.
2 Chainz
Wow. Great.
Joe Crack the Dawn
That's crazy, man.
Jada Cadiz
The Rush, right? What's his name of that song?
2 Chainz
The song with More Dangerous.
Jada Cadiz
More Dangerous, Yeah.
Joe Crack the Dawn
Crazy Depp, you been home close to what, a year now? Almost two years.
Jada Cadiz
Make some noise for that.
Joe Crack the Dawn
Thank you, man. Thank you, man.
2 Chainz
I mean, it's beautiful on this side, man. No doubt. That's right.
Joe Crack the Dawn
Yeah, man. I seen you on a freestyle in YouTube. You was killing it up on that joint. You still got it, man.
2 Chainz
Thank you, brother. Appreciate it.
Jada Cadiz
He told me you got a project with him and Black Rob that's coming out.
Joe Crack the Dawn
Oh, that's. Get on that. You should work everybody. Nobody want me tonight. You don't want one of them Mrs. You don't front on. Fat Joe. You tell the truth. It's okay. I'm trying to go, man.
2 Chainz
Fat Joe, man. Listen, Fat Joe, he's scared to ask you. Bougie, man. Bougie, man.
Joe Crack the Dawn
Out of this range, you courtside.
2 Chainz
Everywhere you go, who you enrich? You enrich the Bob,
Joe Crack the Dawn
yo, let me tell you something, yo, but Gap, man, we proud of you. Being home for two years, definitely out of world. And because you. You in there. So you got cell phones in there when you was locked up, or you. Was it crazy when you came home? Because I knew when you first came home, I could tell what was moving out here. Or the way this shit was looking was, like, weird to you. Like, you was in jail how many years?
2 Chainz
Thirteen.
Joe Crack the Dawn
You came out. It was modern technology. I could tell by watching you on the gram. I was like, oh, man, this guy, he gotta adjust. I said, he gonna get to it.
Jada Cadiz
That's usually anybody who's off the street
Joe Crack the Dawn
foot, but it was. It was.
2 Chainz
You know, they had.
Joe Crack the Dawn
We had the tablets in there, so we kind of.
2 Chainz
You know what I mean?
Joe Crack the Dawn
A little assimilated to, like, the you know, the little icon movement and all of that.
2 Chainz
But it was definitely, definitely a culture
Joe Crack the Dawn
shot when I came home and things was different, right?
2 Chainz
Yeah.
Joe Crack the Dawn
Everything was just so instant, you know what I mean? I tell everybody, you know, before I left, you couldn't order from McDonald's and all that. Like, just, you know, somebody, you know, that crazy. Now you watch tv, ring your bell and pass. You watch TV and the thing just says, if you want to order this right now, it could be a big. This guy's wearing the shirt on City Lab. You don't want to order. I swear to God. It's like that on the TV. The video game 2K, you go all
Jada Cadiz
the sneakers you can order, you can get this. Yeah, they got everything.
Joe Crack the Dawn
Two chains. Let me tell you something. The God in my head is an ill title.
2 Chainz
The voice in my head is God. Man, you been doing some. You doing some real.
Joe Crack the Dawn
Saying the wrong title.
2 Chainz
Man, your ass burnt, man. Hey, man. Hey, your ass burnt. Hey, Joe.
Joe Crack the Dawn
Hey.
2 Chainz
I ain't gonna lie. This, like. This is Benny Hunter show. I'm this like, seeing you through the screen different like this, man. You burnt out for real, boy. Like, when I see it, I'm like, man, stop it. I'm like, yeah, I'm thankful I ain't know.
Joe Crack the Dawn
Oh, you thought I was no, right
2 Chainz
this close to you.
Joe Crack the Dawn
Nah. Something wrong.
2 Chainz
I'm looking at you, bro, you tripping something.
Joe Crack the Dawn
You tripping.
2 Chainz
My head is gone. The voice of my head.
Joe Crack the Dawn
If you can read, it's a great read.
2 Chainz
My audio gonna get a emu or something. Oh, they do Grammys for the audio?
Joe Crack the Dawn
Yes. Oh, God.
2 Chainz
I'mma get it, bro. They do Grammys for the audio. Audio. Look, who got the last one, dawg? Who got the last one? Look, I see he googling that shit.
Jada Cadiz
Dalai Lama won the last.
Joe Crack the Dawn
That's you don't worry about. Yo, you got that. The Dalai Lama wanted last, man. Let me tell you something. The name of this book is the
Jada Cadiz
Voice in My Head is God.
Joe Crack the Dawn
Thank God I ain't get a flag thrown on me. Yo, listen, thank you. Thank Mama for coming through, you know, that's the biggest, you know what I'm saying?
Jada Cadiz
And thank Nadine. Thank the deputy.
Joe Crack the Dawn
Damn. We had a whole list of others. This shit was crazy.
Jada Cadiz
So y' all get the book.
Joe Crack the Dawn
You gotta get the book. You know, I'm a big 2 Chainz fan regardless, you know what I'm saying? So if you. All your albums, I get em, you know what I mean? I like the 2 Chainz album on the fucking airplane where I ain't got no discrete scratching. I'm going to LA. I play that then you know Natina's your number one fan. She was talking big like yo2t just dropped you gotta get this. I'm like yo Latina, I'm gonna n like that.
2 Chainz
Yeah, for sure.
Joe Crack the Dawn
So she and what was this today we were singing There Comes the top. Yo, this ain't that.
Jada Cadiz
That ain't this. It's cracking. Kiss make some noise for two chains and I guess today.
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This episode of The Herd (Joe and Jada show segment) welcomes rapper, entrepreneur, and Atlanta fixture 2 Chainz for a lively and candid conversation. The discussion centers around 2 Chainz’s newly released book The Voice in My Head is God, his journey in the music industry, Atlanta’s unique collaborative culture, lessons in family and ambition, and behind-the-scenes hip hop stories involving legends like Jay-Z and Kanye West. His mother joins for an intimate segment on upbringing and legacy, and Harlem’s G. Dep drops in for an appearance.
[04:35–07:56]
“Being from Atlanta, you have to adapt. That’s an advantage; you learn to survive any room.” (2 Chainz, 05:45)
“We’re all open to working together... That removes the pocket-watching and jealousy you see in other areas.” (2 Chainz, 07:14)
[08:11–09:57]
“You can’t buy ambition. I always knew I was gonna be something.” (2 Chainz, 08:11)
“The arrogant, on the way up, rub people the wrong way. On the way down, people don’t care because they remember how you made them feel.” (2 Chainz, 08:41)
[09:57–15:26]
“If you ever said ‘something told me’, that’s God. It’s your conscience, intuition, gut feeling.” (2 Chainz, 10:10)
“It’s about something real—growth, evolution… This is bigger than bars or after-parties. Intuition is a sixth sense, a real superpower for me.” (2 Chainz, 14:42)
[30:26–37:30]
“He’s different. He’s smart, caring, compassionate. … He’s kind of been self-sufficient, even at birth.” (2 Chainz’s Mother, 31:48)
“Eventually you give birth to something that breaks whatever curse came before… everyone has that in their family.” (2 Chainz, 34:00)
[40:52–44:32]
“My moral compass was saying I ain’t want to leave dawg… At that time, my compass is saying, stick with your team.” (2 Chainz, 43:28)
[45:52–47:16]
“I call it Benihanas… cooking in front of them, throwing shrimp in niggas’ mouths. ... I’m bootstrapped and ready.” (2 Chainz, 46:23)
[19:17–21:25]
“I feel like I’m the reason brands started making [clothes] for hoopers… They see a tall guy who can put it on.” (2 Chainz, 19:36)
[35:07–37:30]
“That’s what I’m most proud of—him being a family man.” (2 Chainz’s Mother, 35:10)
“House won’t be the same without the kids… there’s no manual for this but we did the best we could with what we had.” (2 Chainz, 36:42)
[37:32–39:42]
“I got production… when I’m reading certain parts, you hear the scene in the background of the audio… It’s layered.” (2 Chainz, 38:23)
[47:16–54:23]
“I have this compass, this internal compass that helps me make decisions daily—from business to what I’m gonna wear.” – 2 Chainz [11:51]
“The arrogant, on the way up, rub people the wrong way. On the way down, people don’t care… they remember how you made them feel.” – 2 Chainz [08:41]
“I walk around my house and look at the light bulb and think: We got these light bulbs—this shit crazy. You believe we got this light bulb?” – Joe Crack the Dawn [22:45]
“He’s kind of been self-sufficient, even at birth.” – Mrs. Epps [31:48]
“The audiobook, I got production. It’s scored… you get to hear the scene in the background.” [38:23]
This episode is a tapestry of humor, wisdom, and reflection. 2 Chainz’s journey from Atlanta’s streets to global hip hop—powered by faith, resilience, and a trusted inner compass—offers inspiration beyond music. Candid stories, family insights, and entertaining anecdotes with legendary guests and friends make it a compelling listen.
For those new to 2 Chainz or Atlanta’s hip hop scene, this is a crash course in culture, creativity, family, and integrity. And don’t miss out on his new book—whether you read or listen, you’ll get the full 2 Chainz experience.