Joe and Jada - French Montana & Max B on 'Coke Wave 3.5: Narcos,' Max's prison stories & "All The Way Up"

Summary

The Herd with Colin Cowherd: Joe and Jada - French Montana & Max B on 'Coke Wave 3.5: Narcos,' Max's prison stories & "All The Way Up"

Date: January 13, 2026
Host: Joe Budden (standing in for Colin Cowherd)
Co-hosts: Jadakiss, Max B
Guests: French Montana

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Episode Overview

This special episode of The Herd (with Joe Budden subbing in as host alongside Jadakiss) centers on French Montana and Max B, celebrating their reunion and the release of their collaborative project 'Coke Wave 3.5: Narcos'. The conversation dives deep into prison stories, resilience, street culture, loyalty, the making of hits like "All The Way Up," and navigating the music industry. Authentic, witty, and charged with the personalities of New York rap royalty, this episode relays tales of perseverance, creative chemistry, hip-hop history, and the reality of fame after hardship.

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Main Topics & Key Insights

The Legendary Return: Max B is Home

• Max B’s Release and Resilience:
  After 17 years and 10 months in prison (25 years including earlier stints), Max B is back, focused, and prolific.

  • Max B (12:54): "I did eight in New York, so I did 25 years, but this was 17."
  • Max reflects on adapting quickly in prison and not dwelling on regret; his focus is always on the next move.

• Chemistry with French Montana:
  The Max B/French Montana combo is highlighted as transformative for both their careers. French calls Max’s energy and unique style essential for elevating the "wave" years.

  • French Montana (22:45): "When we got together... just like bringing Kiss and Styles and Sheik together... bringing the movement together."

• Unstoppable Rollout:
  Max B’s first month out yielded a 24-song mixtape with more on the way, reflecting hunger and an work ethic.

  • Max B (37:37): "My first 30 days out, I gave 'em a 20 plus 24 song mixtape... never stop. I have unlimited classics.”

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Realness, Loyalty, and 'Dirty Section' Drama

• Loyalty Amid Drama:
  A key thread is the importance of real friends versus "the dirty section"—haters, rumor-mongers, and those left behind.

  • Joe Budden (19:54): “No, not at all. It's just sad. I don't know if any other culture get down like that... I seen it with Big Meech.”
  • Max B (19:42): “God got me right where he want me. After all I've been through... do it look like it bothers me?”

• French’s Loyalty to Max:
  French Montana’s unwavering support for Max is emphasized as exceptional in hip-hop, where most disappear during long bids.

  • Joe Budden (21:05): "Everybody don't do 17 years. And your brother waiting for you. And he's still up. And he putting this in play."
  • Max B (21:33): “Out of all... I got genuine happiness, pure friendship for this. No money, no nothing.”

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Famous Stories: Prison, Crime, and the Streets

• Survival in Jail:
  The crew recounts tales of adaptation and hierarchy inside:

  • Joe Budden’s story of “Hong Kong Mongolian,” a misfit who found protection with Joe’s crew.
  • Racial divides and natural alliances inside (“unfortunate, but that’s how it is”) (15:56).

• Impact of Holidays Behind Bars:
  Max details how holidays like Christmas are “just another day, just one closer,” showcasing prison’s emotional toll (17:43).

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Music Industry Maneuvering & The Anatomy of a Hit

• Breaking Through Gatekeepers:
  Discussion about being blackballed by radio and overcoming obstacles:

  • Joe Budden (25:32): “French was having a hard time getting his music on the radio... I had a serious conversation with Funk Flex.”
  • French Montana (25:46): “Yeah, I was blackballed even more.”

• Creating ‘All the Way Up’ (Publishing Story):
  French recalls being cut out of publishing, and Fat Joe’s immediate move to fix it:

  • French Montana (45:23): “I checked with my lawyer. He told me I ain't get no publishing on that song... Crack was like, you know what, he called his lawyer right on the spot.”
  • Joe Budden (46:45): "Everybody gotta eat. You go to my stores, the managers... that’s what the biggest business mentors taught me."

• Making Unforgettable:

  • French Montana (84:46): “Probably like going on 20 [diamonds], about like 84 around the world. ... I paid half of that record. Then... Jeremiah came in, played a joint... I had to go in my pocket and I was like, look, if y’ all match me, I get it. So I put up 150 and shot the silver own. She put up 150. ... But I went to Africa and shot the video out of my own pocket too.”

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On Securing Hits Vs. Artistry

• The Dilemma of Selling Out:
  The hosts discuss the compromise between making “from the heart” music and crafting formula hits.

  • Joe Budden (42:00): “I made a number one I can’t stand. The white people love it. It went number one.”
  • Max B (42:10): “That’s the decision we gotta make... I’m ready to sing the record.”

• Organic vs Mechanical Hits:
  “Lean Back” was a mixtape joint that became a smash; some hits are calculated, others catch organically.

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Hip-Hop History & Roots

• Origins of Stage Names:
  The guests share origin stories for Max B (Bigavelli—from Biggie, Jigga, and Machiavelli), Jadakiss (nickname from older heads on the block), and French Montana (nickname from local Africans calling him “French,” then hustler’s “Montana”). (62:07–64:38)

• From the Bronx to the World:

  • Fat Joe reminisces about seeing Big L and Lord Finesse in Manhattan rap battles; discusses the Bronx’s influence and DJ Kool Herc bringing Jamaican sound system culture (the birth of hip-hop).

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Morocco, Family, and Returning Home

• Moroccan Roots & AFCON:
  French Montana shares emotional experiences performing at Africa Cup of Nations in Morocco—a massive, personal homecoming after leaving at 13.

  • French Montana (53:04): “I ain't never do nothing that big in Morocco... like 70,000 people. ... Took mom dukes, was a big moment."

• Max B Getting His Passport:
  Max is looking to get a passport and travel, following his release, and possibly attend Morocco matches (57:18).

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Notable and Memorable Quotes

• "I have unlimited classics, wa." —Max B (02:05)
• “You more than anybody because you Muslim, met so many phony baloneys, so many super rich, Arabs that say they the prince, they the king.” —Joe Budden (08:52)
• “Out of all... I got genuine happiness, pure friendship for this... no money, no nothing.” —Max B (21:33)
• “Family, having the best time of my life. Go back to the hotel, the promoter... said, 'We've never seen these people in the mall in our life.' ... It's like Obama on 10,000.” —Joe Budden recounting meeting Dubai royalty (10:03)
• "That’s the decision we gotta make... I’m ready to sing the record." —Max B (42:10)
• "I walk up in there every day, so cocky. Put out an album. The shit floppy. They took off that poster so fast. ... This major label shit is disgusting, bro.... So I go back: I’m never making a hit again." —Joe Budden (43:02)
• "Everybody gotta eat." —Joe Budden (47:36)
• "Whoever got that hit, Max, we need that hit." —French Montana (40:38)

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Timestamps of Key Segments

• Max B on Prison & Survival: 12:54–14:09
• Joe Budden “Hong Kong Mongolian” story: 15:56–16:36
• The “Dirty Section” in hip-hop: 18:48–19:54
• Max B/French Loyalty: 21:18–22:15
• Origins of Names (Bigavelli, Jadakiss, French Montana): 62:07–64:38
• Creating ‘All The Way Up’ & Publishing: 45:23–47:36
• Unforgettable’s Backstory: 84:38–87:43
• Making calculated vs. organic hits: 42:00–43:40
• French’s Homecoming at AFCON: 53:04–55:26
• Hip-Hop Origins & Signing Off: 72:05–76:21

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Memorable Moments

• French Montana getting the Princess of Dubai as a friend/guest at Max B’s welcome home party (09:52)
• Max B’s emotional reaction to seeing his friends’ success while incarcerated (“I ain’t in there going, that should’ve been me. No, I’m in there crying with happiness” – 21:58)
• Classic New York rap stories—pilot hats, velvet blazers, wild nights, and pilot hat tales (97:57 onward)
• Exclusive premieres of new songs from 'Coke Wave 3.5: Narcos'—“Pop a Half,” “Ever Since You Left Me” (91:23–97:00)

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The Music: Coke Wave 3.5 Revealed

• Project Features:
  Max B and French Montana preview exclusive tracks, promising a furious rollout with multiple projects and a “global nuclear monster” (97:33).
• Production Credits:
  Shoutouts to Kid Art, Johnny K, and other collaborators.

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Tone, Style, and Energy

The tone is deeply New York: brash, funny, honest, and loyal. There’s constant playful roasting, but behind every joke is respect and admiration. The conversation swerves between nostalgia, introspection about the hustle and setbacks, and excitement for what comes next.

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For Listeners: Why This Episode Stands Out

This is not only a celebration of Max B’s comeback and French Montana’s achievements, but a time capsule of New York hip-hop resilience—an unfiltered, heartfelt look at loyalty, business, and rebirth. Even for those unfamiliar with the major players, the episode is brimming with raw insight about the music industry, personal transformation, and the realities of post-prison stardom.

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Listen for:

• Deep dives into making hit records and surviving the industry
• Candid, never-heard-before stories about hip-hop royalty
• Unfiltered chemistry and storytelling from legends who shaped the sound of a generation

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Most Quotable

“I have unlimited classics, wa." —Max B (02:05)
"Out of all... I got genuine happiness, pure friendship for this. No money, no nothing." —Max B (21:33)
“I made a number one I can’t stand. The white people love it. It went number one.” —Joe Budden (42:00)

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Recommended Listen:
For fans of hip-hop, redemption stories, or music industry lore, this is a must-hear episode—raw, celebratory, and deeply honest.

Transcript

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[Joe Budden]

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[Max B]

Soon as y' all think it's over, I'mma come smack y' all with a million dollar baby. Then we got another waveguard album dropping. Then I'm doing another mixtape Dawn Snow. It's a lot in store. I never stop. I have unlimited classic wa.

[Joe Budden]

Hey yo, what's up y'?

[Commercial Announcer]

All?

[Joe Budden]

It's BX is on Joe Crack the Dawn.

[Jadakiss]

You know who it is. Your boy Jada. You know what it is. The Joe and Jada Show. Every show legendary, every show iconic. Happy New Year's. Best wishes to you, suckers.

[Joe Budden]

2026, huh?

[Jadakiss]

Check it out. Today's guest. You think of the streets, you know what I mean? You think of Morocco, you think of the Bronx, you think of Harlem, some of the grimiest blocks. Shout out to 140th, you know what I mean? You think of influential collaborators that created a wave era, you know what I mean? Something that reflected the hood surfer. From fashion to lingo to melodies to drama in the street, to plenty of litness, you know what I mean?

[Joe Budden]

The wave.

[Jadakiss]

Ladies and gentlemen, make some noise for our guest, French Montana.

[Joe Budden]

Match baker fat. Your French. I heard you don't get high no more, but you look like you smoke a little something right now.

[French Montana]

Still high for when I stop.

[Joe Budden]

God damn that extra high. He got that residue.

[Jadakiss]

That means you had some shit. He's still high.

[Joe Budden]

You've been 16 for years. I was still living. Let me tell you before we start, we gotta start on a sad note, right? But it's really quick. Your dog passed away. That was my guy, used to live vicariously on Instagram, watching you with.

[Jadakiss]

The dog passed away.

[Joe Budden]

And he's a lion. He the biggest dog in the world.

[French Montana]

Yeah, it's a bad massive. But they don't live that long, though. Oh. You know what I mean? So. Yeah, that's my dog, man. My dog Champ, man. I've been through a lot.

[Max B]

Yeah, the dog passed away. Yeah.

[Joe Budden]

Yeah. But he was like a lion, though, this guy. The biggest dog in the.

[Max B]

Yeah.

[French Montana]

Because you ain't go to la, you can't fly yet, man.

[Joe Budden]

You ain't see the. You ain't see having a Monkey on the G6. He got all type of. He's Arab.

[Jadakiss]

He the only person that can really verify the little man, right?

[Joe Budden]

Yo, French. Yo, French. I forgot about that. Yeah. Yo, French.

[French Montana]

Oh, God.

[Joe Budden]

That's my little guy. What's his name? In Morocco, he said, yeah, he like a purse. He's like, I told you a little bit. Yo, Max.

[French Montana]

He's like a little Birkin.

[Joe Budden]

Let me tell you something. You see that?

[French Montana]

He ain't lying, though.

[Joe Budden]

See that could duck behind a chain. It's a little man. I told you. He could wear suits.

[Jadakiss]

Making him like the size of the rewind. He just like a little Birkin bag.

[Joe Budden]

Whoever his Birkin bag.

[French Montana]

Yeah. Whoever his guardian is, just pick him up on the dresser and they go outside, they just pick him up off the dress. Whoever his guardian is, he probably be waiting for him by the dresser, he pick him up when they go outside.

[Joe Budden]

You not listening to me.

[Jadakiss]

I gotta get over there.

[French Montana]

He like the size of that bottle. He ain't lying. But he's a full grown man.

[Jadakiss]

Yo, Val, can we go find him? Can we go see?

[Joe Budden]

Nah, we gonna find.

[French Montana]

He in Morocco.

[Joe Budden]

He in Morocco. He in Morocco. Makadesh maracas. He's in Makares, right? You know.

[French Montana]

Nah, they don't believe me neither.

[Jadakiss]

Is he bigger than this?

[French Montana]

A little bit.

[Joe Budden]

About that size? A little bigger.

[Max B]

Yeah.

[Joe Budden]

He was hiding behind me.

[Max B]

That monkey man.

[Joe Budden]

No, no, we talking to you. No, master. About a human being. Grown ass, man. That little.

[Jadakiss]

This ain't a monkey back.

[Joe Budden]

It's a human being. The monkey, he got the money.

[Jadakiss]

The little guy, too.

[Joe Budden]

He got the princess of Dubai.

[Jadakiss]

Who? The monkeys.

[Joe Budden]

Your friends got the princess of dub.

[Max B]

Shout out to the princess.

[Joe Budden]

Yo, yo, let me ask you something, right? Cause in the hip hop game, in the R B game, one of the biggest queens at princesses is, of course, Janet Jackson, Big Pun's favorite. And Jermaine Dupree came in. I'm looking at him, and I said, how the fuck he bagged Janet Jackson and her prime six pack? He listen, anyway, yo, that's a question.

[Jadakiss]

Yeah, yeah.

[Joe Budden]

How do you bag the legitimate.

[French Montana]

Yeah.

[Joe Budden]

Princess of Dubai coming to. No, no, no. You're not answering this float. Hold up. Can we just.

[French Montana]

But it might not be, though, because you asked Jermaine. It's like how you catch lightning in the bottle. It's just like, you know, sometimes somebody could look at it like it's a highlight.

[Joe Budden]

Hold up, hold up. French. How do you say, big deal? Yo, French, why don't you answer the question? You dancing on this interview?

[Jadakiss]

No, no, no, I'm not.

[French Montana]

It was one of my homeboys. He plugged me with it in Dubai.

[Joe Budden]

He said, you want to meet the.

[French Montana]

I just happened to be in Dubai, and I had. I remember I had seen that she had put up that post where she divorced somebody. I'm like, I like her, cuz it take a lot of. A lot of guts to throw that up. So she threw that up. I'm like, I like her. He was like, man, I know her. I'm like, I.

[Joe Budden]

He said he know her.

[French Montana]

Yeah, yeah. He said he know.

[Joe Budden]

Oh, no, this guy.

[French Montana]

He said he knew a girl that knew her. And I'm like, do what you gotta do. So I knew a guy that knew.

[Max B]

A guy, Sniper Gang.

[French Montana]

Oh, that's how he met. You Heard it first here. Yeah.

[Joe Budden]

You know what? I'm saying this is a legendary phone. Hip Hop wouldn't see that.

[Max B]

To answer your question. I think it'll be. I think it was easier for him to get the princess than it was easier JD to get Jen Jackson.

[Joe Budden]

That's fact. Yeah. Because you know, he mustn't be ready.

[Jadakiss]

That was real.

[Joe Budden]

You know, the pause. You know, Frank's one of the handsome ones. You know, she probably was scheming on you. I paused.

[Jadakiss]

You hit me with the like a.

[French Montana]

I've been waiting to do that.

[Jadakiss]

Look.

[Joe Budden]

Listen, you more than anybody because you Muslim. Met so many phony baloneys.

[French Montana]

Yeah.

[Joe Budden]

So many super rich.

[French Montana]

Yeah.

[Joe Budden]

Arabs that say they the prince, they the king.

[French Montana]

Everybody awful of shit.

[Max B]

Yeah.

[French Montana]

Everybody that.

[Joe Budden]

Everybody full of. Right? They're all raw. You got money. You act like you. Yo, this Prince Jaffe Jaffa's come.

[Jadakiss]

What's your name over there?

[Joe Budden]

I'm Ali Kashani. He knows I'm. Yeah, yeah, yeah, yeah, yeah. Y. Y. French in the Middle East.

[Max B]

Ali Kashani.

[Joe Budden]

Salam alaikum Alhamdulillah. I am Ali Kashani.

[French Montana]

I need a name over there. Lord.

[Joe Budden]

Yo, Max, I'm Molly Kashani. But when I go like this, I say, yo, friends with the Prince of Dubai. I say, all right, hold up. So I had to verify. And I see. I said, she the fucking real deal princess of Dubai.

[French Montana]

Yeah.

[Joe Budden]

She not the people. Humans don't see her like that. Max, she came to your welcome home out of jail. That's sis.

[French Montana]

Yeah, she down there.

[Joe Budden]

How about this?

[Max B]

Everybody was getting along.

[Joe Budden]

These people, you know. I know the royal family, too. I know her family. Yeah, right. You know, Snow Cap with Joe Crack. One day, they came with me and they hung out with me and a brother. You here? I said, yeah, they came to the mall, right? They hung out with me three, four hours, you know, pinching their cheeks, all that. Yo, fuck out of here. You know, we. It's family having the best time of my life. I go back to the hotel. The promoter, you know, he paid me crazy money to go out there. I thought he was going to be pissed because I was just gone. Like, I left. The man said, you know, tell me. You know the matoons. I said, my family? What you talking about? He said, we've never seen these people in the mall in our life. And I'm walking around with them. So I know when he did that, I said, they don't even see them. The palace is down the block. Nobody ever see them in human form. It's like Obama on 10,000?

[French Montana]

Yeah.

[Joe Budden]

You don't see them. They on the money. They're on the money.

[Jadakiss]

They on everything.

[Joe Budden]

No, no, they on the money. When you go in the hotel, they got the three shakes. Yeah, that's them.

[Max B]

But you can see these people in this business we in. Oh, anybody can see anybody in this business. A man like this walk in the room. They know he coming in the country, they know he coming to town, he go to the club, he got his shit out. Pause, pause.

[French Montana]

Oh, my God, not now.

[Joe Budden]

But you know he did it a lot of times.

[French Montana]

Let me grab my flag.

[Joe Budden]

He did a lot of time.

[French Montana]

Cause I see this gonna be going somewhere else.

[Joe Budden]

Yo, Max, you did a lot of time.

[Max B]

What you mean?

[Joe Budden]

No, I mean, like, you know, you.

[Max B]

Using that no more.

[Joe Budden]

You got a legitimate pause. Like, you got, like, you know, you. You know, you've been gone.

[French Montana]

I mean, I mean, I mean. But honestly, though, it's like when you.

[Max B]

Had a cell phone in jail, when you.

[French Montana]

When you talk slow to him, Max emotion. When you come to the States, you see, like, Trump. So you see people like being the president for four years and getting out of office. When you go to places like that, you talk about people that own the place ever. You can. You could buy the houses, but the government still own the place. They still own everything. Everything. So it's like the own something and they only get passed down to your bloodline. It's like there's a whole different type of love out there. But shout out to her whole family. And I'd be out with her sometimes. I mean, since I knew her, I don't think she ever rocked one piece of jewelry. That's how gangster they keep it. One, not one.

[Joe Budden]

They don't rock like that. I got him a piece one time, my tunes. I got him, like the Arabic, the Muslim shit for his birthday. He never. I'm sure he never wore it. I got him iced out.

[French Montana]

Nah, they're good people, man. Shout out to the whole.

[Joe Budden]

They the best in the world.

[French Montana]

Yeah, yeah.

[Joe Budden]

And so, Max B. How many years, Max B.

[Max B]

Well, on this one, 18.

[Joe Budden]

This bit this.

[Max B]

17 years and 10 months.

[French Montana]

How many total?

[Joe Budden]

And we don't.

[Max B]

I did eight in New York, so I did 25 years, but this was 17.

[Jadakiss]

And being back, a lot of dudes don't have the sanity. The man don't know what's going on after doing that much.

[Joe Budden]

Last time I seen you, I was in the club and you had a captain and tenille hat on. You had some pilot. You remember when he rocked the pilot Hat. We in the club, next day, you in jail. I said, what the fuck? I'm looking at you. You a movie. I know your wife is here now, but I'm talking 20 years ago.

[Jadakiss]

This is old wife.

[Joe Budden]

You had, like, four white girls with you, and you had a captain and Tenille shit on. I'm looking at him in the club, and they got the pilot's hat on. I said, yo, this bigger than was crazy, but. And so the wave about to take off on a legendary. It already took off, but it was about to take off on another legendary form. You sitting in jail. I can't imagine what's that like, facing life. You was smelling it when you was about to get the grand prize. How horrible was that?

[Max B]

It was something. It was horrible, but it was something I had to get over. Like that.

[Jadakiss]

Had to get adjusted.

[Max B]

It was nothing I sat on. It was like, next day, it was like, all right, off to the next. How we gonna get the fuck out? That's it.

[Joe Budden]

You walked in there and said, I'm bidding. And so whatever.

[Max B]

Rodeo. So I kind of. I knew the ropes. I had going. Like, I mean, I was maneuvering the V. I was behind the scenes. I had. You know what I'm saying?

[Joe Budden]

So, you know, I did four months. I was running that for four months.

[Max B]

I gotta tell you, I know you was good.

[Joe Budden]

Don't let nobody lie to you. The night before I go to jail, I see your pistol. What's it gonna be like for me? He said, man, you Joe the Dawn, man. It's gonna be just like that in there, like it is out here. You don't know no other way to be. He lied. We went in there, we locked that down in a kilometer of a second.

[Jadakiss]

You know, Hong Kong, Mongolian Hong Kong.

[Joe Budden]

I had a dude in there called Hong Kong.

[French Montana]

I'm not even going to throw the flag on that one.

[Joe Budden]

No, no. Hong Kong, listen. That's unfortunately in jail. Blacks stick with blacks, Latinos with Latinos, whites with white, Asian with Asian. This guy was like a misfit. He was a big white boy. And the white people ain't want him because he look a little slow.

[Max B]

I took him in.

[Joe Budden]

Snicker was strong boy like, you hear me? And he post up on the basketball court, start fouling everybody. I was looking at him. I said, something special about this guy.

[French Montana]

Pause. That was crazy special about.

[Joe Budden]

This guy's sick. So I say, yo, I put him down with the team, and I said, you know what? You Hong Kong's Mongolian? He said, huh?

[French Montana]

I said, I can't let it go, man. I can't. I can't let it go crack.

[Joe Budden]

I said, you Hong Kong's Mongolian?

[French Montana]

Nah, the way you drag it, though.

[Joe Budden]

No, I gave him. You not listening.

[Jadakiss]

It's your first time meeting this dude.

[Joe Budden]

Used to stand like this.

[Jadakiss]

Don't hurt the leg, don't hurt the Hong Kong's mother.

[Joe Budden]

Used to stand like here. I don't want to say the word. He talk about poor. Nah, it's on another level. But what I'm trying to tell you is this guy could take 12 guys in a fight. Like, you could just. He had that brute strength. So I put him down, he shined the table and shit like that. But one day he comes up to me, he says, he said, boss, Boss. I just realized that Hong Kong and Mongolia is two different places. I said, man, shut the fuck up. Enjoy your name. The fuck out of here with that honka go dust.

[Jadakiss]

It was. They asking you mad stupid questions like, did you have to put a shut down and don't ask me all the time.

[Max B]

Open minded, though, if I. With a dude, if his vibe is all right and he. I'm saying he ain't on no cornball. I. I might entertain a conversation. I might entertain a 16 or. You know what I'm saying? It depends.

[Joe Budden]

I was there short. I wouldn't want to hear nothing. The niggas ran up, I said, yo, stay where you at. It's not hip hop. They want to rap. I broke hearts in the first two minutes they ran up in that bitch. It was like, yo, yo, yo. I said, no, no, no, no, this ain't rap. Y' all ain't rapping. I don't know. No, I don't know.

[Max B]

JLo, they have 20 of them niggas in there rapping.

[Jadakiss]

Yeah, have a little fun.

[Max B]

Just when I'm in the mood, I'm on some shit. I smoke a joint and get 20 of them niggas in there and start battle rapping, acting crazy.

[Joe Budden]

You know the saddest thing I forget about when artists go to jail. What was the Christmas like? 18, 17 Christmas. Are you in there for Happy New Year?

[Max B]

Quit. They quit. That's it. You just gotta get over them shits. That's one closer. Can't sit up in there like, yo, I'm stumped. I wish I was home for quit. I put a Christmas tree up this year, spent Christmas with the family, wore sweaters, drunk, drunk eggnog. I did all that shit this year.

[Joe Budden]

Yeah, we got another one. Me and him gonna talk about. I'M gonna talk about the dirty section is. You know, we just got. You ain't even let me talk.

[Commercial Announcer]

Go.

[Joe Budden]

You ain't even let me talk.

[Max B]

I don't like.

[Joe Budden]

That's a false. You gotta take the flag back in a second. Listen, what I'm saying is that was a crazy answer. You know, nobody. Y' all not listening. Nobody came in the podcast game like Joe and Jada. It's impossible. Every day, the biggest star, the bigger one. The bigger one. The bigger one. The bigger one. The bigger1. We 70 episodes. We like 68 superstars in. And everybody else is online ready to go crazy.

[Max B]

Pause.

[Joe Budden]

Super pause. That one was a disrespect. Now, but there's a part of YouTube that we call the dirty section. AM radio. It's good Morning Vietnam. I mean, talk about everybody. They violating everybody. They don't care. It's the dirty section. They don't make it to Netflix. You know what I'm saying? They ain't getting to the bag like that, right? They doing it for, you know, 500amonth or some shit, Right? Unfortunately. Is really crabs in the barrel. You come out. You did 20 years, I never heard no dirt on your name. I never heard nothing. But here come the dirty section, trying to throw rumors on your name and all that, and this is the place to address that. And does it even bother you that it's a family member?

[Max B]

God will got me right where he want me. After all I've been through that time. And to get back here and doing what I'm doing. Do it look like it bothers me?

[Joe Budden]

No, not at all. It's just sad. I don't know if any other culture get down like that, like this. It ain't just you. I seen it with Big Meats.

[Max B]

Niggas be disgruntled when they don't get their way. When something don't work for em, they get disgruntled.

[Joe Budden]

It's always disgruntled. They not here no more. And everybody think they in the wave. And then the minute you say, yo, you know what? This guy's not good for me. And it slides out. It's back to the roaches. When you put the lights on and shit running around the crib, you fucked up. There's no more Dubai. And so that's when they start trying to dirty somebody's name or some reputation. Because, you know, I think they disgruntled.

[Jadakiss]

I think, salute to you and salute to you and salute to y'. All. You came out and the rollout was like Nobody roll out.

[Joe Budden]

You couldn't wait.

[Max B]

You still rolling out.

[Joe Budden]

Yo, that like a genie in a bottle. They like to unrolling.

[French Montana]

Dudes come home.

[Jadakiss]

How about this 500?

[Joe Budden]

How about this army coach? Nobody and then that's ever that. Jimbo, you kept it.

[Max B]

Hold on for Jimbo.

[Joe Budden]

You kept it. You KE thousand with your brother. Yeah, you right there for him. You got a strong brother. Which 100 million percent from a whole another solid. That's a whole different thing.

[Max B]

Solid planet.

[Joe Budden]

Listen to me. That's a whole different thing. Like, hold on.

[French Montana]

We still unrolling.

[Joe Budden]

Everybody don't do seven still rolling. Everybody don't do. 17 years. And your brother waiting for you. And he's still up. And he putting this in play.

[Max B]

What.

[Joe Budden]

What kind of blessing is that?

[Max B]

This know out of all the on the planet, I got genuine happiness, pure friendship for this. No money, no nothing. My is based on straight solid friendship music creation. That's just my. Everything else happened. So when I'm in jail, seeing this.

[Joe Budden]

On tv, I ain't in there going.

[Max B]

That should have been me. No, I'm in that crying with happiness.

[Joe Budden]

That's right.

[Max B]

This nigga. Yeah. Look at my nigga.

[Joe Budden]

Ah, fuck y'.

[Commercial Announcer]

All.

[Max B]

That's how I was in there. I mean a lot to him. He mean a lot to me. That's my nigga.

[Jadakiss]

That's real shit.

[Max B]

That's it.

[Joe Budden]

Cause I felt like when you got with Max, that's when the real French Montana was discovered. Yeah, that's when you've been doing it. Coke, dvd, all that. But I never forget, I'm in the studio with Cool and Dre. And Dre is like, yo, your man French is catching the old way. Yeah, we listen to both of y'. All. He a big fan of you, Drake.

[Max B]

Yeah, I with Drake.

[Joe Budden]

Dre was like, yo, and this guy Max B. And we just listening to this, yo. We just like, yo, this shit crazy. And you never turned back.

[French Montana]

Yeah. Nah, for sure. I mean, it was a wild times, man. I think we first started when I'm. When I met Max. I think I had the whole Cocaine City show, you know, you already killing the streets. Yeah, and he already has something going on, too. So when we got together, just like bringing the movement together, you know what I'm saying? It's almost like bringing Kiss and Styles and Sheik together. It's like you and Pun together movie. It was like that. You know what I'm saying? Rest in peace, Chinx. We lost Chinx. He was in the mix with us. That's My guy, when he first got to 75, I was rocking out with him for the whole 75. It wasn't even like, oh, no. Oh, I know you're gonna get 18 and get it back. I was rocking. He didn't find out he was gonna have 18 until probably after, what, like, 13 years in.

[Max B]

Yeah. Box one time where you was at? Like, Philly or something up there?

[French Montana]

Tran.

[Max B]

Hey, I was in locker. They like, wingate, fishy. Can you see me? He pulled me out the box.

[Joe Budden]

My man in the window.

[French Montana]

But he was living spontaneously through me, though. I'll be FaceTime, you know, calling them like Vin Diesel. Calling him with, like, wilding them out. He'd be in there.

[Joe Budden]

This is Vin Diesel.

[French Montana]

Yo, what up, Max?

[Max B]

Nah, we be shocked. Yeah, yeah.

[French Montana]

He was living spontaneously through it, man. You know, it's crazy.

[Joe Budden]

Cause we was. He's home now, but we was calling Floss the millionaire. He was at the parties. He was like, yo, I'm at the party, nigga. What's going on here? Mary J. Gonna talk. Yo, what's up? It's like, yeah, he at the party. You got two or three spectators you trust watching the face, like, yo, this shit crazy.

[Max B]

Them, nigga.

[Joe Budden]

Yo, it's on. I mean, it's nothing like that. And French, first of all, I'm looking at all them diamonds, and I'm saying to myself, you like it, dude, you like it? No, I'm thinking, save a little beast for. You know, I took that motor for Master Flex. You never save a little beast for life.

[Max B]

Rich. A long time, I'm throwing the flag on you.

[Joe Budden]

Yo, yo, French. Yo, French. All type of wealth and all this. I know where you live.

[French Montana]

I ain't gonna lie. I ain't gonna lie. Crack a real one. Crack a real one.

[Joe Budden]

Let's go first.

[French Montana]

That's more than diamonds. That's more than gold. That's more than anything I could give you. It's always like that.

[Joe Budden]

Nah, nah. I could take a gift.

[Max B]

That.

[Joe Budden]

That little piece for later.

[Jadakiss]

I could take a gift.

[Joe Budden]

Let me get a little piece for later. I looked at him, I said, french Montana, Princess Dubai. I'm ready to get a job with this right here. But I'm sitting there, I said, damn, man. Save a little beast for later. And for y' all guys who don't know, French was having a hard time getting his music on the radio on the box.

[French Montana]

Yeah.

[Joe Budden]

And I went up there and had a serious, serious conversation with Funk Flex. Cause he was. Y' all was already on fire.

[French Montana]

Yeah, he had just got. He had just got locked up.

[Joe Budden]

You was already.

[Max B]

Yeah, but they still sound blackballed.

[French Montana]

Yeah, I was blackballed. I was blackballed even more.

[Joe Budden]

Listen, they blackballed me. Yeah, I had beef with the biggest dude you ever seen in your life. Yeah, I had beef. And they was like, yo, he can't get that. He can't. Fat Joe made it through the chitlin circuit with number ones. Number one in America. They was like, no. You perform in Alabama, you would. You go to pa. You can't get on this tour. Like every tour I was trying to get on, they was like, yo, you can't. What?

[Jadakiss]

Blockage.

[Joe Budden]

Super facts. I never cried about it, but I go up there. He was my son's favorite rap. And I said, yo. And he played it in six months later, that was pop that, Pop that, Pop, Pop that. You took off in six months.

[French Montana]

Yeah.

[Joe Budden]

It went from shot caller to pop that. And we never turned back.

[Jadakiss]

Grind it out, though. He grinded. Today's show is brought to you by our presenting sponsor, Hard Rock Bet. We've been rolling with the Hard Rock BET all regular season long. And now Hard Rock Bat is here for what is shaping up to be an incredible playoff run. You know what I love doing with these big standalone playoff games? Same game parlays, locking one matchup at a time is stack your picks. Maybe the quarterback goes for 250, the running back hits 100 and the tight end punches in the first touchdown. Hard Rock Bet gives you tons of ways to build your same game parlay, turning big game days into bigger paydays. And if you miss kickoff, don't worry. Hard Rock Bet has live in game betting, so you're never too late to be in the action. Find a winner or grab that player prop you meant to play and live bet between snaps in just a few easy taps. If you haven't tried your first bet on Hard Rock Bet, there's still time for you to get $150 in bonus bets. If you win, just place a $5 bet. If it hits, you get not only your winnings, but also an extra 150 in bonus bets. So just because your team may be out of it, that doesn't mean you have to sit on the sidelines this postseason between same game parlays, live betting, a can't miss welcome offer, and new promos dropping every day. Hard Rock Bet has you covered all postseason long. That's Hard Rock bet. Download the Hard Rock Bet app and make your first deposit today.

[Joe Budden]

Hard Rock Bet, baby. Let's go.

[Jadakiss]

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[Commercial Announcer]

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[Covino and Rich]

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[Joe Budden]

Did it move?

[Covino and Rich]

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[Commercial Announcer]

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[Jadakiss]

I see French at Summit Gym. I think he got shot in the head. I can't believe that he had the gumption. I said this.

[Joe Budden]

You had that on your head and all that?

[French Montana]

No.

[Jadakiss]

But I'm saying this nigga's gonna get rich, cuz. What? There's no way I would have went.

[Max B]

To his first time getting shot that from Morocco.

[French Montana]

What the does that mean? Man, Morocco ain't Iraq.

[Joe Budden]

Yeah, but hold up. Let me tell you something. I go to Makadash. This is the time I met the.

[French Montana]

Little man Marrakesh, man.

[Joe Budden]

Marrakesh. But you know, fat joke. Yo, French, I everything up, I'm fried. But listen, I get in the car, they booked me to do a show and they drive into the desert for like two hours straight and they talk in Arabic. And I said that's it. The Taliban. I got Set up. I thought it was the tally. I thought it was the Taliban. My. Like, they just talked to this. It wasn't two hours French in my college into the desert. Like, I'm really seeing fucking camels and all that. It's nothing. Nothing. Not. Not a gas station, nothing. I'm driving in for two days, and then you got to know this place. They pull up in the. Like a. Oasis. Yeah, they got village there.

[French Montana]

Yeah.

[Joe Budden]

And I'm like, thank God. I walk up in that. They like, you got the biggest villa, Fat Joe. This, this. I was like, yo, what the. I. For sure I was kidnapped.

[Max B]

Yeah.

[Joe Budden]

I'm. I'm looking out the window. I'm like, damn, anything put me on the screen, I'm done. They about to chop my off now.

[French Montana]

America's got a lot of desert.

[Joe Budden]

You've been to that place when I'm talking about.

[Max B]

Right?

[Joe Budden]

Like, it's like in the middle of nowhere.

[French Montana]

It's like a hotel in the middle of the desert.

[Joe Budden]

Hotel in the middle of nowhere.

[Max B]

Oasis, yo.

[Joe Budden]

It is the oasis.

[French Montana]

Yeah. I forgot the name, but I know what you're talking about.

[Joe Budden]

How's your brother, man?

[French Montana]

Oh, he good.

[Max B]

Yeah, yeah.

[French Montana]

Yeah.

[Joe Budden]

You could probably get the princess to get him a diplomatic immunity.

[French Montana]

We trying. We trying to. Yeah, we trying every.

[Max B]

Sean, just get that off, man.

[Joe Budden]

Shonda, he's almost like. He's almost like you. You gave home and you got right to a shot, you know, Sean was ascetic, Jewel. He did it all. He made sure he was getting back in the game. That was impossible. He came back.

[Max B]

That came out be like his third time, Zach. Oh, yeah, the one they got the country about the. About three times over. The exile. My. But he's back.

[Joe Budden]

But he good over there. Well, he want to have big fun. He go to Dubai then, right?

[French Montana]

Yeah, yeah, he can still go.

[Joe Budden]

He could go to Europe. Dubai like that?

[French Montana]

Yeah. Hell yeah.

[Joe Budden]

You know, you in Paris. Fashion Week, Morocco.

[French Montana]

Better than being in jail. That's what I tell him all the time.

[Joe Budden]

Way better than being in jail. I told Max right before you got here, you're our first late customer.

[French Montana]

Oh, how bad?

[Joe Budden]

First ever.

[French Montana]

I really thought you was on rap Hours. I was like, yo, you're just telling me 12 because then I'll be two.

[Joe Budden]

Hours late ass family show, man.

[French Montana]

I know y' all my two favorite people in the world.

[Max B]

Been up.

[Joe Budden]

We're not here. But listen what I'm saying, right? I tell Max, come out what they call it, a court side. What's the. What's the. When you on the field, sideline, side.

[Jadakiss]

On that old field.

[Joe Budden]

I don't know football like that. I met Shador.

[Max B]

Shout to Shador.

[Joe Budden]

You come right out of jail. When you on the street sidelines.

[Jadakiss]

Lv, dad, don't forget that.

[Joe Budden]

The Instagram going crazy. The point is, you had a hell of two months. The hype around him is almost like when 50 Cent just had the mixtapes and it was like, all right, let's hear his single. Cause that's what they want. Facts. I'm telling you, you beyond talented. You got it to put it up. Nobody got flows like you, nobody rap flow like you. You crazy. I'm telling you, as a hip hop fan, I done heard your music. The flows, the melodies, the this, that, that. But if you come with that, go shorty. It's your birthday, we gonna. When you come with one of those, you'll be walking in the Louis Vuitton Paris Runway. That's how big, you know right now it's great. Moms and pops, everybody taking care of you. They getting you to the bag. But you got a silver surfer bag. If you put it out the park. If he come with one of them African joints.

[French Montana]

Yeah, we might have one. We might. We might have one.

[Joe Budden]

We might have one, huh? But you know what's one?

[Max B]

It's a lot of. It's a lot in store.

[French Montana]

Yeah, we got a lot of music.

[Max B]

My first 30 days out, I gave him a 20 plus 24 song mixtape. My first day out.

[Joe Budden]

That's crazy.

[Max B]

I didn't have no hours in the day and got my kids with me every day, wife every day. Still went there and gave niggas urge.

[French Montana]

And we got another one coming out with 22 joints on it.

[Max B]

Now the joint me and bro did, you're gonna hear just. And just do this and y' all gonna go back to the first shit I did and it's gonna do that again. I'm not worried about that. This new shit about the dog, the streets.

[Joe Budden]

Yeah.

[Max B]

I'm just predicting a dog out. Straight dogging the out. Top to bottom dog out music, singles, videos, the rollout, boom. As soon as I think it's over, I'm gonna come smack out with a million dollar baby dog. Y' all needs to fuck out there. Then we got another waveguard album dropping. Then I'm doing another mixtape, Dawn Snow. So it's a lot in store. I never stop. I have unlimited class.

[Joe Budden]

Cause you know why Max B. He a God in the streets of New York, especially Harlem. Shout out to my nephew, BD and all that. I see y' all playing this day and night. There's a global interest in Max B. And so that's what I'm trying to say is if you pull one out the park, it's a different bag.

[French Montana]

I'll be telling them every day, now.

[Jadakiss]

You got the hard drive with them joints.

[Max B]

You gotta show me how to do this.

[French Montana]

I'll be telling them. I be telling them, listen.

[Joe Budden]

You got that? But listen, when Flo Jo came out, I was getting $500 a show. It was number one in America. And I was going to Connecticut, Boston, Jersey. The next day is Yonkers, D.C. that was in 93. It was no money in the rap game with the number one.

[French Montana]

Damn, that's crazy.

[Joe Budden]

No money. The money's out there now. Big in another way. They'll paint you in silver. And you'll be on a surfboard going through Madison Square Garden on the silver surf on that. This is a different type of them reggae tone. They hit one and they getting a half a million to show one song.

[French Montana]

Yeah.

[Joe Budden]

You know, and I'm trying to figure out, French, what is it? Velvet them pants right there.

[French Montana]

Lisa, the boy got his own money. Yes.

[Max B]

Velvet new buck.

[French Montana]

I don't think velvet new buck could be too heavy.

[Joe Budden]

It I tell you about a Bronx, yo, the Bronx, we don't know how to act bron person. Somewhere you see how cardi b becoming boat taker. Trench ankle with the boots to match with the. You give a Bronx dude some money or a girl, they don't know how to act. Tell you their boy French coming in here, this looking like exotic emeralds. And they just killed the fur.

[French Montana]

Y' all get that hit, Max, we need that hip crack cracking up all about them hits.

[Max B]

I told you, I surrendered.

[Joe Budden]

It's funny, you know, he told me out there, I surrender. And what's crazy is, last night I. I was sleeping. I sleep with the TV on, right? And I turn and I see. Literally, bro. Literally, it gotta be millions. Millions of white people. People jumping up and down, singing the words. And I look on. I don't know who the fuck these guys are. It's a rock group. So I look at the shit, I say, what the. He was a million people. And they all were singing, going crazy. And then the hook come. And the name of the hook was I Surrender. It's the Foo Fighters.

[French Montana]

Crazy.

[Joe Budden]

And it was called I Surrender. He told me today, yo, I Surrender. I said, yo, that might be your. Yeah, you gotta tap into that. However that makes songs, I feel make.

[Max B]

It One way I could never go.

[Joe Budden]

What is the process?

[Max B]

That's probably the weakest part of my game. To go in there and say, yo, listen to a beat that I don't do. But you'll go in there, be some producer, they'd be like, yo, do this record right here, and it'll be a hit record. I might not like the track, though. If I can't die with the track, I'm not gonna do the shit.

[Joe Budden]

I did it. I sold out.

[Max B]

I know. This is what I'm trying to say. This is why I say I surrender.

[Joe Budden]

I made it number one That I can't stand. The white people love it. It went number one.

[Max B]

That's the decision we gotta make.

[Joe Budden]

Yeah. Yeah.

[Max B]

You wanna sing that same record over and over or you wanna. That's how I was looking at it.

[Joe Budden]

I did it.

[Max B]

I'm ready to sing the record.

[Joe Budden]

We mechanically sold out. I'm ready to sing the record. And we said, all right. We need a beat that sounds like. Like this. We need to get the homie on this hook. We need to rap like this. And the shit really went number one. Like, we cloned the. Like, we made a number one that wasn't from the heart.

[Max B]

Yeah.

[Joe Budden]

Like, Lean Back.

[Max B]

Yeah.

[Joe Budden]

Was a mixtape song.

[Max B]

Yeah.

[Joe Budden]

That just went number one.

[Max B]

Yeah.

[Joe Budden]

You know, I don't give a. About your faults of mishap. That went organic. But I made the number one that I'm disgusted in. And I know what you said, because I just. Every time I hear. And they want to hear it, the.

[Max B]

Wife, but you gotta.

[Joe Budden]

Shit went number one.

[French Montana]

You was one independent when you made Lean Back.

[Joe Budden]

No, I was independent. Make it rain. So, you know, what happened to me is a famous story. So I'm in Atlantic Records and I'm selling 2 million records. And I'm the big. They had a post of me six floors, where I had the orange leather shirt, I had the lion medallion. And I walk up in there every day, so cocky. Put out an album. The shit floppy. They took off that poster so fast. And they threw a T.I. joint up. This is the new guy, T.I. i'm like, yo, this major label shit is disgusting, bro. Right now, at that time, going independent, they were giving you $7 a CD. I sold a half a million. They calling me a failure still. A half a million people went to the store and bought that shit. And I said, you know what? If I get seven dollars for a half a million, I make three and a half million. It's more than the 500,000 or the million Dollars they giving me to do the whole album. So I go back the next day. I say, yo, I don't know if y' all know. I started out digging in the crates. I'm going back to my underground. You ain't got to worry about me. You'll never hear from Fat no again. I'm never making a hit again. I'm done. Make it rain 4 million records on the masses. With the independent, the money was coming so much French, I'm kicking it safe. And to close this, like, I'd be like throwing my wife just bundles of money. Like, go spend. Go shop. This crazy. I'm like, yo, I can't close the safe. It was ringtones crazy. When the ringtone ship came out, yeah, that shit went 4 million on them. That was the next I know. They wanted to commit suicide. When I left, it was make it rain. 4 million sold.

[French Montana]

That's crazy.

[Joe Budden]

Independent. I've been independent ever since. We win every time. You know, these record labels ain't nothing but a bank.

[French Montana]

But they make you believe a hit won't go without them, though.

[Joe Budden]

It's a lie. All the way up went. We just got a new commercial. Espn. Ten years later, espn, abc. I'm all the way up. Up.

[French Montana]

Yeah, I ain't gonna lie. The story about all the way up is crazy.

[Joe Budden]

Oh, I want to hear the story about all the way up. Yeah, let me hear it. French is on all the way up. Yeah, let me hear it.

[French Montana]

Nah, nah, hold on, kids. Now, kids, come back. I'm gonna tell him a story. So I'm just sitting back in the crib. Crack, hear me. Out of nowhere, like, yo, come by Cool and Dre studio. I got this joint. It's out of here. This is the one. I go to the studio, we knock it out. I'm not thinking nothing of it. The shit come out, take off, boom. We doing shows. Even Drake hit me. I was telling you, boy, hit me like, yo, I need a verse.

[Joe Budden]

Drake facetime me three times.

[French Montana]

Yeah, like, I need a verse on that. So it was one of them one time, me and Crack doing a big ass show. That's how I know he was a real one. I'm like, yo, Crack, I never really. I never really told you, but I checked with my lawyer. He told me I ain't get no publishing on that song. I had zero publishing on a song. I said, yo, Crack, I know you're not running a business like that. He was like, french, what you want me to do? I said, when I did the song with you, I was like, my brother got me. I ain't got to worry about nothing. Crack was like, you know what? He called his lawyer right on the spot, and he was like, you know what, French? Here, I forgot what you gave me 10%. But the thing is, I think it was 5. It was 5.

[Joe Budden]

No, it was 10%.

[French Montana]

It was 5. It was 5.

[Joe Budden]

It was 5. That's after the fact, right? Nah, 10%. You fucking got 10% that. Well, you didn't. You did not.

[French Montana]

But you did that, though. Of course you did that, though.

[Joe Budden]

What happened to me? And that's after the paperwork. He went back when he's moving this, this, that, he come and sit next to me. We had award show. He said next to me, he said, yo, but you forgot how you told me how?

[French Montana]

How I told you?

[Joe Budden]

You said, yo, Crack. You know, it was that million dooll voice that made that go. I look at French, I said, why? He was like, yo, I put that million do gloss on that. I said, all right, let's call a lawyer down. It's unacceptable, you know, with me, I don't feel good if my people don't make money with me, you know, you knew Junior. Rest in peace, Junior. My whole life, it's a billionaire I was with every day for five years. Yeah, right. And he taught me everything about business. And the biggest thing he taught me is that everybody gotta eat. You go to my stores, the managers.

[Jadakiss]

Seminars you used to do.

[Joe Budden]

Yes, the seminars market America. But Junior's a billionaire, a genius. He made sure everybody made money, and then he was good.

[Jadakiss]

Record labels, that.

[Joe Budden]

It's the same thing. When Remy came home, you know, it was a struggle. Me and her. Me and Rem was struggling, right? So I sit it down in the car, said, listen, let me tell you something. And I know I'm hallucinating, guys, don't get mad at me in podcast world. Podcast. But I told her, yo, me and you, we like Dr. Dre and Snoop. If we hit one out the park, we outta here.

[French Montana]

Before Lean Back.

[Joe Budden]

No, this after Lean. Lean Back. If Lean Back was in Instagram era.

[French Montana]

Oh, yeah, yeah.

[Joe Budden]

Oh, my God. It's a different type of animal old ladies would have been doing all is Beyond. We'd have been buying Yankee Stadium. Imagine all the girls on Instagram right now if she was a model for a year and a half, and if she got it, that'll go down to her ass, man. Tick tock, bro. What?

[French Montana]

Yeah. Y' all knew them joints was the ones. Every one of them joints, y' all put Out y' all knew it was the ones.

[Joe Budden]

I knew everything.

[French Montana]

For real, though, it was. It wasn't one that you was like. I don't know.

[Joe Budden]

The one real thing the record label ever taught me, Craig. Comedy. He said, yo, you not Beyonce. He said, you can't put out two, three songs. And kids, he says, if it hits, we'll get another video, we'll get another song, we'll put the bag behind it. So he taught me that I gotta get a hit every time. So I was thinking like a program director, bro. I used to go to South Carolina and watch little kids running across the grass and all that and play those songs there and say, if these kids can hear this on a Sunday, this shit outta here. And that's how I would pick a hit every single time. And so I trained myself to pick a hit. That's what you saying you don't do. You just go in there naturally do hook do songs, and then if it go, it goes. Now, I heard a lot of artists say that.

[Max B]

I just treat them like. I don't try to make a hit. That's not what I'm doing. I just go with a good joke, and if it happened, it happened. And it would take a nigga, like, to come in, like, oh, he come in and go, that's the one. That's some shit. Or he'll come play some shit all the time. That, like the shit we just did, shot the video for last night. We got Def on the bitch coming out app. That's.

[Joe Budden]

That's some, you know, Shout out Booby the boxer. That's how I'm.

[French Montana]

Yeah, Shout out to Booby. Yeah.

[Joe Budden]

Pun's cousin. Yeah, you and Booby was super tight.

[French Montana]

Crazy. Pun used to come and play as the albums on 11 183rd, right by the basketball court. I remember Pun used to pull up with his bins. He used to have the custom, custom made seat. He used to come in there, just put that capital punishment on. And it was even before capital punishment.

[Joe Budden]

When he came out.

[French Montana]

When he came out the. With the mixtape that y' all dropped, before that, with the cassette tape, it was like six joints on it.

[Joe Budden]

Well, you've been around French. You know why I say that? Is because Pun would drive to Miami and play DJ Khaled. His album.

[Max B]

Yeah.

[Joe Budden]

Or his songs. He would go all the way to Miami. He trusted Khaled's ear before all of us crazy. And I played all the way up for Khaled, and Khaled sat in the speaker, and I said, yo, this the one. He was like. Like, I really don't know. I said, motherfucker, get the fuck out the studio. Nigga, I'm putting the bag up. I'm independent. This shit is the one. Just before that, I was fucked up. I did like four months of the fed. They took all my money. Millions of dollars. Imagine you looking at your bank for 10, 15 years and you cake the fuck up. And one day you looked and that shit down like this. They took all my money. Penalties, this, this, that. And I already paid the accountant the fucking money. Money.

[Max B]

At least you were still in the game.

[Joe Budden]

Oh, no. Still. I came home like you in a different way. There wasn't no people there. There wasn't no football field, no. None of that shit. I went right to Cool and Dre studio, and Dre told me, yo, we gonna work. And I'm sitting up in there, and they got the little. With the. With the pink hair and the red. It was that time. Party like a rock star. And little pumps and all of them. And they up. And then they looking at me like, what the. This old doing in the studio?

[Max B]

Yeah, he was getting one.

[Joe Budden]

And I said, man, like, you always do get one.

[Jadakiss]

I think I was talking about your leg too much.

[Joe Budden]

I. My leg up. We now have the Euro step. My is Euro. Let me tell you something, man. And super pause. I'll throw it right now, but I'm a little light on my ass. I'm 230 right now.

[Max B]

You look good.

[Joe Budden]

I'm 2:30.

[Max B]

Pause.

[Jadakiss]

Let me get 25 jump.

[Joe Budden]

I feel magnificent.

[French Montana]

I was just watching the interview with you, interviewing Big L. I had here.

[Max B]

About. About two weeks before I came out. They had the throwback joints on. They played Got a Flo Joe. You had that big army on.

[Joe Budden]

Ah, ain't playing with him like that. You know, I'm trying to stick around.

[Jadakiss]

What's up with Afcon? How was that? What was that like?

[French Montana]

Like, I ain't never. I ain't never do nothing that big in Morocco since. Since I left Morocco when I was 13. So it's kind of like of a moment, you know what I'm saying? I went there. It's like two billion people. It was like two billion. Yeah, like two billion viewers.

[Joe Budden]

All views.

[French Montana]

But in there was like 70,000. Yeah, yeah, like 70,000.

[Joe Budden]

You gave me. I could move to Morocco and live forever.

[French Montana]

Yeah.

[Joe Budden]

Free off of your strength. I got on the plane to Royal. What's it called? What's the airline?

[French Montana]

Royal Morocco.

[Joe Budden]

Pilot came up. You switched French Montana, I see Yes, I am. Threw that so smooth over there. That lands so smooth over there. Morocco, man. And they got the mans. I'll let you finish it. The man go like that, huh?

[Max B]

For hours.

[Joe Budden]

And you eating in the restaurant. He's spinning some, right? The guy with the. What is that called?

[French Montana]

Nah, I never seen that one.

[Joe Budden]

You never seen that? There's a guy. No. Yes. Dizzy. Like, it's a guy. He got the string on his head with the. Like.

[French Montana]

Oh, yeah, yeah. That be playing. They'll be playing the bro.

[Joe Budden]

They go like this for hours. You'll be like, was this the dude dizzy yet? Yeah, you eating all type of. And then keep going like this. You got. He got a tough job.

[French Montana]

Yeah, he got the string.

[Joe Budden]

He keeps that moving.

[French Montana]

Yeah, it's tradition. Yeah, about Afcon, man. Yeah. So it was the opening game, Morocco. Red one had hit me. He the producer, all the music over there, he was like. He had the veto one got that? Yeah, yeah. So Red one, he runs, you know, cuz he Moroccan. So the king let him run.

[Joe Budden]

I always thought he was Jamaican. Nah, he produced Jamaican songs.

[French Montana]

Yeah, he produced Jamaican songs, but he Moroccan. He did all the Lady Gaga music. Yeah. So the king grabbed him to do all the music for that for the Africa. For the African Cup. And he just hit me like a week before the joint. He was like, yo, I got the biggest single. Come hop on it. Come perform. We want you to perform. So I went there. The King came to watch it. It was like a moment. I took mom dukes over there, and it was just like, you know, it was a big moment.

[Joe Budden]

Never been a more famous Moroccan ever, right? I mean, in a humble way.

[French Montana]

Yeah.

[Max B]

Yeah.

[French Montana]

Not that I think of.

[Joe Budden]

I mean, that.

[French Montana]

That. That really. I mean, there is. That went Europe, like, different parts of the world, but as far as, like, the Mecca of music, Dick, that's somebody that came here and did not.

[Joe Budden]

I gotta take an old man piss.

[Jadakiss]

Morocco is playing Brazilian Brazil for the World cup over.

[French Montana]

Yeah, it's crazy in Jersey. Yeah, I gotta go. That's big. The Morocco was never this big in soccer until, like, the past couple years.

[Jadakiss]

Soccer was never this big. Like, I think soccer is always huge.

[French Montana]

They call it football.

[Max B]

In general.

[Jadakiss]

Broaded, all of it.

[Max B]

Every sport you got female basketball. Yeah, all that shit.

[Jadakiss]

Niggas watch everything that they ever watch.

[Max B]

The TV deals, the commercial deals.

[French Montana]

I think when Morocco made it to the semifinals in the World Cup, I think it was a moment where everybody was like, you know what?

[Joe Budden]

Getting on board.

[French Montana]

Yeah, yeah, we belong here.

[Max B]

Even, like, the Low market teams got like, they stadiums be lit, you know what I'm saying? It ain't like it used to be.

[Jadakiss]

Remember you used to watch certain teams.

[Max B]

You know them, you watch like Atlanta game.

[Joe Budden]

Yeah, nobody.

[Max B]

You ain't see nobody that she like that. It's a market for a. For everybody.

[Jadakiss]

Yeah, you right about that. A lot of arenas that were small markets that used to be, they only show one patch because the people's only. Now them shits is lit. They sold you right?

[Max B]

That was like one of the shits I used to like, see in jail when I be watching TV and shit, I'm like, yo, the world is evolving. The economy, the money, the market, you know what I'm saying? This, this whole is like an Internet. Like you really could come out here and do what you want from the crib. Like for real. You really just gotta put your foot in some shit and go. That's some shit though.

[French Montana]

Yeah, but Messi, Messi coming to Miami.

[Max B]

Morocco and see a soccer game.

[French Montana]

Got to. I called this PO for the last game. I was like, yo, let him come.

[Max B]

Like, nah, yeah, I'm working on that. I'm getting. I'm about to get that passport.

[French Montana]

I was trying to get you out there. I couldn't wait to get you out there.

[Max B]

Working on some things.

[French Montana]

Yeah, World cup this summer. You ain't got to go nowhere.

[Max B]

Morocco, Morocco playing.

[Jadakiss]

I would like to go to Morocco.

[French Montana]

Yeah, you got to. Whoever the crack called or whatever that city is.

[Max B]

What do you say he start speaking languages.

[Commercial Announcer]

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[Joe Budden]

Did it move?

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[Joe Budden]

Maybe you definitely said before. But something. I want our audience because we suck a free this audience. We killing these in the podcast, man. They are. Hey, yo, all these. I want the smoke with all of them. I can't really respond to the dirty section. The AM radio. Good morning Vietnam. We leave them over there. The biggest over there. Ban from tv. Go dirty yourselves up. That. But that why you do that? When I heard that why you do that, I said, Jesus Christ, man. This incredible. And the name Bigavelli. Could you break down the name?

[Max B]

It may be a weird little concept.

[Joe Budden]

Nah, I love it.

[Max B]

So when I first started doing music. Music then I knew I could write. I was like, all right, now you need a name. I always thought the name is like very significant when it comes to an artist. Absolutely need a name that ring that people want to love and respect. What type of music you trying to put out there? So why not? I said, how would I sound if I mix these three niggas together? Big Big Jigga and Machiavelli. Not Tupac. Machiavelli. That's the late pop. It was a difference. Talking about that late pop. Seven Day Theory. Pop them, the three niggas. That's the. That's. That was it. So I came up with Max Bigavelli. Bigavelly.

[Joe Budden]

Fucking incredible. What a name. Jada, how you came up with Jadakiss?

[Jadakiss]

Cracker Jack.

[Joe Budden]

It said Jadakiss. No.

[Max B]

Jesus. Oh, I wanted to ask you that.

[Joe Budden]

Starting to believe you. You got me the turkey. I'm starting to believe him. He got me the turkey. Chops. Chops. He brought Johnson's Fried Chicken in here. I'm starting to believe you.

[Jadakiss]

That's n my old shout out to my man Riley. I chilled on the block with older dudes.

[Max B]

Dudes, yeah.

[Jadakiss]

And one day he just came outside. Somebody must have called him or beeped him or asked him who was on the block. And he starts saying. He start giving everybody names.

[Max B]

But he.

[Jadakiss]

He said, and I kid Jada kiss me.

[Joe Budden]

I just kept. Oh, he said it like that.

[Jadakiss]

Well, there k they this. That a kid. Jada kisses.

[Joe Budden]

I got a nice ring.

[Jadakiss]

Let me see if I can put something. See if I can make it mean.

[Max B]

Yeah, they do.

[Joe Budden]

And then French and what made you Tony Montana?

[French Montana]

Nah, I mean, when I. When I first came from Morocco, I used to speak French and I moved to the Bronx and they used to have all these Africans on my block. On Ellesmere. And they always used to be talking to me in French. Every time I come out, they're like. They go, bonjour. They used to call me bonjour first. And after that, they start calling me friends French. Then, you know, after I realized I couldn't, you know, go to college or play ball and none of that, I started hustling. Couldn't get no scholarships or nothing. So that's how I got it. So French was from Ell's man, Montana. Just hustling, yo.

[Joe Budden]

It's crazy, because I thought you was nice and bold, right? At one time.

[French Montana]

Yeah, it was playing ball.

[Joe Budden]

Right now, he don't went to touch the caicos too many times. That don't ran in the.

[French Montana]

I got the. I got the joy crack legs. Now I can't play ball no more.

[Joe Budden]

Crack legs.

[French Montana]

I can't play ball no more. Yeah, Some in my kneecap. I can't jump like I used to. I'm done.

[Joe Budden]

Oh, no, you done. But you was dead nice in basketball. Me, I was always Fat Joey.

[French Montana]

Yeah.

[Joe Budden]

I was born.

[French Montana]

I had had a bunch of letters from colleges and everything. I was trying. Trying to figure it out, but they.

[Max B]

Was like, nah, you had good qualities.

[Joe Budden]

I had good qualities. They was like, yo, that's Fat Joey. Since I didn't even call myself Fat Joey, the whole block called me Fat Joey.

[Max B]

You always take the name that your people give you.

[French Montana]

Yeah, yeah.

[Jadakiss]

You can't.

[Max B]

That's amazing.

[Jadakiss]

But it's fine. It's usually you don't get to make your nickname.

[Max B]

No, I don't.

[Jadakiss]

And people give it to you in the stick.

[Max B]

Yeah.

[Jadakiss]

You can make sure you made your in. This is Cloud Legendary.

[Max B]

Cause I was going for something that took in. Ain't just popping pop.

[Joe Budden]

Yeah.

[Max B]

I had like, four other names before that. They ain't right. They ain't work. My first was Fettuccine First. My. My ship on the hood. Charlie Rambo.

[French Montana]

No doubt.

[Joe Budden]

Charlie Rambo. I heard that.

[Max B]

Holly. Boom boom. Charlie Rambo. Fettuccine Fed Lawson, Fetty Grand. Mr. Big Yard.

[Joe Budden]

Ooh, Mr. Big Yard is great.

[Max B]

Mr. Big Yard.

[Joe Budden]

Grand.

[Max B]

Started getting a little nice. So now I was listening to your shit. I used to dive in y'. All. Shit Paul. No doubt, no Doubt. But I couldn't. Y' all was so. I loved y'. All.

[French Montana]

Yeah, yeah, yeah.

[Max B]

I was.

[French Montana]

I was looking for mine. You beat me to it.

[Max B]

My bad, yo. I was so on, y'. All, Right. I didn't want it to rub off into my.

[French Montana]

Oh, my God.

[Jadakiss]

Whoa.

[Joe Budden]

Terror fried. He fried.

[Max B]

I ain't wanted to. I ain't wanted to see. Yeah. So I had this. I had to distinguish my. My. My Sam. So as. As hurtful as it was, I had to stop listening to my locks, best respect. So I could get better. Cause you know what I'm saying, as I start getting better, around like 2001, 2000, I came with the name Max. Max B. But guess what? I didn't know what to be. I didn't have no name for the B. When I came out in 030504, I caught the little violation. I went back up for 10 months much. And I was writing like a. Like a dog. And that's when the came to me.

[French Montana]

Nobody had more name.

[Joe Budden]

Big Al.

[Max B]

Big Al, That's Lamar. We went to school. He's the same class.

[Joe Budden]

Lamar. So you know. And you knew his brother Lee. Yeah. You know, his brother was allegedly giving it up. He was giving it up. Legend out there.

[Max B]

Listen, man, them 39 boys was all. They was all terrorizing shit. And I'm gonna keep it real. When l went. Rest in peace, Pastor Boy, bro. When l first came through, we didn't appreciate it. We took his joints. We was flinging him off the roof. It didn't take me to, like 10 years ago to really understand the significance of Big L shit and how nice he was.

[Joe Budden]

He was nasty.

[Max B]

He was super nasty. But it took me. It took maturity, flamboyant to go into that flamboyant. I done mastered my sound. Now I'm going. I could go back and listen. Listen to now. I know. I know how not to never sound like nobody. But now I can listen again.

[Joe Budden]

Big L would Corman be like, yo, I got beef on the block. And we would go over there in the white van, ugly, okay? And we jump out, and he'd be like, hold up, Chris. We. We ready to tear that shit up one on one. I'm we like, well, who it be? The biggest dude on the block. He fight him one on one. I'd be like, yo, L, you want to fight this guy? Like, are you. Nah. No, he wasn't a dirty guy, man. He would fight him. We got the animals in the van, man.

[Max B]

He used to fight my brother, and my brother was a nut, but L wasn't like, you know, he wasn't running around on nobody.

[Joe Budden]

No, he fights, you know. He never wanted to set nobody up if he knew you like that. He like. Cause we coming in the van early. Fat Joe 3. Fat Joe, we got Taco. We got this. He's like, oh, oh. It's one on one, and they always be the biggest guy in the world. I'm not going to say he won, but L. Fordham went on one. I was out there when he. When he got killed. Cam and them was out there, too. I seen him on the floor. That was like, the saddest shit, man. But L. Man, he has so much coming, man. He had. His future was really, really, really, really bright. They did whatever, man. But. Shout out to hawk a lot of.

[Jadakiss]

Love now Shout out to mass appeal.

[French Montana]

And his flow never got outdated. Like the way he rapped back.

[Joe Budden]

That's crazy, right?

[French Montana]

People were just rapping like that now.

[Max B]

Accustomed to. I'm trying to tell you, I went back and had one of his joints, like, a few months ago, and it just gave me a whole different feel. I was like, damn.

[Joe Budden]

You know, Finesse discovered him. So Finesse was the hottest rapper in New York. And it was different from us. We partying. You going, Charlie, baby. Finesse. The crowd standing there waiting for the. Ooh, yeah, ah. Like this grown man. That's all they want. And he go in there and freestyle, and they like, Lord Finesse is the man that you got to hear flowing.

[Commercial Announcer]

Ooh.

[Joe Budden]

The whole crowd. Like, every punchline. No, every punchline was dramatic. And when he said, yo, I found this kid from Harlem.

[French Montana]

I didn't even know that.

[Joe Budden]

No, no. Yes.

[French Montana]

That's crazy.

[Joe Budden]

He said, that's how he's digging in the crates, you know? And, man, that man BL came out in that first song. That first show was up there, like, Broadway and, like, over there by Marble Hill. Big L spit his fucking ass off. The whole crowd, they was there for the. Ooh, ah, ah, ah. Imagine he come up in there, the baby Finesse at the time, and he tore that shit down. He the only artist I ever did a song with that said. He gonna. He gonna rip me down on a song and take all my Fans. We had DVD D&D. Primo do the beat to the Enemy. I had just went gold for the first time. So he sits me down. He's my little bitch brother. He says, listen, I'm here to take all your fans. I'm here. That's some Harlem shit, right? I'm here to take all your fans. I need it. So just know. Come with your very best right now. Cause I'm. I'mma go crazy on you on this song. And I had. And that's my favorite rhyme I ever said in my life, because I was on the spot.

[Max B]

You remember? That Laws of the Underground freestyle diss record you did.

[Joe Budden]

Oh, yeah, you remember that? For finesse. They good guys now, man. They're good. The Lords of the Underground.

[Max B]

What happened?

[Jadakiss]

Yo, Discords in the Underground, you was.

[Joe Budden]

Welling because, you know, they caught beef with Finesse because he was Lord Finesse for some reason. The Lords of the underground, they try to go at finesse and, you know, it's like every. I didn't mind my business. I was a wild nigga just coming and damn, man, I hope they don't resurface. That shit don't resurface. They good people. It is what it is. Your friends, you had enough battles, huh?

[Max B]

You.

[Joe Budden]

Yeah, that shit was like, well, right now, we. We. We really not into none of the shit we used to be into, but I think so.

[French Montana]

So. So. So y' all was the first one to really actually start Drill Rap. Cause Drill Rap is basically who's the first MCs to start beefing, right? Cause they was telling us, that's Kumo.

[Joe Budden]

D. Yeah, that's Kumo D. Kumo, Dizzy, Chain, Busy B. But they say the first gangster rapper was Ice T. And then KRS was the second one. We Googled that shit, right?

[Jadakiss]

Like, I don't know who we is.

[Joe Budden]

We googled that shit. IC was the first gangster rapper. I think the first rapper with a.

[French Montana]

Diss song was Ice C. No, the first nigga.

[Joe Budden]

First nigga with a. First of all, they dissing each other. Every battle jam had battles. Cold Crush against the Romantic. Them nigga, they been battling forever. But the first big battle was Kumo D and Busy B. Busy B was like a Max B. Life of the party, having fun. I don't know if you remember the old school movie. He spelled his name with the money. He was Busy B. Busy B was Rock the party Crazy. And your man, a young Kumo D came up in there and was like, that Bob to the Bob. Take that shit on home. His shit was like his hit. His lean back was to the Bob to the Bob.

[Max B]

The bang.

[Joe Budden]

The bang. He said something in his own. Take that Bob to the Bob.

[French Montana]

I always thought it was MC Sham and KRS that started the first one.

[Jadakiss]

That's a little bit. That's a little bit.

[Joe Budden]

They put a picture in instagram yesterday at krs1, and they said what comes to mind. I immediately wrote, South Bronx, South, South Bronx. I looked at the comments and they was like, let me begin. The bridge is over. Then they come and they like, are you a philosopher? Yo, there is so many krs. Quotes. I don't think nobody repeated the quotes. Like, every song was. You must learn.

[French Montana]

Yeah.

[Joe Budden]

My main man Rob. Now, what you. What the AM I? You remember that?

[French Montana]

Love's gonna get you crazy.

[Joe Budden]

Love's gonna get you love.

[Jadakiss]

What he said.

[Max B]

School.

[Joe Budden]

Your love's gonna get you here.

[Jadakiss]

We can finish you right now.

[Joe Budden]

A G a week.

[French Montana]

It was good shot. We shot the Jamaica.

[Max B]

He was shaking up with a G a week.

[French Montana]

Found that was somebody Jamaican who started hip hop. That's crazy. Shout out to Jamaica.

[Joe Budden]

Oh, you didn't know.

[French Montana]

Yeah, I didn't even know he was Jamaican, though, so. Shout out to Jamaican.

[Jadakiss]

That is like a giant.

[Joe Budden]

He's the most solid one of all the founders.

[French Montana]

Crazy.

[Joe Budden]

You know, he's a real cool Hurt. Yo, when the Bronx. When the Bronx looked like Vietnam, where all the buildings was blue, blown up. That nigga got the convertible with the speakers in the back. Driving through the Bronx when his shit looked like Vietnam.

[Max B]

Like, still has spray paint on.

[Joe Budden]

On him big time. Before the spike Train or something. That was before graffiti. That was out there with the convertible like a dawn. Crazy, you know? Yeah, yeah, yeah. He had the Caddy, the big. He was riding around. He was. He driving through the.

[Jadakiss]

This is cool.

[Joe Budden]

Hurt, the founder of hip. Yeah, yeah.

[French Montana]

Well, just know somebody Jamaican created hip hop, and in Jamaica, they don't even do hip hop. It's kind of. It's kind of crazy.

[Joe Budden]

Crazy something. That's crazy, right? I don't want nobody to kill me at the deli, but every Sunday, I go to the Italian deli, go get the olives, the turkey, the everything. So there's a man there that's like the Rain Man. He's a customer. He stands there and he.

[French Montana]

My flag.

[Joe Budden]

No, the man start telling me, the Rain Man. It's a white dude. He's really, really smart. He got, like, as burgers or autism on a high level with a smart, smart guy. And then he asked me, he said, yo, man, what instruments y' all play for hip hop and all that? And I was like, you know what? We don't really play the instruments. We sample. He said, what do you mean, sample? They got these machines, but they take jazz, they take rock, they take Southside, they take R and B, they take the. And I realized hip hop come from everywhere.

[Max B]

Everywhere.

[Joe Budden]

I never really thought about it until he asked me that question. It actually is a fucking gum combo.

[French Montana]

One million.

[Joe Budden]

You sample all the. Together. Together. And that's how hip hop come out. Yeah, the album would be out already.

[Jadakiss]

Turn it a Coke Wave, man.

[French Montana]

Coke, wave, narco. How many joints on 3.5? Let me tell you how we got a 3.5. Because we were so high that we skipped.

[Joe Budden]

You don't get high no more. They said, that's hard.

[Jadakiss]

They were so high, they skipped three.

[French Montana]

We skipped three. So we were. We went straight from two two to four. So he come home, I'm like, yo, we got a problem. We skipped the whole value.

[Joe Budden]

You gotta cut back to 3.5.

[French Montana]

I got a solution. We're gonna call it 3.5.

[Joe Budden]

That's both.

[French Montana]

He said the three for the one we missed and the 0.5 for the one that come after four. So we got two values.

[Joe Budden]

You wanna know what's crazy? That's a G. You want to know what's crazy? I could never get the vision out my face.

[French Montana]

Pause. Come on, man. Come on. Crack. You can't get wet.

[Joe Budden]

The vision. Vision. I ain't say nothing. Pause. Out my face of this man with a captain's hat, with force. White girls just. It looked like he was. What's. My man that died. The playboy dude. He was you after that night in the club.

[French Montana]

Yeah.

[Joe Budden]

I'm looking at him, I'm like, yo, this B is out of control, bro. What a life, man. Now you're married. Got your wife everywhere with you?

[French Montana]

Yeah, she in the building, man.

[Joe Budden]

Smart, man. Keep you out of a lot of trouble, huh?

[Max B]

Nice. It's a nice system implemented.

[Joe Budden]

Can't complain, but you got it. You got your tongue together. And I've watched other interviews. Nah, you got your together, bro. You ain't with that. You ain't falling for nothing.

[Jadakiss]

You doing right.

[Joe Budden]

You got your together and everybody. If everybody's even the goons, I know they've been waiting 17 years for you to come home. Everybody been waiting for the. The money to come in, whatever the case may be. Everybody been on max time. So you got to let them know we all got to be in harmony. And that's one of the toughest things I had to learn to since day one. I'm coming with the animals, and they beating up my fans, the ugly ones. Well, you gotta Flo Joe. We be. I sl. Look, they do Flo Joe. It's number one in America. They do a concert. My first show, Lehman College in the Bronx. I come up with the whole forest projects. Not half, not two thirds, Black Spanish.

[French Montana]

This FJ560 days before that.

[Joe Budden]

Right? You funny, too. We was in Patterson project, and he told me, yo, you. You safe around here. I said, I sold my first Bag of dope on this. I swear to God, I sold my first bag of dope in that park on that bench.

[French Montana]

Nah, crack came out. No, it was heavy that day. Yeah, yeah, yeah.

[Joe Budden]

But he told me, I'm safe. I said, all right, friends, don't worry, man. You know.

[French Montana]

You know your memory like an elephant.

[Joe Budden]

No, I told him.

[Jadakiss]

I said, you.

[Joe Budden]

Yo, I don't smoke. I don't drink. I'm. I'm focused. My sugar right? I'm good.

[French Montana]

Yeah, you stopped drinking way before everybody, man, listen, I couldn't even give Crack a bottle of Nuvo I was making all the way up. I'm trying to get him to drink nouveau. I'm like, yo, there's no liquor in this, Crack. He stopped drinking before everybody.

[Joe Budden]

Well, you got me.

[Max B]

You.

[Joe Budden]

You got me high. We shot the video to cooking in the desert, and I went in your fucking trailer. I don't know if you remember that. You, Zach, and y' all was there and y' all had chocolate chip cook cookies.

[French Montana]

Oh, yeah, of course.

[Joe Budden]

My fat ass going out start eating the truck. And they all laughing. I don't know why they laughing at me. I'm tearing up the chocolate chips. Next thing I know, I'm high. I don't smoke nothing. I'm like, yo, what the. In the desert. We had tigers in the desert.

[French Montana]

Yeah, yeah.

[Joe Budden]

I'm so high, I'm banging on Remy's door. She's in the trailer next door now. Boom, boom, bam, bam. We gotta go. It's turning dark. That shit was like 12 noon. My name. It's turning dark. Dark video. As soon as the sun goes down, the video's over. I was tired. Then I realized, I went back, I said, she said, something wrong with you, Joe? I said, yo, R. Stop. She's like, you're high. Something. And I went back, I said, yo. They started dying, laughing.

[Jadakiss]

Spike, you.

[French Montana]

She changed the whole treatment. Yeah.

[Commercial Announcer]

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[Covino and Rich]

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[Joe Budden]

Did it move?

[Covino and Rich]

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[Joe Budden]

So this. What's the African joint where the kids is dancing?

[French Montana]

Unforgettable.

[Joe Budden]

Unforgettable. How many diamond is that now?

[French Montana]

Probably like going on 20. About like 84 around the world. I wish, man. I wish I walked out the label and, and didn't make it rain. Like how you did it with that record.

[Jadakiss]

You were the smear.

[Max B]

I wish I'd have broke that record.

[Joe Budden]

Yo, French, I think you went. I think you was off the label, right? You was leaving the label. Yeah, and then you hit that one and they came back and said, hold up. Yeah, let's work this out.

[French Montana]

Cause I paid for that record. I paid, I paid half of that record. Then when I was in the studio just working on the album, I remember Travis coming in. We did a joint. A couple people came in, but Jeremiah came in for like two days. We stayed up for like two days cooking. It was a point where Jeremiah was just playing records. And he played this one joint with.

[Joe Budden]

He was already a hook on there.

[French Montana]

Yeah, Jeremiah played it.

[Joe Budden]

You gave him that million dollar voice.

[French Montana]

I turned around, looked at him, he looked at me, said, pull that joint up.

[Max B]

That was a layup.

[French Montana]

Yeah, he played it.

[Joe Budden]

How genius was it your idea? I know you African, but it was your idea to go get the kids.

[French Montana]

Yeah, see the kids. I was watching them kids. Before I even had the record. Them kids, I was already watching them, cuz I'm like, man, these kids like, they don't dance like nobody. I'm like. So I started asking, doing my homework. They were like, they don't watch no tv, no nothing. So they had to learn all their moves, like on some, you know, just as, as, as they going, what part.

[Joe Budden]

Of Africa was that?

[French Montana]

It was Uganda. It was Uganda. So I was. So I was trying to.

[Joe Budden]

Kamala the wrestler, Big Kamala.

[French Montana]

So I was trying to fly them in. They was like, they can't get no visas, no nothing. Like you gotta go, go there. It was a 30 hour flight. And mind you, when I got unforgettable the record leaked. The business wasn't done. So when. So when. When Jeremiah gave me the record, I remember I called up soy. I'm like, yo, bro, I want this record. There was like, they already had the record going on something else. So imagine like you had leaned back and somebody called you said, nah, you can't have that record no more. So I holler at Sway and I holler at Mike Will. So it was kind of back and forth, forth, but I think my man S came in and shot the S. Sal came in, he was like, bro, I'm gonna tell you how you gonna get this record. Just give him 300,000 for the record. We pay 5,000 for beats. We paid 10 grand for beats. I never paid for a record for 300,000. I was looking at Sal like he was crazy, but the record was already out. So now the record is already out and somebody is telling you, pay 300,000 for a record. Nobody in their right state of mind gonna be like, I'm paying 300,000. Because you still don't know if the record gonna go or not. But the record was already leaked out. It was already out. When I went to the label, they said, the record is already out. The label was like, nah, we don't want to invest in this. So I had to go in my pocket and I was like, look, if y' all match me, I get it. So I put up 150 and shot the silver own. She put up 150. But I went to Africa and I shot the video out of my own pocket too.

[Joe Budden]

Crazy.

[French Montana]

Yeah, we. We shot the video and we had the song, and the song was already out, so we just had to gamble. It was like a million dollars in gambling.

[Joe Budden]

You know, I caught an L like that one time. I did the song with. I was so honored to do a song with Kanye West. He made me book Hype Williams. He made. We. I paid Hype Williams, I think maybe 300,000. I'm independent, man. Come with a flashlight was the light. You know how they got. They got more lights in here right now than he came with a flashlight. He's like, something new I'm working on. I say, what? Oh, man, you talk about, I got bodys. Might have spent 10 grand on that video, but the video came out phenomenal.

[Jadakiss]

He can't.

[French Montana]

Yeah.

[Joe Budden]

And then your man Kanye never charged me, but he said, yo, Joe, cover the wardrobe, said he ordered ten thousand dollar tank tops from France and shit. Like, he. He killed me on that budget. Like, I'm like, kim, Kardashian comes through. It's a movie, right? But I flew the bag on that couple of hundred thousand radio video. This, this, that, and the ain't Go. And I came back and threw another bag that, another 300,000. I just knew it had to be a hit. Yeah, man.

[French Montana]

And it didn't go.

[Joe Budden]

It didn't go. It was great. It's a nostalgia piece. I rock with Kanye. The shit looked beautiful, but I caught a hell on that. That's one I caught a hell, hell on.

[French Montana]

Yeah, I remember Kanye had me. Had me meet him in the middle of the desert with his planes where they shot Khan.

[Joe Budden]

Incredible.

[French Montana]

Yeah, I.

[Joe Budden]

That video was incredible.

[French Montana]

Getting him and Nas there. That's when I was like.

[Joe Budden]

That was like us getting French Montana, man.

[French Montana]

It wasn't Moses. It was. I forgot the name, but it was like a hip hop joint. I never expected it to be a hit.

[Max B]

I seen that joint.

[Joe Budden]

No, it was a crew. Incredible. On the graveyard of the. Of the plane.

[French Montana]

Yes. It was with a shot. Con Air. It was not. It was a vibe.

[Joe Budden]

That video right there was legend.

[French Montana]

Yeah, yeah.

[Joe Budden]

But you had to get them there.

[French Montana]

Yeah.

[Joe Budden]

How crazy is that, bro?

[French Montana]

Lightning in the bottle.

[Joe Budden]

You go about 300,000. I'll tell you a story I never said before, which is crazy. We just talking. But I never forget. We shot John Blake.

[French Montana]

I had the young Jada Kiss Hard record.

[Joe Budden]

Pun.

[Jadakiss]

Mac.

[Joe Budden]

The only one that was late was Nas. And last minute, Steve Stout showed up and was like, yo, we need 10 grand for him being the video. This is when Joe cracked his Don Cartage. I ain't paying for a peach. I'm walking in the supermarket getting free food. Like, I'm like, I ain't paying for. Like, I'm in the supermarket taking free peaches. And like, yo, dawn don't pay for. God was so in my feelings, even though I was rich already. I was like, you know what? I was like, yo, 10 grand. He was like, yo, you know it's Nas. I said, no, no, that's not even a question. He did the song for free. But I gave him that 10 grand. That felt like the 300.

[French Montana]

Yeah.

[Joe Budden]

For that, like. Because in them days, yeah. I don't think nobody was paying for nobody to show up or nothing like that. Jade is there. Who's there? Raekwon is there. Pun is there acting. No.

[Jadakiss]

Mac 10.

[Joe Budden]

Mac 10.

[French Montana]

But I learned from that, though. I. I saw the weekend pay. Somebody as big as the weekend was, I was bugging. I was like, yo, why you paying? You the Weeknd My man Cash was like, when they ask us for something.

[Jadakiss]

Smoke they g.

[Joe Budden]

W.

[French Montana]

He said, you gonna smoke.

[Max B]

They what?

[Jadakiss]

Smoke they gizzard.

[Joe Budden]

We got. We got new music to play. We got new music. Yo, play that joint you've been talking about, French, that you think is the boy.

[French Montana]

I'mma let. I'mma let Max pick one and I off the tape. You can play which one is. Oh, Pop a half, he'll play. Pop a half and I play and I'll play. Ever since you left me joint. She popped the half guys no panties on count Cash is my favorite song that cool black but the baby chrome I make the most of it I bet them hoes love it Fly by that plane ready tell up ain't no luggage might just go Ghost white got no stomach coke boys, they ain't ready wave guys, they all love cash in the zone probably with four or five trying to show probably four or five years and I'll be gone probably with my dog's high sitting on the throne.

[Max B]

Yeah, we ace boom corn true hustlers give me all the energies up you can muster New attitude, new mood, new clusters, gallon of the bulls if you snooze, you too rusty some other type of so hard to explain it powers is the way it's so hard to contain it Bigger boy the streets back you so hopeful you see him in the streets, he's a local that slick ass there with the charming Debbie When I wave my arm, I make alarms Bullet stairs throwing you pull up a chair these is old, they going home.

[Joe Budden]

I couldn't care she popped the half.

[French Montana]

Guy that bad with no panties on count Cash is my favorite song that cool black but the baby chrome, I make the most of it I bet them hoes love it Fly by that plane ready tell up ain't no luggage might just go Ghost white got no stomach Coke boys they ain't ready wave guys they all I'm cashing zone probably with four or five trying to show probably four or five years and I be gone probably when my dog's high sitting on the throne.

[Max B]

Just a taste, just a taste.

[Joe Budden]

It's hard.

[French Montana]

Play one more.

[Jadakiss]

Yeah. Hell, yeah.

[Max B]

Just a taste.

[French Montana]

Play the other one.

[Joe Budden]

Oh, no, this is the one. Yo, stop it. This the one.

[Max B]

It's the one. It's the one.

[Joe Budden]

No, no, this the one.

[Max B]

It's the one.

[Joe Budden]

I heard y' all in the studio when y' all played this. I was like, this shit out of here. Yeah, this the one. I never even heard one word. Guess the one. Remember I told you this is what. This is what one second when I already know. This the one. Let's go. Get ready to shake your asses.

[French Montana]

I went deaf on the break ass Ever since you left me More money, more cars, more hoes, more show Ever since you left me More diamonds, more gold, more motion, more holes I went deaf on the biff I went deaf on the biff All I need is one night All I need is one night I went deaf on a bitch yes, ma, yes I fiesta drop top G wagons we don't do 10 Teslas don't pay for the bad guy pay semesters I turn dream girls to my new extras Niggas recognize game girls do too Run through the city like the 2 Live crew got a Harlem broad, got a Brooklyn broad I ain't come this far just to come this far A friend to all is a friend to none so don't push me bitch Cause I'll press the button I went deaf on the it started I went deaf on the b. All I need is one night.

[Commercial Announcer]

All.

[French Montana]

I need is one night I went deaf on a bitch All I need.

[Max B]

Is one night One chick dumb drip Baby wanna piece Call me scrumptious Baby wanna be with me Call me husband she was singing on my mic Teddy rug spin. Shoes I went deaf Blew my mood.

[French Montana]

I just keep I went deaf on the. I went deaf on the All I need is one night All I need is one night I went deaf on.

[Joe Budden]

A.

[Jadakiss]

Try and get him that other he trying to get you that other. This is a monster. This will get you to Morocco to see the monkey.

[Max B]

You gonna get that.

[Jadakiss]

I didn't get you to Morocco. I didn't get you to see the monkey right there.

[Joe Budden]

He gonna get that.

[Jadakiss]

I didn't get you your own monkey.

[Max B]

You gonna get that password.

[Joe Budden]

I went deaf on him.

[Jadakiss]

That's crazy with that. That's a heat seat.

[Max B]

A couple pieces Taste. This is taste.

[Jadakiss]

That's a global nuclear monster. Right?

[Max B]

Listen and and shout out to Bro, the rollout was crazy.

[Jadakiss]

Still roll.

[Max B]

The Vinnie, we still rolling. Still roll.

[Joe Budden]

Still having un roll Sample my man.

[Max B]

Big Swiss Roll from Miami.

[Jadakiss]

Oh, the big.

[Max B]

The big Swiss Roll. We still rolling. Yeah, roll out is crazy. You know, put like three, four together about 16 out changes.

[Joe Budden]

Yeah, that's the way we got kid art.

[French Montana]

Shout out to Johnny.

[Max B]

Shout out to Johnny K. That nice. The model was crazy.

[French Montana]

I had that record for like a year. I just had a tuck.

[Joe Budden]

I heard it.

[French Montana]

I'm give it two seconds.

[Joe Budden]

I heard it. I said no, no yeah, there's no way Max B coming home to rap on this. I said this, Ed, because you. You got so much charisma, so much style, and, you know, it takes me back to the little clips when you had the long hair. So I knew you was going to do what you had to do to this. I said, oh, oh, my God.

[Max B]

He made it a point. I get on that record. He like, yo, fuck doing. We got shit going on. But look, get on this like you need this.

[Joe Budden]

Yeah, that's how.

[Max B]

That's how he did that.

[Jadakiss]

Listen to him.

[Joe Budden]

You shot the video yet?

[Max B]

You shot the video last time, man.

[Joe Budden]

You didn't bring out the pilot hat?

[Max B]

Nah, we was looking out the pilot pilot hat.

[Joe Budden]

Resting the pilot hat. I never. I seen a lot of things in my life that pilot hat.

[Max B]

Boy, we had the velvet blazers going off.

[Joe Budden]

Y' all was going crazy.

[Max B]

I had about a minute. That on last night.

[Joe Budden]

French, that's out of you.

[French Montana]

Oh, thank you.

[Joe Budden]

Put the bag behind that.

[Max B]

He was not around. You got.

[Joe Budden]

Welcome to Royal Airlines. What's the. Take you to Morocco? Yeah, what's the name of it?

[French Montana]

Yeah, the airlines, we try to go independent. Get that back.

[Joe Budden]

Like, what's the.

[French Montana]

What's Morocco?

[Joe Budden]

You try to get it at Makares. Y' all should have brought the little man in the video. Video. This ain't that.

[French Montana]

That ain't that. Ain't this cracking.

[Joe Budden]

Kiss.

[Max B]

Arizona was tough.

[Commercial Announcer]

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[Jadakiss]

This is Julian Edelman from Dudes on dudes with Gronk and Jewels Sunday mornings I've got my game day ritual, coffee.

[Joe Budden]

Lucky socks and now New Morning Uncrustable Sandwiches.

[French Montana]

It's all about that 12 gram protein boost with the new Uncrustables Bright Eyed.

[Joe Budden]

Berry or Up and Apple flavors.

[Jadakiss]

Bright Eyed Berries got not a feisty receiver.

[Joe Budden]

Energy up an apple.

[French Montana]

Your classic Do it all tight end.

[Covino and Rich]

Soft, pillowy, packed with protein and easy.

[Joe Budden]

Enough for Gronk to grab from the freezer. Whether you're on the couch, driving to.

[French Montana]

The tailgate or heading to the locker.

[Joe Budden]

Room, new Morning Uncrustable Sandwiches are the.

[French Montana]

MVP of sandwich snacks.

[Covino and Rich]

Your new Sunday kickoff ritual starts here.

[Joe Budden]

With New Morning Uncrustable sandwiches packed with.

[Jadakiss]

12 grams of protein.

[Commercial Announcer]

With volley from Ishares, you get access to both monthly income and growth potential.

[Joe Budden]

In one simple ETF. It's the best of both worlds.

[French Montana]

Discover Bali iShares Large Cap Premium Income.

[Joe Budden]

Active ETF iShares the market is yours. Visit www.ishares.com to view perspectives for investment.

[Commercial Announcer]

Objectives, risks, fees, expenses and other information.

[Joe Budden]

That you should read and consider carefully before investing.

[Commercial Announcer]

Risks include principal loss in the use of derivatives, which could increase risks and volatility.

[Joe Budden]

Monthly income is not guaranteed.

[Commercial Announcer]

Prepared by BlackRock Investments, LLC.