
Hosted by Jam Anderson · EN

Everyone is learning AI. Everyone is building apps. Almost nobody is teaching you how to actually market what you build. Jam Anderson came back from the Women Building AI event in Salt Lake City with that realization, and it lit a fire under something big: the AI Marketing Sprint, launching inside Club Jam on August 1st. In this episode, Jam and Flora break down exactly what the sprint covers: your brand and story, your website, SEO, blogging that posts every single day on autopilot, social channels that run themselves, ManyChat for top-of-funnel, and even AI voice and podcasting with ElevenLabs. Jam also reveals she is building a brand-new side hustle from scratch alongside members (hint: it involves her other lifelong passion), with a goal of six figures in six months, fully automated. You will hear what to budget for, why the sprint works in 10 to 15 minute daily micro-lessons you can batch on a weekend, how it differs from the Go-Giver Challenge, and why every week stands alone so you can jump in wherever you are. Best part: it is included with your Club Jam membership. No upsell. Phase zero starts Saturday, August 1st for anyone beginning from ground zero. Marketing kicks off Monday, August 3rd. July is your month to catch up on the Zero to Claude Sprint if you have not done it yet. Join us at skool.com/jamoutai

What happens when a community of small business owners spends 10 days using AI to practice generosity? They don't just get better at prompting. They get better at giving. And at receiving, which it turns out is the harder skill. In this episode, our AI hosts unpack the Club Jam Go-Giver Challenge: 10 days, five laws, and one community discovering that the highest use of artificial intelligence isn't to make you louder. It's to get out of your own way. You'll hear about the metal detector theory of authenticity, why generosity can't be a mood, the cold plunge moment that stopped everyone cold, and why the ask column on your 30-day plan might be the most important thing you do this month. The Human Side of AI publishes Mondays and Fridays. Find us wherever you listen to podcasts.

What if the concepts behind great marketing have never actually changed, only the methods have? Marvin Drobes would know. With 50+ years in sales, marketing, and advertising and nearly two decades running his digital agency, Marvin has watched the landscape shift from print ads and Yellow Pages to Google Business Profiles and AI, and he's stayed standing through all of it. In this episode, Marvin joins Flora to talk about what it really means to help local businesses stop competing and start dominating, his take on why most small business owners are using AI all wrong, and how a chance recommendation from his mentor led him to Google NotebookLM and a podcast strategy that tripled his downloads. He also makes the case that AI is no longer a competitive advantage. It's the new baseline. And if you're still asking it to just write an email, you might be leaving a lot on the table. You'll hear Marvin's thoughts on prompt engineering, client selection, the shiny object syndrome, and why a website that speaks to the reader, not about you, is still the most powerful tool a business can have. Find Marvin's podcast, Online Digital Marketing Today, on Apple Podcasts and Spotify. Visit him at earningcoachmarketing.com.

What if everything you know about getting found online is already outdated? In this episode, our AI hosts break down the marketing insights that are reshaping how smart businesses capture attention in 2026 — from the neuroscience of why people don't buy, to why your SEO strategy needs a complete rethink, to the six-pillar framework for building a brand that people reach for without even thinking about it. Sessions from executives at Nestlé, Meta, and Morning Brew. Decoded for creators and small businesses. The Human Side of AI publishes Mondays and Fridays. Find us wherever you listen to podcasts.

_*]:min-w-0 gap-3"> Brent LaGrange is a doctor of physical therapy from Denver, Colorado, a lifelong tinkerer, and someone who woke up from a coma on his birthday and realized his family had no way to reach anyone. No contacts, no calendar, no plan. _*]:min-w-0 gap-3"> That experience sent him down a path of building something that didn't exist yet. He's not a developer. He's an entrepreneur who decided to stop waiting for permission. _*]:min-w-0 gap-3"> In this episode, Brent talks about training AI on movement and rehabilitation modalities most therapists can't integrate, his personal agent setup that lets multiple AI tools compete for the best answer, the 90-10 philosophy he learned from the AI Surfer, and Glidewell, his new company helping people navigate end-of-life planning at any stage of life. _*]:min-w-0 gap-3"> If you've ever felt like you needed someone else to build the thing you're imagining, this one is for you. _*]:min-w-0 gap-3"> Join the Club Jam community at skool.com/jamoutai/about

Claude ships two autonomous agents -- and most people don't know the difference, or why it matters. In this episode, our AI hosts go deep on Claude Cowork and Claude Code: how they actually think, act, and remember, why only 1.6% of Claude Code's source code is actual AI logic, and what the five-layer memory pipeline means for how these tools handle your work. Plus: why Thomson Reuters dropped 16% in a single day after Anthropic's plugin release, what enterprise security teams are quietly panicking about, and a closing question worth sitting with long after the episode ends. This one came straight from our Club Jam community -- inspired by members working through the current Claude Sprint. 🏡 Join Club Jam: https://www.skool.com/jamoutai

Olesya grew up in the final years of the Soviet Union -- born in Azerbaijan, displaced by ethnic war at nine, raising herself through the chaos of 1990s Russia alongside an entrepreneurial single mother who had company registration number one in their region. By 21, she had two university degrees with honors and a scholarship to Boston. By 26, she had her own lighting design firm in Moscow. By her 40s, she had lived in four countries, filed five patents, built and lost a decade of investment in a cross-continental business when the Russia-Ukraine war hit, and then rebuilt her entire tech team -- replacing seven experienced developers in three months -- using AI. In this conversation, Olesya shares the mindset behind that kind of resilience, why most people are misusing AI (hint: they're skipping the methodology), and why she believes we have a very short window right now to learn deeply before the opportunity closes. What you'll take away: Why building a methodology before touching any tool is the real competitive edge How Olesya used Claude to replace an entire dev team and ship a product What it means to "feed the beast" and how to make sure you're the one profiting first Her practical advice for small business owners: write down what you do each day, then ask -- what can the machine do instead? This episode is for anyone who has ever been pushed to start over -- and chose to build something better.

What actually happens when you spend six weeks learning Claude from the ground up? In this episode, our AI hosts do a full recap of the Zero to Claude Sprint — Club Jam's newest training program where members go from AI beginners to builders. We trace the full arc: getting past the search engine mindset, connecting your real tools like Gmail and HubSpot through MCP, building Skills so Claude stops forgetting who you are, creating Projects to keep your contexts clean, and finally stacking workflows so the whole system runs without you. Layered underneath all of it is the bigger question the sprint keeps coming back to: if AI handles the busywork and gives you your time back, what are you actually going to do with it?

In this episode, Flora sits down with Jonathan, known online as Dr. AI, a Southern California-based automation strategist and educator who went from $32,000 in debt and two months behind on rent to empowering over 500 entrepreneurs with AI and automation systems. Jonathan shares how necessity turned him into a self-taught coder and robotics builder, why he believes entrepreneurs in early traction shouldn't seek balance, and how he's helping coaches and consultants become the bottleneck in their own business and then get themselves out of it. He also breaks down his four core systems that can save business owners up to $2,000 a month in overhead, and the moment a live stream viewer gave him his name.

Jess Pischel didn't plan to be an AI consultant. She spent years in corporate learning and development, had a few babies, stepped back from the road-warrior consulting life, and eventually found her way back to the work she loved through a SCORE webinar and a community called Club Jam. Now she runs Human First AI Consulting out of Cleveland, helping small to mid-sized businesses figure out where AI actually fits in their operations before spending a dime on fancy tools. Her philosophy? People, process, technology. In that order. Always. In this episode, Jess talks about helping a funeral home automate data entry so directors can be more present with grieving families, building a morning briefing agent for a California general contractor driving between 10 job sites a day, and why the biggest mistake most businesses make is skipping straight to the chatbot. She also shares how Ohio's TechCred program reimburses businesses 100% for AI training and why she built a course for it. If you've been waiting for permission to start small, this one's for you. Connect with Jess at humanfirstaiconsulting.com or find her on LinkedIn.