Podcast
The Hunt for Incredible
Hosted by Gideon Spencer · EN
Incredible people weren’t born Incredible. They simply took the right steps. Join Gideon Spencer as he interviews people who have accomplished incredible things to break down how you can do the same.
11episodes
Episodes
Newest firstAll episodes
Ep 85: 5 Market Requirements for Buying a Micro Resort
Mar 500:18:50Tap to summarizeMost investors chase hot markets and lose. The ones winning right now? They're following a 5-point framework most people have never heard of.Gideon Spencer breaks down exactly how to identify killer micro resort markets — and reveals why the most talked-about locations are quietly destroying investor returns. In this episode:The Golden Distance Framework — the precise proximity rules that make a property recession-resistant from day oneWhy Texas is the wild west of micro resort development (and why that cuts both ways)The permitting trap that turned a stunning Santa Barbara property into a 3-year nightmareHow to force appreciation by stacking units — and why micro resorts can cash flow 2–4x better than hotelsThe supply-demand truth killing Hill Country investors (and where the smart money is moving now)"I would way rather own in a smaller market that has less demand but dramatically less supply than a market that has 50x the demand but 200x the supply." — Gideon Spencer🎧 Press play before you make your next offer — this framework could save you from a very expensive mistake.
Transcribe →Ep 84: How AI Agents Can Turn 1,000 Real Estate Deal Reviews Into Your First Closing
Feb 2700:18:08Tap to summarizeThe rules of real estate investing just changed overnight. Gideon Spencer breaks down the technology he calls bigger than the internet—AI agents that work 24/7, call brokers in your voice, and send LOIs before most investors have finished their morning coffee. This isn't a future prediction. It's happening right now.Why AI agents aren't chatbots—they act, reaching out to owners, pulling tax records, and nurturing off-market relationships on your behalfHow investors are automating the entire acquisition pipeline: deal search → screening → underwriting → LOI submission, end to endThe brutal math: traditional investors review 1,000–3,000 deals to close one; AI flips that equation entirelyThe voice cloning breakthrough (as of one week ago) that passed the Turing Test—and what it means for deal sourcingTwo accessible entry points right now: Perplexity Comet and Claude Cowork—plus what Gideon's team is building with open-source Clawbots"The investors with the best agents are the ones who win.""Your plane will never lift off if you never go fast enough—and there are people with robots sending LOIs 45 minutes after a deal hits the market."The window is open—but not for long. Hit play and get ahead of the wave.
Transcribe →Ep 83: Boutique Hotels to Micro Resorts: My 2026 Cash Flow Shift
Feb 1900:20:12Tap to summarizeBoutique hotels and micro resorts are not created equal, and most investors are choosing without a real framework to compare them. In this solo breakdown, Gideon covers:Barrier to entry: Why micro resorts are more newbie-friendly and require less all-in capital from day oneCash flow edge: How lower rural cost basis + high nightly rates creates short-term-rental-level returns at scaleAppreciation potential: The unit-expansion strategy that forces value—and the zoning trap that kills itRecession resilience: Why Solvang saw a 5% travel increase while the rest of the US dipped 10% in 2025The barbell strategy: How Gideon swings between extreme cash flow and extreme appreciation plays"I love my boutique hotel portfolio—but micro resorts have the edge, and that's why it's a big focus for 2026." — Gideon SpencerPress play to get the full comparison framework before you choose your next investment vehicle.
Transcribe →Ep 82: How We Raised $3.1M in 30 Days for Our Hotel
Feb 1200:28:57Tap to summarizeWhat if the reason you can't raise capital has nothing to do with your deal—and everything to do with who you're being? Gideon breaks down the exact playbook his team used to raise $3.1 million in 30 days, revealing why mindset crushes strategy every time.The "hot girl at the bar" mindset shift that transforms investor conversations from desperate pitches into magnetic opportunitiesWhy 40% of cold contacts said yes to hearing about future deals—and the exact text message format that made it happenThe lurker effect: How an investor who never engaged dropped $50K after a 5-minute callOne LinkedIn post per week puts you in the top 1% of creators—and unlocks untapped W2 capital"We lie to ourselves more easily than we lie to anybody else. When you tell yourself you're gonna commit to something—do you actually do it?"Ready to stop chasing capital and start attracting it? Hit play and steal the frameworks Gideon used to close $3.1M.
Transcribe →Ep 81: Boutique Hotels to Micro Resorts: My 2026 Cash Flow Pivot
Feb 400:27:14Tap to summarizeWhat if you could leave your W-2 with a single real estate deal? While most investors are stuck choosing between cash flow OR appreciation, Gideon reveals the overlooked strategy that delivers both—and why he's going all-in on it for 2026.In this episode, you'll discover:Why boutique hotels crushed his appreciation goals but left his wallet hungry for cashThe "barbell strategy" that separates wealthy investors from everyone elseHow a $3M property can put $240K in your pocket annually (with the math to prove it)The saturated market trap destroying returns—and where smart money is flowing insteadA financing hack using "park models" that banks actually love"AI can't own things. AI can only do things. So I don't want to make my money from doing things—I want to make my money from owning experiences that cannot be replaced."Ready to build cash flow that actually moves the needle? Hit play and DM Gideon @gideonspencer_ with your questions.
Transcribe →Ep 80: 1 Amsterdam Apartment to $125M Managed: Revenue Management Secrets With Jasper Ribbers
Jan 3000:46:16Tap to summarizeWhat happens when a finance trader quits his job, becomes homeless for eight years across 100 countries, and stumbles into Airbnb before anyone knew what it was? He builds a revenue management empire.Jasper Ribbers went from renting out his Amsterdam apartment in 2012 to now overseeing $125 million in yearly short-term rental bookings. In this episode, he reveals:Why "set it and forget it" pricing costs operators 10-40% in lost revenueThe three pillars of revenue management most hosts completely ignoreWhy diversifying by guest type beats geographic diversification every timeThe hiring mistake that nearly killed his business growthHow micro resort economics crush scattered portfolio returns"A company is the people and the systems. Those are the two things you need."🎧 Plus: Get Jasper's free revenue report at freewildfoundry.com/report to discover the holes in your pricing strategy.
Transcribe →Ep 79: How to Build a $1M Personal Brand: Content Creation Strategies With Courtney Johnson
Jan 700:52:55Tap to summarizeWhat if the only thing standing between you and your dream life is a lie you keep telling yourself? When Courtney Johnson got laid off, she finally stopped building personal brands for everyone else and went all-in on her own—landing a book deal with Penguin Random House and 500K+ followers in record time.What You'll Learn:Why opportunities go to the loudest, not the most qualified—and how to leverage that truthThe childhood programming keeping you from posting consistently (and how to override it)The "pottery class principle" that separates content creators who win from those who quitWhy paying for your peers accelerates success faster than any strategy"If you're going to complain about something, go create it yourself. The market rewards creators." — Courtney JohnsonReady to stop lying to yourself about what's possible? Press play and discover the gap between where you are and where you want to be.
Transcribe →Ep. 78: Creative Financing Breakdown: 3 Methods Stacked on 1 Hotel Deal with Gideon Spencer
Dec 3100:27:00Tap to summarizeWhat if you could buy a hotel without spending a penny of your own money? That's exactly what one investor in Gideon's community did—and in this solo episode, Gideon breaks down the exact strategies that make deals like this possible.The four questions that unlock seller motivation and turn "no" into creative deal structuresWhy asking for seller financing upfront kills your credibility—and how to position it as a benefit insteadMaster lease agreements: the "most beautiful and least utilized" method for building massive equity with minimal capitalHow Gideon stacked three financing methods on one hotel deal to slash his cash requirement"You're not trying to solve the problem of just getting to close—you're trying to solve the seller's problem post-close."Whether you're eyeing your first commercial deal or looking to stretch your capital further, this episode hands you the playbook. Listen now and start structuring deals that actually pencil.
Transcribe →Ep 77: 250 Units Without Outside Investors: Luke Carl's 15-Year Real Estate Journey
Dec 2400:46:30Tap to summarizeWhat if the path to 250 rental units didn't require outside investors, fancy strategies, or lucky breaks—just years of living on $20 a day while driving Uber at night? Luke Carl built a real estate empire the hard way, and he's brutally honest about every punch to the face along the way.The "dumb luck" transition: Luke didn't strategically target short-term rentals—he simply couldn't afford Nashville anymore and pivoted to the next town over where overnight rentals were the normWhy NOW is the buying window: Interest rates are dropping but property prices haven't caught up yet, creating a rare moment of increased purchasing power before values riseThe 14-unit cleaner threshold: To keep quality housekeepers loyal and full-time, you need approximately 14 properties feeding one crew—anything less and you're competing with InstacartTax loophole for W-2 earners: Short-term rentals allow material participation + bonus depreciation even with a day job—impossible in any other asset class"We were literally living on $20 a day for several years to throw money in the pot for the next down payment."- Luke CarlDiscover how Luke scaled to 250 units while keeping operations lean with just three team members—and why he says the best time to buy beach houses is right now.Check out Luke on his socials and website: Instagram: @lukecashflowcarlWebsite: https://theshorttermshop.com/
Transcribe →Ep 76: The 95% Automation Strategy: Building a Boutique Hotel Portfolio with Gideon Spencer
Dec 1700:50:03Tap to summarizeHotel investor Gideon Spencer sat down with Terry Knight to share the raw story behind his boutique hotel empire—including the four-month period when his wife became bedridden, his mom got cancer, and his dad faced heart failure. They dove deep into how that crisis forced Gideon to abandon his tech career and go straight for commercial real estate with zero experience.In this conversation with Terry, Gideon reveals:The "Mentor Flywheel" strategy that let to the first hotel partnership without any real estate backgroundHow Gideon negotiated my first deal from $8.5M down to $6M by understanding seller motivationsThe exact automation systems running 150+ hotel units at 95% efficiencyWhy Baby Boomers retiring creates a 2-year window for acquiring hotels at massive discountsThe counterintuitive approach to evaluating hotels with zero financial records"You don't have to know anything. You literally just need to sell a vision to somebody who knows that thing." - Gideon SpencerTerry Knight hosts a top entrepreneurship podcast featuring 8- and 9-figure earners sharing their wealth-building strategies. Listen to the full conversation about pivoting from tech to hotels, automating operations, and why selling massive visions is easier than small ones.
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