Kyle Forgeard Breaks Silence on SteveWillDoIt Controversy, NELK, & The Truth About Happy Dad

Summary

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The Iced Coffee Hour with Kyle Forgeard

Episode: Kyle Forgeard Breaks Silence on SteveWillDoIt Controversy, NELK, & The Truth About Happy Dad

Hosts: Graham Stephan & Jack Selby
Guest: Kyle Forgeard (NELK, Happy Dad)
Date: February 13, 2026

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Episode Overview

Graham and Jack sit down with Kyle Forgeard for a candid conversation spanning the rise of NELK, building viral businesses, the controversial dynamics with SteveWillDoIt, and the truth behind the explosive growth of Happy Dad seltzer. Kyle provides rare insight into fame, influencer entrepreneurship, navigating friendships under pressure, and what’s next for the NELK brand.

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Key Discussion Points & Insights

1. The Evolution of NELK: From Pranks to Business Empire

• NELK’s DNA: Partying, pranks, travel, and “boys being boys,” underpinning early viral success ([00:01–08:10]).
  • "Those were the three recipes of like what made a Nelk video great." — Kyle [08:10]
• Pivot to Business: Not just entertainers—NELK spun up multiple massive, profitable ventures (merch, Happy Dad).
• Merch Power: Merch became the lifeblood when YouTube demonetized NELK, with 300,000 concurrent users crashing their e-commerce site ([27:23]).
  • "That drop did $33 million in gross." — Kyle [28:01]
• Authenticity: Key to fan loyalty and growth was being unapologetically themselves, not following the sanitized “prank intro–outro” format ([22:31–23:55]).

2. The Happy Dad Origin & Philosophy

• Inspiration: The realization of NELK’s sway on alcohol purchases (from "Rona Season" shirts to frat parties offering Coronas) drove Kyle to want their own seltzer.
  • "I saw the influence we had with alcohol... I think this is a billion dollar play." — Kyle [11:23]
• Branding Strategy: Deliberately did NOT use the NELK or Full Send name, aspiring for the product to outgrow the creator and stand alone, like Casamigos ([13:02, 13:54]).
• Growth & Financials:
  • 120+ employees at Happy Dad, 22+ at NELK ([05:41–05:47])
  • Only two seltzers (Happy Dad, White Claw) are growing; Kyle has not taken a single penny out, fully reinvesting ([15:35–15:43])
  • “Profit’s about 12% when it’s all in... We don’t control the prices of the cans.” — Kyle [16:06]
• Regulations: Strict alcohol industry marketing laws (can’t claim health benefits, can’t attack other alcohol brands) ([16:59–17:54]).

3. Financial Transparency & Wealth Mindset

• Kyle’s Investments:
  • Diversified via a business manager; notable investments include an early stake in X (Twitter).
  • Cautious investor—“I'm pretty picky, to be honest... I won’t just throw money into anything” ([34:08]).
• Spending:
  • Cars (~$5.3M), watches (~$2M), real estate (~$12M); only uses private jets for "emergency" or business-critical travel—spent $600k on charters in a year ([36:03]).
  • “Jets are the stupidest thing you could spend money on, for sure.” [35:22]
• Money’s Influence:
  • Success changed the vibe—young, unstoppable hunger shifted to comfort.
  • “Money does money everything up... You could ask any one of us.” ([29:33])

4. SteveWillDoIt: Friendship, Controversy, and Content

• Relationship with Steve:
  • Once managed Steve directly—helped build his channel and success.
  • “We’re just on like two different paths... Friends are always gonna have little back and forths a little bit. And then you add this high stakes business...” — Kyle [01:08] and revisited at [49:08]
• On Steve’s Financial Antics:
  • Steve’s gambling is part of his content machine; Kyle admits he can’t stomach losing like Steve ([39:36–40:49]).
  • "He's just different, bro. He's just a madman." — Kyle [40:00, 40:59]
  • "I think Steve just cares about his content a lot too, so he's willing to spend whatever the he spends on it." — Kyle [40:42]
• Rumor Addressal:
  • No major beef—just life and growing in different directions.
  • “I think me and Steve are gonna be like that too... We’re always gonna be boys and I’m always there for him.” — Kyle [49:12]

5. Entrepreneurship: Lessons, Pivotal Moments, and Advice

• Three Pivotal Decisions:
  1. Pivot to authenticity, standing out from formulaic pranksters ([22:31–23:55])
  2. Building direct-to-fan revenue when demonetized (the merch drop era)
  3. Betting on Happy Dad as the next-billion-dollar move
• Learning from Mentors:
  • John Shahidi, Sam (CEO), and Dana White cited as main business mentors/inspirations ([20:54–21:32])
  • “Dana White—he never quits. He never takes no for an answer... That’s one thing I try to follow in his footsteps.” — Kyle [21:00–21:02]
• Advice for Influencer Brands:
  • Don’t box yourself in with a personal brand name; aim for product longevity away from your "face" ([13:02–13:54])

6. Breaking Down Viral Content, Streaming, and the State of the Internet

• Negativity Sells:
  • Only the negative moments go viral—“It’s a weird state of the Internet right now.” — Kyle [03:55]
• Streaming Shift:
  • Clipping culture incentivizes fake/inflammatory captions for views—“It’s literally paying to spread misinformation.” — Kyle [66:45]
  • Streaming/gambling deals now make some streamers richer than YouTubers ever were ([65:23])
• Unreleased & Dream Content:
  • Some pranks are shelved due to controversy or sensitivity; plans to launch “Nelk Unleashed”—a full-blown, high-budget prank series on a streaming service, involving celebrities ([68:31–69:41])
  • “Picture if Nelk had a million dollars to shoot any prank they want, like, unlimited budget per episode...” — Kyle [69:21]

7. Notable Stories & Behind-the-Scenes Moments

• Elon Musk Podcast:
  • Elon almost pulled the plug due to Steve’s past pranks but ended up doing a legendary four-hour episode, drank “eight Happy Dads” ([52:37–54:08])
• Donald Trump Interview:
  • Trump’s charisma and ability to “command a room” contrasted with Elon; YouTube deletion boosted visibility ([54:42–56:35])
• Canada/US Greencard Struggles:
  • Frequent border issues after prank-related arrests, challenges as a Canadian entertainer moving to the US ([58:28–60:53])
• Biggest Personal “Pinch Me” Moments:
  • Meeting Drake, Bieber, Dana White; Drake gifting him a birthday watch ([70:47–71:28])

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Memorable Quotes

• On NELK’s essence:
  "Nelk was always like partying, pranks, traveling, and boys being boys. I feel like those were the three recipes of like what made a Nelk video great." — Kyle [08:10]

• On Happy Dad’s vision:
  “We wanted to go for a beer vibe on a seltzer... all the seltzers were... for women. So we wanted a retro beer vibe and to go after the male demographic.” — Kyle [12:40]

• On influencer branding:
  “You want the brand to be bigger than Nelk or Full Send... you box yourself in if you call it a Nelk seltzer.” — Kyle [13:02]

• On money and success:
  “Money does money everything up, bro... you get more comfortable. Not just me, everyone.” — Kyle [29:33]

• On SteveWillDoIt:
  "He's just a madman." — Kyle [40:59]
  "We're just on two different paths right now... I think Steve's like, I don't know. He's just doing his thing and he's crushing his YouTube." — Kyle [47:07]

• On risk-taking:
  "We were young. We were trying to make it. We didn't have money, so there was nothing to lose." — Kyle [62:14]

• On future ambitions:
  “I really want to do a lot of elevated content... I wrote an animated series, kind of like our version of a South Park... called Degenerates.” — Kyle [77:02–77:30]

• On self-improvement and relationships:
  “Right now I'm just focusing on being the best version of myself and attracting who I want in a partner.” — Kyle [79:09]

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Notable Timestamps

• NELK Merch Drop & Demonetization: [27:23–28:32], [23:55–26:56]
• Happy Dad Origin Story: [09:11–14:30]
• SteveWillDoIt Content, Gambling & Friendship: [39:21–41:21], [43:41–49:41]
• Elon Musk Podcast Setup: [52:37–54:08]
• Donald Trump Podcast & Social Media Politics: [54:42–57:52]
• Reflections on Fame and Celebrity Access: [70:42–72:20]
• Future of Nelk & Kyle’s Goals: [76:04–77:54]
• Animated Series 'Degenerates': [77:02–77:31]

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Noteworthy & Light Moments

• Curse of the Chain: The saga of Steve's diamond chain, passed to Liver King, back to Graham, and returned to Steve amid 'bad juju' ([49:44–51:48]).
• Private Jet Budget: “My business manager called me the other day, and he’s like, bro, this pj budget’s… we got to bring this down… probably like 600,000.” — Kyle [36:03]
• Meeting Drake: “To get a gift from him... it’s just surreal, bro.” — Kyle [71:23]

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Conclusion

This episode is a goldmine for listeners interested in influencer entrepreneurship, the backstory of viral business building, and the honest realities of internet celebrity. Kyle drops unfiltered wisdom on risk, wealth, authenticity, and navigating the complicated world of content creation and friendships under the spotlight—punctuated by sharp anecdotes, humor, and real business lessons.

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Transcript

[A]

That new thing. Yeah, we've got it. The Drop by GNC bringing you all the newness that matters. Hand picked by the pros who actually know what's up and what's proven to work. We keep you on top of the trends and dialed into what's next. Whether you're crushing it at the gym, leveling up your game, or thriving every day, the Drop by GNC is where the latest solutions in health and wellness land first. Nonstop innovation and fresh finds. Daily explore what's new and what's next on the Drop by gnc. Nelk was always like partying, pranks, traveling, and boys being boys. I feel like those were the three recipes of like what made a Nelk video great. Guys, we're looking to do our merch way different than any other YouTuber.

[B]

You guys have consistently been able to spin up businesses that end up being massive, wildly profitable and extremely viral.

[A]

What we had was special, like to be able to get 300,000 people on an e commerce website.

[B]

We.

[A]

It's insane. Money everything up, bro. I have 2 million in watches. How much money do I have in cars? 5.3, 5.3 million cars. I probably got like 12 million in real estate.

[C]

What do you think about Steve will do. It's financial crisis.

[A]

I think we're just on like two different paths. Friends are always gonna have little back and forths. A little bit. And then you add this high stakes business and different people in everyone's ear telling them different things.

[C]

It's embarrassing.

[A]

I don't even want to say only 300,000 on fights. I mean, he's a little in the head with Gam for sure. Like he's just, he's just different. I never said this before, but.

[B]

Kyle, thank you so much for coming on the iced coffee hour podcast.

[A]

We really appreciate it. Appreciate you guys. Yeah, thanks for having me.

[B]

So first of all, we have to apologize because of Andrew Schultz.

[A]

Oh my God. Yeah, we started all that.

[B]

Yeah. We had John on the podcast and I asked him a simple question, an innocent question. Ever filmed an episode and not posted it? He said yes. With Andrew Schultz. He explained why apparently him and Steiny were just going at it, at each other's throats the entire episode. We posted that short. It blew up millions of up.

[C]

Yeah, the comments.

[A]

Shahidi blew that up.

[C]

You got this audience that was all like commenting that the likes on these posts. Were you guys surprised?

[A]

That went nuts.

[B]

That out of all the things. Yeah, yeah. I didn't know.

[A]

John probably dropped a lot of gems and that was the One that. Yeah, yeah. That was the whole. So you guys started that whole situation?

[C]

Yeah, I guess. So, technically, John started it, and we just fan the flames a little bit.

[A]

Yeah, no, that was an interesting situation. I mean, when we did it, it was definitely awkward and then. But it was weird, if I can remember, too. I'm pretty sure, like, Schulz was the one that hit me because me and him and John were in a group chat, and Shaws was the one that's like, yo, like, I don't think we should drop that. So I was like, are you sure? Like, I thought it was funny because if you guys see my reaction to it, too, like, I'm just like, bro.

[C]

It'S a. I didn't think it was that big of a deal.

[A]

I'm just. I'm sitting there, I'm laughing. Yeah, I thought it was funny, but so I was like, why not? Let's just drop it? And he's like, no, like, I think we should redo it. We could do it better. And then when you guys dropped that clip, like, Schulz just goes online and says, like, release the pod. Like, blah, blah. Yeah, he said that instead of, like, hitting me and John in the chat and being like, yo, boys, this is funny now. Like, I like this narrative. Why don't we just drop the episode? He kind of tried to, like, flip the script on me and say, like, yo, like, they're holding the pod out. And I was like, dude, I don't give a. Like, let's just drop it.

[C]

It's good marketing, though, right?

[A]

And, dude, I think it's so funny how people judge these pods so much. It's like, it's a convers conversation, you know? I thought it was funny.

[B]

It's true. If Graham and I have one slight disagreement on air, everyone thinks that we're just constantly hating each other, right? Like, no. Like, we're just having a conversation. It's just what boys do.

[C]

But we played up for the camera sometimes.

[A]

Like, I ever find yourself doing that in a pod, too. I think it's. It's so weird how all the negative only goes viral now, too. Like, I even notice us with pods. It's like, do you ever feel like you have to force yourself to kind of say something negative about someone?

[B]

Like, that should always do better than being positive.

[A]

That's what I'm saying. Yeah. Like, that's what's weird about it. Like, when John comes on that pod of everything, he says it's. It's only just the negative that goes, yeah, it's a weird state of the Internet right now.

[C]

So you got to tell us, how many podcasts do you film and not post?

[A]

I don't. Not many, bro.

[C]

Is there any episode you get a.

[B]

Clip from where people are going to be like, release the pod.

[A]

I'm trying to think.

[B]

You filmed one with Kamala and it just didn't go out?

[A]

No, we would have dropped that. We would have dropped that. You guys know we drop any. We've had some. Some bad people on. No, I don't think so. Really. I mean, we'll do internal pods, and they'll just be kind of, like, boring, and we won't drop them. But no, nothing that we've really held back like that. For me, I don't really care. I'll just drop it, like. Yeah, that's good. Yeah.

[C]

So it seems like you wear quite a lot of hats. You're an entertainer, entrepreneur, marketer. What do you think you resonate with the most?

[A]

I like all aspects of the. The business side of stuff, too. You know, I think wearing the. Being able to wear the different hats is what constantly makes stuff entertaining and fun. Like, I get to be on camera and do the content side of stuff, and that's fun. But then I get to flip that script and put on a different hat and, like, you know, talk business with John and, like, talk about the business of Happy dad and the strategy through that. I don't know if I could choose one specific aspect. Like, I love being able to. Yeah. Switch hats and do them all, honestly. But I do enjoy the business side of things, too.

[B]

Yeah, I think you do the business side of things phenomenally. Like, there are many other people with the same amount of subscribers that you have the same amount of views, the same fan base, the same audience. But you guys have consistently been able to spin up businesses that end up being massive, wildly profitable, and extremely viral. So I'm curious, how many people do you have working on your businesses right now?

[A]

I mean, at HappyDad alone, we have 120 employees between the US and Canada.

[B]

See, that's insane.

[A]

It's insane. Happy dad is insane. And then at Nelk. Nelk's mostly like a content operation now, so we probably have around 22 employees full time. So we got, like, five videographers. We got Gabe, our assistant Brett, who's another assistant too. People that just help out with socials, stuff like that. Yeah, so probably all 150 employees. 150 employees.

[C]

Because I remember when I saw your videos from the very beginning, and then I saw the phase where you guys are, like, out partying and drinking and, like, hosting these massive events. And I'm thinking behind the scenes, I'm like, you guys are really smart with the branding and with the way you position yourselves, and even though some people see you as, like, the party dude, I'm like, dude, this business is massive.

[A]

Well, we did party, for sure.

[C]

Yeah.

[A]

The only thing that's different now is I'm 31 years old, so I don't know if you guys ever partied. How old are you guys now?

[C]

I'm 35. 35.

[A]

27. 27. So, yeah, I mean, dude, I can't party. Like, I could when I was 21, right? I get hungover.

[C]

Like, feels like, how many drinks does it take to get hungover?

[A]

I mean, when we party, we party for sure. Like, if tonight's gonna be a celebration because we just did our hundred miles, we got ufc. So I honestly. I haven't even had a happy dad since, like, December.

[B]

What are you doing, man? You got one on the table right here. Mine's already cracked.

[C]

We bought these specifically for you.

[B]

Yeah, yeah, yeah.

[A]

This is my first one since my. My training. It's been like, 50 days, bro.

[C]

I don't have a happy dad.

[B]

Well, I asked you if you wanted a happy dad. He doesn't like the drink.

[C]

I get so messed up if I drink. If I have more than one drink in a night, I feel it the next day. And then I think as you get over.

[B]

Yeah.

[A]

I mean, when I was 21 to 26, I didn't even know what a hangover was, too. And that's, like, probably that magical air of no. 2 that we're talking about, where we talk about it all the time. Like, even me, Steve, like, Jesse, too. We talk about it where it's like, we would be on a trip, and we'd kind of. We were always trying to be a little health conscious, believe it or not. Like, trying to be in the gym and stuff. And so we'd be like. We'd be in Europe or something and be like, yo, we're not gonna drink today. Like, we're gonna try to just, like, you know, let's get our content. But we'd be sober, and we'd just try to get something. Like, we'd try to get something, and we wouldn't get anything. And then we just start cranking a couple drinks. Next thing you know, magic just starts happening. And it's not magic, though.

[B]

It's. It's business. It's like, entrepreneurs.

[A]

So drinking became productive.

[C]

For us.

[A]

And that would happen time and time again where it'd be like, bro, if we start drinking, we just get content. Which obviously is not really probably good for the mental health. But that's kind of just what Nelk was always, like, partying, pranks, and, like, maybe traveling. Boys being boys. I feel like those were the three recipes of, like, what made a Nelk video great.

[C]

So what's the worst thing that's come from all the drinking?

[A]

There's some crazy Steve stories, for sure. Oh, no, not. Not like, I think that's when it's all said and done type. You know what I mean? But no, nothing like, nothing too crazy.

[B]

Yeah. Well, since we're mostly like a business finance entrepreneurship podcast, what I'm curious about is the fact that drinking was, like, such an important part of your business. You consider yourself, you know, an entertainer, an operator, an executive.

[A]

I feel like you're just a really.

[B]

Solid entrepreneur slash visionary. I'm curious who comes up with all of the different ideas, because it's not just like, full send or it's not just like, Kyle or Nelk. It's like, you guys have Happy dad. Who came up with Happy Dad?

[A]

So, I mean, we could get into the story of that. But yeah, actually, my first ever employee manager Drew. Manager Drew, if you guys know him. I've known him since sixth grade. He grew up on my street, so he was like, our first ever. Me and Jesse hired him when we were working out of my basement. And at that time, we were drinking Coronas, and Corona was typically a drink for, like, older people. You didn't see, like, frat kids drinking Coronas. We were drinking Coronas and we started saying, it's Rona season, and we started saying it in videos, and then, you know, saying it in videos, saying it in videos. And then we would start to pull up to frats in our videos, and I pull up and they all have Coronas ready for us, and they're, like, giving us Coronas. And I was like, damn. Like, this is crazy because I always seen my dad and my mom drinking Coronas, not like frat kids. And then we did a merch drop. We heard you. Nine years of bring back the snack.

[B]

Wrap and you've won.

[A]

But maybe you should have asked for more. Say hello to the hot panny snack wrap.

[B]

Now you've really want. Go to McDonald's and get it while you can.

[A]

And we sold no lie, 24 or, like, 22,000 units of Rona season shirts. Just like, we had two SKUs white and blue 22,000 in 24 hours.

[C]

What's the gross revenue of something like that? That's got to be like.

[A]

I mean, maybe the shirts.

[C]

Million dollars.

[A]

Maybe the shirts were like 29.99.

[C]

It's about $5 million.

[A]

Yeah. And then profit's probably like, all said and done. Maybe like 40% with like all. All said and done.

[B]

Did Corona not sue you over that?

[A]

No. So we wanted to get a deal with Corona. So we're like, yo, like, we tried to reach out to Corona. Different people were trying to reach out. Now that I'm in the alcohol industry, I understand why they couldn't touch us because we're. We're chugging beers in public, we're drinking in stores with Target uniforms on. So there's so many rules in the alcohol industry with, like, marketing that you, like, can't break. So now that I'm in it, I understand why they couldn't touch us. But it worked as a blessing in disguise because different companies would approach us and say, like, hey, take 10% of alcohol company or here's X amount of cash to like promote our company. But bro, when I saw the influence that we had with alcohol, like, I saw it with my own eyes and I was like, dude, I think this is a billion dollar play.

[B]

So you came up with the idea of Happy Diet?

[A]

I came up with the idea of launching our own alcohol for sure. So I had met John at a dinner. He's told the story, but he was with Justin Bieber, who I've always obviously looked up to my whole life. Like, you know, growing up in similar. He's my age too. He grew up in Canada. Bieber was a fan our. Because he's. We've done like hockey pranks and stuff too, so I'm sure he liked that. But I met him with Bieber and then me and John and Sam got a dinner and we chopped it up and they basically said like, yo, how can we help you? Like, we want to help out in some way. And I was like, listen, I want to start an alcohol company. If you guys want to project, manage it. Because I knew I don't want to do the business side of it. I don't want to do the, the cans and the shipping and any of the logistical. Like, Sammy, our CEO, is an absolute killer. I don't want to know anything about that. I want to stick to the marketing, the strategy and the branding, you know. So they said, yeah, we're down. So we kind of teamed up and we came up with the name Happy Dad. We kind of just put in a group chat where, like, everyone spit out names, winning names, going to get, like, 5K, and someone came up with the name Happy dad, and we all loved it. And then once we came up with this logo.

[B]

I like that one.

[A]

We wanted to go for a beer vibe on a seltzer because all the seltzers were. It was all women drinking them. Right. Like, there was the skinny cans, too. So we wanted to go for, like, a retro beer vibe on a seltzer, and we wanted to go after the male demographic. So right when we saw this, like, retro logo, we just fell in love with it.

[B]

What was the second name you almost went with?

[A]

Well, originally, we're always debating, like, people were telling us too, like, oh, why don't you call it Full Send Seltzer or, like, Nelk Seltzer? Like, what's Happy Dad? Like, why Happy Dad? Right. But if you look at any of the brands that have sold or, like, exited, which could be a potential play for us, too, right? Is to exit. You want the brand to be bigger than Nelk or Full Send. Right. I think you kind of. You box yourself in. If we were to call it, like, obviously a Nelk Seltzer. Right?

[C]

Yeah.

[A]

Happy dad. We want to just. We wanted to use our existing platform to promote it, but obviously we want it to be bigger than us. Right. Like, look at Casamigos by George Clooney or something. Right. A lot of people, I'll tell. I'll be like, yo, you know, like, Casamigos. Like, George Clooney started that and, like, sold it. And they're like, really? And like, that's the goal with Happy dad, too. With me, like, the more. Sometimes I'll see people in the gym now and they'll be wearing a Happy dad hat. And I'll.

[C]

I see this.

[A]

I'll go over to them and try to, like, make eye contact with them. And they're like, they, like, grill me. They don't even know who I am. But I take that as a compliment because I'm like, bro, this is really working. Because if this is ever going to sell or exit or become, you know, super, super, super profitable, it's not. It's got to be way bigger than. No. And I think that's a mistake a lot of other influencers are making with their products, is they're just too much of the face of it, if that makes sense.

[B]

If they go away, the product goes away.

[A]

Yeah.

[C]

So isn't it then a good idea for you not to wear the Happy dad hat.

[A]

I just love the Happy.

[B]

It's free marketing.

[A]

I mean, I can still rep it, but sure. If you look at our Happy Dad Instagram, like, you're not going to see me, like, in every single post. You're not going to, like, I'm. I'm on there. But it's also, like, because a lot of these companies, too, they're skeptical. Skeptical of celebrity brands. Right. Like, there's always this fear of, like, oh, that's a celebrity brand. That's an influencer brand. There hasn't been that many that have, like, really sold. Like, what's one that's actually, like, sold? Right.

[C]

Besides Haley B. I was about to say Hailey B.

[B]

Cars and brother.

[A]

Right.

[C]

A little bit of it. I mean, that was a 20 or $40 million acquisition. This would be in, like, the. Hopefully billion.

[A]

Right.

[C]

Have you been approached at all to sell Happy Dad?

[A]

Not to sell, no. We haven't even, like, thought about positioning ourselves to sell yet.

[B]

We're just.

[A]

We're growing so much. We're the only. I think us and White Claw are the only seltzers that are still growing. Every other seltzer is declining. White Claw is growing in, like, single digits, and we're growing in, like, double digits every year. It's been four years, so we're just steady growing, growing, growing. Our distribution's growing every year.

[C]

Are you taking profits from this or are you just reinvesting?

[A]

I haven't seen. I haven't taken a penny from Happy Dad.

[B]

Really?

[A]

Not one single penny.

[C]

Has it been tempting to take any money from Happy Dad?

[A]

No, because we have much bigger goals than that. You know, I could take a salary from Happy dad, but I'm in this for the long term. Like, this is like, this is my baby. Like, even to see where it's been now, it's been four years. It's blown my. My wildest dreams to see where it's at. So we're in this for the long term. Yeah.

[B]

So out of one can, what can you sell one can for? And then how much profit do you get?

[A]

The profit's about like 12% when it's all in. Yeah. I mean, but we don't control the prices of the cans. That's up to the store. Right. Each store. So sometimes we'll get flack and they'll be like, why are you selling, like, a 12 pack for $40? And we're like, you know, that's up to the store. Like, we can't tell the store what to sell their price for. So what we do is we make it. We make it through a brewery and then in each state, you have to have a distributor, a different distributor, because all the laws are super old. It's all like laws from Prohibition. So it's super old school laws. So we don't even sell directly to the store. So we go to. We sell to a distributor in a state and then that distributor sells to the store.

[C]

What's the craziest law that you've seen when it comes to selling alcohol? Because I saw you had that whole, like, happy dad do's and don'ts, and I think one of them was like, you can't market drinking the beverage. Right. Isn't there, like, weird.

[A]

You can't associate it with health and wellness in any way. Obviously you can't say alcohol's healthy. So I think it's. It's definitely like, macros wise, compare. If you compare it to a beer, I mean, a Corona has 13 grams of carbs. This is 2 grams of carbs. So. But obviously you can't say it's healthy in any way. You can't associate it with, like, can't, like drink it in the gym, obviously. Drinking and driving. That's obvious. The. The rule I hate the most is you can't. You cannot on another alcohol product. So you'll have to bleep this. But I can't say, like, I can't. Like, I can't that. Or have you realized how we've never really said, like, yeah, there's been no noise.

[C]

Is that. But.

[A]

But that's a rule.

[C]

But how can Mr. Beast say that? Because it's Hershey.

[A]

It's alcohol.

[C]

It's only alcohol. So is this something that all the alcoholic companies got together? It's like, yo, let's just shake hands. It's not shit talk each other.

[A]

I don't know. Yeah, it's such loss. So that's. That's one thing that, like, I wish we could. Because, you know, Nelk, we would do that so well. Like, even Steve, imagine him on other brands and stuff like that too.

[C]

Like.

[A]

But that's. So that's, that's one interesting role too. Yeah.

[C]

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[B]

The link is also down below in the description. There is literally no reason to not start that business idea you've had. You could do it for $1. Shopify.comich. thank you so much to Shopify for sponsoring this episode. What percent of happy dad do you own?

[A]

I think like all in for Nelk, like Nelk as a whole around percent.

[B]

That's phenomenal on a product like this.

[A]

Now is like, I think that's a historic.

[B]

How much did you guys raise?

[A]

We didn't raise anything at the beginning.

[B]

Oh my gosh.

[A]

Yeah, it was self funded. So the put up a little bit for production. So Nelk didn't have to put in anything too. So we got that. You don't get equity usually without putting in money too. And also like, yeah, so I kind of negotiated my deal first and then like Jesse and Steve's deal was similar too. And it's like there's no vested equity. There's no like, there was like talks of phantom equity too where it's like, but like we all own this. Like it's ours. It's. It's a good wow. And we have incredible partners. John and Sam are like, I love.

[C]

John is the best.

[A]

John's awesome. Yeah, he's a genius. And then Sam's just a complete robot where he's like, he's the hardest worker. He inspires me with, like, his work.

[C]

I'm curious, who's the smartest business business person that you've met or been around? Like, who do you go to for advice?

[A]

I go to John a lot. John and Sam, they're very. I've learned a lot from them, too.

[C]

And what about besides them?

[A]

Dana. Dana White, for sure.

[C]

Yeah.

[A]

He's someone that I've learned. I've looked up to him my whole life, too. He's always been one of my business inspirations. But, yeah, he's just a guy that, like, he never quits. He never takes no for an answer. So I think that's one thing I try to follow in his footsteps. He doesn't, you know, back himself in a corner. There's always a way to something to figure it out, like what he did during COVID Just like, seeing his leadership through an era like that. So him. But yeah, John. John and Sam definitely have learned a lot from them.

[B]

Can you say what the current valuation of Happy dad is and, like, what.

[A]

You would sell it for? In a dream scenario, when you exit, you get a. You get a big, like, you get a big cash bag, and then you get to work. I'd say you get to work for the company for X amount of years, usually consult them, do whatever you need to do. And then also, we're not just going to sell to a company that's going to drive it into the ground. Like, you're going to partner with a company that's going to take your product. And, like, you know, we're only in two countries. We're in the US And Canada. And, like, we should be in Australia. I just went to Australia. Like, we have as much fans in Australia as we have in, like, Canada. We went to Ireland. We got swarmed. Like, we could be everywhere. So if we ever exit, it's going to be with a company that's also going to take. Take Happy dad, see our vision, and help take it to the next level.

[B]

What would you say are the three most pivotal business decisions you've made in your career? Like, what changed your business the most?

[A]

Our original merch business was pretty historic. I don't think anyone's really ever known.

[C]

That was so good.

[A]

It was crazy. But that was kind of. That was a blessing in disguise, was because we were just. We just became the underdogs. So I think to Answer. That was just being authentic. Probably that was number one. Was. We started in that prank era where, I don't know if you remember, you remember how many pranksters there were?

[C]

I used to watch them all.

[B]

I love them. Yeah.

[C]

Vitaly.

[A]

Vitaly, Roman, Podcast.

[B]

We want you on the podcast.

[A]

Name is Fousey.

[B]

He's out of jail.

[A]

Vitaly's out of jail, too.

[C]

Roman Atwood.

[A]

Atwood.

[C]

Oh, my gosh.

[A]

Who else was there? Yeah, Roman Atwood. So many people. But there was that typical prank format where it's just like intro, prank outro. And we were kind of following that. And then when we kind of just started being ourselves, being more authentic, like drinking in videos, like just making jokes that we would make off camera, being ourselves, that's when people really related to us. It was that and the pranks, the perfect harmony. And through that authenticity, I guess that's what us a little bit. Because YouTube demonetized us, right? They did. You guys know that?

[C]

I remember your Google video.

[A]

The Google video.

[C]

I watched it as soon as you posted it because I was big into pranks. That's how I got into YouTube, was watching prank videos.

[A]

Yeah. So that's that. I mean, anytime you mess with your boss, it's not a good idea, Right? So we pretty much mess with our boss. We got demonetized. Yeah. We had to private all our videos.

[C]

Yeah, I remember that.

[A]

On Two Strikes. So we thought they were going to delete our channel, so we just privated all our videos.

[B]

Explain this Google video for anyone who hasn't seen it.

[A]

So, yeah, we got big off doing fake employee pranks. So we've done. We've worked at. I've had many jobs. I pretty much worked at every single business throughout doing pranks. Target, Walmart, Apple, Apple, Apple, legendary McDonald's. So we put on the uniforms and then we go in and we mess with the customers and the employees. So we decided to do a Google one. A fan hit us up and said he had, like, a badge for Google. And we're like, this is too good. Like an office prank. So we got the badge and we snuck in and then we pretended to, like, work at Google and we were messing, messing with people in the cubicles. And then, yeah, Google did not like it. They did not like it.

[C]

Did they reach out to you? Did anyone.

[A]

No, they didn't like it. They didn't reach out. We, you know, an mc. Yeah. So we were with an mcn. They dropped us, obviously, because they were probably. And then. No, but Google didn't reach out I think they were. They just gave us a strike. Okay. But we were sitting on two, three strikes. Your channel's dead. So we privated all our videos for, like, months to avoid, like. Cause we thought they were just after us. We thought we were done. Yeah. So. But that. Again, so that. To answer your question, what. That was pivotal, being authentic. Because that turned us into the underdogs. And we weren't making money off YouTube. So me and Jesse kind of, you know, we had to get together, and we said, yo, we're not making money. Like, how are we going to continue to fund the videos? Like, what are we gonna do? So we kind of. We saw people selling merch, and we're like, what if we did merch? So we sold some. It was like this saying in our video, George Hennan, that, like, it was like this whole thing. So we sold those shirts. They did decent. But then what we wanted to do is kind of make it more like a clothing line. So we. We just made that. We would kind of want to wear, like, we made, like, heavyweight hoodies, and we, like, sampled them and sent it back and forth overseas. Found, like, a sick blank that we liked. Put, like, the little N logo stitched on it. And then I think we sold, like, 2,000 of those in, like, 30 seconds. Really, like, crazy. And we're just like, holy. And at that time, you know, now we have, like, sponsors, and, like, you know, we got prize picks, we got Moonpay. But at that time, like, we were looking directly into the camera, being completely honest with our fans and saying, like, guys, we don't make money off YouTube. The only way revenue source we have is is merch. So it became this connection with our fan base that was like, you guys are funding these videos through buying merch? There was literally no other revenue source.

[B]

How much money were you making on YouTube at the time?

[A]

When we got demonetized.

[B]

Yeah. What was your income?

[A]

So we started make. We, like, back in the day, we would make like, 5k a month, and then that stopped. And then we're making zero. Completely zero. We had one. I'm talking one revenue source.

[B]

How many subscribers did you have at the time?

[A]

Millions.

[C]

How did you live?

[A]

Well, we were making merch money. Yeah.

[C]

So you immediately pivoted to merch?

[A]

Like, yeah. It was a bit of a transition. Like, I think we, like, you know, we were also working at the time, too. I was working at a golf course for five years. So, like, I would work at the golf course, save up as much money as I could. Jesse was Working at, I think like a chicken wing, like a restaurant or something like that.

[C]

Yeah.

[A]

And like, we'd go to la and we didn't have visas because we're both Canadians. So we'd stay for a bit, go back home, work, work, work, save up again, go back, back and forth. We did that for years. And then, yeah, merch started taking off. And, yeah, I mean, our biggest merch drop was it was in Europe. We had just filmed a wine tour video and, yeah, we had 300,000 people on our website at one time.

[C]

Isn't that when the website crashed?

[A]

Yeah, it would crash sometimes and stuff too. Yeah, it would always like, crash. But, bro, we would get addicted and it was so fun. It was always like merch drop day. We'd have like a huge party and stuff like that. And like, oh, my God, we'd have our computers out and we'd have it all on the screen. And yeah, we would look at the live viewers on the website and like, bro, 300,000. Like, Shopify was telling us, like, yo, you guys are like, second to Kylie Jenner. My day kicks off with a refreshing Celsius energy drink, then straight to the gym, pre K pickup back home to meal prep. Time for my fire station shift. One more Celsius.

[C]

Gotta keep the lights on when the three alarm hits.

[B]

I'm ready.

[C]

Celsius live fit.

[A]

Go grab a cold refreshing Celsius at your local retailer or locate [e-mail] and like, that drop did 33 million in gross.

[C]

How come you were able to do that and so many other people just fail?

[A]

Dude, I think it was just. I think Nelk is something that comes around like, once in like a decade or like, it's just what we had was, was special. It really was. I don't even think we realized what it was at the time, like, to be able to get 300,000 people on an E commerce website.

[C]

Like, that's I heard of. Yeah. Why do you say that's what we had? Because isn't Nelk still going? Yeah, we're still going.

[A]

I just think that, I mean, like I said, that was our only revenue source, right? So I think fans were supporting us in that specific venture for that reason too, is because that was our only way of making money. Like, I could have been on a lie detector test. I'm like, I'm looking into the camera and I'm telling the fans, like, this is. You guys are making this possible. Like, there was no side money coming in. There was no prize picks, There was no Rubet. There was no. This was it. It was us and our fans. They were funding it, and we were traveling all over the world making videos, uploading them, shooting, editing, and uploading every single week. And then. Yeah, but you're also young, you know, like, we're younger than I was probably, like, 24, 25 to pull those numbers. We're younger and then. Yeah, I think. I think money does money everything up, bro. I think a little bit. Well, you get more comfortable. Not just me, everyone.

[C]

Yeah, like you.

[A]

You could ask any one of us. And it's just like. I mean, we're. We're young and hungry back then a little bit too, right? And you're just. You're on a mission. You're young. You're not thinking, like, people are more down to, like, your people are sharing beds. We're taking. You know what I'm saying? Try sticking us. Try getting everyone in the van now, and we're flying private. Yeah, it's just money. Shit up.

[C]

No, is. Is it the money, though, or is that just getting older?

[A]

I think it's both. I think it's both.

[B]

Yeah.

[A]

Getting older, for sure. Like, yeah, like, our Europe trip. That's some of my favorite Nelk days, too. Like, fans will tell me, like, bro, the old Nelky is, like, so good. And I'm like, dude, I agree. Like, it's such a great era.

[B]

At what point did money start getting in the way?

[A]

I don't know if it got a.

[B]

Certain number, amount that it, you know, starts becoming comfortable and you're less motivated, hungry.

[A]

No, because one thing people don't really know, too, is, like, even though those merch numbers were, like, so high, believe it or not, money in my, like, specific pocket personally and, like, Jesse's as well, because we were the two owners of Nelk, right. Steve wasn't really, like, he wasn't an owner of nelc. He was getting paid out in cash from merch. So the amount of money that me and Jess, as an owner, sometimes you take less cash, right. Because you own the equity. So you can ask Jesse, too. I mean, we weren't personally making a lot off the Merch operation because it was money in, and then we had to pay out, like, a lot of people. And then it was also, when we're traveling in Europe, you're bringing 15 people. You're getting an Airbnb every single week. You're, you know, you're spending on flights, videos like that. Money goes quick. Maybe some people are suing us for pranks behind the Scenes that we like some people during pranks. So everything added up. So even the merch business as much when it's all said and done like gross and then minus profit for like goods, shipping, everything like that. Personally, in my bank account, I never really got too rich off merch, which is interesting.

[C]

When did you make your first million dollars? Like actually in your bank?

[A]

To you personally, I know this is bad, but I can't really recall. I don't. It wasn't like a moment for me really. No. I don't know why. There was never like a moment where I was looking and I'm like, I have a million dollars. I don't. I don't know if that sounds stupid, but I don't know. I was more just caught up in like I really just love making content too. Like I really do. So I think I was more just focused on. And I'm such a long term thinker, I know where everything could go. So I don't know if I really got caught up in my first mill, but it must have been around like 25 or something. Yeah.

[B]

What's the most you've made in 24 hours?

[A]

I mean that. Those drops for sure.

[B]

It was the drops.

[A]

Yeah, yeah. Merch drops for sure.

[B]

Like are we talking like $10 million, $20 million of profit?

[A]

I mean those. We've done several drops. I think two drops. Did 30 million gross. Two different drops. Yeah. Let's say 40% profit.

[C]

Those are 40 profit.

[A]

Like on directly, like gross minus expenses of clothing and then no payroll expenses yet. Don't factor in that. Don't factor in that. And don't factor in traveling expenses and any other that comes with filming. No. Yeah.

[C]

What are you doing with the money? Are you investing it? Are you putting it aside? Like, what are you investing?

[A]

I got a business manager that I just talk to a lot and communicate with and he just, just diversifies like my portfolio and stuff like that. John. I've done some investing with John. I was early in or I invested in X too when Elon bought it. That's doing good now.

[C]

Yeah. I was about to say the valuation of that has got to be crazy.

[B]

Yeah.

[A]

I think it's like he called me the other day and said it's like 6x or something like that.

[B]

Who called you?

[A]

John.

[B]

Okay.

[C]

Yeah.

[A]

So he got me in on the X investment when Elon bought it too. I put up some money towards that. So I'll do different stuff like that too. And then. But I do like having cash on hand too to start my Own businesses too. Because, like, if I have an idea, like, to do something quick or something like that. Yeah.

[C]

What sort of investment opportunities do you get access to because you're you a good amount.

[A]

Yeah. John's kind of my guy for that, where he'll call me and be like, you know, what do you think about this? Do you want to invest in stuff like this? And I'll just kind of take it. I'll consult with my business manager too and just like, take it play by play.

[B]

What's the weirdest investment you've done?

[A]

I don't think I have a weird one. No, I'm not.

[B]

I'm.

[A]

I'm pretty picky, to be honest. Yeah. I won't just, like, throw money into anything.

[B]

So then what's your best investment and what's your worst investment?

[A]

Um, I think the X1 was. Was pretty good.

[B]

That could be your best investment.

[A]

Yeah, probably.

[B]

What about your worst one?

[A]

Worst one? I don't think I have a worst one, honestly.

[B]

Are you kidding me?

[C]

Just everybody.

[A]

You're telling me that you don't have.

[B]

A worse investment and I have.

[A]

Have several. I'm not like a huge.

[C]

Like, most of Jack's investments are bad.

[B]

That's unbelievable.

[A]

What's your worst one?

[B]

I don't even know. I mean, I took an account from like. Like 20k to 75k, down to two one time. Like, I granted, you know, losing 75k at the time, that was a lot.

[A]

See, investing something I need to get better with too. But I just have a business manager that I like. I trust him a lot. And he'll kind of just talk me through and he'll just diversify my. My in like, safe stuff. And that's kind of how I go about investing. And it's just like, you know, 10 to 15% return, stocks and bonds, treasuries.

[B]

My. My bad investments, granted, they're still. They're kind of just my fun money. So, yeah, let it be known, okay, I'm not a. I'm not a bad investor. I'm a very disciplined investor. Yeah.

[C]

What are you spending your money on? Because I see these stories of, like, flying private jets and like, jets.

[A]

Jets are the stupidest thing you could spend money on, for sure.

[C]

So why are you getting private jet?

[A]

Because I'll only get a jet.

[B]

Jet.

[C]

I'll.

[A]

I'll fly commercial a lot too, but I'll fly a jet when it's like an emergency, when it's, like, worth my time to really be somewhere, like, let's say a podcast Happens sometimes it'll be, like, in, like, somewhere where it might take, like, two connections to get somewhere, and I can't get there on time. And, like, maybe I have to do another podcast the next day. I'll only do it when it's, like, worth my time. You know what I'm saying?

[C]

Yeah.

[A]

But it does add up. Yeah. My business manager called me the other day, and he's like, bro, this pj, this PJ budget's. We got to bring this down. This.

[C]

How much was the budget?

[A]

Probably like, 600, 000.

[B]

$6,000 on private jets?

[A]

Yeah, it could be worse. Listen, I haven't bought my. I haven't bought my own jet yet.

[C]

I was about to say, yeah, and I saw Steve, and then you gotta get it.

[A]

Steve has his own.

[C]

Just had his jet.

[A]

You got to get a pilot. You got to pay for the gas. So I'm like, it's really. Only. It's one. I just really need to be somewhere that's beneficial for my business, too. You know what I'm saying? Because a commercial flight, like, let's say it's like, I get a call and it's like, yo, you gotta be here tomorrow at, like, 8am and there's no flights. It's like, all right, I'm gonna pull trigger on that and do it. And it's kind of just part of it.

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[C]

What do you think about Steve will do? It's financial crisis. I'm watching these videos and I even told Jack. I'm like, dude, did you see Steve will do its video? Yesterday he coin flipped $2 million with Togi. He's like, no. I'm like, do you want me to spoil it? I'm like, no, watch the video.

[A]

I just like, dude, I've. I mean yeah, even the way they gamble. Like they're like, him and Dana are like, bro, I get mad when I lose money. Like I get in A bad mood. Like, if I gamble and I lose, like a hundred thousand, like, I. I'm pissed. Like, I'm Like, I'm in a bad mood. Like, don't talk to me. So those guys will go down millions, too. And it's like, I don't know how they can stomach that.

[B]

That's Danish. So that makes sense.

[A]

But Steve could do it. I know Steve's too. I don't. I really don't. He's just different, bro. I mean, he's always been different, so he's just. I mean, he's a little in the head with gambling for sure. Like, he's just. He's just different.

[C]

It just makes me think his. His threshold for money is just so high that you could blow 2 million like that. It's like, ah, whatever.

[A]

Yeah, I think he just really. He's always. He's. He's just one that always wants to make good content too. So I think we may think in a similar fashion where he kind of just like, he's like, I don't care what I'm, like, losing or spending right now. Cause I know he just thinks, like, if I make good videos, it's all gonna work out too. Just kind of like. I think in a similar way, I think we just go about it differently.

[C]

Yeah.

[A]

But, yeah, I think he just cares about his content a lot too, so he's willing to spend whatever the he spends on it.

[C]

You know, I would tend to agree with that.

[A]

Yeah.

[C]

That, you know, he could spend a lot of money. But my gosh, these videos are just. I. I've not seen anything like it on YouTube.

[A]

I'll see his stories. And I'm just like, bro, like, he's just a madman. Like the Corinna Cop. What is he doing? I. I even said too, it's like, like, it is entertaining. Like, I've told, like, I mean, I've told him. Last time I saw him, I was like, bro, it's some of your best content. Like, it's. Because it's entertaining. It's. But it's so nuts.

[C]

So triggering, though.

[B]

To me, it seems like a fousey situation where it's like. It's kind of like watching a mess happen. You know what I mean? And it sucks because I desperately root for Steve.

[C]

Oh, I love Steve.

[B]

I love Steve. I watched him for a super long time. He's an amazing person. If you're watching this, Steve, we love you. But I also, like, I want the best for him.

[A]

Right?

[B]

And so when I see him making decisions, especially with like, like Corinna Cop, like, buying her several cars. And like, like, yeah, she's already so rich.

[A]

Offered her a liar's already so loaded herself, bro.

[C]

She's got to be worth like $50 million.

[A]

She doesn't even need it.

[C]

But it was. It was hard for me to see. Or he lines up these five cars all worth 500 grand. He's like, which one do you want? And she's like, I don't want another car. It seems like a hassle for her. He's like, you got to pick a car. I don't want a car.

[B]

She's a space to store the car. She has no 16 car garage.

[C]

When you think filling it up, taking it in from, it's. It's more work for her now to take this car. And I'm thinking, I want one of the cars.

[A]

It's. I take the car. It's insane. I know. And like I said, Corinna doesn't even need it because she's one of the richest. She's a baller herself. Right? Yeah.

[B]

Does part of you not want to be like, hey, like, because you and Steve are friends. Like, be like, hey, man, let's dial it back in. Like, let's think long term for a second. Because he's. His goal now is to get in as much debt as possible.

[A]

Yeah.

[B]

And so wouldn't part of you be like, all right, like, don't. You don't think about the future a little bit?

[A]

Bit, yeah. I mean, me and Steve have had, like, we've had a long relationship, obviously. Like, what. I mean, when I met. When did I meet Steve? I. One of my buddies showed me who still works for us. One other. One of my buddies from back home, he runs, like, our socials and stuff. He sent me one of Steve's videos, and it was like, Steve drinking on a, like a driveway, like, chugging a Jack Daniels bottle. I think he had a thousand followers. And I was like, what the. Like, who the is this kid? I've never seen anything like this. So then I think we reached out to him and I, like, had sent them some Rona season shirts, and we were still figuring out ourselves, but I think we were at like a million, 2 million subscribers. It's when we were launching Merch, so I was like, throwing them some dough to, like, yo, wear this in a video. I'll give you like a thousand bucks or something. So that's how we, like, started our relationship. And then I think me, Nino and Jesse were in Orlando one time, and that's where Steve's from? Oviedo. So I hit him up, and I was like, yo, want to come, like, hang out and we'll, like, go to the bar or something? And, like, yeah, I went to his house in Oviedo, and, like, he had, like, an adopted pit bull, and, like, he was living with three or four roommates. Like, just, like, typical, like. Like, bongs everywhere and stuff like that. I met his mom, I think, too. And, like, we went to the bar, his local bar, the Knights Library. Shout out. The Knights Library. And he just got like. Like, we just got up. Like, Steve got blacked out, too. He put on, like, a Batman shirt shirt when he was drunk. And then, like, he texted me the next day, and he's like, bro, I don't know what happened. Like, I woke up, and, like, I woke up in a Batman shirt. I'm like, dude, you put that on yourself. He's just always, like, been like. He's just a complete, like, just funny guy. Like, he's always just been like that. But, yeah, I kind of used to, like, manage him more. Like, obviously, like, when I met him, my promise to him was when I saw who he really was, like, because I saw the drinking and stuff. But when I met him and I, like, fell in love with his personality, I felt like, you know, we were at 2 million subscribers. I kind of had figured out the game, and, like, my promise to Steve was really just like, bro, if you trust me, like, I feel like I can help make you, like, rich and, like, successful. And I think I see something in you, and I think I can help guide you and, like, make you successful. And I think that was, like, our mission, and I feel like that's what we did. But, yeah, I don't really. Like, I think along the way, it's not like I manage him anymore. Like, I used to, like, help him with every single move. Like, every movie made. It was, like, consulted by me. Like, obviously, when we launched his channel, we got it to a million subscribers. Well, he beat it now, though.

[C]

He beat it now.

[A]

What did he get?

[C]

A million fast, I think, in, like, two weeks.

[A]

Steve's like, yeah, he's one of the funniest guys. Like, you know what I'm saying?

[C]

But his audience stuck around even after his channel was taken down. His audience stuck around and followed and waited.

[A]

But he's just a guy, so. He's just a guy that's like, he's just gonna do what he's gonna do whatever the he wants, you know what I'm saying? So I think he has a lot of other people in his ear now, too, where it's like everyone wants a piece of him. You know what I'm saying? He's. Steve will do it. He's. He's the man. So I always. The one thing I can never do with Steve is not be honest with him. This episode is brought to you by indeed. Stop waiting around for the perfect candidate. It instead, use Indeed sponsored Jobs to find the right people with the right skills fast. It's a simple way to make sure your listing is the first candidate. C. According to Indeed data, sponsored Jobs have four times more applicants than non sponsored jobs. So go build your dream team today with Indeed. Get a $75 sponsored job credit@ Indeed.com podcast. Terms and conditions apply. And, like, that's just who I am, bro. When people ask me for advice, I'm not a person that can be. Be really any type of yes man or, like, beat around the bush or, like, tell someone what they want to hear. And, like, yeah, whenever Steve does ask me for advice, I'll tell him straight up, like, what I think and, like, if that's offensive or if that's something he doesn't want to hear. And that goes for Steinie. Yeah, anybody. Anybody that asks me for advice, like, I'm going to be blunt and I'm going to be honest, and I'm going to tell you what I actually think. So. But, yeah, but now, I mean, me and Steve are cool. It's not like we, like, the Internet likes to make it some, like, we have beef or something like that. Like, I'll see him tonight. That's what I. Yeah, that's what I've.

[C]

Seen a lot of the comments.

[A]

But no, it's like, I think right now we're just, like, we're just kind of on two different paths right now. And I think Steve's like, I don't know. He's just doing. He's doing his thing and he's crushing his YouTube. And, like, I'm. I'm loving his content. I'm watching, like, every video. His editors are. I know his editor, Alex is killing the edits, too. And, like, I'm happy for him. I think we're just on, like, two different paths at the moment. I don't know. And I'm trying to figure out what I want to do with content and YouTube too, because I'm getting older. I'm 31. Like, I'm trying to figure out, like, how does this old Nelkyle kind of continue and what's my next chapter, you know, because I'm not really drinking and partying like I used to too. So I'm kind of figuring out my own too. But. But yeah.

[C]

Do you ever offer advice to someone when they don't ask if you see something or do you just wait and if they come to you, you help?

[A]

Both. Both. But you can only really, at a certain point, someone's just not gonna listen to you. Right. Sure. Like, there's not much you could do. Like at a certain point it's kind of like people are gonna do what they wanna do. Right. Everyone's their own person and all I can do is. But I'm always there for any of the boys too. Yeah. And like, no, I think me and Steve, like, I'm kind of like just trying to focus on like, you know, my fitness, my mental health. Always. I'm putting that above everything too. Cause I realized like, there's been certain moments where I've kind of. I'll squiggle down a dark road, a road that I don't really want to be going down. And like, I feel like the gym and fitness always drags me in the right direction. That's one thing me and Steve bonded over originally. He was like one of the persons that really got me into the gym.

[C]

Dude, he was yoked.

[A]

That's one thing we bonded over the most when we first started hanging out was Steve was like, he still is. He's shredded. But he was really into the gym and he would like get, get on my like every day we were hitting like 2 a days. We would do like the insanity workout videos in the backyard. And he was someone that, I would say that really got me into fitness and got me on my fitness journey too. So I think it's like even with.

[C]

Like Jesse too, like, oh, he's like really in shape.

[A]

It's cool to see that progress. Even me and Jesse, like we had a little. And it's not like it's just me or it's not like it's just him. It's like it's kind of like, like friends are always gonna have little back and forths a little bit. And then you add this high stakes business and different people in everyone's ear telling them different things. But now it's like me and Jesse are now tighter, like just as tight as we ever were. Like, so I think me and Steve are gonna be like that too. Where it's. We're always gonna be boys and I'm always, I'm always there for him. Yeah, yeah.

[B]

You should mention the necklace.

[C]

Oh. Oh, yes. That is fantastic, Jack. Thank you. We had a podcast with Liver King.

[A]

Oh, my God. What happened to him?

[C]

Yeah, well, this was two years ago.

[A]

Yeah. Does he still have Liver Queen or no. Or did she leave his eyes? I think they're.

[B]

I think the Queen and the King are still together.

[A]

They're still together. Liver Queen seems loyal.

[B]

Yeah, I think, you know, they have kids and everything. They have Liver Ranch.

[A]

What the happened to him?

[C]

Well, here's a crazy story for you. Honestly, this is. This is crazy. Is that Steve will do it. Gave you a chain, a diamond chain on a podcast. You gave that to Liver King.

[A]

Dumb move. Okay, so there's my dumbest investment.

[C]

And then while.

[A]

Does that count?

[C]

Well, it continues.

[A]

That's the dumbest thing I've ever done.

[C]

We did a podcast with Liver King. He takes off the necklace and gives it to me.

[A]

And did you give it to someone?

[C]

I gave it back to Steve.

[A]

Oh, okay, good, good.

[B]

So Steve got. He has the chain now.

[C]

Steve has the chain now. So I had that chain and I'm going to be honest, I thought it was cursed, to be completely honest with you, because Liver King had his whole controversy shortly after getting that chain. He gave it to me. I went through some. I've never worn the thing. I think it was cursed. And I felt the only way to break that cycle was to give it back to Steve. And now look at. And we broke the cycle and Steve is back on YouTube now, I kid you not, I've been telling Jack this, that I think that thing is cursed. I want nothing to do with it. And I brought it back to Steve and now he's back on YouTube. He's doing great.

[A]

That's hilarious.

[C]

But that. That chain, I think was some bad juju on it. I don't know what happened.

[A]

I believe that. Yeah, I believe that. That's a funny story.

[C]

Yeah, and it's funny too. I got an offer from Jack Dy to buy that chain. He offered me 60 grand for it.

[A]

And I said no, specifically because it was that or no, because the chain.

[C]

Was probably worth $90,000. And he's like, dude, I. I'll buy it for 60k right now.

[A]

And I'm like, no, really?

[C]

That's what. That's what Liver King told me. Now he could be exaggerating.

[B]

Liver King said it was a six figure.

[A]

You still believe Liver King? Probably not.

[B]

He said it was a six figure necklace.

[A]

Tennis chain. That's like 10:15.

[B]

10:15.

[A]

Yeah.

[B]

Dude, you should have sold it for 60. What Liver King said, because Graham is a very frugal person. Like, very. A little scarcity mindset.

[A]

Right.

[B]

Liver King gave him the necklace under the condition that Graham would have to give away the necklace. Okay.

[C]

So. No, no, no, no. It was worth more because I went back through Steve's video. Steve posted a video getting the chain for you, and he went to that. I don't know if it's timepiece trading or one of those. And I think he paid 70 or 80 grand for that. And that's how I kind of came up with the price, because I remember that's what he was charged. And he bought two of them.

[A]

I'd have to see the chain again.

[B]

But, yeah, he probably has it maybe. Yeah.

[A]

Yeah.

[C]

I'm also curious. What was it like drinking with Elon Musk?

[A]

It was fun, bro. I mean, that was a. That was a crazy podcast how that came about. I think John had hit up Elon, and then Elon said he was down. And then. Yeah, that was a crazy story, too, I think. So we land in Austin, and John gets a call from Elon and says, yo, who's this guy? Because Steve was going to be on that pod, too. So he's like, yo, who's this guy, Steve? That's like. Like, my. Why is my security saying he's like, a threat? And. And John's like. We're all like, what are you talking about? And then they're like, yeah, like, he's blown up. He's like, shot my mannequin with a gun. Like, Steve did a video where he blew up a Tesla, I think, and, like, said Elon or something. So I guess Elon's security team flagged it. So then our podcast team was at Elon's house setting up, and he pulled the plug. Elon pulled the plug? Yeah. He's like, not. Like, his security's like, not. And we're like, what the. So then Steve was kind of like, yo, like, I'll sit out, like, my bad, blah, blah, blah. And then. But we. We. Elon still wasn't down. We just. So we just waited around in Texas for, like, 72 hours. We just stayed at a hotel, and we just took the chance. And, like, John just kept texting him. And, like, I was trying to tell John, like, we were just trying to, like, tell him, like, bro, like, we gotta do this. And then eventually, Elon just showed up. And, yeah, he stayed for four hours. I think he crushed, like, eight happy dads. And why do you think he agreed to do that. Why did he do the pod?

[C]

Yeah, I love the podcast. He's smart.

[A]

I mean, it just hits a different audience. I mean, I think that interview's. It might be the second most Elon interview besides Joe Rogan.

[C]

I think so.

[A]

Yeah. So he's smart. He's tapped these guys that are big. You think they're not tapped in, but they're the most tapped in. Right. Like look at someone like Drake or like. Yeah. You think just cause they're like really big, big that they're not seeing the same as you, but they're tapped in as me and you, if not more.

[B]

Of all the people you've spoken to, does Elon Musk command a room the most?

[A]

Nah, Trump.

[B]

So Elon Musk is not the most intimidating?

[A]

No, because Elon's a little more like. He's got his quirks to him a little bit. Right. Like he's more like. I don't know, he's more like interesting. Trump commands a room. What was that like?

[C]

Like, what was the.

[B]

Like, I'm curious, like the aura as the, as the kids would say, you're sitting down.

[A]

No, you like, Elon's the man obviously too, but Trump's like, I mean, he's always been like probably super charismatic. Trump, right. Like, I mean, when he walks in a room, like it's just, you know, it's Trump, right.

[C]

How much is that?

[A]

He's funny as.

[C]

Yeah.

[A]

Like, you know, he'll, he'll be walking in, he'll chirp like three people on the way in and then he'll like compliment you, call you good looking, blah, blah, blah. So yeah, he's, he's got a presence to him for sure.

[C]

What was the security screening like on that Secret Service?

[A]

They always, they ask you like days in advance, like who's coming, coming. What's your equipment like they gotta go through. Yeah, all your, all your camera stuff in advance. I'm sure they're like listening to your phones maybe before and stuff. Yeah. And then, I mean the typical pat downs and stuff like that.

[C]

But Yeah, I remember YouTube took down your Trump video, right?

[A]

Yeah. Isn't it crazy how things have changed? Yeah, yeah. I've told this story before, but yeah, we did the pod. Dana obviously set it up, up. Trump even says himself, he says he has no idea who the we were. And that was the first podcast Trump ever did. So like now how many has he been on? Right. In the election he went on everyone's pod, but he was, this was the first pod he ever did. Was the Folsom podcast. And Dana called him and said, yo, I think you should do this. And Trump just trusts Dana so much, so he's like, if Dana tells me it's something I should do, I'm gonna do it. And he's like, I don't know who the hell the Nelk boys are. But, yeah, it got like 12 million views in 12 hours. YouTube deletes it, which obviously it always works in your favor, because then Trump's.

[C]

On his Truth social tweeting about it.

[A]

He's on Fox News, even, like, Nelk boys, blah, blah, blah. And of course, he says, like, I was their biggest rated show. Like, he's bragging, it's funny, and then he's at his rallies, like, saying Nelk boys and stuff. So after that, we kind of stayed in touch with him and his team and, like, you know, we even gave them some consulting and some help during the elections, like, do this podcast. Do this podcast. You know, maybe like, link with this person and stuff like that too. So we tried to offer them all the advice and that we kind of knew as well too, since we're, like.

[C]

Super tapped in, dude, to me, I thought that election was won on social media. Oh, and I thought the other side completely fumbled the bag when Trump was willing to do all these podcasts. Same with JD Yeah. Doing the podcast.

[A]

And I think the next collection, Kamala just wasn't capable. Right.

[B]

Well, she did a 60. 60 minutes.

[A]

Yeah.

[B]

But that was also like 11 minutes. Like, I think it got cut down. It was like, it was like a.

[C]

Seven minute, people say, heavily edited.

[A]

Yeah, if, like, if Kamala did, like, she turned down Joe Rogan, which was so stupid of her to do. Yeah. But I do think if she even went on Joe Rogan, she would have looked like an idiot. You know what I'm saying? Like, she just couldn't. She can't hang in those environments. So I think that was just transparent to people. Like, Trump can go in any environment and at least answer questions. He's funny, you know? Yeah, he's funny as him.

[C]

And that was one of my favorite off camera.

[A]

He's funny as hell. Really? Yeah, he's one of the boys off camera. Like when we were flying on his plane. Yeah. Because we went on Trump. I've been on. I've been on Air Force one, too, in 2020. I think I'm one of the only Canadians to been on Air Force One. And then we went on Trump Force One. And. Yeah, just like, on the way there, he's just like, college football's on. We're, like, shooting the. Like, he's just. He's one of the boys, for sure.

[C]

Do you have any opinions on his beef with Canada or trying to get Canada to join the United States?

[A]

That me hard. The Canadians are pissed at me now. I mean, that was not part of his campaign at all, the whole Canada and all that. So, yeah, that's a sticky situation. I just think Canada was a long time before Trump came along. I mean, Trudeau up Canada. So I don't. A lot of people agree with me in Canada, too. I think to blame Trump for Canada is, like, stupid. When, like, Trudeau has been UP Canada for 10 years, I think, you know, I think we got to blame him a lot more than Trump. I love being from Canada, but I also love visiting the United States. I. I do think it's. I've always thought it was stupid, like, because I used to have to get a visa to. I worked five years to get a visa just to be able to come into the States. So, like, I mean, I think it would be easier if Canadians could come to the States. Easier. Do you know how many people, like, aspiring business people hit me up from, like, Toronto, and they're like, bro, like, how can I get a visa? Like, it's so hard to, like, I want to move to the States. I want to because, like, you can live in Canada and you can start there, but if you really want to make it as an entertainer, like, you got to spend some time in LA, you got to do your rounds in the U.S. so theoretically, I mean, if it was easier to. For Canadians to come to the US Too, I think a lot of people wouldn't mind that.

[C]

But were you ever worried about losing your visa, though, with some of the pranks that you were pulling or like, like, let's say you get arrested or something?

[B]

How many times have you been arrested?

[A]

Twice. I've been to jail twice just for, like. Like a night, though.

[C]

What was that? Like, who were you in jail with?

[A]

The first time was me and Jesse in Toronto. We did a prank. It's. You know what I've learned, too? It's always the stupidest harmless pranks that get you arrested, the ones you never get in trouble for. So that's what we've learned, too. And it's always like, don't stay around at the scene of the crime. Like, once you do the prank, get the out right away. Because when you hang around there too long, that's when, like, eventually, because cops will arrest you for anything. Right. You're gonna, like, not. We've never gotten actually charged, like, beaten every case that we've gotten charged for. But they will throw you in jail for a night. And then as a Canadian, every time you go to the border, they stop you and they say you were arrested. Why? And they send you into secondary. It turns into a three hour thing where they question you. So it's like, you, yo, we don't want to get. Obviously we're not going to get jailed for six months, but it becomes a huge hassle. So, yeah, the.

[B]

What should you have been arrested for? Like, you said, the messed up ones you're not arrested for. I'm curious, like, what is the one that you should have gone to jail?

[A]

I mean, we did. I don't want to get myself arrested, though.

[B]

But it's too late.

[A]

Yeah.

[B]

Yeah, it's like three weeks, I think. Okay, cool.

[A]

Um, we did one, like, fake gas station employee. And, like, I was taking off the gas hose and, like, trying to fill up people's cars, but I was just like, spraying it everywhere. And like, I was like, dude, like, I'm at. Like, I could have blown up a gas station.

[B]

Were you spraying it on your car?

[A]

No, I was spraying it on the ground. But like, yeah, that's one I always look back at and I'm like, that's. That one was scary. I mean, the coke pranks in Mexico, that one was scary. I don't know if we could have got arrested for that, but we could have got killed.

[B]

What I'm curious about is to do these pranks, you have to have fearless. It's confidence.

[A]

Yeah, what is it?

[B]

Is it fearlessness? Is it an abundance mentality?

[A]

Jesse will talk about this and he'll tell me. He's like, he's like, bro, Kyle, you were. Bro. Like, he's like, you were just like.

[B]

So where, where does this fearlessness come from? Is it abundance? Because you know nothing can happen to you. You'll always be fine. Like, you. You're financially insulated.

[C]

Sounds more like delusion.

[B]

No matter what you think, you have no care for consequences.

[A]

We were young. We were young. We were trying to make it. We didn't have money, so there was nothing to lose. And we were. Yeah, we were just trying to make it. And yeah, maybe we felt a little invincible too. And like, we got lucky. We definitely got lucky. A lot of people. I've seen some pranksters get arrested recently for and I don't know, I guess when we got arrested too, we just. We've always found Like, a good lawyer. And, like, we, like, angled it to where, like, yo, we'll try to, like, help you with publicity or something, too. And, like.

[B]

But what about confidence? How does confidence play into the equation for pranks?

[A]

Or just.

[B]

Yeah, just in general. In order to do all of that stuff, you have to be, I feel, like, pretty confident. Have you always been confident or is this something you've developed over time?

[A]

I don't know. I can sometimes be a little bit of an introvert off camera. Like, I think. I don't know. I think the pranks. We just got so good at it, bro, for some reason. And, like, I don't know, it just came so naturally to us. And then once we figured out that recipe of, like, how to, like, with someone, like, we just became so good at it. And, yeah, we definitely became confident with it because we just knew how to do it and we knew how to shoot it, and we knew how to, like, get the reaction, and we knew how to, like, edit it properly, you know, like, even when we're doing a. We just became so good at it, too. Like, the production side of it, too, is like. Like, let's say I'm pranking you. Like, you got to make sure your cameraman's, like, stationed in the right spot to get his face. Like, so we're, like, about to do it, and we'll be like, cameraman, like, go there. Don't stand over there. It's like, it was just like, a little science that we just got so good at.

[C]

Is there ever a prank that you filmed that you didn't post? How often, Zach?

[A]

Probably, yeah, we did something in Greenland. Really? Yeah, we might drop it, but I don't know. People are so sensitive, too now, but I don't really give a F. But, like, yeah, I think we. We did kind of, like, we kind of treated it like it was North Korea. We might drop it. We shot it, like, months ago when the first Greenland started popping up. Yeah, you remember that? And now it's, like, hot again. So we're like, we might drop it. But I think now we went to people's doors and just said, like, we kind of treated it like North Korea. We were, like, in American outfits, and we, like, had big photos of Trump, and we're like, hey, you got to hang this in your house. Like, you know, you're going to be part of us soon. And, like, we printed into, like, it was Kim Jong Un. Like, hey, make sure this is facing the sun at all times. People are going to be coming by to Check that the photos hung in your house and like we gave them us cash and said like, you know, you're going to need this soon.

[C]

You now you have to post.

[B]

That sounds hilarious.

[C]

Because all the you have.

[B]

You have to think about it this way.

[A]

But people take it so seriously too. But who cares about.

[B]

It's clearly good content.

[C]

Content.

[A]

But then the Canadians will get on my too and be like, this guy's not even American. It's like I'm like I'm playing like a car.

[C]

Like I think you just want to do. I remember there's been a few little times of controversy and you've just fully leaned into it and it's been fun.

[A]

I'm really giving less and less of a now. Cuz the Internet is just so dumb now. I think it's people believe everything they see too.

[C]

Yeah.

[A]

People are so sensitive. And it's also just like. Yeah, the state of the Internet now is. I think, I think with the streaming maybe it like changed stuff or like how.

[C]

Yeah, how did streaming change the whole game? Because a lot of people are now realizing the streamers are making like way more than YouTubers have ever made.

[A]

Well, they're making. Yeah, I guess from gambling only, right? If you don't have a gambling deal, you're not rolling in it like that. Okay, but if you're a streamer and you're on kick and you're getting a gambling deal, then you're making pretty decent money. I guess people are making good money off subs too, right? Yeah, but dude, I even realized it too. We just did our whole or our hundred mile stream and the Clippers, they're getting paid off views. Right? You guys know how that works. So the captions that they're making off our like 100 mile stream that I just did are like totally you almost.

[B]

Getting hit by the truck or whatever.

[A]

No, but they're just, they'll they'll write something completely fake in the caption.

[C]

Yeah.

[A]

Just to like get views. And like I even. We were all looking at that and we're just dying at all the captions. And like bro, as a joke the other day I said, you know 905 shooter.

[C]

Yeah.

[A]

Like I said on the stream, I was like, yeah, Nino got Vitaly out of jail because he's from the Philippines. And like there's like 10 clips about it that people actually believe in. And I'm like, I think it's just because these clippers are getting paid. The more views they get, the more they get paid. So they're Just like it's kind of literally paying to spread misinformation. Like, they're sitting there saying, how can I just make this clip viral? I don't give a if it's true or not. I'm gonna make the craziest caption and, like, make it go more viral.

[C]

Yeah.

[A]

So I think that's one thing. That's.

[C]

Where would you draw the line, though? Because if you're doing the Greenland, which I think you gotta.

[A]

That was funny.

[C]

That's funny. But like, is there a point?

[A]

Like, we did one Devil in a church. People didn't like that one. I thought it was funny. I've actually had the idea for like.

[C]

What do you mean people who. Whose people?

[A]

I guess because we have more of like a. Maybe a right. We have like a right wing audience. So, like, I guess they don't like, obviously when we're with like, a church or something. So, like.

[C]

But do you have like a but how do you know people don't. Do you just show.

[A]

We posted it and people don't. But it wasn't even, like, really doing well.

[B]

But.

[A]

But I dressed up in, like, full devil makeup, like prosthetics, and like, painted myself red with, like, the thing. And then we. We walked into a church and then we're just like, who the hell's talking about me in here? And then everyone, like, went quiet and we're like, oh, now that I'm here, like, you guys want to talk behind my back, but now that I'm here, no one wants to say it's my face. Like, everyone's quiet now that I actually showed up and then. And like, they didn't even react. Like, people were laughing.

[C]

I think people.

[A]

Yeah, but the church should be.

[C]

The church should be, like, off limits.

[B]

I'm not. I'm not religious whatsoever. But I hear that and I'm like, I can totally see. That's when it's people that are, like, scared of the boogeyman in church. Like, this is people's, like, full.

[A]

I know.

[C]

Yeah.

[B]

The Greenland thing is, I think everyone.

[C]

Just think, hey, a church. That's the one safe spot.

[A]

So that's.

[B]

Like.

[C]

But do you have someone that you show these videos to and run them by first of like, hey, is this.

[A]

Yeah, we'll show the whole chat.

[B]

What's the craziest idea you've ever had?

[A]

You didn't pursue the devil in a church? One we've had for a while. I don't know. I think we've pulled off. There's some ones that Like, I don't even.

[C]

Like, what's. What's the dream prank.

[A]

Dream prank.

[C]

You could do anything.

[A]

So we're actually going to be something. I haven't said anywhere too, but. But there's a good chance that we might have our own. I don't know what it's going to be called, but call it Nelk Unleashed. Or it's going to be basically Nelk Pranks on steroids. And there's a list of pranks that we've always wanted to pull off that we just haven't had the budget and the resources for. And that might be like, our own TV show on a streaming service the same year.

[C]

Gotta be cool.

[A]

Yeah. So we're. We're really deep in talks with a few streaming services, and we're kind of choosing which one we want to put that on. So it'll be like our version of Punk'd. Yeah, kind of, but with celebrities involved pranking celebrities and then also doing pranks with celebrities on their friends.

[C]

Yeah.

[A]

Or other celebrities. But there's a big list of pranks that we've had that, like, picture. Like, if Nelk had a million dollars to shoot any prank they want, like, unlimited budget per episode, that's kind of something that we. That might go down this year. So you'll see some. Some crazy. We've always wanted to do.

[C]

Maybe.

[B]

That sounds like a phenomenal opportunity.

[A]

Yeah, yeah. And we got. We have. You guys know our celebrity Rolodex, so there's a lot of people that we want to. I know what you're going to ask with and stuff.

[C]

Yeah.

[B]

Speaking of the celebrity Rolodex, who's the most famous person you have now? Your phone?

[A]

Probably Drake.

[B]

And does Drake just, like, randomly text you if he sees a video of you or something? Or do you just, like, text him.

[A]

Like, oh, we DM more.

[B]

Okay.

[A]

Yeah, we'll d. We'll DM on Instagram more.

[B]

But that's just insane.

[A]

Yeah, yeah, yeah. I got like, I got like a close friend story that I'll post on that I only have the boys on. So I'll post like, I got like, only boys on there. No chicks. So I'll just like, post like, funny or like, Snipe Saleem, like, when he's like, dude, like, just like, joke. So, like, a lot of people like that reply.

[C]

So ask.

[B]

Your life is pretty insane. Like, I mean, you're just texting Drake, so that's.

[A]

Which is crazy because I've lived up to him my whole life too, as like, an entrepreneur. And an entertainer, obviously. Love his music too. But, yeah, he's from the same basically, area as me. Yeah.

[B]

So what's the thing in your life that when it happens, it has you questioning, like, how is this real life?

[A]

Like, that, like, meeting people I've always looked up to. Like, yeah. Meeting I've met pretty much everyone that I've ever looked up to, and.

[B]

Yeah.

[A]

Or like, when Drake brought me the watch for my birthday. It's just, like, that lasts for, like, months, bro. It's still, like, I still look at it and I'm like, how did I grow up, like, looking up to this person? And, like, not only is he. When he reached out to me and DM me once and just said, like, yo, like, keep doing your. Like, that was enough. But, like, to get, like, a gift from him and, like, let you know he's, like, telling me he's, like, a fan of what I'm doing.

[B]

That.

[A]

That's the. That's just, like, surreal to me. You know what I mean? Or even, like, yeah. Meeting Justin Bieber.

[C]

Justin Bieber, Yeah.

[A]

And, like, yeah. The first time he reached out to me. Anyone that you've really, like, looked up Dana White, too, bro. Like, I used to tell my friends, because people will say I'm a UFC casual, too, but I've been watching UFC since, like, eighth grade when they were on Spike tv. Me and my dad used to watch it all the time.

[C]

Yeah.

[A]

So I've been watching UFC for so long, and I used to tell everyone. I was like, I remember Dana followed our full send Instagram account. And I, like, I told everyone. I was like, bro, if we can ever do anything with the ufc, just, like, any, like, one thing, I was like, that would be a dream come true for me. And now to, like, like, tonight I just get to go to, like, UFC fights all the time. That is unreal. And, like, I can call Dana a friend. I can call him. I can text him for advice. It's just. It's surreal, bro. It's so. I'm very grateful for it. Yeah.

[B]

I'm curious, what is it like to have someone like Dana White as a friend?

[A]

It's nice.

[B]

Like, I imagine you just have unlimited access. You have a genius in your phone that you can reach out to for any business advice, whereas other people, like, they're trying to build their own startup or something, and they're like, okay, like, these are the people I have access to. Like, that is a. Yeah. Insane resource.

[A]

He's just so loyal, bro. I mean, like, I don't know what it is, but he just like. Yeah, I don't know. He just really liked, like, me and him and Steve really hit it off. And we became friends when we first went to Abu Dhabi during COVID and we just became friends and we started like, just trying to do each other favors because he had his alcohol brand, Howlerhead, and like, we were helping. Cause we had a huge, you know, drinking audience, so we were helping him promote it. So we would, like, do him a favor with Howlerhead and promote the out of it, and then he go back and like, do something for us. And it's hard to compete with him, but we would do our best to like, favor, favor. Wow. And like, yeah, we have no, obviously formal partnership with the UFC or nothing like that. Like, it's just friends helping friends. And yeah, he's really such a loyal guy. Like, he'll never turn his back on you, but if he hates you, you're.

[B]

Forever like he does. Peloton. Yeah.

[C]

Remember that.

[A]

But like, yeah, you got to be an idiot to go after D. Dana White, but like off, off camera too. Like, everyone he meets, like, if. If he's walking through a crowd and like people are taking photos with him, he's taking a photo with every single person. Like, he's like the nicest guy. And yeah, he's just a true loyal friend. Everyone that is friends with him knows how loyal he is.

[B]

We met him this one night. It was because of Vegas Matt. So we met Vegas Matt. Matt introduced us to Steve. Steve was going to hang out with Dana. Dana came to Red Rock Casino Casino. And we were all there. And then they brought us in the back room. Steve was gambling right next to Dana. Steve was, you know, playing. I think he had $500,000 is how much he owed the casino.

[A]

God.

[B]

In like in a debt, basically. And he was playing smaller hands, like 5,000. 5,000. Dana was playing a hundred thousand dollar hands. Dana would win and he'd pay off a hundred thousand dollars.

[A]

Yeah, he does that every time.

[B]

And then he'd do it, play some more, win 100,000, pay off Steve. And every single time Steve got a hundred thousand dollars paid off, he'd go, oh my God. And he'd like grab on to gram or something and be like, crazy. This is crazy. And then his entire 500000 got wiped out. Yeah, like immediately.

[A]

Yeah, that's crazy.

[C]

And Daniel, that was surreal to see. Just even seeing a hundred thousand dollar chips like that and just like, just throwing them in like it was nothing.

[A]

They're Animals was insane. Yeah, they're animals on the blackjack table.

[C]

And. And seeing his focus, too, like, he was locked in.

[A]

Dana on.

[C]

Yeah, it was Bacher.

[A]

Well, he's there to win, too. Yeah, like, that's. Yeah, when I play blackjack, too, I've. I've learned from him too, and he's told me to, too. Like, you can't really ask for more than a double up. And, like, if you actually want to win, too. I know it's fun to gamble drunk. Like, it's fun as. Obviously, I'll do it, like, sometimes too. But if you actually want to win, going in there sober and just trying to, like, the second you, like, I've seen Dana play, like, three hands, and he's done, like, he'll go win once, wins twice, win three times. He doubles his money. He's done. I'm like, bro, you played for a minute and. But he doubled his money. He's out. So, like, that's what he tells me too. He's like, bro, like, once you double up, you can't ask for much more than that, you know? Like, if I'm buying in with 50 grand and I get to 100, it's like, bro, you just won 50k. What else do you want?

[C]

That's true.

[B]

So moving forward with Nelk, with Kyle, what are your main goals over the next few years? I know you were saying that, like, you would consider exiting happy dad. You know, you have the merch that's still, like, crushing and everything. The podcast, that's really interesting thing. What would you say are your goals?

[A]

Goals? I mean, the fitness, too.

[B]

Running. Yeah.

[A]

Personally, I just want to, like, just be the best version of myself too, and just like, like, mentally, spiritually, just like, yeah, Take care of my friends, my family, continue to do that, keep up with my fitness. I really want to take that to, like, another level too, because I love, like, working out. I just love the way it makes me feel. And then entertainment wise, yeah, I kind of just. I started out really wanting to be. When I was in high school, I wanted to be, like, a director and, like, a writer of, like, movies and content and stuff like that. I was really good at, like, that in high school, and the prank just kind of stuck, you know, But I've always been good at the back end and the production. So I think in the second half of this decade, I'm kind of looking at it as like, a new chapter. It's like the second half of a decade. And, yeah, I think it'll. I really want to do a lot of elevated content. Content. Keep up with the social media. Like, we're going to do nelk videos. We're actually shooting a lot of short pranks.

[C]

Cool.

[A]

Because I think shorts are really where it's at now, too. We're going to put out a lot of those short bangers, the pranks. We do podcasts. But I really want to. I'm working on a few things in, like, elevated content. I'm actually. I wrote an animated series, kind of like our version of a South Park. So I wrote that. I've been writing that for the last. I came up with the idea about two years ago. I could tell you guys, it's called, like, degenerates. That could be phenomenal.

[C]

Like, that could be huge.

[A]

It's just. It's not going to be no characters. Like, it's not like, I'm a character. I may or may not play a voice. And then we have a bunch of characters, and it'll just kind of be like, yeah, our picture. Like an animated series in our style and our tone. Yeah. And it's kind of a. Yeah, it's. It's pretty funny. So. So we're working on that. Jesse's actually working on that with me, too.

[C]

That's great to see.

[A]

Yeah, we're working on that. And, yeah, I think that could be a big thing. I would love to get that out in 2026.

[B]

That would be so sick.

[C]

What about wife and kids one day?

[A]

What are your thoughts? 100%. Yeah, I definitely want to find the right girl. The thing with me is, like, yeah, right now, I'm definitely not going to. I'm not going to date a girl anymore just to, like, date her. There's no point in that. You know what I mean? Like, I think the next girl I date will probably be the girl I marry, I think, because there's just no point of, like, you know, a pointless relationship, I think. But I also don't. I don't want to be the guy that gets divorced, too. Like, I want to, like, dude, that's a big commitment to be married to someone for the rest of your life. So. But I think. I think everything comes to you at the right time. Anything, like, even, like, you know, exiting happy dad or. Because I've looked back in life, too, where it's like, have you ever wanted something at a moment and it didn't happen? And you were so bummed in the moment, but then you look back and you're like, you know, what if that happened in that moment, actually I don't think it would have been good for me. It might have led me down a bad path. So I think even getting the right girl or the right business thing happening to you at the right time, I think everything comes to you at the right time. So right now I'm kind of just, like, focusing on being the best version of myself and, like, attracting who I want and, like, a partner, I think, if that makes sense.

[C]

I agree with you.

[A]

End it a little deep like that.

[C]

Yeah.

[A]

Dude, that's beautiful.

[B]

Actually, I'm in the same spot, man. So maybe in a few years we'll shoot another podcast.

[C]

I got married a year ago. Has it been awesome?

[A]

Yeah.

[C]

Yeah. Really?

[A]

I had to get married a year.

[C]

And a half ago.

[A]

Okay, nice.

[C]

Yeah. But we've been together since 2019.

[A]

Okay. Yeah.

[C]

So it's great.

[A]

Where'd you propose?

[C]

Santa Monica. At the top of the Ferris wheel at the pier. The Santa Monica Pier? Yeah. Yeah. That's where we had our first date. So I just recreated our first date. But, yeah, it's been great.

[A]

Hell, yeah. That's awesome, bro. Well, I appreciate you guys for having me.

[B]

Thank you so much. Yeah.

[A]

You guys, kill it.

[B]

This has been a blast. Dude, we got to run this back in a couple years.

[A]

100%. We will. Yeah.

[C]

And by the way, this has been a podcast we've wanted to do since we started the Ice coffee hour in 2020.

[A]

Hell, yeah. No, you guys are awesome. I think I've sent you a few.

[C]

DMs and I. I looked a little crazy sending you multiple.

[A]

I don't. I don't go on a lot of pods, really, so, like. Yeah. But I should start.

[C]

This is cool.

[A]

I think you should, you guys.

[B]

Yeah.

[C]

Thank you, man.

[A]

Thank you, boys.

[C]

Appreciate it.

[B]

Thanks, man.

[A]

Appreciate you guys.

[B]

Thank you guys so much for watching. Thanks for coming on.