Podcast Summary: The Isabel Brown Show

Episode: The Baby Industry is Funding Abortion — Here’s How We Fix it
Date: January 23, 2026
Host: Isabel Brown | Guest: Sarah Gabel Seifert, Founder of EveryLife

Episode Overview

In this episode, Isabel Brown sits down with Sarah Gabel Seifert, founder of EveryLife—the self-described “first and only pro-life diaper company"—to expose what she describes as a widespread issue: major baby industry brands directly funding abortion providers and supporting abortion access for employees. The episode explores the response: creating faith-driven, non-toxic products for families who want to align their values with their purchases. Isabel and Sarah dive into their personal experiences as mothers, the cultural shift away from family and motherhood, how EveryLife is challenging industry practices, and practical ways families and activists can help shift the culture toward life and family.

Key Discussion Points & Insights

1. The Baby Industry & Ties to Abortion (00:00–07:24)

• Isabel shares shock at discovering major baby product brands' support for abortion organizations.
  • “Turns out chances are your baby's diaper brand is probably directly funding the abortion industry. ... It doesn’t make any sense, but that’s the reality of the world that we live in.” — Isabel (00:22)
• Sarah details her personal “awakening” while preparing for her first child, finding out brands like Huggies, Pampers, Coterie, Hello Bello, and Honest support abortion or facilitate abortion care for employees.
  • “Every single major diaper company on the market today is supporting abortion, either vocally or financially. And it shook me to my core.” — Sarah (04:51)
  • "I can't support these brands...my dollars are supporting the very thing we're working so hard to fight against." — Sarah (05:44)
• Sarah's response: Creating EveryLife to fill the "void" as a pro-life, clean, non-toxic diaper brand.

2. EveryLife's Mission & Vision (07:24–13:11)

• EveryLife positions itself as an alternative for families wanting to avoid both "toxins" and brands supporting abortion.
  • “We have premium products. They’re clean, they’re safe ... but we also are unapologetically for their child, for their family. We want to see more children in this world, not less.” — Sarah (07:37)
• Charitable initiatives: Over 8 million diapers donated to pregnancy resource centers.
• Notable Statistic: "60% of moms and dads would actually say if they just had the emotional support and the tangible, practical financial needs met, they would have chosen life for their baby." — Sarah (08:41)
• The “Make More Babies” campaign: Inspired by Elon Musk’s viral tweet, the brand encourages a “pro-birth” cultural shift.
  • “Having children is saving the world.” — referencing Elon Musk (10:06)
  • “Birth rate today is at 1.62 babies per woman ... we need 2.1 ... for a lasting, sustaining future.” (10:32)
• Focus on positive reframing: Parenthood is fulfilling; children are a blessing, not a burden.

3. Gender, Culture, and the “Make More Babies” Impact (12:18–16:01)

• Unexpected resonance with young men: The “Make More Babies” campaign especially caught on with college-aged men at pro-life marches.
  • "Political polling has come out saying young men are very, very passionate about reviving the family. ... For young women, it is so far down the totem pole." — Isabel (12:40)
• Sarah discusses generational regrets and shifting priorities from career to family: Many women in their 40s now wish they'd prioritized family earlier.
• EveryLife Women initiative: Launch of non-toxic feminine care products to reach girls and women “from the start of their cycle.”
  • “God designed your body so beautifully, so uniquely. ... We get to track with them from that point on all the way into motherhood and beyond.” — Sarah (15:01)

4. The Hidden Dangers in Baby & Feminine Care Products (21:30–26:29)

• Concerns about toxins: Isabel and Sarah highlight scientific findings about “forever chemicals,” PFAs, parabens, and endocrine disruptors in mainstream feminine and baby products.
  • “It is shocking the studies that are now coming out about the toxic levels of arsenic, of lead, of PFAs ... that we are willingly putting inside of our body every single month.” — Isabel (21:54)
• Product safety: EveryLife products are made with 100% organic cotton, free from phthalates, parabens, and toxins.
• Innovation in design: Diapers are engineered for performance and safety (e.g., leak protection, no fragrances).
  • “If I can't put this product on my own baby, that's not something that I'm going to want to put out to the world." — Sarah (26:29)

5. Supporting Families: Subscriptions, Donations, and Disaster Relief (27:50–29:27)

• Subscription model: Delivers diapers and feminine care to families' doors, with options for registry gifts.
• “Buy for a Cause” program: Listeners can donate monthly boxes to pregnancy resource centers or families in need.
• Disaster relief: EveryLife participates in efforts to deliver essentials during crises such as floods and wildfires.

6. Motherhood, Working Moms & Life Balance (30:35–39:20)

• Challenges societal messaging: Both discuss the “lie” that women must choose between career or family.
  • “To tell a woman that she can’t have a baby and still pursue her dreams, it should be really offensive.” — Sarah (30:54)
• Nuanced advice: “You can do both, but you need to do it with God, and you need to do it with help and support.” — Sarah (32:24)
• On family priorities: Sacrifice is necessary; not everything can be balanced at once.
  • "You can have it all, but not at the same time." — Isabel’s mother (33:38)
• Encouraging integrating work and family: Both highlight the flexibility of working from home, traveling with their children, and rejecting strict compartmentalization of work/family.

7. Parenting, Dependence, and the Spiritual Journey (39:20–41:53)

• Motherhood as sanctification: The hardest parts of parenting foster the deepest spiritual growth.
  • “The fact that it is so difficult is what makes it sanctifying, and it's so incredible to invest in you.” — Isabel (40:07)
• On dependence: “Dependence on God is so beautiful.” — Sarah (39:59)
• Sarah: EveryLife’s ultimate goal is changing hearts and lives, not just selling diapers.

8. The "Praying for More Babies" Campaign (41:53–48:28)

• A prayer-based initiative: Over 8,000 families in 58 countries were prayed for regarding fertility, adoption, and family expansion.
  • “The fact that we ended the year in 2025 with over 1,200 people that we know of that told us they got pregnant is unbelievable.” — Sarah (44:14)
  • “That's 1,200 families, almost 1,300 families that exist now or have grown now because of silent prayers.” — Isabel (44:46)
• Personal testimony: Isabel shares a message from a listener who became pregnant naturally after being prayed for through the campaign.

9. The Crisis of "Not Wanting Children" & How to Change Culture (48:28–56:46)

• Concerning trends: One-third of pregnancies in the UK are aborted; nearly 44% of American women, ages 18–49, report not wanting children (Pew Research).
  • “We have almost half of the population today that is saying they just don’t want to pursue having kids.” — Sarah (49:39)
• Root causes: Years of societal messaging have deprioritized children/family and elevated self-focus.
• Hope in faith communities: “The future...is Christians...the Bible believing Christians that love the Lord and love family.” — Sarah (50:45)
• The value of self-sacrifice: “When you get married, it's sacrificial... Then the same goes for your kids. It's no longer about your own life. ... It's actually the best way to live.” — Sarah (52:22)
• Strategies for the pro-life movement: Shift focus from purely policy to culture—partner with churches, schools, and equip parents to have value-focused conversations at home.
  • “We need to figure out how can we address that issue. ... It starts in the home. ... But it should be happening in the churches as well.” — Sarah (55:15, 56:46)

10. On Building, Not Just Defending (57:05–end)

• Entrepreneurial challenge: Isabel and Sarah urge listeners not to merely react to the culture but to go on offense by building companies, creating solutions, and shifting narratives.
  • “If not you, then who? … If you have something that's irritating you and it's frustrating you, it's probably God trying to show you that he needs you to step up and help be the solution.” — Sarah (58:03)

Notable Quotes & Memorable Moments

• “We’re not just changing diapers. We’re changing lives through the work that we’re doing.” — Sarah (09:01)
• On industry support for abortion: “It’s a horrible business model. ... It’s morally wrong. It’s evil.” — Sarah (07:24)
• “You can have it all, but not at the same time.” — Isabel’s Mom (33:38)
• “You are a completely different person as a mom than you ever were before.” — Isabel (40:07)
• “If not you, then who?” — Sarah (58:03)

Timestamps for Important Segments

• 00:00–07:24 — Industry revelations, founding of EveryLife
• 10:06 — Impact of Elon Musk's "make more babies" message
• 12:18–16:01 — Reframing womanhood, advice for young women
• 21:30–26:29 — Science and safety of baby/feminine care products
• 27:50–29:27 — Subscription, donation, and relief programs
• 30:35–39:20 — Working motherhood, balance, and life priorities
• 41:53–48:28 — “Praying for More Babies” campaign & testimonies
• 49:39–52:22 — Crisis of young adults not wanting children
• 55:15–56:46 — How to shift the culture in pro-life messaging
• 58:03–end — Final call to action: build and go on offense culturally

Summary & Takeaways

This episode serves as both a startling exposé of the mainstream baby/feminine care industry’s ties to abortion, and a rallying cry for families and faith-driven entrepreneurs to build new pathways aligned with life-affirming values. Isabel and Sarah argue that personal choices—from the diapers you buy to the way you talk about family with your children—add up to real cultural shifts. Their message: It’s not enough to protest; now is the time to create, nurture, and build a stronger pro-family culture from the ground up.