Podcast
The Jasmine Star Show
Hosted by Jasmine Star · EN
The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.
37episodes
Episodes
Newest firstAll episodes
Who Do You Need to Become to Reach the Next Level?
4d ago00:29:46Tap to summarizeIf you’ve ever walked into a room and immediately felt behind… this episode is for you.I recently attended an eight-figure mastermind in Vermont and, despite years of building businesses, speaking on stages, and creating companies from scratch, I still found myself feeling completely out of my element.That experience reminded me of something powerful: growth doesn’t always feel graceful. Sometimes it feels awkward, intimidating, and uncomfortable.But uncomfortable doesn’t mean unqualified.It usually means you’re growing.In this episode, I’m sharing what I learned from being in a room full of high-level entrepreneurs, the mindset shift that changed how I think about success, and why the real question isn’t “What do I need to do?” but…“Who do I need to become?”We’ll talk about:Navigating seasons where you feel behindWhy every successful entrepreneur starts before they feel readyHow growth requires identity shifts, not just better strategiesThe power of showing up before you feel confidentIf you’ve been questioning whether you belong in the room you’re stepping into, this is your reminder:You’re not behind. You’re becoming.Click play to hear all of this and:[00:00] Why the question isn’t “What do I do?” but “Who do I become?”[03:00] Traveling to Vermont with JD and Luna for an eight-figure mastermind[05:00] Walking into a gala where I didn’t know a single person[08:00] The awkward introduction that changed everything[11:00] What intimidation actually reveals about growth[14:00] Why successful entrepreneurs still feel behind sometimes[17:00] Starting businesses before feeling qualified or ready[21:00] The powerful mindset shift that helps you reach your next levelListen to Related Episodes:Building Confidence with Ease: How I’m Becoming the 3X Version of MyselfWhy Systems Are the Secret to 8-Figure GrowthHow I Maximize My Experiences and Investments to Reach My Next Level as a CEO📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode636
Transcribe →The Hidden Struggle of High Achievers (And How to Break Free)
2w ago00:43:47Tap to summarize→ Set up a one-on-one Consultation with Karen at Calendly.com/kereneldad ←↓Have you ever looked at your life, your business, your success… and thought, “Why doesn’t this feel the way I thought it would?”If so, you’re not alone—and this episode is for you.I’m joined by Coach Keren Eldad for a powerful conversation about high achievers who look successful on the outside… but feel stuck, restless, or unfulfilled on the inside.We talk about why the very traits that built your success—drive, discipline, perfectionism—can also keep you stuck… and what it actually takes to not just achieve success, but feel aligned and fulfilled living in it.Inside this episode:💥 Why success doesn’t always “land” the way we expect💥 The illusion of “arriving”💥 Why failure hits high performers so hard💥 How to stay aligned after you’ve achieved your goalsBecause building success is one thing…But living in it—peacefully, fully, authentically—is something else entirely.If you’ve been doing everything “right” but something still feels off… this conversation will meet you exactly where you are.Click play to hear all of this and:[00:00] Why I ONLY bring back repeat guests who deeply connect with you[02:02] How to know if you’re a “high achiever” (even if you don’t think you are)[03:41] Why success can feel like a “gilded cage”[04:53] The difference between achieving success and sustaining it[07:21] The illusion of “arriving” and why it’s misleading[07:53] “I’m not out of the cage yet…” — what that really means[08:00] Why high performers struggle with fulfillment and failureListen to Related Episodes:Breaking Up with Perfectionism to Scale Your LifeWhy High Achievers Burn Out (and How to Fix It)How to Create Sustainable Business Success by Prioritizing Your Health with Dr. Gabrielle LyonConnect With Coach Keren Eldad:Facebook: https://www.facebook.com/LiveWithEnthusiasm/Website: https://kereneldad.com/Instagram: https://www.instagram.com/coachkeren/For full show notes, visit jasminestar.com/podcast/episode635
Transcribe →The Focus Framework Every 7-Figure CEO Needs
3w ago00:40:02Tap to summarizeIf your business feels like it’s pulling you in 17 different directions at once… this episode is for you.In this episode, I’m taking you behind closed doors inside my 7-Figure Mastermind and sharing the focus framework my mentor taught me that completely changed how I lead, prioritize, and scale my business.Because here’s the truth: being good at many things is often the exact reason we stay stuck.We’re talking about:Why ambitious entrepreneurs struggle to focusThe hidden cost of doing “all the things”How to identify the ONE thing that creates the biggest impactWhy scaling requires more clarity, not more complexityThe powerful question I now use to filter every business decisionIf your brain feels noisy, your calendar feels chaotic, or your business feels reactive… this conversation will help you refocus on what actually matters most.Click play to hear all of this and:[00:00] How dividing your attention across too many projects weakens your results and slows growth.[01:15] The exact focus framework my mentor shared that transformed how I run my business.[02:50] How being “good at many things” becomes a hidden obstacle to scaling.[04:45] Why visionary CEOs unintentionally pull themselves back into the weeds.[06:50] The uncomfortable but transformational question every entrepreneur needs to ask.[08:15] What it actually means to direct your mental energy toward one central purpose.[09:00] A simple framework to identify the root issue creating multiple downstream problems.Listen to Related Episodes:How to Sharpen Your Focus to Achieve Your GoalsStop the Busywork and Start ScalingStrategies that Have Transformed My Business with (My Coach) Susan Sierota📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode634
Transcribe →The Social Media Shift That’s Changing Everything
4w ago00:31:33Tap to summarizeIf social media feels like a moving target… you’re not wrong. It’s already changed.In this episode, I’m bringing you inside a live, high-energy Q&A where I answer real questions from entrepreneurs about what’s actually working right now in social media marketing.Here’s the big shift: content is no longer shown just to your followers—it’s shown based on interest. Which means you have more opportunity than ever to reach new people… if your strategy evolves with it.We’re breaking down:✨ The 3 types of customers (and how to market to each)✨ Why your content might not be converting✨ How to start conversations—even with low engagement✨ What actually turns followers into paying clientsAnd a truth you might need to hear?If no one is engaging… it’s your move.Start the conversation. Build the relationship. That’s where sales happen.Press play if you’re ready to stop guessing and start converting.Click play to hear all of this and:[00:00] How identifying the 3 types of buyers helps you market smarter (not harder)[02:25] A simple mindset shift that turns passive followers into active leads[03:26] Why scheduling your marketing like an appointment changes your results[04:14] Why your “best stuff” should be shared—and how to actually convert it into sales[05:42] What it really takes to get that “yes” (and why rejection is part of the process)[15:02] How long to test content before pivoting (90-day rule)Listen to Related Episodes:The Real Reason Customers Choose You (It’s Not What You Think)3-Part Framework for Creating Engagement and Getting More CustomersFour Strategies to Engage Your Audience Before a Promotional Period📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode633
Transcribe →Quarter One Review: You Don’t Get Invited—You Build the Table
May 500:40:27Tap to summarize→ Check out the New Rules Of Marketing In 2026 (That Actually Get You Sales) Masterclass at jasminestar.com/newrules ←↓This episode almost didn’t happen the way I planned… and that’s exactly why I had to record it.What you’re about to hear isn’t polished—it’s the messy middle of building a business and a life that actually means something.A last-minute pivot at the start of the year forced me to choose alignment over expectation… and that decision set the tone for everything that followed.Inside this episode, I’m sharing what’s really happening behind the scenes—from unexpected personal moments to hosting a room full of seven-figure entrepreneurs all facing the same challenge:Focus.Not a lack of ideas—but too many.Because the truth is, we think we’re diversifying… but we’re actually diluting our results.So here’s the shift:Focus isn’t about adding more.It’s about subtracting.This is a real-time look at the decisions, pivots, and priorities it takes to scale—and why choosing less might be the most powerful move you make.If you’ve ever wondered what it really looks like to build a 7- or 8-figure business… this is your front-row seat.Let’s get into it.Click play to hear all of this and:[00:00] Why You Must Build Your Own Table (Not Wait for an Invite)[01:45] The New Year That Didn’t Go As Planned (And Why It Mattered)[05:00] Choosing Alignment Over Expectation in Real Time[06:00] Inside My 7-Figure Mastermind: The Real Struggle? Focus[06:45] Why Entrepreneurs Dilute Results by “Diversifying Risk”[07:30] How Ruthless Prioritization Creates Real Growth[08:00] Why “Boring” Strategies Actually Scale FasterListen to Related Episodes:The Truth About Scaling, Criticism, and Letting Go with Leila HormoziThe Real Reason Customers Choose You (It’s Not What You Think)Laying the Bricks for Your 2026: Lessons from Quarter 4We’re hiring! Visit Jasminestar.com/careers to learn more!For full show notes, visit jasminestar.com/podcast/episode632
Transcribe →Why Your Reputation Is Your Most Valuable Business Asset
Apr 2901:06:14Tap to summarizeHave you ever met someone who explains complex ideas so clearly that it feels like a lightbulb turns on in your brain?That’s how I feel about my friend Rory Vaden. And I’m not just saying that because we’re friends—I’ve actually paid him to consult on my brand messaging.So when it came time to host my mastermind for seven-figure founders scaling to eight figures, Rory was the first person I invited to speak.In this episode, I’m sharing the powerful conversation he led about personal branding—and the insights were so good I knew I had to bring them to you.Because here’s the truth: personal branding isn’t about your logo, colors, or Instagram aesthetic.It’s much deeper than that.Rory explains that a personal brand is simply the digitization of your reputation—what people think of when they think of you.And whether you like it or not… you already have one.The question is: Are you shaping it intentionally?In this conversation, Rory breaks down:Why most personal brands failThe biggest mistake entrepreneurs make when building visibilityWhy reputation always precedes revenueHow to position yourself in the top 1% of your industryPlus, we wrap the session with a Q&A from the mastermind members that expands the conversation even further.If you're building a business and want a brand that earns trust, stands out, and drives real growth… this episode is a must-listen.Click play to hear all of this and:[00:00] Why Rory Vaden Is One of the Most Trusted Voices in Personal Branding[02:54] The True Definition of a Brand: What People Think When They Think of You[10:00] The Three Topics That Determine Whether a Personal Brand Succeeds or Fails[13:17] Personal Branding Explained: The Digitization of Your Reputation[28:07] Sheehan’s Wall: Why Most Personal Brands Never Break Through[33:53] Diluted Focus = Diluted Results (The Biggest Mistake Entrepreneurs Make)[45:56] The One-Word Problem Every Personal Brand Must Solve[59:43] Why Your Personal Brand Should Start With Who You Serve (Not Your Why)Listen to Related Episodes:How to Get the Most Profitable Leads for Your Business with Rory VadenHow to Discover Your Uniqueness and Gain the Recognition You Deserve with Rory VadenHow I Scaled My Personal Brand to 7 FiguresConnect With Rory Vaden:If you’d like to connect further with Rory and his team, visit freebrandcall.com/jasminestar to sign up for a free call. You can also follow Rory on Instagram at @roryvaden and @brandbuildersgroup.For full show notes, visit jasminestar.com/podcast/episode629
Transcribe →Less Push, More Pull: The New Way to Build a Personal Brand
Apr 2801:35:48Tap to summarizeWhat if the next level of your business isn’t more hustle—but more alignment?In this personal and powerful episode, I’m sharing the mindset shift that’s changing everything for me in 2026: less push, more pull. What if what you’ve been chasing is already in front of you… you just haven’t been looking for it?Plus, I sit down with Omar for a live audience conversation on building a personal brand from scratch, standing out online, and the real truth about content creation.If you’ve been overthinking, playing it safe, or waiting for the “right time”—this is your reminder:👉 Show up anyway.Click play to hear all of this and:[00:00] Why “Less Push, More Pull” became my 2026 mantra[00:02] How intention shapes what you see (and what you miss)[00:05] The power of recognizing abundance already in your life[00:06] How a simple connection led to a live audience podcast[00:07] Why having nothing gives you an unfair advantage[00:09] The real truth about building a personal brand from scratch[00:10] What hasn’t changed in business (even with AI + algorithms)[00:11] Why doing what others won’t is the real competitive edgeListen to Related Episodes:How a Mastermind Changed the Trajectory of My Business (and how it can do the same for you): Part 1How to Reach IMPOSSIBLE Goals with Dr. Benjamin HardyHow to Build Your Personal Brand as a High-Achieving EntrepreneurConnect With Omar El-Takrori:Instagram: instagram.com/omareltakroriFacebook: https://www.facebook.com/omareltakrori/📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode631
Transcribe →Stop Fighting About Money: Ramit Sethi’s “Rich Life” Framework
Apr 2100:16:19Tap to summarizeMoney conversations can feel loaded… emotional… sometimes even explosive.And for most couples, money only gets talked about when something goes wrong.In this episode, I’m sharing a powerful conversation with Ramit Sethi, author of I Will Teach You to Be Rich, about how the language we use around money shapes our relationships.Instead of asking reactive questions like “Why did you spend that?” or “How are we going to pay this off?,” Ramit challenges couples to focus on the bigger picture: the life they actually want to build together.He introduces the idea of a “Rich Life Review”—a simple monthly conversation where you and your partner look at key numbers, celebrate wins, and talk about your goals.Because the real problem isn’t the $20 purchases couples argue about…It’s that we rarely ask the $30,000 questions that shape our future.If you’ve ever felt awkward or stuck talking about money with your partner, this episode will give you a framework to start healthier, more productive conversations—and design a life you’re truly excited to live.Click play to hear all of this and:[00:00] Why most couples only talk about money when there’s a problem[02:00] How the language we use about money shapes our relationships[03:45] Why Ramit believes most couples argue about the wrong financial issues[05:00] The difference between $3 questions and $30,000 life questions[06:20] What a “Rich Life Review” is (and why it replaces budgeting meetings)[07:30] The simple framework for a monthly money conversation with your partner[09:00] The four key financial numbers every couple should track[10:30] How focusing on big-picture goals transforms money conversations🎧 Listen to the full episode with Ramit Sethi, How to Talk about Money with Your Partner and Build a Rich Life Together with Ramit Sethi , >>HERE<<Listen to Related Episodes:8 Mindset Shifts to Transform Your Relationship with MoneyHow Women Reclaim Power Through Money with Financial Feminist, Tori DunlapThe Power of Clarity: Success, Money, and Mindset Shifts with Marie ForleoConnect With Ramit Sethi:Instragram: https://www.instagram.com/ramitFacebook: https://www.facebook.com/IWT/Website: https://www.iwillteachyoutoberich.com/📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode630
Transcribe →How to Lead a Team When You Didn’t Plan to Be “The Boss”
Apr 700:37:17Tap to summarizeI didn’t set out to be a leader.I set out to chase an idea. Then the business grew. Then I hired a team. And somewhere between “I’ve got this” and “How did we get here?”… I became a leader.Spoiler: I wasn’t very good at it.In this episode, I’m sharing the uncomfortable leadership mistakes I made (including the time I avoided accountability because I was afraid someone would lock me out of my own systems… yes, really).This year, I decided that if I want to build the next level of my business, I have to become the next level version of myself. From hiring a Sales Director and CFO to investing in leadership training, everything shifted.The biggest lesson? Integrity isn’t a buzzword — it’s doing what you say you’ll do, by the date you say you’ll do it.Leadership isn’t about being perfect. It’s about being intentional.If you’re building a team, scaling your company, or stepping fully into your CEO role, this episode is for you.Click play to hear all of this and:[00:00] Why Most Entrepreneurs Accidentally Become Leaders (And Why That’s a Problem)[04:30] The Cringe-Worthy Mistake I Made When I Avoided Accountability[10:15] How to Onboard a Leader Into Your Culture (Not Just Their Role)[18:40] Integrity Defined: Doing What You Say, When You Say It[24:55] What Happened When Our CFO Started Interviewing Us[33:10] The Honest Leadership Coaching Session I Almost Didn’t ShareListen to Related Episodes:How You Can Develop the BEST Traits in LeadershipHow to Identify and Lead A, B, and C Players for Business Success3 Signs It’s Time to Restructure Your Team as a LeaderConnect With Jim Zartman:Instagram: https://www.instagram.com/jimzartmanWebsite: https://www.jimzartman.com/📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode628
Transcribe →3 Ways to Build a Powerhouse Team
Mar 3100:47:44Tap to summarize→ Find our latest hiring opportunities at https://www.jasminestar.com/careers. ←↓A consultant recently told me she was “wildly impressed” with our hiring process.Instead of celebrating… I panicked.Because the truth is, we didn’t build a polished corporate system. We built it through trial, error, and hard lessons.In this episode, I’m breaking down exactly how we hire — and why it works.Every business needs both. Most founders just don’t know which one they’re actually hiring.I walk you through our three hiring pathways:• Hiring from within (promote based on ability, not loyalty)• Hiring from your personal brand (yes, your content attracts teammates)• Hiring with a recruiter (and how to give feedback that actually works)Plus, the leadership truth that changed everything for me:The person you want to hire might not be able to find you… because you’re not yet the leader who can contain them.Scaling isn’t just systems.It’s people.And the right people will take you further than any funnel ever could.Book Mentioned: Radical Candor by Kim ScottClick play to hear all of this and:[00:00] The “Wildly Impressed” Hiring Compliment That Made Me Panic[02:45] System Builders vs. System Implementers (And Why It Matters)[06:15] How We Promote From Within Without Damaging Culture[14:30] Using Personal Brand to Attract (and Repel) Team Members[20:05] Our Exact DM → Automation → Application Funnel[27:40] Why We Do Group Interviews (And Who They’re For)[32:15] When to Use a Recruiter (And What I Learned the Hard Way)[38:55] A-Players vs. B-Players vs. C-Players[45:20] The Leadership Shift Required to Hire BetterListen to Related Episodes:Why High Achievers Burn Out (and How to Fix It)How I’m Wooing My Next Executive Hire; Building a Dream Team Starts with THISHiring, training, and retaining high-performing team members with Natalie Dawson📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧For full show notes, visit jasminestar.com/podcast/episode627
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