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- [00:00]
A
I think with the Internet and everything, people need this more than ever. A lot of people have goals and dreams. I see. But very few actually chase that goal and dream.
- [00:08]
B
Correct.
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A
Most people don't believe in themselves and they need people like you to help them.
- [00:13]
B
I normally see this on clients because they don't even know their purpose. They just started it. They're in the middle of something, they don't even know how to sustain it. And most of the time they just get stuck there.
- [00:22]
C
Abby Villanueva is a visionary entrepreneur and the pioneering founder of A and G Associates, the the first Filipino owned business conglomerate in Calgary, Alberta. Under her bold leadership, she grew a multimillion dollar enterprise and continues to reshape industries while uplifting her community through inclusive leadership and purpose driven innovation.
- [00:41]
B
If you understand what you're good at, passion comes with it. I've been unhappy for years now. Yes, I'm making eight figures, I'm making nine figures, who cares? But if you don't choose you, how can you sustain that nine figures?
- [00:53]
A
Let's get tactical for a second. Someone's listening. They're like, oh my God, you're right. I've been just doing this thing randomly and I need to reset. What do they do? Where do they start?
- [01:02]
B
Yeah, so I always say.
- [01:06]
A
It spans the globe like a super high cold Internet Elvis.
- [01:13]
B
Today, Apple is going to reinvent the phone.
- [01:16]
A
It's not over until I win the living your legacy podcast for those who live to leave a legacy. Oh, that is sensational.
- [01:31]
B
Jordan, open Chicago with the lead. You said Paul is the fastest man on the planet. You can live your dream.
- [01:46]
A
Hello and welcome back to another episode of Legacy makers. Sat here today with Abby who's really on a mission to check change lives like most of his legacy makers, but really help people see their true self, chase their dreams. And she's going after it on a big scale. She started with nothing, on a farm, literally no zip code. Now she's impacting thousands of people on a mission to impact millions of people. So super excited for this, Abby, welcome.
- [02:09]
B
Thank you, Rudy.
- [02:11]
A
So let's talk about it. You know, most legacy makers that sit there want to change lives, right? It's why we do what we do. But I know you have a really big mission and you're already helping a lot of people. Do you mind just giving an overview of what you do for the audience?
- [02:25]
B
Of course. It's more an inspiration that this is what I do and to inspire people to see the big potential in them and it doesn't matter how small or how big is that? I would like to push them so that they could be able to be the best version and better version of themselves.
- [02:39]
A
I love that. What's your story? To get there, to here and to do this. Why? Why do you want to do that?
- [02:45]
B
Because I wanted to see the success in me as well. I am my first client, believe it or not. There's no way that I can teach people if do it myself. So now that I see that I can, I would like to show it to people then that they can do it as well.
- [02:59]
A
And I think it's a great, you know, time, because I think with the Internet and everything, people need this more than ever. A lot of people have goals and dreams. I see, but very few actually chase that goal and dream.
- [03:10]
B
Correct.
- [03:10]
A
And I used to think people were lazy, but now I realize, you know, some people are lazy, but a lot of people, they're not lazy. They just, they. I have, you know, a great belief in myself. It's why I've always been successful. And I thought everyone did. And I realized now I'm rare. Yeah, most people don't believe in themselves and they, they, they need people like you to help them. So why do you think that is?
- [03:32]
B
Because it's always nice to see somebody doing it. The visual effect for people that they always, you know, being set back and stuck into this mindset that it's hard to do it, I don't know how to do it. But when they see an example of someone that efficiently and successfully did it, that would spark hope in them that they could be able to do it themselves too.
- [03:53]
A
But why do you think most people struggle to believe in themselves? Is it their upbringing, confidence, what.
- [03:58]
B
What causes that they're missing the push? I normally see this on clients because they don't even know their purpose. They just started it. They're in the middle of something, they don't even know how to sustain it, and most of the time they just get stuck there. Or a lot of people are even scared of starting because they didn't know where to go, which direction should they be running forward to and stuff like that.
- [04:18]
A
Yeah, I think that' point. Like, I think the entrepreneurs with purpose, nothing, they'll run through walls. Right?
- [04:24]
B
Right. Yeah.
- [04:25]
A
And, you know, most really successful people I hang out with, they all have a big purpose. So I kind of, again, I kind of felt, I kind of thought that was normal. But then when I step out, you realize a lot of people, they need help finding that purpose.
- [04:38]
B
Correct.
- [04:38]
A
So. So how do you help clients? Do that.
- [04:40]
B
So I sit down with them and first is to understand what for them to show. To kind of show what is their purpose, really. Because a lot of people come to me as well. They think that their purpose is what they're doing, but apparently it's not.
- [04:51]
A
Most fall into that.
- [04:52]
B
Yeah. And they watch TikTok and they think that they would do what other people are doing. They become successful, too, and they will have millions of followers. It doesn't work that way. So I always sit down with them and into an intimate conversation. I wanted them to open up and to kind of see themselves to what really what they wanted to accomplish. And multiple times when we get into this conversation, they will figure out that what they're doing is not exactly what they wanted to do. Yeah.
- [05:15]
A
I mean, and sometimes that's more valuable. You know, a lot of coaches and people sit down and just tell them how to do more of what they're doing, but you. You're pulling them back and really reflect on.
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B
Go back.
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A
Is this. Is this actually the mission and the dream and the goal? Because if not, let's not go further down that road. Let's restart.
- [05:32]
B
Correct. Yeah. So that's my approach.
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A
And is. But is that scary for clients when they're like, I've been doing this five, 10 years now, you're telling me that, you know, that's not my purpose?
- [05:40]
B
Believe me, I would say I'm hated for doing that because that's my approach. But for me, I give them the ability to make a choice. Do you want to continue what you're doing right now, or do you want to step back to clarify what really you're trying to accomplish? And a lot of them that does not become successful.
- [05:55]
A
Well, it's funny because I bet you get a bit of both. Some are like, no, I'm just going to keep going at this point.
- [05:59]
B
Oh, yes, yes.
- [06:00]
A
And it's kind of like when you take the wrong direction in a car ride and get on the wrong highway, sometimes it's like, I'm just going to.
- [06:06]
B
Keep going, find another exit, Right?
- [06:07]
A
Yeah. Yeah. But some people find the exit and get back on the right path.
- [06:10]
B
Correct.
- [06:11]
A
What's the difference in the people that just ignore it and just keep humming along, and the people that pause, reset, and take a new approach, they're more responsible.
- [06:20]
B
The people, for me, that stop and figured out that they're not going anywhere, instead, they're just hitting walls and take that ballsy decision to stop and to step backward, figure it out faster, and they become more successful in Recovering compared to the people that keep waiting for another exit so that they could be able to reroute back.
- [06:41]
A
Kind of like the tortoise and the hare analogy. They start to catch up even though they take a step back. I often say, you know, especially in business, sometimes you have to take a couple of steps back to take a whole new, you know, path.
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B
Correct.
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A
And I think that's a good trade of an entrepreneur, is that understanding of delayed gratification. Right. Because some entrepreneurs, it's like, yeah, no, I want to do it now. You know, I left a company, I was doing about $8 million in a fitness company, and I kind of realized, actually, I want to move into a different direction. And it would have been very easy and probably more logical financially to just keep doing that, sell it. But I just. It wasn't my passion anymore, and I had a new passion, so I changed. And I've always followed my passion, even if it means I've lost money.
- [07:27]
B
Yeah.
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A
Because it's my own happiness and I create better products and businesses.
- [07:31]
B
Yeah. And more inspiration, too. And there's more. More effect that you could be able to brought out there for people to inspire based if you're being open to what you're going through and what have you accomplished if you keep doing that. Yeah.
- [07:43]
A
And you can tell the difference. I think, too, of an entrepreneur that's doing it because they're passionate about it versus it's like a making money. Right, Right. Yeah. And I've never. I've always done what I'm passionate about versus the money side, but I've always done well at making money, too.
- [07:59]
B
Exactly. Exactly. And that's the whole point of this. Right. If you understand what you're good at, passion comes with it. You know what I mean? And it doesn't matter whether you reset. You take back. You take a year, you take a few months. It's always bringing back yourself into the race again and knowing that you are fully fueled and fully energized and fully focus in trying to go in and attain whatever you wanted to set yourself to. To go through. So.
- [08:25]
A
Yeah, so. So I know you've talked about it already a little, but let's get tactical for a second before we transition into your story and who you are.
- [08:32]
B
Yeah.
- [08:33]
A
Someone's listening. They're like, oh, my God, you're right. I've been just doing this thing randomly, and I need to reset.
- [08:39]
B
Yeah.
- [08:39]
A
Can you give like, 1, 2, 3, 4 steps or tips on if someone's listening right now? And it's this eureka moment and they're like, I'm going to change. What, what do they do? Where do they start? Do they?
- [08:50]
B
Yeah. So I always say, you know, as part of my routine or my daily routine is at the end of every day I do my self assessment myself, I sit down, I look at myself. What did I do great today? What, what, what, what did I fail to do at this day? And what makes me happy today? What, what hurt me today? If you see all of those and they don't balance and you don't see, you know, that it's really gearing towards being successful and to move forward the following day, that's a time for you to, to understand. Like I need to take a step back. Just wait a minute. I've been unhappy for years now. Yes, I'm making eight figures, I'm making nine figures, who cares? But if you don't choose you, how can you sustain that nine figures?
- [09:28]
A
Well, and that's great too. You know, I came from the health and fitness world is where I started. And we would always with our clients do end of day food locks. Right.
- [09:36]
B
Yeah.
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A
And then I, you know, a lot of entrepreneurs are now starting to do the journaling and their self reflection.
- [09:42]
B
Yeah.
- [09:42]
A
And I think it's so powerful because just like in health and nutrition, if you don't do the food logs, you go three months and then you weigh yourself again and you didn't change and it's like maybe it's you were working hard, you just made a couple of mistakes, you grab some extra nuts in the afternoon and before you know it, you can't lose any weight.
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B
Yeah.
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A
And I think it's the same in business. Why that's so great because you can hum along and do your thing and be generally successful.
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B
Yeah.
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A
But when you're doing that daily recalibration. Right. I don't write it down. But I kind of self reflect every day. I really should write it down. But I'm more of a creative mind, you know. So when I was in the fitness space, you were tracking everything. And it's so important because you can kind of hum along, think you're doing well, but every day if you're really calibrating, you can make those optimizations. Right. Like I shouldn't be doing this team call anymore. I don't like it. This product we sell every time it's a problem and I'm not fulfilled and it's not, we should be selling this little things, I think they're really powerful like that.
- [10:38]
B
It is, it is. And you know I always find my strength when I identify where my weaknesses because that's where I focus and you know, that's where I focus and to work myself into. And that's exactly what I do with clients as well when I work with them. I need to make it sure that we identify the weakness so that we could be able to figure out how are we going to strengthen them.
- [10:56]
A
Love it. So first tip is to do the journaling. That seems like it's creating your baseline self reflection. Any. A couple more tips.
- [11:03]
B
Yes. Second is really important is the people that you surround yourself.
- [11:07]
A
Yeah, totally.
- [11:08]
B
It is very important because what energy you get from these people around you, it reflects on you.
- [11:12]
A
That's the. To me, the biggest life hack I always teach is movement.
- [11:16]
B
Yeah.
- [11:16]
A
And it doesn't have to be like, you know, geographically moving across the world. I did from England for this exact reason. But I say one of the biggest life hacks is get yourself in the right group. Right. Move groups, even if it's in the same city. Find a new cohort. Because it's kind of like if you, if you live in a house with mold and asbestos, you're never going to be healthy. Right. People don't realize that with their friendship group, their peer group, their working group. It's bizarre.
- [11:43]
B
It is, it is. And the most important thing to me, to be honest, is my family. I love my family so much that I wanted them to be a part of my journey. It doesn't matter what that is. And that is part of the influence that I'm sharing with my clients as well. To include your family. Yeah.
- [11:58]
A
Well, let's ask this though, because I do see some people that try and do that. The family don't support them, don't get it, and they don't support the good energy that they need. So how did you, how do you, how do you combat that? What do you advise?
- [12:10]
B
That exact same thing. If they don't serve you, eliminate them. It doesn't matter whether a family, a colleague, a, you know, if they don't share the same energy as you are, they don't belong with you.
- [12:19]
A
Yeah, yeah. I, I, I, it's funny because I'm pretty blunt as a person, so I create a lot of, like, I create separation. So if anyone in my family or someone I know.
- [12:29]
B
Yeah.
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A
Starts talk, have it like moaning, complain.
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B
Having negative conversation, whining is the worst.
- [12:34]
A
I cut them off and I say, hey, this conversation doesn't serve me anymore. I can't have this.
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B
Oh, that's me too. I'm not shy at all. Yeah.
- [12:42]
A
Most people aren't brave enough to say that.
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B
And that's the problem.
- [12:45]
A
Yeah.
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B
Because those people that are not brave enough to say that is that they're putting themselves there to be consumed by these people. And once that you put yourself out there to be consumed by these people, then you lost.
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A
And it's like in a relationship, if you don't address things, it creates more resentment.
- [12:58]
B
Exactly.
- [12:59]
A
So.
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B
And that would change you. And you don't want to do that. Yeah, yeah.
- [13:03]
A
Good. So environments, tip number two. Big, big one for sure. I literally moved from England, left everything. Real estate, a business, long term relationship, family. One suitcase. Two suitcases actually, but two suitcases.
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B
I don't believe in one.
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A
Yeah. Because I like clothes as well. So I had two, but two suitcases in America. And that changed my life. Because the opportunities in the new environment and I see entrepreneurs, they still say, Rudy, how do you handle old friends that just want to party? And I'm like, I don't have any because I moved to America and all my friends are millionaires.
- [13:36]
B
Exactly. And that's one question that I ask. Who are your friends? I don't have friends. I do not. I have business people that is surrounded by me. And when we get together, we talk about ideas, we talk about business, we talk about how to become successful. So I don't know how to party, Rudy. I don't party at all.
- [13:55]
A
Well, my wedding party, of all my wedding party, I think five of them were very successful millionaires. And then there was like two friends from grad school which were like the. But they were both like pro in pro sport and very successful careers, you know?
- [14:11]
B
Yeah.
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A
And it just, I think is you can always look at someone's wedding party. It's the famous saying, show me your friends and I'll show you your future.
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B
Exactly. Yeah.
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A
Great way.
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B
It is. It is. Yeah.
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A
Any other tips to finish this part?
- [14:23]
B
The tip that I always say is be you.
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A
Okay.
- [14:25]
B
But before becoming you, you need to find you first. You have to figure out who you are. You need to figure out what you want to do with your life. It is self reflection always. Because it's all always in there. Not until you figure out what's in there. You don't know what the future holds.
- [14:39]
A
Yeah. I mean, I hear the self reflection a lot, but sitting with you, that's like the foundation of what you do. Right. It's really key. It's a reoccurring theme.
- [14:48]
B
Yeah.
- [14:48]
A
And I think interestingly, a lot of people don't probably do it because they're scared of what they're going to find out.
- [14:53]
B
Exactly. There's a lot of monsters, you know, you'll have to face your demons and we have our own demons within us. But identifying them again will make us stronger. You know, that would, you know, find us way on. How are we going to fight them and to be better ourselves? Jobs.
- [15:07]
A
Love it. Love it. So let's talk about your story. Right. It is it. In the intro, you started with, you know, nothing, you know, from, from nowhere. Right. And now you're traveling the world and helping people and doing amazing things. How did you get here?
- [15:20]
B
It's not an easy path. It's not an easy life, you know, coming out from nothing, but only a dream.
- [15:26]
A
Yeah.
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B
You know, and, and, and, and painful experiences from, from, from life, what life throws me and stuff like that, but those are my driving force to become who I am right now. And it's, it's not a pretty that I appreciate about what I experienced from that, from that journey is every pain that I have encountered on that journey made an impact in me and built me who I am right now. So if people ask me, if you want to go back, is there anything that you would like to change, I would say, no, I will keep it that way because of who I was before made me who I am.
- [16:00]
A
Yeah, it's your story, right. It's like the butterfly effect. It's like you take this bad piece out of your life story and who knows what ripple effect that could.
- [16:08]
B
Exactly. Yeah, exactly. So, yeah, that's where I came from. And you know, I continue this legacy right now to ensure that I could be able to inspire people like who I am, that doesn't have anything right now, doesn't know where to go, doesn't see the future that there is future. You have to make one because no one will hand you that future. You have to work hard so that you could be able to identify which future you wanted for yourself.
- [16:34]
A
Love it. So let's talk about that then. So someone is listening. Like I said, they're inspired by everything you say. They want to build this new future. What, what is one sort of mindset, you know, shift, if you've not already said it, to get them motivated, get them going, you know, because I think a lot of people, they hear these podcasts, they go to events, you know, they make pay money, they make New Year's resolutions.
- [16:58]
B
Yeah. Every year.
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A
But what's missing?
- [17:01]
B
Action. It's all about action. It's so nice to just lay in bed. And dream about becoming successful. What can you have? What can you buy? What can you make for yourself? How many millions you can make without working, without lifting a finger? That's not going to happen. So if you intentionally want it to become successful, you need to program yourself that you're willing to work your ass off so that you become successful.
- [17:26]
A
Yeah. And I think it's the same, I always say, anything. Mass achievement in life. You want to be the best rapper or artist, you want to be the best athlete, you want to be even the best mom. Right. It's like you've got a goal and you got to work hard. It's. It's never ending. And I think a lot of people go up and down. They work hard for a day, day off. You know, they do it for a couple of weeks. Take a break.
- [17:47]
B
Yes. Or. Or step back.
- [17:49]
A
Yeah.
- [17:49]
B
You know, refuel, recharge, and then move farther again, you know, there's no such thing as a straight way to success. No. There's a lot of traffic lights, I call it, and a lot of people violate those traffic lights sometimes because they just wanted to speed up and to get there. For me, I would like to encourage my client to look at that light. What is that light is trying to tell you? Is there something that you need to consider while you're hitting a red light at this moment? You know what I mean? So that would be a moment for them to step back and realize, what is that red light, really?
- [18:17]
A
Well, I say something similar, but a little different. I've learned every. And I try and tell people this at least with my life. Every time it's like you're going, and you're having a hard time, something's going wrong, you're in this, like, you know, bad place. Then there's a light at the end of the tunnel at the other side when you get out. And it's. There's always good.
- [18:36]
B
Exactly. Yeah.
- [18:37]
A
Every time I've gone through crap, whether it was an employee stealing or something crazy. Right.
- [18:42]
B
Yeah.
- [18:42]
A
Then you, like, it sucks, and then something great happens. But most people, I think, get trapped and stuck in the tunnel. They never get to the other side and they stop there.
- [18:51]
B
Exactly.
- [18:51]
A
And that's the big problem.
- [18:53]
B
It is. And you allow that to happen to yourself. And a lot of people take no responsibility while they're being stuck there. And that's part of my journey with the people that I work with. Realizing that everything that happens to you requires your permission.
- [19:07]
A
Yeah. Ownership. Right.
- [19:08]
B
Ownership of that. You know, if you permit that thing to happen to you, you lose all your power. You lose all your power. But if you don't, then, hey, you're still fighting. Keep going.
- [19:19]
A
So, next couple, last couple of questions. You know, as we talk about legacy, what are a few. We've already talked about a ton of great stuff, but what are some little things people are going to get from your main episode? More about your story. Can you tease a couple of bits?
- [19:31]
B
Yes. It's about, you know, becoming something even you're from humble beginnings. Great things can come out from nothing. Just keep that in mind that great things come out from nothing.
- [19:42]
A
Love that. And then what about legacy, right? I love to ask everyone, what does legacy mean to you?
- [19:48]
B
Legacy mean to me is creating something meaningful. It's creating an impact. It's creating something that would influence the world. Even with your existence or without that, you will be remembered by this legacy that you made.
- [20:02]
A
Love it. And last couple of questions. Someone's watching. They want to start building their own legacy. Any extra tips or bonus ideas you'd give them?
- [20:11]
B
It's as simple as this. Be you. Be you on legacy.
- [20:14]
A
Love it. And last question, where do they find you? They, they want to work with you. They want to sit with you. They want to kind of brainstorm this new version of them or what they should be doing. How do they do that?
- [20:25]
B
They will just come to my website. Ww.avi Villanueva that ca.
- [20:29]
A
Love it. Love it. All right, guys, well, there you have it. Check out the full episode, the amazing story. Hopefully a lot of great nuggets covered there, a lot of great mindset tips and some needed conversations that should help you. You align with your goals in life. Abbey, pleasure to have you on. And until next time, keep building a legacy. I'll see you guys soon.