Josh and MJ Sparks have been building together for more than twenty years. Long before Infinity Home Services became a national roofing company, it began with two people in a small Milwaukee duplex, a yellow pages ad, a newborn on the way, and a shared sense of duty to create something better.

In this episode, Josh and MJ talk openly about the early days of Infinity Exteriors, what it was like running every part of the company as a husband and wife team, and the moment that shifted everything when Josh walked away from subcontracting to build a business rooted in integrity. They share the real story of long nights, financial risk, miscommunication, and eventually the discipline and clarity that allowed them to scale a company while raising a family.

They also discuss why communication, trust, and aligned purpose matter even more in marriage than they do in business, how stoic principles shaped their parenting, and what it took for MJ to step out of the company after the first private equity partnership. This is a candid conversation about what partnership really looks like when the stakes are high at home and at work.

Key themes include:
• Working with your spouse and staying aligned through growth
• Building a business from nothing with discipline and integrity
• The Betty story and the moment Infinity’s mission was born
• Culture, transparency, and accountability in the early scaling years
• How leadership lessons carried into parenting and family life
• Stepping away from the business and finding a new identity
• Why duty, clarity, and communication remain the foundation

The Long Game is hosted by Josh Sparks, Founder and CEO of Infinity Home Services, a company on a mission to elevate what it means to be a contractor in North America. Each episode features real stories from leaders who are playing the long game by putting people first and letting the profits follow.

Subscribe for new episodes and more conversations like this one.