Gui Costin is the Founder & CEO of Dakota, an expert in fundraising, and a trusted coach for investment firms.

Dakota specializes in helping boutique investment managers raise capital and grow their businesses, providing services and software that have contributed to raising over $30 billion since 2006.

In This Episode We Cover:

(00:00) Why Sales is Emotionally Challenging

(03:02) Mastering Cold Outreach

(06:09) Gui’s Core Principles

(09:28) The Importance of Believing in Your Product

(12:29) Understanding Millennial Buying Behavior

(15:49) Strategies for Creating a Valuable Email Newsletter

(25:36) Networking Strategies

(28:49) Leveraging SEO

(35:18) Lessons Learned from Russell Brunson

Learn More About Orbit Marketing:

→ Visit Our Website: https://orbitmarketing.io/

→ Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl

→ Join Our Newsletter: https://newsletter.orbitmarketing.io/

Connect Gui Costin and Dakota:

→ Dakota's Website: https://www.dakota.com/

→ Dakota's LinkIn: https://www.linkedin.com/company/dakota-about/

→ Gui's LinkIn: https://www.linkedin.com/in/guicostin/

→ Gui's Website: https://www.guicostin.com/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulmanpod.substack.com

How Dakota Raised $30 Billion For Their Clients