Nerd Alert: The Downsides of Being a 'Lifestyle Brand'
00:09:5510/16/2025
The Practicalities of Combining Brand and Sales
00:25:5610/14/2025
Nerd Alert: The Power of an "Underdog" Brand
00:09:5010/9/2025
How to Capitalize on Live Sports Season
00:30:4910/7/2025
Nerd Alert: How AI Reveals Hidden Consumer Preferences
00:09:5710/2/2025
How Marketing Earns Respect in the Boardroom with Kimberley Gardiner, CMO at Tractor Supply
00:30:179/30/2025
Nerd Alert: Do Most New Products Really Fail?
00:09:249/25/2025
The Problem with "Purpose" with Nick Asbury
00:42:039/23/2025
Nerd Alert: When Ads Make Us Cringe
00:09:449/18/2025
Building Brands That Buyers Remember with Jenni Romaniuk
00:39:159/16/2025
The Marketing Architects
Introducing a research-first podcast that builds revenue, not condos.
Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.
Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.