Podcast Summary: The Marketing Millennials – "4 AI Marketing Tips To Use Today | Bathroom Break #101"

Host: Daniel Murray
Guest/Co-Host: Jay Schwedelson
Date: March 30, 2026

Episode Overview

This bathroom break episode features Daniel Murray and Jay Schwedelson trading rapid-fire, highly actionable AI marketing tips designed for immediate use. They lean into practical tools and tactics everyone in marketing should know – especially when it comes to leveraging AI for research, campaign creation, and content production. The vibe is informal and humorous, with plenty of personal banter, but the marketing insights are sharp and timely.

Key Discussion Points & Insights

1. AI for Tracking New Social Ad Units

[03:05] Jay Schwedelson’s tip:

• Use Gemini (Google’s AI tool—free version works) to stay current with the latest ad formats released across social platforms.
• Prompt example: “Act as a paid media analyst and search for new social media ad units or beta ad features released by Meta, TikTok, LinkedIn, Reddit, Pinterest in the last 30 days. Create a summary table showing ad format, minimum daily spend, and other info.”
• Insight: “It’ll blow your mind that it will give you a breakdown from every platform of the new ad units... I don’t think enough people are using Gemini, ChatGPT, and Claude for time-based things for marketing tactics like that.”
  — Jay Schwedelson [04:00]

2. Perplexity for Always-Up-to-Date Industry Research

[04:15] Daniel Murray’s tip:

• Use Perplexity AI, which can combine Gemini, Claude, and other models for comprehensive, live results.
• Create a daily reoccurring prompt searching Reddit, social news, and blogs for fresh insights in the marketing world.
• “It’s super helpful for me to know what’s happening… I have it run every day and remind me… send me a notification on all the recent news I need to pay attention to.”
  — Daniel Murray [05:13]

3. Time-Based AI Prompts for Relevancy

[05:40] Jay Schwedelson:

• Emphasizes that many people ignore the power of time-constrained prompts now that AI is connected to the web.
• Tip: Always add time parameters (e.g., “last 10 days,” “last month”) to get relevant, recent results.
• “You’re really not tapping into the full power of these AI tools unless you’re using some sort of time-based thing in almost every prompt.”
  — Jay Schwedelson [05:50]

4. Building Custom Lead Gen Tools with AI

[06:32] Daniel Murray:

• Use Claude or similar AI through tools like Visual Studio Code to build internal or external marketing tools quickly.
• Examples: Brand voice graders, ROI calculators, subject line editors—as simple as prompter code, taking less than an hour.
• “I built something trained on my voice… so anyone in the company can put in a prompt and it spits out something that sounds more like me. You can make a brand voice grader, make an ROI calculator as a lead gen tool.”
  — Daniel Murray [07:32]

5. Gamma – AI-Generated Decks Save Time

[07:51] Jay Schwedelson:

• Gamma.app is a powerful, free AI tool to create slide decks from Word docs or old decks, using prompts and color choices.
• Rapidly creates visually polished, on-brand presentations in minutes.
• “This thing has saved my team so much time… Gamma makes decks you could never make, ridiculously good in two minutes. I love it so much.”
  — Jay Schwedelson [08:10]

Notable Quotes & Memorable Moments

• On wanting simple birthday gifts:
  “My wife asked me what do I want? I genuinely said, I want a couple pairs of sweatpants. She’s like, what the hell is wrong with you?”
  — Jay Schwedelson [01:37]

• On leveraging time-bound AI prompts:
  “Just to let it run and give you stuff, you’re going to get stuff from the year of the flood. That’s not going to do anything for you.”
  — Jay Schwedelson [05:45]

• On AI making marketing ops less painful:
  “I wish AI existed when I was in marketing ops. This would’ve saved me so much time. It might have actually made me like my job more.”
  — Daniel Murray [08:58]

Timestamps for Important Segments

• [00:39–01:57] – Birthday banter and gift talk—light and personal icebreaker.
• [02:34–03:56] – The problem of keeping up with new ad units and Jay’s Gemini prompt tip.
• [04:13–05:18] – Daniel’s method for daily industry updates using Perplexity and live sources.
• [05:18–05:56] – Why time parameters are crucial for any AI marketing prompt today.
• [06:00–07:40] – Using Claude and Visual Studio to build custom brand content generators and internal tools.
• [07:51–08:38] – Gamma.app for instant, beautiful slide decks—real-world time-saving.
• [08:39–11:29] – Back to personal stories: celebrating “birthday weeks/eves” with their partners.
• [11:59–12:21] – Plugs for Jay’s and Daniel’s podcasts, and calls to subscribe.

Tone & Takeaways

• Casual, witty, playful: The birthday banter sets a lighthearted context for the rapid, practical marketing tips.
• Clear focus on actionable marketing hacks: Each tip can be implemented immediately, with modern AI tools that marketers often overlook.
• Encouragement to automate, experiment, and save time by letting AI do the heavy lifting—be it research, presentation prep, or building internal tools.

Final Thought

This brisk, “bathroom break”–length episode is densely packed with up-to-the-minute AI marketing tactics, making it ideal listening for marketers who want practical, time-saving hacks they can actually use.