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A
Here we are down at the border in Mexico, a day I honestly didn't think was ever going to come. We are less than 12 hours away from the start of the ride, and I'm going to walk you through where my mind is at, where my body is at. Bring in a few members from the team to talk to you a little bit about what they're feeling and what they're thinking as we are about to embrace an incredible journey and an incredible mission. Navigating 2,000 miles on a bike from Mexico all the way to Canada to raise a million dollars and give it all away on this journey. This is the ride. We had an awesome morning this morning with a kickoff party of the ride. We had people from the Dripping Springs community, we had family, we had friends, and we had just so many people there to support us and to cheer us on. So many questions were asked about how we're feeling, how we're gonna do this. So many prayers were blessed over us. So many well wishes were given to us. And to drive through that gate at the ranch and watch family and friends shoot off streamers and celebrate as we embark on this journey was just a moment that I want to hold onto and cherish forever. In this moment, so many people are asking me if I'm ready. And the thing I'll tell you is ready is a lie. There is no such thing as being ready because you cannot control if you're ready. Because truly being ready means you have to control the environment and the conditions and the climate, all things way outside of your control. The only thing you can do, and the only thing I can do is be prepared. And I can tell you unequivocally, I am prepared for this. I have put in hundreds of hours on the trainer. I've hired one of the best cyclists that I could find to be my coach. I've got one of the best crew chiefs, an incredible media team to document this whole journey, and so many amazing people from the Gobundance community riding along and cheering us along along this route. I can tell you I am prepared. But ready? I don't know if you're ever truly ready. And I think, honestly, people waiting to be ready is one of the things that holds so many people back from doing things like the ride, from doing things they dream of or hope they can accomplish. Because they say I'm not ready. And when I'm ready, I will. I eliminated those words from my vocabulary a long time ago. And so everybody keeps asking, am I ready? Ready doesn't matter. But I'm prepared. I've put in the work, I've put in the effort, and I am determined that we will Crush this mission. 2,000 miles, 13 days, all to raise a million bucks and give it away. Along the journey, I'm going to bring in a few people that have meant a lot to me, to this mission, to this journey, get their perspective on what they're thinking, let them ask some questions, and give you guys a glimpse into part of the team that's making this mission a reality. Let's go for Holly first.
B
That's what I was thinking.
A
All right, so let me introduce you to the first person. And this lady has been the glue that has held this whole vision together. This was probably the first person I told this idea to. And she kind of just looked at me and said, okay, like she always does. This is Holly. I'm gonna let you all hear from her as to what she's feeling, what she's thinking in this moment. So you gotta tell yourself, tell your story, tell everybody what you're doing on this mission and tell them how you're feeling.
C
Okay. I'm actually feeling a lot of things. I'm feeling really good. That's good because it's exciting. It's really exciting. And I feel like I've gotten to share a lot with friends and family. I'm feeling not as organized as I would like to be because I'm a planner and. And half of the planning for this is wait until this day or wait until halfway through the day or this time to then execute. So I don't want to say I'm stressed because I don't think that's a very good word. But for lack of a better one, that is maybe where a little bit of stress is coming in. And I feel anxious. Shocking, I know, but to get going because I want to see, like, once you have a day under your belt and everyone's done their job for a day, get some momentum that way. Mostly I just feel. I honestly, I feel a little emotional, and I don't even know how to explain that. But I think it's just everything that went on this morning at the party, hearing other people's perspectives, meeting some of the people that we got to meet at the send off rally, like, just to see people already feel so touched when you guys are doing things in a big way. But in the scheme of what you do every day, it's really like such small things that are impacting people already. So I think. I don't know. That's not a very Good answer. But I feel a lot of things right now.
A
So you don't really tell people this, and you're never really one to ask for help or to be a victim, but you are a single mother.
C
Yes.
A
With two amazing children, facing a lot of adversity every single day, a lot of troubles, a lot of bad days by yourself, trying to persevere. You never complain. You never ask for handouts or any special moments. What does it mean for you to be a part of something like this? And more importantly, what does it mean to have your son be a part of most of this?
C
Oh, gosh. So for me, to be a part of it just personally means a lot. That's probably where the most excitement comes in. It just feels good to be a part of this huge vision and to see that it's really not done by one person. Like, I know physically you're out there just busting your butt, and we need a visionary to even have an idea. I don't think like this. I don't think big like you do. But then to see everyone come in and execute on it, it's. I'm just always such a team player. Like, that's where I thrive is in a support role or behind the scenes. And so, like, that's my jam. So I am personally loving it. To have my son come along, I can't explain. And I'm so excited. I'm so excited for him to get here. He's at camp right now, so he won't be with us for a few days. To hear him try to describe who Matt King is and what Matt King does and what I do for Matt King, it's really kind of comical. It's cute, it's sweet. But it's like all of this is bigger than life to him. And to hear him try to put into words, he can't wait, and he's ready to. I mean, bags have been packed. He has this plan. He, by the way, wants to not have to room with me at all. He wants to be in the bunk or the RV or wherever the guys are. So that's. We'll figure that out when he gets here, I guess. And I've gone over with him, you know, manners, bodily functions, shaking hands, what we do, how we eat, what we say and don't say. And I've just kind of been put on notice that he knows how to do this, so he's gonna handle it. So I'm a little nervous about that because he also has no filter, so he's just ready to come be one of the guys. And I'm just excited. I can't imagine what it's gonna be like, but that's a huge highlight. And honestly, like, a gift that you've given to me that I don't even know if you realize, like, what a gift to be able to bring him along.
A
So it was really cool. He came out to the ranch the other day, and we're getting ready and we're getting prepared, and he has all these questions and he's talking about it all, and he's just. He's so excited. And I think what's really cool is just doing something like this shows people what's really possible in the world. Like, I didn't. I didn't witness a lot of this as a kid. Now I witnessed a lot of really amazing things from my parents and the community I grew up in, But I didn't witness people challenging the status quo and doing crazy stuff until really I started working at the country club. I got a small glimpse of that, but then gobundance, like, really opened my eyes to, like, holy cow. Like, whatever you can dream of, you can really create. And so to watch his mind just sort of expand and watch, you know, his emotions, I mean, when we did that first give back at the burke center and to see how all in he was and how excited he was and the fact that he wanted his dad there and, like, it's just really cool to watch, like, this. This young man or this young. This young child see, like, holy cow. There's a huge world out there, and I'm gonna go out and chase it.
C
And even the one, yes, I can see his wheels turning. I can see where he's also thinking, I didn't know stuff like this existed. But with the give back at the burke center, you're always trying to tell your kids, you know, how good they have it, that they have it better than other kids out there. But to see him live at firsthand, and he gets very granular. So he starts wondering, well, how do they get a haircut? And who buys their toothbrush, Right? Cause he knows they're not living with their mom, Their mom's not doing it. And so he. It really hit him hard. And then that facility and the people that run it are so amazing, and it's so cool. And then he got excited about. It would be so cool to live here because you would get to do all these things. And then you could see this guilt. He's like, but I would never want to live here. And I Would not wish that on anybody. Like, you can see that he's conflicted. And so for him to get to be a part of it is great that these things exist, but maybe you can impact somebody's life and they don't have to be in that place forever, you know? Like, that was huge, Huge to him.
A
What was cool is that it's like, a statement to who you are as a mother. Is like, you can see him always trying to find the good in stuff. Like, he's always trying to come from a place of, like, what's great about this? And, like, okay, it wouldn't be that bad to live here. I don't want this, but here's how it would make it great for me. And, like, that just says a lot about your personality and your attitude and your perspective. If I had to ask you one more question, it would be like, what's the cry count at currently? And what do you think the cry count will get to?
C
I did not cry at the Give Back.
A
Okay. At any of them so far.
C
Well, I was not at the San Angelo Give Back. I can promise. I probably would not have held it together very well. I cried at the banquet that I attended for the Burke center, and I have not really cried today. But y' all have to understand, I am very old compared to the rest of the people on this trip, and I am just kind of a proud mom because I see all my people packed, have their things together, their life together. Everyone has their role in their job. And, like, y' all are just out doing the dang thing. And I'm proud of y'.
A
All. It's gonna be fun. It's gonna be fun. And honestly, none of it would be possible without you. Like, I know that creating this idea and coming up with this plan put a ton of extra burden on you on top of an already very full workload. But even before we start, I can just see you, like, owning this, embracing it, enjoying it, and just saying, like, sure, I got that. Sure, I got that. Sure, I got that. So I just. I can't thank you enough. And I couldn't imagine having anybody else along on this journey besides you and helping coordinate the logistics and making sure we stay safe and don't get arrested and do the things we said we're going to do.
C
Well, I appreciate you. And if you'd have asked me six months ago what I thought the chances were of this happening, I mean, you have a lot of great ideas.
A
I have a lot of ideas.
C
A lot of great ideas. And I see you execute daily on big things. But I was like, yeah, we'll see, we'll see. I did. I brushed it off. I was like, this will come back around. But after about the sixth or seventh time of you bringing it up, I thought, oh, we're getting some traction. At least in his mind there was traction. I honestly don't feel like I have done a lot for this project until these last, you know, six or eight weeks. It's kind of been crunch time. So, yeah, I'm excited.
A
How many miles are you going to ride?
C
Oh, none. But I'm going to cheer hard every day. All150.0. I can't, I can't. Logistics. I'm command central. I'm being that RV fair. Yeah.
A
All right. Bringing in Logan, frame wrangler. I'm telling you all, this is one of the best storytelling editors in the entire world, if not the best. And y' all are going to see that as we go on this journey, man. First of all, honor that you're here when you move to Austin. This was just sort of an idea, but you came down to say, hey, I'm going to support whatever crazy missions you have, whether it's run 100 miles without training, which I'll do with you or join you on the ride. As we sit here in this moment, about to embark on probably the biggest thing I've ever done, maybe the biggest thing you've ever done. What are you feeling?
D
Ready?
A
Yeah.
D
Ready.
A
Yeah. I mean, and to have your mom do some artwork for us is pretty cool. She's a big cheerleader of ours, cheering us on.
D
She feels like she's along the way, too.
A
She is. She's definitely like a spirit animal in the van with us, supporting us. What do you think the hardest part for you is gonna be?
D
Definitely turning daily edits around. That's gonna be a lot of work. A lot of late nights, limited sleeping, but it'll be fun because people don't
A
understand what goes into an edit. Like, you don't just take the footage and throw it in there. I mean, you're gonna get tens of hundreds of hours throughout the next 13 days that you have to chop down into a well narrated story. And a 13 to 15 minute segment, approximately. Yeah, like, what does that look like for your mind? Like, are you capturing that as you're shooting? Are you thinking about that after the day? Like, are you going into the day with a vision of what the day is going to look like? How do you do that?
D
Pretty much all of my style is just strictly from intuition. So I, I probably have a plan, but I'm just not aware of the plan. It just comes together and I think that comes with a lot of things that you just have experience at. You just get good at things. And I think that editing and shooting is something I'm good at. So it's just all come natural. It's pretty easy for me to do it.
A
So you're also getting to do this with two other guys that you kind of grew up in the industry with, worked alongside of you guys, all learned together, cut your teeth together. Like going back 10 years ago when you and Jeff and Ace kind of started getting into this world. Like, could you imagine being here today in this moment and like where your lives would have taken you? Like, what, what do you feel like with that?
D
I could imagine it and I feel like I did imagine it and that's why I am here in this situation. Like, I, I only ever recorded like corporate interviews because that brought money in, but I always wanted to do adventure projects, so just stoked to be here.
A
And what does it mean to you to do it with like, the guys that you grew up with in this industry? Like, to do it with Jeff and to do with Ace, like, guys you've been around forever.
D
It's awesome. It's awesome. There's. I think it's like Alex, super champ. I said, he said, like, happiness is only real when shared.
A
Yeah.
D
So it's, it's really cool to not only like do something fun with your friends, but do something that is like work with your friends.
B
Yeah.
D
Like, I just, it's great for morale. It's just a good time outside of
A
the riding 2,000 miles, outside of the million bucks. What has to happen by the end of this for you to say this was a success?
D
I'm not sure about that one. Immediately I want to say it's already a success because we're here. Like, I mean, God forbid, like something goes horrible wrong and we go like home tomorrow, it's already fine. Because just the buildup of everything has been like a fun time, but obviously, like we want to finish. So a success speaking in that way would be like taking a photo of you, whether it's smiling or crying at the Canadian border with your family. That succeeded.
A
Yeah. I mean, the last question I'd ask you is like, if you could go back to that 22 year old you, that 18 year old you, that 15 year old you that was recording Tech deck videos on an old school camera and you could give yourself one piece of advice what would you tell yourself?
D
Keep going.
A
It's about all we're gonna get out of him. We got Jeff Tucker. I mean, this guy has held the media team together, really, since the inception of gobundance. Like, you were there really early on. You and I were kind of like these young, dumb fools in the back of the room. I really don't know why they let us in there, but we got in the room, we served. We work relentlessly to bring value and to provide value. I mean, what has GoBundance and this community of incredible human beings done for you in your life?
B
I think. I always think back whenever I think of, like, how grateful I am, the opportunities. Is you telling me feeling the same way as, like, we're incredibly lucky to be in the positions we are with the people we've been in, the rooms we've been in, but at the same time, like, always looking to serve. And I've learned that through you, and. Which is honestly one of the main reasons why, like, back in. I don't remember when, but I was like, hey, I want to go all in on what you're doing, because I saw what you did and what you're working towards, and I was like, that's the type of leader that I want to surround myself with. And honestly, like, going from then to, like, this crazy idea to where we are now, like, man, I couldn't be more grateful for not just you, but, like, everyone on the team, the gobundance members, like, the gobundance team, like, I think everyone's supported our crazy ideas and visions. There's no better place to be.
A
So you and I were in Arizona a couple weeks ago shooting gobundance champions event, which is an incredible experience at the RED spring training facility. And you said to me, like, hey, I think we finally made it because your mom finally saw what we were up to. What did she say?
B
She said. She said, hey, I. I checked out the ride in. This gobundance thing looks pretty cool. And that was probably, like, 10 years to the day of, like, when I started working with gobundance. Like, no lie. April 19, 2016. We held an event at University of Maryland with Gary Vee. David Osborne was the one of the speakers, and gobundance had a table there that spiraled into gobundance being my first client when I didn't have, you know, I was borrowing a camera and, you know, just doing whatever, not even charging to, you know, working with gobundance pretty much on an annual basis ever since to today being, you know, full time. And you Know, helping out in the media aspect. So it's just like, thanks, Mom. Ten years later. Appreciate you finally made it. Taking notice. You're the best. How do you.
A
How did you keep showing up and keep moving forward even when, like, the people closest to you weren't? I mean, they weren't, like, critics and they weren't haters, but they weren't supporters. They weren't like, hey, Jeff, this is a great thing. Keep going for it. Like, how did you keep moving forward?
B
Yeah, I mean, at the end of the day, like, I think you. I've learned a lot from entrepreneurship and other entrepreneurs of, like, you have. You're just. You're gonna have to do some crazy stuff, and honestly, no one's gonna notice until you've reached a level of success or you hit a certain point to where they do notice, and then they don't see the 10 years of, like, you know, what you've kind of been working towards or whatever the timeline is. Right. But at the end of the day, like, when it. Look, when we come to my parents, they're just like, I hope you're just. Are you getting paid? Are you happy? Great. You know, the happy part first, obviously. But at the end of the day, like, you know, I just focus on my game, my world, you know, the people that I want to work with and serve and help. And at the end of the day, the rest is all there for everyone else to figure out.
A
So you're a husband, a father of one, soon to be two.
B
Yep.
A
Five years from now, you're sitting down with your kids and you're watching this clip, this footage, everything we're doing here with the ride back with them. What do you hope they learn from it?
B
What do I hope they learn? That you can do anything you want to do as long as you are grateful, honest, and servant through all of it. If you want to pick, achieve a dream, if you want to push towards a goal, if you want to take a bike around the world, like, no matter what you do, as long as you put that into your vision or your future, I feel like it will come true. But you have to surround yourself with the right people. You have to actually, like, mean it and, you know, focus on it. But at the end of the day, you can do whatever you want to do. And hopefully five years from now, we're riding a bike through Tokyo or something. I don't know, maybe Russia. God bless, man.
A
Look, it's been so cool to do the last 10 years of life with you, to watch you grow and evolve. To watch you become a husband, a father. To watch you evolve as a leader inside of the media and the storytelling. I mean, this is the first real storytelling we're doing of gobundance. And I think we've got a lot of really cool things planned moving forward. And I couldn't be more grateful to have you as a part of this, man. It wouldn't be possible without your vision and your creativity and your ability to tell the story. I mean, I think we're about to embark on a journey that's going to change all of our lives and impact a lot of people along the journey. I hope you all tune in to what we're doing. Follow along on YouTube. We'll have daily videos dropping on the gobundance YouTube channel. On my YouTube channel documenting two different stories. One of the gobundance members and what they're up to. One of me and what this journey is like. I mean, like follow, subscribe, Donate Nominate. People show up with the bike, ride with us. Show up at the finish line with champagne. Celebrate. We're about to do something that most people said we couldn't. We're about to do something that most people said we shouldn't. And we're about to do something that most people would never dare to do.
B
Love it. There.
Host: Matt King
Release Date: May 27, 2026
Podcast: Gobundance Presents: The Matt King Show
In this stirring pre-journey episode, host Matt King sits down with key members of his team at the Mexico border, less than 12 hours before embarking on a 2,000-mile bike ride from Mexico to Canada. The purpose: to raise $1,000,000 for charity—giving every cent away along the route. The episode explores the mindset, emotions, and perspectives of those supporting the mission, offering listeners an inside look into the preparation, anxieties, teamwork, and inspiration underlying this ambitious adventure.
On Being Hesitant to Start
“Waiting to be ready is one of the things that holds so many people back from doing things… Ready doesn’t matter. But I’m prepared.”
—Matt King (01:20)
On Teamwork
“It’s not done by one person. Physically you’re out there busting your butt… but then to see everyone come in and execute on it… that’s my jam.”
—Holly (04:52)
On Family and Perspective
“To see him live it firsthand… that was huge, huge to him.”
—Holly (07:52)
On Creative Fulfillment & Friendship
“It’s really cool to not only do something fun with your friends, but do something that is work with your friends.”
—Logan (14:07)
On Defining Success
“It’s already a success because we’re here…But obviously, we want to finish.”
—Logan (14:46)
On Advice to Younger Self
“Keep going.”
—Logan (15:34)
On Showing Up Despite Limited External Support
“No one’s gonna notice until you’ve reached a level of success…they don’t see the 10 years of…what you’ve been working towards.”
—Jeff Tucker (18:27)
On Life Lessons for His Kids
“You can do anything you want to do as long as you are grateful, honest, and servant through all of it…But you have to surround yourself with the right people.”
—Jeff Tucker (19:31)
The conversation is heartfelt, honest, and inspiring—full of camaraderie, gratitude, and vulnerability. The team shares not only their expertise, but their doubts, hopes, and the deep meaning behind the mission. The central message: You don’t have to be “ready”—you have to be willing, prepared, surrounded by the right people, and committed to service and impact.
This episode captures the spirit of challenging the status quo, the value of teamwork, and the importance of service—before even the first pedal has been turned.