Podcast
The Meaningful Marketing Podcast with Chantal Gerardy
Hosted by Chantal Gerardy · EN
What sets this podcast apart? We believe in the power of meaningful marketing—a holistic approach that prioritises authenticity, connection, and purpose, whilst still turning a profit.
Chantal Gerardy is an International Award Winning Marketing Strategist who empowers purpose-led businesses to revolutionise their online marketing approach and create a brand that resonates deeply with their online audience. If you're tired of cookie-cutter marketing advice, and seek strategies that truly make a difference, this podcast is for you.
If you are a business owner feeling overwhelmed, stressed, or struggling to cut through the noise online? We've got your back!
Our podcast is tailored for entrepreneurs hungry for clarity, confidence, and tangible results in their online marketing. Our podcast isn't just about boosting sales; it's about creating an efficient marketing machine that reflects your values, passion and purpose. Whether you're stuck or looking to maximise your marketing, we're here to guide you every step of the way.
Our episodes dive deep into practical skills, customer-generating strategies, and streamlined systems to help you thrive without relying on paid ads. From mastering social media, creating content that converts, ranking on google, getting your website to work, lead list building and email marketing, each episode is packed with tips and techniques to help you thrive online.
Join me each week as we explore management and monetisation online marketing strategies designed to reduce your time online while increasing your impact. With our guidance, you'll align your business and marketing team more closely, ensuring every effort moves you towards growth. From overcoming challenges to seizing opportunities, each episode is packed with actionable advice to help you thrive in the world of online marketing and effective management.
Are you ready to transform your online marketing, build a business that you enjoy, and leave a lasting impression?
Tune in to the Meaningful Marketing Podcast and unlock the secret sauce to marketing success.
📈 More from Meaningful Marketing
📥 Download our FREE Marketing Guide
🎧 Catch all episodes
👉 themeaningfulmarketingpodcast.com
🌐 Learn more
👉 onlinebusinessmarketing.com.au
31episodes
Episodes
Newest firstAll episodes
EP61: Bad Photos, Worst First Impressions: Brad Delaney on the Branding Mistakes You Can’t Afford
Nov 700:30:41Tap to summarizeStill using an old selfie as your profile photo? You might be sending the wrong message — and losing clients before they ever click your link.In this episode, pro photographer Brad Delaney (founder of The Headshot Guys) breaks down why most business owners get branding photography wrong and what to do instead.From head position to facial expression, Brad shares his go-to strategies for creating photos that actually build trust, communicate authority, and convert.💡 You’ll learn:Why bad headshots are killing your credibility (and how to fix them)What your eyes, smile, and jawline are really saying to potential clientsThe five pro tips Brad uses to make anyone look confident on cameraHow to match your photo vibe to your audience — LinkedIn vs Instagram vs websiteWhat most people get wrong about personal branding and self-worth📸 Work with Brad Delaney👉 theheadshotguys.com.au 📱 Find him on social: @theheadshotguys📈 More from Meaningful Marketing🎯 Download our FREE Marketing Guide 🎧 Explore Marketing with Chantal and Listen to all episodes 👉 themeaningfulmarketingpodcast.com
Transcribe →
EP37: Scaling Beyond $2M: Bridging Sales and Marketing in B2B SaaS with Matthew Wyatt
Jan 17, 202500:26:42Tap to summarizeWelcome to the latest episode of the Meaningful Marketing Podcast, where Chantal Gerardy sits down with Matthew Wyatt, founder of Tech Talk and expert in B2B SaaS marketing. Together, they uncover the strategies that help SaaS companies scale beyond $2 million, close the gap between sales and marketing, and thrive in a highly competitive market.Matthew shares his journey from tech entrepreneur to a trusted advisor for high-growth businesses, offering practical and inspiring insights into creating value-driven content, navigating the "messy middle" of buyer journeys, and building trust at every level of an organisation. Tune in and get ready to rethink how you approach sales and marketing in the B2B world.
Transcribe →
EP36: Meaningful Marketing with MobiMag: Insights from Daryl Bancroft
Jan 10, 202500:26:13Tap to summarizeIn this episode of the Meaningful Marketing Podcast, host Chantal Gerardy sits down with Daryl Bancroft, a Gold Coast entrepreneur managing both product-based and service-based businesses. Daryl shares his journey of creating highly effective lead-generation strategies using MobiMag, a powerful digital marketing tool. Learn how Daryl turned niche markets into global successes and why “tell, tell, tell—not sell, sell, sell” is his mantra. Discover how MobiMag helps build trust, answer client questions, and create meaningful connections to drive conversions.
Transcribe →
EP35: Mastering Mindset and Emotional Capacity with guest Jess Cameron
Jan 3, 202500:31:10Tap to summarizeIn this episode of The Meaningful Marketing Podcast, Chantal Gerardy chat with the brilliant Jess Cameron - a mindset and relationship coach with a knack for untangling the toughest performance roadblocks. Jess unpacks the power of emotional regulation and reveals the hidden ways subconscious beliefs and unprocessed emotions sabotage success. Get ready for raw, unfiltered insights into why "just think positive" doesn’t cut it, how to get comfortable with discomfort, and why avoiding pain will rob you of your dreams. Jess doesn’t just talk about growth; she shows you how to feel it, move it, and transform it into unstoppable momentum. Tune in, let go of resistance, and step into your next level!
Transcribe →
EP34: The Meanfingful Marketing Strategies That Saved Sam's Vet Practice
Dec 27, 202400:23:06Tap to summarizeIn this episode of the Meaningful Marketing Podcast, Chantal Gerardy welcomes Sam, a former veterinarian turned business mentor, who shares his transformative journey from burnout to business freedom. Discover how Sam's universal "slap in the face" moment led to a complete reinvention of his career and the creation of a thriving program for veterinary practices.Sam unveils the four pillars of success—mindset, financial mastery, marketing, and leadership—and how they help veterinary clinics flourish. From meaningful marketing strategies to crafting standout client experiences, Sam's insights will resonate with any business owner looking to break free from the hamster wheel and build a business they love.Packed with humor, stories, and a sprinkle of absurdly fun marketing ideas (think carrying clients to their car!), this episode is your guide to turning challenges into opportunities and embracing growth with courage and creativity.
Transcribe →
EP33: Using your Own Podcast for Meaningful Marketing with Adam Bell
Dec 20, 202400:19:02Tap to summarizeIn this episode of the Meaningful Marketing Podcast, join your host Chantal Gerardy as she explores the world of podcast production and marketing with Adam Bell from PodPro Australia. Discover the secrets to creating engaging content that not only captures but also converts listeners. Learn practical tips to repurpose your podcast, boost your online visibility, and turn your episodes into a suite of powerful online marketing assets for your business. To get in touch with Adam and find out more about podcast marketing visit www.podproaustralia.com.au
Transcribe →EP32: Empowered Personal Branding with Emily-Jane Sarroff
Dec 13, 202400:21:58Tap to summarizeIn this lively episode of The Meaningful Marketing Podcast, host Chantal Gerardy sits down with Emily-Jane Saroff, AKA Empowered with Em, to discuss her inspiring transition from architecture student to successful business mentor and brand strategist. Emily shares her captivating story of following her passion, the essence of personal branding, and how to create an impactful online presence. Get ready to take notes as Emily dives into building a brand that resonates, the significance of authentic connections, and practical tips for navigating social media with confidence and creativity. Whether you're a budding entrepreneur or a seasoned business owner, this episode is sure to motivate you to elevate your brand and marketing game. Tune in and let's make your marketing meaningful! Connect with Emily-Jane Sarroff | Branding & Marketing Strategist (@empowerwithem) on Insta or email: team.emilyjane.co@gmail.com
Transcribe →
EP31: How to Create an Online TV Show with Aldwyn Altuney
Dec 6, 202400:16:17Tap to summarizeJoin Chantal Gerardy in this enlightening episode of the Meaningful Marketing Podcast as she sits down with the dynamic Aldwyn Altuney. With over 40 years of media experience, Aldwyn shares the secrets behind her journey from table tennis fame to becoming a media powerhouse. Discover how you can create your own online TV show, inspire meaningful action, and make a lasting impact by being consistent and authentic. Whether you're a veteran in the media space or just getting started, this episode is will enlighten you on blending passion with purpose. Tune in and learn how to spread your magic across digital platforms effectively! To connect with Aldwyn and find out more visit her website at: www.aaxpose.com or connect on Facebook here www.facebook.com/aldwyn.altuney.5 www.facebook.com/MediaQueenTVchannel
Transcribe →EP30: Harnessing Your Marketing Superpower with Agatha Brewer
Nov 29, 202400:19:11Tap to summarizeThis episode of the Meaningful Marketing Podcast takes you on an inspiring journey with Agatha Brewer, a seasoned business and marketing coach for new entrepreneurs and solopreneurs. Agatha shares her transformative story from the corporate world to becoming a life coach, how she navigated through personal challenges, and the pivotal realisations that led her to find her true calling.We delve deep into creating an intentional marketing strategy that aligns with your unique personality and strengths. Agatha discusses how to identify your marketing superpower, how to leverage your strengths, and why being data-driven is crucial for meaningful marketing. Plus, she introduces her brilliant quiz that can kickstart your journey toward more effective marketing.Get ready to be inspired and equipped with valuable strategies that will help you turn your passion into a thriving business. To connect with Agatha or find out more visit her website at: www.agathabrewer.com
Transcribe →
EP29: Finding the Right Freelancers for Your Business with Krystal Stephens
Nov 22, 202400:21:35Tap to summarizeIn this episode of the "Meaningful Marketing Podcast," we check out into the world of strategic outsourcing for health, wellness, and fitness business owners. Join host Chantal as she sits down with Krystal Stephens, founder of The Worksource, to discuss the challenges and triumphs of finding the right freelancers to help grow your business. Learn the difference between social media marketers and managers, the importance of solid email marketing before running ads, and why understanding exactly what you need is crucial for success. Whether you're a business owner looking to outsource or a skilled freelancer seeking new opportunities, this episode is packed with everything you need to know! To get get in touch with Krystal or follow her socials you can find them all at this link Krystal Stephens - The Worksource
Transcribe →