Today’s guest is Aaron Froug, founder of Grifin, the company that helps you buy stock where you shop.

In today’s episode, Aaron explains how the app connects everyday spending with investing by automatically buying stock in a company you make a purchase from. Meb & Aaron also touch on financial literacy, the benefits of consumer loyalty, and the future for the company. New users earn a $25 bonus by using the code INVEST.

(0:00) Starts

(0:34) Sponsor: YCharts

(1:42) Introduction of Aaron Froug

(3:24) Griffin app overview

(7:00) Simplifying the investment process

(11:33) User demographics

(17:14) Shareholder perks

(20:28) Grifin's origin story

(24:38) Customer feedback and marketing strategies

(29:00) Brand partnerships

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For detailed show notes, click here

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Sponsor: YCharts enables financial advisors to make smarter investment decisions and better communicate with clients. Get 20% off your initial YCharts Professional subscription when you start your free trial

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Interested in sponsoring the show? Email us at Feedback@TheMebFaberShow.com

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Past guests include Ed Thorp, Richard Thaler, Jeremy Grantham, Joel Greenblatt, Campbell Harvey, Ivy Zelman, Kathryn Kaminski, Jason Calacanis, Whitney Baker, Aswath Damodaran, Howard Marks, Tom Barton, and many more.

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Meb's invested in some awesome startups that have passed along discounts to our listeners. Check them out here!

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Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com).

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