The Memory Palace
Episode 232: Oh, Herbert Morrison
Release Date: May 15, 2025
Host: Nate DiMeo

Introduction

In Episode 232 of The Memory Palace, titled "Oh, Herbert Morrison," host Nate DiMeo delves into the pivotal role of Herbert Morrison, a Chicago radio host, during one of the most infamous disasters in aviation history—the Hindenburg catastrophe of 1937. This episode not only recounts the events as they unfolded but also explores the lasting impact of Morrison's reporting on American culture and collective memory.

Setting the Scene: Pre-Broadcast Hype

The episode opens with Nate DiMeo providing context about Herbert Morrison’s assignment. Morrison, a 31-year-old radio host from Chicago, was sent to the Naval Air Base at Lakehurst, New Jersey, to cover the landing of the Hindenburg airship. DiMeo critically examines the arrangement, highlighting it as a blend of corporate sponsorship and journalism:

“He and his engineer, Charlie Nielsen get a free trip to New York on a fancy plane. And in turn he gushes about American Airlines.”
[03:42]

Morrison's trip was not only a journalistic endeavor but also served as a promotional opportunity for American Airlines, showcasing early instances of sponsored content in media.

The Calm Before the Storm

Before the disaster struck, Morrison attempted to build anticipation and significance around the event:

“Just one year ago today, May 6, that the Hindenburg made its first regular passenger flight to America. The flight that inaugurated the first air service across the Atlantic.”
[02:56]

Morrison meticulously prepared, reading up on the Hindenburg to provide an informative broadcast. His professionalism is evident as he describes the majestic airship:

“The ship is riding majestically tortoise like some great feather, riding as though it was mighty, mighty proud of the place.”
[05:17]

The Hindenburg Disaster Unfolds

Within minutes of his prelude, the narrative shifts dramatically as Morrison witnesses the Hindenburg disaster live:

“Enough to keep it from. It bursts into flame. And it's falling. It's crazy. Watch it, watch it. Get this started. Get this started.”
[05:48]

Morrison's recording captures the chaos and horror of the moment, providing an unfiltered account of the disaster. His emotions are palpable as he struggles to maintain composure amidst the unfolding tragedy:

“This is terrible. Oh my. Get out of the way, please. It's burning, bursting into flames.”
[06:00]

Aftermath and Personal Heroism

Amidst the disaster, Morrison exhibits unexpected heroism. He recounts rescuing a man from the burning airship:

“I shot a hold of him, all his hair is burned off. But he's walking and talking plainly and distinctly.”
[08:23]

This act of bravery, however, is juxtaposed with the technical limitations of the time. The recording device suffered damage during the explosion, resulting in a distorted playback:

“The actual recording was too fast, so his voice was too high. That odd quality to his speech...”
[14:33]

The Legacy of Morrison’s Reporting

Nate DiMeo reflects on the enduring legacy of Herbert Morrison's broadcast. The recording became a historical artifact, symbolizing the intersection of journalism and tragedy:

“Someone pair it with newsreel footage, put it in history documentaries. It will get used in montages that will serve as shorthand for whole eras of American life.”
[07:56]

Morrison's poignant phrase, "Oh, the humanity," has transcended its original context to become ingrained in cultural consciousness:

“Now, was that a thing that people said? Was it a stock phrase... Or did it just come out a moment of invention?”
[12:50]

Research by Michael Beale attempted to restore the authenticity of Morrison’s voice, offering listeners a closer approximation to his genuine emotions during the event.

Personal Reflections and Broader Implications

In his conclusion, DiMeo shares personal anecdotes and broader reflections, intertwining the historical narrative with contemporary relevance. He discusses the importance of independent bookstores and the magic they hold within their communities, drawing a parallel to the preservation of history and stories like Morrison’s:

“Independent bookstores are magic... they are making choices based on their passions.”
[12:30]

DiMeo emphasizes the need to support local institutions that safeguard and celebrate unique narratives, much like The Memory Palace itself aims to do.

Conclusion

Episode 232 of The Memory Palace offers a profound exploration of Herbert Morrison's role during the Hindenburg disaster, highlighting the intersection of journalism, personal heroism, and historical legacy. Through meticulous storytelling and critical analysis, Nate DiMeo not only commemorates a significant historical event but also invites listeners to reflect on how such moments shape our collective memory and cultural narratives.

Notable Quotes:

• “This is terrible. Oh my. Get out of the way, please. It's burning, bursting into flames.”
  [06:00], Herbert Morrison

• “Oh, the humanity.”
  [16:35], Herbert Morrison

• “Independent bookstores are magic... they are making choices based on their passions.”
  [12:30], Nate DiMeo

Further Engagement

Listeners are invited to join Nate DiMeo for a special live show on June 13, 2025, in New York City to close out the Tribeca Audio Festival. The event features animated stories, music, and special guests Carrie Coon and Lily Taylor. For tickets and more information, visit thememorypalace.us/event.

Stay connected with The Memory Palace through social media and support independent bookstores to keep the magic of storytelling alive in your community.