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Hey, it's Ryan Reynolds here from Mint Mobile. Now, I was looking for fun ways to tell you that Mint's offer of unlimited Premium Wireless for $15 a month is back. So I thought it would be fun if we made $15 bills, but it turns out that's very illegal. So there goes my big idea for the commercial. Give it a try@mintmobile.com Switch upfront payment of $45 for three months, $90 for six months or $180 for a 12 month plan. Required $15 per month equivalent taxes and feeds Extra initial plan term only greater than 50 gigabytes. Me slow when network is busy. See terms. It's the fourth day in the octave of American independence. I hope everyone got some downtime over the weekend. Some of you are extending the festivities this week. Maybe you're going to the beach, just taking a few days off work. Whatever you're doing, I hope you are taking this reprieve from your ordinary responsibilities to find a lady if you're a guy or to find a guy if you're a lady and that you are getting together and making babies. Because we are in a dating, marriage and baby recession. It is the worst that it has ever been and I think I know the reason why and how to fix it. I'm Michael Knowles. This is the Michael Knowles Show. Welcome back to the show. There's a new Trend among the Utes and this is good. This is countering the dating, marriage baby recession. It's RIS Maxing. The zoomers are rismaxing. It's a trend all over social media. The Love Doctor will enter in to adjudicate the efficacy of the Riz Maxers. We'll get to that momentarily on this beautiful Fourth of July week. Hold on one second. Go to Go Pepperdine. Edu Dailywire. Every important decision is made by someone. Every law, every policy, every national security decision, every every city budget. Someone is sitting in that room. Question is, who? Who is it? Hmm. Well, these questions are exactly why programs like Pepperdine's School of Public Policy matter. Students earn a Master's of public policy with customized studies around American politics, national security, local government, depending on where they feel called to serve. One of the things that makes the program especially unique is the setting. Students spend time in Malibu, overlooking the Pacific and in Washington, D.C. just blocks from the White House, learning not only in the classroom, but in places where ideas and policy actually intersect. Most important, Pepperdine still believes the purpose of higher education is to pursue the truth, not just to embrace ideological conformity. If you are serious about serving your community or even serving your country, Pepperdine School of Public Policy is worth exploring. Go to go Pepperdine. Edu Dailywire that is Go Pepperdine. Edu dailywire D A I L Y W I R E Head on over there right now. N Great. Great school. The numbers are brutal, folks. You're not shacking up enough. Okay? You're not making it happen. There's a study out of the Institute for Family Studies the State of Our Union's dating recession. And the picture is very, very bleak. And everybody is offering all sorts of explanations as to why this is happening, but I think they're kind of missing the obvious one. So birth rates have been on a long term decline. Obviously we've been below replacement in terms of our birth rates since 1971. That long term decline accelerated after the global financial crisis. So after 2007, things really started to get bad. The births in 2025, according to the CDC, 3.6 million births, that is down 1% from 2024. 2024, which is down from the years before that. Down, down, down, down, down. If we're losing 1% of births a year, that is not going to bode very well for us. So what's the general fertility rate? The GFR for 2025 is a little over 53 births per 1,000 women ages 15 to 44. So I guess, you know, you don't really want a lot of 15 year olds getting pregnant. And a lot of the decline in the birth rate and the fertility rate. There are people who are coping and saying no, it's really a good thing. Cause teenage girls aren't getting pregnant anymore. And that's after years of education. So it's actually, it's fine, it's a good thing. But the problem is not the 15 to 19, it's everyone after that. Cause the trend is really pronounced in women all the way up to 44. The GFR is down 1%, another 1% from what it was in 2024. Do you know how much it's down since 2007? We are truly just like the frog being boiled slowly. Since 2007, the general fertility rate is down 23%. And it's not like it was so hot in 2007 either. So then the total fertility rate hit a low in 2024 of 1.6. So 1.6 babies per couple, well below replacement. And these are all based on provisional data. So it might actually be worse than that. This is well below the replacement rate, which is 2.1 okay, teen births are way down. That's great. Record low of 11.7 per 1,000 females. That's down 7% since 2024, 72% since 2007. But it doesn't explain a huge number. Well over a quarter of the drop in the fertility rate. The births to women in their 20s have declined. Rates for women in their 30s and 40s have risen modestly. This is the women the consequence of feminism, where these women are told it's not even totally their fault. They're told from the time they're in kindergarten that they should put off having children, put off getting married, prioritize having a career, prioritize going to college and then get that graduate degree, get another graduate degree, go work for Mr. McGillicuddy in the Excel spreadsheet factory, and then when you're 40, then try to have a kid. But the problem is, okay, even if the rates for the 40 year olds are ticking up a little bit, it's just not enough to make up for the decline everywhere else. What are the patterns here? Women are delaying having kids, and then a lot of them are not having kids at all. So you get a little tick up after Covid. People were kind of had a lot of pent up energy after Covid, but the trajectory is just a collapse. So what do they find in this study? What do they find in the overall state of our births? Quote? Overall, we found evidence that many young adults are experiencing a dating recession during their prime dating years. So it's not just a birth rate recession, it's not even just a marriage recession that they're putting off getting married. They're not even dating the kids, and the young adults are not even dating. Most young adults are not dating much, and many are struggling with significant barriers to initiating dating relationships and pursuing their desire to one day marry and have a family. What percentage of young adults do you think are dating right now? You know, with all the weird sex stuff, especially during the transgender craze and with all the pride movements, you would think that everybody's just hooking up all the time. It's not true. Less than one in three young adults is dating, is even dating. The vast majority of young adults are not even going on dates. The real number's 30%. And that's not even just like going steady, pinning the varsity pin on your sweetheart. Even casual dating, even like hookups and situationships, totally collapsed. Which really upends the view that a lot of boomers and older people have of the kids who they think are all just like total sex freaks and polycules having orgies all the time. They're not even doing that. It would be bad if they were doing that. But this is actually somehow worse in some ways. At the population level, it is actually worse. They're not even dating. So this is quite noteworthy because you would say, all right, well, maybe the young adults, they just don't have any libido. Maybe they don't have any interest. Maybe they're too selfish. Maybe they're content not to be dating. Maybe they're asexual or eunuchs or something. But it's not that most young adults say that they want to start a relationship. 51% of adults, according to at least this survey, which is based on a lot of data, say they want to be in a relationship. And yet only 30% of young adults are even casually dating. Why is this? The researchers ask the question. They say, why is it? There's this obvious delta between what you say you want to do when it comes to love and marriage and all that, and what you're actually doing? So why is it the top reason that young people are not dating is a lack of confidence. It's 49%. The second reason is bad dating experiences in the past. That's a 48%. And I think those are obviously both related, but they speak to different problems that you have. Because one thing, when you talk to zoomers, I travel around to a lot of college campuses. I talk to a lot of zoomers, even members of the creme de la creme, writing in into the mailbag. And one thing you hear from the guys in particular is they say, well, I don't want to date an OnlyFans girl. Michael, you boomer, you caught the last chopper at Anam when you married sweet little Elisa. But for us, all the dating is on the apps, and we live our whole lives on these apps. And there are girls in my high school who are on OnlyFans, and I don't want to date a girl who's an online prostitute. And I kind of get it. That's real. That's a real thing. And then for the girls, they say, these guys, they're just messing around. They're not mature. They're not interested in getting jobs or settling down or what have you. They want to put off getting married as well. But this weird number came out just last year. I think we talked about it on the show, which is that for the first time ever, you had more high school senior boys looking forward to getting married than high school senior Girls that is totally topsy turvy. The high school girls are supposed to be kicking their legs back on their bed at night, writing out their first name with the last name of their crush, Mrs. Jane Smith, and signing it. And that's not happening. Now you have the guys who are more interested in getting married than the girls. Really bizarre. More than half of the people who were responding to the survey agreed that their breakups have made them more reluctant to begin new romantic relationships. And this kind of ties in with the I don't want to date an onlyfans girl. Which is. It is hard. I've talked to young men about this. They say it's hard for me to get past the fact that these girls that I would date have a high body count. These girls that I would date have had a lot of relationships and they're not just going up and watching a drive in movie or something. They're getting down to business and that's icky and I don't want that. Furthermore, think about the girls. So many of these girls have been in sort of bad relationships or whatever, and then the more guys they date, the harder it is for them to date. And eventually some of them become lesbians, though that's a topic. I don't know if we're ready for that yet. That's a topic for another time. In any case, what this is speaking to is a very basic fact of anthropology, which we learn in the Bible and we. Which anyone with any kind of spiritual sense has known for all of history, which is that when you have sex with someone, it's about more than just physicality. It's not just bumping uglies. Christians believe that a kind of spiritual bond is formed and the two become one flesh. I was just speaking about this with my friend Father Dan Rehill, who's a Catholic priest here in Nashville and an exorcist. So it's not just a psychological hangup. A girl has a bad breakup and so, you know, it's harder to get over that ex boyfriend. And it's, you know, it's hard to get in the mood for another relationship or whatever. There is a spiritual reality to that as well that a lot of people roll their eyes at in liberal modernity because we don't believe in spiritual things anymore. But it is real. On top of that, on top of that, everyone's dating online. And so I think the chief criticism when it comes to modern dating is that everyone's too materialistic. They're just concerned about the flesh. They don't recognize things like the spir spiritual nature of love. They don't recognize the sacramental reality of marriage. You know, they're just, they're too material in our materialistic view of the world. And I think actually that what the data show and I haven't, I don't think I've heard anyone else say this, what the data shows. The problem for the dating recession is exactly the opposite. So before we restore balance to nature and the animal kingdom and the cycle of life, I want to tell you about balance of nature. Go to balanceofnature.com, use promo code Knowles K W L A S. You know those people who say this is the summer. I'm gonna wake up with the sunrise, take long walks, drink enough water, become one with nature. And then someone invites you to a barbecue or your neighbor says, hey, we're just grilling burgers tonight, come on over. Or you go on vacation and discover that calories don't count if you're within 50 miles of a beach. Pretty sure that's science. Point is, summer has a way of disrupting even the best intentions. Now, I'm all for enjoying life. Having that burger, having that ice cream, staying out a little too late, watching the fireworks. 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Online dating According to SSRS polls, 37% of US adults have ever used a dating site or app. 6 to 7% are currently using one. This is obviously much higher among young adults. The majority of young adults have tried the apps. I got the last chop right in am so I was never on the apps. But 51 to 65% of 18 to 29 year olds have tried the apps and the apps sometimes do lead to marriage. It's not just all hookups. I've been to marriage weddings of people who met on the apps. 27% of couples who married last year, two years ago, first met through dating apps and websites. Okay, so then what's the problem? What's really driving it? I think the answer is not too much materialism. Like the church ladies will scold you. Like the boomers will scold you. I think it's actually too little materialism. I think that the dating recession, you understand the whole thing when you realize the role of apps in all of this. Because one, it means that you're dating effectively mediated by a device. So your dating is not driven by the look and touch of your loved one. It's not how your loved one smells. I don't know, whatever. Like Joe Biden style. Smell the hair. It's all kind of virtual. It's all clinical. It's all at a distance. It doesn't make use of your whole person, which is your body. So that leads into the confidence issue. Everything is so in your face. And the Internet is forever. So it's harder to get past older relationships. Cause you've been posting pictures of your boyfriend or girlfriend for years for everybody to see. Maybe. And very likely, if you're a zoomer, you've sent untoward photographs which are gonna live forever on the. And that it's natural for a guy or a girl to not want to date someone who's got a bunch of nude pics floating around and pictures of them dating other people all around the Internet. That's sort of natural too. The real problem for the dating recession is not too much materialism. I think that it's too little materialism. And I think there's a really simple way to correct this. I don't know if it's easy, but it's a simple way to correct the problem, which is to remember, do you know what marriage is about? Do you know the main thing marriage is about? It's about sex. That's what marriage is about. And we don't believe that anymore because Anthony Kennedy on the Supreme Court writes romantic poetry about how marriage doesn't have to do, certainly not with sexual difference and not necessarily even about having sex. It's about a right to intimacy. There are a lot of people today, even conservative people, who will say, you don't owe your spouse sex. The old idea was that there's a marital debt, that actually spouses have the right to have sex with each other. Sorry, I try not to Go blue. Too much viewer discretion if you've got young kids watching right now. But that's what it's about. That's the thing that distinguishes it from other unions. Marriage, in other words, is a union of a man and a woman ordered toward the procreation and education of children for life. It's a lifelong union. That's what distinguishes it from all the other kinds of relationships. And so it's not that complicated. And if marriage is about sex, that means that dating has to take place in person. It has to be about the body. It's not just about the body. You're not just going out to find that little baddie at the club. You're not just measuring the height of the gigachad. If you're a chick, there's more to it too, but it is largely about the body. So if you're spending all of your time on apps, texting each other, swiping, right, sending even pictures, which has more to do with the body, but it's still just glittering images, you're setting yourself up for failure, and you're creating all sorts of impediments to your future relationship and to your marriage. This is the problem. It's not just when you're dating online virtually, with all the pictures and all the texts and everything, you are, in a way, robbing your future spouse of something if your future spouse knows that these things are going to be all around the Internet. And furthermore, you are not actually testing the things that marriage is about, because you should not be married over the phone. So you have to do it in person. This ties in with this other social scientific study that came out just a few months ago, which is that teenagers are drinking less. And everyone thought that this was a great thing, but it's actually a very bad thing. People shouldn't be drinking underage, I guess. But the. The problem is that's an indicator of socializing. The reason that they're not drinking is not because they're the new temperance movement. The reason they're not drinking is cause they're not hanging out, because they're just chilling on their own all the time. So this relates to other problems of socialization. It means that even guys are not spending enough time with guys, so they don't even know how to behave like men, which means that they're not gonna be that confident when they're approaching women. Same thing goes for women. This is one of the chief challenges of our entire age. It explains the transgender phenomenon. It explains the alienation and isolation and the dating Recession, we're not doing stuff in person. And so the love doctor's recommendation is that if you want to turn these numbers around, one, there's legitimately a role for the government in this, and there's certainly a role for the families in limiting screen time and all that stuff. For kids and teenagers, there's a role of self discipline, which is that you have to go put yourself out there in person. How many countless emails and messages to the mailbag have I gotten saying, it's so hard for me to date from women, from men. And they say I went to my church, but there's no one at my church. Okay, then you gotta go somewhere other than your church. You've got to go out there in person. Even if you're gonna use the apps. Cause most young people are on the apps. You should have like four texts. And then you need to go get a drink together or go get dinner or something. But you gotta move it off the platform. Okay? And when you do that, you need to make sure you have riz. So before we get to ris Maxing, there is something very, very important I wanna tell you about, which is ethos. Go to Ethos. E t h o s.com knowles very, very important for you to protect the things that matter in your life, especially your family. Cause we worry about all sorts of stuff. Work, politics, deadlines, the news cycle. At least I do. Cigar? When am I gonna have my next cigar? I worry about that too. But in that moment where you're looking at your family, the things that really matter in life, none of that is as important as making sure that you have done everything you can to take care of them. That is one reason life insurance matters. It's not pleasant to think about. In fact, most of us put it off because we would rather not think about it. Because, you know, look, everyone else dies, but not you. But putting it off does not make it less important. If you do not have life insurance, I strongly recommend you check out Ethos. Ethos makes getting life insurance simple. Everything happens 100% online. You get a quote in seconds, apply in minutes, and in many cases receive same day coverage. No medical exam. You just answer a few simple health questions. Online, you can get up to $3 million in coverage. And some policies start as low as 30 bucks a month. The hardest part is not the application. The hardest part is deciding to spend 10 minutes taking care of something you will probably be grateful you never have to use. Take 10 minutes today. Get covered through Ethos. Get your free quote@ethos.com knowles k n a w l e s that's e t h o s.com knowles application times may vary. Rates may vary. Trustpilot rating as of 61 2025. All right, without further ado, there's a big trend among the zoomers. It is rizmaxing. These young pickup artists are posting their best moves to pick up chicks. I, with a little experience, a few gray hairs at least here, have a Vitalian extraction. So we have a little healthy dose of Rizz ourselves. I will give you the proper understanding of how to rismax and find yourself a sweet honey. Take it away. Years after the heyday of the pickup artists, Gen Z has taken up that trend. They call it rizmaxing. They are trying pickup artist moves at local social spots and naturally posting them to TikTok. So I am very concerned about the collapse in marriage rates in young people not getting together. The decline line of love. And so the love doctor has taken his seat. We are going to diagnose all of the issues here and adjudicate the very best Gen Z Ris Maxers. Excuse me. If you can make me laugh, you can get my number. Oh, my God. You what? You could get my number here. You could put your number in. Okay. Love it. 10 out of 10. You know, I would. In my youth, I would have been a little more subtle, probably. But you know what I really love about that move is it doesn't insult the woman. A lot of the pickup artist types, I think they called it negging. They said the way to pick up a woman is to insult her. And I find that wrong in itself. And I kind of slimy and just not. It's not a good way to start a relationship and a love affair. So what I love about this is it's kind of wholesome. It's just a kind of a. It's a little bit of a goofy joke. And then it inverts expectations. Subverts and even inverts expectations, which is funny, right? Because it's incongruous and it kind of works. It displays confidence, which is chiefly what women want. And it is funny, which is the other thing women want. Confidence and funny will win out over looks. Confidence and funny will win out over money. Confidence and funny. Do not underestimate confidence and a decent sense of humor. That was very, very good. 10 out of 10. Next one. Excuse me. Where'd you get that? That smile? Can I get your number? No, no, please, please. Yeah. What's your name? Kendall. Wow. Okay. That diddle. I don't know, is this a setup or is that real? That one might have been real. I started out hating that one because it was just a cheesy line, and you don't actually want to do a cheesy line. People joke about cheesy pickup lines, but you don't actually want to use them. That's really lame. And it speaks to a lack of confidence, really. It's an insecurity. But it was the second part that added it, because it was, in fact, the whole cheesy pickup line was just a setup for the second part, which is to show desperation. I've thought this. I remember, especially in the early days of this show when I was closer to my single days, people would write in. Young guys would write in and say, how do I get a girl? How do I riz em up? You know? And frankly, in those days, it was probably before the word riz was popular. And I said, well, one thing that you gotta do. You can either be real subtle, real smooth, where the girl doesn't even know that you just asked her for her number. You know, it's like, you're so. Just smooth as velvet, or you'd be really over the top. And I, being of Italian extraction, I always preferred the latter method rather than just like, hey, so, like, maybe, you know, are you free on Saturday night? Or maybe I don't know, or something. We could go. You could either do that, but it's like, it seems to be, stop being such a little bitch. Or you can say, hey, Sheila, Sally. Hey, you. You're the most beautiful girl in the world. And I will d. I will die if we do not have dinner on Saturday. So if you want my blood on your hands, you can not go to dinner with me. But it would be easier and better for all of us if we just went out on a date. It's so over the top that women, I think, prefer it. Anyway, that's what he did. That second word. Please, Please. It's like. And it's funny, and it's confident. I think it's great. And it worked. Next one. Hey, excuse me. Can I see her? Yeah. Thank you. What is up, my Sigmas, Alphas and Gooners? Today we are picking up chicks. Step one, hit her with a pickup line. Where'd you get that? What? That smile. Thank you. If she's laughing at your pickup line, she definitely wants you. If she's not, she's playing hard to get. She still definitely wants you. Step three, get her number. Can I get your, like, phone number? I would Totally give you my phone number because that's the best that anybody has ever picked me up. But I have a boyfriend, so I can't. However, that effort was, like, the best I've ever seen from any guy ever. So you should go do that to somebody else who isn't saying it. Please go do it to somebody. It would make somebody's day. I made my day, and I'm. I'm taken and it made my day. All right. Well, you look good. Yeah. I'm Ben. Ben. Nice to meet you, Ben. Nice to meet you. Wow, it's sad how it ended there. Okay, fine. It was a funny bit. Okay. The thing that would have really made it if he could call up these step three, step four, or whatever. And if he called. If she says she has a boyfriend. Boyfriend. Oh, shut the. Like, that would have really made. Even if he's not. Even if she's telling the truth and he says goodbye, that would have made it a really. That would have really landed it. But, yeah, it's too bad for him, Though. She didn't say she has a husband. She didn't even say she has a fiance. She said she has a boyfriend. And there's an old expression, an ancient Chinese proverb, which is that. Next one. Oh, my gosh. Hey, girl. Oh, my gosh. You dropped a gorgeous. Thank you. I have such a random question. Question. Yeah. If I wasn't gay, can I get your phone number? Yeah. Well, I'm not gay, so I can get your number. Sure. Wow. These are. I was expecting way worse. Riz. That's a great bit, too. Wow. It's just. I guess the key to it is subverting expectations. If you're going to do it in this kind of funny way, there are other ways to do it. I mean, these are all performances for social media, so they all kind of have to be over the top in how funny they are. But, you know, the main way is to just kind of be normal. Be normal with a little confidence, with a little hyperbole, with a little joke here or there. But this. Wow, what an amazing. Like, this is the idea. You used to hear about this, that, you know, the easiest place to pick up chicks is at a gay bar. You'd say, well, I don't know if that's actually true. It's probably not true. But you'd say, you can kind of understand why it would be true because you say the women, their guard is down. In fact, I remember there was a pickup artist type who was somewhat viral years ago for saying, you Only pick up girls during the day. Like you'd go on the street at a coffee shop during the day. Because if you go to the club, they're waiting for guys to hit on them so their guard is really high up. But you gotta get them when their guard is down. And there's no better way to get their guard down than to act like a big gay guy. Well done. Okay, next one. If I get you to say the word 15, can I get your number? Shake my hand on it. Snap. With 20 points and 7 assists, I was 5. 5. 10. Double it 20. Add 5 to that 25. Double it 50. Yep. I just want you to say it now. I'll get your number. And I won. You said 15. Wow. Alright, come back, come back, come back. A deal is a deal. Wow. His background was Mona Lisa. That seems significant somehow. That was good. That was a good one. But if I were like an 18 year old kid, single, and I wanted to pick up a girl, that one is goofy and cheeky enough that I might actually try it. Like I wouldn't do the one where you're playing the. That's too elaborate. The one where you're playing the message as a pickup artist. Step one, do this. I wouldn't do that. That's too much. But that one, hey, I'll tell you, I'll make you a deal. The other thing that that does is it establishes a traditional framework whereby the man is pursuing and the woman is pursued, which feminists say they don't like. But all women really like that to some degree at least, unless they're just totally lost. So it establishes that even if the girl might be interested, it establishes that framework, which is good. It's traditional and based. And that's what everyone should expect throughout all of human history. So even that, like, hey, I'm making you a deal. Let me make you a deal here. It's nice. Next one. Hey, I'm not going to lie. No pressure, no pressure. But if you guys don't care, you're going to yourself. We have to. No pressure. For his sake. I don't want my friend to die. Me neither. Took that shot. He looks so. We should hurry. I love my friend. I love you alive. You're so good when you're breathing, Mike. You're so good with your breathing. Okay, this is a little different. First of all, we do not encourage fornication. We do not encourage. It's not the whole thing. Around this, I don't really like that much. And it's too contrived. Cause it was all. She was obviously eager to do that. It was all just kind of a setup. But it does raise the question of wingmanning. And a wingman can be very helpful. I've wingmanned many a time because if I had a girlfriend, I'm not gonna go out, pick up the chicks. So I'm gonna be the wingman. And it's kind of fun. You get a little fun. The chase is three quarters of the fun, they say. So being involved, it's okay. It's all right. But that. That involves another person. And let's say the wingman is single. Then, you know, that's. What's the point of that, you know, Then that guy's getting the short end of the stick. Okay, next one. Just trying to make sure you get home safe. Excuse me, miss? Miss, Excuse me. Hello? Hello. Sorry for scaring you. There's a really weird guy going around and recording you. Just watch out. Just watch out. Please be careful. Okay, thank you. Yo, what's up, bro? Bro, listen, like, my sister just got back into the town. I'm trying to, like, get a video of her, like, of me saying hi to you. To her. Can you record her to me? I have to leave in a few minutes, but all. Bro, she's right there. That's him. Oh, my God, that's him. Whoa, wa. Why are you recording her, bro? What? I never said it. Bro. Is this the same guy you were talking. Yes, that's him. Excuse me, sir, can you please leave? Can you walk me to the car? I'm scared. Like, I'm actually scared. I'm actually. Can you walk me to the car? Yes. I can hug you, too. So he. Okay. Yeah, maybe like that, too. What's your name? Arena. You have an amazing, big, beautiful eyes. That's obviously totally staged and contrived, right? Yeah. I don't know. Okay. Her performance is pretty strong there. Her performance was strong. Yeah. May. Like, maybe. Yeah, I don't know. It's too. It's too much. It's like they're making a meal out of a cupcake. It's totally like Mission Drift. No, thanks. Next one. Hey, excuse me. Excuse me. So my homeboy right here, he thought you were kind of cute, but he just laughs at everything. Could I ask him real quick what he was trying to say? Sure. So he said you have beautiful eyes. Could you get, like, your number or something? Oh, no. Can you get your number? That's a good bit. That's a. That's. I've never seen that one where you just pretend to be severely demented. That. That's a. That's a funny bit. It's just all of them, really, this is the whole point of a pickup line, is that a pickup line is not meant to deceive someone. It's ostensibly to deceive someone. On the surface, you're going in, asking some other question or some other favor or something, but really you're just trying to get her number to go on a date. But it's not actually meant to deceive. It's meant to establish a social convention whereby the woman in modesty can accede to her actual attraction to an interest in the guy. That's actually what it's about. It's a social convention to preserve modesty while allowing people to come together. That is just a funnier version of that where it's like, she doesn't think that he's actually demented. And it's just like a funny. It's a funny excuse. And the one girl was not attracted to him. The other one clearly was. So she took the number. Okay. Or gave him the number. Well done, Gen Z. Generally speaking, well done. All right. That's our show. Good luck. Rizzmasters Gigachad Kings. I'm Michael Knowles. This is Michael Knowles Show. See you next time, Sam.
Episode 2010 – The Dating Crisis Has A Solution No One Is Talking About
Date: July 7, 2026
Host: Michael Knowles (The Daily Wire)
Michael Knowles explores the current "dating recession" affecting young Americans, as backed by recent data showing dramatic declines in dating, marriage, and fertility. He critiques typical explanations for this trend, offers his own provocative theory, and concludes the episode with a lively segment reviewing “Riz Maxing,” a Gen Z social media trend wherein young men post their pickup attempts online. Throughout, Knowles interweaves social commentary, cultural criticism, and humor.
Long-Term Decline in Births:
Delayed Family Formation:
Dating Decline – It’s Not Just Births:
Stated Barriers:
Male vs Female Attitudes Swapping:
Psychological & Spiritual Dimensions:
The Lasting Impact of Technology and Social Media:
Not Too Much Materialism—Too Little:
Secondary Effects: Socialization is Down Across the Board:
Get Off the Apps:
Learn Social Confidence, Take Risks, and Take Initiative:
Family & Government’s Role:
If you can make me laugh…
Confident, playful, inverts the “test”—praised for being “wholesome.” (41:12)
Where’d you get that smile? Please, please!
Juxtaposes a cheesy line with sincere-seeming desperation, earning points for humor and confidence. (43:40)
Meta-step-by-step “Sigma/Gooner” bit
Performs a how-to for picking up girls; Knowles suggests a punchier ending: “If she says she has a boyfriend—ancient Chinese proverb…” (45:05)
Fake gay angle
A playful subversion of expectations; Knowles connects this to pickup advice about “approaching when guards are down.” (47:38)
Mathematical mind game for number
Playful, involves a “deal,” considered effective for establishing pursuit/pursued roles. (49:32)
Wingmanning
Comedy bit about friends supporting each other; Knowles reminisces on “the chase is three quarters of the fun.” (51:08)
Staged “walk me to the car/bodyguard” bit
Finds it too contrived, “making a meal out of a cupcake.” (54:11)
On the dating crisis:
On confidence and approach:
On traditional roles in dating:
On the core advice:
On social conventions:
Michael Knowles delivers a provocative and humor-laced diagnosis of the dating crisis, arguing that our society’s move to digital-first relationships has made dating less material, less embodied, and less satisfying. His proposed solution is deceptively simple: meet people in real life, be confident, take risks, and remember the elemental physical and social realities that have always underpinned courtship and marriage. The closing riff on “riz maxing” brings the thesis to life, reinforcing the importance of wit, confidence, and tradition in modern romance.