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And now back to the show. So what's the most important part of this whole thing? The most important part of the study is self perception. And when self perception changed, self talk changed. And when both of those change, their actions change. And when actions change, guess what happens? Results change. They no longer viewed themselves as a little child. They viewed themselves as the best version of themselves that they could be their favorite superhero. So that begs the question, what do you believe of yourself? Because what you believe of you and yourself will be your absolute max of what you can achieve. If you want more for yourself, you have to believe more of yourself. Your belief of yourself, your self perception is the thing that needs to be worked on. And so this whole study created something that they realize that changes about people, which is called enclosed cognition. So it created this, this study, this basically this bucket of psychology of enclosed cognition, which is great, it works on kids, but how does this relate to adults? Well, I'm so glad that you asked. There was, there's now been a bunch of studies on adults of enclosed cognition. And there was a study that was done called the Influence of clothes on cognitive processes in 2010. And the study looked at how uniform clothing affects cognitive processing. And so it particularly looked on how it impacts feelings of your power and control. And so their methodology was basically this. Participants were asked to wear formal business attire, or another group was asked to wear casual clothing. And what they did was they had them complete tasks that assess their abstract thinking. And abstract thinking is a measure that is linked to a sense of power. And so the results were pretty interesting. Participants that had the formal attire on, that were dressed up exhibited more abstract thinking, which correlates to a heightened sense of power. They think higher of themselves. They subconsciously or maybe even consciously viewed themselves differently based off of what it is that they were wearing. So it's not just the Batman outfit. It's also, for some people, formal attire. And so consciously or subconsciously, these people viewed themselves differently based off of the way that they were dressed. I knew we've all had this before, right? You decide that you're going to go to a nicer thing. Maybe you're taking your. It's Valentine's Day and you're going to take your wife out and you decide to wear a suit, you decide to put on a tie and you get more formal. Or maybe you go to a wedding and you look at yourself in the mirror and it's something that you haven't worn in a while, and you're like, shit, I look pretty good. And you think you're looking good, you walk a little bit different, you talk a little bit different, you have better posture, you put your shoulders back more, you don't lean over as much. There's been many studies on this. There's the original study that was done like on enclosed cognition, was, was called enclosed cognition. And the study, what they actually did was they were trying to figure out if a lab coat would affect the way that somebody reacted and the way they participated. And so what they have is they, they were looking like, hey, if we bring a lab coat in, will it affect the participants attention? And the researchers performed several different experiences where the attire was changed. And so what they did was experiment one, they had participants wear a lab coat. And they describe the lab coat. This is the important part of it, of a doctor's coat. And when they, they had a lab coat that was called a doctor's coat, the people who wore it had increased sustained attention compared to those who were wearing regular street clothes. So it's really interesting. If somebody just walks off the street, they're just themselves. But if they put a lab coat on. They think to themselves, oh, I'm a lab coat, I'm dressing up like a doctor. It showed increased, sustained attention. So they had more attention while they were going through these experiments. That was experiment one, Experiment two. This is a part of the study that divided participants a little bit more into two groups. So one wore the same lab coat, but they were told it was a painter's coat. It's the same coat, but. But they were told that, hey, go ahead and put this painter's coat on. And then another group wore the exact same lab coat, but they described it once again as a doctor's coat. And those that were wearing the doctor's coat made significantly fewer errors on attention demanding tasks. The test was called a Stroop test than those that were dressed up as a painter. They finished in less time with less errors simply by wearing a lab coat. And the participants who wore a coat that was described as a doctor's coat showed better attentional focus than those who wore one that was described as a painter's coat. It's the same coat, but it has different meaning. And this is, I coach this a lot, like I coach a lot of business owners. And this is one of the reasons why I tell people, like a lot of people work from home. I tell people if you work from home, you have to, have to, have to go through your morning routine, get a workout in, do your meditation, whatever it is, your coffee, I don't really care what your morning routine is, but then make sure that you shower and get dressed as if you're going to work. If you wear your pajamas while working, it's a way different vibe than if you woke up, you meditated, you got your workout in, you showered and then you got dressed. It's this feeling of, I'm showering, I'm going to work. Like most people, if you're wearing pajamas, pajamas don't really seem to be the most, I don't know, focused outfit to wear. The most productive outfit to wear. Like, nobody just walks. If you work at Google, you don't just drive into Google wearing your pajamas. No, you're going to wake up, hopefully you're going to get showered, you're going to get dressed. And it's this feeling of like, I'm showing up for work. And if you wear PJs, you're mentally, you haven't closed out the act of sleeping, you haven't moved on to another chapter. You never show up to the office in your pajamas. So don't do it at home. You Know, and this is another thing that I spoke about them before, but my friend Todd Herman wrote a book called the Alter Ego Effect. And he talks about the difference of when he's going to work, he dresses differently. When he's going to hang out with his family, he dresses differently. And he talks about it in his book called the Alter Ego Effect of Developing an Alter Ego. So when he sits down to work, he puts on glasses. And this is something that he did years ago when he was younger, where he was not confident. And he realized, if I'm a, he was a professional speaker, if I'm a professional speaker, I've got to be able to make cold calls. I got to be able to sell my services to people. And he would have this list that he needed to make cold calls to. And he was just not doing it, not doing it, not doing it. And he's like, you know what? I'm going to stop being Todd for a little while. I'm going to develop an alter ego. And Todd's middle name is Richard. So he developed Super Richard is what he called it. And Super Richard was a different person to him. He was badass, he was hard working. He didn't care about rejection because when he first started his business, he was shy. He didn't want to make cold calls. And so he said, when I put on these glasses, and these are glasses that no joke, are non prescriptive glasses, they're just literally glasses. He puts them on, he says, okay, I'm going to be Super Richard. And he imagines himself bodying, embodying three people that he really looks up to. Benjamin Franklin, Joseph Campbell, and Superman. And he realized when he was Super Richard, he didn't give a damn if he got rejected because Todd didn't get rejected. Richard got rejected. And so he had this thing of like, okay, this is who I am. I'm a badass, hard working, don't give a damn about rejection when I put on these glasses. What he realized, though, once he had a family, was that he didn't want to bring Super Richard home to his children. And so what he would do, and now he works from home. And this is exactly what he does when he's done with working, he closes out work. He doesn't want to be that person at home. So he has, right outside of his office or right at the inside of his office door, he has a wristband that he puts on and it says something like family first. And so what he does is he takes off his glasses, his super richer glasses. He puts him down, he's done with work. He puts on his wristband and he imagines himself embodying the personalities of two people who he really looks up to that he wants to be like with his children. Number one is his father. He said he had one of the best fathers ever. He was amazing. And number two is Mr. Rogers. So he's like, when I put on this wristband, I imagine myself embodying Mr. Rogers and my father. And so now you can sit there for a second, be like, well, that's goofy. What does this guy know about developing alter egos? Well, he's the guy who told and helped Kobe Bryant develop his alter ego of the black Mamba. So clearly this guy knows what the hell he's talking about. And so really, what it comes down to and what's super important about this whole thing is what do you believe in yourself? You know, if you just believe I'm not good enough, I'm not smart enough, you're not going to take as much action. Study after study after study show that. But if you start shifting the way that you think about yourself and the way that you speak to yourself, all of that is going to change how you show up in the world, the actions that you take and the results that you get in your life. So that's what I got for you for today's episode. If you love this episode, please share it with someone that you love so we can impact their life as well. And if you want to make 2026 the year of your life that changes the entire course of your life, I'm running a free two day live workshop on how to build yourself into somebody who is a high performer for this year and the rest of your life. To learn more about it and to register for free, go to 2026workshop.com Once again, go to 2026workshop.Com.