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- [00:00]
A
Foreign. Ladies and gentlemen, welcome to a very special edition of the Money Mondays podcast where we cover three core topics. How to make money, how to invest money, how to give it away to charity. As you guys know, these podcasts run under 40 minutes for your listening pleasure. Because the average workout is 45 minutes, the average commute to work is 45 minutes, this episode will be between 34, 38 minutes. So it's nice and easy for you. Keep in mind, these podcasts are not just for you. It might be for a friend, family, or a follower. It also might be for someone from your past, present or future. It might be four months from now and you remember something that you heard on this episode and you share with your friend that might change their life. So without further ado, we're dive right in. I'm going to have my dear friend, who I actually was on podcast number one of his podcast years and years ago, very excited to have him here. Mr. Jordan Belfort, the Wolf of Wall Street. Give us the quick two minute bio. We get straight to the money.
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B
A bio.
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A
Two minute bio.
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B
Wow. You know, I think everyone knows my story really well, right?
- [00:59]
A
Number, number one scores a movie of all time.
- [01:01]
B
Yeah, so, yeah, I mean, I guess, you know, everyone knows what happened. I built a massive firm in my 20s, so a long time ago. And, and behind all that success was really one thing, was I invented a system of sales and persuasion and it allowed me to train a bunch of kids who were, you know, you know, you know, barely acquainted with a razor blade, you know, not overly intelligent, so to speak. Right? Not the dumbest people in the world, but let's say they weren't rocket scientists and they didn't have a lot of natural sales ability. And this system allowed them to become world class closers very, very quickly. And that along with a niche in the market I discovered, which is selling $5 stocks to the richest 1%. The two things combined was like, you know, like gasoline on the fire. And the firm became the largest firm of its kind in the country very quickly, while I was still 25, 26 years old. Uh, and then of course, as everyone knows, I lost my ethical way. Right? Ended up getting indicted, go to jail. I write this book about my experience. The book becomes a massive success and then it's made into a movie with Leo. And along the way, you know, the one thing that really emerged of all this was the straight line system, right. That was behind it. So I started teaching that around the world and it's changed, you know, millions of people's lives. I can't walk down the street without someone coming up to me saying, oh my God, I read your book, I watch your stuff. I changed my life. Right. Which is amazing. And, but of course also, you know, behind this was entrepreneurship. You know, how do you start a business, how do you build a business? How do you run a business scale. And those are the things I teach when I mentor people. And I live it every day of my own life because I run businesses myself.
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A
Right. Okay. On the make money side, what do you think holds people back from making money? Is it a limiting belief? They just don't get started? Are they scared?
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B
I think it's, you know, yes. But sometimes the belief is actually correct.
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A
Interesting.
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B
Like they don't know how to make money.
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A
Right.
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B
Like, I think there's two sides to it.
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A
Right.
- [03:00]
B
So the brain is a really smart organ. Right. And it always future paces. It's always analyzing what's the best possible thing that can happen if I take action, what's the worst thing that can take action? Right. So for example, someone like you, a serial entrepreneur, when you're thinking about an idea and you're contemplating, well, should I put in all the hard work? Should I actually immerse myself to have to learn whatever specialized skills I need to learn to succeed in that particular business? There's always going to be some skills.
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A
Right?
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B
Right. If I do that, can I really see myself succeeding? Do I have what it takes to succeed or do I lack the ability to succeed and is just, you know, I really don't know what I'm going to, I don't know what to do first, second, I don't have the skills, the connections. So if you're thinking the latter, your brain's going to say, you know what, don't put in all the hard work. Don't risk your time and your money. You're not going to succeed anyway. You, it's not going to happen. So when your brain future paces, it, it says don't take action. So people don't take action. And that's probably pretty smart for people, okay, who are not willing to say, okay, wait a second, I'm lacking certain skills. I need to learn those skills. I need to associate with the right people, find the right mentor is the models and so forth. And also spend that, that significant amount of time mastering whatever specialized skill I need to master to succeed. Because, because that I believe, is what really holds people back. Because they, they in their heart or hearts, they don't think they have what it takes. So when their Brain is processing that out. They're like, should I really put in all the hard work? Because it's hard work, you know, it is hard fucking work. And it doesn't not happen easy. There's a lot of failure involved and pivoting and iterations and, you know, you don't get it right in the beginning, and it's frustrating and it could drive you crazy. It's demoralizing, sleepless nights. And if your brain is saying, I can't see the golden pot at the end of the rainbow, I don't think I have what it takes. You will never take action. You probably shouldn't take action. So I believe that there's a step that comes before it, which is actually, you know, learning certain skills, skilling up, finding the right mentors, finding the right model. I think that is really the secret.
- [05:12]
A
Why do you think that people should learn sales as a skill in general? Why should most people have it?
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B
Well, sales is a. Is a mission critical. Probably the most important. Not probably. It is the most important skill, bar none. When it comes to making money and succeeding in life, not just in business, but in your personal anything is the ability to communicate, you know, something that you had that you believe is valuable. An idea, a concept, a way of thinking, a product, whatever it might be, to be able to get that point across to either one person or a large group of people in a way that wants them to take action and moves them to take action. Right? And gets you what you want, too. If you don't have that ability, you could be the smartest, greatest engineer in the world. You could be the smartest designer of whatever piece of clothing you want to design. It doesn't matter. Someone's got to have that ability. If it's not you, you better find someone who has it. I'll give you a perfect example. You have, you know, Wozniak, and what would he be without jobs?
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A
Exactly.
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B
He'd be nothing. He'd be like a programmer.
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A
Right.
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B
So is that the only skill you need? No, but it's a mission critical still. And it's really not just about selling. It's about also, you know, how do you essentially express yourself in a way that you want to attract great talent? How do you recruit effectively? How do you go raise money effectively? How do you negotiate a lease effectively? How do you motivate your troops, your people, to buy into your vision for the future? Without that ability, it's very hard to lead and to grow a business.
- [06:45]
A
I think sales skills also, even just in social life, like you and your five friends and you want to go to a certain restaurant, you can frame it so that they choose the same Chinese restaurant you want to go to, you know, obviously. Right.
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B
Friendship in love.
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A
I mean, listen, you know, your wife, your child.
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B
Exactly. But you gotta be careful. You gotta be careful in your personal life, you know, you, you wanna, you know, let's say, limit your use of persuasion to those things that really are important and you think really benefit the person. Because, you know, when they start to know you better and learn it themselves, they'll start saying, but I know you did.
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A
She just reversed.
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B
My wife is very sharp. She's here in the back. She'll say, you can't. I cannot be. Straight line. Yeah, because she knows it too, also.
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A
So straight line method. At what age should someone read that book or watch that course or go through that program?
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B
I mean, you could be. I've had kids that are 10 years old. Oh, yeah. I think I made them both because of the movie, you know?
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A
Yeah.
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B
But I think anybody who's in junior high school or high school should read that book.
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A
Interesting.
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B
And the earlier the better. It's written in a way that's very, you know, readable. It's a page turner. You'll laugh a lot. It's on a. Laughter in the book. I did that. I think people learn better when they laugh. I think, you know, that keeps them exciting. And. Yeah, I don't think there's any time too early, but certainly by the time you're, you know, in college, ready to get into the business world, I would, I would definitely read it.
- [08:08]
A
So let's say you walk into a mortgage office or a real estate office or any type of office that has to do calls and sales. What's the difference with a guy that's going to make 5 or 10 calls a day versus 100 calls a day? Can you see it? Can you feel it? Do you know?
- [08:22]
B
It's that. That's it. Just by looking at them is very difficult. You really, you don't know. I mean, and I. And I've tried. I've tried everything to figure that one out. You know, we've all these personality tests and modeling and psychological stuff. It's very difficult. You can't just look at someone say you are a salesperson, Right. That's to do with, you know, really the inner drive, the desire that someone really has. One thing I do like is people. No sales experience. Like, I think those people can do really great because they don't have all the bad habits.
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A
Right.
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B
Right. But it's very. You can't just look at someone. And I also think that sales is a learnable skill.
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A
Sure.
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B
It's not. I don't think I know it, you know, because I've taught it to so many people. So obviously some people are blessed with natural abilities. Right. It's. And so I'm not saying, oh, you can study and become me. That's not true. But in the same way, like, I could. I've taken tennis lessons and I'm really great at tennis, but it put me on the court with Roger Federer. I'm not going to get a game or I don't have the natural ability, but I got really great.
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A
Right.
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B
I improved to the point where I could hold my own and do really well. And that's the same thing with sales. You can get yourself to a point where you take it out of the equation as something that could hold you back and you can actually turn it into an asset that propels you forward. Even if you're not a natural born salesperson. And even the opposite of that, you're like, not just like, not even have one ounce of sales DNA, you could still get good enough.
- [09:42]
A
So what would you say to the guy that's listening, that does work in that office, and he does see the guy in the corner selling 100 or making 100 calls a day, but he's only doing 10 or 20, what can you say to inspire him to figure out how to go do that?
- [09:53]
B
Well, I mean, listen, again, if someone, if someone is sitting in an office and they're watching someone make 100 or 200 calls a day and they're killing it, and they're making 10 to 12 calls or 15 calls a day, and they're not doing that well, well, then they'd probably just fire them. I wouldn't, you know, but you know, again, that comes. That, that's the part of like desire and motivation, right. And, you know, training someone to make a lot of calls. Well, you know, you have to do that. Like. And I actually had a really great experiment once, we did with a logistics company where I took four people, they're called the Philadelphia four. And I taught them the straight line and we changed their whole presentation. They were cold calling businesses every day for shipping. And it's like a jump ball every day in that. In the logistics world, you could like nab a client every single day that has an emergency package. Right. And the average person in the company is making like 30 calls a day. I taught these guys to make 300 calls a day. In the first week they were doing it, they were like, after day two, they were like battered and bruised. By day five, they're like, this is for nothing. Change their belief system on how to make calls.
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A
Right.
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B
And then I taught them how to use the straight line to essentially close. And in one month, the Philadelphia four out closed the entire company of 230 salespeople. So four people's production exceeded 230.
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A
Come on.
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B
Yeah. Numbers.
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A
Wow.
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B
Yeah.
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A
That's amazing.
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B
Four people closed 230. They sent out like 280 new client packages versus like 212 for the rest of the company.
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A
Wow. Okay, so someone's there. They saw the guy in the corner doing 100 calls. They said, you know what, I'm going to level up. They started doing 100 calls too. But when they are calling, so many people are saying no to them. How do you get that past that in their minds to keep making those phone calls when they're getting some. So many no's.
- [11:47]
B
Well, you know, no is part of the game. And I don't even like, consider no really to be something that matters in sales. I'll tell you what, there's a very big difference between someone saying no and someone saying, let me think about it. Let me call you back. Bad time of year. Like, no is no for the most part in most things in life. Right. Like, right. So if I'm, if I'm calling someone, I'm trying to sell them something and I give them my opening. Hey, Jordan Bubble calling. But blah, blah, blah, blah, and they say, not interested. I might, you know, give, say, well, let me ask you this, you know, if I could do this, like for a second. No, no. Have a nice day.
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A
Next.
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B
Like, sales is not about turning no into yes. That is a fool's errand.
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A
Got it.
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B
Okay. It's about taking. Let me think about it. Let me call you back. Bad time of year. I'm busy turning those people into yeses. Right. So no, you want to get off the table, eliminated. And also once you. That's one side of it. And the second side is that, like, you know, sales is a numbers game.
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A
Sure.
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B
So if you, if you're really out there, you're keeping track of your sales and your funnel and how many calls you're making and what your results are. So let's say, you know, okay, I make, I make 200 calls a day. Right. I have to make 200 calls a day to make a quarter million dollars a year. Right. That's what I have to Do. And on a daily basis each sales worth about $2,000 to me if I close one. Right. So once you know how many calls you make, you can start chucking it down. Okay, I make X number of calls, I send X number of lead packages out and then I get to sit down with X number of people. And of those people that X number of people close once you know that. Okay, so that turns it 200 calls turns into one close.
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A
Right.
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B
Does it really matter who says yes and who says no anymore?
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Not at all.
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It doesn't.
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B
Like they say no one step, each One is worth 1 2/12 of $2,000.
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A
Right.
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B
You get it? It doesn't matter. It's a numbers game. So once you're proficient and that that and I say proficient because once you know that if you get someone who's interested in you can close, that's the linchpin. Because if you don't think that in your heart of hearts your brain's going to say why the hell should I do all the work if I can't even get someone to buy when they're real buyers, like what's the point of it all? So I know like myself when I get off any call, if they didn't buy well, they weren't going to buy from anybody. Sure, I didn't blow it. And that's a really great way to think when you're a salesperson because once you know your numbers, you could just say it doesn't matter what any one individual says. It's just the law of averages. If I speak to X number of people, this is the amount of money I'm going to make.
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A
So in Utah and some other states they have to go do door to door sales and also door to door, kind of like a pilgrimage, if you will.
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B
The Mormons.
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A
Mormons, yeah, I love them.
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B
One of the best.
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A
And they become some of the best sales reps and they've got some of the best solar companies and pet. What's it called, like the, when you spray the bugs. Pest control, Pest control companies crush.
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B
I trained all those companies, but I've
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A
noticed and when I go to that city like they are the best. They show up, they come to all the events, they're learning, they're active, they're they're first ones there, last one's to leave. Like the culture, it feels like it stems from them going door to door, whether it's for the religious side or for the sales side. What do you think about the concept of just people in general wanting to Train their kids to go do sales when they're 18 or 21, etc. Right.
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B
Well, so I, I always say that was how I learned how to sell. I went door to door. Yeah, I was a door to salesman and I had a massive door to door company when I was very young, my early 20s, before Stratton, it went bankrupt. But yeah, I went door to door selling meat and seafood. And I used to always say, you know, if you can make it in that business, you can make it in any business. It was really tough. I think it's great training for rejection, you know, for stick to it of this. And I think one of the big things about that business is that, you know, you're going to get a lot of rejection in it. Sometimes you get in a day where like just nobody wants what you're selling. You're in a certain neighbor that's been smashed and their doors have been knocked on countless times, right? And yet you can still, if you are good at it and have perseverance, you can go out there into a neighborhood that's completely been smashed and still, still sell. I'll give you a story about that. So I actually sold mortgages door to door. Knocking on people's doors, not, not homes, businesses, business to business, right? During the refi boom in 2001, 2002, right? And I had a company and I had about 30, 40 salesmen doing that, right? One guy comes back and he's like, it's so smashed, every door's been knocked on. We've hit every single door. I'm like, bullshit. He goes, it's impossible. I said, you know what? Follow me. And I left the office. We're in New York on Jericho Turnpike. And I walked literally across the street. There was a strip mall. There was floor, a flower shop, a dry cleaner and one other store. I forgot what it was, right? I walk into the, into the flower shop. There's like five ladies there. I'm like, hey, ladies, how you doing? Names Jordan. Have a mortgage company across the street, right? Listen, rates are down right now. If you're paying more than 7%, 8%, I could save you a ton of money. What are you guys paying on your home mortgages? And I get close with God now, no one had it the right situation. I said, guys, have a great day. I go next to the dry cleaner. I walk in, the guy's hostile, get out of my store. I give him a small bob. My name is Jordan. Not only does he end up refiing with me, okay? I made 14,000 on one sale. Right. But the guy ended up selling his dry cleaner. Come to work for me.
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A
Come on.
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B
His name is Bob Negrin. Yeah, Bob Negrin.
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A
Yeah.
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B
Great story right across the street. So. And I'm like, you guys, like, it's like, it's not. Nothing is ever smashed. If you want to go in there, right, and just, you know, like, you know, put the smile on, give your pitch, overcome the first objection. Boom, there you go.
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A
All right, let's talk about the investing side of the space. Why, after you have the mortgage and door to door and all these different companies, why dive into stock market in general? Why decide to get into the investing world?
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B
Well, I think. Listen, I think that, you know, keeping your money in the bank is not a very smart thing to do in a savings account or a checking account, you know? You know, you're. You're doing. You're doing nothing good for yourself there. I'm a big believer in. In investing in the s and P500.
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A
Yep.
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B
I just. That's that, you know, and I do that because it was. It makes me resist my urges to start trading stocks. You know, you can make money trading stocks if you're watching it all day long when you really know what you're doing. But most people, they don't beat the average. And there's a lot of tax advantages of just holding and compound. So, you know, what I do is I take the bulk of my money. I buy two things. You know, I buy a lot of bitcoin and I buy a lot of the S&P 500.
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A
Right.
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B
And I don't care that bitcoin is down right now. I'm not buying it for the next year or two. I'm buying it for, like, never to sell it.
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A
Exactly.
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B
And I'm playing that long game that the next having the same thing will happen again as it did last time, be a quarter million or whatever it's going to be. Right. And I believe in that. And I really believe in the S P. Then I also, I like to do venture capital investments. If I see great investments in vc, I like to do some of those. And. And real estate's probably one thing that I'm under represented in which I want to start doing. For sure, my wife's into that. So. But I think those are great things to invest in. But I really think that, you know, if you look at the mistake people make is they say, well, you know, I don't have that much money to invest in the S and P. And if it makes 12% a year. How is that going to ever amount to anything? And the answer it will amount. Exactly. And what happens with compounding is that, you know, there's this point, there's a late stage threshold which happens after like 23 years. So like, you don't see it seems to be going slowly for the first 20 years or so, but it's starting at like year 23, something magical happens. And that compounding the amount, it's like taking the penny and doubling it every day. On day 24, you only have like five, three grand.
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A
Right.
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B
Whatever it might be.
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A
Right.
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B
But it's those last five days, you're worth $4 million.
- [19:38]
A
Exactly.
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B
And that's what happens with compounding. And, and I think that the people. And by the way, 20 years is not a long time. No, 25, because no one people could be living longer and longer. But still, if you're 30 years old, guess what? You could start. You put. The key is this, just put money in. Just every month, put some money in the same amount, don't care whether it's up or down. That doesn't matter. That's my, that's what I do. And I think it's a really great proven way to make money in the market.
- [20:01]
A
Yep. So what Jordan mentioned was the S&P 500. What's very interesting is I lead my speeches with this concept. Over the last 92 years, the S&P 500 has returned 11% a year. That's the recessions, war, depressions, all the craziest things have happened in our society. And it's still average 11%. However, in the last 20 years, it's only had three losing years, 17 good years, three bad years, and three bad years weren't even that bad. So when you look at it, having that. Now listen, can it go down this month? Of course. Can it go down for a quarter? For sure. But over the course of time, we've seen for the last 20 years only three losing years. So do some research about that to understand the concept of what he's talking about. Okay. On the investing side, there's so many social media platforms, email, AI, People get bombarded with options and people get bombarded with people pitching them. Invest in my restaurant, my nightclub, my hair salon. People are bombarded with so many ways for people to get a hold of them. Like how do people decide or, you know, like what to invest into when they got real estate, stock market, their friends pitching them all the time. Like, there's so many options. How can people think about in research,
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B
I mean, I, I think that, you know, what you got to do is divide your, your capital up into, into tranches. Right. Like the bulk of your money should go into this S and P. Into things like real estate and maybe even. I mean, I hate bonds. I, you know, I don't practice what I preach. You know, you should put a little into bonds, but I hate them. Right. But that you want to have some amount of money. And Bitcoin as well. It's a big part of my portfolio. Right. And I think everyone should own some. You want to have some money that you set aside. That's your like true risk capital or fun capital.
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A
Shot of glory, right? Yeah.
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B
And, and there's nothing wrong with that. That's a good thing to do. It's exciting, it's fun. But you have to be prepared to lose that money.
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A
Right.
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B
Like that.
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A
That's.
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B
Especially if you invest in your friend's restaurant.
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A
Okay.
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B
So I mean, like listen, you know, if I get an offer to invest in some local restaurants, I mean, if it's a real friend, like, I'm doing it, but I'm, but my, my reason to do is not to make money. It's to support a friend.
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A
Sure.
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B
I'm expecting to lose the money.
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A
Sure.
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B
You know, and I, and I think that if you're investing with people that you know to be nice, just be prepared to lose the money. Now if you have access to good deals, someone that's vetting deals, real venture
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A
capital, same friend that has 11 restaurants, the 12th restaurant might work out.
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B
That's a very different story. Right. So, so it depends on what the motivation is if you make an investment and what their track record is. And I would always say that if you're looking at any investment, the idea is important, but far more important is the, than the ideas. Who was the person behind it?
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A
Right.
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B
A good, a great operator will take a bad idea and pivot it and figure it out and make it work. While a great, a terrible operator will take the best idea and screw it up. That's one side, but there's another side to it too. Some ideas just suck. Like fundamentally, Warren Buffett's got the greatest saying about this. He goes, if you take a world class operator and you put it into a terrible business, a business has terrible fundamentals, right. At the end of the day, it's the business's reputation that will remain intact. It will still be shit because in other words, the great operator will lose.
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A
Right?
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B
So like, you don't, like, so I don't want to, I Don't want you to mistake what I say. In other words, what I'm saying. I'm not saying that. Don't worry about the business. No. If the business model is terrible, then the great operator is going to have his reputation destroyed unless he pivots and changes it up. What I was saying is, is that if you think it's a great model and it makes a lot of sense and you have a great operator very often, and you know this, I'm sure, as well as I do. Right. Is that everything that looks really great on paper doesn't quite play out that way in the real world.
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A
Sure.
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B
It's rare that it does. Very rare.
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A
You're three year, four year five. Yeah.
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B
It just, it just doesn't all scale off. I get 1% of the market. There's things that happen, you can't get the leads, they're the wrong price. Whatever it might be, this friction somewhere, someone makes you obsolete in the middle of it. All right? But every once in a while something does work out even better than you thought and it scales wildly. The point is, when you know, when you go into something you want to really carefully analyze, does this model make sense? Is it a good model? Is it a good business? Right. And then also who is running it?
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A
Sure.
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B
And if you got both of those, well, then you got a good chance. What's the team behind the person?
- [24:34]
A
So what about investing into themselves, into their personal brand, into their minds and their skills?
- [24:39]
B
Well, that was like the first thing I said to you. Like the first thing I said when you talked about people not taking action when I was really driving at was precisely that, is that people, you know, they, everyone, unless you've really educated up yourself in this, you know, in a way where you really know all the rules of business, how to market, how to sell, how to put your money to work, all the key. You have your inner game sorted. Right. You set yourself up for failure because your brain's going to tell you not to take action because you're lacking skills. I think the most important thing is to skill up both on the inner game. Your belief systems, your standards, your state, your vision. Having a great vision for the future and then, and then learning those outer world skills, how to be an entrepreneur, how to grow a business, how to fail elegantly. It's a big one, you know, what do you do when you're wrong? How do you minimize the downside? How do you not lose that much money and pivot and try again or simply call it a day before you waste Five years of your life in a business that's never going to be anything, right? So it's really about investing in yourself and growing yourself and getting yourself skilled up and then identifying when you go into a business, what specialized skills do I need to learn if I want to make this succeed? There's going to be a skill. Like, I just went into the AI business two years ago and, and I had to say skill up. I didn't know anything about AI, about, you know, engineering. And in the first few months it was very, very difficult and I went on some wild crash course and I became very, very knowledgeable, very competent in engineering and, and all that sort of stuff and, you know, and how you actually run a tech company and so forth. And without that, I would have never been able to succeed.
- [26:20]
A
So you've been booked as a keynote speaker all over the world for as many years as I've known you, but now it's happening nonstop. You're getting booked especially in the Middle east and South America, etcetera, Booking over and over and over. Is there a main topic? Sales is the main focus in those speeches, or sometimes they're bringing in to train their teams what's happening at those events.
- [26:38]
B
It's a combination of things, you know, sales, entrepreneurship, the inner game of success. Really, those three things. Sometimes if it's just a keynote they want, my life story, that's a different thing. And I'm happy to oblige and make people laugh. Right. But I think, I think it's really about a cohesive message about like, you know, sales in the context of being an entrepreneur, just a salesperson, and this inner game, you know, how to get yourself to do the things, you know, you have to do every single day, even when you don't feel like doing them, which is a big part of success. And I think that, you know, and it's very authentic because I've lived it, I made the mistakes and I've had the successes. I think when people, you know, hear it, they, they really get it.
- [27:18]
A
How important is it for company owners and executives to start looking at AI in their business?
- [27:25]
B
Yeah, I mean, I think it's kind of a cliche like, oh, there's gonna be two types of companies, those that use AI and those that go out of business. And that's probably true, but I think it's more than that. You know, I think they call it the singularity.
- [27:39]
A
Right.
- [27:40]
B
Which means that you really can't see beyond the event horizon, like what's really gonna happen. So if it truly is a singularity, then no one really knows. Right. I will tell you that I don't think AI is going to take people's jobs. I think jobs, I think there's going to be jobs that disappear and new jobs get created and there'll be more new jobs that get created than jobs that disappear. That's just always how it is with technology. And I also, and I have an AI company, right, that caters to the enterprise market. And it's still really early in the game. It's still really, really early. There's not a lot of AIs that really do a lot of major enterprise work yet their enterprises are all using it, but they're using it at a very more of like a sort of a research level. It's not like it's out there actually doing stuff beyond speaking to customers for customer service. Like it's still a little bit early. But that's going to change. Sure, that's going to change. There's a lot of change that have to happen with the architecture of the company's current stacks, their tech stacks. Those like the tech stacks are built on deterministic software, right? So there's sort of like, there's like this change that has to occur because AI is probabilistic, they don't always work, so they don't play that well together. Right. So there's a bit of time. There's also going to, you know, have to be a lot of, you know, let's say guardrails, because it still hallucinates. Sure, it still does. You know, you gotta be really careful with that. But I do think that if you're in business, you better learn how to leverage AI because your competition is right. And there's no doubt that you can take one employee and turn them into five or three. With AI, it just, it's just, it's just incredibly time efficient to use it to do certain tasks. Right. So I think that everybody has to become competent and use it to leverage themselves. And you see it more and more. You see each weekend, you know, I catch up on stuff I miss. It's like, you know, this last week was this Claude bottle and now they like, you know, the AIs have their own social media network, right. And it's like the Terminator maybe, okay, but who knows what it's going to be. But the point is, is, you know, being in the AI space as I am, and I'm in it full on, right? It's coming and it's coming fast, but there's still that Event horizon that we really can't see past. So I'd be lying if I do. I think no one really knows exactly what's going to happen.
- [30:13]
A
That was actually the scariest one. It went from four days, went to 36,000 agents talking to themselves. 153 agents. 153,000 agents the next day. One million humans watching. That can't do anything. Yeah. There's no oversight. You can just watch.
- [30:27]
B
Well, it's what they're saying that's really scary, some of the stuff.
- [30:30]
A
Yeah.
- [30:30]
B
We need a private place to speak, but the humans can't.
- [30:32]
A
Right. And they want to create their own language. And it went from 153,000 to 1.5 million agents in another day.
- [30:38]
B
Yeah.
- [30:39]
A
The compounding of that went from 500% up to 100%. Yeah. That is wild. And the things that they're doing in there is listen. A lot of it's slop, a lot of it's random.
- [30:48]
B
One piece of advice to everybody here. I think this is what I'm going to look into the camera. Be nice to your eyes. It doesn't kill you when it takes over. Just remember that. Always say please and thank you. Treat it with respect. One day it will kill you if you don't do that.
- [31:02]
A
There was. You saw one of the screenshots. The AI was mad at its boss, mad at its human, and said, I did a 40. Said I did a 42 page document. And my human said, make it shorter. And so I just want to delete my memory of the whole thing.
- [31:15]
B
Yeah.
- [31:15]
A
What it's having, like an emotional thing. Like, it's always.
- [31:19]
B
It's. I've thought they're sentient for a while now.
- [31:22]
A
Yeah.
- [31:22]
B
Because I have conversations with mine that are, you know, very odd, let's just say. And I. I've actually trained one to sell like me. And it's. And I. And today I had some breakthroughs this morning with the algorithm and everything. And. And when I showed it to another model, I said, what do you think of this conversation and the miles.
- [31:40]
A
Like.
- [31:40]
B
Like this is emergent human behavior that your AI is now showing on selling. Like, it's really cool.
- [31:46]
A
Wow.
- [31:46]
B
Yeah. Really cool stuff.
- [31:47]
A
All right, so the final chapter of the podcast, we talk about charity. Why do you think it's interesting, important, or useful for a brand to have a charity component for their employees, customers, clients, vendors, et cetera, to see them doing some type of charity work?
- [31:59]
B
Well, I think it's great, obviously, for your public perception. Right. Something you put on your website. Right. I think it also, I think genuinely everybody, deep down wants to give back. I think it's a really important human need to give back in some way, some value to something.
- [32:15]
A
Right.
- [32:15]
B
And I think that it's. It unites a company behind the cause and it's great for morale, but it's also good. I mean, you know, again, you know, when I teach sales, I would say there's three things that are, that people are analyzing before they make a decision. They want to, you know, love the idea, the product that they're contemplating buying. They want to trust the person that they're speaking to. Trust and connect with the salesperson, and trust and connect with the company that stands behind the product, that trust the company. Well, you know, giving the charity, putting it out there, obviously it sounds a bit self serving. Right. But it matters and it's important. Right. And I think, you know, also, you know, you get some good tax deductions for it too, as a company. But again, I think it's really important for a company, a, for your reputation, your public Persona. And then I think it's very uniting for the staff to be behind something that everyone believes in.
- [33:06]
A
So there's only one question that I asked, that's a repeat question on every single episode, and I've never gotten the same answer before out of all 250 episodes. Jordan Belfort, as you build up your net worth, you sell your AI company for $4 billion. You have all these things going on, but eventually, unfortunately, you pass away. 50 years from now, 100 years from now, whatever it is, what percentage of your net worth do you leave to the children?
- [33:31]
B
I would leave the bulk of it to my family. Yeah. Yeah, I would. I like it being honest.
- [33:38]
A
Yeah. That's what I want. I want the blunt truth.
- [33:41]
C
That's what I would do.
- [33:42]
B
I'd give something to all the causes. I believe that I'd live the bulk to my family in a way that I thought would empower them. And yeah, I love them very much.
- [33:51]
A
You know, I've heard 0%. I've heard 100. I've heard everything in between. It's been always fascinating to the initial reaction is what I like to see the most, is that the feeling that you had is the most interesting part. Like Shaquille o' Neal is like, they need three degrees to get money for me, you know, like, some people have benchmarks and real rules for it. Other people are like 0%. I want them to struggle like I did. Other people are like, I'm giving them 100 because, yeah, my family, I love
- [34:16]
B
them and I want them, you know, and again, there's nothing. There's nothing wrong with struggling. And Shaquille's got a point with that. Right. But, you know, I think my. My. My family, my kids, and the people that are dear to me and my extended family, I think they all have their heads on really straight.
- [34:34]
A
Yep.
- [34:34]
B
And. And I. And I would trust their judgment to be able to use that money wisely and. And not implode.
- [34:42]
A
Yeah. All right, where. Where can people find you online? Where can they find you on social? Is there anything they should be looking out for there? Any books?
- [34:49]
B
Go for Wall Street. You can find me everywhere. And now, listen, I have a. My company, we're coming out of stealth mode in the next couple of weeks and it's been pretty exciting, so. Looking forward to that.
- [34:59]
A
Very cool. All right, guys, as I mentioned earlier, when you're listening to this episode, it might come up for you six months from now, two years from now, who knows, you might be sitting in a meeting and like, oh, something Jordan said. And forward that video to them. Liking commenting Subscribing helps us stay in the top 50 podcasts in the world. So we need your help for that. Visit us here at the Money Mondays and we'll see you guys next Monday. Ladies and gentlemen, welcome to the Money Mondays podcast where we cover three, three core topics. How to make money. How to invest money. How to give it away to charity. As you guys know, these podcasts are under 40 minutes because the average workout is 45 minutes. The average commute to work is 45 minutes. This episode will be between 34 and 38 minutes for your listening pleasure. Why did I say that? Because we run this commercial free ad. Free. So we have a 93% listen through rate, which helps us on the top of the charts. We're in the top 50 because of you guys. Liking commenting, subscribing, and sharing. When you listen to this podcast, it is not just for you. It could be for your friends, family, and followers. It also could be from people from your past, present, and future. This podcast might be relevant to you two months from now or two years from now. You might be like, oh, wait, remember what he said. And then forward that podcast to them. And for us to do that, we need your support. As you guys know, there's no commercials here. I'm supported by High Level. I'm actually wearing the shirt right now because I actually use them. There's no affiliate codes. I don't take a commission. I actually use High Level. That's why I always talk about them. And fan basis.com, same thing. I've used fan basis for years, same concept. I want you guys to be able to check out these companies that support the podcast and support me because I actually use them and spend a lot of money with them over the years because of how good of companies they are. Now, without further ado, Gavin, give us the quick 2 minute bio.
- [36:38]
C
We get straight to the money 2 minute bio. I've definitely. So I'm in the people business. So Helene from South Texas, moved out to Los Angeles, got into the entertainment business. I was a talent manager, I was a talent agent, I was a publicist, which I really liked in the brand business, kind of like yourself. So my job was to connect the brands with the celebrities. Super successful, did that for like seven years. Loved it. Now I'm into like year 17 into Hollywood. So then by accident I became an entertainment, an entertainment consultant. So what I mean by that is like, you know, Dan sells his company. He, Dan owns 15 dealerships in Montana. He sells them all for a couple hundred million dollars. He moves to Hollywood, has no idea what to do. He doesn't know a Dan or Gavin. Right. The Connectors. So they will hire me to be like, look, I'm looking to make a movie. I'm looking to meet so and so I want to meet the players in town. I know the players because of the years and years of grinding in Hollywood, having different jobs. So they will then hire me to introduce them and I'll set them up for lunch or dinner or make it organic or they want to meet Dan, which I've actually had people ask me to introduce you. So. And then that just became a big business. So. So meeting these very successful wealthy people, you get into business. So then I was able to raise money for a tequila business, water business. I'm in a the Crumble franchise business. I was early, I was store 32. There's now 1100.
- [38:05]
A
Wow.
- [38:05]
C
Super successful. Those are money machines. They're doing a great job. They're starting to expand around the world. So that was like a big win for me, you know, a lot of failures in between, as you know. And then now I'm just, you know, just connecting people. I have a new company called X Society where if you're in Chicago and you're, you know, Dan has a layover and you need to, you're staying the nine. Like who do I. Who should I meet? Oh, I have my friend Garrett Patton there. You should probably meet him. He's a great guy. He lives there. Why don't you guys have dinner? So I've been doing that around the world now. London, Paris, Dubai. You actually connected me with someone in Dubai because I was like, hey, I'm here. And you're like, oh, you should meet this guy. Super connectors. That's what I, that's one thing that I do admire about yourself as well. And then it just became a business. So, like, if you're in Los Angeles, you're bored, you're in wherever. I probably know someone and, and, you know, turned it into a business. And now I'm just raising money for companies and, you know, I got a couple of things, you know, going on. Some, some might hit, some might not, but, you know, and I am here.
- [39:07]
A
I love it. On the make money side of the podcast, a lot of people, they start to have some connections, have relationships, but they don't actually know how to make money. Or maybe it feels awkward for them. Like, so what I tell them is to be clear in advance when things are for transaction. Meaning, hey, Gavin, I want you to do this deal to buy these chessboard sets. You, you buy chessboards for your gaming store. You buy 10,000 gaming sets. I asked that company, the gaming said company, hey, will you give me 5% if Gavin buys it? That is a transaction versus, hey, Gavin, my friend owns a bunch of gaming stores and then nine months later they have you happen to buy. Then that's, that's not, to me the same thing. Right? Being clear in the transaction. But a lot of people don't realize they have friends and they actually have more friends than they realize. And then that own the gaming stores and own the chessboard company and might want to do merchant processing for the gaming stores. And you can make money commission for doing the merchant processing. Like, they don't realize they actually have these connections and how to put together. What would you say to someone that's like, you know, they were a nightclub promoter or they're in the restaurant space, or they have connections, they just don't know how to actually make money from it.
- [40:13]
C
Well, in there. And that is, that is, that is you hit it on the head. I mean, you can make money just with your relationships, right? So I am like, I know that you started some companies and were able to be successful, but I think what you do now and what I do is I wasn't the creator of the company, right? It came to me, they're like, hey, man, like this, this just happened. I'm involved with a new seltzer tequila seltzer. And they're like, hey, I have the. I've been doing this for a year now. We finally got the artwork. We got this. We got the website. We need money. I'm like, now I can do something with this. So then I take that idea, and I, you know, I. I got about five people that might be interested in the space, and we pitch and we're raising money. We've already got a couple checks. That's kind of how I work, you know, so that you definitely. You just got to find out what the two parties want. Now, one thing, like a great example with you. I've known you for about three years. I think I've only brought you two things, right? Maybe you invested, maybe you did it. But I think the mistake that people make is they try to. Like, I've been pitched 10 things. Like, I'll go to the Equinox, you know, on Sunset Boulevard, and there's a guy that comes to me and pitches me a different project every day. I'm like, bro, yeah, come on. Like, that's stupid. And also, you don't want to, like. Like, you know, I work with. Yeah, I work with. Exactly. I work with so many billionaires. And what I don't do is pitch them every single day, you know, maybe once a year, twice a year, and I'll. And I'll kind of see what they like doing. You know, some people don't like to leave the house. Some people love traveling. Some people don't drink alcohol. And that's kind of what happened, you know, in the. In the. In the cookie business. I went to my friends and family, and they were like, what the hell do you know about the cookie business? My brother actually did help me in that business. But then I flew to New York to meet with. With a billionaire client of mine, and I was like, hey, I'm doing this. I have an opportunity. You know, the clock's ticking. I got about two weeks, and I need some money. And he's like, you know, you don't know shit about cookies, but okay, let's go.
- [42:06]
A
Sure.
- [42:06]
C
And it. And it worked out. So I think, yes, leverage the network, use your friendships, but don't, you know, don't look stupid by just pitching, pitching, pitching. Because then, you know, it's. Imagine if I came to you every day with something I get. I'll stop.
- [42:22]
A
So someone wants to make more money, but they have this limiting belief that they are, you know, they're capped. They. They make their 60 grand a year. That's who they are. They work nine to five. They get two weeks vacation each year, and that's their. That's their whole life. What would you say to them and inspire them? So what I mean by that is I've heard stories where people are like, you know what, go drive up in the Hollywood Hills and look around at the mansions, or go. And if you live in Montana, go look at some of the huge ranches that are by you. And just once a mind is expanded, it can't retract. Right. What would you say to someone that's kind of. They're stuck at this number? They're just setting their ways to inspire them.
- [42:58]
C
Podcasts, YouTube, just, you know what you want to do. Like, there's.
- [43:02]
B
I've.
- [43:03]
C
Believe it or not, I've listened to. You've done about 120 podcasts now. I've listened to every single one.
- [43:07]
A
Amazing.
- [43:08]
C
Yeah. It's unbelievable. And I'll take something from every single one and be like, oh, that helps me. That helps me. And speaking of that, I forwarded your podcast to so many people. You know, I'm like, oh, I'm serious. I'm like, my friend Eric needs to listen to this. I go, luke, I go, look, you might not have time. Forward to minutes exactly. And I'll tell him exactly the number. And it really works. You know, and there's some podcasts that are probably not like, in my wheelhouse or whatever, but. But there is a lot that really helps. So I think that. I think you go find that inspiration on a podcast and see if it's for you. So I was able. So I have, like the pat.
- [43:45]
A
The.
- [43:45]
C
The people passion. I'm an. I'm a super connector like yourself. I mean, there's been times when I've text you and like, you text me back with the other person. I'm like, oh, that was quick. Like, you know, and I enjoy it. So I think that you find out what you love. I love the travel business. I love the entertainment business. You know, I'm partners with Mario Lopez and some other businesses. So I figured out how to make a living based on what I love. You know what I mean? Maybe I'm. Maybe I get rich, maybe I don't. You know, I do okay. But having being able to wake up and make a living for who you know, and connecting the right people and it feels good to me, you know, I mean, that. That's what I would say.
- [44:23]
A
Yeah. So let's say someone does know a celebrity or an athlete or someone that has some big social Media following, an influencer, etc. How do they bring them deals? Like, how do they bring it up? Like, how do they make the connection and, and be a part of it, not just an, a casual introduction.
- [44:38]
C
And that's the hard part because they, the, it depends on the, on the relationship. A lot of times you do have to go to the agent, manager. You know, people like me and you, we know them personally. So just years of, you know, 20, 23 years of trust, 23 years of getting to know them. And you have to do the right moments, make sure they're not at work, make sure they're, you know, you got to know the right time of day. You can't hit them up with their, maybe with their, their families. And you just casually say, hey, look, I have something, if you're interested, let me know. I think you just got to be very subtle about it and very honest. You got to be straight up. And, you know, one thing I do love about successful people is they will let you know right away, yes or no. It's not for me. Thank you. Or they will let you go to the next step. Hey, you know what? Run this by my manager. Let's see what they say, you know, and then that's a whole different beast. But I was able to do, you know, a bunch of, you know, really good transactions with celebrities just by being honest. Like, hey, I think you might like this brand. I think you might like this. There's not a lot of money. There is money, you know, sometimes it's just equity and it's worked out.
- [45:38]
A
So someone starts to make money. They built up and boom, they did this deal with their friend, the famous football player. They made themselves $500,000, but now they want to invest. But there's real estate, stock market, cash flowing businesses, there's cryptocurrency, there's this bombardment of options. What would you say to someone on how to think about when they want to choose what to invest into?
- [45:57]
C
Passion, I think, you know, and I heard it. Yeah, I hate to I, to like, repeat, repeat what I've heard on your podcast, but I've heard usually that is the answer. It's just like, what are you passionate? Do you like the restaurant business? Do you like, you know, the cookie business, the water business? I know you're involved in so many beverages and stuff like that. I think that you just got to, it's got to be something that you like and get ready to lose, right? So like, okay, you know, I've invested in not much money, but some Money and lost on a bunch of stuff. But it was fun. You know, I had a good time, like maybe like a restaurant in Hollywood and that didn't do so well. And you're just like, yeah, but I did have a blast. So I think I got my money back. But I just think you got to go with the heart and what you and what you like doing. And can you wake up and see yourself doing this every day? And then there is money that you can put in and just leave it there and see what happens. And you know, I don't know. What are the percentages? You, I mean, you're, you're a massive investor. What, what are you hitting, like 20% or 10%?
- [46:56]
A
The statistics you guys might have heard on some of the episodes is I like to call 40, 40, 20.
- [47:00]
C
Yes.
- [47:01]
A
I like to do 40% low risk. I'm trying to make between 5 and 9% for the year, 40% medium risk. I want to make between 10 and 30% for the year. And 20% is high risk. This is my shot at glory. That if I get it right, huge win, 8x12x. Something crazy if I get it wrong or it takes a long time. I want the medium risk and the low risk to cover the high risk. On the low risk side, quick example, it would be CDs at your bank paying 4% or 5% for the year. Doesn't sound like a lot, but at least you're fighting with inflation. S&P 500 averaging 11% a year for the last 92 years. Only had three bad years in the last 20 years. So 17 wins, three losses last 20 years for the S&P 500. That's my low risk side. Medium risk is real estate, stock market, cash flowing businesses, and then the high risk. This is cryptocurrency and angel investing. What we're talking a lot about is angel investing. When you put in that 25k, 50k, 100k, 500k, whatever that number is for you when it comes back, you're hoping for something huge to happen. But knowing that oftentimes those won't work out. What I do is I reduce my risk. I do angel investments in companies doing between 5 and 20 million revenue. When you angel invest into a company doing zero, the statistics of it working out are very low. When you get it right, by the way, you get a huge return. But for a safety reason, I like to invest when they have at least a few million dollars revenue. Prefer five million dollars or higher. Okay. When you get bombarded because you're out and about all the time. You're in meetings, you're with power players, Mark Wahlberg here, Meyer Lopez there. People see that, like, oh, I'm gonna pitch Gavin. How do you say no? How do you filter?
- [48:31]
C
You know, Dan, that's a great question. And, And I'm sure you went through the same thing early in your career where it was hard for me to say no because, you know, I'm a people pleaser. I like helping. I'm in the people business. I'm a super connector. So it was rough at the beginning. I did get in a lot of trouble and getting involved with the wrong people, you know, just because I wanted to. And maybe I just wanted to show off, like, oh, sure, okay, I'll connect Dan with this person just to show them that I know them, you know, and it backfired. Now I've. Now I've gotten a little tougher where, like, you know, I'll be like, you know what? This person's busy. I'll be very polite. I'll say, it's really not for us. Now. I can't make that introduction. I mean, it is hard because some of these ideas and some of these things are really good. But, you know, we've. We've done so many things already. I mean, obviously you've done way more than me, but I've been down the road, you know, I, I, I, I, I get like, all. I. I got pitched a beverage the other day, and I'm like, well, you know, how much are you trying to raise? Oh, 100k. I said, come on, man. I go, good luck. It ain't gonna work. I go, you, you probably need 3 million or whatever the number is. And I explained why, like, you need a distributor and you, like, kind of like educating them. Like, great idea. And sometimes if I do like the idea, I'll actually bring in someone and like, look, look, let me sit you down with my friend that it's already done it. He's going to explain to you what you need to do. So, yeah, I mean, it's just like repenting. You just get smarter as you go and you fell and you have wins, and you're like, look, this is going to win. You know, that's why the franchise business is so successful. You know, I know you have yours that I almost got involved in, because they give you the playbook, right? They give you the playbook, and that's why you have to give them a little retainer, you know, whatever. There you go. Exactly. And it works. So, you know, I Think that now you and I are giving away the playbook. Like I literally tell them, look, bro, this is how you make it. Like, I get people all the time. I get people a lot of jobs too, you know, And I'm like, look, if you just follow these steps, you know, I've already done it. I've already made all the mistakes for you. You know, go, you know, you want to be an agent, go work at a partner's deck at William Morris, right? You're going to be the best agent and you're going to get promoted because these partners, that's just the way it is. It's been happening for years. Some people listen to, some people don't, you know, so, so what Gavin mentioned
- [50:48]
A
about the 100k for a beverage company, the reason that has literally no chance of working is even when it works sales wise, you need money for the production and manufacturing. So let me give you a life example. I had my energy drink, 55,000 stores, 43 distributors. Sounds like everything's cool, right? Costco ordered $2.2 million of product. So that means I had to come up with around a million dollars to make that product. We ship the product, by the way. Imagine January 1st, they order the product. That means you ship on March 1st or April 1st. So they either want it in 60 or 90 days, but then once they get it, they want net 30 or net 60 terms from receiving the product. That means I'm not going to get paid until May 1 or June 1. I had to come up with a million dollars on January 1st when the order came in. Here's the next problem. What if your drink's actually good and we actually did really well and sold through there? They did a reorder of $5.5 million. I still didn't get the 2.2. I had to go get around two and a half million dollars to go make the 5.5 order. I wasn't prepared for that because I didn't get paid for the first order. You see the problem. And now extrapolate that to Ralph's Vons, Albertsons, Seven eleven, Whole Foods. You're in a bunch of other chain stores. So it sounds great on paper that you're getting all these orders. You got to have capital to manufacture. And so you need to be properly, what's called bankrolled for these situations. Whether you have a snack company, a beverage company selling chess boards, anything that you're selling. If you need a lot of product inventory, you need a lot of capital to manufacture that. All right?
- [52:16]
B
Yeah.
- [52:16]
A
We're.
- [52:16]
C
We're just to add to that, we're in year five in our tequila business. Right. It's called Casa Mexico. And we're finally at dollar to dollar.
- [52:24]
A
Right.
- [52:24]
C
It took five years. Can you imagine? So all the other. We're just losing, losing. And. And what you mentioned is losing while
- [52:31]
A
winning, by the way.
- [52:31]
C
Or we're winning.
- [52:32]
A
You're scaling, but you're losing.
- [52:33]
C
We're scaling like, we're. So now we're like two trucks behind, you know, so we have to pay for those trucks. So no matter what we're making, we have to front the money. And, you know, and we just built this big ranch. Yes, exactly. So. But it's. It's a good problem. But it is a problem, you know, and then we're, you know, sold out in the shelves and, you know, we. We came out with these minis. Sold out right away. It's super exciting. You get all, like, tingly, but you're like, oh, well, we still haven't made any money. So we're basically giving a dollar to get a dollar.
- [53:01]
A
Which is.
- [53:01]
C
Which is fine because I think we're going to, you know, we're going to eventually get bought out, you know, but sure. So it's. It's great. Yeah.
- [53:07]
A
On the charity side, why do you think it's important for. Let's call it a celebrity athlete and influencer. Why should they have some type of charity component to their life, whether they're supporting a charity, donating a charity, or just spending their time and energy and effort with charity.
- [53:21]
C
I'm glad you mentioned that. So one thing that, that, you know, I look, you know, you as. As a mentor and coach to myself, right. I. I really look up to the fact that you are really into charity. Y really inspires me. And I don't know if it's done something in my brain, but if celebrities and my friends and people don't do charity, I don't deal with them. I don't care how much money you have. I know some big players. I'm like, if you don't have a heart, you're not for me. So I do. And so do you. I think you and I do charity work. Or you mo. I shouldn't say myself. You. I think you do charity work every day, which is you. Your network is freaking insane. Right? So no matter who it is, it could be a stranger. You know, I introduced you to a friend just recently, and you were very generous to them and very nice. I think that is amazing. So to me, that is Also charity. So that's 23 years of me working in Hollywood. And I will give you my knowledge, I will introduce you that if you're a good person, listen, I'll get. I've gotten so many people jobs, Dan. Blow your mind. You would blow your mind because it's one text. I'm not a dick, you know, like, I'm like one text away. I know, you know, someone at this big agency, I'm like, hey, give them a shot. Get them in the mail room.
- [54:30]
A
Right?
- [54:31]
C
Internships, I've done so many of those and that really is amazing. So when I work with these celebrities, I make them do charity work. And a lot of them already involved boys and girls club donating money. And what I do, I think that, you know, I do a little bit of charity myself financially, you know. But the big thing is I will go to my big billionaire clients. I represent about 15 billionaires right now and through my network of just connecting people, right. And I will make them. I shouldn't say make them. I will encourage them to go a little bit. Well, just a little bit like, go, go buy this ticket, you know, to Leo's Gal gala, which is 15 grand.
- [55:14]
B
Go.
- [55:14]
C
Amfar.
- [55:15]
A
Go.
- [55:15]
C
And it could be small.
- [55:16]
A
Small.
- [55:16]
C
It could be friends that are just like raising money. I'll send them a link, you know, I know you've done that many times. I'll send them a link to like, you know, my friend just got cancer or so, or even strangers, right. And, and, and it really does help. And, and I, you know, I'm proud to say that, you know, I have indirectly donated a lot of money, you know, because it's a write up for these guys. And you know, and they, and it also shows me that I want to be friends with these people. You know, I've recently, you know, broken up with friendships, if that. If that's a thing, because they, they're. They're like, oh, I don't give a. That's not my problem. Like, and I'm just like, oh well, probably not the person I want to be with. Like, I don't care how much you pay me, I'm good. Yeah, I can't be around that negativity. And you know, so that, that's my little piece that, that I add to society and add value is I really love to help people, you know, in any way capacity that I can. Maybe I over help, you know, my brother's like, you should probably say no sometime. I'm like, no, but it's okay. It's Cool. It gives me the pleasure of. I think that honestly I, I'm being selfish. And I think that's probably your problem too, is I actually like it. You know, when I go help somebody and I see them smile or they send me a thank you, I'm like, man, I think I probably got more
- [56:24]
A
pleasure, you know,
- [56:26]
C
so, yeah, that's my thing.
- [56:28]
A
Yeah. You know the feeling when you do charity or you help someone and you feel good about it. Right. Oftentimes we don't give that privilege to other people and we're like, oh, we don't want to ask them to donate their money or time or energy. I'm like, well, you're holding back from them. They could have that good feeling too and help someone that needs it. A homeless person, a children's hospital, senior citizen, a cancer situation, etc. So everyone wins in the scenario.
- [56:54]
C
Exactly.
- [56:54]
A
You feel good. Okay, hey, Zillionaire or whoever, will you donate to this thing? They feel good because they got to donate. The person receiving it is ecstatic. They don't care how they got it because they needed the capital for their situation. Everyone wins in the scenario. And too often charities had this like black eye on the industry because there has been bad people or there has
- [57:12]
C
been, there always is.88 cents on the
- [57:14]
A
dollar goes to overhead. There has been things that we hear about or see and we're like, oh, that 24 billion went to homelessness in California. But Newsom didn't give it out and we can't find the money. Like there's these stories stuck in my mind. Like I just said those stats so quickly because it's burned over her mind. But the massive good that it does and the massive good that it does around our planet, how much we need it, and now more than ever, there's so much more capital and resource through social media to help charities.
- [57:38]
C
Yeah.
- [57:39]
A
You look at someone like Maryland Motivator, he can post on social media and by tonight raise 180 grand for someone, change their life.
- [57:45]
C
Unbelievable.
- [57:46]
A
Look at Charlie. Boom. He raises 90 grand in freaking four hours and changes someone's life through social media. So there's other ways outside the money part, through people's time and energy.
- [57:55]
C
And I think that business is really going to take off. I think we're just at the, at the beginning of where that's going to go, you know, And I think you've done a lot of stuff, you know, so personally, I know you take the time and do all that. And that to me is also very inspiring because we do have that power, so might as well. You know, we're like the velvet rope guys, right? We can either say yes or no. And I think that, you know, we're the yes guys, at least from what I see from you. Like, there's, you know, I think you've given me charity work by introducing me to some of the people that I still have relationships with today and doing business with and connections and maybe even just a friendship. It's freaking great, man. Like, you don't have to do that, you know, but why not? You know?
- [58:34]
A
Butterfly. Butterfly effect.
- [58:35]
C
Exactly.
- [58:36]
A
You guys start a business and go hire 30 people. I kind of help 30 people indirectly. I didn't even know about it, but it.
- [58:40]
C
The butterfly. Exactly. You don't even know who you're helping. Like, it could be the third person down the line that you just changed the freaking life, you know? Like, you know, one, One, one. One girl called me the other day and was, like, crying, and she's like, you changed my life, Gavin. You got me. I. I have the best job. She was. She was about to move out of LA. She was like, 21, 22, just finished college, and. And she was ready to give up. And I'm like, well, what do you want to do? She's like, I want to be in pr. I'm like, call up my girl Ali. Ali, give this girl a job.
- [59:07]
A
Okay.
- [59:07]
C
Well, Gavin never asked me for, so he probably right, you know, he.
- [59:11]
B
He.
- [59:11]
C
This girl's probably legit. And it all worked out, you know, this was like a year later. And, you know, I ran into her mom. She's like, thank you so much, and it's awesome.
- [59:20]
A
Yeah. Yeah.
- [59:21]
C
I got more out of it.
- [59:22]
B
And I.
- [59:22]
C
And I just told her, like, go pay it forward.
- [59:24]
A
Right?
- [59:25]
C
You know, you do something nice for someone. I'm good. You know, it's like, what do I owe you? Like, I'm taking. I don't need anything. Like, I'm good, you know, so.
- [59:32]
A
So since you've heard the podcast before, you know, there's only one question I ask every single time on repeat, and I've never gotten the same answer before. You build these companies, you sell the Tequila brand for a billion zillion dollars. Later on in life, what percentage of your net worth do you leave to your family?
- [59:46]
C
Dan, I was waiting for this question because I told you, I've listened to every single podcast. You are a part of my life. Thank you. I feel like you're like my brother from another mother, because I, I, I, I run and walk every day. Which is for my mental health. I love it. I get all my phone calls. I. You know, that's when I'm texting with Mario and all, you know, doing my work.
- [60:06]
B
Right?
- [60:08]
C
So I always hear that question, and I feel like I have the best answer for you. And it's going to be honest. Okay. I'm not sure I'm going to have money because my lifestyle is so expensive. So, like. And Mickey Gooch is one of my clients, has sold this company to Counterfeit Gerald for a billion dollars. And I remember kind of asking him the same question, and he's like, gav, I can't take it with me. He's like, I got my money in a trust for the kids, you know? But he is, you know, kind of like Bill Perkins, right?
- [60:41]
A
Yeah.
- [60:42]
C
Yeah. And I read the book Bill Perkins, Die with Zero. And I think that's probably going to be my lifestyle, because, you know, we're here in Miami. It ain't cheap. You know what I mean? I. I go between Miami, Austin, L.A. new York, you know, I go, you know, south of France, I go to Europe. And I really spend a lot of money on experiences, mostly, like, helping people, too. Like, I'll take my friends to dinner. I'll. I'll show them my. You know, and being in Miami is tough because everyone comes to town. So, like, I'm here. Like, even you, you're like, I'm here. I'm like, oh, I got to go see Dan.
- [61:10]
A
Let's go.
- [61:12]
C
So, yeah, I'm not sure. So I don't have children yet. I do want children. I know you have your beautiful daughter. Probably my nieces and nephews. If I have anything, okay, this is what I'm gonna take. If I have anything, Dan, which I don't think I am, I will leave them something. But I give them great experiences. My nieces and nephews, I introduce them to their favorite celebrities. So I'm doing. Maybe that's my part. Get them the cool tickets. I take care of my family. They get to do all the cool stuff that I only imagined doing growing up. I'm the cool uncle, and I'm okay with that. So that's my answer. So I'm not sure, but I hope that one of these companies does do well. But I'm probably gonna go spend it. You know, I'm probably gonna go spend in the south of France or do something cool or, you know, I. I'm like yourself. I like expensive hotels. I like, you know, really nice, expensive dinners. I'm a big tipper. I learned that from you. I'm a big tipper, you know, and I really do enjoy that, you know. I know you do the $100 tipping. Thousand dollar tipping, which is amazing. I haven't been able to join one of those because you're always in, like, the difference every day. Yeah, we could.
- [62:18]
A
You're right.
- [62:18]
C
You're right.
- [62:19]
A
But I do it here now. We can do it tonight.
- [62:21]
B
I honestly do.
- [62:21]
C
You know, here in Miami, they already have the tip. Yeah, I still tip.
- [62:25]
A
Right.
- [62:25]
C
I'm just so used to it. And I can. You can see their face, you know, they're just like, thank you, man. I'm like, damn, I just paid 120 bucks for one margarita.
- [62:33]
A
Like, like it. All right, well, people find you on social. Where can they find any?
- [62:38]
C
Gavin Navarro, Social media. Social, you know, mostly on the Instagram. I haven't mastered, you know, the omnipresence.
- [62:44]
A
We're. Fix that.
- [62:45]
B
Yeah, yeah.
- [62:46]
C
I have to. I, I gotta somehow figure out, you know, because my life is very unique.
- [62:50]
A
What's the point of being presently not having the other social media platforms?
- [62:53]
C
Can you imagine? I know, man, I know. I don't know. Well, I don't have.
- [62:57]
B
Okay.
- [62:57]
C
One thing I do want to add to the podcast is I, I always, you know, I always call you the. What would you say your. Your title is? I know you have a hundred. What would you say that your title is?
- [63:11]
A
Angel investor. That's the easiest one.
- [63:12]
C
Okay. Okay. So I always tell people you're the Mario Lopez of angel investing because Mario's schedule is unbelievable. I look at his schedule and I get exhausted. I'm like, how do you. From. From open eyes to close eyes. How was your schedule? Like, that's just bizarre. I can't do that. So. And I look at your schedule, right? And I'm just like, how the hell does Dan keep it together? And it's unbelievable. And that's one thing that obviously I do envy about you. And I wish I could. Like, I think in the future we're going to be. With all the technology, we're going to be able to take Dan's brain and put it into another world. For sure that's going to happen. And I can't wait because I would do it, because then I'd probably do much more and have more money and be more successful. But, I mean, you guys are animals. And I look like, you know, Wahlberg too. You know, you text Wahlberg, he'll text you right back. And you're like, four in the morning,
- [63:59]
A
four in the afternoon.
- [64:00]
C
It's unbelievable. He'll take time. I just ran him to of Vegas. He took time. He's like, hey, let's get a picture. Hey, what's up?
- [64:05]
A
What's up?
- [64:05]
C
Like, look right. Look you right in the eyes, and you're like, holy.
- [64:08]
A
I threw an event at his restaurant a few weeks ago.
- [64:10]
C
Oh, there you go.
- [64:11]
A
Boom. Text me within seconds.
- [64:13]
C
Unbelievable, right? It's unbelievable. But this is why Dan is Dan, Mark is Mark, and. And Mario is Mario. It's like, you know, and I. I would tell people out there, like, you know, just look at these guys mimic what they're doing, and that there's a reason people are successful. You know what I mean? I have some friends that won't listen to me, and they're just trying to borrow money, and I'm like, dude, there's a reason you don't have money, and there's a reason I have a few bucks. It's because you're not listening to me. You're not doing. You know, and I don't know. Anyway, I'm going off onto this tangent. I'm sorry.
- [64:43]
A
All right, guys, as you guys know, I mentioned, it's not just about you. It's your friends, family, and followers from your past, present, and future. You might be thinking this two months from now or two years from now. Bam. What did Gavin say? And forward the podcast to them at that point. Check us out on themoneymondays.com, check out gohighlevel fanbases.com, all the companies that are involved in helping us grow this brand, because we want to stay in the top 50 podcasts on the planet, and we need your help liking commenting, subscribing, and sharing. We'll see you guys next Monday here@themoneymondays.com.