Klaviyo, the most popular eCommerce email platform for Shopify stores, recently made a slew of product upgrades and a lot in eCommerce marketers are wondering – ‘What the heck am I going to do with all these new features?”

Be sure not to miss this episode as Stephen walks through each new Klaviyo feature along with real-life examples from Needle Movement clients on eCommerce email campaigns and lifecycle automations.

Can't wait to discuss the new Klaviyo feature that brands used to pay six-figures a year to have in their marketing toolbox and how it can save email and SMS marketers time building.

Highlights:

(00:55 )Klayvio’s Announcement of New Products

(07:24)Email Marketing Guide: 10 Steps to Build Out Emails

(13:05The New Updated Email Template Editor

(14:40)The Integration of Google Ads

(15:31 )New Feature: Product Recommendations

(18:33)The Advanced Segmentation Reference (Audience Breakdown)

(22:13)New Product Features: Text with Virtual Contact Cards

Links mentioned:

New Email Editor: Create Engaging Emails, Faster | Klaviyo Product Features

Klaviyo Product Recommendations: Make Your Product Recommendations More Personal | Klaviyo Product Features

Google Ads: Google Ads Integration | Klaviyo Product Updates

REST APIs: Klaviyo Rest APIs - Always New | Klaviyo Product Features