Transcript
A (0:00)
Stacey, welcome to New York City conference. Thank you for speaking on behalf of the government of El Salvador. Great to have you here.
B (0:05)
It's great to be here. You know, I posted this on X and people are so excited to watch it. So I can't wait to get into this interview.
A (0:14)
Amazing. So, you know, as we know, El Salvador was put on the map by President Bukele or last four years said a meteoric ascent. Nobody really talked about it or cared about it before 2021, 2020, and now, you know, it's a startup country. Why don't you tell me a little bit about, you know, El Salvador and then yourself and your, your position there.
B (0:36)
So, first of all, my name is Stacy Herbert and I am the director of the national Bitcoin office of El Salvador. I am in El Salvador because El Salvador is bitcoin country, as you mentioned. That's a. The beginning of a network sort of state. And the remarkable thing about El Salvador is bitcoin country. So everybody knows El Salvador is bitcoin country, right? You know it, your audience knows it, Everybody knows this. Now, before that, like literally the month before that, if you had googled El Salvador, all you came up with was, El Salvador is homicide capital of the world. After it became bitcoin became legal tender, it was El Salvador is bitcoin country. This is one of the greatest rebrands in history, if not the greatest, to go from murder capital of the world to bitcoin country within one single day.
A (1:31)
Now, the thing is, it wasn't just, it was a rebrand, but it was also substance.
B (1:35)
Yes, I was just going to get into that.
A (1:36)
Yes, yes, go ahead.
B (1:38)
Yeah, I mean, you can't just have a marketing gimmick, especially with bitcoiners. Right? So we have the new layer one capital. We have gold, US Treasuries and bitcoin. So how are you going to get these best and brightest in the world who now have your attention? You have not only the attention of the financial press, right? And that's the most important press in the world because it's not politics, it's not culture, it's not entertainment, it's not local and domestic, it's international. Wall street media has international attention because everybody wants to know what interest rates are. US Interest rates are what the stock market is doing, what gold prices are doing. These are. This translates internationally. So suddenly, you know, when El Salvador adopted bitcoin as legal tender, the world's financial press had to cover El Salvador. They had no choice but to cover El Salvador. They tried to at first be, you know, quite flippant and mocking of us. But President Bukele is witty, he's smart, he's charming, he's, you know, quite brilliant. And he just, they couldn't, they then couldn't turn away their lens. They kept on focusing on him and hoping he made a mist, but he didn't. Part of it is because he just kept delivering actual results. It wasn't just a marketing campaign because if it had been, they would have sussed it out. But they couldn't stop because he did. We did start building real things. And one of the things we started with is that I knew that bitcoiners would suss it out if it were just a marketing campaign. Right. We had to build real things. They, they had.
