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How Merch Companies Help Artists Thrive - The New Music Business with Ari Herstand | Wave AI Podcast Notes

Back to The New Music Business with Ari Herstand

How Merch Companies Help Artists Thrive - The New Music Business with Ari Herstand cover

How Merch Companies Help Artists Thrive

The New Music Business with Ari Herstand

Wed Aug 20 2025

This week, Ari is joined by Tersha Willis, CEO of terrible* group, to discuss the role of merch in an artist’s income model.

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