
Hosted by Tracy Hoth | Certified Life Coach, Professional Organizer, Systems Specialist · EN

All links mentioned in the post can be found here: https://simplysquaredaway.com/170 Get $500 off of Organized Coach Academy right now using the coupon code 500. --> https://simplysquaredaway.com/oca If I had to start my business over from scratch today, I would do a LOT differently. Not because I failed the first time… But because I’ve learned that organization is not something you “get to later” once your business grows. Organization is what allows your business to grow without taking over your brain. In this episode, I’m walking you through exactly how I would organize a brand new business from day one if I were starting all over today. From digital files to time blocking to dashboards and workflows, I’m sharing the systems I would set up immediately to save time, reduce overwhelm, and create a business that actually feels sustainable. You’ll hear: The very first decision I would make about where to store everything Why I would immediately create a simple file structure The “business brain” dashboard I would build right away How I would organize my bookmarks, links, and recurring tasks The way I would structure my calendar and time blocks Why organizing your mind matters just as much as organizing your files This episode is practical, strategic, and full of the exact systems I use to run an organized business today. If you’ve ever felt buried in tabs, downloads, scattered ideas, or inconsistent workflows, this episode will help you think differently about what it really means to build a business that supports you instead of exhausting you. Mentioned in this episode: Organized Coach Academy - Get $500 off right now using the coupon code 500. --> https://simplysquaredaway.com/oca File Naming Formula Cheatsheet - Learn your formula to name your files consistently. --> https://simplysquaredaway.com/fnfc The 5-File-Folder System - In this training, I show you how to set up a file structure. --> https://simplysquaredaway.com/5files

All links mentioned in the post can be found here: https://simplysquaredaway.com/169 Use code PITCH to get 50% off the Podcast Dashboard Bundle here: https://simplysquaredaway.com/pod What if podcast pitching (or to media or other collaborations) didn’t have to feel chaotic, overwhelming, or totally inauthentic? In this episode, I’m chatting with emotions coach Lauren Brown about her experience using my Podcast Pitching Dashboard Bundle and how it completely changed the way she approached visibility and podcast guesting. Lauren shares what podcast pitching looked like before she had a system, why everything felt scattered and stressful, and how getting organized helped her finally show up more confidently and authentically. If you’ve been wanting to guest on podcasts but keep avoiding the process because it feels messy or too overwhelming, this conversation is going to feel like a deep exhale. Lauren’s story is such a good reminder that visibility gets easier when you have systems that actually support you. We also talk about emotions in business, the ripple effect of referrals, and why your feelings are not the problem you think they are. What You’ll Learn: Why podcast pitching felt overwhelming and chaotic for Lauren before having a system How the Podcast Pitching Dashboard Bundle helped simplify the entire process The unexpected connection between emotions and visibility Why authenticity matters so much when pitching yourself for podcast interviews The real reason organization creates more confidence in your business How referrals and relationships can create powerful ripple effects in your growth What to do if you’ve been avoiding podcast guesting because it feels too complicated

Use coupon code PITCH to get 50% off the Podcast Dashboard Bundle until Thursday, May 21, 2026, at midnight CT --> https://simplysquaredaway.com/pod In this bonus episode, Tracy shares a visibility strategy that she now sees in a whole new way: authentic connection. Tracy reflects on a powerful insight from Lauren Carlisle Brown about approaching podcast guesting through the lens of authentic connection, rather than transactional networking or seeking visibility. After completing more than 100 podcast interviews in 15 months, Tracy realized that visibility is about so much more than growing an audience or getting your name out there. The real magic came through the relationships, conversations, encouragement, and opportunities that developed along the way. All marketing works when done consistently, but overwhelm and disorganization often interfere with consistency. In this episode, Tracy talks about: • Why most people quit visibility strategies too soon • The hidden mental clutter behind inconsistent marketing • How authentic connection changes the energy of networking • Why organization becomes even more important once visibility starts working • How systems reduce overwhelm and create momentum If you’ve been wanting to get more visible in your business without feeling fake, pushy, or scattered, this episode will encourage you to approach visibility in a more meaningful and sustainable way. The Podcast Dashboard Bundle is currently 50% off through Thursday at midnight and includes Tracy’s dashboard system, pitch templates, follow-up process, and organization tools for podcast guesting and visibility outreach, as well as your own podcast (if you have one). Click here to watch Laurie Shopland's TEDx Talk "Truth is Making a Comeback." Or paste this into your browser --> https://youtu.be/c4Ftcp5WOf4?si=yAT1uhYLSRAOZjPV

All links mentioned in the post can be found here: https://simplysquaredaway.com/168 Get 50% off the Podcast Dashboard Bundle (use coupon code PITCH): https://simplysquaredaway.com/pod What if one visibility strategy could sharpen your message, grow your audience, and bring in clients... without you having to dance on Instagram every day? In this episode, I’m sharing one of the biggest visibility strategies in my business: podcast guesting. Over the last 15 months, I’ve been booked on over 100 podcasts, and it has completely changed how I show up as a coach and business owner. But here’s the thing. I did NOT start out organized. At first, podcast pitching looked like me wasting 30 minutes researching random shows, half-writing a pitch, getting distracted, forgetting to follow up, and then wondering why nothing was happening. I had no system. No process. No consistency. And because there wasn’t a system, I dreaded doing it. So I built one. In this episode, I’m walking you through exactly how I created a simple, organized podcast pitching workflow that helped me consistently get booked on podcasts and become known as the organizing expert. But the biggest surprise? Podcast guesting didn’t just grow my visibility. It helped me deepen my message, sharpen my teaching, and get clearer on what I actually believe about organization, mindset, emotions, and what’s really keeping people stuck. Plus, new friendships and new collaboration opportunities. If you’ve been wanting a visibility strategy that feels more human, more sustainable, and honestly... more FUN than constantly creating social media content, this episode is for you. What you’ll learn: Why podcast guesting became my favorite visibility strategy The messy, disorganized way I used to pitch podcasts What changed when I finally created a simple system How podcast interviews helped me become more confident in my expertise Why consistency matters more than “perfect” pitches Why podcast guesting builds trust faster than most content strategies The behind-the-scenes story of how I booked around 100 interviews in 15 months

All links and resources mentioned in the post can be found here: https://simplysquaredaway.com/167 Book a call with me here: https://simplysquaredaway.com/appointments What if the reason you feel disorganized… has nothing to do with your systems? If you keep telling yourself “I don’t have enough time,” or "I should have finished this before," I want you to hear this: that thought might be the very thing keeping you stuck. In this episode, I’m doing something a little different. I’m taking you inside a real, unpolished coaching conversation where we break down what’s actually happening when you feel overwhelmed, stuck, or unable to follow through. Because here’s what I see all the time… You go to organize something simple like a drawer, your calendar, or your task list… and suddenly it feels like too much. You second-guess your decisions. You run away. And by the end of the day, you’ve “proven” to yourself that you didn’t have enough time. But that result didn’t come from your circumstances. It came from your thinking. This episode will help you see, in real time, how your self-talk is shaping your actions and results, and what to do instead. And I’ll be honest… this isn’t perfectly polished coaching. It’s real, in-the-moment thinking. But that’s exactly why I wanted you to hear it. Because once you recognize these patterns in yourself, everything about how you approach organization can change. What You’ll Learn: Why “I don’t have enough time” is a thought, not a fact How your self-talk creates overwhelm, procrastination, and disorganization The difference between an overwhelmed person and a decisive, organized one What more productive self-talk looks like The simple mindset shift that helps you follow through and finish what you start

All links mentioned in the post can be found here: https://simplysquaredaway.com/166 Have you ever had the experience where your business or career is working… your life is working… and yet something still feels off? Like the plan you made years ago technically worked. You followed it. You built something meaningful. But now you’re sitting there wondering, why doesn’t this feel the way I thought it would? If that’s you, this conversation is going to feel like a relief. Today I’m talking with Suzy Rosenstein about what’s really happening when your old plan stops working, and you don’t yet know what the new one is. So many people hit this season and assume something has gone wrong. But often, it’s actually the beginning of clarity. Suzy shares her own story of spending five years in that exact in-between place and how she learned that feeling “off” isn’t a problem to fix. It’s information to listen to. We talk about why it’s so common to lose connection with what you actually want, how people pleasing quietly shapes your decisions for decades, and the mistake most people make when they try to figure out what’s next too quickly. If you’ve been waiting for certainty before making a change in your business or life, this episode will help you take the next step anyway. What you’ll learn in this episode: Why feeling stuck often means you’re entering a transition season The surprising reason so many women lose clarity about what they want Why meaning becomes more important as you grow your business and life What to do when you don’t know what’s next yet (and the easiest way to find out...at the end of the episode) Why focusing on the how too early shuts down possibility How you can discover you don’t need a full pivot, just a richer life outside work A simple mindset shift that makes transitions feel less scary and more intentional

All links mentioned in the post can be found here: https://simplysquaredaway.com/165 I just got back from 11 days in Poland, and this quarter alone I’ve taken four big trips. Cabo with my girls. Florida for a birthday celebration. Canada for a TEDx talk. Poland for a mission trip. And this week? I’m hosting a live event. So yes… it’s been a full season. And whenever life gets this full, travel becomes the fastest way to see whether your systems actually support you. Do your routines hold? Does your business keep running? Do you feel calm as you walk back into your house afterward? Or do things fall apart the minute you leave? In this episode, I’m sharing eight habits I rely on during busy seasons with travel, events, and real life happening all at once. These are the same patterns I’ve developed over 17 years as a professional organizer and from watching what works (and what absolutely does not work) in real homes and real businesses. If your calendar feels packed right now, this episode will help you stay grounded, prepared, and present without trying to keep everything perfect. Here's what you’ll learn in this episode: Why travel quickly reveals whether your systems are actually working The one decision I always make before every trip How to stay fully present without worrying about your business A simple way to use airplane or drive time as CEO planning space My checklist strategy that removes packing stress completely The habit that makes coming home feel calm instead of chaotic Why unpacking immediately changes everything The mindset shift that protects your energy during busy seasons

All links mentioned in the post can be found here: https://simplysquaredaway.com/164 Your brand is not your logo. It is how people feel when they experience you. Most coaches think branding means colors, fonts, and maybe finally choosing a logo they do not hate. But what if your brand is actually the story your life is telling every time you show up online or in a conversation? In this episode, I am talking with Jan Touchberry about what branding really means and why so many coaches feel stuck or unsure about whether they are “doing it right.” We unpack what to focus on when you are just starting and what shifts when you are ready for the next level of your business. If you have ever wondered whether your brand reflects who you truly are or if you should redo everything again this year, this conversation will give you clarity and relief. Jan shares a simple framework that makes branding feel doable instead of overwhelming. And honestly, it might change how you think about your business entirely. Here is what we cover together: What you will learn in this episode: Why your brand is not your logo or colors The real definition of a personal brand and why everyone already has one How your brand shapes how people experience you before they ever hire you The three core elements that make your brand clear and compelling How to identify who you are actually called to serve Why your voice matters more than your visuals What to do if you feel like your brand no longer fits your business How to show up boldly without pretending to be someone else

Book a call with Tracy: https://simplysquaredaway.com/appointments Show notes: https://simplysquaredaway.com/163 Have you ever thought, “I’m just not an organized person”? Maybe you’ve tried systems before. Cleaned things up once or twice. Bought the planner. Created the folders. Watched the tutorials. And still… it didn’t stick. In this episode, I want to show you why that experience is not a personality problem. It’s not a discipline problem. And it’s definitely not a character flaw. There is actual science behind why clutter feels exhausting and why organization changes your focus, your confidence, and even your income. I’m walking you through what’s happening in your brain when things feel scattered in your house, your calendar, your inbox, your downloads folder, or your business. Because once you understand the brain side of organization, everything starts to make sense. This episode might completely change how you see clutter and how you see yourself. And if you’ve been thinking, “I need help getting organized, but I keep putting it off,” this might be the moment you finally decide to do something about it. What you’ll learn in this episode: Why clutter raises cortisol and increases stress in your body How visual overload quietly drains your working memory What the “silent to-do list” is and why it keeps you distracted Why disorganization slows your decisions and focus How clutter affects your confidence and productivity The surprising connection between organization and revenue growth Why getting organized is not about color-coding or perfection What your brain actually needs in order to feel calm and clear again

Register for the CEO Spring Reset, April 6-8, 2026, at: https://redeemhertime.com/reset Do you ever feel like your business looks organized on the outside, but inside it feels reactive, cluttered, and harder than it should be? Like your calendar is full. Your to-do list is endless. And somehow you are still not moving forward the way you expected this year? You are not alone. And honestly, this is exactly why we created the CEO Spring Reset. In this episode, I’m joined by Lissa and Laura as we pull back the curtain on what business clutter actually looked like for each of us and what changed when we stopped trying to manage the chaos better and started clearing it out instead. Because most of the time it is not a discipline problem. It is a clarity problem. We are sharing the behind-the-scenes stories that led to this event and what happens when you finally step into your role as CEO and reset the parts of your business that are quietly draining your time, energy, and results. If you have been feeling behind this year, stuck in reaction mode, or unsure what to focus on next, this conversation will help you see exactly where to start. What you will learn in this episode: Why being busy does not always mean your business is moving forward The hidden ways clutter shows up in your calendar and decisions How reactive schedules create stress even when everything looks organized What shifted when we stopped chasing productivity hacks and started choosing clarity Why stepping into your CEO role changes how you make decisions What the CEO Spring Reset is and how it helps simplify your business direction For other resources and links mentioned, go to: https://simplysquaredaway.com/162