Podcast
The Playbook
Hosted by Just Women’s Sports · EN
JWS Founder and CEO Haley Rosen and Senior Director John Murray give fans an inside look at the business of women’s sports, discussing the latest deals, headlines and trends that are shaping the space.
4episodes
Episodes
Newest firstAll episodes
Sam Mewis on the past, present and future of women’s sports media
Oct 25, 202400:33:21Tap to summarizeUSWNT legend Sam Mewis joins Haley and John to discuss her transition from soccer superstar to media mogul.Topics include: how retirement has shifted Sam’s responsibility and focus as a podcaster, whether women’s sports media is too celebratory today, how to overcome the negativity bias of algorithms, and what Sam wishes she’d done differently as a player when it came to the media.Sam Mewis won the 2019 World Cup with the USWNT, as well as three NWSL Championships and three NWSL Shields. She now serves as the Editor-in-Chief of The Women’s Game.Follow Sam:https://x.com/sammymewyFollow Haley:https://x.com/HaleyRosenFollow John:https://x.com/JohnHealyMurrayThe Playbook is produced by Parker Fenton and is a part of the Just Women’s Sports podcast network.
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NWSL Boston’s rollout fiasco, WNBA changes, Unrivaled’s new TV deal, and a new women’s sports hub
Oct 18, 202400:26:28Tap to summarizeHello, BOS Nation. This week, Haley and John break down the controversial brand launch campaign of the new NWSL Boston team. They also discuss changes coming to the WNBA next season, Unrivaled’s new TV deal, and what a new women’s sports hub says about the state of sports media today.Follow Haley:https://x.com/HaleyRosenFollow John:https://x.com/JohnHealyMurrayReferenced in the show:https://x.com/NWSLBoston/status/1846589247492403293https://www.nytimes.com/athletic/5846075/2024/10/16/bos-nation-fc-boston-nwsl-linehan/?campaign=5888993&source=dailyemail&userId=13874473https://www.nytimes.com/athletic/5847849/2024/10/16/unrivaled-tnt-broadcasting-deal/https://frontofficesports.com/unrivaled-preparing-full-court-press-to-recruit-caitlin-clark/https://sports.yahoo.com/yahoo-sports-and-the-athletic-partner-to-launch-a-new-digital-destination-for-comprehensive-womens-sports-coverage-140505769.htmlThe Playbook is produced by Parker Fenton and is a part of the Just Women’s Sports podcast network.
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WNBA viewership debate, Angel City gets fined, and JuJu Watkins’ lucrative deal
Oct 11, 202400:21:51Tap to summarizeHaley and John are back to chime in on the latest WNBA viewership numbers and what they mean for the league, Angel City’s fine and the NWSL salary cap, JuJu Watkins’ new deal with Nike and the women’s basketball renaissance, and why Kansas City is the new blueprint for building a soccer destination.Follow Haley:https://x.com/HaleyRosenFollow John:https://x.com/JohnHealyMurrayReferenced in the show:https://www.sportsmediawatch.com/2024/10/wnba-playoff-ratings-viewership-strong-entering-finals/https://x.com/ScoutRipley/status/1844413078148145287https://www.nwslsoccer.com/news/nwsl-announces-disciplinary-action-against-angel-city-fc-for-salary-cap-violationhttps://www.espn.com/soccer/story/_/id/41089452/nwsl-gm-survey-league-execs-draft-uswnt-rule-breaking-morehttps://www.espn.com/womens-college-basketball/story/_/id/41684352/sources-usc-juju-watkins-nike-reach-lucrative-extensionhttps://www.kansascitycurrent.com/news/cpkc-stadium-wins-bids-for-multiple-ncaa-soccer-championshipProduced by Parker Fenton
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WNBA wins and learnings, NWSL franchise valuations, and maternity leave reflections
Oct 4, 202400:23:34Tap to summarizeJust Women’s Sports CEO and Founder Haley Rosen and Senior Director John Murray discuss the WNBA’s regular season, NWSL franchise valuations, and what Haley learned from maternity leave.(0:00) Introducing “The Playbook”(2:42) WNBA regular season recap: Wins and learnings(9:43) NWSL franchise valuations and a potential sports bubble(17:00) Learnings from maternity leaveFollow Haley:https://x.com/HaleyRosenFollow John:https://x.com/John_H_MurrayReferenced in the episode:https://www.wnba.com/news/wnba-delivers-record-setting-2024-seasonhttps://www.sportico.com/valuations/teams/2024/nwsl-team-values-angel-city-current-san-diego-1234798552/https://www.sportico.com/business/team-sales/2024/miami-dolphins-sale-ares-private-equity-nfl-deal-1234798319/Produced by: Parker Fenton
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