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Eric Triplett
Welcome to the Deep End with Eric Triplett, the pond digger. This is the show for contractors, tradesmen and entrepreneurs who want more from their business and from themselves. Eric brings decades of experience as a seven figure contractor with expertise in leadership, sales systems and the discipline it takes to build something real. Shaped by years in the aquatics world, his insights are rooted in precision, craftsmanship and performance. If you're done skimming the surface and ready to go deeper, it's time to dive in.
What's happening, all you rock stars? It's Triplet here live from Podhouse Studios, San Antonio, Texas. And today I'm gonna brain dump here. I got my partner in Pod House, Mike Garvey in the house from the side Hustle Squad podcast. And I got my brother JT from his podcast is Inside the Mind of jt. And today we are going to be brain dumping basically our day two at sponsor games. And today was really interesting because we got handed a real brand brief. And what a brief is from a brand is, hey, this is the creative that we're thinking about doing. We'd like you to take it and run with it and has very specific details of, you know, how long they want it to be, what's the, you know, what's the hero shot inside the video that they want you to produce, and so on and so on. Remember, this is sponsor games with Justin Moore and it's about working with brands that will sponsor you and your podcast or your business or whatever it is. And you're expected to deliver a certain amount of deliverables. And so what we got handed today was the real brand brief. 60 seconds, one shot, and there was eight teams and zero room to screw up. So it's part of the sponsor games is imagine you have eight teams in the room, there's five or six people per team and they're each content creators and then they're expected to work together to create something. So, you know, Justin really put it in a twist to get people to collaborate and create and film something together that you can actually present to the brand. And everyone's got different ideas and different approaches and it's a chance to really learn together. So we're going to share with you our experience today from our team's inside look of during the filming. And then we had the opportunity after lunch to go through and watch all eight videos and sit back and watch and then learn from them. The really cool thing about this is at the end of each video, Justin, Justin Moore, he's the, the guy from. Is it Content wizard is It. Do you remember what it is? A content wizard. What's this company?
Mike Garvey
Content wizard.
Eric Triplett
Yeah, content was.
Mike Garvey
Yeah, Creator wizard.
Eric Triplett
Creator wizard. Okay. Yeah. I just want to make Screw that up. So, you know, Justin broke out every single video, and he broke it down as if he was the sponsor watching it and then gave constructive feedback at the end of it. It was actually very, very interesting. It's something that I didn't expect would happen, and it was a very rewarding part of the whole Sponsor Games experience. And let me tell you right now, most of us missed really important factors. All the teams missed certain things that Justin brought to our light. So in this episode, we're like, kind of breaking down what I saw from my perspective. Garvey saw from him, JT saw from his perspective. We're going to kind of go through all that, see what worked, see what flopped, see what we laughed about, and then say, see how you as a contractor can take what we've learned together from this experience at Sponsor Games 2026. And, you know, you can use it to. To film a winning brand video for your own personal brand or maybe a brand that you're working with or you want to work with, even if you've never, ever, ever done this kind of shit before. Let's rock and roll. Garvey. How'd it go? Because we talked about it in the podcast we released, you know, just the one right before this, because we. We knew that this. We were up against this today.
Mike Garvey
Yeah, we were doing our homework. We were getting ready, plotting, planning, and the shoot. That was awesome.
Eric Triplett
Did it go like you thought it would?
Mike Garvey
Exactly how I thought it would.
Eric Triplett
What? What do you mean?
Mike Garvey
Just you telling everyone what to do in a constructive, most nicest way possible. But.
Eric Triplett
But strict.
Mike Garvey
But strict. And I like that. I'm like, yes, sir. Okay, bro.
Eric Triplett
It was. It was like we were fast paced. Can you imagine if, like, we had. What do we have? An hour and five minutes to get it done?
Mike Garvey
It was. It.
Eric Triplett
No, it was hour and 15 minutes.
Mike Garvey
Hour and 15 minutes to shoot, edit,
Eric Triplett
shoot, edit, upload and. And finish. Right?
Mike Garvey
Yeah, Right. And everyone had a different brief with a different setting and a different thing they had to do. And it was. It was really interesting how some people, they're like, oh, I'm gonna play a game of telephone and blah. Like. Like that one. You know what I mean? Or other people did different things. But, like, ours was, like, actually, like, ours were storyboarded. Storyboarded.
Eric Triplett
Who had to do the funeral procession thing? I don't remember that. How did that work?
Mike Garvey
It was the table right in front of us and it was the woman standing up and it was like, oh. Oh.
Eric Triplett
It was a funeral possession. It was like at. From the mic was dying and we needed a new. Oh, yeah, yeah. Okay. Okay. Yeah, I didn't totally get that one.
Mike Garvey
No, I was like, what's happening? They're like, oh, yeah.
Eric Triplett
I'm so glad we did not get that brief. Oh my God. I would have just jumped in the river.
Mike Garvey
It's only three feet deep.
Eric Triplett
Broke my neck in the shallow ass water.
Mike Garvey
Jeez, JT'd be wheeling you around forever.
JT
I don't know. I wasn't really a fan of that. I was like, yeah, no, I get. Everybody was cheering everybody on. But it's like ours, Ours seemed more storyboarded and we had more little clips.
Eric Triplett
Yeah, we had storyboard figured out, you know, except the end wasn't really clear. JT had. He. He figured out the ending for us. That was really.
Mike Garvey
Yeah, yeah, yeah, yeah. That was cool. Yeah. And we all had to be in it at some, some point.
Eric Triplett
I was trying, remember I was trying to like find someone to film all four of us together at the end. Like, I really wanted that bad.
Mike Garvey
I'm like, just give me like 20 year old girl that knows how to operate a phone. Like there was no.
Eric Triplett
Or if you know a seven year old kid here.
Mike Garvey
Yeah, Seriously. Yeah, yeah. You could hand to my son.
Eric Triplett
Yeah.
JT
I still think we should have put your big booty comment in there, dude.
Eric Triplett
What? I would, I would have. I was trying to actually, because I thought it would be fun, but the audio was not really good on it because of the way it was set up. But yeah, that little, that little joke
JT
was kind of last minute.
Mike Garvey
Oh, on the stairs.
Eric Triplett
Yeah.
Mike Garvey
Yeah.
Eric Triplett
So, but listen, so we have 50 seconds, right? So we shot all those, those clips just so you know. There was a couple of like long takes and we just let. Let it ride so I'd have a chance for editing. But when I uploaded all the videos, it was like almost five minutes.
Mike Garvey
Wow.
Eric Triplett
So I had to cut four minutes out and I'm just. And I went, I went exceedingly fast. Normal. Faster than I normally would, where I almost get stressed because I'm like, I'm gonna, I don't, I don't want to. What if I lose this cut? And then I got to go find it again and then try and get it out of my camera more and back if it's really important.
Mike Garvey
Fine art.
Eric Triplett
And I was just like banging it out really fast and Just. I got it down to like a minute three, and I'm like, okay, I can easily cut this to. I can cut four seconds out easily. And then we went out and watched it and yeah, it was. It was quite a lot of fun.
Mike Garvey
I thought it was. Was really cool. And then to like, all right, now we go to lunch and then we're gonna come back and he's going to analyze these like, hard. And he did.
Eric Triplett
So, you know, Joe, Joe just thought we just hit a smashing home run. Like we were victors, you know, like we were the ones. Right. And I felt. I felt pretty confident. But I, I had this sense of like, there's a lot of good creators in here. We got, you know, 50 creators in the room, you know, like. But the thing is, like, our table, our team was fairly small and you. The three of us know each other and I was just gonna bully my way into like, yeah, let's go. But can you imagine if. If, you know, and I love Paul Jameson, but if he was there, he. He would have thrown a completely different vibe into it and it might have changed the pace and then we would have had some creative conflict potentially. And so it is really interesting like that.
Mike Garvey
But even those other groups, some of them are like, yeah, like those. Someone. I don't know how those people all made it work either. Yeah, I'm sure you saw some of that.
Eric Triplett
Yeah, they got it done. I. I actually really like the one. I like the one where they talked about, you know, someone dying in the
JT
river or the rivers.
Eric Triplett
I like. So let's just set the. It was. I don't know how the brief was set up, but it was. Imagine taking this microphone that you plug into your phone. It was a sure MV88 mobile phone that you can just. Or mic that you can plug into your phone and then use the Motive video app and you can just record and get all the audio and have all the four different stereo and cardenoid and all those different things. Right. So the, the sense was this. It's like record a scene. The way they worked it out, it's like they're going to record a scene. And I don't know what they did, but they were like talking. It was real noisy and loud.
JT
Yeah.
Eric Triplett
And it said, hey, this is. They always dye the river green for St. Patrick's Day. And then, yeah, it was like they had to figure out what they was.
Mike Garvey
What, someone died in the river. It was the game. Yeah, the telephone game.
Eric Triplett
Right.
Mike Garvey
Yeah. And then it ended up.
Eric Triplett
So they, they. The. The. No The. The unreliable audio. By not using the mic, you couldn't understand what you were saying. And then you were, like, guessing what they said. It was like. That was the kind of. The premise of it. It was very clever the way they did it. And there was probably like, six different ones, and, you know, all these different cuts. It would. I think they did a really good
JT
job, but they were spilling it.
Eric Triplett
They spelled the company's brand name wrong, and they spelled the product name wrong, and that. And that dinged them up, but big time. But the creative, I think, was done really well.
Mike Garvey
Yeah.
Eric Triplett
Um, and the other. The other one that they did, I don't know what. What the briefing was, but the one that I liked was when they. You know, this is a sure mic, which is S H U R e cool little remote podcasting mic, you know, on the fly on your phone. In fact, I do like that one quite a lot. I used. I ran one of those for, like, two years. The one. The model prior to that one.
Mike Garvey
Okay.
Eric Triplett
I ran it for, like, two years, and I lost it in Florida, and I never bought a new one.
JT
Well, we got a new one coming,
Mike Garvey
and you could do podcasts. Ye into it.
Eric Triplett
Right into it, bro. I would just set. I would set my phone up.
Mike Garvey
Yeah, that's cool.
Eric Triplett
On a. On a tripod. And I'd put it in this. In that. That dual setting, and then it would. It would go back and forth, and then. So I'd set it in between whoever I was interviewing. I'd put it on the motive app and just boom. It's a. It's Motive is Sure app. Sign for that, and I just press go. I still use that motive app today, and we're not officially even sponsored by sure yet, but, you know, we'll talk to Mario tomorrow. We'll see. But yeah, it was. It was actually. It was a really mic, and I. I actually like it more than the. The lapel DJI mics. You know, I mean, for the right scenarios, I think it's a really fantastic mic. But that. That creative part was they. They had that pun of like, are you sure that this is what we're talking about? Are you sure you want to do this, that. And they. They kept saying the word sure, but in the wrong context. And so it was very clever and funny. I thought that was.
Mike Garvey
Well, yeah. Are you sure? Yeah, like that you. Down the shore, whatever. They kept using the shore, you know, Now I can't think of any of them.
Eric Triplett
Clearly. They had to just jump into chat CBT, and give me 12 different to say sure. And they just banged it out. Are you a contractor looking for growth training and to level up your contracting business? If so, join the TWT Contractor Circle. It's our free Facebook group where like minded professionals go to share insights of success, strategies for growth and a place to find some accountability. In fact, we have a powerful accountability call every Friday with a live Q and A session at the end. And whether you're seeking advice, collaboration, or just a supportive community, this is a place for you request to join today and start building a valuable connection with me as well as our amazing network of contractors. Tango, Whiskey Tango. That's TWT Contractor Circle on Facebook. I'll see you on the inside. Now back to the show. I needed a little bit of time before we began. We, we came in, we found our seat and got it all ready and I was ready to kind of like sit in and like, we're gonna figure it out, not a big deal. And then I was like, no, I gotta walk this. I gotta walk out there a little bit and figure out where our first couple takes are. And I walked out that front door and made that right hand turn and saw that big beautiful tree. And I knew it was my opening shot. I was like, this is my opening shot.
Mike Garvey
Started off great.
Eric Triplett
What's my opening shot? And here's the cool thing is I was, I was, I was trying to figure it out. This is funny because this, you guys don't know this, but I was trying to figure something out. And JT like kind of interrupted my, my thought process and he like pulled his keys out of his pocket and was kind of jingling them and you know, he was like, hey, here's the keys. I couldn't find the change like you asked for, but yeah, these keys, this could work. And I, and I was a little bit like, just give me a minute, I'm trying to figure this out. You know, like I was in my brain, in my brain. That's what I was thinking, right? But as soon as he jangled them in his hands, I was like, oh shit. I was like, oh yeah, those that will work really good. I like that maybe better than coins and change.
Mike Garvey
Yeah, yeah, yeah. Because he had the coins go everywhere.
Eric Triplett
So. But, but in that sense, you know, like, I'm controlling my emotions and like how to go things. And it was so fast paced. It wasn't like I was pissed at my little brother, but it was just like, I'm not ready for it yet. I'll ask for it when it's ready. But he, you know, he. He fed it to me at the perfect moment for my mind to capture it. And the key sounded so good in his hands. I was like, oh, this. I'm gonna go straight from this beautiful tree. I'm going straight to the. I'm going straight to those keys. It, like, it really triggered me and helped me, you know, it triggered me in two different ways. So came out, opening shot to the tree and that, you know, I had Joe, like, walk in really fast and. Did you. Did you like how I was like, hey, if you can't act, bro, I'm gonna. I'm gonna be yelling at you, like, do it again.
JT
Go.
Eric Triplett
And he. He was very responsive.
Mike Garvey
He was. Yeah, like, he thought about it for a moment. He's like, no, no, I can. I can do this. Yes. I can take direction. Yeah, like. Like, he was like, ah, maybe somebody. I don't also want to try. Like, he could have backed down, but he was like, nope, okay. Yeah, well.
Eric Triplett
And he doesn't even know me. Remember, he didn't check my YouTube channel.
Mike Garvey
No, I asked him.
Eric Triplett
Yeah, I know. I saw. So here he is. He's got 75,000 followers on YouTube. He's, you know, generating an income. And, like, he could have easily been like, hey, wait a minute, let me see what you're trying to do, because I do this all the time, you know? Like, he could have easily flexed on me, but he just, like, he just was like, okay, you guys seem to know what you're doing. You're working as a click. I'll just going to go, let's go.
Mike Garvey
And when he went up there and he was like. I mean, when he was up there, he goes, these guys, I owe this everything to them for producing this. This is like, unbelievable. Like, these guys are professionals. He was.
Eric Triplett
By the time I showed him the third. The third take, I was like, I gotta watch this real quick. And he, like, came over my shoulder to go, like, let me see what this guy's doing, you know? But by the third take, he, like, looked at it, and then he looked at me. He's like, oh, like, yeah. He didn't say it, but in his eyes, he was like, okay, this is.
JT
This is cool.
Eric Triplett
Yeah, this is gonna work. And then I was like, next. I'm like, no, no, you gotta go faster. And you know, like, why. Why did you move so fast? You can't walk out of frame. You gotta keep walking straight. Like, you know, like, wow, let's go. You know? And I was just. I was wishing I could get Inside the mind of Will. He was the guy that was filming us. He was. Because Joe's, like, in the. He's like one of the stars of the reality shows. Reality.
Mike Garvey
That's happening. Yeah.
Eric Triplett
Yeah. So, you know, and I think that was helpful, too, because he was already, like, in I'm the talent phase. Like, well, they're already filming me. I might as well let you film me, too. You know what I mean? So I think that really worked in my favor.
Mike Garvey
Oh, yeah. That.
Eric Triplett
Because if he wasn't part of the talent on that side, he might have pushed back more.
Mike Garvey
I thought it was great. You told him to get out of your shot.
Eric Triplett
Yeah, he was embarrassed, too.
Mike Garvey
He's kind of like a younger kid, like, trying to.
Eric Triplett
Yeah, he's like, yeah, you're right. I'm sorry.
Mike Garvey
I was in it. Yeah, you're right. Yeah.
Eric Triplett
So I kicked him out of our shot. The. The videographer for the. For sponsor games.
Mike Garvey
Hey, that was our set.
Eric Triplett
Yeah, dude. So, you know, because he's supposed to be filming us like a fly on the wall, you know.
Mike Garvey
Right.
Eric Triplett
Yeah. You can't be.
Mike Garvey
Yeah.
Eric Triplett
So I just knew we were going to go from that tree to the water. And then Jason, you know, interjected the keys. And the keys was one of my favorite parts, the way we picked the keys out.
Mike Garvey
Yeah.
Eric Triplett
It was. Because it was early on in there. It was early on. It, like, kind of shook you. And we weren't even. We weren't even technically using the mic in the whole content piece yet, because it was like, as he walks out real quick, I'm just going to try and explain to the audience. Walks out of this museum real quick and, like, looks up into this beautiful, majestic tree and then hear some birds. Birds. And, like, it just stopped him in his tracks and he slowed down and he was like, hey, wait a minute.
Mike Garvey
Let me pull out this microphone.
Eric Triplett
I got this mic in my pocket. I want to use it, you know?
Mike Garvey
Yeah.
Eric Triplett
And then. So, like, when he reached in to get the mic, his keys were on top of it and they fall to the ground. And I catch this really close up scene, and this keys just explode into the microphone on the. On the ground, which was really cool. And then he reaches in, pulls his mic out and opens it up, sticks it on the phone, and then he hangs it to the sky and walks down Riverwalk trying to catch audio.
Mike Garvey
So that was the whole waterfalls and scenic things that we were supposed to capture. Correct.
Eric Triplett
And that was. That was done in like 12 seconds. Just like, wow, boom. Capture your face.
Mike Garvey
Yeah.
JT
Well, that was the point of. That was the point of. Of our. Our little video capture. The brief ambient sounds on the riverwalk.
Mike Garvey
Right.
Eric Triplett
That was part of our bridge.
JT
That's why I think. I think obviously we. We may not have won that, but I think technically wise, I think we did. We did our job. We did everything.
Mike Garvey
Yeah. Ours looks like a professionally produced piece where some of. Some of them, they were trying to be funny. They were high school videos. They were like the one you make in high school. Yeah, I agree. Like, you're like, oh, make a video about whatever. You know what I mean? You know, and that's what it reminded me of, where ours was, like, legit.
Eric Triplett
Did you like how I made the other team go back down the stairs?
Mike Garvey
Yeah.
Eric Triplett
So we were. I was headed towards the waterfall and I thought, hey, there's a lot of stairs and steps and maybe I can record the steps, like the feet. Right. And as I was. We were trying to shoot the foot. The way the feet hit. Right. I was doing the frame shot where he's going to walk down the stairs holding the mic to the air. Because what the audience that's listening to the podcast right now doesn't know is that the. The. The physical mic had to be in our shot more than 50%.
Mike Garvey
Right. And we had to be using the mic, which was another mic, so we had the same product.
Eric Triplett
The prop mic on his phone had the real mic on mine that was doing all the video. So that was kind of the setup. But I was trying to set up, like, hey, you know, he's going to be, like, filming in the air, trying to look for birds, and then he was going to walk down the stairs. And then I wanted to capture the. The moment of the stairs, like, the feet on the stairs. And I thought this was a spot since each of us team members had to be in that. In the film, in the 50 seconds. That was one of the requirements of our video. I was going to have someone, you know, Jason walking up the stairs as. He's walking down the stairs as that framework. And then somehow I was going to capture the feet movement down the steps before we went to the water. So I was just trying to, like, in the moment, like, oh, I'm just going to fit this in now. Because what I didn't want to do is film a bunch of shots, and then I wanted it to be all sequential. I didn't want to have to go, oh, well, I shot the. The water scene after I shot the foot scene. So I'm going to do the foot Scene to the water scene.
Mike Garvey
Like, right?
Eric Triplett
No, it's just got to be sequential. That's. We're going to go from the tree to the keys to the setup. Walking down the stairs, straight to the foot shot over to the water. Let's get the water. Like, that was kind of the. That's the way my brain was thinking. But when. When all those people ran up the steps, I was like, oh, that's the shot.
Mike Garvey
Yeah, yeah.
Eric Triplett
And I. They were a team and they were on timeline, too. I'm like, can you guys do that again so I can film it, please?
Mike Garvey
Yeah, right? Yeah, yeah, yeah. That was cool.
Eric Triplett
And then. So I think that worked out really well because all his feet coming up the steps, it was really, really good. Contractors, if you're sick and tired of not making enough money, you might suck at sales and you don't even know it. Or worse, you suck at sales and you actually think you're good. Before you get upset with me, I sucked at sales too. And for a long time, here's the difference. I pulled my head out of the sand and I forced the change. That's why I know what you're up against and how you too can turn things around for the you and your family. I'm not going to sugarcoat it. I got really uncomfortable. I trained hard. I studied books and podcasts, videos, courses, role playing, and I took guidance from mentors and coaches while spending thousands of dollars. But trust me, it was all worth it. I mean, I turned my struggling company into a profitable seven figure construction business. I put together a list of the critical sales techniques that I use to flip my business from surviving to thriving. And I call it my contractor sales secrets. I want to share the list with you with no, no expense. Just to get you moving in the right direction. It's my way of contributing and giving back to my community and the construction industry that I know and I love. The list is available to you@contractorsalesecrets.com I promise you, with these sales secrets, some grit and discipline, I know you can dramatically change your life. So stop what you're doing right now and go to contractorsalesecrets.com that's contractorsalesecrets.com
Mike Garvey
Then we went from that. We got everything critiqued. And then what was after that meeting with the Q and A with the sponsors?
Eric Triplett
Well, wait a second, let me finish the video. I think this is where we don't have to hang there long, but I think one of the coolest spots, I mean, I remember I asked that guy With. He was dragging that little squeaky ass. Oh, yes, the squeaky card. I'm like, hey, can you stop and get on film? He's like, yeah, that was fun. But the real money shot for me was I wanted to hear that crackle or grackle or whatever that bird is called. That little loud pitch, you know? And so we went to the trees. JT identified that too, I think, right?
Mike Garvey
He's like, where they were?
Eric Triplett
They're over there. We gotta go over there. So we ran over there. And dude, just by happenstance, just so easily, like, we barely. I was filming it. Him was pointing that camera to the sky, and the bird flew right over. And it. It yelled at him as it flew over him. And then I had to pan cuz he was moving. But I don't know if you remember on the video. You'll see it again. We'll show it again tomorrow. But when we win and they play it again for us, let's hope.
JT
Seems like a popularity contest.
Eric Triplett
Maybe, maybe. But as I framed up this way, the sun was kind of popping in on the camera. And then his hand went into the sun and the mic was there, and it was like, back.
Mike Garvey
Really backlit by the sun.
Eric Triplett
Yeah, yeah. It was actually very, very cool. It was like, boom. Quick, quick, quick cut right there.
Mike Garvey
That's awesome.
Eric Triplett
And when I had that shot, I was like, that is the money shot that's gonna save us.
JT
Well, Mario already said they got. They picked a winner. He started. They already picked it, so.
Eric Triplett
Yeah, but he's gonna announce it tomorrow.
JT
But we did have lunch or dinner with him.
Eric Triplett
Well, that's what I'm saying.
JT
And he does know that I bought those two mics, so.
Eric Triplett
And I tried to offer to buy him drinks because. Well, when he said he was in our boat for the riverwalk to have dinner with.
Mike Garvey
Right.
Eric Triplett
And I asked him like, hey, Mario, just tell us straight, bro. Tell us who had the best video. And he's like, you'll find out tomorrow. All business. Strictly business.
JT
No technical. I think technically we. We hit all that.
Mike Garvey
Yeah. On all that, on the production, everybody.
JT
El be funny. But we took it serious and. And connected all the dots, I think so.
Eric Triplett
So Jason came up with the final. The final scene, which I think was great. Just us walking, catching him, and the way we would set up and. And, you know, if you guys wouldn't have kept pressing me on time, I was getting. I started to get annoyed. Like, I got time, relax. But it was good you guys kept pressing me because I suddenly looked at
Mike Garvey
him, he's good at the time management and telling you it's time.
JT
Yeah, yeah. Because I know how my brother rolls.
Mike Garvey
You could hear like the 50 year, like the 50 year bond in his voice. He's like, come on.
Eric Triplett
Yeah, yeah, yeah. Well, it would still be there.
JT
Shoot right now.
Eric Triplett
It was, it was good. The timing was good. It gave me 45 minutes to edit, and it took a solid half an hour to put. Put all those clips together. Yeah. And trim them down. And then I had like another five minutes and I took you guys outside. We watched it. I wanted to do a little bit more editing. And you're like, no, you gotta load it. Load it now. And then it was gonna take like 15, 20 minutes to load. And I. Then that's when I was like, oh, wow.
Mike Garvey
Yeah, yeah.
Eric Triplett
I might have lost just from time wise. So I think, I think it all worked out. And the truth be told, like, that's what I'm saying is like, there was moments during the creative process where I was getting annoyed and I was, you know, like, no, no, no. Like, and, but, but the pressure from each of you guys was helpful as much as, like, it was everywhere else when I was yelling at Joe, do it again.
Mike Garvey
Bastard.
Eric Triplett
Let's go.
Mike Garvey
Are you gonna keep your arm up in the frame or, you know, move it over here.
Eric Triplett
Yeah, yeah.
Mike Garvey
So that was cool.
Eric Triplett
It was good.
Mike Garvey
You were in your element.
Eric Triplett
But the critiquing was all great. I think when he went up there and. And gave us all solid feedback on that, that was very, very. It was instrumental in us learning, like, what to do next time.
Mike Garvey
Yeah, absolutely.
JT
Well, I don't think we normally would have used Joe's shirt. You know, I think, I think that was just something. He was just like, found something to.
Eric Triplett
Well, let's explain to the audience because, like, well, what happened was there was like an actual role play. So there was. There was like make believe critique. Like, as if, right.
Mike Garvey
He was the brand and we were submitting that piece of work for approval or edits.
Eric Triplett
And so he had to come up with, like, reasons why he would maybe want you to change things a little bit. And so for us, he didn't have a lot to go off of because we kind of landed all the stuff spots right. We spelled everything right. We got all the stuff done right. The paid promotion, all that stuff was in there. And so he was like, you know, Joe, all those, you know, those. Your shirts got all those advertisements for those other companies on there. We think it's conflict for our brand. And so, like, yeah, like it gave
Mike Garvey
him a chance to wear that. Yeah, right.
Eric Triplett
I mean, so there was, there was good quality learning in that aspect of it as well. I, I did. I liked that quite a bit.
Mike Garvey
Yeah.
Eric Triplett
Yeah. You know, you, you had mentioned it would be interesting, maybe a more level playing field because like how much of that that counted towards, you know, the top eight finalists?
Mike Garvey
None.
Eric Triplett
Yeah, you know, it's like all of it. Was that testing and you know, I wish, I wish our. I, you know, that they should have awarded a certain team a certain amount of points. Yeah.
Mike Garvey
You get 10 points.
Eric Triplett
Yeah. Like whoever's at that table, let's just, I don't know, Logan or Liz or, you know, whoever. Who. Maybe Joe B. Or John B. Like, maybe if they're at that table, like whoever's at a certain table maybe could have scored more points because they hit all the things and like, you know, maybe they could have said, hey, this is first, second, third place. And then could have scored points and then each team member, like, I don't. It's so hard. I'm not, yeah. I'm not trying to critique it too heavily, but I feel like it shouldn't be off.
Mike Garvey
The finalist should be off a 20 question test that you have to answer in seconds. Seconds. And you're not really. I can't even discreet. You know what I mean? Yeah, it's okay.
Eric Triplett
But what's about like filming under pressure and getting that timeline.
Mike Garvey
Yeah. Opposed to multiple choice, getting it the most quickly.
Eric Triplett
Yeah. Well, it was the, that I did like that, but I didn't like the fact that it was so heavily based on like the numbers. Because some people read faster than others. Some people comprehend things faster than others and they can just like make quick decisions.
JT
So.
Mike Garvey
Well, yeah, I'm like, I'm like, how are people answering? And you're like, people read fast. Yeah, I'm on like the fifth word of the question. Like, I don't read that fast. You see it answering. I'm like, like, why are we. Who reads like that? Like.
JT
But hey, God bless Witchcraft, bro.
Eric Triplett
Well, I, I do think it was good. It would have been cool if somehow there's a way for them, like the in the field stuff or the person that went up on stage to do a real role play and like did really well. They could have got.
Mike Garvey
That should be points. If you go up there.
Eric Triplett
Yeah, yeah, yeah, yeah.
Mike Garvey
If you go up there. That's. Maybe they don't tell you, but hey, we're analyzing different things. Yeah, yeah.
Eric Triplett
So I think, I think some of that could have done, but you know, he's also filming the reality show.
Mike Garvey
Yeah, he's got a lot. He's got a running alive thing. Yeah. So they need, they need a simple way to test it out.
Eric Triplett
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Mike Garvey
Is there like a partition? Like.
Eric Triplett
No, no, no, there's no partition.
Mike Garvey
And so you got to keep your head straight. There's a partition you could turn. If there's no partition, you keep your head straight. Am I right?
JT
Dude, you turned your head not to get Sidetracked. But, dude, you just thought. You just made me think of something. Dude, I went into a bar recently with the partitions were. Were clear.
Mike Garvey
What's the point? It's just a spray deflector.
JT
It was literally.
Eric Triplett
It was clear.
JT
It was like clear plastic. I'm like, what the.
Mike Garvey
Well, you know what I'm saying. If there's no partition, you keep your head straight and you talk. You talk to the wall. Yeah, Justin, things going great? Yeah, it's great. But if there's a partition here, you're like, yeah, man. Yeah, you can turn.
Eric Triplett
Yeah.
Mike Garvey
What did you do?
Eric Triplett
So, I mean, so if truth be told that, you know, there was a urinal between us, you know, he didn't.
Mike Garvey
Oh, good.
Eric Triplett
He didn't just, like, come right next to me.
Mike Garvey
He went to the. Okay, so if there's a urinal between us, you could do a 45. A 45 degree.
Eric Triplett
You can barely turn your head a little.
Mike Garvey
Yeah, yeah. There's etiquette here.
Eric Triplett
Yeah. But as soon as someone comes in the middle, you're like, you can't. Yeah.
Mike Garvey
Oh, God.
Eric Triplett
Flip. Back straight. So we finished, you know, doing our thing. We put our man junk away, and then, like, we're. We're washing our hands.
JT
In this case, he was just like.
Eric Triplett
And as. As we go, just like.
Mike Garvey
Like a little.
Eric Triplett
Like, a little simple. So as we leave, we're walking to the museum. And I was. And I was like, hey, just wanted to throw this out there. I mean, it would be. I don't remember how I said it, but it was like, hey, what's a guy gotta do around here to, you know, maybe grab an interview with you on his podcast? And he's like, oh. Oh, yeah. Like, I'm down. That would be cool. Can you at least give me a chance to, you know, like. Like, how did he say it? Like, more like, can you let the dust settle from the event? Like, it's got. I need a little bit of time. And I'm like, no, no, no, I. I totally get it. I just wanted to throw that bug in your ear. Love to get you on in the future. I know, I know. The event's got a lot going on. He's like, sure would have been nice to make an appearance at Pod House, though. And I was like, one of these days, we'll make that happen. And then we went down. I was like, I'm traveling the rest of the month. You know, you got a lot going on. I'll reach out to you and I'll shoot you a message. In April. He's like, cool. Yeah, it'd be great. I'd love to get on.
JT
I'd really like to see you guys start incorporating some video, though, for free.
Eric Triplett
We will.
Mike Garvey
For Pot House.
Eric Triplett
Yeah, Pot House one we did.
Mike Garvey
Oh, yeah, yeah.
Eric Triplett
Pothouse one, we have video. It was.
JT
Oh, and I saw. I saw a few clips, but it would be cool, like, so you can
Mike Garvey
see the whole episode.
Eric Triplett
Trust and believe, bro.
JT
It's coming.
Mike Garvey
Oh, yeah, yeah.
Eric Triplett
You can see your little boop thing, like, on film. Yeah, we. We don't need that on video right now.
Mike Garvey
Oh, you know, we didn't talk about how you were on the. The call, the big client call yesterday over at that desk.
Eric Triplett
Oh, yeah. So last night. Last night, after we did our. Our podcast on day one, you know, our debriefing, I got on a. I got on a Zoom call with one of the clients in. In Pod House. Everything's supposed to be a studio, supposed to be quiet on the set, and Garvey comes walking down steps half naked, talking about his shower and how he had to use a towel, you know, on his big, juicy booty. And, like, I'm like that.
Mike Garvey
I used a big towel as a washcloth because JT's just sitting there on his phone. I'm like, oh, man. It was like. You're like, how was it? And I was like, oh, I got used a towel as a washcloth in there because my ass is so big. And I started, like, demonstrating, like, the flossing of, like, Odyssey.
Eric Triplett
And meanwhile, Jason doesn't say a thing.
Mike Garvey
Nothing.
Eric Triplett
I'm on a zoom call with a client in San Diego, in San Francisco,
Mike Garvey
you know, and you're like, guys, million dollar client.
Eric Triplett
And. And I turn and I'm like, garvey
JT
on the phone, bro.
Mike Garvey
Like, oh, I'm sorry, man. That's what it's all about, right? Jeez. The chaos.
Eric Triplett
Hey, one.
JT
One, dude, my attention span can go from like, this to, like this. And, like, like, mere seconds, you lost.
Eric Triplett
Exactly.
JT
It's.
Mike Garvey
It's tiny.
Eric Triplett
Assemble thimble. So. But the one. One cool thing is we did have several people. We had lots of podcast, Pod house, you know, like, interest inquiries. Yeah, yeah, Inquiries and so forth. And a lot of podcasters were there, and they wanted to know more about what we're doing and everything, right? So there's two or three people. I'm going to get Zoe on. On the show. Yeah, she was fascinating. I think she's going to be great, a great guest. But we. We figured that we need to have A short, quick NDA. Because if we're at a convention like that, we want to bring someone back. Like, we're here for three, four days. Right. So we, you know, we might have two different guests each day. So eight people could potentially roll through pot house while we're recording, you know, have a cocktail with us or have, you know, snacks or drinks.
Mike Garvey
I think that would be perfect. Yeah. You could almost do a, hey, 5:30, and then do a dinner. And then do an after dinner guest. Yeah, right. Like, that's manageable, I think.
Eric Triplett
Yeah. But you could potentially do two or three a day.
Mike Garvey
Yeah.
Eric Triplett
Yeah. And then have a chance for us to do two or three independent ones.
Mike Garvey
Correct.
Eric Triplett
So we can really batch record lots of stuff. But, you know, as the guest comes in, they sign an NDA that, you know, they got to go home. This is not a party house. You have to leave.
Mike Garvey
Get your transportation.
Eric Triplett
Yeah. Have your. We're not taking you home. We're not picking you up and taking you away. Like, you got to handle your stuff and you can't share our location.
Mike Garvey
Yeah. And it's almost like once your interview's over, you know.
Eric Triplett
Bye. Bye.
Mike Garvey
Thank you.
Eric Triplett
Yeah, yeah, yeah.
JT
Unless they're midgets. And then we can negotiate. Negotiate with the midgets.
Eric Triplett
Well, but you know what, what's interesting, there is a potential to have a small gathering. You know, like, hey, we're gonna have dinner at 8. We're gonna do a couple things. We're gonna have dinner and we'll have, you know, talk, and then you guys can take off. Because, like, at this particular house, it's amazing, by the way. Thank you. Good job. But, like, the one that we. That had, like, when at the compound we had in Las Vegas, easily could have said, hey, you guys gotta step outdoors. You know, we have pothouse studios, or we're gonna have, you know, kit studios or sponsor game studios or whatever brand that we might be working with inside the house. Have two or three different studios, but that was big enough and the weather was nice enough. Could have stepped outdoors and guys could have been playing pickleball and. Yeah. Talking and hanging out.
Mike Garvey
Yeah.
Eric Triplett
Hey, we want you to have dinner with. Thanks for being on the show. This was great. I don't want to, like, use and abuse him. Kick him to the curb.
Mike Garvey
No, no, no, no.
Eric Triplett
I want that cool experience, but I agree at the same time. And then give them a swag bag or something to that effect.
Mike Garvey
Thanks for coming. You know, thanks for being a guest
Eric Triplett
that needs to be a thing when they come in they're going to get a shirt and a jersey or something.
Mike Garvey
Well, that's like, you know, even on like all the late night shows and stuff like that. Or, you know, you come on the green room. Yeah, yeah.
Eric Triplett
I mean, the green room.
Mike Garvey
Yeah, yeah. You have a whole thing set up and, you know. Oh, you walk away with a whole, whole bag of stuff or whatever.
Eric Triplett
Yeah.
JT
You know, you guys can just have some printed copies of that, right? Like, you don't have to do the docusign. Just carry, you know, 10 freaking copies of it just in case. That way they just sign, right.
Mike Garvey
Or just have it at the house.
Eric Triplett
What are you, what are you old or something?
JT
Bro, I'm just saying.
Mike Garvey
Then am I gonna get a. Yeah,
JT
of course you can do that.
Eric Triplett
Similarly. Yeah, you want to use the facts. No, use a DocuSign. You email, email it to them. We have it for our records and it's, it's a piece of. Because, you know, like, think about it. What, I want 10 papers. What am I going to do with them? Put them in my backpack.
JT
I'm just saying we're going to put
Eric Triplett
them in a document. To the cloud, to the sky. I mean, bro, we're with the ages here.
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We have permission to use the audio, like, for our podcast. Like all that stuff has to happen. So this, this.
Mike Garvey
Yeah, you're going to be on video content, you know.
JT
Yeah.
Eric Triplett
The second voyage of Pot House. I think it's a big success.
Mike Garvey
Yeah, I think so too. I've been like, just figuring more things out.
JT
You know what I was thinking, dude, because when are you. When are you coming back into California? Next time?
Eric Triplett
Sunday.
Mike Garvey
Yeah.
JT
So you'll be back in California Sunday
Mike Garvey
to win Sunday to Saturday? Oh, well, no, Then we're going to Vegas.
JT
Because I would much rather have you in person in this, in the studio than. Than like, you know, doing it over the. The ether.
Mike Garvey
Oh, yeah.
Eric Triplett
What time you land?
Mike Garvey
Sunday, Saturday night.
Eric Triplett
Oh, Saturday night, huh? And then maybe, you know, or during
Mike Garvey
the day Sunday, I'll let you drive
Eric Triplett
my truck because I'm probably going to want to see my wife on Sunday for that because I haven't seen her in two weeks, so. Well, I can always also fly in
Mike Garvey
on Sunday so you could have something.
Eric Triplett
Yeah, you're more than welcome to come. I'd love for you see the ranch and things like that.
Mike Garvey
Right. But then I can evaporate.
Eric Triplett
Yeah. We can either Uber you over to his house and you can sit down and do a. A show.
JT
Well, I think it'd be cool if you were there too, because I actually haven't had two guests at the same time, you know, so be able to use my board and stuff.
Mike Garvey
Sorry, Mrs. Triplet.
Eric Triplett
Yeah, sorry, Mrs. Triplet. I haven't seen you in two weeks. But I'm going to go. Doesn't have to.
Mike Garvey
I can come back out to Florida. I mean, California at any time.
Eric Triplett
Time. We'll figure it out.
Mike Garvey
Yeah. Don't worry.
JT
Same.
Mike Garvey
I think there's some dates that I. I am back.
Eric Triplett
Okay, well, let's button this up. Let's leave it at this day. Two sponsor games did not let us down. It was a good, good time.
JT
Yeah.
Eric Triplett
And, yeah, I was super excited about it.
Mike Garvey
Oh, and then we also pitched to two brands. We. We're in the competition.
Eric Triplett
We did pitch to two brands.
Mike Garvey
Well, you did because you got the savvy.
Eric Triplett
That was funny. He's like, I'm gonna pitch to this brand. And you know, like, you were like, hi, my name is Mike Garvey.
Mike Garvey
I'm like, ah, this. Get over here. You're up.
Eric Triplett
And so I sat down. I'm like, hey, what's up, people? Yeah, my name's Mike Garvey. We're like twins. All right. You got any final words?
Mike Garvey
No. This has been great.
Eric Triplett
Well, we're gonna do another one. We'll do a follow up to this in Vegas.
Mike Garvey
Yes.
Eric Triplett
So we can. Because we. We don't. You're not going to be around for the finale at 3?
Mike Garvey
No, no.
Eric Triplett
Your flight takes off early. But so we'll. We'll finish it.
Mike Garvey
I can't wait to hear how the rest goes. And then we'll.
Eric Triplett
We'll.
Mike Garvey
We'll do a final.
Eric Triplett
I'm still trying to bribe the judge,
Mike Garvey
you know, I know, it ain't worth. And you tried with the. The one judge like, oh, I really love your book. Can you come sign this? She's like, yeah, sure.
Eric Triplett
Yeah. So, you know, try to bribe them. We'll see. But we'll. We'll see what that looks like. We'll have to get that. So you have any final words?
Mike Garvey
Not right now.
JT
I don't either, man. I had a good time, though.
Eric Triplett
All right, cool, man. Let me button this out. So. All right, look, this wasn't about just making a cute little video today. This was about communicating value to a brand in 60 seconds. Get it done in an hour, and deliver a product in 60 seconds, which is your video. And that's the game. Now, whether you're trying to land a sponsor or sell a job or just get someone to trust in you enough to pick up the phone to do business with you, like, this is the. This is the way we have to do it today. And if you can't communicate clearly and quickly and, you know, in a good format and fashion, authentic and in yourself, you lose, period. So take what we learned today and apply it to your next video that we just shared with you and give those things some thoughts and stop overthinking. Sometimes you just got to start shooting. Because you start shooting, you deliver, you get a little bit better. You just keep going on and on and on. So that's it. We're going to catch you on the next one as soon as possible. Pothouse studios, San Antonio, Texas, is out for today, and we're going to be at pothouse studio studios in Las Vegas, Nevada, next week. And, man, this has been a blast. Catch you on the next one.
Date: March 23, 2026
Location: Podhouse Studios, San Antonio, TX
This episode features host Eric Triplett ("The Pond Digger") joined by Mike Garvey (Side Hustle Squad Podcast) and JT (Inside the Mind of JT) for an in-depth roundtable from Sponsor Games 2026. The trio debriefs Day 2's main challenge: collaboratively filming a brand video for SHURE in just over an hour, with tight requirements and a real-world "brand brief". The conversation spans creative process, leadership dynamics, learning from critiques, and actionable advice for tradespeople and content creators on crafting impactful brand videos under pressure.
On Leadership:
"Just you telling everyone what to do in a constructive, most nicest way possible. But strict. And I like that. I'm like, 'Yes, sir. Okay, bro.'"
— Mike Garvey ([04:32])
On Creative Problem-Solving:
"As soon as he jangled them in his hands, I was like, oh shit. I was like, oh yeah, those, that will work really good. I like that maybe better than coins and change."
— Eric Triplett ([14:25])
On Critique and Learning:
"Most of us missed really important factors. All the teams missed certain things that Justin brought to our light."
— Eric Triplett ([03:01])
On Teamwork Under Pressure:
"There were moments during the creative process where I was getting annoyed …but the pressure from each of you guys was helpful as much as it was everywhere else."
— Eric Triplett ([26:33])
On Brand Details:
"They spelled the company's brand name wrong, and they spelled the product name wrong, and that dinged them up, but big time. But the creative, I think, was done really well."
— Eric Triplett ([10:31])
On Value of Conciseness and Authentic Communication:
“This was about communicating value to a brand in 60 seconds. ...if you can't communicate clearly and quickly and, you know, in a good format and fashion, authentic and in yourself, you lose, period.”
— Eric Triplett ([45:26])
Funniest Offbeat Moment:
"Usually I don't talk to people when I got my dick in my hand. I usually don't."
— Eric Triplett, on restroom conversation with Justin Moore ([33:12])
Eric, Mike, and JT’s lively debrief blends tactical film advice, entrepreneur mindset coaching, and unscripted camaraderie. If you want real-world lessons in teamwork, content creation, and brand partnership—from guys who build businesses and stories both—this episode delivers.
Next up: A follow-up episode from Pot House Studios in Las Vegas with more lessons and chaos in the making.