Podcast

The PPC Engineer

Hosted by Hamza Yaqoob · EN

"The PPC Engineer" is your go-to podcast for everything related to paid search ads on platforms like Google and Meta.

Whether you're a seasoned marketer or just diving into the world of PPC, this show delivers actionable tips, expert strategies, and insider insights to help you master the art of driving clicks, optimizing ad spend, and turning traffic into conversions.

Tune in every week to stay ahead of the curve in the ever-evolving world of digital advertising!

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Business Education

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Introduction to the PPC Engineer
Dec 2, 202400:32:05Tap to summarize
0:00 Introduction 0:40 Journey to Digital Marketing 2:45 AI in Digital Marketing 7:25 Programmatic Ads (Google vs. Meta) 15:40 Following Trends on Social Media 18:30 Inbound vs. Outbound Marketing 19:30 Importance of Conversion Tracking 26:10 SEO in Digital Marketing 29:00 Influencer Marketing and Personal Branding 31:00 Conclusion
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The PPC Engineer

All episodes

Introduction to the PPC Engineer