Podcast
The Priority Sale Podcast
Hosted by Jesse Laffen · EN
Today, only top priorities become sales. The Priority Sale Podcast is devoted to helping you create the right mentality within your sales organization. We explore how to find and align with prospects’ priorities, in order to avoid becoming a commodity in their mind. From the authors of The Priority Sale.
10episodes
Episodes
Newest firstAll episodes
How Might AI Change Selling?
Apr 18, 202300:23:44Tap to summarizeJackie Lutzke and Joe Wikert join us for a discussion about how artificial intelligence may change how we sell in the near future.
Transcribe →Why Don’t We Tell Better Stories?
Nov 1, 202100:20:06Tap to summarizeToday we are joined by Henry DeVries to talk about the importance of story telling in selling and consulting with our prospects. Henry is the CEO of Indy Books International and knows how a good story can lead to a better sell.
Transcribe →Should Engineers Be Salespeople?
Oct 18, 202100:22:10Tap to summarizeToday we are joined by Kevin Jordan to show us that “salesperson” doesn’t always fit a singular mold. Anyone can be a salesperson, even engineers. Kevin is the Operations Manager and is part of the Sales Management Team at Allied Automation.
Transcribe →Why Don‘t We Like Selling?
Oct 11, 202100:20:15Tap to summarizeToday we are joined by Susan McClain to discuss how we can change our mindset and how it will help us become more successful in sales. Susan has 17 years of experience in sales, including being the VP of Sales for a Top 10 Global Century 21 franchise.
Transcribe →What Are Companies Getting Wrong About Training?
Oct 4, 202100:18:09Tap to summarizeLeslie Marquez, training and performance support consultant joins us today to talk about her 15 years of experience in the new hire training world. She will help us understand the e-learning and training do’s and don’t’s, and how it can be optimized in the post-covid world.
Transcribe →Oh no. Am I a salesperson?!
Jul 26, 202100:26:49Tap to summarizeGreg Stanley of Accelerant Partners joins us to talk about the hesitancy many experience when referring to themselves as a salesperson. This one is a must-listen for anyone in professional services.
Transcribe →What Are We Blaming on Selling Virtually?
Jun 29, 202100:27:14Tap to summarizeSince he asked to come back, and we hate to disappoint, Mike Rendel is back to talk about what problems we pin on selling virtually. Then, we figure out whether "Being a natural" is a thing.
Transcribe →Why Is Change So Hard?
Jun 29, 202100:31:47Tap to summarizeProducer of The Priority Sale Podcast Tiffany Jordan brings her background in behavior to talk about why it's so hard to change, especially in a professional sales setting. Then, we try to figure out whether "Learning by osmosis" is a thing.
Transcribe →Why Don't We Present Anymore?
Jun 29, 202100:22:07Tap to summarizeThe Priority Sale co-author Mike Rendel joins to talk about presenting and why we should try harder to make sure we do more presentations. Then, we figure out whether "Educating our prospects" is a thing.
Transcribe →What's the Point of a Website?
Jun 16, 202100:27:32Tap to summarizeBryan Gray joins to talk about your lead salesperson, the website. Plus, we decide whether pipeline moves are "a thing."
Transcribe →