In this explosive episode, commercial real estate legends Bob Knakal and Rod Santomassimo reveal the counterintuitive strategies that transformed their careers — from cold-calling for years to making bold moves during market downturns. Learn how top brokers think differently and create systems that generate consistent success.

Key Takeaways

Persistence pays off – Consistent and strategic follow-ups can lead to a $179 million deal.

Coaching multiplies success – Top performers invest in coaching, recognizing that an external perspective and structured guidance can unlock millions in potential earnings.

Long-term thinking wins – Prioritize strategic, patient decision-making over quick transactions, viewing each move as part of a broader career and wealth-building strategy.

Don't miss these game-changing insights that could redefine your approach to real estate!

Timestamps

0:00 Whitney introduces Rod and Bob

1:47 Long-term decision making

2:54 The elite broker mindset

3:49 Vetting brokers for High Net Worth families

8:26 Building effective relationships

10:22 Selling vs. listing buildings

12:01 Strategy to win over clients

13:30 Harry Macklowe and the $179 million sale

16:57 The importance of systems to brokers

18:28 Leveraging AI

20:17 Overcoming market challenges

24:51 The secret to success

32:04 Personal success metrics

35:08 Main contributor to success

36:26 Final thoughts and contact info

After interviewing thousands of entrepreneurs, one truth is clear: business success means little if it costs your marriage, family, or faith.
I'm now hosting the Courageous Men podcast for men who want to lead well at home and at work.

I'm looking for five men to walk closely with who want to lead well at home and work.
Email me at whitney@whitneysewell.com and tell me why you should be one of the five.

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