Day with Dan Kennedy: Waiting For The Radical To Arrive (2 of 2) - The Russell Brunson Show

Summary3 min read

Marketing Secrets with Russell Brunson Episode: Day with Dan Kennedy: Waiting For The Radical To Arrive (2 of 2)
Release Date: January 1, 2025

Introduction

In this episode of Marketing Secrets with Russell Brunson, host Russell Brunson delves into his highly-anticipated conversation with legendary marketer Dan Kennedy. This is the second part of a special interview series titled Waiting For The Radical To Arrive. Recorded ahead of Funnel Hacking Live (FHL) 10 in Las Vegas, Russell sets the stage for an insightful discussion aimed at empowering entrepreneurs and business owners to elevate their marketing strategies.

Event Promotion and Anticipation

Russell begins by expressing his excitement about the upcoming Funnel Hacking Live 10, aptly named "The Last Dance." He emphasizes the significance of this event as the final installment, creating a sense of urgency and exclusivity for attendees.

Russell Brunson [01:03]: “I hope you guys are prepped and excited for the new year. Grateful to have you as a faithful follower and listener...”

He provides logistical details about attending the event, encouraging listeners to secure their VIP tickets to gain access to the exclusive day with Dan Kennedy.

Russell Brunson [01:03]: “If you already have a ticket to FHL and you don't have your Dan Kennedy ticket yet, go to funnelhackinglab.com...”

Highlights of Russell's Entrepreneurial Journey

Russell shares a brief overview of his entrepreneurial journey over the past decade, highlighting his transition from a startup entrepreneur to generating over a billion dollars in online sales through his products and services.

Russell Brunson [02:18-02:25]: “In the last decade, I went from being a startup entrepreneur to selling over a billion dollars in my own products and services online.”

This segment serves to establish his credibility and set the tone for the valuable insights that listeners can expect from the interview with Dan Kennedy.

Sponsorship Message: Revolving Pricing Method

Transitioning into sponsorship, Russell introduces a valuable resource from his friend Taylor Wells—the Revolving Pricing Method. This method is designed to transform one-time clients into long-term profit generators, ensuring sustainable and predictable income for businesses.

Russell Brunson [19:28]: “Taylor put together this book called the Revolving Pricing Method. It helps you turn every client you close into a long term profit machine...”

He offers an exclusive deal for listeners, providing a 70% discount and over $150 worth of bonuses by visiting wealthyconsultants.com/secrets.

Russell Brunson [19:28]: “Go over to wealthyconsultant.com secrets, grab your 70% off deal and let's start turning your clients into long term revenue again.”

Sponsorship Message: LinkedIn Ads

Russell continues with another sponsorship segment focusing on LinkedIn Ads, highlighting their effectiveness for B2B marketing. He underscores LinkedIn's unique position as a platform where professionals and decision-makers converge, offering precise targeting options that outpace other advertising platforms in return on ad spend (ROAS).

Russell Brunson [20:57]: “LinkedIn delivers up to five times higher ROAS than other platforms...”

He encourages listeners to take advantage of a promotional offer—$100 credit for their next LinkedIn advertising campaign—by visiting LinkedIn.com/clicks.

Russell Brunson [21:34]: “Go to LinkedIn.com clicks to claim your credit. That's LinkedIn.com clicks.”

Notable Quotes

Russell Brunson [01:03]: “I hope you guys are prepped and excited for the new year. Grateful to have you as a faithful follower and listener...”
Russell Brunson [02:18]: “In the last decade, I went from being a startup entrepreneur to selling over a billion dollars in my own products and services online.”
Russell Brunson [19:28]: “If you're serious about growing your business with real stability, this is the model you need to add into your funnels.”
Russell Brunson [20:57]: “LinkedIn delivers up to five times higher ROAS than other platforms.”

Conclusion

While the transcript provided primarily encompasses promotional segments and Russell Brunson's introductions, the episode sets the stage for a deep and valuable conversation with Dan Kennedy. Russell effectively builds anticipation for Funnel Hacking Live 10 and highlights resources that can significantly benefit entrepreneurs seeking sustainable business growth. Listeners can expect the accompanying episode to delve into actionable marketing strategies and insights drawn from Dan Kennedy's extensive expertise.

Note: The transcript provided includes limited conversational content beyond advertisements and promotions. Therefore, the summary focuses on the key promotional elements and introductory remarks made by Russell Brunson.

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[00:01]
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[01:00]
Russell Brunson
What's up my friends?
[01:01]
This is Russell.
[01:02]
You're probably listening to this.
[01:03]
I don't know if it's New Year's Day or day after. Anyway, whenever you listen to this, I hope you guys are prepped and excited for the new year. Grateful to have you as a faithful follower and listener, and I hope you continue to enjoy the podcast. I wanted to basically give you guys part two of my special interview with Dan Kennedy. This was at the last time we did a day with Dan, which was a couple years ago, Funnel Hacking Live. And what's crazy is this year's Funnel hacking live FHL 10, the Last Dance is happening in like 40 something days from right now in Las Vegas. I'm actually at the time I'm recording this, I'm in Las Vegas. My kids and my family and I are going to the Bruno Mars concert for our Christmas present to our kids. So I'm in Vegas. I can actually see at my hotel where FHL 10 is going to be. But this is the last dance and the day before we're doing a special VIP day with Dan Kennedy. If you already have a ticket to FHL and you don't have your Dan Kennedy ticket yet, go to funnelhackinglab.com Click on the login link login. You can upgrade your ticket there or if you don't have a sale ticket yet, go to Funnel. I can have com right now and the upsell is the special day with Dan Kennedy. So you can go get the VIP upgrade right now and make sure you come to the special day with Dan. But you're going to see the power of what happens when Dan's on the mic from part two of this podcast. Hopefully you listened to part one already. It was called Waiting for the Radical to Arrive part one. And this one is Waiting for the Radical to Arrive part two.
[02:19]
In the last decade, I went from being a startup entrepreneur to selling over.
[02:22]
A billion dollars in my own products and services online.
[02:25]
This show is going to show you.
[02:26]
How start, grow and scale a business online. My name is Russell Brunson and welcome to the Marketing Secrets Podcast.
[02:51]
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[19:28]
Russell Brunson
What's up everybody? This is Russell Brunson. I've got something really cool for you today from my friend Taylor Wells. And Taylor spoke at our last Funnel hacking live because I wanted him to share a really cool concept about what he calls the revolving pricing method. And today he decided to sponsor the podcast to give you guys more access to this super cool strategy that you are going to love. It's something we've been implementing into our high end coaching program as well. And it is amazing. But to kind of give you some context about this offer he's making for you guys. As you may or may not know, a few years ago JPMorgan Chase did a study and guess what they found? They found that the average small business only has about 28 days of operating expenses in reserve. That's right, less than a month of cash on hands. Now, if you're like me, the idea of your business being one bad month away from disaster is enough to make your stomach drop. Am I right? Especially with how the economy's been lately, it's not the time to be gambling with your finances. So Taylor put together this book called the Revolving Pricing Method. And it's awesome. It helps you turn every client you close into a long term profit machine. We're not talking about one time paydays. We're talking about creating sustainable and real predictable income for the long haul. Now here's where it gets even better. Taylor put together an awesome exclusive deal just for you guys. My Marketing secrets listeners. And if you go over to wealthyconsultants.com secrets, you can grab the Revolving price method book and over $150 worth of bonuses. And get this all, it's at 70% off. And I Promise you guys, as a customer of this, you are going to love it. So if you're serious about growing your business with real stability, this is the model you need to add into your funnels. So go over to wealthyconsultant.com secrets, grab your 70% off deal and let's start turning your clients into long term revenue again. That's wealthyconsultant.com secrets. Do not miss out.
[20:57]
All right, funnel hackers, listen up. It's 2025 and let me ask you, are your B2B ads actually driving results or are they getting lost in the noise? You and I both know the pain of running campaigns that fall flat because they aren't seen by the right people. But here's the game changer. LinkedIn ads. LinkedIn isn't just another ad platform. It's the place where professionals live. I'm talking about the decision makers you dream about working with. CEOs, VP's, C suite powerhouses, 130 million of them all in one place. And LinkedIn gives you the laser sharp targeting to reach them by job title, company and even industry. Imagine how your business could scale if your message hits the right inboxes every time.
[21:34]
Now here's the kicker.
[21:35]
LinkedIn delivers up to five times higher.
[21:37]
ROAS than other platforms.
[21:38]
Yeah, you heard me right. Five times more return on every ad dollar. And that's because LinkedIn's professional environment is made for people who actually take action. This isn't where people scroll mindlessly. This is where they're making decisions. So stop playing small because it's time to level up. Start converting your B2B audience into high quality leads today. And to get started, LinkedIn is offering you $100 credit for your next campaign. Go to LinkedIn.com clicks to claim your credit. That's LinkedIn.com clicks. Terms and conditions may apply. LinkedIn is the place to be to be.
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[40:05]
Dave
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[40:29]
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