In this very first episode of The M.O.R.E. Show — which stands for Maximizing Opportunities in Real Estate — I'm sitting down with my business partner Adam Williams to share why I made the decision to walk away from The Science of Flipping after 13 years and thousands of episodes, and what we're building together with timeformore.com. Adam and I have a combined 40 years in real estate, and we've seen the market from every angle — flips, multifamily, commercial — and what we kept coming back to is a massive gap in the space: people have access to education, but almost nobody is actually taking them from learning to doing and closing real deals. That's exactly what the M.O.R.E. ecosystem is designed to fix, built on three pillars — the show, the M.O.R.E. Club (where members analyze, partner on, and do real deals with us), and live events where the most powerful connections actually happen. With the economic landscape shifting fast, AI displacing jobs, the mortgage qualification rate dropping from 75% to 28%, and the wealth gap widening by the day, Adam and I believe this is the most important time to get in the game — and we're here to help you do exactly that.

0:00 Cold open — what the M.O.R.E. community is built for
0:46 Justin officially introduces The M.O.R.E. Show and explains the pivot from The Science of Flipping
1:44 M.O.R.E. acronym revealed — Maximizing Opportunities in Real Estate
2:14 Adam tells the story of how he found Justin through his wife and hired him as a coach
5:02 40 combined years in real estate — the gap in the marketplace they're solving
7:10 Sponsor: LFS Capital — passive income through multifamily apartment investing
9:25 Breaking down Pillar 1 — The Show and what guests will look like
11:43 Adam on Justin's network and why these interviews will be different
13:10 Pillar 2 — The M.O.R.E. Club: deal analysis, community, and co-investing
14:25 How Justin partnered on 9 deals with Adam — the model for the club
15:42 The state of the economy and why now is the time to get in the game
16:36 Pillar 3 — M.O.R.E. Live events and why in-person is irreplaceable
19:01 Adam's story: raising $1M+ from a Grant Cardone event by sitting front row
20:27 The power of events — $2M invested from two strangers met at a 7,500-person stadium event
23:56 The growing affordability gap — mortgage qualification rate drops from 75% to 28%
24:50 Financial freedom doesn't look the same for everyone — Justin's vision for investors
26:13 You can't do it alone — why community is the #1 accelerator
28:02 Wrap-up and teaser for Part 2 — going deep into real deals, wins, and losses

Want to go beyond listening? Join the M.O.R.E. Club at timeformore.com — a community built for real estate investors who are ready to analyze deals, partner with experienced operators, and start building real passive income. Whether you're a beginner or a seasoned investor, there's a place for you here.

Visit timeformore.com to explore the show, the club, and upcoming live events.

Want truly passive income from real estate — without managing tenants or dealing with repairs?

LFS Capital gives accredited investors access to exclusive apartment deals that aren't available to the public. Get monthly cash flow distributions deposited straight to your bank account.

Get on the investor list: https://www.lfscapital.com

About Justin:

Justin Colby is the host of The Entrepreneur DNA and The Science of Flipping podcasts and a best-selling author. He is a serial entrepreneur with over and a seasoned real estate investor with over 20 years of experience.

Driven by a passion to help entrepreneurs thrive, Justin created the Entrepreneur DNA community to support business owners in building wealth, systems, and long-term freedom. Through his podcasts, books, education platforms, and hands-on mentorship, he continues to help entrepreneurs scale with clarity and confidence.

Connect with Justin:

Instagram: @thejustincolby
YouTube: Justin Colby
TikTok: @justincolbytsof
LinkedIn: Justin Colby

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