Jennifer Fisher: On How To Become Unstoppable, Step Into Your Power, Overcome Setbacks, & Redefine Success

Summary

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Podcast Summary: The Skinny Confidential Him & Her Show

Episode: Jennifer Fisher: On How To Become Unstoppable, Step Into Your Power, Overcome Setbacks, & Redefine Success

Hosts: Lauryn Bosstick & Michael Bosstick
Guest: Jennifer Fisher
Date: October 23, 2025

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Overview

In this engaging, unfiltered episode, Lauryn and Michael Bosstick interview Jennifer Fisher: jewelry designer, entrepreneur, cookbook author, mother, and all-around powerhouse. Fisher shares the personal story behind her business, her resilient mindset in the face of setbacks, parenting philosophies, secrets to brand-building, and how she’s become “unstoppable.” The conversation touches on everything from plastic surgery and personal branding, to grit, navigating being copied, building a lifestyle business, and what it means to truly step into your power.

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Key Discussion Points & Insights

1. The Real Side of Beauty and Self-Care (00:25 – 04:00)

• Plastic Surgery & Honesty: Jennifer candidly discusses her experiences with facelifts, Botox, breast implants, and cosmetic doctors—naming preferred surgeons and quipping about industry secrets.
• Quote: “It’s a slippery slope… when you start. I’ve been doing Botox since my 30s. So much so that I think I have like immunity to it now.” – Jennifer Fisher (01:15)
• Philosophy: Jennifer’s approach is to “avoid the one-stop shop,” preferring different experts for different needs.

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2. Entrepreneurship from Childhood (06:40 – 08:14)

• Innate Hustle: Jennifer recalls starting her first venture, “JJ Buttoneers,” at age eight.
• Quote: “I think you’re born with [the hustle]… I’ve had this drive to sell things and constantly have companies my entire life.” – Jennifer Fisher (06:45)
• Key Moment: Early business lessons—crafting, selling, and branding from an early age.

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3. Triumph Over Personal Health Challenges (08:49 – 14:41)

• Desmoid Tumor & Chemo: Jennifer shares her battle with a rare cancer and how it led to surrogacy, failed IVF attempts, and—ultimately—an unexpected, natural pregnancy.
• Turning Point: “I’m now a case study at Emory of women of childbearing age that have gone on with desmoid tumors to go on to actually have kids.” – Jennifer (11:11)
• The Birth of Her Brand: Out of her experience becoming a mother after surviving cancer, she made a dog tag necklace for herself, sparking interest and the beginnings of her jewelry line.

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4. Building an Iconic Brand: From Stylist to DTC Jewelry Mogul (14:23 – 16:57)

• Origin Story: Jennifer started selling jewelry to friends on set, building organically before going DTC (direct-to-consumer) online.
• Major Break: Uma Thurman wore her piece on a Glamour cover, catalyzing public and celebrity demand.
• Scaling: “My husband walked in, saw orders everywhere, and said, ‘Jen, this is a business. You need a website.’” – Jennifer (15:34)

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5. Confidence, Parenting, and the Role of Encouragement (17:00 – 21:51)

• Source of Confidence: Jennifer credits her father’s daily encouragement and unconditional belief in her.
• Quote: “You can do whatever you want. You’ve got this.” – Jennifer, quoting her father (17:20)
• Parental Advice: All hosts agree on the power of positive reinforcement and setting boundaries for kids.
• On Strictness: “Strict is helpful.” – Jennifer Fisher (21:23)

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6. The Reality of Entrepreneurship: Embracing Setbacks and “Fires” (22:25 – 24:56)

• Daily Fires: Jennifer describes the perpetual “whack-a-mole” nature of business dilemmas, from operations to staff management.
• Quote: “Every day is a challenge. I feel like I’m kicked in the gut every day.” – Jennifer (22:41)
• Mindset: She normalizes the chaos and encourages founders to accept and adapt.

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7. Dealing with Copycats & Staying in Your Lane (31:03 – 33:26)

• Being Copied: Jennifer downplays anger at imitators and stresses brand authenticity instead.
• Quote: “Take it as a compliment. Move on, keep moving forward, keep evolving… Stop looking around at what others are doing.” – Jennifer (31:21, 32:23)
• Hosts’ Reflection: Emphasize value of focusing on personal vision rather than competition.

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8. Massive Growth During COVID (33:27 – 35:44)

• Pandemic Pivot: The business exploded with demand for jewelry during lockdowns. Jennifer created an “underground railroad” to fulfill orders while keeping her team employed.
• Quote: “I was shipping every order by myself—hauling trucks of boxes to FedEx every day.” – Jennifer (34:18)

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9. The Birth of “Trust Your Gut” and the Salt Brand (35:48 – 39:04)

• From Personal Need to Product: Diagnosed with Hashimoto’s, Jennifer needed a salt blend for breakfasts—leading to her Universal Salt.
• Instagram Origin: Posting avocado toast with poached egg led to demand for her seasoning blends.
• Quote: “So I put it on Instagram, and people asked: ‘What is on the egg? What’s that seasoning?’… And then I was like—another business, here we go.” – Jennifer (37:17)

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10. The Power of Relationships & Strategic Gifting (40:18 – 44:12)

• Building Networks: Her parents taught her to value relationships and respect everyone.
• Iconic Meetings: Shares the story of meeting Rihanna via a sales associate she befriended years prior.
• Intentional Gifting: Jennifer is deliberate about which influencers and celebrities receive her jewelry.
• Biggest Surprise: Her own advocacy for her brand moves the needle most—authenticity and personal enthusiasm outperform paid celebrity endorsements.

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11. ADHD, Structure, and Perspective After Loss (44:51 – 46:56)

• Managing Chaos: Jennifer is highly organized, but admits her life is busy and sometimes chaotic.
• Losing Her Father: Marked a turning point, instilling gratitude and a drive to “squeeze everything out of every day.”
• Quote: “After my dad died, I made this conscious choice that every day, I’m gonna wake up so grateful to still be here.” – Jennifer (45:54)

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12. Honest Reflections on Motherhood & Regret (53:08 – 55:09)

• Device Distraction: Jennifer wishes she’d been more present with her kids instead of working on her phone, even though she was physically present, cooking and filming.
• Quote: “That time with my kids in the kitchen… I do regret not being so present for them.” – Jennifer (54:08)
• Hosts’ Lessons: They discuss boundaries with technology at home, like designating “no phone” rooms.

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13. Marriage & Business Partnership (58:30 – 60:32)

• Working with Her Husband: He brought financial and operational structure to her business, and they sustained a positive working relationship over nine years.
• Quote: “He’s an amazing guy… the business would not be here without him.” – Jennifer (59:09)
• He now helps her with her new project, Maiden.

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14. Grit, Rejection, and Resilience (60:36 – 61:49)

• Recipe for Success: “You have to work your ass off every day and have the most grit and determination to be turned down and be told no.” – Jennifer (60:43)
• Perspective: She encourages entrepreneurs not to internalize rejection, as it often has more to do with others’ circumstances.

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15. Spirituality, Mentorship, and Wellness Reality (61:51 – 63:19)

• Belief in Manifestation & Higher Power: Jennifer is spiritual, credits Gabby Bernstein as a mentor and soul sister.
• Wellness Routine: Jennifer keeps it real—“I like a margarita and some plastic surgery. I’m not a big wellness girl.” (63:08)
• Commitment to Transparency: Both she and the hosts decry celebrities who perpetuate beauty myths rather than being honest about cosmetic work.

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16. Final Thoughts and Where to Find Her (67:02 – End)

• Book: “Trust Your Gut” cookbook—born from community demand and her dual passion for food and jewelry.
• Business Expansion: Maiden will be her new lifestyle, recipe, and style hub.
• Big Giveaway: Jennifer & Lauren announce a salt and jewelry gift box for listeners who share their favorite episode moments.

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Notable Quotes & Memorable Moments

• On Setbacks: “Every day is a challenge… I feel like I’m kicked in the gut every day.” (22:41, Jennifer Fisher)
• On Branding: “Stay in your lane… it doesn’t matter that someone is doing something similar.” (32:23, Jennifer Fisher)
• On Being Copied: “Take it as a compliment. Move on, keep moving forward.” (31:21, Jennifer Fisher)
• On Regret: “I do regret not being so present for them.” (54:08, Jennifer Fisher)
• On Success: “If I had a dollar for every time I was told no, I would be a billionaire right now.” (60:43, Jennifer Fisher)
• On Transparency vs. Beauty Myths: “It’s really shitty that these people have all this stuff done and they don’t give credit to these people that are also running businesses.” (63:53, Jennifer Fisher)

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Timestamps for Major Topics

• 00:25 – Honest talk on facelifts, plastic surgery, finding the right doctor
• 06:40 – Childhood entrepreneurship, JJ Buttoneers
• 08:49 – Cancer journey, surrogacy, pregnancy, and the birth of her jewelry business
• 14:23 – Scaling a jewelry brand organically
• 17:00 – Where confidence comes from, parenting philosophies
• 22:25 – Daily chaos and setbacks in entrepreneurship
• 31:03 – Dealing with copycats, staying authentic
• 33:27 – COVID-19 business pivot; explosive growth
• 35:48 – Creation of her salt blends and cookbook
• 40:18 – Relationship building, the Rihanna story, intentional influencer strategy
• 44:51 – Day-to-day structure, grief, post-loss perspective
• 53:08 – Honest regrets about motherhood & phone use
• 58:30 – How she worked with her husband and why he left the business
• 60:36 – Grit, rejection, entrepreneurial success
• 61:51 – Spirituality, wellness, mentorship
• 67:02 – Launching “Trust Your Gut”, new projects, and giveaway details

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Where to Find Jennifer Fisher

• Instagram: @jenniferfisherjewelry
• Cookbook: "Trust Your Gut" – available on Amazon, Williams Sonoma, Barnes & Noble, Indigo
• Food & Lifestyle: Maiden (new website forthcoming)

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This episode is a must-listen for anyone seeking inspiration from a founder who’s weathered the storms—personally and professionally—and emerged with a clear, practical vision of success, self-belief, and authenticity.

Transcript

[Jennifer Fisher]

The following podcast is a Dear Media Production.

[Michael Bostic]

She's a lifestyle blogger extraordinaire.

[Jennifer Fisher]

Fantastic.

[Michael Bostic]

And he's a serial entrepreneur, a very smart cookie. And now Lauren Everts and Michael Bostic are bringing you along for the ride.

[Lauren Everts]

Get ready for some major realness.

[Michael Bostic]

Welcome to the Skinny Confidential. Him and her.

[Jennifer Fisher]

Aha.

[Lauren Everts]

There's no one better to ask about a facelift because you look at an ear all the time.

[Jennifer Fisher]

Yeah. And I, it was the hardest part for me when I chose my surgeon, when I did my face. I did my face now right outside of COVID and I'm 54 and I was looking at all of the men, all of the big men, surgeon that everybody goes to and their ears were all weird. It was like all the ears are like a little like strange and like you could see like where they pulled it. And. And so I found someone in la, Catherine Chang.

[Lauren Everts]

Who?

[Jennifer Fisher]

Small hands, small hands, little hands. Harvard. Gorgeous, young. And that was my girl. And I knew the moment I met her I was like, oh my God. I looked at her hands, I was like, oh my God, you're my girl.

[Lauren Everts]

And you look so good.

[Jennifer Fisher]

Thank you. I kind of feel like I need another one already. But I'm not going to get caught up in all of that.

[Lauren Everts]

But this is what I heard happen.

[Jennifer Fisher]

It's a slippery slope. It's a slippery slope. It all, all of this stuff is like when you start, listen, I've been doing Botox since I was in my 30s. I've been doing all of this stuff for a million years. Like so much so that I think I have like Dr. Belkin, who is my doctor who does my Botox in New York is like, I think I've got like immunity to it now. Like it doesn't really take.

[Lauren Everts]

Yeah, but you look beautiful and subtle. You guys should watch the YouTube and natural and just pretty.

[Jennifer Fisher]

You know what the key is? What you don't. It's not a one stop shop. You've got to go to multiple people for multiple things. Like those, the people that look kind of strange, they go to one doctor and they have it all done at once. So I think you go to an eye guy, you go to a face person, you go to all the different. It's like it's. You don't wanna, you don't do it all in one spot.

[Michael Bostic]

Who's the eye guy? Because I'm gonna. These things are falling down. I can barely see anymore.

[Jennifer Fisher]

The eye guy for me is Dr. Anthony Labruna in New York. He's amazing and he's the nicest man in the world. I'm obsessed with him. Does it hurt? No. None of it hurts.

[Lauren Everts]

I know. Why does nothing hurt?

[Jennifer Fisher]

Nothing hurts. Boobs hurt the most, I think.

[Lauren Everts]

Okay.

[Jennifer Fisher]

And my stomach thing hurt a little bit, but that, you know.

[Lauren Everts]

And you decided to do that after you were done having kids?

[Jennifer Fisher]

Yes. Well, I mean I've been done having kids for a long time now, but I just, I needed to replace my implants cuz it's like every 10 years you replace your implants cuz that's what you do. Cuz I. I had one that ruptured before so I was scared that was going to happen again. So I didn't want to have the same problem because it was. I was carrying a turkey at my sister in law's house for Thanksgiving and the next day, swear to God. And it was heavy. And the next day I was at my office at my desk and I looked down, one of my boobs was gone. So I didn't. And it was painful and I didn't want that to happen again. So I was proactive this time and so I went and I found a new doctor. So Dr. Jordan Turner is my doctor who just did my breasts in New York and gave me that little upper stomach. He's calling it the Fisher lift. Cause now people are asking for it when they come in. Cause it's just a little. I didn't need a tummy tuck. I just had a little extra skin from having my kids on the upper part of my stomach which is kind of more rare than the lower stomach, which is a lot of. Did you have C sections?

[Lauren Everts]

I have had vaginal births.

[Jennifer Fisher]

Okay. Mine were vaginal births too. So I didn't have a C section scar. So I didn't want a tummy tuck. And I'm like, I don't really need it.

[Lauren Everts]

Well, I have the vagina guy. I'll text you him. Okay. I got a little procedure where I got stitched up after three kids.

[Jennifer Fisher]

Oh, well, that.

[Lauren Everts]

Okay. We had him on the show. So you say you like the parts. Like it's like Humpty Dumpty putting it back together. I have the vagina guy. To Humpty Dumpty.

[Jennifer Fisher]

How's that for you now I haven't.

[Lauren Everts]

He has to wait two more weeks. I just got a.

[Jennifer Fisher]

So excited.

[Michael Bostic]

Yeah, we probably can have another kid.

[Jennifer Fisher]

No, my husband would be so excited if I describe that.

[Lauren Everts]

Yeah, you need to be like so excited. Like you could do. I'm going to do a welcome home party.

[Michael Bostic]

You know, I'm I'm excited, but I'm. You know what I'm scared about. We're on three. And then I was like, okay, well, you could go. You could, like, very quickly go into another.

[Jennifer Fisher]

Why?

[Lauren Everts]

Because the vagina is feeling so good. I don't know.

[Michael Bostic]

I don't know what I'm in for.

[Jennifer Fisher]

Are you guys done, though? But, you know, like, you kind of know as a couple when you're done. Like, we had two. I had a long story that I can tell you.

[Lauren Everts]

I know you gotta get your whole.

[Jennifer Fisher]

Story, but you kind of know as a couple, if you're done.

[Lauren Everts]

I would say I had the baby three months ago.

[Jennifer Fisher]

You look great.

[Lauren Everts]

Thanks. I still have to lose 30 pounds.

[Jennifer Fisher]

You're so pretty.

[Lauren Everts]

Oh, thank you.

[Michael Bostic]

Thank you.

[Lauren Everts]

It's because of my sparkly.

[Michael Bostic]

Because she's not saying we're done. That we might not be. You know what I mean?

[Lauren Everts]

I literally just had a baby five minutes ago. I feel like you have to ask me in a year.

[Michael Bostic]

Yeah. But I mean, I talk to a lot of women a lot of the time. And, like, most are pretty. Like, I'm done now. Like, you know, you meet parents and be like, oh, you don't know. They're like, most parents, like, we're done.

[Jennifer Fisher]

Yeah.

[Michael Bostic]

She's kind of, like, iffy about. So it makes me think that she's not.

[Lauren Everts]

You're not.

[Jennifer Fisher]

I can see in her face she's not good. She's not done.

[Lauren Everts]

I don't, like, like a white picket fence plan for my life. I like to live spontaneously.

[Michael Bostic]

But most people know, to your point, when they're done.

[Jennifer Fisher]

Four is a lot, you guys. Three's a lot.

[Lauren Everts]

Three's a lot.

[Jennifer Fisher]

There's a lot going from Austin and not. Although New York is the best place to raise kids. When Michael and I met in the lobby, I was telling him, new York is the best place to raise kids. I believe, like, it was amazing.

[Lauren Everts]

Why do you say that?

[Jennifer Fisher]

I just feel like. Well, I was. I'm from California and my husband's from California as well, but. And what's so funny is we both ended up in New York. I. I was living in la. We met.

[Lauren Everts]

He.

[Jennifer Fisher]

He went to Wisconsin, went right to New York. And I. He would not propose to me without me moving to New York first. So I end up in New York. And the deal was I would go. We would go back to California. We had this stick once. We had kids. Long story short, at 4ft, it says California. And then the kids pass out, like, because. Because New York is so Amazing. Okay. You're. You're. You're. You're talking to people all the time. You're meeting friends in the park all the time. You're not getting in and out of a car all the time. Yeah, that's like. You're constantly on the streets.

[Lauren Everts]

I mean, it's hard to get in and out of a car.

[Jennifer Fisher]

It's hard. Stroller gets mugged, though. But you know.

[Lauren Everts]

Stroller get mugged?

[Jennifer Fisher]

Yeah.

[Michael Bostic]

It's my favorite city in the world.

[Jennifer Fisher]

Like, I stole my. My wallet out of my stolen. They stole the wallet right in front of my house. Okay, that's rough.

[Michael Bostic]

But.

[Jennifer Fisher]

That's rough.

[Lauren Everts]

But you know what's rougher? Not to be mean? Getting the kid in and out of the car seat. I'm sorry.

[Michael Bostic]

Like, especially in the Texas heat.

[Lauren Everts]

It is the Texas heat. When you are getting a car, it's harder to get them in when getting them in is. I could do 100 memes about it.

[Michael Bostic]

Well, my son's at that age right now. This is, like, such a tangent. He's at an age where he yells at me until, like, with the air conditioning's not on. But he doesn't realize that I gotta put him in the seat and then get in the car and turn it on for it to work.

[Jennifer Fisher]

So he's like.

[Michael Bostic]

He fights me and.

[Lauren Everts]

No, the saying for that, mommy's not an octopus.

[Jennifer Fisher]

Wait, you don't do the turn on the air and then get in the car.

[Michael Bostic]

Oh, I still see. I could do that. But then I gotta get in and turn the car on with him out of the. Cause he's only three, so it's a whole thing. And all the parents are at the pickup, and they're chaotic.

[Lauren Everts]

I know, but you really should turn the air.

[Michael Bostic]

So it's this whole thing, and he doesn't understand, like, the car needs to be on.

[Lauren Everts]

Okay, so tell me about this company that you launched at 8 years old called JJ Buttoneers.

[Jennifer Fisher]

So my dad was a high roller and like, to go to Vegas a lot on the weekends. So I had a lot of babysitters, and so they would leave me with lots of different babysitters. And a lot of them were, like, art students at, like, the colleges in. San. I grew up in Montecito in Santa Barbara, and I was always very. I always had this hustle. Like, I feel like I say this all the time. Like. Like the hustle is innate. Like, I've had this hustle and drive to sell things and to just. To constantly have companies my entire life. And I was always like, okay. And I didn't want to go and, like, sit in the park or do something. I would always want to do something crafty or creative. And so I had this one babysitter, and I was like, let's go to the craft store. It was, like, one of my favorite place things to do. And we decided to make button earrings. And by the time my parents got back in town, I had a company I had printed. I'd gone to Kinko's when that, like, is it still. Still around? I don't even know if Kinko's still around. Kinko's. We had, like, a little branded thing, and I had my little button ear buttons that I had glued onto earring backs on cards, and I had all different kinds, and I was taking them to stores and selling them.

[Lauren Everts]

Wow.

[Jennifer Fisher]

Yeah.

[Lauren Everts]

That's very young to be that entrepreneurial at 8 years old.

[Jennifer Fisher]

Yeah. And then people, like, felt bad, so they're, like, buying them from me. So, like, I was actually, like, selling products. I was like this little kid. And I was literally the kid, though. Like, I. We were in mono. I had a friend, Amy, and they had these amazing avocado trees in their backyard. We'd pick the avocados up the tree, stand on the corner, and sell them to the end. The guy that owned the Mexican restaurant realized what we were doing and would come by and buy all of our avocados. So we were just, like, hustling, like, I mean, doing all kinds.

[Michael Bostic]

I think you're born with it.

[Jennifer Fisher]

I think you're born with it. I do.

[Lauren Everts]

And then how does it spiral and how does the momentum go after you start your first business?

[Jennifer Fisher]

I think it's just one of those things. You see the success of it and that, that, that, like, feeling you get when something like, you're, oh, I can do this. I can. If I can do this, I can do this with anything. And it just. My end of my whole life, I just. I've always had sort of side hustles or businesses. I was in college. I started a private label baby company. I was making bibs and burp cloths and baby quilts, because my mom baby quilts when I was little. And I was, like, selling them. I was private labeling them to stores in Canada by the time I graduated USC business school.

[Lauren Everts]

It sounds like you always figured it out.

[Jennifer Fisher]

I always figure it out.

[Lauren Everts]

And so at what point do you decide to launch this jewelry line that is so major?

[Jennifer Fisher]

So the jewelry line came completely out of nowhere. So I was a stylist for 10 years in LA. I worked for Aaron Spelling. I did commercials. I did all of it. So When I was 30, I got diagnosed with something called a desmoid tumor, which is a soft tissue sarcoma, and it's on my left chest wall. And I went through chemotherapy for it. And Kevin and I were together. We had just. We were dating. He hadn't even proposed to me yet. While I was going through chemo, he proposed. And when I finished six months later, we got married. And when we wanted to have kids, my oncologist was like, no way. These tumors grow from estrogen. You need to adopt or get a surrogate. And so we went through surrogacy. And at the time, it was illegal in the state of New York to have a surrogate carry a child for you, but it was legal in New Jersey, Vermont, Florida and California. So we're like, okay, we're both from California, let's do it in la. So we went through it. I mean, and hiring a surrogate is a. Is a very long process.

[Lauren Everts]

It's legal. Tell us. If someone doesn't know how to do that, tell us.

[Jennifer Fisher]

Well, it's different now, I'm sure, but at the time, we were making scrapbooks of ourselves as a couple to make sure that, you know, these women wanted to be matched with us. Cause it's huge. It's a huge coupling that you're doing when you. This. These. This person chooses to carry your child. It's a huge deal. So we've had this amazing woman that we ended up with who was a schoolteacher in Sacramento. And the first time she got pregnant, she miscarried at 12 weeks. I mean, in every. And I'm having to go through this. I'm having to do fresh egg retrievals for all of this too. And then the second time, 16 weeks. But we had seen a heartbeat. I was in Sacramento. I was like, at the Hyatt in Sacramento. And at this point in the contract, you take them shopping for clothing. And we were gonna go shopping the next day, and we were going to the doctor's appointment. There was no heartbeat. So I stayed with her for the dnc. And then she quit because she's like, I don't know, something. Because the chemo that I went. Went through was high dose. Methotrexate is what they give women of childbearing age that can then go on to have children normally. But I had never been pregnant. Like, I wasn't pregnant in high school. I'd never had an abortion. I had never known my body to be pregnant. So I wasn't sure if I was gonna have a hard time or not. And after this, we went back to New York. I went through IVF in New York, which, against my oncologist's wishes.

[Michael Bostic]

Estrogen.

[Jennifer Fisher]

Yeah. I'm like, I'm gonna do this. And I got no eggs. They're like, something. Something happened with your chemo. Like, we're sorry. And so they're like, you need to now get an egg donor or adopt. And so we're looking at the girls from the same agency. And my husband's like, pick the volleyball player. That's like 5, 10, you know, so, you know. Yeah. Vic the athlete. And then I got pregnant naturally. Naturally.

[Lauren Everts]

What was that like for you after all you had been through?

[Jennifer Fisher]

Scary, because I didn't know what was going to happen with my tumor. I'm like, am I. And I said to my oncologist, I'm like, listen, I'm going to do it. I don't. I'm going to carry this child, and I want. I want to know if this will work or not. I'm now a case study at Emory of women of childbearing age that have gone on with desmoid tumors to go on to actually have kids.

[Michael Bostic]

What causes the tumor? Is it just as genetic?

[Jennifer Fisher]

There's many different things that can cause desmoid tumors. I mean, some. Some say it's. It can be from trauma. Trauma. It can be from estrogen. There's different ways. No one knows how I got mine.

[Lauren Everts]

Do you intuitively feel like you got it from something?

[Jennifer Fisher]

I do, but I. There's no proof, so there's no proof in where. Where mine came from, so I can't. That's just. It's just me guessing.

[Lauren Everts]

And what do you guess?

[Jennifer Fisher]

Well, my first breast implants that I had, they went through my armpit to put it in, and I had noticed a lump after my surgery, and my doctor's like, oh, stop wearing racerback workout tops. It's just, you know, it's something. But. And that was where it was. But it could have been there already. We don't know.

[Lauren Everts]

That's interesting.

[Jennifer Fisher]

We don't know. I was big into working out. I was a big runner. It could have been. You know, who knows what I did to my muscle? There's no way.

[Michael Bostic]

How did you initially find it? Or you just felt it?

[Jennifer Fisher]

So we were. I felt it that first time, and then I was at a. I was at our best friend's wedding at, like, Tribeca Rooftop, and I was in the bathroom, and I had on a strapless dress, and I was very athletic. Like, I worked out like crazy at the time. Like, a little too built. And I had a bump on the side of my. Above my. The line of my dress. I was like, what is that? And it was right before my 30th birthday, and they thought it was breast cancer. So, I mean, now there's a lot of. So I went to a breast cancer specialist in la, and Kevin's father, thank God, he's like, first of all, you need to take out your pectoralis major minor serratus and your collarbone in order to clear this type of tumor. Because it's like an octopus, and it grows around your bones and into your muscle. It's really hard to resect it. My husband's father at the time was a doctor. He's now deceased, but he's like, I've got a friend at UCLA that specializes in soft tissue sarcomas. Let's go see him. And he was like, listen, I can't guarantee this, but you can go through chemo, radiation, or resection. Let's try chemo first. Because it's the most. It's the least invasive. So I went through chemo at Cedars sinai and at St. Vincent's in New York. And I was styling at the time, and I had this great director that kept me working. And so I was working the entire time going back and forth from New York so I could see Kevin and doing it in la.

[Lauren Everts]

Oh, my God.

[Jennifer Fisher]

And my tumor shrunk. I mean, now there's. There's drugs, thank God, to treat these types of tumor. There's Azviga, which is like, it's. It's a. It's for desmoid tumors at the time, like, there was no resources for me. And now there's like, Desmond tumors.com and there's lots of resources for people that have these because it's a very, very rare sarcoma.

[Lauren Everts]

What was it like going through chemo at 30 years old?

[Jennifer Fisher]

It was terrifying.

[Lauren Everts]

Yeah, it was.

[Jennifer Fisher]

For two weeks, I didn't know if I was going to live or die because no one really knew enough about these tumors at the time.

[Lauren Everts]

And I just read a book about chemo, and it seems like it's. It's really intense.

[Jennifer Fisher]

So mine was weird. So mine. The type of team that I have, you don't lose all of your hair, but I lost a lot of my hair. So I. It wasn't that type, but it was a type where I was admitted to a Hospital bed for eight hours a day during my. And people would walk in in hazmat suits, carrying this bright, like, highlighter yellow colored medicine that was being pumped into my body. It was crazy.

[Lauren Everts]

When you finally did get pregnant, what happened after that?

[Jennifer Fisher]

So I was technically high risk because no one really knew what was going to happen with me. We monitored my tumor, and Shane was a completely healthy baby. And, yeah, so that's how my jewelry brand started. So when Shane was born, long story short, people were giving me gifts to represent him that didn't really match my personal style. And I wanted.

[Lauren Everts]

What does that mean? Hold on. You have to elaborate. What were they giving you?

[Jennifer Fisher]

So I was being given, like, little beautiful things that were so precious and gorgeous, and it was beautiful mom jewelry, but it wasn't me. I was like, I want, like, a long chain. And I would wear, like, white tank tops, black bras on set. I'm like, I want a heavy gold chain, and I want his full name on it. It needs to be a dog tag, and it needs to say Shane, because I want to make sure that I'm wearing this, like, every day. And people ask me what it is, and that's what happened. I would wear it on set when I was a stylist, and everyone would ask me, what, like, what is that? What does that say? And I would say, it's my son, Shane. And everyone's like, oh, will you make one for my sister? She loves hearts and da, da, can you do it? And Michael was like, I can do whatever you want. So I literally started again selling them on set. And then I made one for Uma Thurman because I was friends with their hairstylist Ryan Trigg's dad. And she got it delivered the day she was shooting a Glamour magazine cover, and she wore it on the COVID of Glamour.

[Lauren Everts]

So what happens after Uma Thurman wears your piece on the COVID of Glamour?

[Jennifer Fisher]

So suddenly I was getting a lot of attention being, like, a celebrity mom jeweler. You know, I made. I made, like, Nicole Kidman's bridesmaids gifts, and I made, you know, one for, like, Ashlee Simpson. I started making back in the day, and this is 20 years ago, so I, you know, and then I got started getting, like, us magazine, you know, things. And things started coming out and. And one day my husband walked into our bedroom. I was still styling at the time. And my husband walked in, and there's, like, orders all over our bed in our bedroom. And I had, like, a little makeshift desk in Soho in our. In our Apartment. And he's like, jen, this is a business. You need to start a website. So I was really, like, kind of one of the first people to. To start selling direct to consumer customizable jewelry online.

[Lauren Everts]

And how did you have the intuition to scale and how did you do that without a ton of experience?

[Jennifer Fisher]

It was literally just like, determination and grit and like. I mean, I'll. I'll never forget being at, you know, going into magazines. Cause all. You know, I love fashion. My entire life, I was the kid that, like my. My bedroom when I was younger, I had it, like, literally wallpapered in Vogue magazine. When we. So much so that we sold the house in Montecito to Jane Seymour, she asked to keep the Vogue wallpaper in the bedroom.

[Lauren Everts]

Hold on, hold on. You sold the house in Montecito, Casual Jane Seymour. And she kept your room? And she did.

[Jennifer Fisher]

Is she wanted the Vogue wallpaper?

[Lauren Everts]

Is she in the house still?

[Jennifer Fisher]

I don't think they own the house anymore.

[Lauren Everts]

You should recreate that room as like an exhibit at Fashion Week.

[Jennifer Fisher]

Yeah, it's pretty cool. It was pretty cool. It was like. It was. I have pictures of it I can show. I'll find them.

[Lauren Everts]

You got to pull them up.

[Jennifer Fisher]

Yeah, I'll show it to you. They exist. There's photos of it.

[Michael Bostic]

Where do you think your confidence comes from?

[Jennifer Fisher]

I believe that my confidence comes from the way I was raised.

[Michael Bostic]

You mentioned your dad was like a high roller, gambler type guy.

[Jennifer Fisher]

My dad was my guy. My dad died three years. Almost three years ago. Yeah, it was. Thank you. It was really hard. That was one of the hardest times of my life.

[Lauren Everts]

Were you really close to him?

[Jennifer Fisher]

I was really close to my dad. My dad was my sense of, like, you know, every day he'd call me. Proud of you. I didn't hang up. You know, that kind of stuff. Like, my dad, like. Like, you can do it, you know, every day, like, my entire life. Like, you can do this. You can do whatever you want. You've got this. And like, just confidence. Just ever since I was younger. But I. I think it's also partially. I think you're born with it too.

[Michael Bostic]

Sure. But I think. I think having that encouragement is. It's priceless.

[Lauren Everts]

Right.

[Michael Bostic]

Because, like, you may have it, but that validates it.

[Jennifer Fisher]

Yes. The validation. I try to do that with my children now too. I really, really try to do the exact same thing.

[Lauren Everts]

Instill confidence like you have in your kids.

[Jennifer Fisher]

I'm just always like, I'm proud. I'm proud of you and everything. You know, things that are important milestones, small things that maybe like even. Like the other day, my daughter was dancing at a concert and she. One of her friends had posted it, and she was so happy at school. And I was like, I am so proud of you that you are in the right. You made the right choice. Because she decided to go to Michigan. She got into usc, which is where I went. Of course, I wanted to go there. But she also got into Michigan on her own merit by like, emailing the. Emailing the admissions person her new work every week. We had no idea she was doing this. And got into school there and ended up going there and making her choice for herself. And seeing her so happy at that concert, like, just as a parent, like, I am so proud of you that you chose this for yourself and you knew what to do. Like, just praising them in ways of. Not bullshit ways. You know, things that they're making life choices that like. Or just things that they do that, you know, if my son is working hard at his internship, you know, knowing. And they know that he went out of his way to go and do something, you know, praising that, acknowledging it.

[Michael Bostic]

We talk to people all the time. We talk to a lot of people. And one of the common threads from people that maybe struggle a little bit is that they say their parents do the opposite. Like, they discourage them or they put them down or they tell them they can't do things. I think it's really important for parents listening to. To encourage your kids.

[Lauren Everts]

Yeah.

[Michael Bostic]

Because I had the same with my dad. The same things. Like, no matter what I was doing, good or bad, sometimes he'd be like, you can, like, good for you. Good job. You could do it. And like, I, you know, sometimes it's created situations where I get ahead of myself. But I think overall it was a good thing because you just feel like you're validated.

[Lauren Everts]

What about my dad, who thinks I'm a professional ballerina? Sing like Mariah Carey, who is literally perfect in every way.

[Michael Bostic]

Her dad. Still. Brad, I know you're listening. Maintains to this day that she's a professional skier. She can't get down a mountain, that she's a pro tennis player, an artist.

[Jennifer Fisher]

For you. I love that. For your dad, the delusion of it all.

[Michael Bostic]

Adele.

[Lauren Everts]

I think I can sing. I think so.

[Jennifer Fisher]

He's a. I can't sing.

[Lauren Everts]

Yeah, I love that.

[Michael Bostic]

Lauren's amazing in a million ways, but I said, let's at least.

[Lauren Everts]

Like, you did tell me I had a good theater voice.

[Michael Bostic]

You have a good theater voice.

[Lauren Everts]

You did admit it to the audience. You didn't tell me that.

[Michael Bostic]

Theater voice.

[Jennifer Fisher]

You do have a good voice. You have a good voice, too.

[Michael Bostic]

I don't have a good. Not a singing voice. No.

[Lauren Everts]

No. I have a good voice compared to him.

[Michael Bostic]

But no. My son came to me the other day. I told you, he's three and he's. And we were. He was getting in trouble. And I said, you know, I said. He was saying, I'm.

[Jennifer Fisher]

What'd he do?

[Michael Bostic]

He was just being, like, fighting with his sister. He couldn't do that or something.

[Lauren Everts]

Okay.

[Michael Bostic]

You know, I said, he can't do that. And he. He said, I'm. He said, I'm the king. And I said, no, you're not the king. Daddy's the king. And he goes, no, you're not. He goes, fine, if you're the king, then I'm the president.

[Lauren Everts]

Good for him.

[Michael Bostic]

And I said, you know what? I was like, I'm not going to discourage it.

[Jennifer Fisher]

Wait, who's. Who's the disciplinarian? Who's the who?

[Lauren Everts]

Who's the.

[Jennifer Fisher]

Are you bad cop?

[Lauren Everts]

No, I like to be the good cop. You're bad.

[Jennifer Fisher]

Kind of. I'm strict in ways that my husband's not. My husband's definitely more fun than I am.

[Lauren Everts]

Okay, so he's Disneyland dad or. No?

[Jennifer Fisher]

No, he's just more like sports dad. Dad there for like. He's just. He's like. He's like that perfect dad. You're the dad. I am.

[Michael Bostic]

Disneyland dad is like the dad that's never there and then shows up and says, we're going to Disneyland.

[Jennifer Fisher]

Yeah, totally.

[Michael Bostic]

That's the Disneyland dad.

[Lauren Everts]

I. Oh, okay. So he's not a Disneyland dad.

[Jennifer Fisher]

No, he's.

[Michael Bostic]

I'm the more like, I'm gonna get your. Like, she's. I'm gonna get your dad.

[Lauren Everts]

No, you said you're the hammer.

[Jennifer Fisher]

Yeah, the hammer, yeah. Oh, that's good.

[Lauren Everts]

I'm a little more even keeled in general.

[Michael Bostic]

No, but I think it's good for kids to have some boundaries, but at the same time, you want to push them.

[Jennifer Fisher]

I'm strict. Are you guys strict?

[Lauren Everts]

Yeah, I think so.

[Jennifer Fisher]

Yeah, I was strict. Which I think is helpful.

[Lauren Everts]

I like a little strict.

[Jennifer Fisher]

Strict is helpful.

[Lauren Everts]

Yeah. Yeah.

[Michael Bostic]

Like, we go to a restaurant and the kids are there. Like, they're not allowed to run around. They run around. They just like me. There's no. Not allowed.

[Jennifer Fisher]

Me too.

[Michael Bostic]

Yeah.

[Jennifer Fisher]

And if they start to cry, you get up and you walk out. You don't leave your kid there to cry in A restaurant?

[Lauren Everts]

No, no, no, no.

[Jennifer Fisher]

You know, move them.

[Lauren Everts]

No, no, no. Yeah.

[Jennifer Fisher]

Okay. You.

[Michael Bostic]

And I don't like when parents. I. Listen, I think, like, if you're going to bring kids in public places, it's your responsibility as the parent to make sure they behave in public places.

[Jennifer Fisher]

I agree with you.

[Michael Bostic]

I'm going to get shipped with that for saying that.

[Jennifer Fisher]

Why?

[Michael Bostic]

Because people get really bothered about telling other people how to parent.

[Jennifer Fisher]

It's not telling you how to parent. You're just. That's. That's how you feel. And I think I agree with how you feel. I parent the same way.

[Michael Bostic]

It's hard sometimes when you're on an airplane and you can't remove them.

[Jennifer Fisher]

Correct.

[Michael Bostic]

That's the worst. But in a restaurant, like, you can get up and walk away, and you definitely can stop your kids from, like, running to other tables.

[Jennifer Fisher]

Well, that's just not even allowed. Like. Sorry. Thanks. I don't. I never allowed.

[Lauren Everts]

You want to act like that, don't come out.

[Jennifer Fisher]

It's just, you have to train them. That's why New York was good, because we took them to, like, Mr. Chow's when to, like, to eat duck when they were five. So, like, they knew that they had to sit there and, like, you know, behave.

[Lauren Everts]

So let's pull the veil off of your brand. Tell us some. Some bumps in the road that maybe people haven't seen. Scene I'm. It's not easy scaling to as big as you've scaled to and you've also scaled to other entities. What. What's. Are some things behind the scenes that have been challenges?

[Jennifer Fisher]

I mean, every day is a challenge. I feel like I'm kicked every day. I'm, like, kicked in the gut every day.

[Lauren Everts]

There's, like, fires every second.

[Jennifer Fisher]

There's fires every second. Like, up until, like, I just walked in here to, like, talk to you guys, there's, like, something that I'm dealing with.

[Lauren Everts]

I'm not gonna lie. That makes me, in a weird way, feel better because it feels like we're all in it together.

[Jennifer Fisher]

We are in it together, and we're all going through the same. But the different.

[Lauren Everts]

Okay, so there's. You feel like there's fires every day.

[Jennifer Fisher]

Every day. There's like, it. There's like, I. At one point, it was so funny in my office. I'm like, should I just get a fireman's hat and just run around wearing it all day long? Because you feel like it's whack a mole. It is. It is. Because there's always something I Mean, especially when now there's, there's, you know, there's a book, there's salts, there's stores, there's, there's, there's, there's retail, there's online, there's marketing, there's, you know, it's just. There's constantly something Tony Robbins used to.

[Lauren Everts]

Say, like when he would take a flight, like the, the someone is messing up with 2,000 employees. Like, you can't control it all. You have to like, let it go because something is going to mess up every single day.

[Jennifer Fisher]

There's always something. And when you're dealing with having to deliver a product and you're also dependent upon other people to deliver that product and you have tariffs and you have other things that go on that, that make things very challenging. You know, it's hard.

[Lauren Everts]

So it's hard when you first started out to now how are the challenges changed? Like, what are the challenges when you first started to the be to the middle now?

[Jennifer Fisher]

So, you know, in the beginning you want to prove yourself. You want people to believe in you, want people to want to buy your product and, you know, believe and trust you as a brand. You know, that's kind of what you're going through and you're kind of always going through that. You're constantly. But then you, then you have the trust of consumers. But then you also are dealing with, you know, with jewelry, you know, okay, there's like the celebrity component to it, there's the marketing component to it. There's all of those things that you sort of grapple with as you're. And then you want to maintain your space in that, in the business. And there's new, there's competition that comes up and there's new people.

[Michael Bostic]

This episode is brought to you by Squarespace. Squarespace is the all in one website platform for entrepreneurs to stand out and succeed online. Whether you're just starting out or managing a growing brand, Squarespace makes it easy to create a beautiful website, engage with your audience, and sell anything from products to content to time, all in one place, all on your own terms. Here's the thing. It has never been easier to succeed online ever, in the history of the world. And platforms like Squarespace can make it even easier for you. Ten years ago, when Lauren and I were trying to do something like this, it was so, so much harder to build a website, to build a brand, to monetize online, to stand out. This is why I love platforms like Squarespace so much, because they give you the ability to do all of this cost effectively. And efficiently, all on your own terms on a platform that you control. For years Lauren and I have been talking on this podcast about making sure that you can control your own platform and not be at the mercy of these third party social platforms that we all create on. Use those as marketing tools, but always funnel back to a place that is yours that you own. Whether that's creating a website so that you can sell merch or your own product line, courses, subscription businesses. If you want to build a newsletter, if you want to just blog and get paid to do that, Squarespace can help you do it all. They also offer Squarespace Payments, which is a payment platform that makes it easy to manage payments all in one place on Squarespace. And they can also help you design with their design intelligence, AI technology, the strongest, most creative website that you can come up with. So quit waiting to control your destiny. Now's the time to start that side hustle, that Internet business and that online brand that you've been waiting for. Go to squarespace.com for a free trial and when you're Ready to launch squarespace.com skinny to save 10% off your first purchase of a website or domain. Again, that's squarespace.com let's take a quick break to talk about Ynab. One of the most important things that I think every individual needs to learn about is personal finance money. How to manage it, how to control it, how to save it, and how to invest it. Yet so many of us go through life struggling with our personal finances. And here's the thing. Nobody likes being money stressed. Nobody likes wondering if they're going to pay their next rent bill or if they're going to be able to afford that next credit card bill as it comes around. This is why platforms like Ynab are so important. Ynab, spelled Y N a B is a life changing app that helps you do what you want with the money you have. You'll create a flexible plan for your money through the simple practice of of giving every dollar a job, keeping you focused on the life that you want. So whether you want to cover that mortgage or your rent, or fund your 401k without sacrificing dinners with friends or that long awaited trip abroad. With ynab, you'll stop wondering where your money goes and start deciding where it'll take you instead. Don't just take it from me. 92% of users report feeling less money stress since using Ynab and the average Ynab user saves nearly $600 in their first month. And $6,000 in their first year. Imagine what an extra $6,000 in your bank account could do for you. Lauren and I did an episode on this very podcast with the founder of ynab. All you have to do is search YNAB Skinny Confidential on our podcast feed and we did a whole deep dive into personal finance and how to use this app to change your life. Life is short. Spend it well with ynab. Of course we have an incredible offer for our listeners and viewers. TSC HIM Andershill listeners can claim an exclusive three month free trial with no credit card required at www.ynab.com skinny that's Y N A B.com skinny if you.

[Lauren Everts]

Know me, you know that I take the diapers and the wipes that I use on my kids seriously. If you listen to the toast episode that I'm on with Jackie, you know exactly what I'm talking about. The brand that I use, that I always reach for, that's in my handbags that I've used on all three kids is Coterie. I love their diapers, I love their wipes. I just love everything about what they do. The baby's skin and kids skin is so delicate and their microbiome and their skin barrier, it's still developing. So you want to make sure that you're using a product that's minimalistic, something that has a very gentle less is more philosophy. And that is Coterie. While you're on their site, if you're looking for something that multitasks for the parent, they have this thing called First Wash. It's a tear free hair and body wash that leaves everything so silky. They also have a soft cream that lightly but so effectively moisturizes both face and body. And then my personal favorite, their Bun Balm. It's this gorgeous occlusive balm that I love not only for diaper changes but for dry patches all over. I literally used it the other day on my dermatitis. It works. I love that their brand takes out a lot of guesswork by being hypoallergenic, dermatologist tested, made without fragrance or parabens. This one's a big one for me. It's also cruelty free, vegan, microbiome friendly and ph balanced. I feel like this brand just gets it. They seamlessly have integrated all the important points. Head to coterie.com and use code skinny20 at checkout. You get 20% off your first [e-mail] Let me tell you about the Chicken Dunkers lunchers. I am basically a Chef. You guys, my kids think that they're chicken nuggets with dipping sauce. But what they don't know is they're loaded with hidden veggies. And I don't have to peel, I don't have to chop, and I don't have to beg anyone to take a bite. I tested these on my kids. They said it was a win. Like I said, they think I'm a chef. Their recipes are made with pediatricians, so everything is packed with hidden veggies. And somehow this is crazy. My kids asked for seconds, which they don't do often. Everything is made with real ingredients. No artificial flavors, sweeteners, or dyes. And you guessed it, the brand is Little Spoon. Little Spoon is the first baby and toddler food company to set strict publicly available standards for heavy metals, for pesticides. And they just are giving you, as a parent, peace of mind, which I really am about. I'm so thoughtful with my ingredients and I want to make sure my kids are loving the food because you guys all know how it is as a parent when it's like 6pm and the kids are hungry and you're staring into the fridge trying to figure out what to do. Little Spoon really has you covered. Oh, and here is the exciting part. Little Spoon is now in Target. Little Spoon is the mealtime hack Parents can't stop talking about. Try their no prep nutrient packed meals and snacks for babies, toddlers and big kids. Get 50% off your first order at littlespoon.com skinny with code skinny at checkout. That's L-I-T-T-L-E-S-P-O-O-N.com skinny and don't forget to use our show's code for 50 off your first order. I think with jewelry too, a lot of people will copy. I've seen your stuff copied. Like, I mean, for me, I saw your hoops that were on Hailey Bieber. You know, the ones that I'm talking about years and years ago.

[Jennifer Fisher]

Yeah.

[Lauren Everts]

And then like everyone copied them and Amazon came out. It's like, it's, it's hard to like be constantly copied.

[Jennifer Fisher]

Well, I mean, listen, I didn't create the hoop earring. It's been around for millions of years.

[Lauren Everts]

Has a signature.

[Jennifer Fisher]

It does, it does. But you know what? And my husband who ran my business with me for nine years, who's no longer with the business, he always said, you know, it's the highest form of flattery.

[Lauren Everts]

Yes.

[Jennifer Fisher]

So take it as a compliment. Move on, keep moving forward, keep evolving. And That's. That's part of it as being a business owner, too. And it's. You constantly have to be moved, like, okay, that's great. That person did that. So what? Let's see if that sticks for them. You know, whatever. I just want to stay in my lane. The biggest, the most important thing, I think, when I've gotten to a certain point in my business is the horse with blinders is stop looking around at what other people are doing. Because you really just need to be focused on, what do I want to do? What does my brand stand for? Where are we going? What are we doing next? And it doesn't matter that someone is doing something similar or if someone is, you know, trailing it. That doesn't matter to me because what I'm going to do, no one's going to go and do salt in a cookbook or whatever it is that I do next. That's so random. And that's important to me to make sure that you're maintaining, like, your brand identity and staying true to yourself. Like, I. People are like, why aren't you making, you know, handbags and shoes as an accessories designer? Like, Cause I didn't want to. I wanted to make salt. That doesn't mean I'm not going to. But right now I started with salt and food and lifestyle and home, because that's what I really enjoy.

[Lauren Everts]

You can tell that with your brand.

[Michael Bostic]

I think it can also just be so distracting when you're trying to keep up with what everyone else is doing around you. Like, really takes your focus off of what you should be doing. I. I have, like, one of the biggest questions I struggle with whenever I'm talking to is, like, when people ask me to tell them who my competition is, and I'm like, I know who's, like, doing. I have an awareness of who's doing things in the world of media, but I really don't understand how they're doing it. And that makes me maybe sound stupid as an executive and this, like, running a media company. But for me, if I pay attention too much to what all these people are doing, it, like, completely takes me out of how I think this thing should be going.

[Jennifer Fisher]

I completely agree with you.

[Michael Bostic]

It confuses me.

[Jennifer Fisher]

It also. It also makes you feel like shit. Like, you don't want to be looking around and be like, oh, maybe I should be doing it the way so and so is doing it. And then it makes you question yourself and the things that you're doing. Like, I think the best advice to someone in business is to like, stay in your own lane.

[Lauren Everts]

Yeah. You don't want to be a second rate version of someone else.

[Michael Bostic]

I also think that if I look at somebody and they're doing something really, really well, there's probably a bunch of things that I'm not seeing. Meaning, like they're doing it well because of things that you. You can't even see on the surface.

[Jennifer Fisher]

Right.

[Michael Bostic]

And so, like, trying to duplicate the end result is. Is challenging.

[Jennifer Fisher]

Correct.

[Michael Bostic]

Right.

[Jennifer Fisher]

And why would you want to do that anymore?

[Lauren Everts]

What was your biggest bump in your business? Where did you see the most growth and explosion?

[Michael Bostic]

Covid.

[Jennifer Fisher]

Why Covid? My business split because everyone was living here. And what did they want to wear? Necklaces and earrings. Ah. And what did we have to do? Figure out how to stay in business. And we didn't furlough one employee doing during COVID I'm really proud of that. But it also was probably really stupid of us because we staffed up in order to stay in business to keep up with the demand. And we built this like, underground railroad of like, how to keep. Like, I had girls in Brooklyn, I had girls uptown, downtown of on my team, producing the jewelry, like qcing it, sending it out for plating, making, and going to my fine jewelry manufacturers and making sure that they were getting what they could get done. And then I was going in every day and I was shipping every order by myself at our fifth Avenue location because we warehoused so we were legally allowed to fulfill. But I did it ever. I would go in there, I would like, turn on Justin Bieber in my workout clothes, and I literally was like hauling. Hauling trucks of boxes to FedEx every day.

[Lauren Everts]

That is so crazy.

[Jennifer Fisher]

It was insane.

[Michael Bostic]

Get down into your warehouse.

[Lauren Everts]

No, that's like.

[Jennifer Fisher]

I love that it was insane, but it also was so much fun. Yeah, it was kind of scary because it was like, remember that? What's a Will Smith movie where like the zombies were outside and he was.

[Lauren Everts]

Locked inside Independence Day?

[Michael Bostic]

No, I know he has the dog.

[Jennifer Fisher]

No, no.

[Michael Bostic]

I am Legend.

[Jennifer Fisher]

Yes. That's a great movie. Thank you. Great movie. But that's what it felt like. Cause it was kind of scary because there was like no one around. And I was there alone all day long doing this. And I would go out if like the FedEx guy or the UPS guy wouldn't show up, which was often during that. And I literally, like, I was carting it myself to get the orders out. And so our business exploded. But at that time, we should have made some changes in the business that we didn't to keep up with the demand. And we just bloated ourselves with employees.

[Lauren Everts]

What would you have done differently?

[Jennifer Fisher]

I would have changed my manufacturing, which I didn't. Which we did. We didn't do.

[Lauren Everts]

So when it blows up like that, during COVID how did you keep up with the demand? And how did you pivot after Covid?

[Jennifer Fisher]

We just kept going. We just kept going.

[Lauren Everts]

One foot.

[Jennifer Fisher]

It was like one foot in front of the other, and it was like. And the greatest thing is, I mean, and we acquired so many customers during that time, too, that, like, think about it. No one was going out to eat. No one was traveling. People were buying a lot of jewelry. And it also was. It just was like. It was just. It was kind of insane. What happened with stimulus?

[Michael Bostic]

Money was flowing.

[Jennifer Fisher]

It was crazy.

[Lauren Everts]

So at what point are you like, I want to launch Salt?

[Jennifer Fisher]

That was 2017. That was before COVID That was before. I was shipping salt, too.

[Lauren Everts]

You were shipping salt?

[Jennifer Fisher]

I was shipping salt.

[Lauren Everts]

How did salt even come about? I feel like there's a good story there.

[Jennifer Fisher]

There is a good story there. So I have Hashimoto's, which is an autoimmune disease. And my endocrinologist suggested that I eat more protein in the morning. And I. So I went out and I was like, okay, if I'm eating eggs every morning, they have to taste good. And I just don't want to use salt and pepper. So I literally scoured every gourmet grocery store in New York City, all over, online, and couldn't find anything that didn't taste like a barbecue rub or potpourri. Like, it was all. Like, it was gross. And so I was like, okay. And that has. That was universal salt. Our first salt. So that has. Cause I didn't want garlic or onion in it. Cause I wanted to eat it in the morning, and I didn't wanna have dragon breath all day long.

[Lauren Everts]

That makes total sense.

[Jennifer Fisher]

So that one. My father used to ship me his lemons from California, and I would grate the lemon rind. Cause I never wanted to waste anything. So that universal has lemon rind in it. Chili pepper, dill, cilantro, parsley, black pepper, and kosher salt. So that's the first one. And then. So one as one did back in the day on Instagram, I put my egg avocado toast on Instagram.

[Michael Bostic]

Wait, by the way, I have, like, a. The one of the weirdest notes from our team today talking about you. And they're like, I think she invented the avocado toast with the poached Egg. Like, they attribute that to you. And I'm like, that. I'm like, that's a pretty. Are you gonna claim it? This would be the.

[Jennifer Fisher]

I did not. I didn't. Certainly did not create it, but I certainly was one of those people that put it on Instagram probably before most.

[Michael Bostic]

No, they say that, like, basically, I heard you invented the avocado toast.

[Jennifer Fisher]

I'll take it.

[Michael Bostic]

That's a pretty big.

[Jennifer Fisher]

Well, it's when. Well, it's kind of part of my story, though, because it's when people realize that I could cook because it was before DMs. And so what. So I literally. And I tell the story all the time. Like, so I put it up there, and it was like, you know, comments. And people were like, well, first of all, you can cook. That's crazy. Like a poached egg. And then second of all, what is on the egg? Like, what's that seasoning? And I was like, oh, shit. And I was. I would tell people, where can we buy it? I'm like, we can't buy it yet. And then I'm like, oh, another business. Here we go. So my husband and I were like, okay, now we have to package it and figure it out. So I did a big holiday gifting to all the editors, and that was the spicy salt. And I sent it out to all of my. All, like, literally, like. Like editors in chiefs. Like, the biggest one herself even sent me, like, a thank you because I wasn't like, a chocolate bar with my face on it, which is like, all these. Back in the day when magazines when people were doing gift guides in office, and there were a lot more magazines back then, these poor girls and boys had to stand at their desk and do gift guides. And they were there late. So I'm like, let's send them a nourishing snack. So I sent them an avocado, a lemon. It literally was like this. The strategy behind this with. With my marketing team and, like, trying to get it done so they didn't get a rotten avocado, too. To make sure people were in office was this, like, crazy feat that we got this done. But I got more thank you notes. So it was like, chips. It was clean chips, spicy salt, a lemon, an avocado, and instructions on how to make a, Like, a avocado mash at your desk. And people literally are like, okay, we want to write about it. And so that's. We literally just figured out how to package it and started selling it on the website. So random salt. Blow up the Salt blew up and.

[Michael Bostic]

And you were talking about Anna Wintour.

[Lauren Everts]

Yes. She can wink.

[Michael Bostic]

You can wait. You can wait. Because here's the thing. Our team does good research. And I remember because I hang on to some things when they do that.

[Jennifer Fisher]

I save emails from her and they.

[Michael Bostic]

Say, avocado toast, poached egg, Anna Winter. And that clicked in my brain. I'm like, that's a weird storyline. But I'll go down it on the podcast.

[Jennifer Fisher]

There. There's like, there's so many people that said thank you to me for that salt. It's kind of outrageous. And. And so it started this thing and the salt, it's like so like approximately. I should see. I should find out what the exact is now. But it was like 6% of people that buy salt go on to buy jewelry. So the low barrier to entry into the brand. About a 12 price point to acquire customers.

[Lauren Everts]

Huh.

[Michael Bostic]

Interesting.

[Lauren Everts]

Smart.

[Michael Bostic]

Have you ever heard of Salt?

[Lauren Everts]

The.

[Michael Bostic]

The book called Salt?

[Jennifer Fisher]

No, but I know about the book called Salt, but I haven't read it.

[Michael Bostic]

You got to read it because it's like, you'll love it.

[Jennifer Fisher]

I know.

[Michael Bostic]

Basically, it was like the currency of the world.

[Jennifer Fisher]

Yep, exactly.

[Michael Bostic]

It was worth more than gold at one point.

[Lauren Everts]

I think you should launch a Salt.

[Jennifer Fisher]

I love to borrow it too.

[Lauren Everts]

Jewelry collection.

[Jennifer Fisher]

There's so many things that I should do.

[Lauren Everts]

I love the word salt.

[Jennifer Fisher]

I almost named my cookbook Salty Bitch. I really wanted to name it Salty Bitch, but then people were like, I.

[Lauren Everts]

Like, trust your gut. That Salty Bitch is funny too. That's maybe Cookbook two.

[Michael Bostic]

There's another through line I think, with you that would be interesting to this audience. It seems you're able to get your products and yourself into the right places at the right time in the right way. Like, what advice is there there in order to. If someone's starting out early and they're like, I need to. You know, they're trying to get out there and stand out.

[Jennifer Fisher]

What.

[Michael Bostic]

What would you tell them?

[Jennifer Fisher]

Another thing my parents taught me when I was younger is relationships are everything. Relationships are everything. I'll tell you. Want to know how I met Rihanna? I'll tell you a story. So it's all relationships. So. And my father told me when I was younger, it doesn't matter who they are, what they do. You are kind and nice to people and you're never rude to anyone and respectful to everyone, no matter what they do for a job.

[Lauren Everts]

Agreed.

[Michael Bostic]

I feel like I need to learn more about your father later on because.

[Jennifer Fisher]

He'S so my father. Was such a badass. He was amazing, but he taught me so much. My mom too. My mom as well. My mom was like, you know, don't be a dick. You know, things like that. But my mom is also like, you walk in that room with confidence, you have like one chance to make a first impression and like, that's it. And my parents really, like, instilled all of these things in us. So the Rihanna story. So there was a girl that sold jeans. Hi, Carmen at Intermix. And one day she called, she would sell me my jeans when I lived in Soho. I lived on Green Street. And she was like this amazing, great sales girl. And I loved her so much and she was so kind and we kept in touch and we would text. And one day she texted me and she said, you know, you don't know this about me, but I grew up in Trinidad with Brianna and I style her like on the side. And we're downstairs at Zara. And this was when my office was at 270 Lafayette, New York. She's like, can we come by when we're done? And that's how I met Rihanna. She came up to my showroom and stayed for like a long time and shopped.

[Lauren Everts]

Did she get jewelry?

[Jennifer Fisher]

She bought a lot of jewelry.

[Lauren Everts]

What's your policy on gifting? Are you specific about who you gift? An intentional.

[Jennifer Fisher]

Yeah, so I mean, that's another thing to your point too, of what? Like, I am intentional about gifting because it's, it's marketing. So when, if I don't have the dollars, you know, I don't have the marketing dollars to be paying celebrities to be wearing jewelry, you know, all the time to have these crazy contracts, like big heritage brands. So as I grew the business, you know, intentionally seeding it or gifting whatever you want to call it to the right people to get them in the right hands. You know, I want jlo wearing her 2 inch thread hoops when she's coming out of the gym. And you want Haley wearing those, you know, her Haley hoops or the Samira hoops that you're talking about.

[Lauren Everts]

What am I wearing?

[Jennifer Fisher]

You're wearing a white gold diamond pin ear cuff.

[Lauren Everts]

It's beautiful.

[Jennifer Fisher]

It's gorgeous on you.

[Lauren Everts]

Yeah, it's very pretty. I can wear this all the time.

[Jennifer Fisher]

You can wear it all the time. But I think you have to move that other earring.

[Lauren Everts]

I'm going to remove it, but can I. Should I just put a little diamond in there?

[Jennifer Fisher]

Yeah, something.

[Lauren Everts]

For some reason, changing that ear piercing really gives me an anxiety Attack.

[Jennifer Fisher]

Is that always your ear though? Yeah, yeah, it's my ear too.

[Lauren Everts]

What do you mean?

[Jennifer Fisher]

Well, like if I put my, if I'm ever to put my, my hair behind my ear, it's always my right ear.

[Lauren Everts]

Oh yeah, this is my ear.

[Jennifer Fisher]

Because I think my right side of my face.

[Lauren Everts]

Yeah, the left side. I'm like, no way, we're not doing that. We're just. Look at the.

[Jennifer Fisher]

Yeah, it's my side.

[Michael Bostic]

Wait, which side? I have to stand on this side, right.

[Jennifer Fisher]

Of her photo.

[Lauren Everts]

Right.

[Jennifer Fisher]

Because she likes that side.

[Lauren Everts]

She tries to stand on the other side. I'm like, get the fuck out of here.

[Jennifer Fisher]

See, at least, you know, I think.

[Michael Bostic]

Our cover art actually is like switched. Like is it, is it? No, no, no, it's not. It's the right.

[Jennifer Fisher]

My husband knows to stand. Kevin knows to stand on the, on the left side of me.

[Lauren Everts]

It's not hard. Just stand on.

[Michael Bostic]

It's hard because I'm left handed.

[Jennifer Fisher]

So why.

[Lauren Everts]

Too bad.

[Michael Bostic]

All the smartest people are.

[Jennifer Fisher]

We are.

[Lauren Everts]

So you intentionally pick who you're going to gift to based on what? Who, like who is the Jennifer Fisher girl?

[Jennifer Fisher]

It depends. It could be, I mean, but on. Can I be honest?

[Lauren Everts]

Yeah.

[Jennifer Fisher]

What makes me the happiest to see is real customers walking down the street wearing my jewelry. And I'll be like, I like your necklace. And they'll be like, oh my God. Hey. Like it's. That kind of a thing to me is way more valuable because listen, celebrities are styled. Everybody knows it. In this day and age, on a red carpet, 99% of the times they have a contractor, they're being paid. And it used to move the needle, but things change now. Now it's influencers. Now things are like the, the world of olive jewelry and, and what moves the needle for a company. It's really changed.

[Lauren Everts]

Who's someone that surprised you that's moved the needle?

[Jennifer Fisher]

Oh God, me. I think I moved the most.

[Lauren Everts]

That's what I wanted to get to because I noticed that you are the biggest fan of your own brand, which is so important in my opinion. Like you are the one that is like sort of the go to when it comes to wearing the brand. Is that intentional?

[Jennifer Fisher]

Well, I, I mean, it's my business. I want to support it.

[Lauren Everts]

Some people are not so front facing like you are.

[Jennifer Fisher]

I, I, I like to be the front woman. I'm into it.

[Lauren Everts]

So do you get on every day and show everyone what you're wearing?

[Jennifer Fisher]

I do and I don't. And I, I never wear, I never Wear any other jewelry but mine. But now it's taken me to a point now where it's like, now it's about my clothing and my style now too. So this is taking me into Maiden, which is my new website that's coming out, which is going to be where my short and long form food content is going to live, where style and all of that kind of stuff is going to live too. So we're working on building that right now, which is really exciting.

[Lauren Everts]

How, how do you plan all of this in a day to get all these things done? Is there a strategy behind that?

[Jennifer Fisher]

I have massive adhd, but highly functioning not. I've never gone to a doctor that has told me that. When my father had it, I clearly my husband, I mean, I, I, I am like, I think I'm just very highly functioning adhd.

[Lauren Everts]

So what's your day look like? Are you switching chaos? It's chaos.

[Jennifer Fisher]

Chaos. It is chaos.

[Michael Bostic]

Is it like when you, if you find something that you really focus on, you can like, and you're into it, you can like really be into it, but other stuff kind of gets lost.

[Jennifer Fisher]

I'm highly organized. Like I'm a type and so I'm, I'm highly organized. But it is, it's, there's a lot going on. And I don't mean chaos that I'm all over the place. I mean chaos that I do a lot. I try to get as much out of every day that I can. After my dad died, it was a huge turning point for me. Did you guys see that? There was, that there was Anderson Cooper and Stephen Colbert, they were doing that art. They were talking about how they both had lost. Anderson lost his mom and Stephen lost his father. And they were talking about how those moments in life, and I'm gonna butcher this, but basically how, you know, losing a parent or losing someone that's so important like this, something horrible in your life can give you such perspective. So after my dad died, I had made this conscious choice that every day I'm gonna wake up so grateful to still be here. And that to me has exponentially changed my life. And like I said, I wanna squeeze everything out of every day. And what a gift it is to be here again and what a gift it is to be able to do this all the time and to do something I love and that I'm passionate about. What a gift. And yeah, that's stressful and like, I get in bad moods and I get stressed out. But at the end of the day, how lucky am I that I get to do this every single day. And I get to wake up and do it again.

[Michael Bostic]

I was reading, you know that book the Untethered Soul? Everyone knows that book. There's like, this part on death. I think it's from this book.

[Lauren Everts]

Book.

[Michael Bostic]

But it was basically saying, imagine, like, if you knew you had one week left to live, the choice you make. Then it said, like, imagine if you had, like, three months. And it keeps going down in the years and 10 years. And like, it just says, like, how drastically different your choices are once you kind of, like, think about it from that perspective. So it makes a ton of sense, what you're saying.

[Jennifer Fisher]

Yeah, it does. And even just the way that I. I look at things now, it's just. It's. Everything is so different. My choice is, like, I'm going to say yes to absolutely as much as I can if it feels right.

[Lauren Everts]

What makes you say no?

[Jennifer Fisher]

If my gut tells me no?

[Lauren Everts]

So give us an example.

[Jennifer Fisher]

If something just says it feels like I'm going to do it just for, like, money or just to do it just to. Just to do it just to. To get like, a quick something, like, I'm not into that. That's. That's not for me.

[Lauren Everts]

One thing that is in my routine every single day is Symbiotica, how I use it. Okay, let's. Let's give you the details. The first thing I do is in the morning when I wake up, I have my electrolytes, you know, this. And then after that, I always make the same thing. It's two scoops of collagen, a scoop of protein. I add Symbiotica's vitamin C to it, and then I add Symbiotica's elderberry. I froth this up, I drink it down. It's kind of genius. I feel like I'm getting my vitamin C in, which is great for skin health and for hair health. And then I'm getting my elderberry in, which is really great for the immune system. And Symbiotica makes it so easy because they come in these little packets. I also, at night, am a fan of Symbiotica's magnesium spray. I've talked about this a lot on the show before, but basically it's this spray. It smells like lavender. It's all natural, and you spray it on your body. I like to spray it on my feet and on my neck. And I go to sleep just smelling so delicious and natural. But I also feel like the magnesium is seeping into my skin, and my skin loves it. I look forward to this magnesium spray. If you're not into the spray, don't worry, they have you covered with their magnesium packets. If you're not using magnesium, you have to get on board. It's basically my favorite supplement. It enhances focus, reduces brain fog, balances your mood. I spray some of that on Michael on his feet too, when he's not looking. It also helps with stress management and gives you a restful sleep. Taking Symbiotica supplements is one of the easiest ways I found to stay consistent with my health goals, even during a busy summer. Go to symbiotica.com TSC today to get 20% off plus free shipping. That's C-Y-M-B-I-O-T-I-K-A.com TSC to get 20% off plus free Shipping. This episode is brought to you by Saks Fifth Avenue. What a place to shop. I just found the most amazing Loewe Navy glasses on Saks. I immediately bought them. They are so beautiful. They like lift the face. I was shopping on this site looking for gifts and I accidentally bought a gift for myself. You guys have to go on and check out all their sunglasses. I'm a huge fan of sunglasses and they really have the best picks. If you're looking for holiday gifts, Saks is an easy way to find inspiration. They really have everything seamlessly broken down into categories. It's such a great place to go on and make shopping feel personal. I found so much holiday inspiration. I know I'm doing everything early this year on their site. They have everything from gifts for the pickiest people on your list. They even help you curate your holiday wish list to forward it to your family, which is genius. They have all the hosting attire if you're looking for like a cute party dress, everything on your agenda. Saks Fifth Avenue covers holiday parties, staying cozy at home, traveling, or going out. Everything is all wrapped up in a bow for you on Saks.com if you're looking for the best sunglasses ever or some holiday shopping, definitely check them out. Shopping should be personalized and easy this holiday season, so head to Saks Fifth Avenue for inspiring ways to shop for everyone on your list.

[Michael Bostic]

Saks.com Quick break to talk about something I am so excited about. If you would have told me years ago that I would be working with Willie Nelson, my mind would be blown. Well, here's the thing. I'm not really, really directly working with Willie, but I am talking today about Willy's Remedy. Willy's is a premium THC infused social tonic crafted by the legendary Willie Nelson. Inspired by Willie's way of living, where peace flows freely and hangovers are a thing of the past, this is a new beverage that you can drink and have fun and relax without any of the regrets. So if you're unwinding after a long day socializing without alcohol or getting creative, Willy's Remedy is for you. It's an alcohol alternative that actually works with an uplifting euphoric buzz you can really feel without any of the negative side effects. So if you've been thinking about scaling back alcohol or looking for an alcohol replacement, Willy's Remedy could be a great alternative for you. Willy Social tonics come in 5mg and 10mg doses and taste delicious with a subtle tropical citrus flavor that you can enjoy as a shot, sipped over ice or mixed into your favorite mocktail. And Willy's unique blend of thc, cbd, CBG and L Theanine delivers a feeling of calm, clarity, euphoria and relaxation. What could be better? One Shot Willys helps you relax, unwind and de stress. It's perfect for taking the edge off and Willie's sold out three times in the first six months with over 50, 000 plus happy customers and they just restocked. Willie ships directly to your doorstep in 40/states and you can order now at drink willys.com and use code skinny for 20 off your first order plus free shipping on orders over 95 and enjoy life in the high country.

[Lauren Everts]

This episode is brought to you by the Skinny Confidential. We just launched new fresh mouth tape. It is so beautiful. We have navy now with a navy tin and we have white with a white tint. They're so beautiful. But most importantly, mouth tape is so amazing for your sleep. If you have not tried it. It has upgraded my sleep like no other. I wake up with so much more energy because I'm only nasal breathing and I feel like it sculpts your jawline a little bit while you're sleeping because it supports your tongue posture. It's changed my life. I cannot sleep without it. And that's why we're so excited to launch a new colorway. So yes, you can always get the classic pink but now we have uniform which is navy and Blanc which is white up on the site. You can go shop [e-mail] and we have a code for you. You can use New Noo at checkout and you will get 20% off. Use the code New Noo at checkout to get 20% off shop skinny confidential dot com. How do you think about your time with your kids? Are you strategic about how you balance that? How, like, when you were working, would you also stay at home? How did you think about that? I struggle with that a lot.

[Jennifer Fisher]

I'm sure you do, because I did a lot. And it's hard. So, you know, now that they're gone. Now that they're gone, I do regret that I was on my phone so much post Covid when they. Before they were both out of the house because I was working. You know, when you're. When it's your business, it's your business 24 7. You guys know what it's like. It's constant. And I should have made more. So. But I was cooking dinner and I was filming the food and I was putting it on Instagram and doing. And the kids just got used to it. But I should have. And I still should put it down and leave it and let it buzz and let it do all of the things. And it will. That stuff will still be there. That time with my kids in the kitchen when I was doing all that stuff, I do regret not being so present for them. Yes, I was cooking them dinner every night, and I wasn't going out all the time. And I made that choice as a businesswoman to turn down most dinners and things that I got invited to so I could be home to cook them dinner. But I wish that I made that choice to be more present while I was there.

[Lauren Everts]

That's so interesting that you. That you just said that, because I was doing a solo episode or with Michael, and I was talking about how I don't want to the phone, like, when my kids are waking up or when they're. When I'm winding down to film, like, our day in the life, because it's like, smart, but. But I'm not perfect at it. Okay. I'm not perfect at it. I've learned that through being on my phone. Like, you have to, like, learn it kind of. You almost have to do it. And then you have to realize it.

[Michael Bostic]

And check yourself when your defense. We just had Jonathan Haidt on the podcast. Like, it just literally the episode came today as we're recording this, and he wrote that book, the Anxious Generation. And essentially, like, your generation was the first generation to go through raising children with these devices, right? So it's like 10 years you had no. You had no. Like, there was nobody above you to be like, oh, this is what it's like. And so for. For us, we have Younger kids, and we're talking to parents that are a little further along and having these conversations. Yeah. You didn't know.

[Lauren Everts]

So it's in. That's really interesting for me to hear.

[Jennifer Fisher]

I. I do. I think I made a mistake of being on my phone too much. My kids were younger. That's to be totally.

[Lauren Everts]

Do they tell you that, or do you just think that now?

[Jennifer Fisher]

They would make comments sometimes, but. But that's just my personal looking back. If I could do something different, I would have done that a little bit differently because. But they were still there, and we were still having dinner, and I was still caring for them being their mom. But I just. I. The phone for me is like, it needs to.

[Michael Bostic]

Sometimes I think it's easy to justify, especially when it's your living in your business to be like, oh, I need to be on it. But to your point, like, they don't know the difference. They just want to be with you.

[Jennifer Fisher]

Right.

[Michael Bostic]

Right.

[Lauren Everts]

Jay Shetty said something so smart about this. He said, make two rooms in your house and no phone zone.

[Jennifer Fisher]

Yep.

[Lauren Everts]

So my no phone zone, hopefully you agree with. This is the kitchen and the bedroom. Like those.

[Jennifer Fisher]

Those are the hardest place. Hardest rooms to not have a phone. It's hardest.

[Lauren Everts]

So much better, though, when you have.

[Michael Bostic]

A giant that holds our phone in the kitchen.

[Lauren Everts]

No, no, no, no, no, no, no. You'll never catch me on the phone in the kitchen. The only thing I do in the kitchen is listen to podcasts. You'll never see me on my phone. And name a time you catch me on my phone in the bed. Never.

[Michael Bostic]

You're good on the bed. But you know what you do that's worse than that, though, is you eat in the bed.

[Lauren Everts]

I do eat in the bed.

[Jennifer Fisher]

You do.

[Lauren Everts]

I have a tray. I have a thing with the. The magazines that go in it. I have, like a full Patricia from Southern Charm setup. No, I'm not nice about it. I have a. A vase with little flowers on it.

[Jennifer Fisher]

Like meals in bed.

[Lauren Everts]

Meals, snacks, meals. We call.

[Jennifer Fisher]

What do you do?

[Michael Bostic]

I'm not nice about it.

[Lauren Everts]

Lunch in bed with cheese and Cornish shins and sliced strawberries.

[Jennifer Fisher]

And sheets are dirty after. So weird about. I'm so weird about the sheet thing.

[Michael Bostic]

I get in the. This is me at night.

[Lauren Everts]

Get a crumb scraper. I'm not changing that habit.

[Michael Bostic]

Ripping the crumbs off the bed.

[Lauren Everts]

And I, you know, my daughter goes, mom, can we have a Plowman's lunch slumber party?

[Jennifer Fisher]

That's fine for her, though.

[Michael Bostic]

It was great for the Kid that.

[Jennifer Fisher]

Like, as a young kid, as a mom, that's fun. Like, that's cool.

[Lauren Everts]

She told me her favorite thing to do in the world is have a Plowman's lunch slumber party.

[Michael Bostic]

You do the Plowman's lunch 1 out of 20 times during eating the bed.

[Jennifer Fisher]

I'm dying that you do that. You eat your bed like that.

[Lauren Everts]

That's cereal.

[Michael Bostic]

One day, she spilled, like, every chia. Oh, yeah, that was bad beverage with all the chia seeds all over. All over the sheets, and it was just laying.

[Jennifer Fisher]

How many sets of sheets do you guys have?

[Lauren Everts]

We have two.

[Michael Bostic]

Thankfully, we got some partnerships.

[Lauren Everts]

Everybody eats in bed. I like.

[Jennifer Fisher]

I don't eat in bed.

[Lauren Everts]

I like to have my nervous system being so calm when I'm eating. And bed is where I'm calm.

[Jennifer Fisher]

I like to be on my phone in my bed, which is such a bad habit. But I do not eat in my bed. I'm very, like, funny about food.

[Michael Bostic]

Yeah.

[Lauren Everts]

Really? Yeah. Well, Michael, you know what? I think you would miss it.

[Michael Bostic]

I would not. I promise you. I promise I would not.

[Jennifer Fisher]

But I.

[Michael Bostic]

You know, like, most husbands, like, oh, well, there's, like. I'm, like, not nice about it at all. I'm like, this is.

[Lauren Everts]

I'm never gonna change.

[Michael Bostic]

I'm turned on.

[Lauren Everts]

Like, get a new wife. I'm never gonna change.

[Jennifer Fisher]

I love that about her, though.

[Lauren Everts]

This is who I am.

[Jennifer Fisher]

Unapologetically her. Take it or leave it.

[Michael Bostic]

I love it about her, too. But it's just like, we.

[Lauren Everts]

You know, like, I. I have. When I was pregnant, I was, like, crunching in the dark.

[Jennifer Fisher]

I died.

[Michael Bostic]

The problem with us two in our marriage is we are both extremely stubborn. So instead of me just accepting that's who she is, and instead of her just accepting, we will just fight it out for, like, it'll never change. We'll just go at it for.

[Jennifer Fisher]

Wait. What are your signs? Signs?

[Michael Bostic]

Aries and Gemini.

[Jennifer Fisher]

Oh, my husband's Gemini. I'm a Taurus.

[Lauren Everts]

Tell me about your husband. How did you guys work together for nine years? And why did you stop working together?

[Jennifer Fisher]

He's so patient. He's incredible. Well, he. It originally started because he worked in finance on Wall Street.

[Lauren Everts]

Okay.

[Jennifer Fisher]

And originally started because he was on garden leave from his. From his job, because he left because he was not happy. And I always was just bitching and moaning because I am not. Even though I went to business school, I studied business marketing. I was not a finance major. I was terrible. I'm terrible at numbers. And I would always. I'D be bitching and moaning about, like, bookkeeping and this. I can do this. And he was like, finally. He's like, you know what? Let me just come and help you. And he helped for nine years and really for, like, the formative years of my business and helped me grow the brand. I could not. I would not be here without him. The business would not be here without him.

[Lauren Everts]

That's a good husband.

[Jennifer Fisher]

He's an amazing guy. We've been married 24 years. He puts up with all of my shit. He's. But he knows. But, like, to a point where it's like, I know when to stop with him. Like, I don't. I don't walk all over him. He brings me coffee in bed every morning. So I do have coffee in bed.

[Michael Bostic]

That's different. It's not, like, crummy.

[Jennifer Fisher]

It's not crummy.

[Lauren Everts]

I like my coffee in bed. You. You make it downstairs.

[Jennifer Fisher]

Kevin gets stopped on the street. Now, if a girl's asking their coffee because, like, he's. Now. Because I put it on Instagram, like, and on my personal. And so girls will be like, how do I get my husband to give me coffee in bed?

[Lauren Everts]

I'd like it in bed.

[Michael Bostic]

I got stopped the other day in New York. You know what they said to me? They popped out of the bushes in Central Park. They go, I love your wife. And then they just kept moving.

[Lauren Everts]

I hired her.

[Michael Bostic]

That was it. That was all that happened.

[Jennifer Fisher]

Like, I love her, too. I was like, I love her, too.

[Michael Bostic]

Thank you. Me, too.

[Jennifer Fisher]

I love her, too.

[Lauren Everts]

So why did he decide to stop working with you after nine years? Was it just time?

[Jennifer Fisher]

It was time. It was time. And now he's gonna. He's helping me with Maiden.

[Lauren Everts]

He's gonna help you with me.

[Jennifer Fisher]

He's helping with Maiden.

[Lauren Everts]

You guys are still working together. The experience is fruitful.

[Jennifer Fisher]

Yes.

[Lauren Everts]

So it's.

[Jennifer Fisher]

Yes. We're not. We're not like, I hate you. We're gonna get divorced. You need to get out. It was not. It was not like that at all.

[Lauren Everts]

And what wouldn't you tell him? All these ideas that you have for all these different things. Is he just like, let's.

[Jennifer Fisher]

He has more ideas than I do. My husband is such a dreamer. He comes up. We.

[Lauren Everts]

Oh, he is a Gemini.

[Jennifer Fisher]

Oh, my God. He is such a dreamer.

[Lauren Everts]

He.

[Jennifer Fisher]

He has ideas. Like, he is really the idea guy. Like, he comes up with so much good shit. It's. He's amazing. It's incredible.

[Lauren Everts]

He sounds entrepreneurial.

[Jennifer Fisher]

He is. Very much so.

[Lauren Everts]

Is that how you would describe yourself?

[Jennifer Fisher]

Yes.

[Lauren Everts]

As entrepreneurial. So say there's someone listening, and they're like, I want to be like you. What's the recipe?

[Jennifer Fisher]

You have to work your ass off every day and have, like, the most grit and determination to, like, be turned down and be told no. Like, if I always say, if I had a dollar for every time I was told no, like, I would be a billionaire right now. Like, people like, that's a dumb idea. Your jewelry is never going to be on a magazine cover. Like, I. I have meetings that I've had. People tell me that before. Like. But the thing about businesses is, it's so funny, and I say this all the time. Like, you never really know what type of day that person is having or what position that person is in. So, like, if someone tells you something shitty or something that you know is. Makes you feel bad or makes you want to stop, you have to realize, like, that where that person is coming from.

[Lauren Everts]

Right.

[Jennifer Fisher]

So it's like, it's not necessarily you, maybe that person. And that's fine if that person doesn't like your product or what you're doing, because there's a million other people that are going to.

[Lauren Everts]

A lot of it is projection, too. It's like they're projecting onto. Onto you something like you just said that they're going through.

[Jennifer Fisher]

Yeah, because. And then the girl that told me that. That I never been on the magazine, she got fired from that magazine. Yeah, like, you know what I mean?

[Lauren Everts]

And maybe she knew she was getting fired, which is why she was.

[Jennifer Fisher]

I don't think she knew at the time she was getting fired, but she did eventually get fired. So that, to me, I was like, ha, ha. I. I'm a big believer in all that shit comes around too.

[Lauren Everts]

Oh, yeah.

[Jennifer Fisher]

Like, be nice to people.

[Lauren Everts]

Are you spiritual or do you do certain wellness practices every day?

[Jennifer Fisher]

I am spiritual. Like, I believe. I. I believe in a higher power. I do. I mean, and. And some God in some way. So I. I was raised so my. My. My mom is Jewish and my. My father was not, so my dad was Irish. So I was raised. I wasn't raised in a Jewish household. My husband is Jewish. So that was also one of the things when we got together about religion to raise the kids Jewish, that was like a. Before we decided to get serious was like a decision we made together. And we did, and it's been great to your. To answer your question, I am spiritual. Like, so Gabby Bernstein, you know Gabby Bernstein, she's one of my, like, dearest friends. And my mentor show. She's amazing.

[Michael Bostic]

I love Gabby.

[Jennifer Fisher]

She's the best. She's actually. She's actually hosting my first talk for my book on the 27th.

[Lauren Everts]

That's amazing.

[Jennifer Fisher]

Yeah, she's the best.

[Lauren Everts]

She has your energy.

[Jennifer Fisher]

I see that. She's my girl. We are like soul sisters. She mentored me through, so I now have partners in my business, and she mentored me through my deal. And so I'm a big believer in, like, finding your soul sisters and finding your. But. But I'm not spiritual to, like, a fault, but, like, I do believe in and manifestation and making sure that you're not blocking powerful, positive things that can come for you and believing that things will happen for you. I truly believe that that is true.

[Lauren Everts]

And are there things that you do on a daily basis that have to do with wellness or health or beauty? Are there things that you just go back to all the time?

[Jennifer Fisher]

I like a margarita and some plastic surgery. I'm not like a big.

[Michael Bostic]

I have a red light as the opening clip.

[Lauren Everts]

I'm so sick of people lying about it.

[Jennifer Fisher]

Everyone.

[Michael Bostic]

Okay, you know what I'm going to. When I'm going to get these eyes lifted up, I'm going to call you because I've been trying to figure out.

[Jennifer Fisher]

He'S the guy or do we want.

[Lauren Everts]

A girl that does the light?

[Jennifer Fisher]

No, you want Labruna. He's the eye guy. Oh, I would.

[Lauren Everts]

I would.

[Jennifer Fisher]

He came to my store opening. I had all my surgeons to. I saw my Madison Avenue store open. I did a post on my personal. Of all my team, of all of my cosmetic people that were at my party. Kat Chang couldn't be there because she was in la. But I had. I had my boob doctor. I had my injectable doctor, Dr. Dan Belkin. I had Tony Labruna, the Yai guy. I had everyone there. That is my hair, Jenna Perry hair. My hair girls were there.

[Lauren Everts]

That is hysterical.

[Jennifer Fisher]

But it's also really shitty that these people have all this stuff done and they don't give credit to these people that are also running businesses.

[Lauren Everts]

I'm actually not mad if this is what I'm not mad at. I'm not mad if you don't say anything, don't say anything. If you don't want to say anything, that's your own prerogative. What's sort of annoying when they say, like, I was eating, like, yeah, potatoes and. And oranges, and my skin just looks like this. Yeah, that's what's. I think it's like, just don't say anything at all.

[Jennifer Fisher]

Yeah.

[Michael Bostic]

You know, some people get like, you know, especially if they're public get even if they're not saying anything, people just start commenting regardless.

[Lauren Everts]

I would assume that 95% of celebrities have had a lot of work done.

[Jennifer Fisher]

A lot of my doctors have done a lot of their work. Yeah. And not because my doctors have told me. Just because I know from word of mouth of people saying things. That's how you kind of navigate and find your.

[Michael Bostic]

I'm going to show you, like, look.

[Jennifer Fisher]

At so and so. That one did so and so. And then you find the celebrities that will talk to you about it too. So, like, I have celebrity friends that told me about the work that they've done with these doctors, which is why I made choices to go to some of these doctors.

[Lauren Everts]

It's like miss Peacock with the lead pipe in the billiard room totally putting it together. Who's doing what? What. What plastic surgeon has the lead pipe in the conservatory? Like, you start really putting it together.

[Jennifer Fisher]

Yeah.

[Lauren Everts]

And you put the clues together. Yeah.

[Jennifer Fisher]

I never consulted with Dr. Levine though. But he's so famous now for all of that stuff.

[Lauren Everts]

Dr. Levine, come on. Come on down to the podcast. We have a lot.

[Jennifer Fisher]

He's good friends with.

[Michael Bostic]

Just want to talk to you on the show for a minute. Unrelated.

[Lauren Everts]

How about we broadcast to facelift liveen good views. Why did you decide to write trust your gut?

[Jennifer Fisher]

So the cookbook came out of really my like food community of people asking me because I was so sick of sending recipes via dm. Like, did you. Do you have that? Or like they're on my jewelry website. I'm like, this is weird. Like, we need to. That's why Maiden is starting to. Because it's also strange to have like, you know, we have a high end jewelry company and to have recipes on there is a little strange. So that's why Maiden needs to exist where all the food will go. But really just people were asking me, me for recipes constantly. And I was like, listen, just they need a home. They need a home and I do a cookbook. I'm like, I'm never gonna do a cookbook. I was like, I'll never be a housewife and I'll never do a cookbook.

[Lauren Everts]

I like though that you are meaning.

[Jennifer Fisher]

Like a housewife on the TV show.

[Michael Bostic]

Oh, oh, is that you? Are you thinking about doing that?

[Jennifer Fisher]

No. Oh, no. I've been asked.

[Michael Bostic]

I'm sure you have been.

[Jennifer Fisher]

You would many times on housewives. I would be the villain. I'd drink too much And I would say I would be way too direct and honest. I was like, I would be. I would be the bad, bad girl, like, instantly.

[Lauren Everts]

Well, what about when you have to go on the cast trips for like, five days?

[Jennifer Fisher]

It's not for me, but I love. My friends are on. I have friends that are on it and respect to them that are on it. No shade to anyone on it. It's just not for me.

[Michael Bostic]

We have a lot of people that go on those franchise. Come on. But what I say is, sounds like you have an amazing relationship with your husband. Like, that is what you got to be worried about. Because I see these husbands, they get. Yeah. And the kids.

[Jennifer Fisher]

Yeah, my kids.

[Michael Bostic]

That's why it would always be like, no. It's a no from me, dog.

[Jennifer Fisher]

You know, it's always a no for me.

[Michael Bostic]

It doesn't seem to go well for the men.

[Jennifer Fisher]

Like I said, no shade in my friends that are on it. But it's just not for me. I. I'm too busy with this stuff.

[Lauren Everts]

Yeah, you got a lot going on.

[Jennifer Fisher]

Yeah, I got a lot going on.

[Lauren Everts]

So trust your gut. They can go shop the salt.

[Jennifer Fisher]

Yes, you can. So trust your gut. It's on Amazon. It's on Williams Sonoma. It's on Barnes and Noble Indigo in Canada.

[Lauren Everts]

Can we do a code on your site?

[Jennifer Fisher]

Yeah, we could do what? We could do something. We should do it. Like a little gifting or something.

[Lauren Everts]

So if you guys want to win Jennifer and my favorites, we'll do like, a little pick. Yeah, we're gonna give away one, like, gift box of our favorites. All you have to do is follow at Jennifer Fisher jewelry on Instagram and tell us your favorite part of this episode with Jennifer on my latest post. And where can everyone shop all the things? I know they're gonna want the salt. My best friend puts this spicy salt on popcorn. She says, lauren, it is the best, best salt ever. That's such a good idea to put it on popcorn.

[Jennifer Fisher]

I love that she loves it on popcorn. Because Oprah, I didn't stick to Oprah's popcorn. And I'm like, I gotta get it to stick to Oprah's popcorn somehow.

[Lauren Everts]

What do you mean?

[Jennifer Fisher]

I don't know. She made it, she used it, and it didn't stick to her popcorn. So now I'm like, obsessed with trying to figure out how to get it to stick on. On the popcorn.

[Lauren Everts]

You gotta. You gotta melt a little butter on.

[Michael Bostic]

Top when she listens.

[Lauren Everts]

Oprah.

[Jennifer Fisher]

Oprah, please.

[Lauren Everts]

Sticky. And then just.

[Jennifer Fisher]

Yes, yes. Yeah, yeah. No, the Spicy salt is addictive. Put it pre season everything with it. Like before you cook your chicken, season it and then you can finish with it. It's like it's a pre seasoning and a finishing salt.

[Lauren Everts]

So My husband is very excited about this salt. I can tell.

[Jennifer Fisher]

Yeah, I can actually. Who cooks well?

[Michael Bostic]

No, I don't like. We don't cook cook. But I like when you say chicken or meat or something.

[Jennifer Fisher]

That's cooking well.

[Michael Bostic]

I can do that with this.

[Jennifer Fisher]

That's cooking. And you can do every recipe. And by the way, you two are the first to get my cookbook. No one has this.

[Lauren Everts]

Trust your gut.

[Jennifer Fisher]

Yeah. And everything is easy and you can cook everything in it.

[Michael Bostic]

Venner of the Avocado Poached egg toast gave me their first book ever. I have reached the pinnacle.

[Lauren Everts]

You are really multifaceted too. I love it.

[Jennifer Fisher]

I think it's great. I love you guys.

[Lauren Everts]

Where can everyone find you? Personally Enfer, Fisher. Perfect.

[Jennifer Fisher]

And Aiden for all of my food and lifestyle content.

[Lauren Everts]

Go get the salt you guys.

[Michael Bostic]

Thank you. Jennifer.

[Lauren Everts]

Check out my diamond cuff on her site.

[Jennifer Fisher]

That was fun, guys.

[Lauren Everts]

Thank you.