Martha Stewart On Staying Powerful, Youthful, & Relevant For 40+ Years - & Her Take On Trad Wives

Summary

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The Skinny Confidential Him & Her Show

“Martha Stewart On Staying Powerful, Youthful, & Relevant For 40+ Years – & Her Take On Trad Wives”

Date: February 16, 2026
Hosts: Lauryn Bosstick & Michael Bosstick
Guests: Martha Stewart & Dr. Duval Bonusali

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Episode Overview

In this episode, iconic media mogul Martha Stewart joins Lauryn and Michael Bosstick for a candid conversation spanning her extraordinary four-decade career in lifestyle, homemaking, entrepreneurship, and, more recently, skincare. Stewart discusses her path to longevity, her evolving personal taste, discipline, embracing new platforms, staying relevant, and her partnership with dermatologist Dr. Duval Bonusali to launch a science-driven skincare line. The discussion also covers her take on the “trad wife” phenomenon, memorable celebrity encounters, daily routines, and classic Martha takes on trends, taste, and self-care.

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Key Discussion Points & Insights

1. Martha’s Bucket List & Personal Passions

• Unusual Bucket List Wish: Martha shares her desire to "fly eagles in Mongolia" due to her lifelong fascination with birds of prey and her own experiences rescuing hawks on her farm. (02:07)
  • “I want to go to fly eagles in Mongolia. I love birds of prey...” — Martha Stewart, 02:07
• Boredom & Discipline: Martha views boredom as "useless" and emphasizes her disciplined, curious nature as the antidote.
  • “Boredom is not in my book...there's always something to do.” — Martha Stewart, 04:15

2. A Day in the Life of Martha

• Farm Living & Spontaneity: Despite a packed schedule, Martha values time on her farm, tending to animals and cooking impromptu meals for her staff (e.g., frittatas with eggs from her chickens) (05:00).
• Snoop Dogg & Unexpected Adventures: Martha discusses her friendship with Snoop Dogg, their Emmy-winning Olympics commentary, and her openness to new, fun professional collaborations. (06:11)

3. Building an Empire: Homemaking as Art & Business

• Origin Story: Stewart recounts creating “Martha Stewart Living” and pioneering the idea of elevating home life into an aspirational, creative pursuit (11:45).
  • “We do want to be homemakers...and make...elevate the art of home homemaking instead of housekeeping.” — Martha Stewart, 11:45
• Influence & Instagram: Martha recognizes the generation of women now modeling careers after hers, thanks to platforms she never had. She mentions hearing directly from fans like Phineas (Billie Eilish’s brother), confirming her cultural impact (13:27).
• Taste & Longevity: Martha credits her enduring relevance to innate taste and relentless hard work, dismissing the idea that her success results from luck (14:14, 20:08).

4. Reflections on Family & Upbringing

• Modest Beginnings: Stewart grew up in a hardworking Polish-American family, learning efficiency and thrift. Her mother made all her clothes and was “ultra efficient," and her father, a pharmaceutical salesman, inspired her tenacity (16:54, 18:36).
• Early Entrepreneurship: Martha orchestrated neighborhood parties from age eight, hinting at her future path (19:20).

5. Staying Youthful & Relevant

• Discipline & Efficiency: Stewart credits her second-oldest “bossy” sibling role and practical upbringing for her enduring productivity and refusal to get bored or stagnant (16:52).
• Hard Work Over Luck: She notes the current era includes more reliance on luck and visuals but asserts "hard work" is the real secret to meaningful, lasting careers (20:08).

6. Perspectives on Modern Influencer Culture & “Trad Wives”

• Taste: What’s In and Out: Martha critiques the rise of robotic/AI voices and garish content on Instagram, but values good technique and learning online. Sound, aesthetics, and intention matter (15:10, 16:04).
• Take on 'Trad Wives': Martha describes herself as the "original trad wife," having done everything from raising pigs to making her own cheese. She appreciates the new breed of online homemakers but emphasizes the evolution from domesticity into entrepreneurship (41:31).
  • “I'm the original trad wife. I did all that. I did a mistake. I had pigs. I made my own prosciuttos...” — Martha Stewart, 41:31

7. Sports Illustrated Feature & Beauty Routines

• SI Swimsuit Prep: Martha details getting ready for the Sports Illustrated cover, from gym routines to waxing and consulting her critical daughter (31:19).
• Exercise Routine: Loves both weight training (with trainer Sean) and Pilates; credits her regimen to vitality at all ages (32:18).
• Night Routine: Her evenings blend business and pleasure, catching up on emails, farm duties, and sending thank-yous for packages (36:25).

8. Skincare Innovation with Dr. Duval Bonusali

• Genesis of ELM Bioscience: Martha and Dr. Bonusali connected over a shared passion for science and effective ingredients. Their goal: create real, research-based skincare that works for longevity, not just trends (43:54).
• Key Product Principles:
  • No intense smells, stickiness, oiliness, or ineffectiveness
  • Tested and refined through input from 350+ dermatologists (49:06)
• Science-First Approach: Dr. B explains their rigorous, data-driven methodology—focusing on proven ingredients like retinoids and supplements such as polypodium leukotomies for sun protection (45:09, 47:22, 65:15).
  • “We wanted to...give science a platform.” — Dr. Duval Bonusali, 49:22
• Building for All: The line appeals to both women and men, tackling issues from retinoid tolerance to daily usability.
• Routine Insights: Martha’s morning—wake at 4:30am, apply masks, serum, and a tinted sunscreen—demonstrates beauty as intentional discipline (55:47, 56:39).
• Natural Over Filtered: Both Martha and Dr. B advocate for skincare that preserves health and natural beauty rather than chasing filtered or “fake” online imagery (62:22).

9. The Martha Stewart “Way” – Systems, Efficiency, and New Projects

• Obsessive Organization: Describes her weekly “to-do” memos for her whole team, revealing a highly systematic approach to home, business, and farm (38:06).
  • “You have to have somebody keeping track... you're acknowledging, you know, a gift or a sample...” — Martha Stewart, 37:29
• Next Up: 103rd book, "The Martha Way,” which will distill her classic systems and routines for followers (40:20).

10. Style, Presentation, and Attitude

• Appearance: Martha never leaves the house “like a slob,” always prioritizing self-presentation—a value she’s instilled in her family and still holds dear, including makeup before early gym sessions (57:06).
  • “I can't be a slob.” — Martha Stewart, 58:22
• Playful Candor: Anecdotes about eating a pomegranate in bed and debating eating/cooking in bed with the hosts inject humor and warmth into the conversation (23:10–23:14).
• Pets: Chow chows guard the doorways, cats take priority in bed—a whimsical glimpse into Martha’s home life (24:03–24:36).

11. Thinking Beyond: Space Travel & Autobiography

• Curiosity for the Cosmos: Martha recounts visiting Baikonur in Kazakhstan for a space launch and muses about future extraterrestrial travel, underscoring her persistent sense of wonder (68:01).

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Notable Quotes & Moments (with Timestamps)

• “Boredom is not in my book...there’s always something to do.” — Martha Stewart, 04:15
• “We do want to be homemakers...and make...elevate the art of home homemaking instead of housekeeping.” — Martha Stewart, 11:45
• “I think I was one of the pioneers in the subject of living...I could really take people in many different directions.” — Martha Stewart, 12:04
• “I'm the original trad wife. I did all that. I did a mistake. I had pigs. I made my own prosciuttos...” — Martha Stewart, 41:31
• “We wanted to...give science a platform.” — Dr. Duval Bonusali, 49:22
• “I can't be a slob.” — Martha Stewart, 58:22

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Important Timestamps

• [02:07] – Martha’s unique bucket list item: flying eagles in Mongolia
• [11:45] – The origins of “Martha Stewart Living” and elevating homemaking
• [14:14] – How Martha discerns “good” versus “popular”
• [31:19] – Preparing for Sports Illustrated cover
• [38:06] – Martha’s memo systems for household and business
• [41:31] – Martha on the “trad wife” phenomenon
• [43:54] – Meeting and collaborating with Dr. Duval Bonusali
• [45:09] – Science-driven skincare and micro-needling discussion
• [56:39] – Martha’s real morning beauty routine
• [65:15] – Skincare innovation with new retinoid product
• [68:01] – Martha’s perspective on extraterrestrial travel

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Sectioned Summary

Martha’s Approach to Life and Work

• Endlessly curious, disciplined, and allergic to boredom
• Views efficiency and system-building as essential to success
• Merges homemaking artistry with entrepreneurial drive

Tradition Meets Evolution

• Built a category and brand by elevating lifestyle and homemaking
• Embraces changes in media but maintains unwavering standards of taste and rigor
• Supports the new wave of “trad wives” yet asserts herself as the original, with a business twist

Skin and Longevity

• Skincare collaboration with Dr. Bonusali emphasizes science, efficacy, elegance, and inclusivity
• Believes in prevention, daily ritual, and maintaining high standards for products and appearance

Ever-Present Relevance

• Deliberately blends old-school values with new-school platforms and opportunities
• Finds joy in learning, collaboration, and venturing into uncharted territory—from celebrity collaborations to contemplating space travel

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Where to Find & Follow

• Martha Stewart: @marthastewart48 on Instagram
• ELM Bioscience Skincare: @elmbioScience on Instagram
• Dr. Duval Bonusali: @drbonasali
• Hosts: @theskinnyconfidential

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Verdict:
This episode is a masterclass in longevity, reinvention, and taste. It’s rich with great stories, practical routines, and glimpses into the mind of a household name who’s still setting standards at every stage. Whether you’re interested in entrepreneurship, home, wellness, or just good conversation—listen for timeless advice with a dash of Martha’s signature wit.

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Transcript

[Martha Stewart]

The following podcast is a Dear Media Production.

[Michael Bostick]

She's a lifestyle blogger extraordinaire.

[Lauren Everts]

Fantastic.

[Michael Bostick]

And he's a serial entrepreneur, a very smart cookie. And now Lauren Everts and Michael Bostick are bringing you along for the ride.

[Lauren Everts]

Get ready for some major realness.

[Michael Bostick]

Welcome to the Skinny Confidential. Him and her.

[Podcast Host/Announcer]

Today's guest is someone who didn't just build a company, she built a category. Martha Stewart. Martha built an empire on taste, precision and standards. We know this. She made entertaining an art form and she really turned details into discipline, which I have massive respect for. I grew up personally with her cookbooks in our kitchen. My mom and my dad used to make her champagne vinaigrette. Constantly. We would cook her recipes. I remember her book Entertaining being set out like the most important thing ever on like a little cookbook stand. Also, in the later part of this episode, we focus on skincare. Martha is very passionate about skin care and towards the end we bring on Dr. Duval Bonusali. He is absolutely amazing and he is one of the dermatologists behind Rhode and now her skin care line, M Bioscience. They together developed a skincare line and it's major. So we get into all things Sports Illustrated. Entertaining, skincare, taste tips, tricks, hacks, everything you could really want in one episode. Martha and Dr. Duvall, welcome to the show.

[Michael Bostick]

This is the Skinny Confidential, him and her.

[Lauren Everts]

Martha Stewart. What is something that you have not.

[Podcast Host/Announcer]

Checked off your bucket list?

[Martha Stewart]

Oh, my gosh. My bucket list is like a mile long and there's so much to do and there's so many places to go and so many things to try. I hope it never comes to an end.

[Lauren Everts]

Can you give us an example of something that's on your mile long bucket list?

[Martha Stewart]

I want to go to fly eagles in Mongolia.

[Michael Bostick]

That is the coolest answer. Why eagles in Mongolia?

[Martha Stewart]

I love birds of prey. I have a lot of them on my farm. I nurture like red tail hawks and Cooper hawks. They're my friends. I have rescued a couple. Couple that had been. One was. One was locked in a barn and I don't know how long it had been locked in the barn. Something made me open the barn and there's this beautiful, beautiful Cooper's hawk lying on the ground, kind of desiccated and I was very upset, but something had made me open the door. I never opened the door, but something had. So I picked it up, I gave it water and it flew away. So it wasn't going to die, but it would have died if they hadn't opened the door. And then One day I was riding my horse through the brambles and I heard a rustling in the brambles and I saw. Saw a hawk all tangled in vines. A beautiful big hawk, a red tail. And I got off my horse and I. And you know, these birds are vicious in real life, but it let me unwrap it and. And take all the brandles off. I had to go and get scissors and clippers and get the. The vines cut off. It had really done a number on itself. And I took it out into the field and set it down and it just looked up at me and flew away. And he follows me. That same bird follows me when I'm on my horseback.

[Dr. Duval Bonusali]

So.

[Michael Bostick]

Interesting. I've seen videos on YouTube and on social where you see like an animal in trouble and they let the human help them. They kind of get it.

[Martha Stewart]

They have a sense of rescue built in, I think, and they want to survive.

[Lauren Everts]

That's a great bucket list. 1. I've never heard anything like that.

[Michael Bostick]

I gotta involve my bucket list.

[Martha Stewart]

Did you ever see Eagle Huntress?

[Lauren Everts]

No.

[Martha Stewart]

Oh, it's a movie.

[Lauren Everts]

Okay.

[Martha Stewart]

And it's made of a young. A beautiful young girl, she's probably 14 years in Mongolia, who is given an eagle by her father, who is a very fine bird hunter. She raises it and trains it. And I want to be that girl.

[Lauren Everts]

Martha Stewart's bucket list. You heard it here first.

[Michael Bostick]

I can't say it's not a unique answer.

[Lauren Everts]

You never seem like you're bored.

[Martha Stewart]

Oh, no, boredom is not in my book.

[Lauren Everts]

So what do you. Is that a discipline? Is it just how you're wired?

[Martha Stewart]

Is it a curiosity? It's definitely a discipline. And I get very upset if I ever hear anybody say they're bored because boredom is useless and there's no reason to be bored. I mean, there's always something to do. Always. It could even just be go to sleep if you're bored. But there's always something good to do or something to learn or something to see and don't get bored.

[Lauren Everts]

How do you spend your free time doing things?

[Martha Stewart]

I don't have much free time, by the way.

[Lauren Everts]

I wouldn't think so.

[Martha Stewart]

I have very little and I have so many animals to pay attention to. I have gardens. I live on a farm. So much to do all the time, so. And sometimes now I'm noticing that I sometimes just start to cook and just make something good. And I have about. There's about 15 people that work on my farm. And I. Like the other day I just. I had so many eggs, but my Chickens are laying really well this winter, surprisingly. They usually kind of stop laying, but they've been laying like 30 eggs a day now. So I had all these beautiful eggs, and I put out three giant pans on the big stove and olive oil and some butter. And I mixed up a whole lot of e. First. I sauteed lots of onions from the garden. I have a lot of cold storage for onions and potatoes. I cut up the onions. I went and I cut chervil and parsley and celery leaves from the greenhouse. And I made this dill and spinach. And I made this delicious onion and spinach omelette. Big frittatas for everybody. I must have used, like 50 or 60 eggs. And so good.

[Michael Bostick]

So with everything you have going on in the career, what catches your time these days? Like, where? What do you say? Okay, I will dedicate time to.

[Martha Stewart]

Well, if it's something exciting like. I would never say no to going to report on figure skating with Snoop Dogg at the Olympics.

[Michael Bostick]

No, I wouldn't say no to that.

[Martha Stewart]

I'm on my way in a week and a half to Milan to do reporting at the Olympics with Snoop Dogg. We had such a good time.

[Michael Bostick]

Is there anything with him you would say no to?

[Martha Stewart]

Nah.

[Michael Bostick]

Yeah. Anything?

[Martha Stewart]

Nothing. Nothing, nothing. He's there now. He's there. Very busy. Because I just talked to Sarah, his manager. She said he had to come early because of Savannah Guthrie's mother disappearing. Did you hear that?

[Michael Bostick]

Yeah, I've heard that. And now they're saying it's a criminal thing. They're starting to say so.

[Martha Stewart]

Why? Who would take this lovely old lady?

[Michael Bostick]

I don't know.

[Martha Stewart]

How old is she?

[Michael Bostick]

I don't know how old she is, but she's. Yeah, she's up there. And they just came out today and said, I think that they're going to escalate. Yep.

[Martha Stewart]

Frightening. But anyway, he's now doing her job on top of all his other reporting that he has to do for the Olympics. So he's there already in Milan.

[Michael Bostick]

I was crying, laughing when he was commenting on the. The horses. The horses.

[Martha Stewart]

Wasn't it fabulous? The dressage. Oh, we had such a good. We won an Emmy for that. I can't believe it. I didn't even know we were put up for an Emmy. But all of a sudden, a couple weeks ago, I got this great big black box, and there's this big, beautiful Emmy in the box.

[Lauren Everts]

How did you and Snoop Dogg meet?

[Martha Stewart]

Oh, we met years ago on my show. I invited. I liked rap. This is in the 90s. And I. And I kind of really. I really wanted Eminem to be on my show. And he wouldn't come. He just wouldn't come. And he and I, we have a lot of things in common. And. And he just wouldn't come. So then I started looking around at the other rappers. Snoop was one of them. I had Snoop, I had Usher, I had Busta Rhymes. Became a friend. I saw Busta Rhymes not long ago. I even presented VH1 awards with him on the stage of Radio City. And he made a dress to wear. For some reason, he was dressing in dresses at that time. Do you remember busting in dresses?

[Lauren Everts]

I don't remember them.

[Martha Stewart]

I'll have to look up like a calico dress. And he looked so stupid. And he was so proud that he had made it. He was standing there on the Radio City stage with me. He was very cute. And he has a really cute son too, who's also a musician. They hang out at Monty Lippman's house. So I'm here because. Monty Lippman, do you know who he is? Universal Records. Yeah. So he's like the honcho there and owner. I mean, he's bought up all those other record companies. And he also is the. He's Taylor Swift's impresario. He's, you know, he's. He represents so many fabulous people. He lives around the corner from me in Bedford. He has this beautiful, beautiful house where he entertains all the time. He has three kids, a beautiful wife who's a therapist, a psychologist. And he said, you have to come to the Grammys this year because Clive's giving me an honor. And Clive is a very old friend of mine. Clive Davis. Yeah. And so I came out for Clive and this made, you know, Clive's 95.

[Lauren Everts]

Wow.

[Martha Stewart]

And he. He was so fabulous this year. Again, he had like 3,000 people at this party, the pre Grammys at the Hilton Hotel. So we're sitting at our table. We had my lawyer, Alan Grubman, and his wife. We had Lior Cohen, if you know who Leor was, big music music guy. We had Tom Hanks wife. Why do I forget her name?

[Lauren Everts]

Rita.

[Martha Stewart]

Walter. Rita. Oh, my God. Beautiful. Rita was there and her son was there, the actor and all at our table. And there's so many people and all. And he's. And Clive goes around the entire room and mentions a few, like maybe 12 people. During the. During the course of the evening, while he's introducing the musical acts, he also talks about somebody in the audience. And I. All of A sudden style, and I think, oh, God, He's. He's. He's reading my bio, and he. And he introduced me to the audience. That was very touching and nice.

[Michael Bostick]

That's very cool.

[Martha Stewart]

Yeah, real cool.

[Michael Bostick]

So when's the album?

[Martha Stewart]

And I'm not a musician.

[Michael Bostick]

When's the album?

[Martha Stewart]

You don't know. You never know.

[Lauren Everts]

I could totally see you doing an album with Snoop. I feel like that would go viral.

[Martha Stewart]

Oh, brother.

[Lauren Everts]

Maybe you heard it here first.

[Podcast Host/Announcer]

Maybe it.

[Michael Bostick]

Maybe I'll add it to the bucket list.

[Martha Stewart]

Maybe I'll write the new poetry for Snoop.

[Lauren Everts]

That'd be amazing. How has your personal taste evolved and what has not changed? Like, what has stayed the same?

[Martha Stewart]

Oh, my gosh. Over. Over years and years? Yeah, Well, I just get. I just get more. I started off very artistically with this idea for a magazine called Martha Stewart Living. That was the big. That was the big idea, because I thought everybody really wants to learn everything about how to take care of your home and. And be a homemaker and make. Elevate the art of home homemaking instead of housekeeping. We don't want to be houseke. None of us want to be a housekeeper, but we do want to be homemakers. Some people want to be home breakers, but we won't talk about them. We'll talk about those later on. But. So that idea was the big idea because nobody had really attacked housekeeping, homemaking, as a subject matter in that way. And make it really beautiful and teach everybody about crafting, about gardening, about entertaining, about living, about collecting, about celebrating, all that stuff. That's what the idea was. And I just lived through that entire litany of great ideas for years and years and years and years. And now we've figured out that everything we show how to make, you also want to buy, because nobody has time to make all the stuff that we taught them how to make, but they like to know how to do it, but they don't have the time to really do it or the talent, so they'll buy the product, too. So we've made thousands of different fabulous products over the years.

[Michael Bostick]

You're one of the people that I think of as the blueprint for a career to emulate. And a lot of people now make livings on these kind of platforms and other. Doing what you did. But at the time when you started, what were the hurdles that you had to kind of get through to be taken seriously?

[Martha Stewart]

I was reinvent. Reinventing. I was inventing a new thing.

[Lauren Everts]

Yeah.

[Martha Stewart]

A new. A new endeavor. I mean, that subject of Living was a new. Can you believe it? I mean, everybody has to live, but nobody had really taught anybody how to live. And so I think I was one of the pioneers in the subject of living. And that was great because I could really take people in many different directions.

[Lauren Everts]

Is it so crazy to see Instagram now with all of these women that are doing the stuff that you did?

[Martha Stewart]

But, no, I taught them. Last night. Last night, I went to the Chateau Marmont. Okay. And there's Phineas. My. My granddaughter is madly in love with both Phineas and Billy. She loves their music more than anything. She is. She follows every word they say. And so that's Jude. And Jude, she's gotten to meet Billy. She. She. She didn't come out with me. I said, if you come, you'll might. You might meet Phineas this time. But she didn't come from New York. She has homework. You know, she's a. She's 14. She has too much homework. I said hi to Finney. He immediately. He immediately recognized me. And, well, he recognized me. This. I mean, you know, a lot of guys don't know who the heck I am, but he knew who I was. And he said, martha, my mom raised us on your food and your recipes, and you made her happy, and I thank you for that. And blah, blah, blah. And we have a couple other coincidences in our lives. And it was so nice to hear him say that, you know.

[Michael Bostick]

Oh, I told my mother, you know. Cause my mom tunes in a few times. We've done this for a long time. And I told her that we were doing this today, and she almost fell out of her chair.

[Lauren Everts]

So did my dad. My dad said, lauren, at Thanksgiving dinner, we went around the table and we said, who would you love to meet before you die?

[Michael Bostick]

And it's hard to get a compliment.

[Martha Stewart]

Oh, your father' said that?

[Lauren Everts]

My father said that? My father said that?

[Michael Bostick]

Well, her father's a restaurateur and host, and he created this space for a long time. But anyways, the point is, is my mother doesn't give compliments lightly. And when she heard this, she was like, all right, now you'll get a compliment.

[Lauren Everts]

I mean, I used to live off your champagne. I think it was shallot Champagne vinaigrette.

[Martha Stewart]

Oh, the best. With a little mustard. A little Dijon mustard. Right?

[Lauren Everts]

The best. The best of the best. How do you know when something is good versus just popular?

[Martha Stewart]

I have very good taste, and I know if it's good or not. We're getting laughs here. No, but I do. And and you know, there's a lot of things are popular that aren't so good.

[Lauren Everts]

Okay.

[Martha Stewart]

You know, and, and there's, and in this day and age that we're into, we've been in for the last, you know, year, for example, there's a lot of popular things that aren't so good. Right. We have to overcome all that stuff.

[Lauren Everts]

Is your taste natural or acquired?

[Martha Stewart]

I think my taste is absolutely born into me.

[Lauren Everts]

It's born into. Do you remember the first time that you, you like, can recognize that you had taste? Was there a moment?

[Martha Stewart]

Oh, like maybe when I won my first blue ribbon at a flower show for the women's club in Nutley, New Jersey. And I, and I created a flower arrangement that I knew would win because it was so beautiful.

[Lauren Everts]

What are some things that you can think of that you see on Instagram that you don't think are tast.

[Martha Stewart]

Tasteful? Oh, there's so much stuff that's not, that's.

[Lauren Everts]

Give us some Martha. No taste.

[Martha Stewart]

It's, it's, it's, it's the first of all, it's the, it's that voice, that guy's voice. I hate his voice so much. You know, the guy is giving instructions all the time. Kind of high pitched voice, you know, it's the voice of a robot, you know? Yeah, that voice. Okay.

[Lauren Everts]

That has no taste.

[Martha Stewart]

That voice. No, that is an awful voice. It does get your attention, but it's a very. And I don't like that. That same voice is used for so many sometimes good projects.

[Michael Bostick]

Like the AI voice is what you're talking about.

[Lauren Everts]

So you don't like that voice. What about.

[Martha Stewart]

But it was based on a person's voice because that is an announcer's voice.

[Michael Bostick]

Oh, he's going to the old radio.

[Martha Stewart]

Yeah, but, but it's worse than any voice that was ever on the radio.

[Lauren Everts]

There's no taste in that voice.

[Martha Stewart]

I don't like that voice.

[Lauren Everts]

What are other things that you see online? Like, is it food? Is it drinks? Is it outfits? What is it?

[Martha Stewart]

I learn a lot on Instagram. It's funny, but I really do. I love, I love techniques and I like to learn a better way to do something. I know how to do a lot of things, but if I can find a better way to do something by watching. And I learned by watching. I've learned how to cook by watching the great chefs all over the world cook. That's how I teach myself. And so if I can learn by watching, I mean, I learn so many things. But you have to Sometimes turn the sound off that garish music that they play. I mean, it's pretty boring, some of that music and crazy, crazy noise. But the techniques are there, so you learn.

[Lauren Everts]

Are you always this efficient? Have you always just been naturally efficient?

[Martha Stewart]

Yeah, very much so.

[Lauren Everts]

Ever since you were little?

[Martha Stewart]

Yeah. I'm the second oldest of six kids.

[Lauren Everts]

Okay.

[Martha Stewart]

And we lived in a modest house with very little money. And we had to be efficient. We had to get everything done in the right amount of time. We had to be. We had to cook the best food we could possibly cook with the resources at hand. You know, we never went on vacations. We couldn't afford to go on vacation. Our vacation was going to a friend of, like, a relative's house on a little lake, Pines Lake, and we all pile into the Chevy and drive up to Pines Lake and go swimming and had a very. And took. We took a picnic, usually with us. But that was our vacation for years and years. I hadn't been anywhere by the time I was 18 years old, nowhere.

[Lauren Everts]

Wow.

[Martha Stewart]

I mean, I'd been to New York, working. I was a model and doing all that stuff, but I hadn't been to Europe or. I hadn't been to Florida. I hadn't been anywhere. I had been to Washington when I was 16. I remember I had a rich girlfriend who had a convertible, a Cadillac convertible, given to her for her 16th birthday. Diane Sawyer. Her name was another Sawyer. Diane Sawyer.

[Michael Bostick]

And just similar to the same name.

[Martha Stewart]

Yeah, her name was really Doreen Sawyer. Doreen. And so it had white leather, leather upholstery and red Cadillac with the great big fins, you know. So we piled in and we were given permission to drive to Washington, D.C. for the weekend to see the monuments. And why our parents let us go, I'll never know, because we got into so much trouble. Like, we got almost kicked out of our hotel for making noise. And, you know, we were bad, but that was our. That was like, the furthest I had been other than Buffalo, on the train to visit my grandma.

[Lauren Everts]

You seem like a good time.

[Michael Bostick]

What were your parents like?

[Martha Stewart]

My parents were. Well, my mom was a schoolteacher, and she was a very good cook, and she was a very efficient. She. Talk about efficiency. She was ultra efficient. And she sold all our clothes.

[Lauren Everts]

Wow.

[Martha Stewart]

All our clothes. I had beautiful dresses and, you know, lovely things, and mom made everything. And then my father was a salesman and he sold pharmaceuticals, like for Aerst or for Pfizer. I got that big commercial for Pfizer because my father had worked for Pfizer many Years ago. Fun fact for the COVID vaccine. They loved that I had. My father was a Pfizer employee.

[Michael Bostick]

So were your parents. I know you started your entrepreneurial career. Like, was it 42 is when you really got cooking on your own thing?

[Martha Stewart]

Yeah, but I had been an entrepreneur already because my, you know, I've been. When I was like 8 years old, I was doing all the neighborhood parties.

[Michael Bostick]

Were your parents able to see some of the great.

[Martha Stewart]

My dad knew and. Oh, yeah. My mom lived till 94, so she saw everything. But dad died earlier, but he got to see a little bit. I was married by the time he passed away, but he got to see.

[Michael Bostick]

And were they surprised or they knew.

[Martha Stewart]

I think my dad knew that I was hardworking. They encouraged hard work. We're a Polish stock. We're hardworking people. People.

[Michael Bostick]

Do you think with this, with the. The current generation, that. That has to be at the. At the focus, no matter how creative it is at the center of what you do, it's always hard work?

[Martha Stewart]

I don't think so anymore. There was never luck. I mean, it's not luck, but now I think it is a lot. I think there's more luck involved. I mean, and also if you're extra beautiful, that. That gets you a long way now because it's visual. You know, when I was growing up, it wasn't all there were. There was hardly a television. And now, I mean, everybody. We were the last family to have a television on our street. And I was already almost a teenager before we had a television.

[Michael Bostick]

And how do you think about career longevity? Because I agree with you that I think it's. It's a lot easier these days to stand up quickly and stand out. But then when you think about the length of a successful career.

[Martha Stewart]

Oh, well, I don't know yet, because everybody's still in their early 20s or, you know, the ones who are. Who have adopted TikTok and adopted Instagram and. And whatever else is coming down the pike. They. We don't know yet. We don't know what their longevity is.

[Lauren Everts]

Right. But you've seen people's career come and go. Is there a secret to the longevity that you've had?

[Martha Stewart]

Well, you see a Meryl Streep, for example. I saw Meryl Streep in her first movie, and now I'm seeing her in her next, you know, the most recent movie. That. That is longevity. Yeah, that is extraordinary. And you see. Oh, Helen Muren. Oh, I just watched her in the. The Fabulous Mobland. Have you seen Mobland?

[Lauren Everts]

Should we Watch it.

[Martha Stewart]

Oh, my. The best thing on TV this year.

[Lauren Everts]

You've never told me about it.

[Michael Bostick]

I watched the whole thing.

[Lauren Everts]

Okay. Can you believe he watches shows and doesn't invite me to watch?

[Michael Bostick]

Listen, we have got.

[Martha Stewart]

When do you watch it?

[Michael Bostick]

I sneak. I'm like you. I sneak the iPad pad into the bed. I even. I kind of go under the covers.

[Lauren Everts]

I settle the debate. I. I sneak something else in the bed. We were gonna ask you what you think. I sneak food into the bed. But hear me out. I have a tray. Like a Martha Stewart tray. It's a wicker tray.

[Martha Stewart]

Yeah. On little legs that sit on your bed.

[Lauren Everts]

It has my little. My magazines. I sometimes put a flower. I have an ivy mug.

[Michael Bostick]

Be honest with Martha. Be honest. That is 1 out of 20 times the train.

[Lauren Everts]

But the 1 out of 20 times do. Is that okay to eat in bed?

[Martha Stewart]

Yes, of course it's okay to eat in bed.

[Lauren Everts]

He thought you were gonna agree with me.

[Michael Bostick]

That's a devastating answer for me.

[Martha Stewart]

But how big a bed?

[Michael Bostick]

It's a big bed. Big bed. It's a big king. The wide one. Not the long one. I wish I was a little taller, but it's the.

[Martha Stewart]

So you have the wide king. Yeah. See, I have double beds and I've never had a king bed in my life.

[Lauren Everts]

So you get to sleep alone?

[Martha Stewart]

No, I like to sleep with somebody in a small bed.

[Lauren Everts]

In a double bed. I'm trying to think how that would work.

[Martha Stewart]

And there's no room for a wicker tray with food on it.

[Podcast Host/Announcer]

Okay.

[Michael Bostick]

Maybe I gotta get us some wickets.

[Lauren Everts]

Would you ever do a. Be. Ever do a meal in bed?

[Martha Stewart]

It's not my thing.

[Lauren Everts]

It's not a thing.

[Michael Bostick]

Thank God.

[Lauren Everts]

Okay, I just found out.

[Michael Bostick]

I don't think it's a thing.

[Lauren Everts]

It is a thing.

[Martha Stewart]

It's not. I don't. I don't take food.

[Michael Bostick]

You know why?

[Martha Stewart]

Because you take food to bed.

[Lauren Everts]

Usually no food in bed.

[Michael Bostick]

She's lying about the tray and the flower and the presentation.

[Lauren Everts]

I'm not lying.

[Martha Stewart]

I'm going to send. What does she sneak into bed?

[Michael Bostick]

It's. Whatever it is. It's crumbs. There's crumbs everywhere. There's solid.

[Lauren Everts]

Big mistake to sneak a chia seed tea in bed.

[Michael Bostick]

Tea. And spilled it all over the bed. So all the tiny chia seeds were just over there.

[Lauren Everts]

It wasn't good. What do you do when you get.

[Martha Stewart]

I once ate a pomegranate in bed.

[Lauren Everts]

Oh, see, you can't. That's a pomegranate.

[Martha Stewart]

On. On Purpose. I wanted to see if I could eat an entire pomegranate without getting any stains on the sheets.

[Lauren Everts]

That's a great commercial for a laundry detergent.

[Martha Stewart]

It's so great.

[Lauren Everts]

You should do that.

[Martha Stewart]

I did it. I did it with. Oh, you did it.

[Lauren Everts]

Checked off the bucket list. You did it.

[Michael Bostick]

I think Lauren does the opposite. I think she eats in the bed and sees how many stains she could get on the sheets, and then I'm left to.

[Lauren Everts]

You stain the sheets, too. Let's be real.

[Martha Stewart]

So do your children eat in bed, too?

[Lauren Everts]

Yeah, they do.

[Michael Bostick]

No, but I try. I'm trying to put a stop to it right away because our son came in the other day and he said, mom said I can eat in the bed. And there was cr. I was like this, trying to go to sleep.

[Lauren Everts]

Yeah.

[Martha Stewart]

No, no. Then they get on the floor.

[Lauren Everts]

Yeah, the dogs.

[Michael Bostick]

It's the dog. What about the dogs?

[Martha Stewart]

Are they allowed in the bed?

[Michael Bostick]

Yes, on the foot of the bed.

[Lauren Everts]

Are your dogs allowed in your bed?

[Martha Stewart]

Chow Chows. Wouldn't think of coming into a bed, huh? Chow Chows are regal.

[Lauren Everts]

I need a chow Chow.

[Martha Stewart]

And they. And they sit in the doorways and they guard. They're guard dogs. So they. One is in one doorway and one's in the other doorway.

[Lauren Everts]

Are you listening to this, Lauren? That's smart.

[Martha Stewart]

Yes, those are wonderful dogs. Chow Chows. And now Frenchies like to come into bed. Okay, I have three Frenchies.

[Lauren Everts]

And do they come in your bed?

[Martha Stewart]

They can.

[Lauren Everts]

Okay.

[Martha Stewart]

But I have four cats, and the cats have priority.

[Lauren Everts]

Wow.

[Martha Stewart]

Yeah. They get to. They get to come into.

[Lauren Everts]

All in the double bed.

[Martha Stewart]

Yeah.

[Michael Bostick]

Where do the Hawks sleep?

[Martha Stewart]

They're outside.

[Lauren Everts]

What do you do when you sit next to the boar at dinner?

[Martha Stewart]

Talk to the other person on the other side. Make excuses. Go to the bathroom a lot.

[Michael Bostick]

If we go to dinner tonight and I see you getting up, going to the bathroom a lot, I'm going to be really insecure with myself. Quick break to talk about one of our favorite supplements, something that Lauren and I take every single day, especially when we're training and working out, and that is Kion Aminos. If you're struggling with low energy, losing strength or plateauing in the gym, or if you're trying to lose fat, Kion Aminos can be the unlock that you've been looking for. Like I said, Lauren and I have been taking this for years now. Ever since we had their founder, Angelo on our podcast. He's become a friend. And these are the Aminos that we trust. Here's the thing essential amino acids are absolutely what they sound like. They are essential for your body. Some of the benefits that we've noticed since taking them is improved muscle tone, strength, fat loss and faster recovery. Most importantly, consistency of body composition. When we're traveling, we take the little travel packets, we bring them on the plane, we take them throughout the day. If we feel like we have a day where we're not getting enough protein, we'll add these into our water. It also spices that water. It makes it taste a little better so we're hydrating. And like I said, this has quickly become a go to our family takes it, we take it. What I've personally noticed I have better energy recovery and way more consistency in the workouts. I also feel like I'm leaning out and getting stronger. And even on rest days, especially if I skip a meal by accident, which I do sometimes when I get into work mode. These kions are an excellent way to stay on top of my nutrition. Of course, they're sugar free, non gmo, vegan, super easy to digest and they mix right into water and it actually tastes good. I like the mango flavor. It's got all nine of the essential amino acids which are critical for body composition and staying consistent in the gym. So check them out. Of course we have an incredible offer for our listeners and viewers. Visit get getkeon.com skinny for 20% off again, that's getkeon.com skinny for twenty percent off and I highly suggest you check out the episodes with Angelo. Just search Skinny Confidential, Angelo Keon and it'll pop up. Let's talk about Haya Children's vitamins. Lauren and I absolutely love being partners with Haya because we put such an emphasis on supplementation for adults. Talking all about different things that we take, making recommendations on this show. But here's the thing. We're mostly talking to the adults. Let's not forget about the children. This is why Lauren and I have been longtime partners of Haya. Here's something that keeps me up at night as a parent. Our kids are the first generation growing up on ultra processed foods and the long term effects. We're only beginning to understand them. So while everyone else is promising to hit the gym in 2026, I'm focusing on something that'll actually stick. Better nutrition for our kids. That's exactly why Haya exists. To give parents a real solution in a market flooded with products that prioritize candy like appeal over actual nutrition. Some children's vitamins on the market contain up to 7 grams of sugar per serving and are stuffed with artificial additives and petroleum based dyes. Haya took the opposite approach. Zero sugar. Gummy junk. Just clean nutrition and here's something every parent needs to hear if getting your kids to eat vegetables feels like an impossible daily battle hi. As new kids daily Greens plus Superfoods is a total game changer. It's basically chocolate milk stuffed with veggies. It's greens powder that's packed with 55 plus whole food source ingredients. Just mix one scoop of milk or any non dairy beverage and watch them actually enjoy something that's secretly fueling their growing bodies. And of course we've worked out a special deal with Haya for their best selling children's vitamin receive 50% off your first order to claim this deal you must go to hyahealth.com skinny. This deal is not available on their regular website. Go to H I-Y-A H-E-A-L-T-.com skinny and get your kids the full body nourishment they need to grow into healthy adults.

[Podcast Host/Announcer]

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[Lauren Everts]

So if you want to try a.

[Podcast Host/Announcer]

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[Lauren Everts]

How did you prep for Sports Illustrated magazine? Was there prep involved?

[Martha Stewart]

Oh, God, yes.

[Lauren Everts]

Okay. What did you do?

[Martha Stewart]

Well, first I had to ask my daughter, who's very critical. I had to ask her if I should do it because they called me. I think it was, I think it was November. They called me. Was it November? Yeah, November. They called me, they said, would you pose for a Sports Illustrated swimsuit cover? They asked. They said I could be a cover. So I said, yeah, of course. And, but I asked my daughter, should I do it? And she, they, she said yes. My daughter said, go for it. It. Which was very nice, you know, generous of her. So then I got, I went to the gym every single day, okay. Without fail. I did a lot of exercise. I got waxed all over several times. What else did I do? Waxed. I got my hair colored. I got. Took care of my nails. You know, I tried. I tried to do all the right things.

[Lauren Everts]

What are you doing in the gym? Are you weightlifting? Are you doing Pilates? Is it a medley?

[Martha Stewart]

Monday, Wednesday and Fridays are usually the weightlifting with Sean.

[Lauren Everts]

Okay.

[Martha Stewart]

Sean is so happy, but please mention him on this program.

[Lauren Everts]

We will. Sean.

[Martha Stewart]

No, Sean. He could somehow people tell him when I mention his name and. And he's a. He's this very, very nice man with grown children. And he's a very clean, pristine gym in my town. And I go there at 6:30 in the morning, so you have to be there on time. And so he did some weightlifting with him. We do weights, we do some training stuff, you know, with one of those straps, you know, squats and stuff. What else do we do with him? Oh, balance. Balance boards. I just gave him all my. All my balance boards too, which he was very happy about. And the other days I go to Pilates Tuesdays, Thursdays and Saturdays with. And there's a little studio in my town that's called the Bedford Pilates studio. And private, private teacher. Janice, her name is. And we do everything.

[Lauren Everts]

Do you love living in a town that's. That's small and simple as opposed to like a New York or la?

[Martha Stewart]

Well, I choose to live out. Out of the city. I have an apartment in the city where I change my clothes and stuff and my grandchildren live in the city. So I go to see them as frequently as my daughter allows, which is not very frequently and because they're too busy. But my daughter, my granddaughter goes to Alvin Ailey Dance. Dance three times. No, four times a week. She goes after school and for like she gets home at 7:30 at night. So if I'm in the neighborhood, I pick her up and take her home because I don't like her with her giant backpacks going into the subway. She's only 14.

[Lauren Everts]

I know.

[Martha Stewart]

And she has hair longer than yours.

[Lauren Everts]

She does, yeah.

[Martha Stewart]

Down to her knees. Wow.

[Michael Bostick]

For people that don't. It's crazy for me to think about a young girl like that doing that because we have. I have a young daughter and I.

[Martha Stewart]

Can'T imagine it's scary in the city, but she's. She is not at all afraid.

[Dr. Duval Bonusali]

Yeah.

[Lauren Everts]

It's just like.

[Martha Stewart]

And she's not. But she's not. She's. She's cautious, you know, she's cautious, but she's not careless. But she's not Afraid. And, and I keep saying, you know, I'll send a car for you every day. And she doesn't. She'd rather take the subways faster. She said okay, but that's, but you know, she's 100 pound. Backpack. Yeah.

[Lauren Everts]

What is with the backpack?

[Michael Bostick]

Well, we all did it. I mean we have.

[Lauren Everts]

I know, but I don't think it's. Everyone has back pain now.

[Martha Stewart]

No, they don't. She doesn't have back pain. She's strong as an office.

[Lauren Everts]

I mean we, us at our age have back pain. And I blame the Jans.

[Michael Bostick]

No, if I sneeze wrong, my back's up.

[Martha Stewart]

Yeah, yeah. But anyway, so she, she goes and, and, and I, I try to pick her up and then she'll. She might have a friend who lives in the neighborhood coming home too. That's always fun to get an, another viewpoint on stuff.

[Lauren Everts]

So do you, do you like living off grid when you are off grid?

[Martha Stewart]

Yeah, yeah, yeah. But I come, I come to New York probably at least five days a week.

[Lauren Everts]

How, how simple is your life when you're in Bedford?

[Martha Stewart]

Not very simple.

[Lauren Everts]

No. Why isn't? Why is it not?

[Martha Stewart]

Because there's so much to do.

[Lauren Everts]

Okay.

[Martha Stewart]

I have a real running operation up there. You know, we have employees that work there also. We do TV from there. We do a lot of our social media from there. I'm the chief gardening officer of Scott's Miracle Grow now. And so I do a lot of gardening stuff for them. I'm now the ambassador for cast iron enamel. Cast iron for Kohler. And that's a big job. Kohler plumbing fixtures. We're going to Milan after the Olympics. I then have to go back to Milan for the big ambiente. What is, what's it called? Oh, Salone. Yes, Salone, the beautiful home fashion convention there. So I do those kinds of things too. But I advise companies too on the side.

[Michael Bostick]

How do you decide which companies are on opportunities to say yes to and which ones to say no to?

[Martha Stewart]

Well, there's several, several reasons to join something. One is compensation. One is. Is the product something I really like? I won't, I won't, I won't do that for companies that I don't like. And both of those companies I like a lot. They're. They're old family companies which have established themselves as leaders in their industry. And I like that. And I, and I can be a help. And they can help me too, too. So it's fun.

[Lauren Everts]

What is your real nighttime routine? When do you start to wind down and what does it look like.

[Martha Stewart]

Depends on when I get home. I mean, I'm usually out late during the, during the week. If I'm. If I'm in the city, I usually have a dinner in the city. Because to drive home. If a normal time to get home, say for a seven o' clock dinner at home, I'd have to leave. You have to leave two hours because the traffic is so horrible. So I usually stay in and have a dinner, business dinner or a friend dinner. And then I get home and then I check everything, go pet my horses and take care of the donkeys. And you know, people have done that already, but I take care of this. I just check on everything and then I do my mail on the mail is horrible. That's. That's one of the worst things. And when you're somebody, like, you probably have the same thing. Don't you get a lot of packages?

[Lauren Everts]

I get a lot of packages.

[Martha Stewart]

Oh, my God.

[Lauren Everts]

System. Gotta have a system.

[Martha Stewart]

I. I forbid them to disappear because then I can't send thank yous for stuff.

[Lauren Everts]

Do you send a thank you for every package?

[Martha Stewart]

Oh, I try. I try very hard.

[Michael Bostick]

You're similar in that way. Lauren does that. She does that for us, which I'm grateful for because.

[Martha Stewart]

Yeah, you have to have somebody keeping track because, because you're acknowledging, you know, a gift or, or a sample of something that you know. So. So I have to do that. I go through that stuff. I go through the mail. I separate. This was to jc. JC is my business manager. So he gets the bills and the receipts.

[Lauren Everts]

That's fun.

[Martha Stewart]

And then Nikki gets all my thank yous and all other stuff that she has to file. She gets her pile. And then the gardener gets stuff. If I get a catalog or something that he has to look at. And then, you know, different people that all get separated.

[Lauren Everts]

It seems like you do have a lot of systems in place to make things efficient.

[Martha Stewart]

Oh, yeah. Oh, it helps. It helps. And memos. Oh my gosh. The memos that I write on Sunday nights.

[Lauren Everts]

What's the memo that you write on Sunday night? You have to. A tik tok will go crazy for that.

[Martha Stewart]

What's the. Oh, I should write. I should probably publish a menu. A menu. A memo. Because it goes to. I have dls. Do you know what dls are? Direct lists.

[Lauren Everts]

No, tell us about it.

[Martha Stewart]

So you can. Well, a direct list is like housekeepers. Direct lists.

[Lauren Everts]

Okay.

[Martha Stewart]

I have three housekeepers. They each get a copy.

[Lauren Everts]

Okay.

[Martha Stewart]

I have driver lists. I have two drivers. They have to get their DLC Then I have all the groundskeepers. They have to get their memo.

[Podcast Host/Announcer]

Okay.

[Martha Stewart]

So it's called to do week of to do. It's a horrible memo.

[Lauren Everts]

And are you writing this by hand?

[Martha Stewart]

No, I'm typing it on the screen.

[Michael Bostick]

So you have to organize all of this and fan it out to everyone to make.

[Martha Stewart]

Because on. During the weekend, I've been taking verbal notes on my. And my. You know, I dictate all the notes of what has to be done on the properties.

[Michael Bostick]

Well, I think, you know, people will look at.

[Martha Stewart]

Your trees have to be pruned. I'm the only one who's going to notice that. That the catalpa trees have to be pruned.

[Lauren Everts]

Yeah.

[Martha Stewart]

Okay. Who else is going to notice?

[Lauren Everts]

I get that she's constantly refining it.

[Michael Bostick]

Ready? I'm taking this as inspiration. I'm walking around this office. There's a dead plan in the corner. I'm gonna start doing these DL you should do this.

[Lauren Everts]

You. You need to constantly be refining like she is.

[Michael Bostick]

And then Lauren walks by me and she goes, this is a reflection on you.

[Martha Stewart]

That's what I said.

[Lauren Everts]

I said, this is a reflection on you. Well, as everything needs to be dialed.

[Michael Bostick]

Out, that's coming in. She's going to see your dead plants, going to make your whole company look.

[Lauren Everts]

She just looked at the flowers. She's looking at it.

[Podcast Host/Announcer]

You have to.

[Lauren Everts]

You have to be presentable.

[Martha Stewart]

I like your color spectrum there.

[Lauren Everts]

Oh, thank you. You know what?

[Michael Bostick]

Actually, we've evolved it a little bit. I'm going to show it to you after.

[Martha Stewart]

Is that makeup on the bottom?

[Lauren Everts]

That's all Michael. That's Michael's company.

[Michael Bostick]

I'm going to show it, but I've changed the colors a little bit because I feel like it.

[Martha Stewart]

That's not a normal spectrum.

[Michael Bostick]

No, I know, but don't you think it.

[Martha Stewart]

No primary colors except for black.

[Lauren Everts]

Ooh, is that a good. So that's a good thing.

[Martha Stewart]

Yeah.

[Michael Bostick]

This is the blue spectrum where I incorporated a little bit of masculine undertone, but a little bit of green.

[Martha Stewart]

More olive green.

[Lauren Everts]

Yeah.

[Martha Stewart]

So you have olive green in that one.

[Michael Bostick]

Because don't you feel like it was.

[Martha Stewart]

A little too much of a. Yeah. You have no oranges or greens. Yeah.

[Michael Bostick]

So we changed that, but.

[Martha Stewart]

Or yellows.

[Michael Bostick]

Just changed it up.

[Lauren Everts]

So when you're refining, you do need to do a book called Martha's Memos. That would go viral.

[Martha Stewart]

No, I'm just. Just writing the introductions to a bunch of chapters in our newest 103rd book called the Martha Way. So that's going to answer some of your questions. So it's chapter by chapter of what is my the Martha way to do something.

[Michael Bostick]

When you get to 100, you're going.

[Lauren Everts]

To like that, going to crush it. And I'll tell you why that is. The questions that I have for you is how you do these little things that maybe I want to know, like how you do each system. The memos thing to me is so interesting. It's like you want to see behind the scenes of that. That'll be my favorite Martha's way.

[Martha Stewart]

The team wanted me to ask the Martha way.

[Michael Bostick]

The Martha way about your perspective on the modern trad wife.

[Martha Stewart]

And I love the trad wife. But they've been quiet lately.

[Lauren Everts]

They have been quieter.

[Martha Stewart]

Yeah.

[Michael Bostick]

Well, it's a controversial topic. Some people really leaning in. Some people.

[Martha Stewart]

What is your favorite but even. What's your name? Nadia. I love Nadia.

[Lauren Everts]

Naya.

[Martha Stewart]

No, no, excuse me. Nara Aziza. That one. I love her. And I also love the farmer. I love her.

[Lauren Everts]

Ballerina farm.

[Martha Stewart]

No, I love her.

[Michael Bostick]

I thought she was gonna. I like her too. I like, you know.

[Martha Stewart]

But I'm the original trad wife.

[Lauren Everts]

Oh, yes, you are. I am.

[Martha Stewart]

I did a mistake. I had pigs.

[Lauren Everts]

Yep.

[Martha Stewart]

I made my own prosciuttos on the back steps. And the great big crocodile. I. I had goats. I milked my goats. I made cheese. You know, I did all that in. I didn't do it on a big fancy farm like, like Ballerina does, but. But I did all that.

[Lauren Everts]

How did you have the foresight to mix that with entrepreneurship? Was it just natural?

[Martha Stewart]

It evolves.

[Podcast Host/Announcer]

It evolves.

[Martha Stewart]

And just like they're doing, they're evolving all their businesses now. You know, Ballerina Farms has all kinds of products now. They're selling beef and milk and cheese products, all kinds of stuff. Nara is selling fashion now. She's into fashion and raising the little babies. I love all those. I love those girls.

[Lauren Everts]

Do you think it's a shtick or you think she's like really being serious?

[Martha Stewart]

I think it's a very clever way to get your attention.

[Podcast Host/Announcer]

Yep.

[Martha Stewart]

And I didn't have any of that. I didn't have social media. Can you imagine if you had something? I had to do it with public relations. I had to get all these newspapers to write articles about it. I have all those articles, full page articles about it about what's Martha doing at the farm. You know, farm ET I had a farm at, you know, didn't even have a farm.

[Lauren Everts]

What. Can you imagine that if social media existed when you were doing what you were doing, it would be insane. It already is insane.

[Martha Stewart]

Oh, it was. It was insane the way I was doing it. I was very proud when I first started the magazine that I had never spent one cent on advertising. And I still got a giant contract with Kmart. And then Kmart taught me all about advertising, because they spend the first time. The first year of my products at Kmart. I know all this because I'm writing an autobiography, and it's all fresh in my mind. Kmart spent $25 million the first year of my products. And guess how much merchandise we sold.

[Lauren Everts]

How much?

[Martha Stewart]

A billion dollars. That's how good it was.

[Michael Bostick]

I don't know if you get those returns anymore on that kind of spend. I wish you did.

[Martha Stewart]

No, I don't know if you do or not.

[Michael Bostick]

I don't think.

[Martha Stewart]

It depends on what the product is.

[Michael Bostick]

Yeah. Speaking of products, you want to bring Dr. Duvall in here and talk about what your latest product.

[Martha Stewart]

Absolutely. Our newest thing.

[Michael Bostick]

Okay. So right before you got in here, we were going down. We went down a lot of windy roads. But we're talking about products specifically now. And I want to talk about what you two are building because I think it's an interesting evolution of your career. And I guess to start, how did you two connect and get introduced in the first place?

[Dr. Duval Bonusali]

We were actually in Miami at an event. Miami wine and food, if I'm not mistaken. Separately.

[Martha Stewart]

We were there separately.

[Dr. Duval Bonusali]

Separately, yeah. We bumped into each other, started talking. I think at that time, had a case that had gone viral. I do a lot of scar work, and she had recognized that. We just started talking about lasers and skin care and then science. And she actually had a lot of ingredient questions for me, which I was a bit taken aback for, because she had, like. We talked saffron, all these very, like, really interesting things where our worlds kind of collide. We talked for, I don't know, probably like, 45 minutes to an hour. We reconnected a couple years later, and she actually ended up becoming the first person who ever came to my office when I opened it in Hudson Yard.

[Lauren Everts]

So when you go to his office, what is the Martha special? Like, what do I need to ask for when I go?

[Dr. Duval Bonusali]

So, I mean, Martha is. Well, it's Martha's office. It's not mine anymore, so she kind of owns it. But no, I think, you know, our relationship has certainly evolved. We did a fun facial for her recently. We had lasers and things like that. I think the interesting thing with a lot of, you know, Whether it's aesthetics, beauty, all these things, it's about, like, preservation and a lot of what our worlds look like, they overlap. Right. Like, we talk about nutrition, how you eat. You know, I think a lot of how I kind of approach medicine is more preventative. And it's thinking about, like, not just if somebody comes in, how do I fix it? It's more. How do I keep them a certain way?

[Lauren Everts]

Are you guys a fan of the micro needling?

[Dr. Duval Bonusali]

For sure.

[Martha Stewart]

Oh, I. I've had it. I've tried it once.

[Lauren Everts]

Okay.

[Martha Stewart]

And it was. I think it was painful and exhilarating.

[Lauren Everts]

Yeah.

[Martha Stewart]

And a little scary.

[Lauren Everts]

Yeah.

[Martha Stewart]

And probably useful.

[Lauren Everts]

Yeah.

[Dr. Duval Bonusali]

So, yeah, microneedling definitely helps. It's a bit of. So as a guy, we have a. This is a secret between us, you know, but we have a lower pain threshold, I think, and so it's a secret. So I get a little bit more nervous. But the effects are certainly there. Whether you have, you know, scarring, just want to retexture or even pigment. Sometimes it actually does help.

[Lauren Everts]

So I told you off air that I struggle with hyperpigmentation. I don't know if it's from pregnancy or from birth control or the sun or whatever it is. Which product or which ingredient would you put me towards with that?

[Dr. Duval Bonusali]

So honestly, it depends on what the reason is. So again, if it's melasma from hormonal stuff post pregnancy, it's a little bit different than.

[Martha Stewart]

But not on your face. You don't have any.

[Lauren Everts]

I do. You can't. It's. You can't see it because it's a lot of makeup. Lot of makeup. There's a big one right there. But there's a. I kind of have a mustache.

[Michael Bostick]

What?

[Lauren Everts]

Yeah, I do. It's hyperpigmentation.

[Dr. Duval Bonusali]

It's okay, we got it. We'll take care of it.

[Michael Bostick]

But no, there's your phone number right after this.

[Dr. Duval Bonusali]

No, but there are. And it look.

[Martha Stewart]

So.

[Dr. Duval Bonusali]

And this is the. The truth about beauty. Right. It's. Sometimes people come in. There's a lot of things on the Internet that you. You see and people trying to sell you things. We always approach it with science. And. Yeah. You know, my whole is. My rule is always less is more. So if we can do it with topicals or even prescription products, that's always first attempt. You can do certain lasers, like a 1927 nanometer laser specific to pigment.

[Martha Stewart]

So I remember, like 1927 nanometer.

[Podcast Host/Announcer]

I know.

[Lauren Everts]

I'm gonna come see you.

[Dr. Duval Bonusali]

Yeah. But it's. And then also, like, how do you? So a really interesting thing is even how we approach. So we have a supplement that we worked on. I'm pretty, I think, notorious for not loving supplements. I've been in press and media saying that most of the supplements out there are not. There's not much science behind them, but there are certain ingredients that are really powerful. So there's something called polypodium leukotomies. It's not meant to replace a sunscreen, so I'll never say it as a dermatologist, that you can replace sunscreen, but it's truly a supplement. So there's a lot of data around this supplement where, let's say you're out in the sun and it takes an hour to get a sunburn, and it might take now an hour and a half to two hours. You get a little extra layer of protection as an antioxidant.

[Martha Stewart]

This is what. Definitely worth it.

[Lauren Everts]

Yeah.

[Martha Stewart]

Taking it, it really works.

[Dr. Duval Bonusali]

Yeah.

[Michael Bostick]

How much, Martha, do you think about the sun? Especially now that I'm hearing this with gardening, being outside. Right. Like, has that always been something you've thought about or.

[Martha Stewart]

Oh, absolutely, absolutely. No, I. I have. I have good skin as a result of being careful and. And it really makes a difference to be, to be aware and to be protective. Hats cover up, you know, clothes, you know, cover yourself up. Don't expose your skin, you know, for lengthy periods of time. Outside, I'm outside all the time, but I try to protect myself.

[Michael Bostick]

Out of curiosity, with the Rolodex you have and the. Basically the connection. What caught your eye about Dr. Duvall when you guys started talking that.

[Martha Stewart]

Well, he liked talking about it and he liked to think about it, and we started to talk about skincare and I've always wanted. I'm fascinated with skincare and I want products that really work. I don't want. I love to try stuff. I try everything and. But. But I wanted to zero in on stuff that was really going to be efficacious. And I think we have come up with both so far. Two very efficacious products. A serum, which is applied morning and for me, noon and night. I love. I love my serum Hour serum and then the night cream, which just was introduced a couple weeks ago. And that is a very real, rich, wonderful cream. Dr. B. I leave the. I leave the description of the contents up to him, but it really works.

[Dr. Duval Bonusali]

I will say, Martha sets a very high standard for what excellence is, and so it's a very humbling task to try to approach it. But, you know, I think that's what makes this relationship so great.

[Lauren Everts]

When you guys were creating this, what are the non negotiables in it?

[Martha Stewart]

Intense smell.

[Lauren Everts]

Okay.

[Martha Stewart]

Stickiness, oiliness, greasiness, color, anything unpleasant and just ineffectiveness. You can tell really fast if something is not effective.

[Dr. Duval Bonusali]

Exactly. So we have 350 official advisory board member dermatologists and probably almost 800 unofficially. So it had to work, right? Because we wanted to. Martha has an incredible platform and she's truly an icon. What we really thought about though is how do we give science a platform? And she's been kind enough to kind of give elevate so many dermatologists. We've used dermatologists for testing, we've used them for feedback. Everything from what products to make, how well they work. I think in a world where, again, marketing is so powerful, sometimes you have to go back to the basics and you know, how. What better way than having 350 of your closest scientific friends to be able to guide you again? I don't think that's ever happened before. And, and we love that, you know, we love that community that we've been able to build.

[Podcast Host/Announcer]

All right. You guys know that feeling when something feels off with your body, but you finally bring it up at your annual and the doctor just seems so rushed. Maybe you're told everything's fine because the numbers say so, even though you know something isn't right. I've been there and it's honestly so frustrating. Traditional healthcare doesn't always leave room for context, follow up or real conversation. Life is busy, we all know this. And appointments are hard to schedule. And sometimes it feels like you're left to figure out things on your own. That is why I personally am so excited to partner with hers. What they're doing is they're rethinking healthcare for women by offering care that's convenient, supportive, and actually built around your real needs. With hers, you can get a clearer picture of your health through holistic lab testing, if prescribed, personalized treatment plans that go beyond medication, with lifestyle guidance and ongoing support for things like weight management, menopause and more. And the best part, it's all completely online. Hers is about listening, supporting and meeting women where they're at. It's not just healthcare, it's care designed for her. It's time that you get the support that actually reflects your needs. Start your free [e-mail]. that's F O R H E R S.

[Michael Bostick]

Quick break to talk about free nicotine. This weekend I was slammed. I was behind on work. I needed to get that extra push, that extra motivation. I was procrastinating and I really needed to focus. Some of you may know that I experiment here and there with nicotine and my nicotine of choice is free nicotine. And here's why. It gives you a consistent focus. And they have all sorts of industry leading strengths that range from a wide variety of strengths from 3mg to 15mg. This enables me to kind of figure out what dosage is right for me. I don't want to underdo it, but I also don't want to overdo it when I'm looking for that clean hyper focus. This has been my go to product. Free nicotine exists for the ones who want to stay sharp when it counts. And when it counts for me is on the weekend when my kids are screaming and when I can't seem to stop procrastinating. It's discreet. They come in these slim pouches for anywhere. Smoking can't, vaping won't, and dip shouldn't. And what I like is freeze. North Star is for the professional who needs nicotine, not narratives. Because real excellence doesn't require a TED talk. Free is the only pouch built for people who value competence over content. Five strengths, 3 milligrams to 15 milligrams. Like I said, because a surgeon and a bull rider shouldn't use the same tool. And we respect that. We've had many high performers come on this show, most recently Dave Asprey talking about the potential benefits of using nicotine for focus. And I've personally been using nicotine for years here and there. I think a lot more is going to keep coming out about this. The old world made nicotine a bad habit. The new world made it a superpower. And for me it works really great when I really just want to zone in and focus and get things done. So check them out. Try free nicotine pouches [e-mail] and use code skinny for 25% off for new customers only. That's F R E pouch.com warning. This product contains nicotine. Nicotine is an addictive chemical.

[Lauren Everts]

Introducing the Skinny Confidential ice roller. Reimagined. Think sleeker lines, a softer pink, a custom buttery dust bag and a silver roller. Not pink anymore that is ice cold. I wanted to do a zhuzh on the iconic ice roller. I wanted to update it. This ice roller for me has always been more than just a tool. It's about helping us de puff and sculpt and calm the skin in a way that Feels intentional. And I wanted the ice roller to feel evolved. It's changed. You've changed. So, yes, the new gorgeous, stunning, beautiful ice roller is still going to do the same things. It reduces puffiness and redness in your face. I used it this morning before I put on my makeup. It definitely helps with the under eye bags. Of course, it helps boost circulation and radiance. I just feel like it really helps stimulate blood flow and gives me that tighter, more radiant skin. And then it also is known to give you a smoother, tighter looking skin. So what I like to do is I like to combine facial massage with, with cold therapy. And this really helps give you a really nice foundation before you even apply your skin care. This ice roller for me is a full circle moment. I think that a lot of you bought the ice roller, you know, five, six years ago when we launched it. And now I am launching something that feels more in alignment with where you're at. It's so beautiful, you guys. Like, it's just, just softer and more effortless in every way. And I really put my own touches on every single little step, from the packaging to the colors to how it feels to even the roller. It's all been elevated just for you. So the ritual, the Lauren ritual is you do cold therapy to help fight inflammation. You roll it, you glide it across your face. I put it on my jawline, my neck, I roll it down. Your skin is just going to appear smoother and tighter before you go in for the kill with the skin care and the makeup. Don't skip the cold therapy. The new ice roller is an upgrade designed to meet the standards of today. And I hope you guys love it as much as I do. This is the beauty tool that started it all redesigned to evolve with you. I'm showing it on YouTube too. If you're on YouTube, if you're seeing me visually, get it, why it's [e-mail] that's shopskinnyconfidential.com I have a very specific question. So I know you wake up at 4:30 in the morning. Are you waking up at 4:30 and applying the skin care or are you waking up, going to the gym, coming home, taking a shower, and then applying it? What's the vibe?

[Martha Stewart]

When I wake up early and especially if I have a shoot that day or TV that day, I will go into my bathroom and I will put a mask on my face.

[Lauren Everts]

Okay.

[Martha Stewart]

So I have many different kinds of masks. My favorite right now. Until we finish our mask.

[Lauren Everts]

I was going to say we need.

[Martha Stewart]

A mask is Cleopos gold mask. I love that gold mask. So I have, I slather that all over my face and here on my chest. And I leave that on until I go back to bed, usually with a towel on my pillow and a towel over my, over my, my chest. And I do, you know, I read the paper. That's when I, that's when I get all the reading done. And then when I get up, I have to be at the gym at 6:30. So my alarm is 6 is 5:45. Then I take my shower, wash my face. Then I apply my serum.

[Lauren Everts]

Okay, and are you just applying the serum? That's it. And then you're out the door.

[Martha Stewart]

I apply my serum and I apply. Then I mix serum with my sunblock, which is elastin. It's like an elastin sunblock, but it's tinted.

[Lauren Everts]

That one's great.

[Martha Stewart]

And we're going to work on a foundation that we can incorporate all of that in.

[Dr. Duval Bonusali]

Just remember we talked about this offline. But if you have melasma hyperpigmentation, tinted sunscreens are better. So just a quick note for you, that's a really important thing to remember because it actually protects you a little extra when you're out just doing day to day activities.

[Martha Stewart]

It's really nice. And then you look good. I got in trouble last week, so somebody picked that up. And it's been in the news that I do that I take a shower and put makeup on before I go to the gym because there might be men in the gym.

[Michael Bostick]

Oh, they didn't like that you said that?

[Martha Stewart]

No, they thought it was funny.

[Lauren Everts]

Oh, well, I mean, I mean, why.

[Martha Stewart]

Go out looking like a slob, you know, or dirty.

[Lauren Everts]

Oh my gosh. Oh my gosh. Michael. And you could go off on this. Michael has a whole. Michael can't stand how people dress at the airport. He has a whole thing.

[Michael Bostick]

Oh, I will. I could spend. I could change the whole trajectory of this episode. Just complaining about how, how people present in the airport.

[Martha Stewart]

How about at the gym?

[Michael Bostick]

At the gym too. I refuse to go out. Not. She gets mad at me. She goes, yeah, you're getting dressed up. I'm not getting dressed up.

[Lauren Everts]

You might, you think there might be some hotties at the gym. So you're just putting a little tinted sunscreen on before you go in.

[Martha Stewart]

Honestly, I don't even think about that at 5:45 in the morning. I, that's my habit. I like looking good. My daughter, when she was a little Girl, she said, mommy, please don't embarrass me and wear your apron to the store. Because her friends would say, I saw your mother at the store with her apron on. And you know, and I don't want to embarrass anybody. I don't want to embarrass myself. You know, I now have a reputation that has to be upheld. So you can't go. Write this down.

[Michael Bostick]

Write this down.

[Martha Stewart]

Yeah, I can't be a slob.

[Lauren Everts]

I'm not a slob. I don't look like a slob.

[Michael Bostick]

I don't think you look like a slob. Listen, you're a obviously beautiful woman.

[Martha Stewart]

Yeah.

[Michael Bostick]

But I do think that's, this is what it is.

[Lauren Everts]

And you, you, you can guys will understand this when you get your face touched so much with glam, sometimes when you're off, you just want to be.

[Podcast Host/Announcer]

Free, which is why this serum is so great.

[Martha Stewart]

And the elastin with sunblock with tinted. Oh, you look great.

[Lauren Everts]

You're good to go.

[Martha Stewart]

I look totally natural and pretty.

[Lauren Everts]

Yeah.

[Michael Bostick]

I don't want everyone to say to me like, michael, is that you? I can't. No, no, I can't handle that.

[Dr. Duval Bonusali]

Very important question, though. When you go to the airport, are you dressed up? Dressed up. Dressed.

[Lauren Everts]

Messed up. Fully.

[Dr. Duval Bonusali]

Or is it like really high end sweats? That's a vibe in the town.

[Michael Bostick]

No sweats.

[Lauren Everts]

No sweats.

[Michael Bostick]

This was a. I almost had a revolt on my hands in this office. The. The team. The primarily, I'll just say the team. They wanted to start wearing these sweatsuits into the office. I was like, listen, we're not doing that. We're not going down.

[Lauren Everts]

He has his garment bag, matches his roller.

[Michael Bostick]

I'm not in a full suit, but.

[Podcast Host/Announcer]

I might be in full suit.

[Lauren Everts]

What you talked about. He said, will Martha like this tonight?

[Michael Bostick]

I'll be dressed up. You got to dress up.

[Lauren Everts]

Does he do your approve of this outfit?

[Martha Stewart]

Perfect for, for doing a podcast.

[Michael Bostick]

But tonight I'll be.

[Martha Stewart]

It's a podcast.

[Lauren Everts]

Yes.

[Martha Stewart]

Okay. When doing a podcast, you look appropriate.

[Michael Bostick]

Yeah. Okay. I have.

[Martha Stewart]

Your hair is combed.

[Michael Bostick]

Well, that's a big debate on here too. They want me to be less combed.

[Lauren Everts]

Chris Appleton said it's too combed.

[Michael Bostick]

He wants me to be. Well, you know Chris Appleton. He can do.

[Martha Stewart]

Does he do your hair?

[Michael Bostick]

No, he did do my hair.

[Martha Stewart]

He's doing my hair this afternoon.

[Michael Bostick]

It'll look great. And is he gonna be there tonight?

[Lauren Everts]

Looks great.

[Martha Stewart]

Yeah, he's coming.

[Michael Bostick]

Okay. So he's probably going to give me that my hair is too combed because he wants it to be like all tousled. Yeah, I don't feel like tousled.

[Martha Stewart]

Look as nice.

[Michael Bostick]

I have three children. I feel like I'm in my middle. I feel like you should. I don't know about the tousled look.

[Martha Stewart]

For me, he has two kids and he has tousled hair.

[Podcast Host/Announcer]

Yeah.

[Michael Bostick]

But I feel like he's got a different look going on than me.

[Lauren Everts]

No, we like a tousled hair.

[Podcast Host/Announcer]

It's a little Lego hair.

[Michael Bostick]

Staying out of this one highlights anyways. Okay, one more. From both of your perspective, what mistakes do you see both men and women making with their skin early on that is hard to correct later?

[Dr. Duval Bonusali]

So obviously you're in great shape.

[Michael Bostick]

Thank you.

[Dr. Duval Bonusali]

What do you do for your skin?

[Michael Bostick]

I have a whole thing that I do.

[Dr. Duval Bonusali]

Really?

[Michael Bostick]

I'm going to use this product now.

[Lauren Everts]

He will. He will implement this night cream and this serum after this episode. And he will do it every single day.

[Podcast Host/Announcer]

You watch.

[Michael Bostick]

If you tell me what to do, like if I came and said, doc, what do I do? And you tell me, I will follow that.

[Dr. Duval Bonusali]

You are more like. So we're having more and more men come to the office now, including athletes, celebrities, but also your everyday person going to work. And I think what happened for so long is, you know, we went to the gym, we had, we counted macros, we looked really good from neck down. And people just forgot about neck up.

[Martha Stewart]

Men also feel creepy about putting stuff on their face. I don't know why.

[Michael Bostick]

Well, I'll tell you. Like when I first started doing this with Lauren, we've done it for a long time now, and I started to have a lot of doctors and skin experts come on the show and speak about the skin as a, as a large organ and explain, like, why would you take care of everything else?

[Martha Stewart]

It's your large organ.

[Michael Bostick]

To me, it was like, oh, well, you would do that the same way you would eat well, the same way you would go to the gym.

[Martha Stewart]

Exactly.

[Michael Bostick]

So now for me, I don't feel weird, but I can understand why. Maybe they feel feminine or they feel.

[Dr. Duval Bonusali]

Yeah. And I think things are shifting now, I think where men are. Okay. I mean, you look. And that's one of the things about social media. People see themselves aging over time, so they're becoming more self conscious. But I think now our male patients are. Are becoming a lot more active. I mean, it's a matter of time before more men are in the skincare space and doing different things. You know, I think with Our women, our female patients, honestly, I think, and I say this very carefully, but most of the things you see online are not real. Right. So, you know, you'll see a person that might be aspirational. They don't look like that in real life. And what we really try to reason with people is, you know, you can't look like your filter because that is literally not a real thing. And so we've tried to be a little bit more. And I think it's time to shift now. I think the pendulum has swung where. Where more natural is kind of coming back in. And as you know, I'm a doctor, I'm a dermatologist, but I'm a human first. And you want to make sure you can sympathize with the person and empathize with where they're coming from and not push them towards a place.

[Martha Stewart]

But that's why we want skin care to be healthy for you.

[Lauren Everts]

Yeah.

[Martha Stewart]

Okay. And not to do damage while it's making you look better. We want it to make you look better and do good things for your skin.

[Lauren Everts]

Yeah.

[Dr. Duval Bonusali]

I mean, that's the point. We look at longevity a little bit differently. Right. So it's like even the ingredients we look at, there's some data around senescence and how do you push off, quote, unquote, cell death? Right. And we did epigenetic studies, advanced biomarkers, to show that you can reverse skin age or at least slow it down the aging process. I think, again, as we look at health as a whole, you know, most times, again, people go to a doctor when they're sick, but why can't you go to a doctor to stay healthy? And I think with skin care, it's more how do you preserve how you look, how healthy your skin is, your collagen? And I think that evolution's happening in real time, which is really encouraging.

[Lauren Everts]

Do you guys plan on blowing this up in the Martha Stewart way? Like, what, is there a whole thing that's being rolled out? Can you give us a little tease?

[Martha Stewart]

Well, we have other products in development right now. We will have a full line of skincare. Not a hundred products in this particular line of Elm, but enough products so that all your. All your, you know, skin care is covered.

[Lauren Everts]

Okay. And if someone wants to use the products tomorrow, how would you both recommend them using them?

[Martha Stewart]

Well, you get it. You. You order online.

[Lauren Everts]

Okay.

[Martha Stewart]

Or at your. How many dermatologist offices have in the mail?

[Dr. Duval Bonusali]

Many, many.

[Martha Stewart]

Okay. So you can get them from your dermatologist if they're part of our Our gang. Okay. And you start to use it on a clean face at night. You must cleanse your face really well. And then put on. I put on my serum first. And now I put this all over on top of that.

[Michael Bostick]

Only at night on that one.

[Martha Stewart]

No, I. Now people are telling me they're using it all day, too. And actually this morning I washed my face after my mask. I washed my face with a hot washcloth and then a cold washcloth, and then I applied the serum and then I put some more of this on. And Daisy didn't notice because sometimes she thinks, what did you put on your face? Now Daisy's my makeup artist and I. And she didn't say, you have too much on your face. She never says that anymore because that is not too much.

[Lauren Everts]

And it lays under makeup.

[Martha Stewart]

Nice.

[Michael Bostick]

Oh, it does.

[Martha Stewart]

That's a.

[Lauren Everts]

That's a big one.

[Martha Stewart]

Because you want.

[Lauren Everts]

You don't want it to pill. You know what I mean?

[Martha Stewart]

And then. And when I'm alone, it's this with my. With my elastin mixed in.

[Lauren Everts]

Okay. I gotta try that. That medley. That seems like that's a hot medley.

[Martha Stewart]

You'll have to get the very pale elastin.

[Lauren Everts]

Okay. When you use this night cream, have you seen a significant difference in your skin?

[Martha Stewart]

I've been using it now for different iterations of it because we were testing it and testing it. Absolutely.

[Lauren Everts]

The reason I ask is because it went viral. You saw that it went viral on. Someone reviewed it naturally, and everyone. It blew up.

[Martha Stewart]

No, we're. It's. It's. It's meeting our expectations so far.

[Dr. Duval Bonusali]

Is a tough. She's a tough critic when it comes to retinoids. Retinoids are the holy grail. So every. Everybody should be on a retinoid. It helps with texture, tone, pores, acne, scar, anything you want. But most people can't tolerate retinoids because it dries out your skin. It causes irritation.

[Michael Bostick]

Isn't the stuff that makes you red?

[Dr. Duval Bonusali]

Correct.

[Martha Stewart]

Yeah.

[Dr. Duval Bonusali]

And so what we did is we. We helped kind of engineer a new complex that's a fourth generation retinoid. And so I think the reason.

[Martha Stewart]

A 30 in the name.

[Dr. Duval Bonusali]

Yeah, a 30 RX. And so what happened with that, I think with that article is that this was somebody who couldn't tolerate any retinoids. They couldn't get any of the benefits they wanted to. They had dry skin, they had eczema, and for the first time, their skin was more hydrated, but they still had the benefits of a retinoid. And that's where like, you know, this is more of a biotech brand, whereas, you know, I think with celebrity, people have a different expectation of what comes out.

[Martha Stewart]

We really want to hit or miss. This is. This is the hit.

[Lauren Everts]

Hit. I don't think you do anything half ass.

[Martha Stewart]

No, I try.

[Lauren Everts]

You don't strike me as someone that doesn't.

[Martha Stewart]

I try not to. Yeah. Mika Brzezinski from Morning Joe. You know, Micah. Yes, I know she had really big problems with her skin.

[Lauren Everts]

Okay.

[Martha Stewart]

And I sent her the serum. She. Her skin looks so great now, doesn't it? It's incredible. It's really. And she has spoken, been very outspoken about it. So it has worked tremendously well on her.

[Lauren Everts]

We need a skincare book after the Martha Way book.

[Michael Bostick]

104. Out of Quick curiosity, do you struggle with titles at this point or just call it whatever you wanted after 100 and so book titles.

[Martha Stewart]

How do you promote the titles or the books?

[Michael Bostick]

Because it's at some point.

[Martha Stewart]

Well, my autobiography is called Let me Entertain you.

[Michael Bostick]

That's a good name.

[Martha Stewart]

My first book was entertaining, so now I'm going to really entertain you.

[Dr. Duval Bonusali]

I have to just say, though, so I think this is your first startup since Original Martha Stewart Living, right?

[Martha Stewart]

Yes. Serious, serious.

[Dr. Duval Bonusali]

So she, when I say she's involved everything from the font to the packaging to every ounce of it, and it's.

[Martha Stewart]

Actually to the leaf. We had to make sure that the leaf, the elm leaf, was. Was accurate botanically.

[Dr. Duval Bonusali]

Trust me. There's a little, A little bit of pressure you feel on our side to make sure it's perfect. But it's. It's such a privilege.

[Michael Bostick]

Yeah, it's awesome. Because you get the detail right. Because imagine you're right and you're in the ingredients. You're looking at all the science now. You get the detail of the brand and the positioning.

[Dr. Duval Bonusali]

It's super. I mean, look, this is. I think Martha again, is one of. She's paved the way for so many people and it's a privilege to be able to work alongside her and really build something that again, meets her expectations and exceeds it.

[Michael Bostick]

Martha, I got one more kind of weird question for you that Lauren's going to get mad at me for what? Because you told me not to do.

[Lauren Everts]

It, but I'm going to do it. Oh, gosh. I told him not to do this.

[Michael Bostick]

I was watching your Tory Burch interview.

[Martha Stewart]

Oh, yes.

[Michael Bostick]

And I feel like there was a part that got kind of like glazed over and moved past you started talking about how you think about extraterrestrial. Activity a lot. And then you kind of. The conversation just moved along, and I was curious about why and how and what you're thinking about specifically.

[Martha Stewart]

Well, I'm not. I'm not a crazy in. In any way. I just think that it's. It's approaching. Extraterrestrial travel is approaching. And I. I actually went to Baikonur. Do you know where Baikonur is? In Kazakhstan?

[Michael Bostick]

I. I do now.

[Martha Stewart]

Oh, okay. Well, Baikonur is where the International Space Station spaceships take off.

[Michael Bostick]

Okay.

[Martha Stewart]

And I did a program. You can watch them on YouTube. I went over there with an old boyfriend. He was going up to outer space. And so I went to visit him on his takeoff, his initial venture out to the International Space Station. And they let me go up to the nose cone of the rocket ship and everything. And, you know, it's like. Like going to happen. We're going not just to the moon, but we're going elsewhere.

[Lauren Everts]

Well, you've been to the moon in your career. You've been to the moon.

[Michael Bostick]

So do you think about it in the way where if it's become like, you want to go, or you just wonder what's going to happen?

[Martha Stewart]

I'd like to go, but it depends. It depends. You know, the International Space Station is like going to Connecticut for me, from New York City. It's 200 miles only. I mean, I want to go. Really? You want to get out there? Yeah, I mean, I mean, it's, you know, just going to the space station is nothing. You have a nice view.

[Michael Bostick]

So you've put a lot of. You put a lot of thought into this. I thought it was interesting that they just moved kind of past it. I would have. That was my interview. I would have done that.

[Martha Stewart]

No, no. I thought about it a lot, and it's a curious, fabulous thing. I remember watching, you know, the first man walk on that moon. We were in the country, you know, with little kids running around, and we're all glued to a television at the neighbor's house watching the moon landing, the lunar landing. And you were too young, probably, to see that.

[Michael Bostick]

I was too young to see that.

[Martha Stewart]

You were not. Maybe not born yet.

[Michael Bostick]

No, no.

[Martha Stewart]

Unless.

[Michael Bostick]

But maybe I've been using your skincare and just look. Really? Really.

[Martha Stewart]

But it was fascinating. So we've all thought about it.

[Michael Bostick]

Told you, Lauren.

[Lauren Everts]

Okay, you got your answer. We. Martha is going to teach me how to take a selfie wearing her skin care. I'm very excited. Where can everyone come say hi to you online? Tell us where they can find you both.

[Martha Stewart]

Okay, well, for this, for our skincare, it's @elm bioscience on Instagram. Yes.

[Lauren Everts]

Okay. And you guys did give us a code com online. Okay.

[Michael Bostick]

We'll link it all out and you.

[Lauren Everts]

Give us code skinny. You guys can all shop. I personally am so excited to try the night cream because I do not have a good night cream right now. So I will be a huge fan. And I like that it doesn't pile under makeup. That's a big one for me. Where can everyone say hi to you if they have questions or they want to book you?

[Dr. Duval Bonusali]

In New York City, my office is in Hudson Yards. Same with social media. We use social as a way of educating. So at Dr. Bonasali is my. Usually my handle everywhere. But, you know, I think as dermatologists, our job is to educate. And so some of the questions you guys have, I think a lot of people have them. So hopefully we can provide some sort of education for everybody.

[Michael Bostick]

Oh, I'm asking them very selfishly. They're. The questions are for me, hopefully.

[Lauren Everts]

And if you want to see Martha with eagles writing her autobiography on her snowplow with her perfect manicure and her glowing skin, where can we find you?

[Martha Stewart]

Arthastewart48 on Instagram.

[Lauren Everts]

Why the 48?

[Martha Stewart]

That's the address. All the houses I've ever lived in at 48.

[Michael Bostick]

Not just by accident. Always.

[Martha Stewart]

It's. It has to do with extraterrestrial.

[Michael Bostick]

Told you.

[Lauren Everts]

Thank you both for coming on the show.

[Martha Stewart]

Thank you.

[Lauren Everts]

Go shop, you guys. Go have fun. And definitely pick up the night cream and the serum. I'm looking forward to the mask. Thank you for coming on the show.

[Martha Stewart]

Thank you for having us.