Podcast
The Smart Influencer Podcast
Hosted by Christina Hitchcock & Corinne Schmitt · EN
The Smart Influencer Podcast was created to help online influencers work smarter and scale faster. Each week you’ll hear inspiring interviews with experts and influencers and leave with actionable tips and strategies you can implement immediately.
We dive into a variety of topics including SEO, social media marketing, monetization strategies, content creation, email marketing, mindset, organization, business management and more. You'll learn the strategies and tactics that pro bloggers use to level up their blogs.
The Smart Influencer Podcast drops new episodes every Tuesday.
20episodes
Episodes
Newest firstAll episodes
The Digital Product You're Sleeping On (And How to Build It in a Weekend)
4d ago00:55:18Tap to summarizeThere’s a digital product opportunity you’re probably overlooking—and it’s simpler (and faster) to create than you think.In this episode, we’re breaking down the kind of product that doesn’t require months of work, complicated tech, or a huge audience to sell. We’ll show you how to identify the right idea, validate it quickly, and build it in a single weekend using what you already have.This isn’t about perfection. It’s about momentum.If you’ve been putting off creating a digital product because it feels overwhelming, this episode will give you a clear, doable path to get something out into the world—and start generating revenue from it.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!*******************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e272-the-digital-product-youre-sleeping-on-and-how-to-build-it-in-a-weekend/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →How She Grew Fast on Instagram—and Turned It Into Real Revenue
2w ago00:56:33Tap to summarizeGrowing on Instagram is one thing. Turning it into real, sustainable revenue? That’s a whole different game.In this episode, we sit down with Emily to break down the five strategies that helped her grow quickly on Instagram and build a genuinely loyal audience — not just followers, but people who actually care. She shares how she leveraged that growth to monetize her blog within a year, diversified her income through multiple revenue streams, and made the strategic decision to hire help before burnout derailed her momentum.If you want growth that leads to income — and a business that doesn’t exhaust you — this episode is packed with practical insights you can start applying right away.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************ITEMS MENTIONED IN THIS EPISODEGrocer's ListFULL SHOW NOTEShttps://thesmartinfluencer.com/e268-how-she-grew-fast-on-instagram-and-turned-it-into-real-revenue/CONNECT WITH EMILY CHRISTENSENWebsite Facebook Instagram YouTube TikTokCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →The Lazy Genius Revenue Plan: Make More Without Doing More
3w ago00:32:49Tap to summarizeIf you’re tired of feeling like the only way to make more money is to do more work, this episode is your permission slip to stop.We’re breaking down the Lazy Genius Revenue Plan—a smarter, more sustainable way to grow your income without adding more to your plate. This isn’t about hustling harder or chasing every new idea. It’s about identifying what’s already working, tightening what’s leaking, and focusing your energy where it actually pays off.If you’re ready to make more money with less chaos, less burnout, and a whole lot more intention, this episode will show you how.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e270-the-lazy-genius-revenue-plan-make-more-without-doing-more/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →Resilient on Purpose: The Mindset Tools That Carry You Through
4w ago00:38:13Tap to summarizeHard seasons are inevitable. Staying stuck in them isn’t.In this episode, we sit down with Kelly Martins to talk about what it really means to be resilient on purpose. We’re diving into how to find the silver lining in difficult situations, why a daily mindset practice isn’t optional if you want long-term success, and the exact tools Kelly reaches for when life feels uncertain.This isn’t about toxic positivity or pretending things aren’t hard. It’s about building the internal strength that allows you to move forward anyway. If you’re navigating a challenging season — personally or professionally — this conversation will give you practical mindset shifts you can use immediately.Because resilience isn’t luck. It’s practice.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e269-resilient-on-purpose-the-mindset-tools-that-carry-you-through/CONNECT WITH KELLY MARTINSWebsite Facebook Instagram Linked InCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →Missed the Summit? Here’s What You Need to Know (And How to Catch Up)
Apr 2100:52:13Tap to summarizeIf you missed the Smart Influencer Summit, don’t worry—you didn’t miss everything.In this episode, we’re recapping the biggest moments, lessons, and behind-the-scenes insights from our very first summit. From powerful takeaways to unexpected highlights, we’re sharing what made this event so special—and why the conversations are still continuing.We’ll also tell you exactly how you can catch up, including access to the virtual ticket and how to secure your spot for the 2027 summit before it sells out.If you’ve been wondering whether this event is worth it, this episode will give you a front-row glimpse—and a second chance to be part of it.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************LINKS MENTIONED IN THIS EPISODEVirtual Ticket: https://thesmartinfluencer.com/summit/2027 Ticket: https://thesmartinfluencer.com/summit/FULL SHOW NOTEShttps://thesmartinfluencer.com/e268-missed-the-summit-heres-what-you-need-to-know-and-how-to-catch-up/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →Behind the Scenes of a Bestselling Cookbook (And What It Took to Get There)
Apr 1400:55:52Tap to summarizeThink publishing a cookbook is all cozy recipes and pretty photos? Think again. In this episode, we’re joined by bestselling author Sam Milner, who’s sold over 250,000 books worldwide, to take you behind the scenes of what it really takes to bring a cookbook to life—and sell it. We’re talking about the difference between self-publishing and traditional publishing, building a strong relationship with your publisher, and why authors absolutely need to know how to market themselves. Whether you're dreaming of writing a cookbook or already deep in the process, this is your no-fluff guide to getting it done—and getting it sold.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************ITEMS MENTIONED IN THIS EPISODEKitchen Gadgets ClubAmazon StoreSam's Ninja Foodi bookFULL SHOW NOTEShttps://thesmartinfluencer.com/e267-behind-the-scenes-of-a-bestselling-cookbook-and-what-it-took-to-get-there/CONNECT WITH SAM MILNERWebsite Facebook Instagram Pinterest YouTube TikTok CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →Why Authors Need to Think Like Marketers (Not Just Writers)
Apr 700:56:36Tap to summarizeWriting the book is only half the job—selling it is the other half. In this episode, we’re joined by Stephanie Moon to talk about what most authors get wrong when it comes to marketing, and how to fix it. From treating your publisher as a partner (not a magic wand) to starting your marketing plan before the book is even done, we’re breaking down what it really takes to get your book into readers’ hands—and why thinking like a marketer is no longer optional for authors who want real results.If you’ve got a book—or want to write one—this is the episode you can’t afford to miss.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e265-why-authors-need-to-think-like-marketers-not-just-writers/CONNECT WITH STEPHANIE MOONWebsite Instagram TikTok Linked In SubstackCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →The Tools Smart Creators Are Using to Grow Their Lists and Revenue
Mar 3100:55:13Tap to summarizeIn this episode, we’re joined by Ben Jabbawy from Grocer’s List to break down the features that are helping creators grow their email lists faster—and turn those lists into real revenue. From viral “comment for DM” workflows and story reply opt-ins to save-to-email tools and paid memberships, we’re digging into what’s working right now and what’s coming next. Whether you’re looking to streamline list growth or scale your monetization strategy, this conversation is packed with smart, actionable ideas you’ll want to implement ASAP.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e265-the-tools-smart-creators-are-using-to-grow-their-lists-and-revenue/CONNECT WITH BEN JABBAWYWebsite InstagramCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →If Revenue Isn’t Growing, Traffic Isn’t Your Problem
Mar 2400:28:37Tap to summarizeIf your traffic is up but your revenue isn’t, this episode might sting a little.Because the problem probably isn’t traffic.In this episode, we’re breaking down the Traffic Trap — the belief that more visitors will magically fix your business. The truth? If revenue isn’t rising alongside your pageviews, you don’t have a traffic problem. You have an alignment problem.We’re talking about what’s actually breaking between attention and income, why chasing more eyeballs can keep you stuck, and how to shift from volume-focused thinking to conversion-focused decisions.More traffic feels productive. Alignment is what actually pays.If you’re ready to stop spinning and start scaling, this conversation will change how you look at your numbers.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e264-if-revenue-isnt-growing-traffic-isnt-your-problem/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
Transcribe →Not All Emails Are Created Equal—Here’s What Actually Pays
Mar 1700:33:43Tap to summarizeIf you’re sending emails every week but your revenue feels inconsistent, unpredictable, or underwhelming — this episode is your wake-up call.Not all emails are created equal. Some build engagement. Some build trust. And some directly generate revenue. If you don’t know which is which, you’re not running a strategy — you’re guessing.In this episode, we break down the Email Monetization Matrix and show you how to identify which emails move the needle, which ones warm your audience, and which ones are just filling space. Because when you understand the role each email plays, you stop hoping for sales — and start engineering them.If you want your list to feel less like a chore and more like a revenue engine, this is where to start.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e263-not-all-emails-are-created-equal-heres-what-actually-pays/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comSupport the show
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