
Hosted by Christina Hitchcock & Corinne Schmitt · EN
The Smart Influencer Podcast was created to help online influencers work smarter and scale faster. Each week you’ll hear inspiring interviews with experts and influencers and leave with actionable tips and strategies you can implement immediately.
We dive into a variety of topics including SEO, social media marketing, monetization strategies, content creation, email marketing, mindset, organization, business management and more. You'll learn the strategies and tactics that pro bloggers use to level up their blogs.
The Smart Influencer Podcast drops new episodes every Tuesday.

Your traffic could be quietly slipping away right now, and you wouldn’t even know until it’s gone.In this episode, Christina and Corinne sit down with Grayson Bell to break down two traffic killers most publishers never see coming: missed seasonal search windows and content decay, where a page loses rankings over time even when nothing on it has changed. They also get into how to use GA4 and Search Console predictively, so you catch problems before they show up in your numbers instead of after.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************LINKS MENTIONED IN THIS EPISODEThe Smart Influencer SummitOccasioFULL SHOW NOTEShttps://thesmartinfluencer.com/e281-how-to-use-your-analytics-predictively-instead-of-as-a-rear-view-mirror/CONNECT WITH GRAYSON BELLWebsite Facebook CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

If ads are doing the heavy lifting in your business, it’s time to change the game.In this episode, we’re breaking down seven overlooked revenue streams that can diversify your income, stabilize your business, and give you more control over how you make money. Because relying on one source—especially ads—can leave you vulnerable and stuck.We’re talking about practical, proven ways to expand your revenue without starting from scratch, using assets you already have and audiences you’ve already built.If you’re ready to stop putting all your eggs in one basket and start building a more resilient, profitable business, this episode will open your eyes to what’s possible.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e280-beyond-ads-7-revenue-streams-youre-probably-ignoring/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

Most bloggers are still using a “broadcast” approach to marketing—one message sent to everyone and hoping it sticks. But what if every reader felt like the content was created just for them?In this episode, Adam Sobel joins us to talk about the power of hyper-personalized marketing and how bloggers can use it to build stronger connections, increase engagement, and drive more conversions.We dive into how personalization goes far beyond simply using someone’s first name in an email. Adam shares practical ways to tailor your emails and website experience based on what your audience actually cares about—so readers feel understood, not marketed to.If you’ve ever wondered how to stand out in a crowded inbox or turn casual visitors into loyal fans, this conversation will give you a fresh perspective on what’s possible when your marketing feels personal.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************LINKS MENTIONED IN THIS EPISODEAdam's Wallaby InstagramRight MessageBrad HusseySenjaThe Smart Influencer SummitFULL SHOW NOTEShttps://thesmartinfluencer.com/e279-make-every-reader-feel-like-your-favorite/CONNECT WITH ADAM SOBELWebsite Facebook InstagramCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

We’re saying this with love… but it needs to be said.In this episode, we’re calling out the habits, patterns, and “harmless” behaviors we keep seeing that are actually holding you back. The ones that feel productive in the moment—but quietly stall your growth over time.This isn’t about judgment. It’s about awareness.We’re sharing the small mistakes, common excuses, and mindset traps that might be keeping you stuck—and what to do instead if you’re ready to move forward. You might laugh, you might cringe a little, but you’ll definitely walk away with a clearer path.Because sometimes the fastest way to grow… is to stop doing the things that aren’t working.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/278-we-love-you-but-youve-got-to-stop-doing-this/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

If your content is getting traffic but not generating meaningful revenue, this episode is for you.We’re joined by Rami Nuseir from Stay22 to talk about the shift creators need to make from chasing pageviews to building content that actually converts. Rami shares how tools like Stay22 help bloggers monetize travel and location-based content more effectively, along with practical tips for writing articles that naturally lead readers toward action.We also dig into bigger-picture strategy — how to choose the right niche, why some articles quietly outperform others, and what separates content that simply gets read from content that generates income.And somewhere along the way, we even tackle one of life’s hardest problems: getting kids to eat vegetables.If you want your content to work harder for you, this conversation will give you a new lens for how to approach it.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e277-stop-writing-for-pageviews-start-writing-for-profit/CONNECT WITH RAMI NUSEIRWebsite Linked InCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

Ever feel like other bloggers are growing faster than you—and you can’t quite figure out why?In this episode, we’re breaking down what’s actually driving that growth—and spoiler: it’s not luck, talent, or some secret you’re missing. The difference comes down to a few key decisions most people overlook.We’re talking about the patterns we see over and over again: what fast-growing bloggers focus on, what they ignore, and how they create momentum without doing more work than everyone else.If you’re ready to stop comparing and start understanding what really moves the needle, this episode will give you the clarity you’ve been missing.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e276-the-real-reason-some-bloggers-grow-faster-than-you/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

If traditional marketing advice has ever left you feeling behind, overwhelmed, or like you’re doing it “wrong,” this episode is going to feel like a deep exhale.In this conversation with Polly Pollock, we unpack why so much mainstream marketing advice quietly sabotages neurodivergent entrepreneurs — and what to do instead. We dive into the three pillars of algorithm-proof marketing, how to build sustainable visibility without burning out, and why owned assets like email lists create stability that social media never will.Most importantly, we talk about building real systems that honor your energy, your capacity, and the way your brain actually works — not forcing yourself into strategies that were never designed for you.You’re not broken. The model might be. And it’s time to build one that fits.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e275-build-a-business-that-works-with-your-brain-not-against-it/CONNECT WITH POLLY POLLOCKWebsite InstagramCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

You should be able to take time off. The real question is… can your business handle it?In this episode, we’re putting ourselves to the test: what would actually happen if we unplugged for 7 days? We’re walking through the systems, team support, and automations that would need to be in place—and getting honest about how close (or far) we really are.This isn’t about perfection. It’s about building a business that doesn’t depend on you being “on” 24/7.If you’ve ever felt like stepping away would cause everything to fall apart, this conversation will help you see what’s missing—and what to build next so your business can run without you.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e274-you-deserve-time-off-but-can-your-business-handle-it/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

If you think you need 100,000 followers before you can make real money as a creator, this episode will change your perspective.In this conversation with Chelsea Clark, we break down how creators actually operate — the strengths that set them apart, the blind spots that hold them back, and why a massive audience isn’t the golden ticket everyone thinks it is. We’re talking about how to identify what you’re naturally good at, how to lean into it strategically, and how to monetize effectively without chasing vanity metrics.Because the creators who build sustainable income aren’t always the biggest — they’re the ones who know how to use what they already have.If you’re ready to stop obsessing over follower count and start building real leverage, this one’s for you.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!********************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e270-stop-chasing-followers-start-using-your-strengths/CONNECT WITH CHELSEA CLARKWebsite Instagram LinkedInCONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show

There’s a digital product opportunity you’re probably overlooking—and it’s simpler (and faster) to create than you think.In this episode, we’re breaking down the kind of product that doesn’t require months of work, complicated tech, or a huge audience to sell. We’ll show you how to identify the right idea, validate it quickly, and build it in a single weekend using what you already have.This isn’t about perfection. It’s about momentum.If you’ve been putting off creating a digital product because it feels overwhelming, this episode will give you a clear, doable path to get something out into the world—and start generating revenue from it.********************************DISCLAIMER: This audio and description may contain affiliate links, which means that if you click on one of our recommended products, we may receive a small commission at no additional cost to you. This helps support our show and allows us to continue to provide you with valuable content. Thank you for your support!*******************************FULL SHOW NOTEShttps://thesmartinfluencer.com/e272-the-digital-product-youre-sleeping-on-and-how-to-build-it-in-a-weekend/CONNECT WITH CORINNE & CHRISTINAGet notified when new episodes drop Check out our YouTube channelJoin the convo on FacebookConnect on InstagramCOMMENTS, QUESTIONS, RECIPE IDEASEmail us at hello@thesmartinfluencer.comPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the show