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So good, so good, so good.
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Hello guys, welcome back to the Treatment Room Podcast. I'm your host Tessa Zolli, licensed esthetician, acne specialist, nutrition coach and founder of my own skincare brand.
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Today I'm so excited because we are.
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Going to talk all about the launch that has been years in the making. As you might know, I have my own skincare line called Free Skin by Tessa which is really geared towards problematic skin, inflammatory skin conditions and improving barrier health. I am finally releasing Are you ready for the name guys? SafeGlaze. This is my new midweight barrier supportive treatment. I really want to stress that it is more than a moisturizer. It is a clinical grade treatment that you can use in your morning and nighttime routine. So yes, technically a moisturizer but there's a lot that went into the formulation that I really think makes it more of a treatment that you can fit in your day to day. So we're going to talk all about the science, what makes it unique. But first I really want to set the stage a little bit and talk about creating products. I think this is something that is fun and appealing to a lot of people. It was really I think the main driver of why I wanted to go to esthetician school. Ever since I was little I was obsessed with skincare products. I would beg my mom to take me to CVS and even if I could get a little face wash that was so exciting to me and that was where my love for self care and skincare really started. So ever since it's really been a pipe dream to have my own line. But I want to talk a little bit about about that for anyone interested, it is something that sounds very fun and glamorous, but you know, there's a lot of serious investment that goes into formulating, testing and producing inventory. And it's all the more difficult when you are entering a space that's already crowded. Think of how many skincare brands you are seeing advertised to you. How many skincare products fill the shelves at Sephora, the drugstore or your favorite med spa. And so it's a very crowded space. The other reality for me is that I am technically competing with all of these top tier clinical lines. So if I'm going to introduce product, it really needs to be on par with these major results driven lines. So with my line, Free Skin by Tessa, I have gentle cleansers and I technically have three serums, one for eyes, one for the face and one for lips. So naturally, what comes after serum moisturizer? I needed a barrier reparative moisturizer and to be honest, I really didn't think it would prove as challenging as it was to formulate this type of treatment. But the challenge for me was not only am I competing with all of these already amazing formulas the that I offer to my clients, the other challenge is meeting the high standard and criteria that I know my clients are looking for. So with that, one advantage that I do have is that I talk to people Monday through Thursday almost every single day about their skin issues. And with this, I have heard a lot of feedback about moisturizers over the years and I've noticed this is a category where there's a lot of dissatisfaction. And I kept hearing over and over again that people just didn't seem to love their moisturizer or hadn't found something they really felt attached to in this category. And so I really took all of this feedback into consideration when formulating my new skew Safe glace. We're going to talk about the name a little bit later on. But yeah, there was just so much people like when it comes to moisturizers or things they're looking for. And so the things I heard the most was that of course we need a non pore clogging formula. I could not provide my clients with something that was going to break them out or make their acne worse. So that was non negotiable. But the kind of second part to that is that a lot of acne friendly formulas are very, very light and the hydration does not last very long. And the other aspect of working with acne prone people is that since they are shedding 5 to 10 times the normal average amount of skin cells, they are exfoliating more and using actives in their daily routine. So because of this, there is a essential need for very strong barrier support to allow them to keep up with their exfoliation and those treatments. So a lot of people were really craving this more midweight, rich and luxurious type of cream, but it's still needed to be acne safe. You can reach for the thickest cream on the market and it might feel really good on the skin, but if it's clogging your pores and you're breaking out in a couple of weeks or months because of that cream, or you're triggering a condition like perioral dermatitis, which can be caused by thick creams, you've really done your skin a disservice. Not only that, my clientele and the demographic I work with, on average, it can. It can be anywhere from 20s to. Some of my clients are in their 40s. And so within that category, everyone always says, of course we talk about acne first, sometimes pigmentation, but they always throw in that they want to start being preventative about aging and they don't want their skin to age faster than it needs to. So I also wanted to provide my clients something that had that preventative age management component. So all of this feedback, all of your feedback has really shaped every single decision in the making of safeglaze. I was not just creating a product for me or even just for fun. I was, I really wanted to and need to as a business, hit the white space in the market. So if you are thinking about creating your own product, maybe it's not even skincare, but really the key is the same, to figure out what is missing, what is not being done, or what is being done, but what could be done better and where can you genuinely offer something that is better than what is currently available? Because, you know, any brand can launch something new and it could peak in sales right after it launches. But really for me, I seek to launch products that stand the test of time. I am so big on elevated everyday essentials, and that is really my vision for the Free Skin by Tessa line. I really understand that the right product doesn't necessarily have to reinvent the wheel, but you want it to be something that improves somebody's everyday life. If it is just gimmicky or, you know, something super out there and unique, people just won't use it on a daily basis. And then on the other hand, you, you can create a basic. But if it's not elevated in any way, if it's not special, it just gets lost in the sauce amongst, you know, the hundreds of other products we have in our medicine cabinets. So I really understand that people want to find the staples for their everyday routine. And if you can not only reduce friction in somebody's routine, but really elevate that experience for them, you have saved them time, you save them money, and you make those everyday moments and rituals all the more special. And I think that is how you cultivate customers for life beyond just selling something, you know, for a launch. It is about creating these staples that somebody will refuse to purchase from anyone else because they found what they love. Think about, you know, the products that you buy over and over and over again. It's because those products fit a need and they also exceed a certain standard where it's just more worth it for you to repurchase what you already know you love. One last thing I will say on the process of formulating safeglaze, which took a couple of years because it is actually really difficult to formulate a non clogging moisturizer that also feels rich and luxurious. And I realized this midway through the formulation process because I thought, why hasn't this been done before? And then I started to realize this is actually really difficult. And it takes a lot of trial and it takes really holding the product to a certain standard. And when you are in business, if you can get comfortable early on with sticking to your own standard versus bending or, you know, changing that standard because it's creating more work, I think that is a must. There's so many products on the market. One of my mentors, Jan Marini, she always says, I don't want another product, I want a solution. And so you have to understand when you are hiring vendors or just people to carry out your vision, they may not always understand the vision and they may think of you as a perfectionist or you know, you have too high of standards, you're too picky. And I will say this is feedback I commonly hear from vendors. It's not that I try to be difficult, but I know that I owe my customers a certain standard and I do not want to produce anything unless it really is thoughtful, intentional and meets the standard of excellence. Where I know this product will become a staple and a repeat purchase. Okay, that is a little bit of the backstory. But don't be afraid to be difficult. Stick to your standards, even if it means you have to try again and again and again. People might say you're being too picky. It's better to be picky and be a little bit difficult and when you finally get to your goal, feel like you left nothing on the table, you exhausted every opportunity to get it to that standard than to just launch something quick and you know it's a total miss and then you start to lose trust. I am more in favor of a slow, intentional launch. Even if it takes years, it's worth it to me because especially when you are putting your name on something, that trust is way more important than just selling a product when it is new.
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Let's take a quick break. I want to tell you about today's sponsor who is so super relevant to any estheticians out there that want to make their business more modern, more convenient and easy to access for your customer and really take your retail to the next level while reducing your overhead costs. So I have been partnered with Pomp Beauty since the very early days in my business, and although I didn't know it at the time, partnering with Pompeo was one of the best decisions I ever made in business. It was a total game changer for me. It gave me access to such a wider selection of curated professional products that I wouldn't be able to retail to my clients without the hassle of holding inventory. And if you feel like, you know, I think my business could be more profitable, I'm working so hard, but I'm just not seeing that profit. A big part of that for estheticians is often overstocking retail. And we think by just having more and stalking more and taking on more burden, we are going to be providing a better experience for your client. And that's really not the case. A lot of people get overwhelmed when they walk into a spa and they just see rows and rows and rows of inventory. It's overwhelming. It starts to collect dust. And if you are needing to stock all of that inventory and not seeing a profit until you make a physical.
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Sale.
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You are not optimizing your business. Pomp has streamlined my retail process and elevated the experience and the care I provide. Trust me, your clients appreciate having an easy way to access the products that you recommend to them online. And it is a benefit to them when they can shop in one place for all of these incredible lines, but also feel like they're never getting bored with your retail selection because Pomp is always bringing on the best of the best. I'm talking Jan Marini, Hydrinity Color Science Glymed Face Reality all of the incredible brands that we SDS talk and rave about, but without needing to stock inventory yourself. I cannot recommend Pomp enough and it is so easy to get started. Don't be intimidated. You just go to pompbeauty.com, create your account, import your clients and you can start recommending skincare and then earning 30% commission on your sales. I worked with the Pomp team and we have a exclusive offer for you. They've never done anything this generous. They're giving away a $75 product credit after you create your that you can use towards any products you have been wanting to try. You can use the link in the show notes or just type the treatment room in where you heard about Palm.
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Next, I am dying to get into some of the science, the clinical data, the technology behind SafeGlaze and what makes it unique and more than a moisturizer. I really mean it when I say that. So. So let's highlight one of the superstar ingredients that I really think makes this formula, which is a peptide called acetyl hexapeptide 8. And let's first just to take it back to the basics, talk about what peptides are. I'm sure you've heard about peptides in skincare. They're also currently revolutionizing the healthcare space. Peptides are short chains of amino acids, the building blocks of proteins. You can think of them as tiny little messengers that tell your skin how to behave. Acetyl hexapeptide 8 has a very cool and unique job of helping your skin relax and look smoother. And it was so cool to find that although this is the main mechanism of this peptide, there are also sort of a bunch of like ripple effects that really hit on my clients main concerns. So acetyl hexapeptide 8 is known as the chill peptide. And it isn't just a classic anti aging peptide, it's actually a neurotransmitter peptide, which means it works a little differently than some of the classic anti aging peptides. Again, its main job is relaxing the skin and more specifically relaxing micro contractions under the skin. These are tiny muscle movements from facial expression that can lead to fine lines over time. So as we make more expressions and talk or move our eyes, of course this can create fine lines around the lips, around the eyes, around the forehead, and there's nothing wrong with that, but we do want to preserve the integrity of the skin. And so by calming these little tiny muscle contractions, this in turn helps to soften expression lines. So mechanically it is mimicking part of a protein called SNAP25 which interferes with neurotransmitter release. And so in plain English, the muscles that etch lines are less intense when we soften these contractions so your skin looks smoother. And although it's not technically an anti inflammatory class of peptides, by reducing stress in the skin, this can also make the skin look calmer, more balanced, and overall just help your face look less tense. So key takeaway is, is that acetyl hexapeptide A is line relaxing. It helps to chill out these muscle contractions and provides the skin with a smoothing effect. Next, let's talk about how this peptide reactivates your skin. So this is where it gets really cool. Acetyl hexapeptide 8 also activates your skin's own natural renewal system. So over time, this treatment can help to reprogram your skin in the right way. And it does that by influencing a tiny molecule called micro RNA 145. You can think of micro RNAs as little switches inside your cells that control how they behave. We have basal cells, the factory cells in the bottom layer of your skin that produce new skin cells. So by Nudging this micro RNA switch, acetyl hexapeptide 8 helps these basal cells to behave in a younger manner. In other words, your skin starts to regenerate more efficiently. Skin renewal speeds up, elasticity improves, and the skin looks fresher and more vibrant. It is like flipping a you switch inside your skin. And although this doesn't happen overnight, with repeat treatment, you start to see more and more results. Next, rejuvenating skin behavior. So studies show that skin treated with acetyl hexapeptide 8 behaved between 13 to 17 years younger. But what does that really mean? Your skin isn't literally just de age by using this treatment, but on a cellular level, it actually mimics that of younger skin. Collagen production is more active, cell turnover is healthier, and the skin surface looks smoother. You have probably seen those Instagram charts about how over time your cell turnover slows down. As a baby, it's super fast and rapid and as we age, this slows and overall your skin starts to just look a little bit more dull and looks a little bit more age. So this peptide helps skin to look resilient, balanced and radiant, like it is actually operating in younger mode. Finally, a really cool finding about this peptide, although it wasn't the original mechanism of action, is that clinical volunteers reported up to a 41% decrease in skin roughness and a noticeable boost in radiance after just 56 days of consistent use. So in simple terms, this peptide helps to calm the skin, soften lines, improve the barrier, and provides a radiant glow even without any type of exfoliation. So we love acetyl hexapeptide 8. Again, you can think line relaxing. It helps to soften exfoliating expression lines by reducing those micro contractions that really etch lines into the skin over time. You can think youthful skin behavior. Basal cells are acting younger, and the skin is improving its renewal rate even without exfoliation or retinoids, which you could use in conjunction with this treatment. And lastly, calm radiant skin by reducing tension in the skin. You also help to smooth texture and improve luminosity. And I did promise I would touch on the name safeglaze. So for some reason, I love putting a hyphen in my names. It's just a little pattern that is repeated with all of my product names, which I do think of all on my own. Basically, how I do this is I think about the benefits of the treatment and I start writing down adjectives in a notebook. And I will do this for days, sometimes weeks, and keep saying these adjectives, keep thinking of alliteration or sounds that complements the first sound. So Safe Place kind of rhymes. Or I just want it to have an element of rolling off the tongue. And so with Safe Glaze, I wanted to emphasize that it's acne safe. And then secondly, I just really wanted to speak to the consistency and how it was going to wear for the consumer. So I thought of glace, which is a little bit of a made up term derived from, you know, glacial, that kind of vibe. And I just feel like when it comes to moisturizing treatments, you hear the same types of names over and over again, like barrier treatment or Dewy Glowy. I feel when adjectives are used over and over and over, they start to lose meaning. And. And it just becomes a cliche to the customer. It's not something new that resonates anymore. And so I really wanted to almost create a new term like us glazing ourselves, which implies, you know, glowy dewy, just setting that foundation for flawless glass skin and really just speak to the effect. I know a lot of the girlies are looking for when they do their makeup. So safeglaze. And it was just something I know no other brand has and something that would make my brand more memorable. So I really value uniqueness when it comes to names. I'll say that for sure. And then finally, how does Safeglaze fit into your routine? So of Course, this would be your moisturizing step. Ideally I would have you using it both morning and night to get more cumulative benefits. And so just to really break it down, you always want to start with cleansing. I mean I am an advocate for cleansing in the morning and then cleansing in the night. So in the morning time you will cleanse your skin. If you're using my cleansers, you would choose either undo or low foam. You do not need to double cleanse in the morning. You would pick one. Also fun fact, you can actually combine these cleansers. So you could do two pumps of undo, two pumps of low foam, cocktail that together. I actually really love this as a sort of pre fall cleanser or a cleanser that's kind of in between a cream cleanser and a gel cleanser. So you cleanse your skin for a full minute, then you are going to follow with your treatment steps. This could be using toner or going straight into serums such as Complex. Then and I will also add to that. You can use vitamin C. You could use what whatever daytime treatments or serums you normally use. It's not going to interfere with any exfoliating treatments if you do do that in the morning and then follow with your eye treatment. So I would recommend multi applying that to the eye area. Next would be your moisturizing step. So that's where safe Glaze would go. I wanted to mention one of the unique elements of this treatment is the packaging. Feedback I heard over and over again was that you don't want to dig your fingers into jars. So I knew and this also took a lot of time to find aesthetic airless packaging. Not as easy as I thought. But this way we do not introduce new bacteria to the product, which I don't think is the the biggest deal if you have a product that is a jar that you dip your fingers into. But I just heard this was more and more of a need and something customers are looking for. And so I always want to get ahead of those trends. So one pump of Safeglaze is your perfect treatment amount. So you don't have to guess how much product to use if you're treating the neck and the chest and the decollete, which I do recommend you use Safeglaze to treat these areas because we want our face to match our neck and not have the face look dramatically younger than the neck and chest. In that case, you could do two pumps of Safeglaze for face, neck and chest. This is not a sunscreen, so you do need to apply your sunscreen after safeglaze, you don't necessarily have to wait in between steps, but just apply the treatment and allow it to absorb before you move on to sunscreen. And so that's your daytime routine. In the evening time, this is when ideally you will double cleanse. I recommend using undo on dry skin for a full minute, rinse that off followed by low foam. For low foam, you really want to get your hands wet. I don't know if I emphasize this enough, but you really want wet hands for low foam and you want to rub the gel cleanser vigorously in your hands. It should look like ocean froth, like it should look really frothy. And to get this product more foamy, add more water, not necessarily more soap. This is how you really activate the suds in the cleanser and get better cleansing action. So you will cleanse with low foam as your second cleanse for a full minute, rinse thoroughly and then just like the morning time, you will follow with your treatment steps. So toner and serums. You can use your retinoids, you can use your glycolic acid.
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Eczema isn't always obvious, but it's real. And so is the relief from EBGLIS. After an initial dosing phase. About 44 in 10 people taking EBGLIS achieved itch relief and clear or almost clear skin at 16 weeks. And most of those people maintain skin that's still more clear at one year with monthly dosing.
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EBGLIS Librekizumab LBKZ a 250mg per 2ml injection is a prescription medicine used to treat adults and children 12 years of age and older who weigh at least 88 pounds or 40 kilograms with moderate to severe eczema, also called atopic dermatitis, that is not well controlled with prescription therapies used on the skin or topicals or who cannot use topic topical therapies. EBGLIS can be used with or without topical corticosteroids. Don't use if you're allergic to ebglis. Allergic reactions can occur that can be severe. Eye problems can occur. Tell your doctor if you have new or worsening eye problems. You should not receive a live vaccine when treated with Epglis. Before starting Epglis, tell your doctor if you have a parasitic infection searching for real relief?
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Ask your doctor about ebglis and visit epglis.lily.com or call 1-800-lilyrx or 1-800-545-5979 abercrombie.
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Denim is everything right now. Denim should feel like this. Confident, easy, like your butt has never looked better. If you didn't know Abercrombie's Curve Love denim went viral in 2019 for eliminating waist gap and it's still a game changer. Between that and their classic fits with a straighter line from waist to hip, the perfect denim does exist. Shop Abercrombie Denim in the app, online and in store. Whatever you use in the evening, it's not going to interfere with SafeGlaze. And then of course you don't need sunscreen in the nighttime. So SafeGlaze will be your final step at night. But if you are using lip slip, that could go before or after safeglaze. So that is the how to and I think that's probably all the information you need for now about safeguards. I'm just so excited. I can't wait. I can't wait to hear what you guys think that is the coolest part of launching product is seeing people interact with it, hearing what they like, seeing them use it in their routine. So please tag me on social media at my SD Tessa @Freeskin by Tessa. I'm obviously a small business, so all of the support and shout outs really mean a lot to me. And if you have supported me in any way by ever ordering from me or recommending it to a friend, just know I love you so much and I appreciate it more than you know. I'm so excited for this launch. Of course it will be available on freeskinbytessa.com it's available by the time you're listening to this. It's launching September 30, 2025. So yeah, by the time this podcast is out, it is now available for you to order online and of course I will provide the link in the show notes. Thank you guys so much for listening and being interested in what I have to say. As always, please let me know if you listen what you think of the episode. And yeah, I'm just so excited for this. Love you guys and I will talk to you in the next episode.
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And Doug, here we have the Limu emu in its natural habitat helping people customize their car insurance and save hundreds with Liberty Mutual. Fascinating. It's accompanied by his natural ally, Doug.
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Uh, limu is that guy with the binoculars watching us.
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