Hello listeners - we have rebranded and are now called The TrustMakers! You can find our newest episodes here: https://advertisingweek.com/podcast-thetrustmakers/ Trust is the ultimate currency in the relationship that all institutions build with everyone around them. The TrustCast, an Edelman podcast, delves deep into our 20 years of work around how companies, brands, governments, the media and NGOs build and maintain trust. We’ll speak to executives, researchers, elected officials and media luminaries to discuss the void of trust that we are living through and how we can get through this.