Social media is something we all love to hate. BUT we also know it's a necessary evil as a business owner - cue allll kinds of feelings about that (I've heard and felt them all too!). I'm a big believer that just because it's something we "have" to do doesn't mean it can't also be fun and intuitive and easy! So, in today's episode, we cover:

the changes in my social media accounts (from one to two, back to one again) & the reasons behind those moves
why I’m focusing on a personal brand account (and why a lot of other biz owners are this year too)
how to show up as your fullest self on socials, even when running a business
the freedom in creating content as a personal brand
journal reflection prompts for assessing your socials
shortening the space between thought and action (as a biz owner & in content creation)
how to plan a full month of content & the systems needed in place
the content pillars I like to use for my content (and how you can use them too!)
how to make content creation faster, easier, and actually FUN (and intuitive)

Learn all about the LIT Content Collective (and don't forget to DM me for your discount!)

FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!

Selling on Stories Guide - Learn our easy 4-part method for selling on stories in a feel-good (non-ick!) way that connects with your audience AND helps convert!
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.

Check out our website for more ways to work and connect with us!

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→ Connect with me on Insta:

@abbybradetich for alllll the juicy things

@illuminessencecreations for brand & web

@theunfilteredceopod for the podcast