I've been rewatching the show Nobody Wants This on Netflix (soooo fucking good if you haven't seen it!) and it reminded me, yet again, of the importance of being vulnerable, having uncomfortable conversations, and sharing the realness from your life. And this (of course!) relates to business, this podcast, and your online presence. So, in today's episode, we cover:

the importance of going first with your authenticity & vulnerability
peeling back the layers to share more of your true self as a business owner
my personal experiences that pushed me to say "fuck it" and finally step into my fullest self & power
the breaking point in my personal life that not many people in the biz world know about me (I doubt you can guess what it is!)
my commitment to going first, leading the conversations, and being vulnerable - especially through this podcast
using your online presence as a tool for setting the standard and being real without holding back
the collective revolution we're seeing this year to be authentic & unapologetic and own your power AND allow that to come through your online presence more
why I'm so passionate about helping my clients share their real selves in their brand and website (and copy!)
how 2025 is not the year to hold back or be "professional" or do what you think you "should" (and what to do instead)

Book your brand & web design project with us (2 spots open in FEB & 3 in MARCH): Inquire

FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!

Selling on Stories Guide - Learn our easy 4-part method for selling on stories in a feel-good (non-ick!) way that connects with your audience AND helps convert!
5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.

Check out our website for more ways to work and connect with us!

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→ Connect with me on Insta: @illuminessencecreations and @abbybradetich

Going First, Being REAL, & What Nobody Wants in 2025

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