When people say relationships are the key to business, it’s usually code for “go network more.” But this episode is the story of what it looks like when relationships are the business model — before social media, before funnels, and before most people reading this could even drive.

This is my untold scrappy startup story built on trust, reputation, and the kind of generosity that opens doors you didn’t even know existed.

WHAT’S INSIDE THIS EPISODE:

Why my most “successful” marketing efforts barely moved the needle
The “unicorn” opportunity that came from a decades-long relationship (and how to be ready when your version of it arrives)
What I learned about marketing before I knew what marketing even was
The growth strategy that was my rocket fuel (that is WAY underutilized by people in online business)
My origin story I've never told… involving MySpace, major record labels, and street teams
The subtle but powerful shift in how relationships serve you at different business stages
My unfiltered take on visibility strategies that didn’t work — and the two that still matter most

Resources:

Predictable Sales: a secret podcast around making predictable – even daily – sales
Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️