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The Who What Wear Podcast
The 2025 Luxury Report: Preppy Fashion, a Return to Craftsmanship, and the Fine Jewelry Boom
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- [00:02]
A
Tell me if I'm alone here. Who, what where listeners. But shopping used to feel more fun before all the algorithm fed blah and the endless sea of dupes. But I have a confession. I found that fun feeling again on ebay. Because on ebay it's not just shopping. It's a full on fashion pursuit. And when you find the thing that adrenaline hit is real, like when you squeeze. Or that rare Adidas collab that's lived on your mood board. The Dior saddlebag you ripped out of a magazine in 2007 and never got over. Or something like The Cecily Bonson GT2160s that sold out in five seconds. Yeah, those. It's about the thrill of finding pieces that feel like me. And I want you to find pieces that feel like you. There's always more to discover. Ebay has millions of pre loved finds from hundreds of brands backed by ebay. Authentic guarantee eBay. Things people love. Hi everyone, it's Hilary here to let you know that we are going to be taking a short break for the holidays, but we'll be back with a new episode of the who what where podcast on January 7th. Okay, enjoy the episode and we'll see you in 2026. Happy holiday.
- [01:35]
B
Welcome to the who what Wear podcast, your direct line to the designers, stylists, beauty experts, editors and tastemakers who are shaping the ever evolving world of fashion. I'm who what we are Editor in Chief Kat Collings and today I'm joined by Associate Director of Special Projects Kristen Nichols for her annual Luxury Report. Each year, Kristin writes an incredibly well researched story about what's driving luxury fashion forward and why. You can read her story at the link in our description. Today we're getting into 2025's luxury IT items, including the Chanel 25 bag, printed silk scarves and timepieces. We discuss the massive impact celebrities like Jacob Elordi had on its face by partnering with brands like Cartier and Bottega. Plus, Kristin shares what she thinks we'll see more of on the Runway in 2026amid changing leadership at major fashion houses. Life, Versace. It's all coming up on who what Where. Hi Krista and welcome back to the pod.
- [02:41]
C
Hi Kat. So excited to be here with you.
- [02:43]
D
Well, you are the resident luxury expert on the who what Wear team. I'm so glad you're here today to give us a download on the Big Bird's eye view of what's happening in luxury with your annual luxury report. I think that whether you are an aspiring luxury Shopper or an actual one. It's really good to know what's going on in the space because it affects every aspect of the industry. So I want to hear all about what went into researching this story and just a little background on the report.
- [03:10]
C
Yeah, so it's really one of my favorite stories of the year, because it's a chance to really look back on everything that's happened in fashion. I take a look at the Runway and all of the big shows, all the big moments that our editors are talking about in Slack, and then also meet with a number of experts in the industry who are just the best at what they do in terms of knowing what's happening in luxury fashion. So spoke with everyone from luxury sourcers like Gab Waller and Erica Wright to April Henning from Mode Operandi. And these are people who just know what's selling and what people are talking about. This year, I took a look at everything from all of the big shakeups at the top with creative directors who are really reshaping where fashion is headed now, but also many, many years down the line to the big IT items and what everyone wants in their closet.
- [04:02]
D
Yeah, to me, it's fascinating. You know, there's what's presented on the Runway and what maybe the fashion industry is told that we should care about, and then there's how it transitions to real life and, like, what people are actually shopping, what people truly want to put their dollars behind for the luxury market. So let's talk about that first big headline of the year. The creative director debuts. It was really a pivotal moment this past season in the fashion space.
- [04:25]
C
The most interesting thing about it is it's really this reset in fashion that we haven't seen our whole lifetimes. There have never been so many designers and creative directors starting at one moment in time. And this year, we saw more than 20, which is hard to even wrap your mind around. And it wasn't just small brands. It was big brands like Chanel, Dior, Bottega brands that really set the tone for what people are talking about in fashion, what people are wearing, even how fashion shows are presented. And there was so much excitement around the shows in a way I think we haven't seen in a while.
- [05:03]
D
Yeah, it was, like, so many musical chairs happening, I didn't even digest that there was, like, a new creative director at this house until another one was announced. It was an exciting season for sure, and one that'll have so many ripple effects. What would you say are, like, the top houses that had a big shakeup that when the Runway debuted, had the biggest response and people were most excited about.
- [05:19]
C
So one of the first designers to make their debut this year was Michael Rider at Celine, and he came from Ralph Lauren, and I think that was ahead of a lot of the director debuts. So that was one that kind of set the tone for this sense of newness and created this real excitement around Celine and presented a new take on preppy style that really translated to some of the big trends we saw and, like, ways people were dressing this year.
- [05:48]
D
I feel like what is also really nice about co writer's debut there is that the preppy style is a more like, accessible genre of style for people to get on board with these classic pieces. And it's just about the styling or maybe the color or whatever. So I like that it's ushering in this new era of preppy, but it's something that everybody could try.
- [06:06]
C
Exactly. And I feel like that show, maybe not single handedly, but in a lot of ways brought back the, like, printed silk scarf and pieces that we haven't really seen in the fashion space in a long time in a way that felt cool or directional. And so it was interesting to see how staple preppy classic pieces like that were reframed in a new way just with this new vision for a brand.
- [06:32]
D
Yeah, it's not your grandmother's, like, silk pattern scarf anymore.
- [06:36]
C
That energy also came through at some of the other creative director debuts, some later in the season, I think at the spring summer 2026 shows. Jonathan Anderson at Dior was a very exciting moment. He really reshaped the house and presented all these pieces that have already gone viral on Instagram. I think of Carla Welch posting that belt image, and I know that is already going to be an IT item. And it was just interesting to see also how he reframed a lot of the archival references that are so iconic at Dior, but then really brought his new vision to them in a way that I think is connecting with a new audience, but also existing audience at Dior.
- [07:19]
B
Yeah, I feel like it was a.
- [07:20]
D
Very interesting balance between what he brings to the table and the house traditional codes. As you. It was definitely a funkier era for Dior. A little bit weird and odd in some pieces. You know, that signature, like, off, but you love it thing that Jonathan Anderson does so well. I feel like you saw it in the shoes a lot too. And I think there's something for everyone in that collection. What about one or two others?
- [07:42]
C
Louise Trotter at Bottega was also one of the big moments in Milan. And I think a lot of the people we've also been talking about are men who are taking over at these fashion houses. So I think there was a lot of excitement and support behind her as a female designer leading a really big brand. And I think that was also one of the more challenging brands to take over, because Bottega was already so loved. The bar was already very high, and she came in and just did an incredible job.
- [08:13]
D
It was a very successful run before, and then it's like, where do you go from there? How do you make it your own? But also successful. You're right. That is a tricky task to undertake.
- [08:23]
C
And then I think the most anticipated moment throughout the whole year was Matthew Blasey at Chanel. And there was just so much excitement, and he really reset the tone for the brand. It was interesting even that it was an evening show versus a day show. And the set felt so different in this kind of dark environment that was lit up with this truly, like, new universe of Chanel, with all of the planets and everything. And then on the Runway, he reimagined a lot of what is iconic to Chanel in his own way. And I think the moment that stands out the most is the finale look with the rainbow skirt, where the model and Matthieu embrace at the end. And it was just this moment of joy and optimism and felt like really just again, like this reset in fashion that was embodied in that moment. But I know you were at the show, so I'd love to hear what it was like to actually be there and see that.
- [09:21]
D
That was a joy to be there. I think people are. We're dying for a breath of fresh air at Chanel. And he really delivered. I do think you see that where designers, they're like, okay, what can I do? That feels a little different. Just to underscore the fact that it's a new era for the brand. And I like that they didn't do any teasers before. It was really just a dramatic entering into his world. And, yeah, he got a standing ovation, I will say, which is kind of rare. It happens maybe a handful of times. A. At the second show that Matthieu did in New York just recently with the Subway Theme, how did that feel like a continuation of the debut?
- [09:55]
C
Yeah, it was really interested to see what would happen at the second show, because how do you follow up such a grand debut? We didn't get a lot of hints about what was coming. The address wasn't released until, I think, 36 hours before the show. And so I received the invite in the mail and it was a little subway car necklace. I was wondering, will they do this on the subway? But then as it turns out it was on a subway car in a decommissioned train station in New York. And you're amongst all the attendees walking down the steps of the subway. And of course they had outfit it with newspapers and the Chanel Gazette. That was the lead up to this. It was just also like this big moment where it was A$AP Rocky and Sofia Coppola and I.O. and all the new Chanel ambassadors arriving for the. And as we took our seats, music started playing and a subway car swept in with all the models on it. And it was one of the most exciting shows I've been to. Instead of like a 10 or 12 minute Runway show like it usually is, it was this cinematic spectacle. You almost felt like you were on a movie set. And all of the models were dressed in like their commuter attire, but from all walks of life, different ages, different style, but still fit in with this narrative of very chic women in New York. It was really a special moment and leads into what I think we'll be seeing a little bit more of which is this element of like storytelling and cinema in fashion that is really getting people excited and more invested in brands than just buying a bag. I've always been a Chanel fan, but that moment made me feel even more connected to the brand. So it was really fun.
- [11:39]
B
Yeah.
- [11:39]
D
I feel like as prices have gone up on luxury goods, brands are looking to communicate their value in different ways. Like the identity behind it. It's like oh ye, I'm a Chanel girl or I'm a the row girl. Connecting it to your identity is really key there.
- [11:54]
C
I completely agree.
- [11:56]
D
Are there any other brands that you think are leading the pack shaping luxury.
- [12:01]
C
Fashion similarly to the Chanel show? Heider Aukerman Tom Ford had almost like a movie set esque quality at his show that I wasn't in attendance, but it just was very apparent that anyone that was there felt so strongly connected to what he was doing. But then I think a lot of brands are telling the stories behind how pieces are crafted and the artisans behind it. Again goes back to like communicating that these are pieces worth investing in. So interestingly, at Bottega, for Lewis Trotter's very first campaign after she joined, they had a craft as our language campaign that literally was photos of the artisans hands and their like technique of woven leather. At Loewe, after the new creative directors took over and redesigned the Amazona bag with the 180 style. There were videos on Instagram about the making of those bags. And then actually I had a really special opportunity to attend the Mantero Manufactory in Italy with Chanel and was given a glimpse into where they'd been making their silk scarves for 50 years. And so having that experience to see firsthand, I think it's like a fourth generation family that has been making these and just the process and all the details that go into it was really interesting. And yeah, I think Hermes stands out as a brand that's been doing this so well for so many years. You don't even have to think twice about knowing that they're handcrafted and made with so much precision and technique. So I think brands will be leaning into that even more going forward.
- [13:41]
D
Yeah, absolutely. It's part of the why Should I Buy this?
- [13:45]
E
This episode was brought to you by ebay. Hi everyone, this is Nikki, one of who what Wears Fashion Editors, I hope you're enjoying this episode with our Editor in Chief Cat Collings and Associate Director of Special Projects Kristen Nichols. We're talking all about the brands, items and trends that define designer fashion this year. I know I am. 2025 was a big year for purchases that felt intentional rather than impulsive. While this might have signaled a recession, it didn't mean that shoppers were opting for cheaper items instead. Investment quality pieces led the way. Brands like Loewe, Miu Miu, Prada, Ortega, Veneta, Coach and the Row consistently ranked at the top of the list index's hottest brands list from Q1 to Q3 with handbags, loafers and sneakers from each brand. Also making the Top Products list For those who may not be in the know or weren't ready to splurge on these popular items, the good news is that it's not too late. These items will be just as covetable in 2026 and they're still available to shop online and my go to destination for authentic pre loved vintage and new styles. Ebay I've even curated all these amazing items into a collection for you@ebay.com WhoWhatWear before you visit that page, I want to highlight two standout pieces in the designer bag category. The first and most obvious IP bag for 2025 is the rose Marco. This bag took the fashion world by storm this year. It has been worn and continues to be worn by stylish A listers. It comes in grain and smooth leather as well as suede with sizes ranging from 10 to 17 inches. While every other style has been sold out everywhere else, eBay has a 10 inch black leather Margot. The size is perfect for everyday use and the smooth leather lends a sleek appearance. Plus it's a lot less expensive than it's being sold for on other resale sites. Another IT designer bag of 2025 that I found on eBay is Coach's Empire Carryall Bag. This style comes in different sizes, but the 48 inch is the chicest in my opinion. The one I added to my curation is chocolate brown leather with a distressed look. It's a type of bag you can use for travel, the office, or for carrying a lot when running daily errands. Not only is ebay's selection of designer bags impressive, but shopping for them on the site is seamless and get you peace of mind, especially when it comes to ensuring authenticity and condition. Ebay has your back with its fantastic authenticity guarantee. This service ensures that every eligible luxury item undergoes a thorough multi point inspection by handbag experts, allowing you to shop with confidence. To find eligible items, simply type what you're looking for into the search bar and hit the authenticity guarantee filter on the the side. With that said, if you're eager to see any of the pieces I just mentioned or to discover what other luxury items I found, click the link in the episode description.
- [16:53]
D
Another why for people I think is celebrities, right? Like these arbiters of influence and the brand ambassadors that brands choose to work with says so much about the direction of the house and what they're valuing. So I'm curious, are there any celebrity pop culture moments that you can point to that have had a big influence on luxury trends?
- [17:12]
C
Yes. You know, just having gone to the Chanel show, A$AP Rocky was there and IO and I think they have such cool style and just are injecting like this new energy into how to wear a brand like that. And then I think also Gen Z is really setting the tone for this new wave of people in fashion. So Jacob Elordi works with Cartier and Bottega and I think he can truly wear anything and make it look cool. He wears Bottega bags almost every time he's photographed and he has a collection of Cartier watches and the love bracelet and was just shot by Sofia Coppola for their recent campaign. And yeah, I think he's just someone who really is influencing style for that generation, men and women alike.
- [18:02]
D
I feel like he is interesting in that he kind of has Millennial meets Gen Z Crossover appeal. All the millennial ladies are very into him, but also the youths as well. I think those Cartier images with the new love bracelet, the Love Unlimited bracelet, felt very fresh because they completely redesigned the love bracelet, which was hard and inflexible. I mean, you know, quite bangle, like, and it had to be screwed on, and then you couldn't take it off until you unscrewed it with a little screwdriver. And now it's like this fluid chain sort of new era of the love bracelet, where it's just got a bit more movement to it, and it feels totally fresh. And him plus, that was just like, I want one. Stack them on me.
- [18:43]
C
Absolutely. And then I think this year, in a lot of ways, felt like the year of Addison Rae. She rose from a tiktoker to a true pop star that's been nominated for Grammys and dressed in Versace. Straight off the Runway, hired Dara as her stylist, has a team of just the most incredible makeup artists, hairstylists. She really transformed her image and kind of made herself a true fashion girl within the music space. So it was interesting to see her transformation and just all the brands that she's been working with and again, like, connecting with that new, younger audience.
- [19:21]
D
I feel like that's a hard transition to make from, like, TikTok dancer to somebody who's accepted into, like, the highest levels of the fashion space. So that's a powerful thing that's going on, and that has definitely shaped 2025.
- [19:33]
C
And then I think Rami Mars is someone who is just starting to get her foot into the fashion space. She, by having Sofia Coppola as a mom, is naturally a Chanel girl, and she's a budding music star. So I'm interested to see what will happen with her, looking into the new year, but I feel like there are some people like that that I have my eye on.
- [19:55]
D
Totally. I feel like we've been covering her a bit on who, what, where. Let's talk also about nostalgic dressing. I feel like we see new iterations of this all the time. And what's the kind of latest in tapping into the past and having that resonate in 2025 and 2026.
- [20:11]
A
Yeah.
- [20:11]
C
I think looking back and this past meets present attitude really resonated in fashion overall this year, and we saw it in a lot of different ways. So I think the first way we saw this was with all the new creative director debuts. We're looking back into the archives to kind of reimagine the house codes and bring them forward. And as we discussed, preppy fashion was one of the trends that came out of that. And actually GQ just named preppy fashion as the number one trend of 2025. So this is something we saw across both women's fashion and men's fashion. It was also interesting to see the rise of Ralph Lauren on the list index this year. It's a brand that, you know, has defined American aspirational dressing for so many years. But I think it just connected in a bigger way than it has in years past. And it ties into that sense of nostalgia and Americana dressing that I think has always inspired me and kind of taps into how I dressed growing up. And it was fun to bring back some of those pieces again. He's really one of the last great designers that started a brand and is still there. Another way we saw this, a lot of editorial shoots recently have felt like they've tapped into the aesthetic of 90s or aughts shot on film photography aesthetic, which the one that stands out the most to me is Theo Wenner's Vanity Fair, where there were three covers. And it just brings back a lot of what magazines used to look like growing up for me, but in this kind of cool, new modern way. And he was also brought on to shoot one of the first Dior campaigns after Jonathan Anderson took over. So it's interesting to see nostalgia play out in that sense as well.
- [21:57]
D
Would you say Thea Wenner is like the it photographer of this moment in fashion?
- [22:01]
C
I think so, yes. I think we'll see him work with a lot more brands like he's been working for a number of years and it's a lot more like small niche magazines and publications, a lot of international titles. But to see him work with these big moments for Dior and Vanity Fair, I think he's the name to know.
- [22:21]
D
The name to know. Okay, you heard it here. Let's talk about it items. Because I feel like especially the experts you consulted for this piece, that's their expertise is what's selling. So to take a trip down Memory Lane to 2024 Prada Satin Mules, if you'll remember the ones that were like acid and chocolate brown barn jackets. I just saw a sad TikTok about like, do not wear a barn jacket. But I'm not listening. Like, I invested in the barn jacket trend. So for me, that's an ongoing moment.
- [22:50]
C
I'm still on board with the barn jacket.
- [22:52]
D
It's still a gorgeous looking jacket. And of course, the Ro Margaux bag had a huge moment in 2024. All those things still feel cool and relevant to me now, but there's always something new and fresh. As fashion people are known to always have their eye on the future. So what are the key buys currently and how did they gain traction?
- [23:09]
C
You know, it's interesting because I was trying to think back on the IT items in the luxury space and asked all of the experts as well. And what most of them came back with saying is that people are really just shopping more intentionally and buying pieces that they'll wear for a long time. So there were less IT items than there normally are because people are investing more in just kind of things they can wear again and again. But there were a few that were. I think the one that collectively was Named as an IT item for the year was the Chanel 25 bag. And that's when we actually predicted early on who won't wear. I think what's interesting about that bag that sets it aside from previous generation IT items is this is a bag that first appeared on the Runway for the spring 2025 collection, but since it appeared, it has appeared in every collection since. So it's something that the brand is investing in for future collections. So, you know, it'll continue to be cool like some of their other iconic bags, which I think is why we see a lot of people investing in it and wanting it.
- [24:17]
D
Yeah, I almost feel like this fall, I've seen more of the bag than even I did when it first dropped, which I think is a good indicator of longevity and the sort of growing movement around this bag. And it's same with the Chanel 25 for its debut year, 2025. Is this going to be as iconic as, like, a boy bag or the other sort of signature Chanel bags, do you think?
- [24:39]
C
It's always hard to say, but seeing the last collection, the one in New York, the Metier d', Art, there were some really fun ones, like animal print versions and these kind of personality pieces. So time will tell, but I think it's a bag that actually Gab Waller mentioned she's getting even more requests for now than when it debuted. So I think that's an indicator it's on the rise more than ever.
- [25:03]
D
I also feel like one thing that's key about it is it's quite a practical bag. Like, it's kind of roomy. Obviously, there are different sizes of it, but for, like, the modern working girl, it's a smart choice.
- [25:14]
C
I actually tested it out for a story, and it comes in three different sizes. So there's truly a version that fits into kind of any use you might have, anywhere from like a small bag to something that fits a laptop.
- [25:24]
D
For the office, it's all about what fits a laptop. I feel this was like a never ending fashion question. Okay, so bag and shoes often are standout it items because they're very versatile. But I feel like we've also seen interestingly, a boom in fine jewelry becoming like it items.
- [25:41]
B
Right.
- [25:41]
D
Tell me about this a little bit.
- [25:42]
C
Yes. Based on the data, it actually outpaced every category in the luxury space, which is interesting because a lot of it is fine jewelry that is still very expensive. But I think as rising prices for bags or shoes or clothes are deterring people from investing in them because they feel so much more expensive than they did a few years ago. Jewelry, you know, is still expensive, but shoppers are gravitating towards pieces that one, retain value, two, have like something more meaningful or sentimental attached to them and also have this element of limitless wear. So I think that has translated to fashion jewelry, fine jewelry, high jewelry, timepieces, all of these investment worthy jewelry pieces really taking off this year.
- [26:28]
D
Yeah, like shoes, good investment bag, great investment jewelry. Outstanding.
- [26:33]
C
Exactly.
- [26:34]
D
In terms of the wear you'll get out of it, the longevity, the ability to make it an heirloom item that you gift to your child or something like that. I'm very excited about this, this fine jewelry boom. But are there any sort of newer names in the space that we should know?
- [26:48]
C
I think Cartier is the name to know, whether it's the love bracelet or. I think this is a brand that is really standing out in the timepiece category, especially amongst younger shoppers, people buying their first watch. A lot of their most iconic heritage watches, whether it's one of the tank styles or the panther or the newly relaunched baignoire that a lot of beautiful versions, those are translating across the fashion space in a large way. But then I think people are also interested in these rare one of a kind or hard to acquire watches. So Patek Philippe stands out in that realm as well. And I think we've seen timepieces become a category that people are really excited to shop. So maybe they bought their first watch a few years ago and now they're interested in a collection of timepieces. It's one of those categories that I think once you start investing in, you want the next one. So it's just building upon that.
- [27:42]
D
Yes, it's like the tattoos of the fashion world, like watches are addictive.
- [27:47]
C
Yes. Anyone who like has dipped their toe in the watch world, there's so much to learn and there's so many incredible pieces to collect or at least try on and see. So it's very addictive.
- [27:57]
D
There's a lot to dive into for sure.
- [28:00]
C
We've also been seeing some kind of non heritage brands rise to the top as well. The one standout brand I can't stop being seeing beautiful pieces on people is Jessica McCormack and she is a relatively young designer and has just kind of taken over. She has a store in London, recently opened a store in New York, has a lot of signature pieces like her gypsy earrings or her ball and chain necklaces. And they're bringing in a younger, cooler fine jewelry collector that is really that fashion girl.
- [28:35]
D
I asked the team a few months back about who should we interview about engagement trends and every single person was like Jessica McCormick. It was like, okay, heard ya loud and clear. Like it's a hard category to break into and leave a name because so much about buying like a Cartier bracelet or a Tiffany necklace is about the brand that you're participating in. I think this is so impressive and it's a new brand that everybody's interested in, so definitely would recommend checking her out. To wrap up our episode as we look ahead, we're a few weeks away from 2026. What are some of your luxury fashion predictions? And then we'll go back and we'll fact check them all and we'll see them all come true.
- [29:12]
C
It's sometimes hard to predict what's going to happen. There have already been some surprises about what is happening next. The first came from the announcement last week that creative director Daria Vitale is out at Versace after just one season. And it was this very sudden exit that came on the heels of the brand's acquisition by group. And it was a very conversation starting show. It was very loved by editors. So I think it comes down to the Prada vision for the brand. But that was kind of an almost jarring end of year announcement that we will wait to see news on in the next year. And then another change we already know that's very exciting is that Grace Wales Bonner will be taking over as the the creative director of menswear at Hermes. And this was news that was just met with such enthusiasm and excitement. Her vision for her own brand's incredible and I think really plays so well into what Hermes is about aesthetically and their sense of craftsmanship and just the specialness of the brand. So I think even Though this is menswear, it will have a heavy influence on women's wear as well. So I think we'll be watching that very closely when she takes her debut.
- [30:30]
D
A thousand percent agree. I think even though we mostly cover women's, I know all of us were so excited and we'll all be watching that show when it comes out. She is an incredible pick and I feel like Hermes is lucky to have her.
- [30:41]
C
Yes, I couldn't agree more. A few other shakeups that I think are really interesting. Gucci and Louis Vuitton announced that they'll be showing their cruise collection in New York and Dior will be showing theirs in LA this spring. And I think this is just like a really interesting indicator of because the cruise collections are very well known for being in these far flung international vacation holiday destinations. And so the fact that they're choosing these domestic US Locations, I think shows that there's a lot of interest in the market of the US and making sure that paying attention to the shoppers that are based here just on the business side of things, I think we'll see more of a focus on the.
- [31:23]
D
US Fashion space or like local fashion shows. Please come to our neighborhood. So we're thrilled with this news.
- [31:29]
C
Yes. And I think cruise collections are always like very creative and have these really imaginative sets. I think just seeing the Chanel show last week, we saw how that played out and then I think one of the biggest predictions I have is just the sense of cinematic moments and storytelling. We'll have a really big role in fashion moving forward. I think that this will be one of the big shifts in luxury overall. Storytelling matters more than ever, and luxury now is about belonging and feeling connected to a brand rather than being a bystander of it. So I'll be interested to see how designers continue to explore that on the runways and in their designs and campaigns.
- [32:12]
D
Absolutely. I think we have a lot to look forward to and it'll be an exciting year ahead in fashion.
- [32:17]
C
Very.
- [32:18]
B
Thank you so much, Kristen, for coming on.
- [32:20]
C
Thank you, Kat.
- [32:27]
B
A huge thank you to Associate Director of Special Projects Kristen Nichols. Make sure to subscribe to our show wherever you listen to podcasts so you don't miss an episode. And while you're there, I'd also be so grateful if you'd rate and review us. If you have guest suggestions or any other feedback, please drop us a line at podcast@whowhatware.com or you can find us on social at whowhatware. See you next Wednesday on the who what where podcast this episode was produced by Hilary Kerr, Summer Hamarez, and Natalie Thurman. Our production assistant is Raven Yamamoto. Our editor is Ko Takasuki Chernevan. Our audio engineers are at Glen Canyon Audio, and our music is by Jonathan Leahy SA.